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Interview:

46
Cover Story:
34- Warid-Eyeing the Top Spot (Mr. Bashir Ahmed Tahir,
CEO, Abu Dhabi Group) 3G Another Confusing Tale
Telecom:
10- Mobilink Leading the Race
12- Nokia-Siemens Kicks off in Pakistan
18- Paktel not a Hot Cake for China Mobile
19- Telenor Pioneered the TV on Mobile Phones in Pakistan
20- Mobilink-Uncovering GSM Network
22- Wateen's Hi-Tech Fun in Northern Areas
24- Paktel's 'Gumnam SMS': Concern for Everyone
26- PTCL's Repetitive Regrets for Inconvenience 19
28- Telenor Launches 'APNA PCO' Telenor Pioneered the TV on
30- World Telecom Day … A Day to Celebrate! Mobile Phones in Pakistan
31- THURAYA SG-2520 World's Smartest Satellite Phone Launched
40- Telecommunication Services by Satellites Paktel not a
63- Samsung Teams up with Beyoncé for Ultra Music Hot Cake for China Mobile

Cover Story: 18 34
46- 3G - Another Confusing Tale
Warid-Eyeing
Events: the Top Spot
8- Salam Bangladesh
14- MECOM Bringing the Technological Change
32- Warid Contributes to Lions Clubs' Cause
38- Mobilink's Mobile Fair in Hyderabad
IT:
67- Mobile Robots Developed for Wireless Connectivity
69- Data Leakage - A Big Concern for Businesses
71- Computers for Future 8
73- GST, the Major Reason for PC Market Setback Salam Bangladesh
75- Internet A New Platform for Arranged Marriages
76- Pornography Business to Cross $100 Billion Mark
78- Top 10 Internet Scandals of All Time
Informative:
50- Coming Mobiles
52- Current Mobiles
58- Mobile Reviews
64- Samsung R8 Successor to World Beating R7 LCD
65- Hot Laptop 12
Briefs: Nokia-Siemens Kicks off in Pakistan
80- National
86- International
89- IT
Special Report:
42- Hashoo Group - The Pioneer in Hotel Industry
44- All About Cruise Missile
Press Release:
90- Urban Sole outlet Opening Ceremony 32
4 MECOM Bringing the Technological Change
Tough Business for U Zubair Ahmed Kasuri Editor-in-Chief
oday telecom market witness cutting edge servic-

T
Mudassar Jehangir Chief Executive & Group Editor
es being introduced by the operators. The price Jahanzeb Aziz Executive Director
war is further strengthening the competition. Now Aamir Attaa Editor
customers are won and kept by providing reliable Zeeshan Ahmed Technical Editor
and parallel services. Pakistan telecom industry,
which is expected to add fifty million customers in next
M Farooq Malik Marketing Executive (Lhr.)
few years, is yet to be elevated for. I would quote here the
Usman Yaqoob Marketing Executive (Lhr.)
PTA's chief words "Companies only with quality services
will survive", a very true and simplified depiction of future. Abdul Wahid Senior Designer
M. Naeem Mughal Designer
Any one can be impressed by news that its cellular
service provider is spending Rs. 32 billion for the expan-
sion of its network; of course it's huge money and can Muhammad Raza Malik Incharge Reasearch Wing

revolutionize the entire company network. This was what


we all heard about Ufone several months back, but sur- Published by Good News PR Network

prisingly nothing has changed even after such a long Printed by Akkaz Printers, Lahore

time. Either its call connectivity or other value added serv- Lahore Office: 2nd Floor, Ali Mansion, 41-A, Lower Mall,
Lahore - Pakistan.
ices such as SMS, Ufone's network is exhibiting the most Telephone:+92-42-7221006 - 7222275
awful execution of its up gradation. Ufone's bad services Fax: +92-42-7321920
are badly upsetting the standards of Pakistan's telecom Islamabad Office: Office # 7 B, 3rd Floor, Al - Baber Center, F-8
Markaz, Islamabad - Pakistan.
market. Phone: + 92-51-2855465-2855482,
Fax:+ 92-51-2851662
The narrowing gap between Ufone, who is standing at Karachi Office: Office # 913 A, 9th Floor, Saima Trade Tower, I. I
second position in terms of subscribers, and other opera- Chundrigarh Road, Karachi - Pakistan.
Phone: +92-21-2275215, Fax: +92-21-2275216
tors should be seriously considered. The company has
E-mail: info@flare.com.pk
lost its second position to reach at forth in terms of cover- Price: 200/-
age. Concrete steps are to be taken for Ufone to retain its Registration No: PCPB/105 (Vol. 3 Issue: 8)
subscriber.

We have my reservations here, for the regulator too, Flare - Pakistan's First Online Magazine
who is sitting and waiting for the worse without taking any
action and attempt for the betterment of communication
means. They are showing deaf ears over the increasing
number of complaints being registered by cellular users.
Every customer, who is playing his individual role for the
success of the telecom sector, must be entertained with
satisfactory response. There must be some mechanism
specified to preserve certain standards for cellular
operators. 

Head Office: 2nd Floor, Ali Mansion, 41-A, Lower Mall,Lahore,


Pakistan Tel:+92-42-7221006, 7222275 Fax:+92-42-7321920
Islamabad: Office # 7 B, 3rd Floor Al - Baber Center, F-8 Markaz,
Islamabad. Phone:+92-51-2855465 - 92-51-2855482
Karachi Office:Office # 913 A, 9th Floor, Saima Trade Tower, I. I
Chundrigarh Road, Karachi. Phone:+92-21-2275215, 92-21-2275216 Online Edition for Free Download
www.flare.com.pk

5
Bad Service of PTCL Wireless
I am using PTCL V for last six months. Previously I had a ground
number of the same company, but due to extreme noise and distortion
in line I could not connect the internet. I heard about good internet
service on wireless so I bought wireless connection and applied for
disconnection of wired connection.
But since then I am suffering from the bad service of wireless.
Most of the time there network is out of order, I have complained
many times but of no use. They respond with only excuse that net-
Cell Phone Abuse work is going through gradation and will get fine soon.
Whenever there is emergency, the set remains out of order and
Mobile phone was invented to meet the daily necessities and, no
the quality of the internet is very poor. It is simply impossible to
doubt, it is a blessing in the present days. But the mobile-phobia has
browse on this connection.
spread adversely in Pakistan. It is the fact that everyday so many
I advise everyone thinking about getting PTCL wireless connection
unnecessary and alarmingly threatening massages are received
not to buy it even if its free because there is no sense in getting
throughout the world, which not only affect the daily proceedings but
garbage for free.
also put the readers into a mental stress. These messages may also
become the root cause of the social disorder. I request the Govt. to
Shazir Khan, shazirkhan@gmail.com
compel the mobile phone operators to set a system to make an access
to such people and punish them accordingly.
Saira Mumtaz, Karachi.
Cellular Misinformation
Bad Service Complaint There has been a lot of talk and misinformation in the newspapers
The PTCL phone complaint service is really bad. They record the regarding the hazards of cellular towers. It is disappointing to see
complaint but take no action. Sometimes they do not pick up the com- even doctors spreading hearsay and further misinformation on the
plaints number. In Malir, Karachi, many phones are inactive for 15 to 20 topic. It is also said that the PTA could not clarify the matter with a
days perhaps due to some damage to underground cables. PTCL more informed point of view. As a radio frequency expert, I would like
should take some serious steps to upgrade its service. Much is needed to state some facts and leave the rest to your readers' judgment.
to be done to meet the standards and requirements of the subscribers The ICNIRP (International Commission on Non-Ionising Radiation
and provide them with quality services. The company should also Protection) guidelines specify Specific Absorption Rate (SAR) limit as
respond the complaints of the people to provide them a high quality 0.08 Watt/Kg in the whole body. The exposure from cellular towers is
service. far less than this amount, even when standing at the base of a tower.
Anum Shahid, Karachi Likewise the RF levels typically found near the base of cellular towers
are many times less than the permissible exposure levels of 580
To get Fabulous Prize, Load your microwatts per square centimeter. The IEEE safety guidelines set the
exposure limit to 5.5 Watts per square meter in the cellular band. To
Mobile with Rs. 500 cards? achieve this with the kind of equipment used in cellular towers in
Pakistan, one would have to be standing directly within 3 feet of the
Peoples of twin cities are nowadays baffled by unknown calls on
actual antenna.
their cell phones whereby the caller tells listener that he has won a big
The exposure levels from a cellular tower reduce drastically with
prize, and to claim the prize he/she must load five cards of Rs. 100 in
distance. In fact, the overall exposure received from an average
his mobile balance.
mobile phone is greater than the exposure from the base station
Muhammad Abdullah from Model Town Humak said, "a man called
antenna.
me introducing himself from a mobile phone company and excitedly told
me that I have won a cash prize of Rs. 90,000. To get hold of the prize I
Osman Naeem, Via Email
must load five cards of Rs100 in my mobile and visit the designated
bank branch in Rawalpindi to take Rs.90,000 in cash."
Abdullah loaded five cards of Rs.100 while his own balance was Rs.
30 and visited the identified place. He was shocked to note that the
caller was not there. He inquired from the bank and people and they
Calling Cards
told him that he was not the first such causality. In fact, several people A number of private and state-owned companies are operating
had been visiting the bank for one week asking about different attractive with calling cards, promising to provide better services to customers.
prizes offered by the mobile phone company which they had won. The popularity of these cards is a precursor to the ease they provide
A bank employee said that this gimmick was being played by some to the consumers. But, as they say, good things rarely last for the
unscrupulous element. This could be a clever plan to promote a particu- average person in Pakistan.
lar cell phone company. Some of these companies have professed rates as low as 50 per
Another victim Muhammad Abdullah said, that the man who called cent compared to others in the market, which sounds wonderful, but
him at about 10 AM Monday asked him to give digits of five cards and they are in fact misleading people because while using these cards,
said that if he followed the instructions, he would get the prize money one realizes that these are just clever marketing ruses for cheating
otherwise not. people out of their money.
He said that after giving the digits of five cards, his balance touched In reality, the money used for the calls is the same. A five-minute
zero. They had in fact taken away the balance of these cards. So, I call becomes too expensive as Rs10 to 20 is deducted simply when
would like to request not only the mobile phone users to be careful but one connects and even at connection there is disturbance in the call
also the authorities to address this very serious problem and the extra deduction continues. A Rs. 250 calling card used for
Khalid Iqbal, Rawalpindi overseas calls only has eight minutes and a Rs. 500 calling card has
merely 18 minutes.
No Harm in Mobiles In case of any disturbance, the amount continues to decrease
while the call time ends, which is simply not feasible for the money
I would like to bring into the knowledge of readers that using a used up. So what does one do? As there are no rules or regulations
mobile phone does not raise the risk of brain tumors. According to to check such practices, the poor consumer has nowhere to go or
research by Dr Joachin of Denmark, mobile phone antennas emit elec- complain. The government should take note of such practices and do
tromagnetic fields that penetrate four to six centimeters into brain tis- something about them, so that the people can be rescued from this
sue, raising questions about the safety of long term use. However, after fleecing.
following 420,000 mobile phone users who first started using mobiles in Kalsoom Umar, Lahore
the years 1982-1995, Dr Joachin concluded that mobile phone usage
was not linked to a higher risk of tumors in the brain, salivary glands,
eyes or around the ears. Theoretically, there may be a small risk for
heavy users. Send us your letters at flare.mag@gmail.com or at our postal addresses. Flare
Rohba Sarwar, Karachi reserves the right to edit letters for clarity and space.
6
Telecom Shahid Zahid

Telecommunication satellites have proved their worth since the beginning of the space age.
After a pioneering phase, satellite telecommunication has achieved a high degree of reliabil-
ity along with industrial and commercial maturity. As a result, today without satellites the
telecommunication systems are impossible to survive
elecommunication satellites have  Current growth in the Asia Pacific economies forum and developers are supplying VSAT net-

T proved their worth since the beginning


of the space age, mainly through their
ability to set up long-haul links and
cover extensive geographic areas, like
the Asia Pacific region, which remain under-
equipped with traditional telecommunication
networks. After a pioneering phase in which civil
is spurring on new requirements for Internet
services, Third Generation (3G) mobile servic-
es, terrestrial, flight navigation and location
services over wide populated geographic areas.
Satellite's Conventional Role
Trunking: 'Trunking' entails setting up high
capacity point-to-point network links to carry a
work based on 9740 Fastcom, which is ideally
suited to medium size networks, such as those
used for air traffic control. Numerous networks,
in addition to the terrestrial networks, are opera-
tional in Pakistan, Indonesia etc. where the
geography makes them ideal solutions.
Rural Telephony Networks: Rural telephony
and military institutions were largely responsible heavy stream of aggregated traffic. This, the networks can have a star, meshed or multiple-
for developing and advancing space technology, first satellite application, was mainly developed gateway architecture. Services include Voice,
satellite telecommunication has achieved a high for International Telecommunications by Fax, Voice-band data and Circuit-mode Internet
degree of reliability along with industrial and IntelSat. Cable and fiber optics have gradually based on the use of DVB-S carriers.
commercial maturity. As a result, today without overtaken satellites, but the satellite continues Manufacturers are following this market closely,
satellites the telecommunication systems are to have a major role in regions with an inade- with the objective of reducing the cost of a
impossible to survive. quate terrestrial infrastructure, such as Asia multi-client terminal below $ 1500 and increas-
Today the satellite is firmly established in Pacific. ing capacity to more than 3500 circuits per 36
"killer" applications, such as TV broadcasting, The analog technology used for multiplexing MHz to provide operators with an optimized
and in value added services for which they offer and transmitting telephone traffic has gradually satellite resource that will significantly reduce
the advantage of 'ubiquity' compared with ter- been replaced by digital technology capable of Operating Expenses (Opex). The first applica-
restrial infrastructures. However, what does the carrying both voice and data traffic. The tion was for Africa, but Asia Pacific will soon
future hold in store, given the speed of change improved performance of the C and Ku band benefit from this technology with the possibility
in telecommunication systems and technolo- transparent satellites used for this application of manufacturing terminals locally to further cut
gies? has significantly reduced the size of the terres- costs.
In the Asia Pacific region, for example, satel- trial stations. In recent years, other manufacturers have
lites help to bridge the digital divide in both Broadcasting: Broadcasting is still a leading deployed a number of VSAT networks in the
developed and developing countries. This is a application, because a satellite can cover huge Asia Pacific region (Pakistan, Thailand,
real issue of economic development, for which regions, potentially reaching millions of people Indonesia, etc). However, the high cost of termi-
satellites offer solutions that can be integrated immediately after it is deployed. TV broadcast- nals has made it difficult to recoup costs. Also,
with terrestrial systems: ing expanded rapidly throughout the 1990s in demand is changing to combined telephone and
 Point-to-point links: Fiber optics technology Europe, the United States and in Asia, with Ku Internet access.
has made inroads into the international tele- band transparent satellites emitting high power Contribution to the GSM Network: Satellite
phone links sector, but satellites have the levels. currently has an important role in the deploy-
advantage of allowing similar links to be set up With digital aggregation onboard, the satel- ment of mobile networks in regions with little
very easily, providing Internet access worldwide lite is now possible, enabling TV content ground infrastructure: a VSAT-type star network
and giving Internet Service Provider (ISP) the providers to transmit directly to the satellite. The architecture, but operating at higher bit rates, is
freedom to set up operations almost anywhere. digital video broadcasting processor developed ideal for linking a Base Station Controller (BSC)
 Voice and Data access for business by satellite developers handles this function to all the associated Base Transceiver Stations
telecommunications or in isolated areas is onboard the STENTOR satellite. Equipment like (BTS).
changing to take advantage of inexpensive this enables other applications (e.g. meshed New Opportunities for Satellite
Internet Protocol (IP) compatible terminals. networks) to be created. Direct Radio broad- Trends: Satellites will continue to be used in
 Very Small Aperture Terminal (VSAT) appli- casting was recently introduced with an the above stated applications, while their per-
cations are being replaced by new IP applica- onboard processor similar to the STENTOR formance is enhanced as technology progress-
tions and broadband satellite access. one. es. The performance and expected operating
 Market for satellite digital TV looks set to VSAT Networks: VSAT networks were intro- lives of the satellites currently in orbit have sig-
expand, benefiting national systems (particularly duced in the 1980s when satellite transmit pow- nificantly improved. Consequently, the conven-
in Pakistan, but also in smaller countries looking ers became high enough to enable the size of tional satellite markets in the APAC region are
to deploy their own systems) aimed at providing narrowband terminals transmitting at limited bit stabilizing despite the growth in traffic. All the
8
local broadcast channels. rates to be significantly reduced. Global VSAT players in the sector (operators, manufacturers,
Telecom
agencies) are therefore looking at the new transfer service between host machines (e.g. caused by large obstacles in urban areas coex-
opportunities for satellites offered by the two Internet Protocol Security, IPSec) and imple- ist effectively with the base transceiver station,
main trends in telecommunications: broadband ments virtual routing for IP and MPLS Virtual enabling a reduced infrastructure to be
Internet and next generation broadband mobile Private Network (VPN). As a variant, the ATM deployed.
networks. switch can be replaced by a Broadband Access Collective Mobile Systems: The architecture
One-way Access: The role of satellites for the Server (BAS) to provide the entire range of offers high bit rate Internet services to rail pas-
Internet is not limited to distributing information powerful features developed for the ADSL mar- sengers via a transparent satellite operating in
from the network core to the edge. For a num- ket. the Ku band.
ber of years, service providers have been indi- Content Distribution Network: The satellite's The Wireless LAN (WLAN) BTS are installed
rectly profiting from the success of Direct-To- optimum capacity for broadcasting is used to in trains to offer rail passengers quality wireless
Home (DTH) broadcasting using the DVB-S deploy two new services linked to the expan- coverage. In addition, the rail operator can fit
standard, which lends itself to the mass produc- sion of broadband digital working: some seats with Ethernet ports for people who
tion of low cost satellite receivers. The DVB-S  Simultaneous Internet content broadcasting are using PCs without WLAN card. These LAN
format can be used to broadcast Internet infor- from one point of the network to numerous routers and WLAN BTS are connected to the
mation contained in IP traffic direct to users. other points (Content Delivery Network; CDN), Internet via a bidirectional GSM link and a satel-
This one way access or two-way hybrid access typically to feed PoPs, or to broadcast informa- lite link. Some GSM/GPRS networks cover the
uses different earth return methods (including tion to all subsidiaries within a multi site corpo- railway lines relatively well and provide connec-
GSM), in particular permanent access or rate Intranet. tivity even for modems on very high speed
switched Public Switched Telephone Network  Broadcasting of TV content on DSL broad- trains. If the bit rate in one direction is limited to
(PSTN)/Integrated Services Digital Network band distribution networks. This uses the same 9.6kbit/s in GSM, GPRS offers a capacity of
(ISDN) Internet access. principle, but in the TV domain. around 10kbit/s per timeslot.
This approach is well suited to the asymmet- UMTS Add-on (S-DMB): The principle of over- The capacity of the satellite link can be as
ric nature of most residential Internet applica- laying 3G mobile networks onto systems with high as several Mbit/s, although this needs to
tions, in particular Web browsing and multime- broadcast and multicast capabilities is generat- be divided among all the satellite receivers
dia data streams. For example, the system col- ing increased interest, particularly in the Asia installed in trains within a national coverage
lects the Video, Audio and Data information Pacific region, because many mobile entertain- area or greater, depending on the type of oper-
from each user (A, B, C) via the terrestrial ment services are faced with the problem of ational satellite. Initially, a unidirectional satellite
return channel and broadcasts everything from handling large volumes of asymmetric traffic for link is proposed, with a bidirectional link to fol-
the satellite to each terrestrial terminal. This a vast user base. The
solution is also ideal for business networks. success of these services
Two-way Access: Two-way satellite access will rely on the availability
solutions can now be offered as a result of of inexpensive, high quali-
changing signal processing techniques, the ty equipment. The "point-
DVB-RCS standard, falling terminal costs and to-multipoint" broadcast
related standardization. This solution uses serv- mode is the most effective
ice platforms based on the DVB-S standard for approach for delivering
the forward channel and DVB-RCS for the multimedia content to a
return channel. The service is supplied to the large audience; it is inex-
user via a connection to the ISP or to the com- pensive and minimizes the
pany's site and servers. The hub manages all use radio/network
the subscriber terminals. In this case, the resources. In addition,
ground station incorporates all the terrestrial because the user equip-
Point of Presence (PoP) functions. It is built ment has more than
using commercially available telecommunication enough storage capacity,
products, such as Remote Access Server point-to-multipoint unidirectional services can low.
(RAS), a portal, an IP address assignment serv- offer on-demand and interactive applications, The satellite links planed for this architecture
er and a local or approved Authentication, since the push and store mechanisms render are based on standard DVB-S (forward chan-
Authorization and Accounting (AAA) system. It the point-to-multipoint link fully transparent to nel) and DVB-RCS (return channel) technolo-
may also include cache memory, a local Web the users. gies to reduce development time and costs.
Portal, content and flow servers, and other Satellite-Digital Multimedia Broadcasting (S- However, they have been modified to overcome
adaptation functions, such as a Voice over DMB) system improves performance (as meas- the transmission and masking problems inher-
Internet Protocol (VoIP) gateway to the PSTN. ured by the provision of multimedia content) at ent in a mobile environment. Lastly, special
In addition to this IP services hub solution, a minimal infrastructure deployment cost. This mechanisms for stabilizing the antennas are
satellite manufacturers proposes to use the architecture uses geostationary satellites and used to take a account of the movement of the
satellite to complement existing terrestrial solu- terrestrial repeaters to offer mobile network "train terminal" relative to the satellite.
tions. Asymmetric Digital Subscriber Line operators a cost-effective solution for increasing Conclusion
(ADSL) protocol and network architecture are point-to-multipoint transfer capability throughout There are a large number of opportunities
the most suitable for this type of application. their mobile network coverage areas. for satellites in present and future telecommuni-
ADSL in the Sky Access Architecture: The The system operates in the IMT2000 fre- cation systems, particularly in the Asia Pacific
ADSL in the sky architecture lets a service quency band allocated to the satellite mobile region where new requirements are emerging.
provider offer services without regard to tech- system, which is directly adjacent to the System architects are familiar with the
nology. Access network operators want to sell IMT2000 band allocated to mobile networks. advantages that a satellite can provide for a
combined or individual services that are trans- The use of dedicated radio resources means network, mainly the ability to cover large under-
parent to layer 3 (IPV6, etc) as well as access the S-DMB system can support very high traffic equipped areas, like Asia Pacific, and to imme-
services capable of inter working with layer 2 volumes, thereby helping to reduce mobile net- diately deploy network components for numer-
services like Frame Relay, Asynchronous work congestion. ous profitable applications, such as TV and
Transfer Mode (ATM) and Multi-Protocol Label The system uses standard 3rd Generation radio broadcasting, content distribution by multi-
Switching (MPLS). This solution offers a stan- Partnership, UMTS Terrestrial Radio Access, cast, fixed or mobile, and fast Internet access.
dard interface with the existing service manage- Frequency Division Duplex and Wideband Code In the medium term, satellites will also have
ment application, developed in-house by the Division Multiple Access (3GPP, UTRA, FDD & a decisive advantage in navigation and location
service provider or using commercial service W-CDMA) technology to avoid increasing the systems which will bridge the current infrastruc-
management software. cost of the standard 3GPP terminal. tures gaps in some Asia Pacific regions, provid-
All the players in the telecommunication Implementation of the S-DMB system on a 3G ing a better service and improved security.
satellite market can then access the protocols, terminal is mainly limited to extending the fre- In all areas, developers are devoting inten-
technologies and commercial models associat- quency band and adding application software sive R&D effort to advancing current technolo-
ed with Digital Subscriber Line (xDSL) technolo- aimed at the 3G consumer market. In addition, gies and developing new ones based on inter-
gy. the S-DMB system is fully interoperable with the national standards compatible with terrestrial
The architecture supports both ISP and virtu- 3G mobile network. It uses the point-to-point networks and independent of any export con-
al ISP services, enabling independent IP service capability of the 3G mobile network to straints. 
address assignment between companies, there- manage and control services broadcast via the Shahid Zahid (TV Broadcast & Satellite
by dispensing with the need to translate net- unidirectional satellite link. Terrestrial repeaters Communication Engineer with a National
work addresses. It also features a transparent designed to overcome signal degradation Broadcaster of Pakistan, ATV) 9
Mobilink's
subscriber base
has grown five
times in the last
two and a half
years. This expo-
nential growth has
been backed by
strong cash flow gen-
eration and sound
financial management

Mr. Zouhair A. Khailq(C), President & CEO Mobilink & Mohammad Aftab Manzoor, Mobilink announced the successful financial closure of PKR 7.5 Billion term
President MCB Bank Limited addressing at the press conference, Mr.Ehab financing package through two local bank syndicated transactions. Picture
Rochdy, Vice President and CFO Mobilink is also present on the occasion. shows Mr. Zouhair A. Khailq, President & CEO Mobilink exchanging documents
with Mohammad Aftab Manzoor, President MCB Bank Limited

obilink with more than 24 million ment. The strong credit profile of the company

M
tion has jointly been arranged by MCB in col-
customers, has the largest mobile laboration with HBL, UBL, ABL, HSBC and NIB. is reflected in tighter credit spreads on these
network in Pakistan covering 55 The proceeds from these transactions connections.
percent of the total Pakistani would be used by the company to refinance its The view of the cellular sector of the coun-
population and 95 percent of the urban ongoing CAPEX plan through more cost- try, during last few years, clearly speaks that ini-
population in over 5,000 cities, towns and effective funding sources. tially, most of the companies were confined to
villages. The financing agreements were commem- the urban areas and rural areas were deprived
Mobilink has already invested more than orated at a signing ceremony in Karachi in the of the mobile network facilities but it was only
$2.5 billion since 1994 in its mobile network and presence of Mr. Zouhair Khaliq, President and the Mobilink, which took the initiative to expand
is planning to invest an additional $700 million CEO Mobilink, Mr. Ehab Rochdy Vice President its service to remote and far-flung areas of the
within the next two years. country, making the contemporaries to follow its
traditions.
When Mobilink started its service in Paki-
Mobilink, with more than 24 million customers, stan, there were only two mobile companies
operating in the field. But it was Mobilink which
brought a tremendous change in the communi-
covering 55 percent of the total Pakistani popula- cation sector of the country. In a very short
span it became the leading company in the mar-
tion in over 5,000 cities, towns and villages ket.
At present, Mobilink not only providing it's
customers a quality service by reshaping their
Mobilink recently announced the success- and CFO Mobilink, Mohammad Aftab Manzoor lives and communication but also playing a very
ful financial closure of Rs 7.5 billion term financ- President MCB Bank Limited, Mr. Atif Bokhari, active role and taking keen interest in various
ing package through two local banks syndi- President United Bank Limited, Mr. Khalid welfare projects.
cated transactions. Sherwani, President Allied Bank Limited and In a nutshell, Mobilink has brought radical
Out of the two syndication, Rs 4 billion medium many other executives from the banking sector. changes in the field of communication by play-
term finance facility has been exclusively Mobilink's subscriber base has grown five ing the role of a true leader as compared to
arranged by MCB Bank Limited through partici- times in the last two and a half years. This expo- other cellular companies.
pation from more than 14 financial institutions nential growth has been backed by strong cash
10 whereas the remaining Rs 3.5 billion syndica- flow generation and sound financial manage-
Nokia Siemens Networks, the joint venture of Finnish
handset maker Nokia and German conglomerate
Siemens, have started operations from April 1st 2007, and
becoming the world's second largest mobile-networks
company and the third-largest in fixed-line infrastructure

N
okia Siemens Networks has Wylie, chief executive officer of Nokia Siemens world's best research and development teams,
approximately 600 customers and Networks, visiting in Launch Ceremony held at who will advance the development of product
operates in about 150 countries, and Islamabad just after 27 days of global launch of platforms and services for next-generation fixed
approximately 140 joint bids have the company. and mobile networks.
been submitted since anti-trust With its global scale and size, Nokia Nokia Siemens Networks has five product
approvals in November, in addition to the Siemens Networks is in a great position to play business units - Radio Access, Broadband
separate Siemens and Nokia activities. an industry leading role by developing Access, Service Core and Applications,
The company officially kicked off its innovative, cost-efficient products and services. IP/Transport, and Operations Support Systems
operations in Pakistan with Simon Beresford- Nokia Siemens Networks have one of the - that provide a full range of products and
applications for fixed, mobile and converged
networks.
Additionally, the new company addresses the
growing demand for services through its
Services Business Unit, which has some
20,000 professionals worldwide.
Nokia Siemens Networks builds on the rich
research and innovation strength of its parent
companies. It will have one of the world's best
research and development teams, focused on
advancing the development of best-in-class
products for next-generation solutions.
In 2006, the R&D team that is now part of
Nokia Siemens Networks demonstrated the
world's first Long Term Evolution (LTE) radio
access solution. In fixed access, research
teams were able to transmit data at a rate of 10
gigabits per second via an optical access
network, which is four times faster than the rate
previously possible.
Recently, a 10x111 gigabit per second native
transmission was achieved over 2400km using
a Dense Wavelength Division Multiplexing
(DWDM) infrastructure originally designed for
10 gigabit per second transmission - showing
that operators will be able to migrate to 100
gigabit ethernet services per wavelength using
their existing optical infrastructure. This strong
From left to right – Country Director, Pakistan Veqar ul Islam, Chief Executive Officer of Nokia Siemens Networks,
R&D capability, together with the innovative
Simon Beresford-Wylie and Head of Sub-Region, Saudi Arabia, Gulf and Pakistan Nokia Siemens Networks Adel solutions already available today like IMS, MSC
Hattab jointly shakes hands after a press conference to brief the media persons that Nokia Siemens Networks Server System and Internet HSPA and will
started its operations on April 1 to the meet the challenges of connecting the five billion people that the company enable Nokia Siemens Networks to help
believes will be “always on” by 2015 held at a local hotel.
customers meet their business goals.
12
will have more than 100 million customers by
2015. In these given circumstances, dedicated
business models and innovative solutions,
Nokia Siemens Networks will help customers
and service providers ensure profitability in
some of the fastest growing markets in the
region
The convergence of fixed and mobile
communications is spawning new services that
are transforming the way people live, work and
play, adding that the company will be at the
forefront of this transformation, working to
enable exciting services for everyone,
anywhere, anytime.
Mr. Veqar ul Islam, Country Director,
Pakistan and Afghanistan, Nokia Siemens
Networks, said that market changes makes
customers face complex business challenges,
thus the companies will also need to change
the policies and the strategies, plus they will
have to provide better services and 100 percent
uptime of the networks.
Bringing the internet and connectivity to the
vast majority of people by 2015 will require
finding new ways to lower the cost of
connections, particularly in the large emerging
Simon Beresford Wylie, CEO Nokia Siemens Networks called on Prime Minister Shaukat Aziz markets.
at Prime Minister House, Islamabad. Mr. Simon, during his visit, also met Mr.
Shaukat Aziz, Prime Minister of Pakistan. He
CEO is positive that the new company will impressed with the balanced policies of the briefed the PM about the operations and future
seek estimated cost synergies of EUR 1.5 government and the development and growth plans of newly merged Nokia Siemens
billion annually by 2010 in order to build a taking place in Pakistan. As per his statement Networks.
strong, competitive Nokia Siemens Networks.
Already starting as one of the leaders of the
industry, Nokia Siemens has a clear objective:
to become number one. Mr. Beresford wants to With over 100 million people potentially connected and
be the number one communications enabler for
customers; the number one company 'always on' by 2015, the new Nokia-Siemens Networks
connecting the world through seamless
connectivity of mobile and fixed is ready to connect the people of Pakistan. With offices
communications; and the number one work
place of choice for employees. across 9 cities in the country, we are proud to provide
Simon Beresford-Wylie, Chief Executive of
the twenty billion dollar company came to employment opportunities to a growing number of
Pakistan with an ambition and commitment, at
the launch ceremony he commented that he professionals
wanted the company "to be known for operating
with the highest standards of ethics and
integrity," Nokia would invest in human resource Mr. Aziz told the Nokia Siemens delegations
Simon Beresford-Wylie during his visit development in Pakistan and employ them in that with a population of 160 million and a
witnessed the Pakistan's potential for the the company. growing middle class, Pakistan is fast turning
telecom market. Mr. Beresford was also Mr. Simon's vision predicted that Pakistan into a major market economy and a
manufacturing and servicing destination in the
region.
Nokia Siemens officials were told that as a
result of the investment-friendly policies and a
level-playing field provided to both local and
foreign investors, the telecom sector has over
the last few years attracted an investment of
several billion dollars.
Other members of the Nokia Siemens
delegation included Adel Hattab, Head of Sub
Region Saudi, Gulf and Pakistan, Dirk
Lewandowski, Head of CBT Orascom NSN and
Syed Waqarul Islam, Country Director Nokia
Siemens Network Pakistan.
In terms of market outlook, over the last
couple of months, there has been a narrowing
of visibility and indications of a slowdown in
spending in some regions. As a result, Nokia
and Nokia Siemens Networks today are
updating the outlook for the mobile and fixed
services infrastructure market for 2007. The
companies now expect very slight market
growth for the mobile and fixed infrastructure
and related services market in euro terms in
2007. Previously, Nokia expected slight growth
in the mobile and fixed infrastructure and
related services market in euro terms in 2007.
From April 1, 2007, the financial results of
Chief Executive Officer of Nokia Siemens Networks, Simon Beresford-Wylie answers the questions Nokia Siemens Networks will be consolidated
after addressing a press conference to brief the media persons about the merger. to Nokia.
13
Bringing the
Technological
Change
MECOM, focused telecommunications
exhibition, attracted more than 7000
visitors from all over the world over the
course of four days. The exhibition was
attended by senior international
delegates, telecommunication
professionals, procurement decision
makers and armed forces personnel

More than 100 exhibitors showcased at MECOM 2007, including regional


telecommunications service providers, IT and software companies, internet and
broadband service providers, mobile phone manufacturers and retailers, web
designers, cable companies, satellite companies, ICT communications organizations,
and internet content providers

he first ever 4 days Middle East

T
the region's telecommunications sector, wireless, satellite, 3G, Internet and broadband,
Communication (MECOM) 2007 bolstering growth and business development in VOIP and next-generation networks.
exhibition and conference, held at Abu an already fast-growing market. Our aim was to MECOM proved itself as an excellent
Dhabi National Exhibition Centre, offered attract high quality visitors and exhibitors to the platform to source new technology. Visitors
a definitive platform for industry networking, event by targeting key players in the telecoms were seen interested in wireless technology on
expertise exchange, and business development industry, thereby developing MECOM as the display at MECOM, which had several potential
across many sectors. The show complemented premium calendar event for telecoms in the applications in the context of corporate sector
the Middle East's rapid telecom development region,” said Geoff Dickinson, Managing and the armed forces as well.
which is characterized by a booming ICT Director, MECOM Forums. The event was also visited by Brigadier
industry and one of the world's highest per About 100 exhibitors showcased at Professor Sheikh Khalid bin Ali Al Khalifa,
capita mobile phone subscription rates. MECOM 2007, including regional Director of Royal Medical Services, Kingdom of
UAE Telecommunications Regulatory telecommunications service providers, IT and Bahrain, and by Marwan Hamadeh, Lebanon's
Authority, Etisalat, new telecommunications software companies, internet and broadband Minister of Telecommunications.
company du, Dubai Internet City and Thuraya service providers, Exhibitor
mobile phone s' reaction to
manufacturers and MECOM was
retailers, web The Summit hosted a series of highly
designers, cable favorable;
companies, satellite seminars that covered the latest David Hirst,
companies, ICT
communications
developments, issues, products and Exhibition
Director for
organizations, internet opportunities in the communication MECOM,
content providers and said,
many more. sectors such as wireless, satellite, 3G, “Telecommuni
MECOM was cations and
inaugurated by His Internet and broadband, VoIP and next- broadband
Excellency Sheikh
Sultan Bin Tahnoon Al
generation networks will create a
new economy
Nahayan, Chairman sector worth
all took Platinum event sponsorships and came of the Abu Dhabi $70 billion in
out strongly in support of the region's first Tourism Authority (ADTA) and Tourism revenue by 2015 for the MENA (Middle East
telecommunications conference of such Development & Investment Company (TDIC). and North Africa) region, and MECOM is setting
magnitude. Running in conjunction with the exhibition, The up to be the de facto regional platform and
MECOM, focused telecommunications MECOM Telecommunications and ICT Summit forum for the rapidly growing sector. We are
exhibition held at Abu Dhabi National Exhibition was a conference for the telecommunications looking to capitalize on the success of MECOM
Centre attracted more than 7000 visitors from industry, followed by a day of seminars on the 2007 to host an even bigger international
all over the world over the course of four days. latest advances in communications technology showcase next year.”
The exhibition was attended by senior for enterprise applications. The next MECOM will be held at the Abu
international delegates, telecommunication The Summit hosted a series of seminars Dhabi National Exhibition Centre (ADNEC) from
professionals, procurement decision makers that covered the latest developments, issues, 27th-30th April 2008.
and armed forces personnel. products and opportunities in the Wireless Solutions and Mobile Networks
14 communications sector such as WiMAX,
“MECOM 2007 was a focused event for Took Center Stage At MECOM 2007
MECOM 2007 exhibition and conference saw all its customers discounts and promotional as well as its GSM solutions and services.
key exhibitors introducing wireless technology offers on Mobile TV Service, 3G and 3.5G data Within MECOM, Motorola also created a
solutions to an expanding and liberalizing card packages and Prepaid SIM cards. Visitors 'virtual world' for its seamless mobility vision,
Middle East Market as part of a general trend to the stand too were able to enter contests to
towards higher levels of mobile service delivery. win BlackBerry devices, as well as take away
Masiya, technology solutions integrator, gift bags.
attracted attention with their iBURST solutions Etisalat announced a partnership agreement
and value adding wireless services providing with Tawasul Telecom, a leading Kuwait based
superior reach with smooth coverage transfer telecommunication and IT Services firm, in
between cells. Working with preferred partner order to provide business customers in the
GCC countries access to IP-VPN (Virtual
Private Network) services through Tawasul
Telecom's pan-GCC network for secure and
reliable connectivity.
Etisalat also entered into a multi-party
agreement to develop specialised telecom
services for residents of the UAE with special
needs. This was signed in the presence of Her
Excellency Mariam Al Roumi, UAE Minister of
Social Affairs. with handsets such as the MOTORIZR Z8
Dubai Internet City platinum sponsor for capable of offering mobile TV and Motorola S9
MECOM 2007 stereo Bluetooth headsets demonstrated next
Dubai Internet City (DIC), Member of to the latest no-installation Bluetooth car kits to
TECOM Investments and one of the largest ICT help address the region's automotive safety
clusters in the world, showcased its various issues.
VAS, Masiya has implemented projects for du offerings at MECOM Exhibition and A Motorola 'living room' within MECOM
at Dubai Airport, and at the Emirates Palace Conference. provided a glimpse of the region's future
Hotel over a 1 million square metre project site. entertainment landscape. Visitors to MECOM
HP also exhibited enhanced wireless solutions, got a firsthand look at the largest-ever regional
such as Value Adding Services over 3G demonstration of wireless solutions under one
platforms. The company also highlighted voice roof.
and video multimedia converged solutions that Key announcements at MECOM 2007
negate the need for costly infrastructural MECOM 2007, targeted
overhaul by running over pre-installed telecommunications event, saw some key
infrastructure in the Middle East. announcements by exhibitors.
Etisalat makes its mark at MECOM 2007 The UAE Telecommunications Regulatory
Etisalat's participation at MECOM 2007 Authority launched its new ICT Fund, a venture
with exciting stand proved to be a major draw dedicated to advancing innovation the UAE's
for all visitors to the inaugural IT and ICT sector. The first of its kind in the Middle
telecommunications event. East, the Fund will offer funding, technical and
Ahmed Bin Ali, Vice President- Corporate advisory services supporting educational
Communications, Etisalat, said: "MECOM has scholarships and Research and Development
been a success, and we are confident that the (R&D).
Besides its Platinum sponsorship and
avenues that have been opened to us during
facilitating a business lounge, DIC remains the
this time will go a long way in establishing us as
ICT hub of the region and has crossed a long
journey in its quest for a value-chain, IT
infrastructure fulfilling a persistent demand in
the region.
According to the Arab Advisors Group, UAE
leads the Arab world in international
connectivity, with the region's highest Public
Switched Telephone Network (PSTN)
penetration at 27 per cent. The UAE is also one
of the Arab world's highest adopters of
telecommunication services.
Motorola Showcased Seamless Mobility at
MECOM
Motorola demonstrated the region's
Ericsson gave a live demonstration of its
readiness for innovations such as mobile TV
innovative Mobile Healthcare solution that
and
allows remote monitoring of patients using
the operator of choice in UAE." public wireless GPRS and 3G networks. The
Etisalat backed its commitment as Platinum solution allows patients to be kept under
Sponsor of MECOM by also sponsoring the constant observation by medical specialists and
Registration Desk, Internet Centre and doctors without needing hospital confinement
Delegates Café. MECOM visitors who through lightweight mobile sensors that transmit
registered early were able to make use of the data across common networks. Patient data is
online registration facility. A large number of collated in a central server that can be
visitors were able to enjoy the connectivity of accessed by experts worldwide for instant
free Internet access provided by Etisalat, and diagnosis without the need to travel.
relax and network with associates and partners Cambridge Broadband Networks, UK
in the comfort of the Delegates Café. telecommunications vendor, introduced Vector
The Etisalat stand housed demonstrations of Star, a point to multipoint backhaul solution
over 40 different services and solutions. E- designed to optimize spectrum utilization of
Vision, the leading cable TV provider in the licensed airwave frequencies. The solution is
region and a part of Etisalat also showcased its WiMAX as a gold sponsor at MECOM Forum. aimed at helping regional infrastructure cope
unique content and packages designed to cater Visitors to the Motorola stand experienced with increasing data traffic resulting from the
specifically to the UAE's culturally diverse the latest 802.16e WiMAX technology that expected introduction of 2G/3G WiMax and
audience with programming available across 17 enables lightening-fast applications through other data services. The point to multipoint
languages comprising of over 15 packages and wireless broadband access. system offers 60 percent saving over
31 a la carte channels. In addition, Motorola also demonstrated conventional point to point transmission and up
During the four days exhibition, Etisalat offered other solutions from its MOTO wi4™ portfolio to 75 percent saving over leased lines.
15
Alcatel-Lucent showcased a wide range of demonstrations,
Including Triple play/IPTV, Universal WiMAX solution,
Next-Generation Enterprise applications and end-to-end
IMS services
Development Director of Alcatel- in a keynote session entitled “WiMAX: A
Lucent's WiMAX activities, discussed suitable choice for fixed & Mobile applications
the company's WiMAX portfolio and and a natural complement to existing
strategy in the region. broadband technologies”.
Next-Generation Enterprise Alcatel-Lucent plays a major role in
applications help to simplify building the Middle East telecommunications
communication and messaging across networks for many world-class incumbent
media and standard business tools for operators such as Saudi Telecom, Q-Tel of
office and on the move scenarios. Qatar, Telecom Egypt, Sudatel, PTCL of
End-to-end IMS services creation Pakistan and Maroc Connect as well as mobile
capability that speeds the introduction operators such as MobiNil in Egypt, MobiLink in
of innovative social networking Pakistan, Spacetel in Yemen, Djezzy in Algeria,
services to communities and families and Q-Tel in Qatar. In addition, Alcatel-Lucent is

Alcatel-Lucent's WiMAX revelation to the press was


the central point of attraction and interest for the
visitors at MECOM
highlighting Alcatel-Lucent's ability to the trusted partner of regional and international
deliver personalized and blended operators such as Orascom Telecom, Etisalat
consumer services and meet end-user and Investcom.
expectations. Alcatel-Lucent contributes in bridging the
End-to-end network integration of digital divide, supporting the United Nations
real-time communication solutions into Economic and Social Commission for Western
critical business processes -- from Asia (ESCWA), whose member countries
design to network operations support. consists of the 13 Arab countries located in
The provisioning of new services, the Western Asia Bahrain, Egypt, Iraq, Jordan,
control of mission critical processes Kuwait, Lebanon, Occupied Palestinian
and increased security levels for Territories, Oman, Qatar, Saudi Arabia, Syrian
people and assets are now achievable Arab Republic, United Arab Emirates, and
through applications sharing Yemen. The company works in cooperation with
information thanks to carrier-grade ESCWA to develop concrete projects:
communications networks, designed to incubation of local developers of added-value

Alcatel-Lucent at MECOM 2007,


demonstrated its leadership and industry vision
for transforming communications. The
company's booth featured a wide range of
demonstrations and solutions that showcased
the company as an innovation powerhouse well
positioned to help operators deliver profitable,
personalized and blended services to their
customers. Leveraging the industry's broadest
portfolio designed to drive network, service and
business transformation, AlcatelLucent
demonstrated how the company's solutions and
services can help network operators,
enterprises and the government sector navigate
through a rapidly changing industry landscape.
Demonstrations:
Alcatel-Lucent showcased a wide range of
demonstrations. These demonstrations
included Triple play/IPTV, Universal WiMAX
solution, Next-Generation Enterprise
applications and End-to-end IMS services etc.
Enhanced and interactive Triple Play/IPTV
applications illustrating how a simple TV set
connected over the network can become a
unique device for blending entertainment and
communication. The demonstration illustrated
how Alcatel-Lucent applications can deliver the
personalization and convenience that end-
users expect today. meet customers' specific needs. services over mobile networks, development of
Conference panel participation broadband (DSL) access and applications,
Alcatel-Lucent's WiMAX revelation to the
Alcatel-Lucent participated in the development of a market information system for
press
workshops during the exhibition. Michel farmers and fishermen.
Alcatel-Lucent hosted a press
16 demonstration and Michel Naggar, Business Naggar, Business Development Director of
Alcatel-Lucent's WiMAX activities, participated
Telecom Flare Report

Though China Mobile is very successful


at home but in a market where giants
like Mobilink, Ufone, Telenor and
Warid are already there to face any new
competitor, it would be rather difficult
for China mobile to compete. Also the
company has not much experience, of
working outside China; therefore some
extraordinary strategies and marketing
plan would be required to get to the
pace of the market on the wing

akistan will witness the most aggres- China Resources Peoples Telephone Co Ltd each has a string of profitable investments

P sive network expansion of China


Mobile Pak (CMPak) as the contract is
given to the four different vendors. Guo
Yonghong, CEO of CMPak said. It
would be our prime objective to be rated as the
best cellular service provider by expanding our
service area to every corner of the country
and a 19.9-percent stake in Phoenix TV.
The comparison with gear-makers like
Huawei and ZTE is instructive. For all the gov-
ernment support they received, they still had to
beat off foreign competitors to win networking
contracts. China Mobile has had no one to beat
except for puny Unicom, crippled by enforced
across Asia.
Now, China Mobile's long-foreshadowed
plan to go offshore has finally taken wing with
its acquisition of Paktel. This would be a chal-
lenge for any company. Paktel (CMPak) is run-
ning fifth in a six-horse race with just 2.7% mar-
ket share, with Mobilink leading the market with
which is to be backed by excellent after sales adoption of CDMA. 46.3% following by Ufone with 20.7%. Huge
services, he added. He was expressing the For that reason, the record of incumbent competition will be faced by CMPak to launch
company's expectations and objectives at the its operations
eve of official launch of CMPak (Previously in Pakistan
Paktel). About China Mobile: China Mobile is a company also the people
China Mobile took over Paktel on Feb 13, now, well expe-
2007 with 89.86 % shares. The acquisition of of superlatives. It's the world's largest mobile rienced about
Paktel is China Mobile's first venture outside of
China. The company acquired Paktel for over
operator, working in China, with some 269.3 the marketing
and advertising
US$460million enterprise value while million cellular subscribers, operating in a mas- strategies of
US$700million worth of FDI has already been the companies
made in the country . sive mainland market Last year its revenues therefore, to
There's nothing more difficult than trying to attract them
turn a government enterprise into a competitive were up 26%, to $30 billion. And with opera- towards new
business. A state-owned enterprise is responsi- operator will
ble usually to a minister, whose prime concerns tions in all of China's 31 provinces, now it also require some
are political, and who in turn is assisted by civil
servants, none of whom has ever run a busi-
expanding its wings in the international market extraordinary
facilities and
ness. For sure, many government enterprises quality of oper-
are founded with a non-commercial purpose, telecom companies abroad is an unimpressive ations.
but that merely underlines this point. Others one. Not least among the reasons for failure No senior Mobile executive has experience
carry burdens of ideology and national expecta- were the inability to adapt to the role of chal- of any market outside China. Few speak
tion. China Mobile, a hardly-reconstructed for- lenger and the unfamiliar regulatory and cultural English to any extent. The strength that CM will
mer government department, falls into that cate- environment. It also had a lot to do with scale. bring to Pakistan, where 70% of the population
gory. For companies accustomed to thinking in bil- lives in the countryside, is its rural experience. It
With a market cap of $198 billion, it is one of lions, a share in an Asian mobile venture would has won business in western China by deploy-
the biggest companies in the world. It recorded have seemed hardly worth the effort. ing low-cost networks, and selling handsets for
301 million subscribers at December 06, adding Pakistan boasts a population of 160 million as little as $38 with low-denomination prepaid
4.8 million customers in that month alone. It is with young people taking a great proportion and top-up.
the national champion in China's plans to play its telecommunication market is one of the This year CM has put itself on a learning
in the global telecom services industry. fastest growing markets in the world. curve, but to succeed abroad it will have to defy
That was the first time that China Mobile had It's no coincidence that of those operators history as well as its own legacy culture.
acquired a foreign telecommunication company with an incumbent heritage, the most successful Therefore, Paktel (CMPak) will not be the hot
of strategic significance. Last year, the Chinese have been Telenor and SingTel, both hailed cake for the China Mobile and its revival may
telecommunication giant acquired all shares of from small markets, and both happily accepted be the toughest job for the new comer in the
18
Hong Kong's fourth largest mobile operator, minority stakes in operators. The result is that market. 
Flare Report Telecom

It is a milestone achievement that no longer is TV confined to indoor screens. With this indus-
try-first service, delivered on Pakistan's Largest GPRS/EDGE platform, Telenor customers can
view multiple channels right on their handsets. The company will make this product accessi-
ble to its customers in all parts of the country
elenor Pakistan has introduced TV on List of Channels scription will need to be renewed after every 30

T mobile phones enabling its customers to


watch their favorite local and interna-
tional channels on their handset. With
Telenor Mobile TV, Telenor customers
are now the only privileged ones who are able
to avail such a unique service.
It is a milestone achievement that no longer
For coustomers, viewing pleasure, Telenor
offers a good mix of channels from the world of
entertainment, news, sports, adventure, music
and business. All Telenor Mobile TV subscribers
can enjoy watching the twelve channels includ-
ing TVone, Indus Vision, Indus Plus, Music tele-
vision(MTV), Classic Cartoons, G, Aljazeera,
days. You will be notified by SMS (from the
number '880') 3 days before the subscription
expires. To renew your subscription, just reply
to the message by typing Y and send. You will
receive an SMS confirming the renewal of your
subscription and the new expiry date. If you
wish to renew your subscription at a later stage,
is mobile TV confined to only 3G operators. KTN, ABC NEWS NOW, Khyber TV, Filmazia all you need to do is just to send an SMS "TV"
With this industry-first service, delivered on and Waseb TV on the move. to 888.
Pakistan's Largest GPRS/EDGE platform, Subscription: Changing Handsets
Telenor customers can view multiple channels To subscribe to Telenor Mobile TV for the first If you are changing your handset, you need
right on their handsets. The company will make time, follow the following simple steps: not to subscribe to the service again. However,
this product accessible to its customers in all Step 1: Type TV and SMS to 888. You will you will need to download the Telenor Mobile
parts of the country. receive an SMS from the number '601' asking TV Client Application on the new handset.
you to confirm your subscription request. Follow the following simple steps to download
All Telenor Mobile TV subscribers Step2: Reply to the message by typing Y the application.
and send. Then you will receive another Step 1: Type MOB to 888 (SMS charges Rs
can enjoy watching TV channels SMS prompting you to wait for another SMS 2+tax). You will receive an SMS containing the
WAP link
including TVone, Indus Vision, Indus to down-
Plus, Music television (MTV), load the
Telenor
Classic Cartoons, G, Aljazeera, KTN, Mobile TV
ABC News, Khyber TV, Filmazia and Client
Application
Waseb TV on the move on the new
mobile.
It will also help them enjoy a great mix of Step 2:
entertainment, news, sports, music and busi- Click on
ness channels on their mobile sets, anytime, the WAP
anywhere. Telenor Mobile TV is available for all link to
Telenor Prepaid and Postpaid customers. download
Telenor Mobile TV is GPRS-dependent serv- the appli-
ice and works best in Telenor EDGE Hotspots cation on
all across Pakistan. the new
Director Marketing Telenor Pakistan Azim-ul- handset.
Haq, giving details of Telenor Mobile TV, stated How to
that after launching extremely popular products, Director Marketing Telenor, Azim-ul-Haq, speaks during a press conference at Telenor Head Office. Chief Technical use?
like Telenor Easyload and Telenor Smart Share Officer Telenor Peter Anthony Dindal and Director Communication Syed Hasnat Masood are also seen sitting on stage. Simply
Service, Telenor is proud to bring TV to the click on
handset screens of the customers. Telenor that will contain the user name, password and the Telenor Mobile TV Application icon in your
Mobile TV comes with a great mix of news, the WAP link to download the Telenor Mobile phone, provide your user name and password
entertainment, music and sports channels. TV Client Application on the mobile. Mobile TV (received earlier upon subscription) and start
Handset Settings client application can also be downloaded from watching TV on your mobile.
The coustomers should preferably have an www.telenor.com.pk, and then installed on your Tariff:
EDGE enabled handset, with GPRS successful- handset. Activation request SMS with 'TV' to '888' will
ly configured, before the can proceed to down- Step 3: Click on the WAP link to download the cost you Rs. 2. One time activation Fee will be
load and use the application. Telenor Mobile TV Application on mobile phone. charged as Rs. 50. While Fee per month will be
The Telenor Mobile TV service runs on many Renewing Subscription Rs. 399 and GPRS Charges will be Rs. 15/MB.
supported handsets and platforms. Once subscribed, your Telenor Mobile TV sub- All these charges are excluding of Tax.  19
Telecom Flare Report

Mobilink, in an effort to aware general public through media,


briefed the media personals with the back end technologies
involved in a GSM network. The media was given a physical tour
of the Base Transceiver Station (BTS) facility in Islamabad which
houses the administration of all incoming and outgoing calls
within a specified territory and region

obilink gave a comprehensive involves several phases. Cellular compa-

M media briefing on the operational


systems administering all incom-
ing and outgoing calls, including
a familiarization tour of Base
Transceiver Station. The call connecting pro-
cedure was simplified and explained in detail
to the journalists highlighting the processes
ny conducts analytical and geographical
survey of the region before the civil work
is started. Once the civil work is complet-
ed and the site is ready for installation,
the network vendor deploys the commu-
nication equipment.
A site with 25 meter height covers 300
through which a normal call goes through meters of aerial distance in populated
before a connection is established between cities, while the same site can reach to
the caller and the recipient. Mobilink's senior over 8 kilometers in rural or open skied
technical staff was present on the occasion areas.
to minutely discuss and explain the state-of- Marwan Hayek, Chief Technical Officer, Mobilink, briefing the media
It would be interesting for readers to
the-art technology that enables the about technical details of GSM Network note the process by which Caller ''A" ini-
Company's millions of customers to talk tializes the call by pressing the desired
freely at all times.
The media was given a physical tour of
the Base Transceiver Station (BTS) facility in Mobilink is the first
Islamabad which houses the administration
of all incoming and outgoing calls within a cellular service
specified territory and region. All the techni-
cal and functional areas of the BTS were provider to have
reviewed by the media with interest and
queries fielded which were answered on the conducted a com-
spur of the moment by senior Mobilink tech-
nical personnel. prehensive briefing
Mobilink's Chief Technical Officer, Mr.
Marwan Hayek, while briefing the media and tour of the tech-
opined, "We were delighted to have the
media in one of our most critical operational Media personals along with Mobilink’s technical team at a BTS in
Islamabad
nical facility
areas to have a first-hand understanding on
the technological side of administering all
incoming and outgoing calls. The learned number from the key pad of the cell
media being well-informed of the importance phone. Thereafter, the Call is routed to
of quality services queried the technical staff the serving BTS (Base Transceiver
on various aspects of the operations. We are Station), which in turn routes the call to
happy to have satisfied them by providing the network's MSC (Mobile Switching
the requisite information and the technical Center) for connecting it to the intended
background of our operational systems." recipient Caller "B".
Mr. Marwan Hayek revealed during the Accordingly, the MSC routes and
briefing that Mobilink has spanned its cover- switches the call to the serving BTS area
age to 65 percent of population in Pakistan, on receiving acknowledgement from the
covering more than 5000 cities and towns intended BTS site, whereupon, Caller "B"
throughout the country. Mobilink has plan to receives a call by ring tone heard by
reach more than 75 percent of population Caller "A" as well. On receiving the call,
with more than 8000 cities towns and vil- MSC dedicates a TCH- Traffic
lages would be covered by the end of said Flare team being briefed inside the cabinet at a Mobilink’s BTS channel/Voice Channel to facilitate it for
period. the required purpose.
Mobilink is reaching in the far flung areas subscribers capacity of 13 million in only last The general opinion of the media
by rolling out 200 sites per month, with an aim year with compared to 12 million capacity, that present on the occasion was positive indicating
of installing more than 1800 sites by the end of was achieved in previous 12 years. that Mobilink was the first cellular service
2007; while 500 sites are already made live in Mr. Marwan Hayek briefed that a cell site provider to have conducted a comprehensive
just 5 months. Mobilink remarkably added the generally costs USD 200,000 and its installation briefing and tour of the technical facility. 
20
Telecom Flare Report

Apart from training, the tour was arranged to have fun and recreation. Its main
objective was to develop a business vision, centrally based on performance, to
develop harmony, companionship, and profound interdependence among the
workers, belonging to various sections and departments of the company

ateen Telecom's senior management team took a week long

W tour to Skardu, Gilgit and Naltar recently. Most members of


the company's SMT joined the trip and took the ultimate
advantage of visiting the beautiful parts of the Northen
Areas through this journey.
Apart from training, the tour was arranged to have fun and recreation.
Its main objective was to develop a business vision, centrally based on
performance, to develop harmony, companionship, and profound interde-
pendence among the workers, belonging to various sections and depart-
ments of the company.
During the visit, the SMT visited famous parts and places of these
areas and took part in various activities. They got an opportunity to enjoy
the ultimate beauty of the nature. They actively participated in their
favorite games and various other activities. Some of them got the oppor-
tunity of fishing; few were found fulfilling their dream of boating and
shooting. Others were able to grab the chance of paragliding, playing Tariq Malik, CEO, Wateen Telecom, aiming at the target.
cricket and badminton. Many of them were seen capturing this beauty of
nature, in the form of pictures, through their cameras.
Overall this event was quite fruitful as it not only provided the team to
bond and relax but also charged them for the launch up ahead.
Wateen Telecom, a part of Abu Dhabi Group, not only takes care of its
customers and subscribers but it also facilitates its workers and employ-
ees with various opportunities to keep their spirit and passion of working
fresh and functional.
After the successful launch of Warid Telecom in Pakistan, which pro-
vides mobile GSM services to over 10 million customers, Wateen
Telecom has been set up to become the leading "Carrier's Carrier" pro-
viding quality, reliability and affordability in the communication sector and
bringing Next Generation services to people's doorsteps. 

22
Telecom Shahzad Ahmed Shahid

Cellphone abuse has been the main subject of debate since its inception. Wrong and
threatening messages and calls have been a great concern for the people. If, on one
hand, it facilitated the common man at the same time it aided a lot to the people
who carry anti-social activities. Cellphone virus (Rumours) is one of the most
recent examples of its misuse
aktel, recently purchased by China activities. Cellphone virus (Rumours) is one of SMS. Concerned authorities banned the inter-

P Mobile, announced a new service


which will make it possible for users to
send SMS without their identity, thus
allowing subscribers to anonymously
chat over the mobile sets. Announcement of the
new service was circulated amongst all the
Paktel users by sending them introductory mes-
the most recent examples of its misuse. These
rumours rocked the country compelling thou-
sands of people to stop using mobiles. It also
made the authorities to think seriously about the
matter.
Millions of subscribers, throughout the coun-
try, availing this service, are found involved in
net to mobile messaging just because of its mis-
use.
Anti-social people and terrorists are using
mobile phones in their activities On the other
hand it will also provide terrorists a secure
stage to enhance their activities. The use of cell
phone by the terrorists is an open secret.
sages on their cell phones, along with a com- negative activities, raising very serious con- Product Flow Chart
plete briefing of the service also available on cerns among the general public. Many of them To send a message a sender needs to type
the official website of the company. are feeling their lives at a higher risk due to this the recipient number then press space followed
The anonymous SMS service allows a sub- service. This kind of anonymous communication by the message. e.g. 03041111111 Hello. From
scriber to send a secret message to another can be harmful for individuals and collectively the server the sender receives a Message ask-
subscriber. The recipient and the sender can for the country. The complaints about the serv- ing the receiver to register his (sender's) nick
continue in a "one way blind" communication (XYZ).
based with nicks. The nick registration process After the nick is assigned, the chat initiator
is all part of the flow of sending a message and Millions of subscribers, (sender) can send his message to his desired
is devised so that the subscriber is automatical- number by entering his nick giving space, typing
ly guided through the steps. Additionally, sub- throughout the country, his message and sending it to 543. The recipi-
scribers can ban specific senders and/or opt out ent in response can reply by typing XYZ, giving
of the service completely. availing this service, are space, typing his message and sending it to
According to, Executive Director, Paktel, 543.
Mr. Sikandar Naqqi, he has no information found involved in nega- The nick can be changed by typing nick, giv-
regarding the service, however if the site has ing space, typing YOUR_Nick (new) and send-
any information then there must be some thing tive activities, raising ing it to 543.
like 'Gumnaam SMS'. So called features
PTA spokesman also showed ignorance of very serious concerns According to the operator a person can ban
any such service, and said if there is any serv- a specific person from sending anonymous
ice we will take notice of it and will be closed if among the general public messages and later remove ban from that per-
found illegal or un-ethical. son. He can also quit/leave and then rejoin the
The company has launched the service but ice are being raised by the people asking imme- service whenever he wants.
one question rises in the minds of many people: diately stop to 'Gumnaam SMS'. These features show that a person can ban
did the company consider its negative impacts? The service will provide subscribers a secure the SMS from a specific nick if he finds some
Cellphone abuse has been the main subject platform to tease other people and perform problem with the holder of that nick (other per-
of debate since its inception. Wrong and threat- many other negative and illegal activities, as son) but it is next to a possibility that the same
ening messages and calls have been a grave there will be no fear of getting traced. It raises person with some other nick can approach the
concern for the people. If, on one hand, it facili- security concerns and risks. Although, the oper- very person. This also indicates that how dan-
tated the common man at the same time it ator will be aware of its subscribers but it will be gerous, insecure and unreliable this service
aided a lot to the people who carry anti-social difficult to keep the check on the content of the could be. 
24
Telecom Zeeshan Ahmed

Breakage of PTCL's fiber optic is now a routine


practice, causing interruptions in PTCL num-
bers, cellular and internet services. This situa-
tion is creating panic among the telecom sector
and the general public. The situation needs
serious attention and a wholly replacement of
the backbone infrastructure
Thousands of users faced inconvenience Gurjrat regions. Officials of PTCL said that the Wateen / Warid:

" and tried to contact PTCL's help line for


inquiry which never responded, reportedly
owing to the problem". This is the common
news on the part of PTCL's fiber optic for
last so many weeks. It seems that the PTCL's
fibber optic is particularly so soft and kind
hearted that it cuts itself and gives way to every
breakage was due to of some unscrupulous ele-
ments as there was no digging at that spot.
On 21st April, 07 certain parts of Mandi
Bhaudin and Gujrat remained disconnected for
hours due to breakage of fiber optic. According
to reports, due to civic works on GT road fiber
optic was damaged causing thousands of cellu-
KHL (Konnect Holden Limited) is deploying
fiber optics for Wateen telecom. The project is
to deploy 5,000 Km fiber optic country wide.
The project is near its completion.
Mobilink:
Mobilink is also rolling out its country wide
fiber optic and the project is under way through
one trying to pass it, exhibiting the practical lar and internet users disconnected. several telecom contractors and subcontractors
example of universal brotherhood and sacrifice. Internet and Cellular operators working on like Monitor Associates, Teralight, Life Time
But this sacrifice causes a perma- Engineering etc.
nent jam at the corporate level, as Still other issues
well as a home user of the commu- are yet to be solved
nication services. by the culprit com-
PTCL is the only land line com- pany including the
pany in the county, providing major problem of pending
back bone traffic to all the cellular telephone connec-
and internet companies; but seems tions, complaints
that the company's under surface against out of order
cables have reached their age limit, phones and many
thus leaving the national network more and now this
very unreliable. The telecom sector fiber optic breakage
of the country is doing well in grab- problem has
bing huge foreign investment but it become routine.
looks that the gods of PTCL are not When there is
happy with this development and breakage or inter-
how they could be? As almost ten ruption in optical
years back PTCL had the monopo- cable the blame is
listic role and some times people given to the civic
had to wait for years to have single works. The question
land line number. arises why proper
The situation has changed now, maps of fiber are
though PTCL is still the only land not provided to the
line company; but wireless commu- civic societies so
nication offers relatively simple and economical alternative options for Fiber: that the damage could be avoided. Some high
services than of the wired. One of the main parts of PTCL's revenues is officials of telecom sector claims that all that are
We are quoting few of the breakages in April the share paid by the cellular companies for the lame excuses on the part of PTCL while the
2007 only: using the back bone optical fiber network of fiber laid by PTCL has passed its physical life
Telephone services were interrupted in PTCL but keeping in view the non reliability and and know the breakages or interruptions are
Islamabad due to maintenance work at China future plans of companies, many of them have sure short.
Chowk- Islamabad. The valued customers of started rolling out their own optical network. PTCL is still one of the public assets and the
Call centers, Internet and Telephone faced huge This will be the huge set back for the so called nation had given its blood (in the form of taxes)
problems and company just escaped by regret- telecom giant. in its development and now when it seems that
ting for inconvenience Telenor: all the sacrifices are fruitless, every conscious
On 20th April, 2007 the services of cellular Telenor Pakistan sealed US$ 40million con- national is looking for its revival. All the prob-
phones and internet remained suspended in tract with Multinet. According to this contract, lems need special attention with devoted and
Lahore and Gujrat for more than 20 hours due Multinet Pakistan, in a 20 Year deal, will provide sincere efforts but the problem of fiber optics
to the cutting down of PTCL's fiber optic. the cellular company to utilize fiber optics cable need urgent consideration. Otherwise not only
Optical fiber was damaged on Zafar Ali road pairs and associated co-location facilities on the PTCL will be in losers list but also cause
near Gulberg. That point provides up linking to Multinet Pakistan's national long haul optical serious damage to other telecom sector which
26 the Ufone and internet service for Lahore and fiber transmission network. is solely relying on it for back bone network. 
Telecom Flare Report

The Apna PCO business-in-a-box solution is priced at Rs. 1999 at considerable subsidy and
potentially provides coverage to 3,700 plus cities and towns. Through rigorous evaluation of
the success of the project, Telenor wants to show the market potential of the most remote rural
populations for the mobile industry to consider
elenor has never shied in investing for ple.

T any social cause and APNA PCO is one


of the examples of Corporate Social
Responsibility (CSR) projects. Telenor
Pakistan has launched a mobile public
call office service, 'Apna PCO', aiming at con-
necting the rural communities of the country
with the rest of the country.
Chairman PTA Maj. Gen. (R)
Shahzada Alam Malik speaking on
the occasion said that PTA looked
into the unbalance of connectivity
and granted the permission for
launching mobile public call offices.
Such projects connect the rural com-
The Apna PCO business-in-a-box solution is munities and have great impact.
priced at Rs. 1999 at considerable subsidy and One of the Pakistan's cellular
potentially provides coverage to 3,700 plus operators is already running the
cities and towns through out the country. Mobile PCOs, in the vast areas of
Through rigorous evaluation of the success of the country, with a great success. It
the project, Telenor wants to show the market also shows that the country has
Chairman Pakistan Telecommunication Authority, Maj. Gen. (Retd) Shahzada Alam
potential of the remote rural population for the Malik addressing to inauguration ceremony of Apna PCO. excellent potential for investment in
mobile industry. mobile PCO sector. The cellular
The project, informally rolled out in companies can invest not only to
Bahawalpur and Bahawalnagar districts, has expand their business and generate
shown vast business potential for local entre- enormous revenues by increasing
preneurs and a healthy response from the tar- their subscriber base but also play
their part in the economy of the
country. According to PTA about
The project, informally rolled seventy-five percent of Pakistan's
out in Bahawalpur and population has telecom facilities
now, which is a good sign, still more
Bahawalnagar districts, has work needs to be done to connect
the rest. Speaking about Telenor
shown vast business potential Pakistan's launch of APNA PCO,
for local entrepreneurs and a Farrukh Qayyum, Secretary
Information Technology and
healthy response from the tar- CEOTelenor Pakistan Tore Johnsen addressing to an inauguration ceremony to launch
the PCO service by a local mobile service company. Telecommunication said the industry
geted communities. This suc- has witnessed tremendous advance-
ment in recent times but rural tele-
cess prompted the company to density needs to be increased yet.
Speaking on the occasion, CEO
expand it to other areas Telenor Pakistan, Tore Johnsen, said
Telenor introduced easy load facility
geted communities. This success prompted the to facilitate financially constrained
company to expand it to other areas. customers and still aims at connect-
The project has been set up with support ing the people with each other and
from the Development Fund of the GSM with the world.
Association (GSMA). Various projects launched by
Innovative community support projects like Telenor including village conversion
Telenor Pakistan's Apna PCO, which empower programme, partnership with
local entrepreneurs, can help bridge the gap National Bank of Pakistan in the
between the digitally poor and the digitally rich Chairman Pakistan Telecom Authority Shahzada Alam, Chief Executive Officer Telenor President's Rozgar Scheme, Tele-
by eliminating access and affordability con- Pakistan, Toure Johnson, Secretary IT & Telecom, Farrukh Qayyum and Executive Kisan and Telecom Futures
Vice President Telenor Pakistan, Irfan Wahab Khan during the launching ceremony of
straints in disadvantaged rural markets. “Apna PCO”. Programme are glimpses of what
Telecom sector of Pakistan is growing at a duced in the sector. company is doing to contribute to
tremendous pace with new exciting opportuni- After PTA's permission to open mobile the development and progress of the country
ties coming up for the players. While the PCOs, last year, the cellular operators have and for the prosperity of the people. APNA PCO
progress in telecom sector owed largely to the shown interest not only to contribute more to is another initiative in that direction where
general appetite for better telephony, the credit the country's economy but also provided Telenor has collaborated with National Rural
was also due for the transparent policies intro- employment to hundreds of thousands of peo- Support Programme (NRSP). 
28
Telecom M Raza Malik

Every year May 17 is celebrated as world telecom day, the


theme of the day this year was 'Connecting the Young'. It is
clearly our duty today to provide the opportunities of ICT to
all children and youth, particularly to those who remain
unconnected from the ongoing digital revolution

he International Telecommunication Day The outcome is to promote visionary public help lines in helping children in distress.

T
in 1865.
is observed in Pakistan on May 17, like
other countries of world, marking the
founding of ITU and the signing of the
first International Telegraph Convention

Federal Ministry for Information Technology


& Telecom and other telecom companies organ-
policies, innovative business models and cre-
ative technological solutions that will empower
young people and engage them in the global
effort to achieve the millennium development
goals. The need is to use the global alliance for
ICT and development, the Internet Governance
Forum, the Digital Solidarity Fund, ITU's Doha
Cyber security information for Children and
Youth: Children and young people need sup-
port, advice and guidance regarding their use of
communication technologies. A dedicated space
for children and youth was created within the
ITU's Cyber security Gateway:
www.itu.int/cybersecurity/citizens.html to provide
ized seminars in Islamabad, Lahore and
Karachi to highlight the significance of the day.
Newspapers brought out special supplements, Pakistan as a vibrant and potential market of 160 million
while TV and radio channels held talk shows to
highlight Pakistan's success in information tech-
people has vast chances to deliver in a very innovative way
nology and telecommunication over the last few
years.
to contribute in the world in telecom sector. We should
Every year we celebrate May 17, as world extend our ICT base by quality education and innovations to
telecom day. This year the theme of the day is
'Connecting the Young". ITU (International exploit the world resources and use these resources to build
Telecommunications Union) has been helping
the world communicate ever since its inception a better tomorrow for our generation
in 1865. Having brought government and indus-
try together for several decades to coordinate Action Plan and other important mechanisms for best practices and share experiences on how to
global telecommunications networks and servic- carrying forward the results of WSIS. All stake- make cyberspace a safer place for your chil-
es, it is once again pioneering a new communi- holders have to play their part to connect young dren.
cation path by laying the foundations for a people and to create a truly open, inclusive and In an increasingly networked world, the
World Information Society. development-oriented information society. young are not only the beneficiaries but often
Under this umbrella initiative, governments and the driving force behind the latest innovations
Under the umbrella of ITU, private sector are called upon to work together and practices, and for many, the dependence
to extend the benefits of ICT to the leaders of on information and communication technologies
governments and private sec- tomorrow. (ICT) has come to determine their choice of
Following fields are to be addressed more lifestyle. It is clearly our duty today to provide
tor are called upon to work seriously for the betterment of young. the opportunities of ICT to all children and
together to extend the bene- The Youth Education Scheme: This scheme youth, particularly to those who remain uncon-
has been introduced to support the young in nected from the ongoing digital revolution.
fits of ICT to the leaders of ICT education, which represents a critical solu- Pakistan as a vibrant and potential market of
tion for bridging the digital divide. This program 160 million people has vast chances to deliver
tomorrow. The key areas to provides young people with scholarships. in a very innovative way to contribute in the
Call for Action: ITU Member States and Sector world in telecom sector. We should extend our
be addressed are: Members are encouraged to pledge additional ICT base by quality education and innovation to
scholarships to help students in developing and exploit the world resources and use these
 Youth Education Scheme least developed countries access advanced resources to build a better tomorrow for our
courses in the field of Information and generation. The key to achieving the develop-
 Children Helpline Communication technologies. ment aspirations of the world's inhabitants lies
 Cyber Security The Youth Incentive Scheme: This scheme is in investing in the future generation, especially
an initiative, which aims to integrate youth in the by improving access to communication among
Following two years of intense negotiations ICT field, encouraging and supporting first job today's children and enhancing their capacities.
in a multi-stakeholder process that included opportunities. With the introduction of ICT research and devel-
governments, intergovernmental agencies, civil ITU TELECOM Youth Forums: During these opment fund, our ministry and government has
society, business entities and the media, a dec- forums a contest is launched and the partici- done a marvelous effort to go ahead in this
laration of principles and an action plan was pants propose projects designed to integrate field. If this fund could be utilized properly and
agreed at the World Summit on the Information young people into the Information Society. The exclusively then our bright future is sure and
Society (WSIS). The 11 000 delegates to the ITU youth program helps active and motivated rise of powerful Pakistan like the dream of
summit agreed on the importance of ICTs alumni shape their ideas into concrete projects national poet Allama Iqbal will be materialized
(Information & Communication Technologies) as that can be implemented in their region, country as he said "Mashriq say ubertay huvay suraj ko
an essential requirement for an inclusive infor- or community. zara dekh" (see the rising sun from the east).
mation society and embraced the idea of uni- Global Network of Help lines for Children: Surely we are dedicated for that destination and
30 versal, accessible, equitable and affordable ICT The world summit on the information society we will have that in near future, Inshallah! 
infrastructure and services as a key goal. recognized the important role played by child
Flare Report Telecom

Thuraya's SG-2520 is a breakthrough in satellite communication


technology. As the world's smartest and lightest dual-mode satellite
mobile phone (170g), SG-2520 offers dynamic performance, inim-
itable style and innovative features surpassing all other available
satellite-based products
fter highly successful launch of the lite users for the first time to instantly share pic- The quality and the competitive features of

A world's smallest satellite phone (SO-


2510) last year, THURAYA has
released the most advanced, smartest
and lightest handset, SG-2520, in the
satellite mobile services industry. "The wait-
ing is over. The SG is here," said Thuraya
CEO Yousuf Al Sayed, in a message to the
tures as well as video clips with others even
while in remote areas. The embedded email
client and built-in 1.3-Megapixel camera are sig-
the phone as well as the extremely positive
market reaction reflect Thuraya's continued
sucess in the industry.
Thuraya plans to sell some 70,000
units of the second-generation hand-
set in the first year. The dual-mode -
satellite and GSM - terminal will retail
participants, adding that just as we expected, between US$900 and US$1,100
the demand for this phone is so high that we depending on the market.
are ordering fresh supplies," he added. The satellite-only SO-2510
Thuraya SG-2520 is a breakthrough in launched last year was a runaway
satellite communication technology. success with the Company’s recording
As the world's smartest and lightest dual- sales of more than 60,000 units in just
mode satellite mobile phone (170g), Thuraya four months. The GEN-II terminals
SG-2520 offers dynamic performance, inim- were manufactured in South Korea by
itable style and innovative features surpassing APSI, a firm partly owned by Thuraya.
all other available satellite-based products. It also shows that the Company is
The SG-2520 is the only satellite-GSM tri- committed to providing its customers
band phone that provides connectivity across the best handsets using the latest
the world. The satellite service option in Mahar Ezzeddine, Corporate Sales Manager, Thuraya, displaying technology combined with superior
Thuraya SG-2520 allows roaming across SG-2520 and SO-2510 at the Launch ceremony services.
nearly one third of the globe, from border to Through partnership with leading
border; in urban areas and remote locations national telecom and mobile communi-
providing the advantages of easy mobility and cations companies, Thuraya provides
blanket coverage to more than 110
Along with other features the countries in Europe, North, Central
Africa and large parts of Southern
phone also supports 12 lan- Africa, the Middle East, Central and
South Asia: a landmass inhabited by
guages including Arabic, an estimated 2.3 billion people.
English, Farsi, French, German, It offers cost-effective satellite-
based mobile telephone services to
Hindi, Spanish, Russian, Urdu, nearly one third of the globe. Through
Italian, Portuguese and Turkish its dynamic dual-mode satellite hand-
sets and products, Thuraya enhances
seamless service beyond land-based telecom- Sheryar Hassan, COO, Thuraya, speaking at the Launch ceremony of freedom of movement and connectivi-
SG-2520
munication systems. This means that in ty. Thuraya has plans of launching its
Thuraya's coverage area one can make and nificant trends not available in any other satellite third satellite by the end of year 2007, to further
receive calls anywhere in the world. And when phone. strengthen its blanked coverage, and to reach
outside the coverage area, one can also use his The SG-2520 is enriched with GSM 900, far East Asia and Australia along with the south-
phone within a GSM compatible network. 1800 and 1900 MHz capabilities, runs on ern pole of the earth.
Through the phone data, can be downloaded Window-based operating system and supports Thuraya offers satellite, cellular (GSM) serv-
at speed of up to 60Kbps and uploaded at Java. It is also capable of running applications ice and location determination system (GPS) in
15Kbps. The GmPRS service, first of its kind in developed for the mobile handsets using its a single dual mode handset that is lightweight,
the MSS industry, will be available to customers Java capabilities and its operating system. It elegant and easy to use. This unmatchable
at an additional fee. also supports 12 languages including Arabic, handset offers voice, data, fax and short mes-
The phone is also capable of sending multi- English, Farsi, French, German, Hindi, Spanish, saging services. 
31
media messaging and emails allowing the satel- Russian, Urdu, Italian, Portuguese and Turkish.
Event Flare Report

Warid has a diversified business interests in the institutions that have enjoyed
commercial success as a result of their strong financial resources and extensive
management expertise
arid telecom, as a part of its social

W responsibility, sponsored the Lions'


Club Function, organized in
Faisalabad. The main objective of
the function was to raise fund for
the Blinds. Zafar Iqbal, General Manager
Human Resources and Administration, gave a
donation of Rs 50,000.00 on behalf of Warid
Telecom.
Addressing the club members, as a chief
guest, he said, "It is a great pleasure and honor
for me to speak at this occasion. Faisalabad,
previously known as Lyall Pur, is my home town
and I am proud that my company has spon-
sored a great event in the city of agriculture &
industry, in the city of Lions."
"At this event, I noticed a striking similarity
between Warid Telecom and Lion's Club, Lion's
club motto is 'We Serve' our motto is 'We Care'.
It is our pleasure and honor to sponsor the
word's largest service club which spans across

Warid Telecom, having more


than 8 million subscribers in
Pakistan, is about to launch Warid Telecom sponsored the inaugural ceremony of Crystal Lions Club and Ultimate Lions Club in Faisalabad. Zafar Iqbal
Ch.-General Manager Human Resources and Administration, the chief guest on the occasion is receiving a souvenir by the
its operations in Bangladesh Governor Lions Club Muhammad Afzal Sipra

of our people. I am
200 countries with 1.3 million members serving, sure that in this
seeking and helping those in need," he added. gathering there are
He further said that, Warid Telecom, many influential and
although, a relatively new entrant in the blessed members
Pakistan's cellular market, with almost two who can serve and
years of commercial presence, is serving over 8 help those in need,
million subscribers all over Pakistan. He also let us vow together
said that not only this, but under the guidance that Insha Allah with
and leadership of His Highness Sheikh full enthusiasm, zeal
Nahayan Mabarak Al Nahayan, Warid will soon and motivation we
launch its operations in Bangladesh, adding, the will do our best to
company has also acquired licenses for telecom serve, to care and
operations in Congo and Uganda. collectively insha
Warid Telecom, backed by the Abu Dhabi Allah we will prosper
Group, is one of the largest groups in the as a nation."
Middle East and the single largest foreign Founded in 1917
investor group in Pakistan. It has a diversified by Melvin Jones, a
business interests in the institutions that have Chicago insurance
enjoyed commercial success as a result of their man, "Liberty,
strong financial resources and extensive man- Intelligence, Our
agement expertise. The Abu Dhabi Group's Nation's Safety"
major investments are in the various sectors alleled and best-of-the-best family of Warid
(Lions) Clubs International is the world's largest
including Oil and Gas Exploration, Banking and team," he remarked.
and most active service club organization with
Financial Services, Automobile Industry, Mr. zafar Iqbal, Coming from HR & Admin
46,000 clubs and 1.4 million members in nearly
Hospitality Services, Property Development and back-ground, said "Companies, organizations
200 countries throughout the world. Its interna-
Telecommunications. and communities are nothing without 'people',
tional headquarter is situated in Oak Brook,
"Warid Telecom is the trend setter for inno- we must not forget that as a corporate citizen,
Illinois. 
vative tariffs, products and services, well-sup- as an organization member or as a community
32 participant, we must always nurture the needs
ported by state-of-the-art technology with unpar-
Mr. Bashir Ahmed Tahir
CEO Abu Dhabi Group

Warid-Eyeing Top Spot


Abu Dhabi group is work-
ing hard to make Warid
Telecom the leading cellu-
lar company in Pakistan.
Group's foremost priority is
to provide quality service
to customers and it will
never compromise on it
34
14
Mr. Bashir Ahmed Tahir, CEO Abu Dhabi
Group, UAE, is a Pakistani national and holds
Master's degree in Commerce. Besides, he is
currently working as a Member, Board Advisory
Committee, Bank Alfalah Limited, Member,
Board Audit Committee, Bank Alfalah Limited.
Previously, he served as a General Manager &
CEO BCCE (Now UNB).
Flare had conducted an interview with
Mr.Bashir Ahmad Tahir in May 2006 in which he
thoroughly let the readers know about the
developments of Warid Telecom in Pakistan.
During that interview he had mentioned that
Warid Telecom would make a history in
Pakistan Telecom sector by providing quality
services. At that time, he had also claimed to
provide improved services to its customers at
cheapest rates. Besides these, he had made so

An intensive planning is
being carried out to
expand our network and to
further strengthen the
technological base of
country. He truly is a great patriot and a proud
Warid Telecom in Pakistan. citizen of Pakistan. Having brought to the
country, foreign direct investment of over US$ 2
Wateen is also about to billion, he has indeed done a yeoman's service
to the economic cause of the nation.
start its service and will He has been living abroad for many years
but one can still feel the love and passion he
also be proved as a has for Pakistan and has proved himself to be
an excellent ambassador of goodwill in the
milestone in the Pakistan promotion and strengthening of ties between
Pakistan and United Arab Emirates.
Telecom history Despite of his tight schedule, he was kind
enough to spare some of his precious time
for 'Flare'. He welcomed us warmly in his
many other promises in that interview. Now Abu Dhabi office. In a session spanning
after one year we, at Flare, had a chance to more than an hour, he discussed in detail
conduct his second interview; where he the developments taking place in the
reviewed the progress of the company in telecommunication sector of Pakistan
the year, and showcased the fulfilled and the role Warid Telecom is playing in
commitments he had made a year ago. the overall process
Before you read his interview, we Mr Tahir talked comprehensively
would like to tell you that Mr. Bashir is a about the expansion plans of Warid
very nice and devoted Pakistani. Under Telecom. Replying to a question, he
the able, wise and visionary leadership said that Abu Dhabi Group is working
of Shaikh Nahayan Mubarak Al hard to make Warid Telecom the
Nahayan, he has focused in inducing leading cellular company in Pakistan.
largest 'foreign direct investment' into He said that the group is investing
Pakistan, from UAE. The 'Abu Dhabi heavily in Telecom sector in Pakistan
Group', of which Mr. Tahir is Chief which will also help raising the
Executive Officer, is significantly economic standard of people living
involved in developments taking here by providing more job
places in different sectors, ranging opportunities along with telecom
from oil and gas exploration, banking, solutions and economic growth
media, automobile, hospitality, real taking place in the country.
estate and construction along with “An intensive planning is being
telecom. carried out to expand our network
In recognition of his and to further strengthen the
achievements, the Government of technological base of the company”.
Pakistan has conferred upon him, the He said that Warid would provide the
prestigious Civil Award of “Sitara-e- latest telecom services, with
Imtiaz”. Mr. Tahir is recognized compared to any other country in the
international banker with many world, to its customers in Pakistan.
achievements and accomplishments, Responding to a question, he
to his credit. With many years of rich stated that a separate department has
experience at highest echelons of been established to pay a special
corporate hierarchy, he has led many attention to provide quality service to the
dynamic and visionary steps that have Warid customers. He strictly denied
not only yielded good results, but have reports about Warid's share transaction.
in the process enriched various ”Pakistani people would be informed
segments of the society. Mr. Bashir A. whenever this kind of situation arises,” he
Tahir, through his tireless effort and spirit, stressed.
has remarkably served the interests of his In addition to economic activities, the Abu
35
towns. This is necessary as we feel that there is
great potential in the market and all mobile
companies can survive with their share of the
pie.” He added.
“As we stand today, our ARPU is healthy
compared to other operators in the market and
we believe it would continue to be like this in
the near future as well when our expansion
plans are completed.” He stated. Mr. Bashir
was very happy to have the professional team
to achieve the desired targets. “Warid Telecom
is very fortunate to be able to get a very good
professional team to help,” he said.
We could feel the happiness on his face
when he was asked about the customer's
growth, he replied, “By the grace of God our
customers have grown to 10 million with in a
short span of two years which is a tremendous
achievement by Warid Telecom. Inshallah
Warid would be the leading Telecom Company
of Pakistan in near future.
Wateen Telecom is another project of our
group, and is about to start its service in
Pakistan after fulfilling pre-launch requisites
regarding the quality and reliability of the
network. The way we have done our homework,
and the quality assurance is carried out during

Dhabi Group and its associated companies by exerting any pressure or using illegal means.
have voluntarily imposed upon themselves an “Today's customer is fully aware and they
attitude of being socially responsible corporate always go for quality”.
institutions. Several sports have received their When asked how fair has been the role of
patronage. The participation in health, Pakistan Telecommunication Authority (PTA),
education and social sectors is pre-dominantly he said that fairness is a relative term and
visible. Under the guidance of the Punjab every society has different parameters for
Government, the Abu Dhabi Group has adopted evenhandedness. “As far as PTA is concerned,
the Central Model School at Lahore. we do have some reservations but after dealing
In the aftermath of the devastating with the authorities in Bangladesh, we found
earthquake of October 2005, the Abu Dhabi PTA much better than the regulators in other
Group made major contributions to the relief countries. But one thing that I would like to say
efforts. The setting up of 'Mubarak Centre' at is that while making policies, PTA should not
Islamabad to cater for boarding, lodging, make any discrimination. The budget or size of
education and health care of over 500 destitute any company should not be kept in mind; there
children, is one small initiative. should be a uniform policy for all”.

To get 10 million customers in a short span of two


years is a tremendous achievement by Warid
Telecom. A separate department has been
the project, Group is confident to achieve the
established to pay special attention to provide heights in the Telecom market of Pakistan. Mr.
Bashir also stated that their group wants to play
quality service to our customers. Warid telecom is its role in the Pakistani media and they are
considering different options for this purpose.
“Shaikh Zayed Complex, Ferozepur Road,
very fortunate to be able to get a very good Lahore is yet another mega project of Dhabi
group”, he said while telling about the
construction of tallest ever building in Pakistan
that would cover an area of 91 kanals and it
He said that his company has brought Regarding the current status of the
would cost about Rs. 15 billion.
state-of-the-art equipment in Pakistan. “Our development of Mobile Number Portability
“The 60-storey complex consists of a
foremost priority is to provide quality service to (MNP), Mr. Bashir Ahmad Tahir stated that MNP
basement and three towers, will house a
our customers and we would never would further increase the competition among
shopping mall, hotels, corporate offices, ball
compromise on that. We have installed latest the cellular companies to retain their
rooms, mini cinemas and service apartments”,
equipment that is being used worldwide”. customers. “Warid has got a very positive
he said.
Mr. Tahir vehemently criticized those response since the inception of the MNP which
is very good sign for our company” he added. Mr. Tahir said that the project is promoting
companies which are using old equipment thus
trade and recreational activities in the provincial
compromising on the quality of service. “The Replying to a question, he said that
metropolis and generated around 30,000 jobs.
technology changes in days and weeks, what to business environment in Pakistan is very
“The center's banquet hall would have a seating
talk of the years so the companies which are promising, the investors are confident and the
capacity of around 5,000 and its four parking
using years old equipment are trying to befool economy is growing at a fast pace. “Warid
basements would have space for around 4,000
their customers but they must know that foul Telecom (Pvt) Ltd. can create a difference in the
vehicles.
play is not long-lasting. It is a universal law that mobile market through its superior service and
fair-play is the key to real success”. innovative approach. We have a clear objective At the end Mr. Bashir Ahmad Tahir thanked
to create a high quality network with the 'Flare' team for the interview.
He said that it is an age of competition and
to compete, the companies need to improve affordability, easy to use and transparency for
their services on day-to-day basis. In today's the customers. We want to cover the remote
36 business, monopolies can't just be established areas of Pakistan along with major cities and
's Mobile
Mobilink

in H y d e r a b a d
The venture was part of Mobilink's initiative to
interact with the community and make the people
aware of the latest trends and technologies in the
industry. Along with tremendous fun partici-
pants got chances to win free connections, free
handsets and observe state of the art technologies

A
fter the successful launch of Mobile Renowned singers Jawad Ahmed, Bobby
Fair in seven major cities including Wazir, and Shazia Khushk entertained the
Islamabad, Lahore, Karachi, guests with their enchanting music, providing
Peshawar, Gujranwala, Faisalabad, people with a fun-filled evening.
Multan and Sukkur, Mobilink reached The main objective of the fair was to provide
the heart of Sind by organising a three days a real treat to the families, offering a variety of
Mobile Fair in Hyderabad, for the first time, at fun filled activities for both children and adults.
Public School in Latifabad. Prominent mobile manufacturers, dealers,
The venture was part of Mobilink's initiative franchises and retailers in the cellular industry
to interact with the community and make the also participated in the fair and offered an
people aware of the latest trends and technolo- excellent variety of latest handsets and other
gies in the industry. Various activities were car- accessories as displays, prizes, and giveaways.
ried out during the fair where, along with tre- Mobile fair not only provided healthy recre-
mendous fun, participants got chances to win ation for the people but also gave a chance to
free connections, free handsets and observe share the pleasures of life with handicapped

Prominent mobile manufacturers, dealers, fran-


chises and retailers in the cellular industry also
participated in the fair with an excellent variety of
latest handsets and other accessories

state of the art technologies. people; as Mobilink's management had


The fair took place from April 19 to 21, Vice announced to donate the gate-money earned
President Marketing, Mobilink, Mr. Bilal Munir from the fair for a school of handicapped in
Sheikh was the chief guest at the inaugural cer- Hyderabad.
emony. Mobilink arranges such unique activities for
DCO Hyderabad, Muhammad Hasan Syed family entertainment in order to keep in touch
and District Nazim Hyderabad, Kanwar Naveed with its customers. Mobilink, being the market
Jameel also participated in the Fair as guests of leader, believes in playing an active role in sup-
honour. porting the community and social development
Event was family oriented, especially organ- of Pakistan. Each year, Mobilink and its staff
ised for the people of Hyderabad, which ran contribute significantly to charities and commu-
between 4:00 pm to 10:00 pm. People from all nity projects to help bring about a better quality
walks of life participated in the fair and a large of life to the less privileged in the community
number of women and children were also seen and enrich the lives of Pakistanis through sup-
38 enjoying the fun during the fair. port in local arts, education and sports.
Telecom Flare Report

After booming success in mobile phone business in Pakistan, Warid has


successfully started its services in Bangladesh with the initial target of
reaching at least 20 million households in three years

A group photograph of Warid Telecom officials at the launch ceremony of company’s operations in Bangladesh

40
Telecom

arid Telecom Bangladesh Pvt Ltd.

W a GSM-based cellular operator is


wholly owned subsidiary of Warid
Telecom International LLC which
is the part of an Abu Dhabi based
consortium led by His Highness Sheikh
Nahayan Mabarak Al Nahayan. Former top offi-
cial of Warid services in Pakistan, Muneer
Farooki, has taken the responsibility of Chief
Executive Officer (CEO) of the sixth mobile
phone company in Bangladesh with the chal-
lenge of giving better services to the customers.
In December 2005, Warid Telecom
International paid $50 million dollars(US) to
obtain a GSM license from the Bangladesh
Telecommunication Regulatory Commission
(BTRC) and became the sixth mobile phone
operator in Bangladesh. Warid is also going to
launch mobile phone services in Congo and
Uganda soon.
Warid Telecom is backed by The Abu Dhabi
Group, one of the largest groups in the Middle
East. The group is led by HH Shaikh Nahyan
Mabarak Al Nahayan who is also Minister of
Higher Education and Scientific Research
United Arab Emirates. Warid Telecom, currently
providing GSM cellular services in Pakistan and
Bangladesh with headquarters located at Abu
Dhabi UAE. Warid Telecom started its operation
in May 2005 from Pakistan.
Warid commercially launched its services in
Bangladesh on May 9th as Sheikh Nahayan
Mabarak Al Nahayan, chairman of Abu Dhabi
Group, was expected to visit Bangladesh from
the UAE on May 8 and formally launch the new
mobile phone services on the following day. But
this trip had to be postponed following the tragic
death of Sheikh Nahayan Mubarak Al
Nahayan's son in a road accident.
Meanwhile, news of Warid's launching of
new mobile phone services has created strong
enthusiasm among people, especially youths in
Bangladesh, because of its possible offers for
both post-paid and pre-paid mobile services at
the lowest ever rates.
Warid has plans to offer both mobile phone
sets and call rates at lower prices to its sub-
scribers in Bangladesh. The company has
already installed its towers in almost all the dis-
tricts of the country and also set up both sale
and service centres in different parts of the
country, including the capital Dhaka.
Warid recorded over quarter mil-
lion subscribers on very first day of
the launch of its services
Warid telecom is well positioned in
Bangladesh’s telecom market with covering
more than 70 percent of the population. Warid
has installed more than 900 cell sites through
out the country with total investment of 300 mil-
lion dollars so far. The company has plans to
deploy 200 more sites only in one week.
Munir Farooqi, CEO, Warid Telecom showed
his optimism and views Bangladesh as one of
the fastest growing markets in the world. At the
launch he is confident that Warid can grab a big
share by offering better value added services,
competitive tariffs and European standard net-
work quality. Warid recorded over quarter mil-
lion sales on very first day of the launch of its
services.
The company has already shown an excel-
lent proof of business success in Pakistan. Now
it is their turn to prove a similar or ever greater Highlights of Warid Telecom’s Launch in Bangladesh
success in Bangladesh market.  41
Tourism Flare Report

Mr. Sadruddin Hashwani,


Chairman, Hashoo Group

Hashoo Group, the pioneer and the trendsetters in country's hotel


industry offers to its countrymen and visitors from abroad the Quantum Computer
world's most luxurious accommodation in Pakistan. The group has
played its role in providing best possible hosting services in all major
cities of the country
irst-class hotels can be found in all the catering to the needs of national and interna- investors to invest into hospitality industry in

F country's major cities, as well as in the


scenic towns of the lush Himalayan
foothills - popular summer resorts for
those wishing to escape the heat of
summer on the plains or simply with a desire to
experience the unspoilt natural beauty, unique
culture and ancient traditions of Northern
tional business, trade community as well as
tourists.
Our National cliché, "from Khyber to
Karachi" seems outdated here as the already
dominant Hashoo Group plans to erect some
more luxurious hotels in Pakistan and abroad.
"My vision has always been to contribute to
Pakistan, the latter will have to work hard to
reach the altitude of the Hashoo Group. No
matter how many luxurious hotels are built in
the country, catching up with country's leading
chain of hotels owned by the Hashoo Group will
not be an easy task for the competitors owing to
former's hands-on experience, au fait strategies,
Pakistan. In addition to owning and managing developing the tourism potential of Pakistan on prescience and derring-do.
the Marriot Hotels in Karachi and Islamabad, a par with world standards," comments Hashoo The Group has always been overmastering
Hashoo Group, through its subsidiary Pakistan Group Chairman and founder, Sadruddin the compeers without giving them respite and
Services Limited, owns and operates the first- Hashwani. "I believe that it is very important to has all the potential to startle the new comers
rate Pearl Continental chain with hotels through- invest in quality and in building the product and also with some novel blitzkriegs, which is an
out the country, all offering superior service in its image," he says. "The reputation of our even-handed justice in the world of commerce.
world-class accommodation. world-class hotels has spread far and brought The notion that the newcomers have certain
Having established an impecca- advantages over others is absolutely
ble reputation, the Group continues illogical; had this been the case, the
to expand and upgrade its facilities established organizations would have
within Pakistan as part of continuing obliterated with every new competitor.
efforts to remain at the cutting edge In fact it is the other way round.
of the hospitality business. This reality is not restricted to hos-
Currently, in progress are the pitality industry only, it goes for all.
expansion and the large-scale mod- The reputation of the group can be
ernization of existing properties of gauged from the fact that many top
the Pearl Continental Hotels, while executives of some leading names in
new hotels have been built in the corporate sector got themselves
Muzaffarabad, the capital of Azad taught at the Hashoo Group hotels
Jammu and Kashmir, and Gwadar, and then made it to the highest ranks
the western port city on the Arabian Sea. new business and leisure travelers to our cities, in other organizations. It has been discovered
The luxurious "Zaver Pearl-Continental which has been a big boost to the domestic through their encomiums that the lucrative jobs
Hotel" at Gwadar was inaugurated by the hospitality and tourism industry." were the result of their association and experi-
President General Pervez Musharraf on March, Although Mr. Hashwani has certainly been ence with the Hashoo Group. 
19, 2007. This new in-operation addition will be instrumental in inveigling the foreign and local
42
he most common mission for cruise

T
 Guidance systems can vary across missiles, Kh-55 Granat (USSR)
missiles is to attack relatively high value but often the same missile comes in several Large medium-range subsonic cruise
targets such as ships, command variants, each with a different navigation missiles:
bunkers, bridges and dams. Modern system (Inertial navigation,TERCOM, or These missiles are about the same size and
guidance system permit precise attacks. This is satellite navigation). Larger cruise missiles can weight as the above category. They also travel
a guided missile which uses a lifting wing and carry either a conventional or a nuclear at about the same speed, but the range is less
most often a jet propulsion system to allow warhead, while smaller ones carry only than 1,000km. Examples:
sustained flight. A cruise missile
 is, in essence, conventional warheads. Taurus KEPD 350 (Germany/Sweden)
a flying bomb. They are generally designed to Large long-range subsonic cruise missiles: Storm Shadow (UK/France)
carry a large conventional or nuclear
 warhead This is a popular category for cruise missiles. Babur (Pakistan)
many hundreds of miles with excellent Several missiles of this type were developed by Supersonic cruise missiles:
accuracy. Modern cruise missiles normally the United States and the Soviet Union. These These missiles travel faster than the speed
travel at supersonic or at high subsonic speeds, missiles have a range of 1,000 or more
of sound, usually using ramjet engines. The
are self-navigating, and fly in a non-ballistic kilometers and fly at about 800km/h. The range is typically 100-500km, but can be
very low altitude trajectory in order to avoid missiles in this category typically have a launch greater. Guidance systems vary. Examples:
radar detection. weight of about 1,500kg. These missiles can

All About
Cruise Missile
Necessity is the mother of invention. Radars are widely used
for navigation purposes and missiles had no exception; then
came the Cruise Missiles which have the ability to deceive
the radars. Pakistan is their one of those countries who
developed own Cruise Missiles
 P-700 Granit (Soviet Union/Russia)
The first missile developed was the Kettering carry either a conventional or a nuclear
 warhead. Examples: PJ-10 BrahMos (India/Russia)
Bug, developed by the United States in 1917
AGM-86B (United States) Tomahawk Cruise Messile:
for use in World War I. This used a biplane
configuration, and flew in a straight line for a BGM-109 Tomahawk (United States) The Tomahawk is an Amercian long-range,
predetermined time, at which point the wings subsonic cruise missilein the 1970s, it was
were detached and the fuselage, containing the
warhead, fell to the ground. It was never used
in service, as World War I ended before it was
deployed..
Missiles were first employed in a war by Nazi
Germany during World War II. Introduced in
1944, the V-1 was the first weapon to use the
classic missile layout of a bomb-like fuselage
with short wings and a dorsally mounted
engine, along with a simple inertial guidance
system.
Pakistan is one of those countries who have
developed their own Cruise Missiles. No
evidence has been found that the Pakistan's
cruise missile is copied from the Amercian's
Tamahawk. In 1998, six Tomahawk cruise
missiles fired at Taliban bases in Afghanistan by
US. Sone of mis-fired missiles landed in
Pakistan. It was reported that Pakistan did the
reverse engineering and made its cruise missile
but this propoganda failed and they could not
provide any proof.
Cruise missile categories:
It is convenient to categorize them by size,
speed (subsonic or supersonic), and range.
Often, the same missile is adopted for different
launch platforms (land, sea, or air). Sometimes,
the air- and submarine-launched versions are a
44 bit lighter and smaller than their land- and ship-
launched cousins. Tomhawk Cruise Messile
Pakistani Cruise Missiles:
Babur (Hatf VII) is the
Pakisani Cruise Missile with
a range of 700km with
launch mass 1440kg . It is
the improved version of the
Hatf series missile first
tested in 2005. At that time
the range of the missile
was 500km. According to
the sources Pakistan is
working on 1000km range
cruise missile.
BrahMos Cruise Messile

BrahMos
Long Range Cruise
designed as a in long-range, low-altitude
missile that could be launched from a
submerged submarine.
Function Cruise missile
Joint venture, Federal State Unitary
Missile:
Enterprise NPO Mashinostroeyenia (Russia)
BrahMos Cruise Messile:
The BrahMos is a supersonic Indian cruise
Manufacturer
and Defense Research and Development
Organization (Brahmos Corp, India)
Raduga Kh-55 (Russia)
missile that can be launched from submarines, Entered service November 2006
ships, aircraft or land. It is a joint venture General characteristics n Length: 6.04 m (19 ft 7
between Russia's NPO Mashinostroeyenia, and Engine Two-stage integrated Rocket/Ramjet
India's Brahmos Corp. Launch mass
Length
3000 kg
8.4 m
in)
Babur Cruise Missile:
The Babur missile is the first cruise missile
fielded by Pakistan. It is capable of carrying
Diameter
Range
60 cm
290 km n Launch weight: 1185 kg
Submarines, ships, aircraft and land-based
either conventional or nuclear warheads and
has a reported range of 700 km (435 miles). it
Launch platform
mobile launchers. n Warhead: 200 kg nuclear
can hit its target with "pinpoint accuracy" and
can be fired from warships, submarines and n Range: 3,000 km (1,860
fighter jets. It is designed to avoid radar
detection and penetrate undetected through a
defensive system. The cruise missile is a terrain
mi)
hugging missile and it has an up-to-date
navigation and guidance system, and a high
degree of maneuverability.

Tomahawk Cruise Missile Counteries havining


Basic data
Function
Long-range, all-weather, subsonic cruise
missile
Cruise Missiles:
Manufacturer USA
Unit cost $1.3 mil n United States
General characteristics

Engine
Williams International F107-WR-402
turbofan n Russia
using TH-dimer fuel

n Germany
and a solid-fuel booster
Launch mass 1440 kg
Without booster: 5.56 m
Length
With booster: 6.25 m
Babur Cruise Messile n Sweden
Diameter 0.52 m Babur Cruise Missile/Hatf VII
Wingspan 2.67 m
Function
Medium-range, all-weather, subsonic cruise n France
Speed Subsonic - about 550 mph (880 km/h) missile

n Pakistan
Range 2500km Manufacturer National Defense Complex (NDC), Pakistan
Conventional: 1,000 lb (450 kg) Bullpup, or General characteristics
submunitions dispenser with combined Engine Turbo-fan and a solid-fuel booster
Warhead effect bomblets, or a 200 kiloton of TNT
(840 terajoule) W80 nuclear device Launch mass 1440 kg n India
(inactivated per SALT)
Length 7m
Guidance GPS, TERCOM, DSMAC
Vertical Launch System (VLS) and Diameter 0.52 m n China
Launch platform horizontal submarine torpedo tubes (known Wingspan 2.67 m
as TTL (torpedo tube launch) Speed 880 km/h or 550 mph
Range 700 km
Warhead Conventional and Nuclear
Guidance GPS, TERCOM , DSMAC, INS 45
3G Another Confusing Tale
Announcing 3G mobile telephony sounds very
good but either its result will support the music or
the party will drain away. In a low ARPU (Average
Revenue per User)market, predicting the future of
3G is not simple. Though, with the arrival of 3G
telephony, subscribers would be able to enjoy video
telephony, high speed Internet and mobile TV with
more freedom but there are a lot of problems, yet to
be resolved, regarding the coverage and quality of
cellular services in the country

46
14
A
fter the total failure of IMEI
(International Mobile Equipment
Identity) and MNP (Mobile Number
Portability) now we are moving
towards 3G (Third Generation) mobile
telephony. Though, 3G has brought revolution
in mobile market, globally, but Pakistan may be
not the same case with compared to other
world. Now at a position where operators are
still struggling to cover the geographical limits in
the country and to meet international quality
standards, it will be the dread full challenge for
them to roll out 3G networks and then attracting
customers can give tough time to cellular
companies.
Pakistan Telecommunication Authority has
plans to issue its first three licenses for third
generation (3G) mobile telecom service. High-
speed 3G transmission would allow cell phones
to better provide services such as high speed
Internet on mobile phones in Pakistan, one of
the fastest growing cellular markets in Asia.
"We are working on the plan, and 3G
spectrum would be allocated to three
companies for launching 3G mobile phone
services in Pakistan," said a PTA official. The
3G licenses are expected to be issued by the third generation (3G) mobile technologies is the compromise. IMT-2000, in fact, represents
end of this year and will be offered only to capacity to support greater numbers of voice several incompatible standards lumped
existing mobile phone operators for a period of and data customers. 3G service providers together under one banner. The hope of IMT-
15 years. operate by using the radio spectrum in bands 2000 is that phones using these different
Since GSM is the main technology used identified, which is provided by the ITU for Third standards will be able to move seamlessly
between all networks, thus providing global
roaming.
Only the Mobile Operators already operating in the The rather fragmented nature of IMT-2000
has resulted in a proliferation of confusion
country will be eligible for the bidding of 3G acronyms (e.g., TDMA, UMTS, and EDGE)

license. The 3G mobile licenses will have


conditions for rollout obligations under which
licensees will have to ensure 3G mobile services
in metropolitan cities within 18 months of the
grant of License. The 3G licenses are expected to
be issued by the end of this year and valid for a
period of 15 years
by the cellular companies in Pakistan, Generation IMT-2000 mobile services, it
therefore, UMTS is preferred for 3G mobile subsequently licensed to operators.
licensing. Under the government decision, three The amount of bandwidth needed for 3G
countrywide 3G mobile licenses will be services could be as much as 15-20 MHz
awarded through auction. The 3G mobile compare this with the bandwidth of 30-200 KHz
licenses will have conditions for rollout used for current 2G (GSM) communication.
obligations under which licensees will have to Roll-out of 3G networks will cost enormous
ensure 3G mobile services in metropolitan amount and additional spectrum licensing fee.
cities within 18 months of the grant of license. The license fees will be particularly high,
In this connection, licensees will require to bolstered by initial excitement over 3G's
provide performance bond to ensure the 3G potential. Other delays will be as a result of the often referred to as "alphabet soup". UMTS is
mobile rollout obligation. expenses related to upgrading equipment for the successor to the current ultra-successful
3G is third-generation technology in the the new systems. GSM mobile phone standard.
context of mobile phone standards. The The first country that introduced 3G on a The main global competitor to UMTS is
services associated with 3G provide the ability large commercial scale was Japan. In 2005, CDMA. IMT- 2000 consists of six radio
to transfer simultaneously both voice data (a about 40% of subscribers used 3G networks. interfaces
telephone call along with video) and non-voice and up gradation to the next 3.5G stage with 3 n W-CDMA
data (such as downloading information, Mbit/s data rates is under way. It is estimated n CDMA2000
exchanging email, and instant messaging). that by the year 2010 there will be one billion n CDMA2001
Video telephone has often been suggested as wireless subscribers worldwide on 3G n TD-CDMA / TD-SCDMA
the killer application for 3G. With compare to networks. n UWC-136 (often implemented with EDGE)
IEEE 802.11 networks, which are short range The dream of 3G is to unify the world's n DECT
and higher-bandwidth (primarily) data networks, mobile computing devices through a single, With the large number of mergers and
3G networks are wide area cellular telephone worldwide radio transmission standard. After consolidations occurring in the mobile industry,
networks which evolved to incorporate high- difficult negotiation, a 3G "standard" called IMT- operators wanted to avoid having to support a
speed internet access and video telephony. 2000 emerged as a rather unsatisfactory wide range of different interfaces and
The most significant feature offered by technologies. This would surely have hindered
47
the growth of 3G
worldwide.
The IMT-2000
standard addresses this
problem, by providing a
highly flexible system,
capable of supporting a
wide range of services and
applications. IMT-2000
services will have to be
compatible with existing
systems. 2G systems,
such as the GSM standard
will continue to exist for
some time and
compatibility with these
systems must be assured
through effective and of cellular telephony is very economical but the
seamless migration paths. value added services provide by 3G networks
will not be so cheaper therefore, to think about
the sudden boast in 3G market in Pakistan will
not be realistic.
So for 45 countries has launched 3G
Issues with 3G Implementation: services in its different forms. The most
successful among them are United States and
Even though 3G has successfully been introduced to Japan. Implementation of 3G networks need
sophisticated changes in the existing network
European , East Asian and North African mobile users, and therefore, operators are not fully welcoming
this change. Similarly in Pakistan where not
there are some issues that are debated by 3G providers more than 60% area is covered, it will be the
huge challenge for the operators to roll out 3G
network.
and users: There is a huge gap between the prices of
the ordinary mobile phones and the phones
1. High input fees for the 3G service licenses
2. Great differences in the licensing terms
3. Current high debt of many telecommunication
companies, making it more of a challenge to build
the necessary infrastructure for 3G
4. Health aspects of the effects of electromagnetic
waves
supporting 3G networks. The tremendous
5. Expense of 3G phones growth witnessed in Telecom sector is also due
to the fact that cell phone connections are
6. Lack of 2G mobile user buy-in for 3G wireless almost free and cell phone sets are within the
range of general public. But the market growth
and economic status of the people is not
service favourable for launch of 3G phones now.
Failure of IMEI and MNP is not far from us
7. Lack of coverage because it is still new service and it seems that success does not matter for
PTA. The regulator should not only launch the
service but also assure its success. PTA's step
to issue 3G license is highly appreciated. The
The graph shows that the worldwide reached up to 70 million. Whereas, in the same services will benefit the user to a great deal.
revenues by cellular services. It clearly period GSM occupied 20 million subscribers. The nation would get equipped with generation
indicates that the revenues from 3G cellular GSM has made the base for the people to opt next services, thus allowing them to work more
telephony will gradually increase. This market for value added services along with telephony. efficiently, but there should be strict checks on
prediction shows the public trend towards high Therefore, with the arrival of 3G technologies in the 3G licensee to roll out network within the
speed internet and video telephony on Mobile. given time frame and ensures the quality of the
service as well. To make the services more
3G (W-CDMA) subscribers lead the other Global Subscribes by Technology
common the prices should be very nominal and
80 within the approach of a common mobile phone
Worldwide Cellular Service Revenues 70 W-C DMA
CDMA 2000 EV-DO
user. But before the deployment of 3G, it must
900
60 GSM be assured the service would be a success,
Million Subscribers

800 50 rather than a failure like IMEI and MNP, thus not
700
40 wasting the billions of dollars of investment; for
600
that there are so many steps to be taken before
US$ Billion

500 WCDMA/TD SCDMA 30

400
CDMA2000 1XEV-DO
Other
20 the implementation of 3G. Govt. is also
300
10 requested to ensure the large scale
200
100 0 manufacturing of mobile phone sets in the
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19
0 2002 2003 2004 20052006 200720082009 2010 2011
Quarters After Commercial Launch
country to reduce their prices.
Source: Strategy Analytics

technologies comprehensively. After nineteen the various parts of the world, market boast up
quarters of commercial launch its subscribers with the subscribers. But this may not be the
48 situation in Pakistan. Though, the calling rates
Informative

Nokia 2630 Nokia 1650


Size Size
Dimensions 105 x 45 x 9.9 mm, 45 cc, Weight 66 g Dimensions 104.2 x 43.8 x 17.8 mm, 69 cc, Weight 80 g
Display Display
Type TFT, 65K colors, Size 128 x 160 pixels Type CSTN, 65K colors
Ringtones Ringtones
Type Polyphonic (24 channels), MP3 Type Polyphonic (32 channels)
Memory Memory
11 MB user memory 8 MB user memory
Data Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Class 10, Features
236.8 kbps, Bluetooth Yes, v2.0, USB Yes FM radio, T9, Calendar, Calculator, Built-in handsfree
Features Battery
Camera VGA, 640x480 pixels, video(128 x 96), FM radio Stand-by Up to 420h, Talk time Up to 8h
Currency converter, Built-in handsfree
Battery
Stand-by, Up to 310h, Talk time Up to 6h Designed to deliver a wide range of mobile features, Nokia 1650
phone offers an inspirational design and practical features to help
The Nokia 2630 is a Dual-band GSM phone that includes a consumers balance their personal and professional lives.
VGA camera, FM radio, e-mail and mobile Internet access via a Supporting up to 75 local languages, the Nokia 1650 comes
WAP browser. Additionally, the Nokia 2630 supports MMS and equipped with a flashlight, music-on-the-go via FM radio and MP3-
Nokia Xpress Audio Messaging, for recording and editing messages grade ringtones. With an integrated application that allows for a
on the go. pre-set time limit to be set for each call, the Nokia 1650 answers
the need for cost control that is especially important in entry mar-
kets.

Nokia 2760
Size
Dimensions 87 x 44.8 x 20.7 mm, Weight 81 g
Display
Type TFT, 65K colors Size 128 x 160 pixels, Second external mono
display (96 x 68 pixels)
Ringtones
Type Polyphonic (24 channels), MP3
Memory
10 MB user memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE, Class 10,
236.8 kbps, Bluetooth Yes, v2.0, USB Yes
Features
Camera VGA, 640x480 pixels, video(128 x 96), FM radio
3GPP/MPEG-4 video player, Built-in handsfree
Battery
Stand-by Up to 310h, Talk time Up to 6h

The Nokia 2760 is a Dual-band folding GSM phone. The Nokia


2760 features a VGA camera, FM radio, e-mail and mobile Internet
access via a WAP browser. Additionally, the Nokia 2760 supports
MMS and Nokia Xpress Audio Messaging, for recording and editing
messages on the go.
Models unveil the new 3G mobile handsets "904i series", from Japan's mobile communication giant
NTT DoCoMo and produced by NEC, Sharp, Fujitsu, Mitsubishi Electric and Matsushita Electric, at
a Tokyo hotel.

Nokia 2660 Nokia 1208


Size Size
Dimensions 87 x 44.8 x 20.7 mm, Weight 79 g Dimensions 102 x 44.1 x 17.5 mm, 67 cc, Weight 77 g
Display Display
Type TFT, 65K colors, Size 128 x 160 pixels, Second external Type CSTN, 65K colors, Size 96 x 68 pixels, 29 x 23 mm
mono display (96 x 68 pixels) Ringtones
Ringtones Type Polyphonic (32 channels)
Type Polyphonic (24 channels), MP3 Memory
Memory 4 MB user memory
2 MB user memory Data
Data Features
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Class 10, T9, Calendar, Calculator, Currency converter, Built-in handsfree
236.8 kbps, Bluetooth Yes, v2.0, USB Yes Battery
Features Stand-by Up to 365h, Talk time Up to 7h
FM radio, 3GPP video player, Calendar, Calculator, Currency con-
verter, Built-in handsfree
Battery Nokia 1208 comes with a call-time tracking feature that
Stand-by Up to 310h, Talk time Up to 6h enables users to set a time or cost limit on individual calls, ending
the conversation unceremoniously when the limit has been
Nokia 2660 is a clamshell phone with a slick design which has reached. Other than that exceptional feature, you also get one-
also GPRS multislot class 10 included. The Nokia 2660 features touch flashlights, localized languages, and a dummy-proof phone-
include FM radio, e-mail and mobile Internet access via a WAP book.
browser. Additionally, the Nokia 2660 supports MMS and Nokia
Xpress Audio Messaging, for recording and editing messages on
the go.

50
Informative

Nokia 6120 Classic Samsung J600


Size Size
Dimensions 105 x 46 x 15 mm, 66 cc, Weight 89 g Dimensions 97 x 44 x 15 mm, Weight 92 g
Display Display
Type TFT, 16M colors, Size 240 x 320 pixels, 2 inches Type TFT, 65K colors, Size 128 x 160 pixels
Ringtones Ringtones
Type Polyphonic (64 channels), MP3, AAC Type Polyphonic, MP3
Memory Memory
Card slot microSD (TransFlash), 35 MB of user memory Card slot microSD (TransFlash)
64 MB SDRAM, 128 MB ROM, ARM 11, 369 MHz CPU Data
Data GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Yes,
GPRS Class 11, HSCSD, Yes, 43.2 kbps, EDGE Class 32, 296 / Bluetooth Yes, USB Yes
177.6 kbits, 3G HSDPA, Bluetooth Yes, v2.0 with A2DP, USB Features
Yes, miniUSB Camera 1.3 MP, 1280 x 1024 pixels, video, Java MIDP 2.0
Features MP3/AAC/WAV/MIDI player, T9, Voice memo/command
OS Symbian OS v9.2, S60 rel. 3.1, Camera 2 MP, 1600x1200 pix- Built-in handsfree
els, video(QVGA), flash; secondary QVGA, Video calling, FM stereo
radio, Push to talk, MP3/AAC/MPEG4 player, Office applications
(Excel, PDF, Powerpoint, Word, Zip), Calculator, Built-in handsfree
Battery
Stand-by Up to 250h, Talk time Up to 3 h

The Nokia 6120 Classic features two cameras - a 2.0-megapixel


camera with 4x digital zoom, flash and panorama mode for and a
second camera in the front. The Data Transfer application allows
consumers to transfer contacts, calendars, photos, videos and files
from previous Nokia phones to the 6120, even when the SIM card
is removed.

Samsung i400
Size
Dimensions 101 x 50 x 15.8 mm, Weight 92 g
Display
Type TFT, 256K colors, Size 320 x 240 pixels, 2.3 inches
Ringtones
Type Polyphonic (64 channels), MP3, Dual speaker
Memory
Card slot microSD (TransFlash)
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Yes
Bluetooth Yes, v2.0 with A2DP, USB Yes, v2.0
Features
OS Symbian OS, Series 60 v3.0 UI, Camera 2 MP, 1600x1200
pixels, video, Java MIDP 2.0, MP3/AAC/WAV/MIDI player
MPEG4 video recording & playback, Document viewer
Voice memo/command, Organizer, Built-in handsfree
Battery
Standard battery, Li-Ion

Indian Bollywood film actress Soha Ali Khan (R) and Vice-President and General Manager of Motorola
India Mobile Devices Malcolm Dawe (L) pose for the media during the opening of the first flagship
Motostore at Noida, on the outskirts of New Delhi.

Motorola W395
Size
Dimensions 99 x 45 x 18.1 mm, Weight 97 g
Display Motorola W218
Type TFT, 65K colors, Size 128 x 160 pixels
Second external mono display (96 x 80 pixels) Size
Ringtones Dimensions 109 x 45 x 15 mm, Weight 78 g
Type Polyphonic, MP3, AAC Display
Memory Type TFT, 65K colors, Size 128 x 128 pixels, 1.6 inches
Phonebook 700 entries, Photocall, Call records 40 dialed, Ringtones
40 received, 40 missed calls, Card slot, microSD Type Polyphonic
(TransFlash), 5 MB internal memory Memory
Data 1 MB internal user memory,
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, Bluetooth Features
Yes, v2.0, USB Yes, v2.0 Camera VGA, 640x480 pixels, FM radio, T9, Calculator
Features Built-in handsfree
Camera 1.3 MP, 1280 x 1024 pixels, video, Java MIDP 2.0 Battery
MP3/AAC/AAC+ player, iTAP 6.3, Organizer, Calculator Stand-by Up to 300h, Talk time Up to 7h
Built-in handsfree, Voice memo,
Battery
Stand-by Up to 200h, Talk time Up to 8h 30 min

51
Informative

Nokia 2260 Rs. 3,250


Size
Dimensions 107 x 46 x 20 mm, 80cc, Weight 94 g
Display
Type CSTN, 4096 colors, Size 128 x 128 pixels
Sony Ericsson Z300i
4-way navy key Rs. 5,050
Ringtones
Type Polyphonic (4 channels), monophonic General
Memory Network GSM 900 / GSM 1800
4 MB shared memory, Size Dimensions 85.5 x 45 x 23 mm Weight
Features 91 g
T9, Stopwatch, Calculator, Calendar with spread- Display
sheet Currency converter, Built-in handsfree, Type STN, 65K colors Size 128 x 128 pixels
Changeable front and back covers - Second external monochrome display
Battery Ringtones
Stand-by Up to 250h, Talk time Up to 3h 30 min Type Polyphonic (32 channels)
Memory
The Nokia 2600 brings a color display, poly- Phonebook 300 entries, Photo call - 650
phonic ring tones and rich mobile features to KB shared memory
Nokia's entry level portfolio. It is a stylish mobile Battery
phone that offers an optimized range of personal Stand-by Up to 250 h Talk time Up to 5 h 30
productivity features, affordability and an easy-to- min
use interface.
Very handy keypad for sms, very cute
Design: 7.6 phones, may be the most stylish phone in its
Features: 7.1 range. Can be a perfect birthday gift
Performance: 7.3
Design: 8.3
Features: 7.2
Performance: 7.5

LG KG110 Rs. 2,400


Size
Dimensions 102.8 x 44 x 16.5 mm Weight70 g
Display
Type CSTN, 65K colors
Ringtones
Type Polyphonic (40 channels)
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
Features
Java MIDP 1.2.1, T9, Calculator, Scheduler
Unit converter

LG KG 110 is an entry level, GPRS enabled


color phone, featuring a 65K color screen with 128
x 128 mega pixels resolution, and 500 Phone Book
Memory space.

Design: 7.8
Features: 7.4
Performance: 7.2

A model poses with a newly launched Nokia 2630 mobile phone


during an event in New Delhi, India. Nokia launched seven new
models in India, the Nokia 1200, Nokia 1650, Nokia 1208, Nokia
1208, Nokia 2505 CDMA Nokia 2660, Nokia 2630 and Nokia 2760.

Nokia 2626 Rs. 4,250


Motorola W220 Rs. 4,500
Size
Dimensions 104 x 43 x 18 mm, 71 cc Weight 91g
Size Display
Dimensions 95 x 46 x 16.7 mm, 74 cc Weight 93 g Type CSTN, 65K colors
Display Ringtones
Screensavers and wallpapers, Downloadable wallpapers Type Polyphonic (64 channels), MP3
Ringtones Memory
Type Polyphonic (32 channels), MP3-like 2 MB user memory
Memory Data
500 KB user memory, 250 short messages GPRS Class 6 (3+1/2+2 slots), 24 - 36 kbps
Data Features
GPRS Class 8 (4+1 slots), 32 - 40 kbps FM radio, Built-in handsfree
Features Battery
Camera No, FM radio, MIDI/SP-MIDI/AMR/iMelody player, Stand-by Up to 300h Talk time Up to 3h
Currency converter
Battery Nokia 2626 is a new entry level phone. 2626 is the
Stand-by Up to 290h, Talk time Up to 8h second brother of 2610 but with additional FM radio.

W220 is the latest addition to Motorola's broad mass Design: 7.6


market portfolio, which is specifically designed to address Features: 7.1
the diverse needs and desires of the mass market. Performance: 7.3

Design: 7.2
Features: 6.2
Performance: 6.5

52

Above prices are subject to change as per market


Informative

Nokia 5300 Rs. 12,100

Size
Dimensions 92.4 x 48.2 x 20.7 mm, 85 cc, Weight 106 g
Display
Type TFT, 256K colors, Size 240 x 320 pixels, 31 x 42 mm
Ringtones
Type Polyphonic (64 channels), MP3
Memory
Card slot, microSD (TransFlash), hotswap, 5 MB internal
memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD Yes
EDGE Class 10, 236.8 kbps, Bluetooth Yes, v2.0, Infrared
port
Yes USB, Yes, miniUSB LG KG320 Rs. 10,600
Features
Camera 1.3 MP, 1280 x 1024 pixels, video(QCIF), Java MIDP
2.0, Stereo FM radio, MP3/SpMidi/AAC/AAC+ player, T9 Size
Reminders, Stopwatch, Built-in handsfree, Voice memo/com- Dimensions 96 x 46 x 9.9 mm, Weight 70 g
mands Display
Battery Type TFT, 256K colors, Size 176 x 220 pixels
Stand-by Up to 223h, Talk time Up to 3h 10 min Ringtones
Type Polyphonic (64 channels)
Nokia 5300 XpressMusic can hold over 100 albums Memory
worth of music on a 2 GB microSD card. Thanks to dedicated 128 MB shared memory
music keys, consumers can control the playback of their Data
music while simultaneously enjoying other functions such as GPRS Yes, Bluetooth Yes, USB Yes
texting, browsing or taking pictures. Features
Camera 1.3 MP, 1280x960 pixels, video, flash, Java MIDP
Design: 7.9 2.0
Features: 7.8 MP3 player, T9, Organiser
Performance: 7.8

LG KG320 features 1.3 megapixel camera with flash,


1.77? 262k color TFT LCD display, Bluetooth, USB 1.1,
128MB of built-in memory, MP3 and AAC compatible
music player, USB Mass Storage class support, video cap-
ture ability, video playback ability, downloadable wallpa-
pers.

Design: 7.9
Features: 7.8
Performance: 7.8

Malaysia's Azmi bin Awang Md Isa's hand holds his invention "GPSolat" (R) next to a
conventional Mecca direction telling compass at the opening day of the 35th
Exhibition of Inventions of Geneva.

Samsung E250
Rs. 8,000
Size
Dimensions 99 x 50 x 13.9 mm, Weight 80 g
Display
Type TFT, 65K colors, Size 128 x 160 pixels, 32 x
40 mm Sony Ericsson Z550i
Ringtones
Type Polyphonic (64 channels), MP3 Rs. 10,600
Memory
Size
Card slot microSD (TransFlash), buy memory
Dimensions 87.5 x 45.4 x 20 mm, Weight 93 g
10 MB shared memory
Display
Data
Type TFT, 256K colors Size 176 x 220 pixels, 30 x
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
37 mm, Second external STN, mono display (128
EDGE Yes, Bluetooth Yes, v2.0 with A2DP
x 36 pixels)
USB Yes
Ringtones
Features
Type Polyphonic (40 channels), MP3, AAC
Camera VGA, 640x480 pixels, video(QCIF)
Memory
Java MIDP 2.0, FM radio, MP3/AAC/AAC+ player
20 MB shared memory
T9, Organizer, Built-in handsfree, Voice memo
Data
Battery
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
Stand-by Up to 250h, Talk time Up to 5h
Bluetooth Yes, USB Yes
Features
Premium design meets VGA Camera in the
Camera 1.3 MP, 1280 x 1024 pixels, video(QCIF)
feature-rich SGH-E250, a stylish slider with all the
Java MIDP 2.0, Push to talk, FM radio with RDS
moves. MP3 player with A2DP Bluetooth, and trou-
Media player (MP3, 3GP, mpeg4), Image viewer
ble-free Email and Web access. Boost 10MB end
Picture editor, Organiser, Built-in hand free
user memory with invaluable Micro SD external
Voice memo
memory and experience speedier downloads with
Battery
EDGE software. Outstanding features in an excep-
Stand-by Up to 320h, Talk time Up to 5h
tionally stylish slide design that conveys confi-
dence, energy and strength of purpose
The Sony Ericsson Z550i offers a premium
brushed metal and high gloss exterior. The 1.3-
Design: 8.2
megapixel camera has 4x digital zoom and can
Features: 7.9
take great snap shots and videos for capturing
Performance: 7.9
those unpredictable moments. With 20.0 MB of
onboard memory expandable to 1 GB, the Z550i
can store and share a large collection of pictures
using MMS, Bluetooth or email. The Z550 con-
nects easily to a PC for fast transfer of multimedia
files and synchronization with the phone book and
calendar.

Design: 8.2
Features: 7.9
Performance: 7.9
53

Above prices are subject to change as per market


Informative

Samsung X820 Rs. 11,000


Size
Dimensions 113 x 50 x 6.9 mm, Weight 66 g
Display
Type TFT, 256K colors, Size 220 x 176 pixels, 35 x 28 mm
Ringtones Sony Ericsson K550
Vibration Yes,
Memory
Rs. 13,900
80 MB shared memory, 3.7 MB for messages
Data Size
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Dimensions 102 x 46 x 14 mm, Weight 85 g
Class 10, 236.8 kbps, Bluetooth Yes, USB Yes Display
Features Type TFD, 256K colors, Size 176 x 220 pixels, 1.9 inches
Camera 2 MP, 1600x1200 pixels, video(CIF), Java MIDP 2.0 Ringtones
MP3/AAC/AAC+ player, T9, Organiser, Document viewer Type Polyphonic, MP3
TV-output, Built-in handsfree, Voice memo Memory
Battery Card slot Memory Stick Micro (M2), 64 MB internal memory
Stand-by Up to 210h, Talk time Up to 2h 30 min Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD Yes
Slim takes on a whole new dimension with the new EDGE Yes, Bluetooth Yes, v2.0 Infrared port Yes, USB Yes,
Samsung X820. Poised to redefine conventional slim phones v2.0
with its incredibly slender profile, it strikes the perfect balance Features
between stylish design and leading edge innovation. Camera 2 MP, 1632x1224 pixels, autofocus, video(QCIF), flash
Java MIDP 2.0, FM radio with RDS, MP3/AAC/MPEG4 player
Design: 8.2 TrackID music recognition, T9, Adobe Photoshop Album
Features: 7.8 Picture blogging, Organiser, Built-in handsfree, Voice memo/dial
Performance: 7.8 Battery
Stand-by Up to 350h, Talk time Up to 7h

The Sony Ericsson K550 is a quad-band EDGE Cyber-


shot™ phone with a 2 Megapixel autofocus camera and is a
compact 14mm thin. It has an easy-to-use horizontal digital
camera menu, and Bluetooth™ and picture blogging make
sharing photos simple.

Design: 7.6
Features: 8.0
Performance: 7.8

Nokia 6233 Rs. 13,400


Employees use their mobile phones while on a break in the financial district of Makati, sub-
urban Manila. Leading carrier Philippine Long Distance Telephone Co. Total cellular phone Size
Dimensions 108 x 46 x 18 mm, 81 cc, Weight 110 g
subscriber base for the quarter expanded by 1.3 million to 25.5 million with the company Display
having flat net profits for the three months to March of 8.575 billion pesos (182.44 million Type TFT, 256K colors, Size 240 x 320 pixels, 30 x 40 mm
USD). 5-way navigation key
Ringtones
Stereo speakers
Memory
Card slot microSD (TransFlash), up to 2GB, 64 MB card
included, 6 MB internal memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD
Yes, 43.2 kbps, EDGE Class 10, 236.8 kbps, 3G,
Motorola SLVR L7i Yes, 384 kbps, Bluetooth Yes, Infrared port Yes, USB Yes,

Rs. 9,300
Pop-Port
Features
Camera 2 MP, 1600x1200 pixels, video(VGA), Push to talk
Size Java MIDP 2.0, MP3/AAC/M4A stereo player,
Dimensions 113 x 49 x 11.5 mm, 59 cc Weight 96 g 3GPP/MPEG4 video player, FM stereo radio, Calendar,
Display Calculator, Built-in handsfree, Voice memo, Voice com-
Type TFT, 256K colors mand,
Ringtones Battery
Type Polyphonic, MP3 Stand-by Up to 340h, Talk time Up to 4h
Memory
Card slot microSD (TransFlash) - 20 MB internal user Nokia 6233, a classically designed model tailored for
memory business and entertainment; offers a 2 megapixel camera,
Data digital music player, stereo speakers and a wide array of
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class features and applications. Nokia 6233 ensures that 3G serv-
10, 236.8 kbps Bluetooth Yes, v2.0 with A2DP USB Yes, ices and applications can be accessed easily and intuitively.
miniUSB
Features Design: 8.0
Camera 1.3 MP, 1280 x 1024 pixels, video (QCIF) - Push Features: 8.3
to talk, Java MIDP 2.0, MP3/AAC/AAC+/MPEG4 player Performance: 8.3
Calendar, Built-in handsfree, Voice memo
Battery
Stand-by Up to 350h Talk time Up to 6h 40 min

The Motorola SLVR L7i upgrades the L7 by incorporat-


ing a rich entertainment experience. Built-in features include
an integrated MP3 / AAC music player coupled with Stereo
Bluetooth technology to allow users to enjoy hands-free
music. Powered by EDGE technology, the SLVR L7e makes
information exchange a breeze by offering immediate
mobile connectivity.

Design: 7.9
Features: 7.8
Performance: 7.9

54

Above prices are subject to change as per market


Informative

Nokia N91 Rs.29,500


Sony Ericsson W950i
Size
Dimensions 113.1 x 55.2 x 22 mm Weight 164 g Rs. 23,700
Display
Type TFT, 256K colors
Ringtones
Type Polyphonic (64 channels), MP3, True Tones - 3.5 mm Size
audio output jack Dimensions 106 x 54 x 15 mm Weight 112 g
Memory Display
Phonebook Advanced contacts database - 4GB microdrive Type TFT touchscreen, 256K colors - Handwriting recogni-
for music, MMS, ringtones, images, video, applications tion
Data Ringtones
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class Type Polyphonic (40 channels), MP3, AAC
10, 236.8 kbps 3G Yes, 384 kbps WLAN Wi-Fi 802.11b/g Memory
Bluetooth Yes, v1.2 USB Yes, v2.0, miniUSB 4 GB internal memory
Features Data
OS Symbian OS v9.1, Series 60 UI 3rd Edition Camera 2 GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE W958c
MP, 1600x1200 pixels, video only 3G Yes, 384 kbps Bluetooth Yes, v2.0 Infrared port Yes
MP3/AAC player, Stereo FM Radio, Voice command/memo, USB Yes, v2.0
PIM including calendar, to-do list, Built-in handsfree Features
Battery OS Symbian OS v9.1, UIQ 3.0 - Java MIDP 2.0
Stand-by Up to 190 h Talk time Up to 4 h RDS FM radio, MP3/AAC/MPEG4 player
T9, Image viewer, Picture editor, Organiser
With room for up to 3000 songs on the 4 GB hard disk, Voice memo, Built-in handsfree ,
the Nokia N91 delivers a premier music experience. The Battery
N91 also contains the latest multimedia and smartphone Stand-by Up to 340h Talk time Up to 7h 30 min
technologies, including a 2-megapixel camera, email sup-
port, a full web browser and video sharing. With multiple The Sony Ericsson W950 is an ultra-slim and ultra-styl-
connectivity options, such as WCDMA, WLAN and ish device with touch screen for simple navigation through
Bluetooth, the Nokia N91 allows users to find and enjoy music genres, playlists, individual songs or music albums.
music when and where you want. The W950's music player can store up to 4,000 songs on its
4.0 GB storage delivered on high quality headphones. Users
Design: 8.1 can enjoy the complete spectrum of mobile multimedia appli-
Features: 8.3 cations, from web browsing, push email and video streaming
Performance 8.2 to 3D gaming and store-and-share of media files.

Design: 7.9
Features: 8.0
Performance: 8.0

LG KE850 Prada

Nokia's Senior Vice President, Entry Business Unit, Mobiles Phones, Soren Petersen holds a
handset during a products launch in New Delhi. Nokia launched a range of seven new prod- Size
Dimensions 98.8 x 54 x 12 mm, Weight 85
ucts said to provide functions and features specifically designed for consumers in emerging g
markets. Display
Type TFT touchscreen, 256K colors, Size
240 x 400 pixels, 3 inches, Capacitive
touchscreen, Flash UI
Ringtones
Type Polyphonic (40 channels), MP3
Memory
Card slot microSD (TransFlash), 256 MB
card included
16 MB shared memory
Data
Samsung X800 GPRS Class 10 (4+1/3+2 slots), 32 - 48
Rs. 18,100 kbps, EDGE Yes
Bluetooth Yes, v2.0, USB Yes, v2.0
Features
Size
Camera 2 MP, 1600x1200 pixels,
Dimensions 100 x 48 x 17 mm, 79 cc, Weight 99 g
video(30fps), flash, Java MIDP 2.0,
Display
MP3/ACC/WMA player, FM radio,
Type TFT, 65K colors, Size 176 x 208 pixels, 36 x 43 mm
Document viewer (.ppt, .doc, .xls, .pdf, .txt),
Second external 65K colors display (96 x 64 pixels)
Organiser, Voice memo
Ringtones
Battery
Type Polyphonic (40 channels)
Stand-by Up to 300h, Talk time Up to 3h
Memory
Card slot, miniSD, 16 MB card included, 8 MB internal
The PRADA Phone by LG introduces
memory
the world's first advanced touch interface
Data
which eliminates the conventional keypad
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, Bluetooth
making the overall usage experience a
Yes, v1.1, Infrared port Yes, USB Yes,
highly tactile one. An extra wide LCD
Features
screen maximizes visual impact, allowing
OS Symbian OS 7.0s, Series 60 v2.0 UI, Camera VGA,
the user to benefit from several key fea-
640x480 pixels, video, flash, Java MIDP 2.0, T9, Office
tures of the phone, including the 2
applications
megapixel camera featuring Schneider-
Calendar, Calculator, Currency Converter, Photo editor
Kreuznach lens, video player and docu-
X-changeable covers, Voice recognition
ment viewer capacity. Above all, these fea-
Battery
tures contribute to the phone's beautifully
Stand-by
sleek and simplistic appearance.
Up to 230h Talk time Up to 5h
Design: 8.4
Samsung X800 is a clamshell with two colour dis-
Features: 7.9
plays. Unlike other Samsung's products built on a suc-
Performance: 8.0
cessful D500 platform, it supports TransFlash memory
cards, has two stereo loudspeakers and is equipped with
a 1.3 MP camera.

Design: 8.4
Features: 8.0
Performance: 8.1
55
Above prices are subject to change as per market
Informative

Nokia N95 Rs. 50,000 MOTOROLA KRazr K1 Rs. 14,000


Size
Dimensions 99 x 53 x 21 mm, 90 cc, Weight Size
120 g Dimensions 103 x 42 x 16 mm Weight 102 g
Display Display
Type TFT, 16M colors Type TFT, 256K colors - Second external CSTN, 256K colors
Ringtones display (96 x 80 pixels)
Type Polyphonic (64 channels), Monophonic, True Ringtones
Tones, MP3 Type Polyphonic, MP3
Memory Memory
Card slot microSD (up to 2GB), hot swap, 128 MB Card slot microSD (TransFlash) - 20 MB internal memory
card included, 160 MB internal memory Data
Data GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class 12
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps Bluetooth Yes USB Yes
HSCSD Yes, EDGE Class 32, 296 kbps; DTM Features
Class 11, 236.8 kbps, 3G HSDPA, WLAN Wi-Fi Camera 2 MP, 1600x1200 pixels, video(CIF) - Java MIDP 2.0
802.11 b/g, UPnP technology, Bluetooth Yes, v2.0, MP3/AAC/AAC+ player, T9, Organizer, Calculator
A2DP Infrared port Yes, USB Yes, v2.0, Pop-Port Built-in handsfree, Voice memo
Features Battery
OS Symbian OS 9.2, S60 rel. 3.1, Camera Stand-by Up to 300 h Talk time Up to 6 h
5 MP, 2592 x 1944 pixels, Carl Zeiss optics, auto-
focus, video(VGA 30fps), flash; secondary CIF Following in the footsteps of the revolutionary RAZR, the
videocall camera, Built-in GPS navigation new ultra-sleek Motorola KRZR K1 exudes pure luxury with
Installed Maps application covering over 100 clean lines, precision detailing and premium materials shrouded
countries, Dual slide design, Java MIDP 2.0 within a distinctive metallic gloss front finish. The ultimate all-in
MP3/AAC/AAC+/eAAC+/WMA player, 3.5 mm one device captures photos with an integrated 2.0-megapixel
audio output jack, TV out, Stereo FM Radio camera with 8x zoom and video capture and playback capabili-
Office document viewer, Built-in handsfree ties, MP3 player with stereo Bluetooth headset support, and a
Battery microSD card slot. Featuring worldwide quad-band functionality
Stand-by Up to 220h, Talk time Up to 6 h30 min and EDGE technology for hi-speed web browsing, the KRZR K1
puts premium power in the palm of the hand.
The Nokia N95 is an all-in-one multimedia
device with an innovative 2-way slide concept, Design: 8.3
integrated GPS functionality, 5-megapixel camera Features: 8.2
and support for high-speed mobile networks. Carl Performance: 8.1
Zeiss optics on the 5-megapixel camera, con-
sumers can capture print quality photos and DVD-
like quality video clips. Photos and video clips can
be enjoyed on a compatible television thanks to
the device's TV out feature and support for
Universal Plug and Play (UPnP) technology.

Design: 8.3
Features: 8.6
Performance: 8.7

A South Korea's LG Electronics'


employee holds a mobile phone near
its logo during the Korea IT Show
2007 in Seoul.

Samsung D900
Rs. 14,400

Size
Dimensions 103.5 x 51 x 12.9 mm Weight 85 g
Display
Sony Ericsson K790 Type TFT, 256K colors
Ringtones
Rs. 19,700 Type Polyphonic (64 channels), MP3 3D sound
speaker
Size Memory
Dimensions 105 x 47 x 22 mm, Weight 115 g Card slot microSD (TransFlash) - 60 MB embedded
Display memory
Type Size 240 x 320 pixels, 2.0 inch, TFT, 256K col- Data
ors GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE
Memory Class 10, 236.8 kbps Bluetooth Yes, v2.0 USB Yes,
Card slot Memory Stick Micro (M2) v1.1
64 MB internal memory Features
Data Camera 3.15 MP, 2048x1536 pixels, autofocus,
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, video(CIF), flash
HSCSD Yes, EDGE Class 10, 236.8 kbps MP3/AAC/ACC+ player, Document viewer (Word,
Bluetooth Yes, v2.0, Infrared port Yes, USB Yes, v2.0 Excel, Powerpoint, PDF)
Features TV output, Voice memo, Built-in handsfree,
Camera 3.15 MP, 2048x1536 pixels, autofocus, Battery
video(QCIF), xenon flash, RDS FM radio, Stand-by Up to 260h Talk time Up to 6 h 30 min
MP3/AAC/MPEG4 player, TrackID music recognition
T9, Image viewer, Picture blogging, Built-in handsfree Designed for Designers, Samsung D900 gives
Battery you everything you can expect from a cell phone. Key
Stand-by Up to 350h, Talk time Up to 7h features include a very slim slider body, 3.2 megapixel
camera, QVGA display, stereo Bluetooth, a microSD
A Cyber-shot digital camera and a small and memory card slot, and a music player. Other features
sophisticated feature-packed EDGE phone all in one. include EDGE data, a document viewer, speaker-
3.2 megapixel camera with autofocus, image and phone, TV output, and USB mass storage mode.
video stabilizer and built-in Xenon flash ready for any
moment, anytime. In addition, BestPic technology lets Design: 8.3
you capture several images in quick succession with Features: 8.3
one press of the camera key. Performance: 8.2

Design: 8.0
Features: 8.3
Performance 8.4

56

Above prices are subject to change as per market


Informative

LG and PRADA have come out with something ultra-simple to look at


is refreshing. At its heart, the LG KE850 PRADA is a tri-band GSM
phone with GPRS and EDGE, there's a large 240x400 pixel touch-sensi-
tive display that can playback widescreen video clips, Bluetooth 2.0,
microSD expandable memory, and the KE850 has an FM radio and a
two megapixel camera. We measure the display as being 3.2 inches
diagonally, a little smaller than the iPhone's 3.5 inches.
It's worth dwelling on the camera for a while - it uses a Schneider
Kreuznach lens to ensure high-quality optics. KE850 also has an LED
flash.
On top of the hardware specs, the LG KE850 PRADA comes with a
comprehensive set of software. As you might expect, there's a multime-
dia player capable of playing MP3, AAC, WMA and Real Audio sound
files, plus MPEG4, H.263 and H.264 video. The KE850 has a web
browser with Adobe/Macromedia Flash support, a document viewer
(supporting text, Word, PowerPoint, Excel, and Adobe Acrobat file
types), plus an email client and messaging applications.
Amazingly, all these features fit in a handset weighing just 85 grams
(according to LG) which is 50 grams lighter than the iPhone. The KE850
measures 99 x 54 x 12mm which is somewhat more compact than its
Apple rival.

The Sony Ericsson K550i is perhaps a good example of


the way technology progresses in the mobile phone industry.
Almost two years ago, Sony Ericsson announced what was
then their high-end camera phone, the K750i. Today, the
K550i shares almost exactly the same features, but as the
number designation shows, Sony Ericsson now regards this
particular handset as a mid-range device.
Fundamentally then, the K550i is very similar to the K750i
with a 2 megapixel camera with autofocus and flash, a 1.9"
176x220 pixel display, Bluetooth, an FM radio and expand-
able memory.
There are some important differences though - the main
one is that the Sony Ericsson K550i is only 14mm thick
(compared with 21mm thick for the K750i), the keypad
arrangement is different, the software suite has been
improved and of course, it's likely to be a lot cheaper at
launch than the K750i was.
One other obvious difference is the "Cyber-shot" branding
on the K550i, even though the camera is pretty much the
same as the old non Cyber-shot K750i. Of course, the K750i
had a reputation for possessing one of the best cameras
around, and the K550i is likely to be equally impressive.

58
Informative

The Nokia 6233 is a business-orientated 3G phone with a 240x320 pixel display,


expandable memory and a 2 megapixel digital camera. This is a fairly conservative-
ly styled phone, and as the model designation suggests, Nokia are pitching this
slightly above the popular Nokia 6230i handset.
Although it's a hugely more powerful phone than the 6230i in terms of specifica-
tions, the Nokia 6233 is only slightly heavier at 110 grams compared to 99 grams
for the 6230i.
Nokia 6233 comes with a pretty feature rich package. Starting with the screen,
the 240x320 pixel TFT panel is capable of displaying 262,000 colors. The 2
megapixel camera on the back is a pretty standard affair with 8X digital zoom, but
no flash.
The Nokia 6233 takes microSD (TransFlash) memory cards to expand the 70Mb
of internal memory up to a maximum of 2Gb. Multimedia support is average - the
6233 can play back MP3 and AAC audio plus MPEG4 and H.263 video plus some
other formats. There's no support for Real or Windows media types though. One
nice touch is a built-in FM radio. Of course, as the 6233 is a 3G phone it can also
play back streaming multimedia and it supports Nokia's "Visual Radio" application
too. As an added bonus, the 6233 has twin internal speakers too.
The email client on the 6233 comes with a spam filter, which is a nice touch. On
top of that there's a WAP 2.0 browser and the usual array of PIM functions and utili-
ties that you get with a Nokia handset these days.
6233 will give you maximum of 3.1 hours talktime on 3G and 4 hours talktime on
GSM. Maximum standby time is 14 days.

Let's get straight to the point about the Nokia 5070 - this is a very cheap
phone and it's a quite attractive handset too.
As you might guess from the bargain price tag, there's not an awful lot
going on with the Nokia 5070. In fact it is almost identical to last year's Nokia
6080 and Nokia 6070 models.
The Nokia 5070 is a basic but functional device with a 128x160 pixel
CSTN display in 65,000 colours, a VGA resolution (0.3 megapixel) digital
camera, FM radio (with stereo headphones in the box in most retail pack-
ages) and really not much else. The software includes a web browser, email
client, MP3 ringtones and some PIM functions. Internal memory is just 16Mb
with just 4.3Mb available to the user, but then there's not an awful lot going
on under the hood so this shouldn't be a problem.
There's no Bluetooth, no expandable memory and no MP3 player but it's
worth remembering that the Nokia 5070 is a very cheap handset. It's quite
light too at 88 grams, although the battery life is a little disappointing at just
3.5 hours talktime. The 5070 does support EDGE data, but it's a bit of a
moot point in a handset with limited capabilities such as this.
The Nokia 5070 isn't the sort of handset that most readers would want for
themselves, but it is something that looks quite appealing for the bottom end
of the market, and it looks more expensive than it really is.
Nokia say that the 5070 should be available from this month in two tri-
band GSM variants.

59
The Nokia 6120 Classic is an understated phone with hidden depths - the
absolute antithesis of the flashy but shallow Nokia 8800 Sirocco Gold.
It's hard to believe, but this unremarkable looking handset might just be the
best phone that Nokia have ever made. Hold on to that thought for a while.
It weighs just 89 grams, but the Nokia 6120 Classic is a dual-band
HSDPA/UMTS phone with quad-band GSM plus GPRS and EDGE data.
There's a quite large 2" 240x320 pixel display in 16 million colors, plus a 2
megapixel primary camera (with flash) and a secondary one for video calling,
microSD expandable memory (up to 2GB), Bluetooth, a multimedia player and
an FM radio.
To top all that, the Nokia 6120 Classic is also a Symbian S60 smartphone.
That's an impressive package for a handset that weighs so little.
All in all, the combination of high-speed data, multimedia support, camera
and screen is very impressive and it will deliver everything most consumers
need.
There are a few drawbacks. There's no Pop-Port on the bottom of the 6120
Classic (so it won't fit with a standard car kit), talktime is only 2.4 hours on 3G
and 3.1 hours on GSM (which is good enough for most people). Some people
might find it a little bit bland looking too.
But, as stated earlier, it's quite possible that the Nokia 6120 Classic is the
best phone that Nokia have ever made when you take into account the combi-
nation of features and price. We think this is one destined to be a top seller.
Nokia says that the 6120 Classic will be available in next month.

The Samsung D900 is a compact sliding phone with a 3.13 megapixel


digital camera. It's an impressively slim slider and 85 grams in weight.
The D900 supports a bright 2.1" QVGA LCD screen and a 3-Megapixel
camera with auto-focus recording, allowing users to take high-quality pho-
tographs and CIF videos. With 60MB of embedded memory and additional
microSD external memory, users can download and store a library of files.
The D900 enhances users' multimedia experience with a multi-format
music player with Digital Power Amp and Bluetooth Technology's A2DP
stereo headset support. An Advanced File Viewer allows convenient access
to Microsoft Office, TXT, PDF, HTML and JPEG files on your mobile.
Specialized user interface features also make navigating the phone's
menus a breeze. uMenu allows users to take shortcuts to frequently-used
items, while uGo adds a fun adaptive interface that personalizes itself to
the user location and the time of day. Finally, uTrack helps users to keep
track of the mobile, significantly increasing the chances of recovering a lost
or stolen phone. The new interfaces help users to experience all these
advanced features with ease.
The D900 also comes in a palette of 5 sophisticated colour options,
including soft black, wine red, silky blue, shiny silver and charcoal gray,
allowing customers to reflect their individual style. The final chic soft-feel
finish gives a tactile pleasure in the hand.

60
Informative

The Sony Ericsson Z610 is a 3G clamshell phone with a 2


megapixel camera, but perhaps its most striking feature is how shiny
it is.
The highly polished exterior of the Z610 is complemented by a
very discrete external OLED display that is effectively hidden from
view when not in use.
It looks gorgeous - but in reality, the Sony Ericsson Z610 is a
reasonably standard phone underneath. There's a 176x220 pixel
display in 262,000 colours, Bluetooth, Memory Stick Micro Support,
video calling, a web browser and email client plus everything else
you'd expect to find.
At 110 grams in weight and 95x49x20mm in size, the Sony
Ericsson Z610 is pretty much average for its class. It's a decent
midrange 3G phone, and really the only thing wrong with it is that is
that the screen resolution could be better.
There is a good MP3 player, and RSS news reader, 3D games
and a whole host of other stuff in the Sony Ericsson Z610.
Perhaps the Sony Ericsson Z610i demonstrates just how cus-
tomers tend to choose their own features, rather than what they're
offered by manufacturers. While the people who make phones seem
to be happy to offer video calling, VOIP and other goodies, cus-
tomers seem to be interested in.

Yet another addition to the ever growing series of "Walkman"


phones, the Sony Ericsson W660i is a lightweight 3G phone with a
2" 176x220 pixel display, a 2 megapixel camera with autofocus and
flash, video calling, stereo Bluetooth, MP3 player, a bundled 512MB
memory stick, an FM radio and all the familiar multimedia software
that we've seen bundled with many other recent "Walkman" hand-
sets.
It's not really a lot different from the W610i, except that the
W660i has 3G and indeed it's not a whole lot different from the origi-
nal W800i "Walkman" phone. It fills a niche for a lightweight and rel-
atively inexpensive 3G music phone, and it follows the familiar and
popular pattern of Walkman mono-block devices so far.
The Sony Ericsson W660i also has an email client, web browser,
RSS reader plus all the usual software goodies that this type of
Sony Ericsson phone comes with.
One interesting addition is the optional MPS-75 snap-on speaker
set that connects directly to the Fast Port Connector and comes with
an integrated FM antenna. The MPS-75 is powered directly by the
phone, so no additional cabling is required.
Sony Ericsson says that the W660i should be available from next
month in Record Black and Rose Red color combinations.

61
Nokia's 2000 series of handsets is pretty sparsely populated -
typically used for device just one step above the most basic mobile
phones possible.
The Nokia 2660 joins this range, offering a fairly simpl but stylish
clamshell phone aimed at developing markets and budget con-
sumers.
Nokia 2660 is a lightweight 79 gram clamshell phone with a basic
128x160 pixel CSTN display in 65,000 colors plus a smaller external
display. The 2660 also has an FM radio and MP3 ringtones.
Surprisingly for a device that it so inexpensive, the Nokia 2660 has
Bluetooth too.
There's also a speakerphone function, support for GPRS and
WAP and also MMS messaging. The battery life on the Nokia 2660
is impressive - it has a maximum talk time of 7 hours with up to 13
days standby time.
The more basic Nokia 2660 will be available in Black, Silver and
Warm Silver colours. 2660 offers exceptional value for money, and
although their features are a little basic compared to most
"midrange" models in European markets, the 2660 is aimed at a dif-
ferent type of customer.
Nokia say that these two devices should be available center this
year.

The W220 continues Motorola's pledge to meet the needs of


mass market consumers around the world by giving them the tools
they need to stay connected and follows the company's vision of
'connecting the next billion' handset users. W220 is the addition to
Motorola's broad mass market portfolio, which is specifically
designed to address the diverse needs and desires of the mass
market.
The feature rich W220 includes a built in stereo FM radio offering
entertainment on-the-go; browser, picture messaging and download-
able media capabilities, lantern technology, large font capability,
alarm clock and up to 600 entry phone book capability. The smart
W220 also features an innovative external display with color icons
for instant updates on your message, battery and phone call status.
The Motorola W220 is a RAZR-like clamshell phone with a
128x128 pixel CSTN display in 65,000 colors that weighs 93 grams.
It has a long battery life giving up to 8 hours talk time and 12 days
standby time, and there's a built-in FM radio. And really that's about
it. No camera, no Bluetooth, no MP3 player. It's only a dual-band
GSM device, but it does at least have GPRS and a WAP browser.
IT Atifa Hameed

Only one Pakistani IT company has achieved CMM level 5 in comparison with 15 Indian com-
panies, the process of certifications is very slow and needs to be energized. The primary
responsibility of PSEB should be to promote the importance of standardization and quality
consciousness in the local software industry besides enhancing their export potential
uality has become a slogan today in IT marketplace but this process of certifications is

Q (Information Technology) business


world. Now is the right time for our
companies to improve the quality of
their products and achieve certifica-
tions that could help them compete in the tough
and aggressive global marketplace. So for the
US$ 2 billion IT industry of Pakistan has only
very slow and need to be energized. The pri-
mary responsibility of PSEB should be to pro-
mote the importance of standardization and
quality consciousness in the local software
industry besides enhancing their export poten-
tial.
Currently in an environment of 967 IT com-
one CMM - 5 certified company in comparison panies, only one company is CMM - 5 certified ,
with 15 CMM - 5 Indian companies. one company is achieved level 4 , two CMM
The emphasis on quality is almost a no- level 3 and one company is level 2 certified ,
brainer when it comes to outsource such which not only shows the very low progress
demanding work as software development, towards achieving the quality standards but also
becoming the cause of
small volume of IT exports.
One of the main reasons
of huge IT exports of Indian
Indian Software Export
market is quality certification
as well. As per records of ed.
Software Engineering Quality certifications provide the accredita-
Insbreastute In 2002, only tion to the company along helping the foreign
18 Chinese companies were customers in off shoring their business via your
CMM-certified, compared company.
with 153 Indian ones, which CMM can be used to assess an organization
has grown up by 243 against a scale of five process maturity levels.
Chinese and 387 Indian Each level ranks the organization according to
companies that are accredit- its standardization of processes in the subject
area being assessed. The sub-
where a small error can under- ject areas can be as diverse as
There are five levels of the CMM. According to the SEI, software engineering, systems
mine an entire project. Despite of
the cost saving factor, handing "Predictability, effectiveness, and control of an organization's software engineering, project manage-
that work over to strangers would processes are believed to improve as the organization moves up these five ment, risk management, system
be impractical without some levels. While not rigorous, the empirical evidence to date supports this acquisition, information technolo-
means to control against quality gy (IT) services and personnel
belief." management.
risks. Level 1 - Initial: At maturity level 1, processes are usually ad hoc and the A maturity model provides:
CMM (Capability Maturity
Model) is the most renowned and organization usually does not provide a stable environment. Success in these  A place to start
globally accepted standard for organizations depends on the competence and heroics of the people in the  The benefit of a community's
software products. Achieving this organization. prior experiences
standard gives a company com-  A common language and a
Level 2 - Repeatable: At maturity level 2, software development successes shared vision
petitive advantage because the are repeatable. The processes may not repeat for all the projects in the organ-  A framework for prioritizing
CMM is a framework that
describes the key elements of an ization. The organization may use some basic project management to track actions
effective process. It provides a cost and schedule.  A way to define what
foundation for process improve- Level 3 - Defined: The organization set of standard processes. These stan- improvement means for your
ment. The CMM also describes organization
dard processes are used to establish consistency across the organization. The graph shows the ever
an evolutionary improvement projects establish their defined processes by the organization's set of stan- increasing Indian software
path from an ad hoc, immature
process to a mature, disciplined dard processes according to tailoring guidelines. exports. Beside the other factors,
process. It is divided into 5 lev- Level 4 - Managed: Organizations at this level set quantitative quality goals quality certifications are playing
els, with level 5 categorized as for both software process and software maintenance. Subprocesses are major role in getting international
the most disciplined and business. The local IT experts
selected that significantly contribute to overall process performance. These and policy makers need to put
matured. selected subprocesses are controlled using statistical and other quantitative sincer efforts in assuring the
Pakistan Software Export
Board (PSEB) supported over techniques. quality and encourgaing the com-
120 software companies in Level 5 - Optimizing: Maturity level 5 focuses on continually improving panies to get certifications, the
becoming ISO certified. Another process performance through both incremental and innovative technological only way to unlock those bolts of
project is also under way to internatinal market which are yet
improvements. Quantitative process-improvement objectives for the organi- to open. 
ensure that the CMM certification
zation are established, continually revised to reflect changing business objec- About the Author: The writer is a Software
becomes as widespread as the Engineer have expereince of working with dif-
ISO certification in the Pakistani tives, and used as criteria in managing process improvement. ferent Software Houses as a Quality expert.
62
Flare Report Telecom

Samsung and Beyoncé discover a new era of mobile


music experience

amsung Electronics Co. Ltd. music con-

S announced the collaboration of its Ultra


Music, SGH-F300, with Beyoncé,
world's renowned actress and artist.
Samsung and Beyoncé will participate
in TV commercials, advertisements, global con-
cert tours, and other co-promotional activities.
Samsung's Ultra Music TV commercial, star-
trol simple,
intuitive,
and fun. Flip over to the other side for a
Samsung mobile phone that has built its reputa-
tion on quality, functionality, and usability.
Sangsuk Roh, Country Manager of Samsung
Electronics Pakistan, explained: "The Ultra
we share a lot in common - both have strong
passion for music, video and entertainment, and
are considered icons in our respective indus-
tries. We both aspire to deliver seamless satis-
faction, bring music to life"
ring Beyoncé, has Music is the perfect Zeshan Qureshi, Manager Marketing
kicked off the campaign solution for all music Samsung said, "The F300 is a complete music
globally last month. In lovers on the move. player phone with superb sound quality. It is
addition, Ultra Music
mobile users will have Ultra Music F300 Specifications
exclusive access to
Beyoncé's latest hit
"Irreplaceable," which
comes embedded in
their mobile phones.
Samsung mobiles
cover a wide range of
consumer needs with
the right balance of styl-
ish designs, form fac-
tors, and the latest tech-
nological features.
Beyoncé is a talented
individual who has
shown her versatility in The combination of equipped with a digital power amp and offers a
the entertainment indus- superior sound quali- dedicated music user interface for a quick and
try through music, act- ty, dedicated user- easy way to navigate through the play list." In
ing, and as a fashion friendly music con- addition Zeshan explained that the Ultra Music
icon. trols, and mobile F300 includes a stereo FM radio and a Quick
Samsung Ultra Music phone features will PC Sync function, allowing users to easily cre-
F300 novel dual-face drive today's music ate and organize their music library. Samsung's
handset design is fresh, phone segment." Ultra Music F300 is still rich in extra features
unique and stylish. On He added: consumers have come to expect, including a
one side is a large, clear "Samsung is thrilled 2.0 mega-pixel camera, and microSD™ slot for
screen with a sweep to be working with memory expansion - all of this in a extremely
touch key that makes Beyoncé because portable 9.4mm slim profile.  63
Informative

The Samsung R8 LCD Television is more than a TV; it's


a work of art that inspires admiration. It not only deliv-
ers powerful home entertainment, but also speaks vol-
umes about sense of style with its new elegant form

he follow-up to the R7 LCD TV series, actually predicts what the next frame will be and devices. With three ports in total, you can stay

T Samsung Electronics launched the R8


series, which boasts a distinctive new
cabinet design and comes in sizes up to
46 inches. R8 series has big shoes to
fill and will be one of the focal points of the
company's 2007 TV range. Sales of Samsung's
12-month-old R7 LCDs topped three million
adds a before/after blend between images to
smooth fast moving transitions. The result is a
richer, more continuous viewing experience.
8,000:1 Dynamic Contrast Ratio
Experience the visual delights of high con-
trast. Samsung's R8 LCD TV offers you a close-
to-perfect reproduction of light and shadow
connected to a range of devices simultaneously.

units worldwide last year - a sales record which through a high dynamic contrast ratio of
makes it the most popular LCD television to 8,000:1. This means the image is more vivid
date. and crisp than ever before. ENJOY THE FREEDOM TO CUSTOMIZE
"It has been the best-selling LCD worldwide Wide Color Enhancer From easy positioning and mobility to special
and quite convincingly so," said Samsung See colors the way they were meant to be picture modes, the R8 is augmented by a range
Country Marketing Manager, Shahid Khan. seen. In sunshine or strong light, greens and of features that also makes the TV incredibly
The product line ranges from 32" to 40" with blues can look blurry. But, with the Wide Color convenient.
upgraded performance and design. Enhancer, leaves are greener and the sky is Auto Wall Mount System
This new lineup perfectly illustrates the bluer. Every color is as it should be. You'll enjoy perfect viewing angles with a
evolving industry of streamlining digital technol- TAKE ADVANTAGE OF EASY CONNECTIONS remote-controlled wall mount system that
ogy. The high performance multimedia device The R8 enables you to enjoy the highest extends swivels and tilts the screen. The screen
makes the LCD TVs the ultimate interface for quality image and sound reproduction and con- can be positioned for maximum visibility, even
viewing motion pictures, connecting to the lap- nects seamlessly to all your portable devices, allowing for viewing from multiple rooms. The
top or the camcorder while maintaining a premi- such as PC, STB, DVD and digital camera. system automatically reverts to its flush position
um high definition viewing experience. Anynet+ (HDMI-CEC) when the TV is turned off. Auto wall mount is
Anynet+ delivers streamlined one touch con- You're in full command with the R8. Anynet+ optional for units over 40" in size.
trol over all the connected devices such as BD delivers streamlined, one-touch control over all Game Mode
Player, AV receiver and Home Theater. One can your connected devices such as the BD Player, Feel the thrill of being right in the game. The
operate all of them with a single remote control AV Receiver, and Home Theater. You can oper- Q9 offers unparalleled picture quality that can
that enables commands to be passed among be optimized for gaming with Game Mode. It
devices within the system. allows for H-sharpness and faster response
The Super Clear Panel feature improves times to better match your level of play. In addi-
color reproduction levels and boosts the con- tion, its powerful surround-sound effects create
trast ratio, Movie Plus technology calculates the a rich, immersive experience that will maximize
motion component of the incoming video signal the thrill of the game.
and interpolates the action to create new Swivel Stand
frames without the judder effect, and the Wide Watch TV in comfort. The R8's swivel stand
Color Enhancer ensures better presentation of allows you to position the screen in a range of
colors in bright pictures. ate all of them with a single remote control that angles. Pick your favorite chair or couch. The
EXPERIENCE VISUAL PRECISION enables commands to be passed among R8 follows your lead. 
The R8 makes every scene beautiful. devices within the sys-
Thanks to features like Movie Plus, Dynamic tem.
Contrast Ratio and Wide Color Enhancer, you'll 3 High Definition
enjoy vivid clarity that brings your world to life. Multimedia Interface
Movie Plus Ports
Discover motions as smooth as silk. The R8 There's no more
renders every motion more fluid and every searching for hard-to-
shape more pronounced - no more blurred lines find connections. The
or ghosted images. Its Movie Plus technology R8 is equipped with
three HDMI™ ports,
one of which is locat-
ed on the side for
ready access. That
means it's simple to
connect with a digital
64
camera, game console Television actor Simone Singh, right, and Deputy Managing Director Samsung India R. Zutshi pose next
to the newly launched Mosel Blaque LCD television during an event in New Delhi, India. Samsung India
Conventional Movie Plus or other digital Electronics Pvt. Ltd. launched three new series of LCD televisions and two series of plasma televisions.
Informative

Rs.91,900/-
Rs.56,000/-

Specifications


Processor Type
Processor Speed
Intel Centrino Duo T2300
1.66GHz Specifications
 RAM DDRII 512MB
 Processor Type Intel Centrino Mobile Technology (Intel
 Hard Drive 80GB HDD SATA
 Processor Speed Pentium M Processor 740
12.1" WXGA Wide & White
 Display  RAM 1.70GHz
Mobile Intel® 915GM Express chipset
 Main Board  Hard Drive 512MB RAM
Intel® Graphics Media Accelerator 900 with up to 128 MB of
 Graphics Accelerator 80GB HDD
shared system memory  Display
15" XGA TFT (1024x768)
External IEEE DVD Super Multi
 Optical Drive  Graphic Accelerator Intel Graphics Media Accelerator 900 up to
gigabit Ethernet; Wake-on-LAN ready
 LAN 128MB
MS WIN XP PRO  Optical Drive
 Operating System Multi-Burner (DVD/RW CD/RW)
Acer Carry bag  LAN Intel PRO / Wireless 2915 a/b/g
 Accessories  Operating System Microsoft DOS 2000 License
 Other Information 1.3MP Orbicam, S-Video / FIR, 4-in-1 card reader, Docking  Other Information Modem, Ethernet, Bluetooth
connector, Express Card, Gravisense, Anti theft,

Rs.41,000/-

Intel Celeron M420


Rs.85,000/- 1.6GHz/1MB
256MB DDR2
40GB
14.1" WXGA Widescreen with GridVista
Mobile Intel® 910GML Express chipset
Intel® Graphics Media Accelerator 900
with up to 64MB of shared memory
Specifications COMBO Drive

 Processor Type Intel® Pentium® M Processor 750


 Processor Speed 1.86GHz
 RAM 512 MB
 Hard Drive 80 GB
 Display 15.4'' XGA TFT Display
 Optical Drive DVD Recordable 8x Max
 Operating System Microsoft Windows XP Home
 Other information Fax Modem, Gigabit Ethernet,Ethernet,
Rescue and Recovery, Access Program,
Bluetooth, Client Security Solution,
Fingerprint Reader

65
Flare Report IT

Mobile Robots Developed for Wireless Connectivity


Mobile robots have been developed, which can act as wireless communications relays, that
sense when a mobile user is moving out of service range, and can follow the user to main-
tain connectivity; likely destined for military applications
he robots can follow a user almost anywhere wiggle and roll.

T to maintain connectivity. Robots are part of


Cisco's "Information on the move" initiative -
a wide-ranging plan to secure all things wire-
less. Cisco has not any intentions of market-
ing the software, but it might make it available to
partners who might want to put it on a UAV
[unmanned aerial vehicle]
The robots are being developed mainly to carry
out multiple complex tasks, such as assembly,
inspection, maintenance, habitat construction, sur-
face landing, and exploration in space and on planet
surfaces. Perhaps their paramount feature is flexibil-
ity: The different modules can be connected to let a
robot handle a variety of tasks, rather than have that
Whether or not the systems has an enterprise robot dedicated to a single task. The traditional
application, it is of interest to the military and initiatives such as the approach of building separate robots for separate tasks is no longer ade-
Army's Future Combat Systems, which uses a variety of advanced sys- quate for affordable space exploration.
tems to achieve battleground superiority. A wireless robot such as this The Superbot project will be built on the first spiral of the development
could play a part in the communications of those systems. completed in the last decade with small-scale, Earth oriented, self-recon-
These sorts of smart robots have been gaining much attention lately. figurable prototype robots by the proposing team, with total support of
The University of Southern California's Information Sciences Institute more than $8 million from DARPA, the Air Force Office of Scientific
recently showed off Superbots and robots are made up of identical modu- Research, the National Science Foundation and NASA. 
lar units that plug into one another to create robots that can stand, crawl,

Decline of Women in IT
t's true: Fewer women work in IT today than they did in 2000. Not to 2006, a year in which overall IT employment hit a record of nearly 3.47

I only that: Women make up a smaller proportion of employed IT pro-


fessionals in the United States, revealed a recent analysis. In 2000,
984,000 women worked in eight IT occupation categories: managers,
computer scientists/systems analysts, programmers, software engi-
neers, support specialists, database administrators, network/computer
systems admin-
istrators, and
million. In 2006, 76,000 fewer women work in IT than in 2000. The
908,000 women working in the profession last year represented 26.2 per-
cent of
employed IT
professionals.
That's a 7.7
percent drop
network sys- from 2000.
tems/data com- The decline
munications in women IT
analysts. That pros wasn't a
year, women straight-line
made up 28.9 drop. In 2003,
percent of the when the econ-
nearly 3.41 mil- omy rebounded
lion employed from the dot-
IT workers in com bust, women employment in IT rose by 35,000 from 2002, but then
US. dropped off by 43,000 in 2004. But for most of the past half-dozen years,
Fast-forward fewer women seem interested in making IT their career. 

Europe to Accelerate IPTV Work Smarter, not Harder


he European market for IPTV will

T
ny manager will tell you

A
double in 2007 says a research. that hard work and long
The research examines the 54 hours are part of the job.
IPTV services across Europe, 19 A survey bears that out,
of which are in operation in the five finding that of the top 6
European markets of the UK, France, Italy, percent of wage earners in the
Germany, and Spain. IPTV is the fastest United States with stressful,
growing pay-TV platform by far, outstrip- responsible jobs, 56% work more
ping all other platforms combined. It's fore- than 70 hours a week and 9%
casted that subscriptions for IPTV services work 100 hours per week or more.
across Europe will almost double from But it's important to work smarter
2.9m in 2006 to 5.6m in 2007, with sub- as well as harder; after about ten
scription revenues from IPTV increasing hours, productivity actually falls
from 470m Euros to over 1bn Euros. into the negative range. And the
Almost 1m of those new customers will be in France. price that you pay for working that
The top five IPTV operators in Europe are Orange, Telefónica, Free much is high, including poor
Telecom, Neuf Telecom and Fastweb - accounted for 60 per cent of the health, less exercise, diminished
total IPTV market in the five countries at the end of 2006. Experts expect family relationships and high lev-
that these operators will remain in their respective positions throughout els of stress.
2007, with Neuf Telecom and Free Telecom vying for second place in Your management skills, such
France. as your willingness to delegate authority to subordinates, share of
One key factor contributing to the strong growth in IPTV is that servic- employees managed by objective, adaptability to market changes and
es are being offered by well known household names, giving consumers quality of managers also affect the productivity of the company. And how
the confidence to subscribe. Orange, BT, Telefonica, Deutsche Telecom many of those extra hours are wasted due to pointless meetings or act-
and Telecom Italia were already very established brand names in their ing reflexively? In the long run, a reliance on long hours can become a
markets, giving them a significant advantage when promoting the liability. The bottom line is that poor management has a direct impact on
service. 67
productivity. 
Muhammad Saffar IT

According to recent industry surveys, over half of all information


leaks travel to personal data storage devices such as USB drives,
MP3 players and PDAs. The surveys suggest that portable storage
devices are contributing to a staggering rise in ID theft and loss of
sensitive data on the corporate level

n every 79 seconds, someone in the United same USB drive. increased sophistication of thieves lets them

I States becomes a victim of data thefts.


Security experts warn that even a single
incident of data loss can cost a company
millions of dollars in lost revenue, lost
opportunity, lost competitive advantage and
costly penalties for regulatory non-compliance.
Computer security experts are worried that
Slurp is a malware program that runs on the
USB device itself. Slurp makes a copy of every
document as a list. A second version of Slurp
actually copies all the documents.
Pod Slurping is one of the biggest new
items. All somebody has to do is to slip a USB
drive into a slot on an unattended computer and
pull user IDs and personal data from the hard
drives and portable storage devices.
Therefore, instead of just committing a
"smash and grab" style robbery and selling the
equipment quickly, thieves can make more
money selling the stolen data at $1 per record.
Plugging the Leakage
corporate data leaking from networks onto small drag and drop the My Documents folder onto According to experts more data leakage
mobile storage devices will worsen into a flood the device. problems will come in the near future and this
of stolen customer and company information. Other hacks are capable of wringing even situation will not change until regulatory agen-
According to recent industry surveys, over more data from USB drives. They can create cies impose high penalties on companies that
half of all information leaks travel to personal virtual instances on any USB drive. When the fail to improve their network security.
data storage devices such as USB drives, MP3 infected portable device is inserted into any PC, Various technologies and methodologies are
players and PDAs. The surveys suggest that the malware installs dozens of hidden activities available to turn off the data leakage problem.
portable storage devices are contributing to a on the computer. These include enterprise rights management
staggering rise in ID theft and loss of sensitive Eighty percent of all data on a USB disk (ERM) systems, traditional secure content man-
data on the corporate level. agement
Alarming Record 80% of all data on a USB disk finds its way to (SCM) sys-
A glimpse into the staggering number of peo- tems and
ple affected by the top five information leaks of a PC. Once the stolen data makes its way to a next-gener-
2006 shows how serious the data leakage prob- ation
lem is becoming, According to Code Green compromised PC, or a hacker's own computer advanced
Networks. Lost or stolen data from mobile secure con-
devices affected nearly 50 million people. it is irretrievable. Perhaps, even more damag- tent man-
Gratis Internet Company collected the per- agement
sonal data of 7 million people via Internet and ing than losing the data is the loss of control (ASCM)
later resold it to third parties in March 2006. products.
Leak of personal data of U.S. Army veterans after it falls into others' hands This latest
and servicemen in May of last year impacted technology
28.7 million people. finds its way to a PC. Once the stolen data has the ability to eliminate the administrative
That same month, a laptop with personal makes its way to a compromised PC, or a hack- burden of traditional SCM.
details of Texas Guaranteed customers was lost er's own computer it is irretrievable. No Data to Go
by an outsourced contractor touched 1.3 million Perhaps even more damaging than losing Code Green Networks in February released
people. the data is the loss of control after it falls into a content inspection agent which pushes down
Also last year, a laptop belonging to an others' hands. It takes only four hours to lose to mobile devices attached to the network. It
employee of the Nationwide Building Society control of information once it is posted on the can take inventory of all endpoint devices and
was stolen. It contained the personal informa- Internet. monitor them from a central panel. It can turn
tion of 11 million society members. Driving Factors on and off the release of information.
Later, an employee's mobile computer con- Businesses are starting to respond to the ris- Also, it records the names of files copied or
taining personal details of 1.4 million people ing threat levels posed by data leakage from forwarded elsewhere. It can require encryption
was stolen from the office of Affiliated Computer pocket-sized storage devices. The push to react of anything written to the USB device.
Services. is not coming from the fear of lost data as much Similarly PointSec's security products focus
Top USB Hacks as it is in fear of costly penalties. Negative pub- on encryption without user interaction. Most
With the popularity and convenience of USB licity became a primary driver last year in influ- products require users to change behavior;
and MP3 storage drives, it should be no sur- encing corporations to address data leakage therefore, when they are in a hurry these secu-
prise that hackers are now using this technolo- with new endpoint security measures. rity procedures slow them down so they forget
gy to squeeze data from portable storage Smarter Thieves to use them.
drives. With all of the different drive locations where Secure Computing offers a variety of soft-
Several malware hacks are particularly effec- data is stored today, mobility is a potential leak- ware and hardware solutions for network securi-
tive at sneaking onto portable storage units to age point. However, that is only part of the ty. The Sidewinder Security Appliance, for
steal their content. USB Dumper is a software problem. The other part is the greater sophisti- instance, consolidates all major Internet security
program that runs on a laptop. It copies every- cation of the thieves. functions into a single system. 
thing from the USB drive. It is very popular in Previously, the bad guys stole laptops to 69
circumstances where multiple users share the make a quick buck reselling them. Now,
Rana Khurram Abbas IT

Quantum computers will be valuable in factoring large num-


bers, and therefore extremely useful for decoding and encod-
ing secret information. Current methods of encryption are
simple compared to the complicated methods possible in
quantum computers. They could also be used to search large
databases in a fraction of the time

he massive amount of processing hold a symbol (1 or 0) or be left blank. A read- 2005: The Institute of Quantum Optics and

T power generated by computer manufac-


turers has not yet been able to satisfy
our thirst for speed and computing
capacity. In 1947, an American comput-
er engineer had said that just six electronic digi-
tal computers would satisfy the computing
needs of the United States. Others have made
write device reads these symbols and blanks,
which gives the machine its instructions to per-
form a certain program. In a quantum Turing
machine, the difference is that the tape exists in
a quantum state, as does the read-write head.
This means that the symbols on the tape can be
Quantum Information at the University of
Innsbruck announced that scientists had creat-
ed the first qubyte, or series of 8 qubits, using
ion traps.
2006: Scientists in Waterloo and
Massachusetts devised methods for quantum
control on a 12-
similar errant predictions about the amount of
computing power that would support our grow-
Quantum computing is still in its early qubit system.
Quantum control
ing technological needs. Of course, they didn't
count on the large amounts of data generated
stages of development; computer scientists becomes more
complex as sys-
by scientific research, the proliferation of per-
sonal computers or the emergence of the
believe the technology needed to create a tems employ more
qubits.
Internet, which have only fueled our need for
more, more and more computing power.
practical quantum computer is years away 2007:
Canadian startup
Quantum computers could one day replace either 0 or 1 or a superposition of 0 and 1; in company D-Wave demonstrated a 16-qubit
silicon chips, just like the transistor once other words the symbols are
Quantum Computer
replaced the vacuum tube. But for now, the both 0 and 1 (and all points
technology required to develop such a quantum in between) at the same
computer is beyond our reach and most of time. While a normal Turing
research in quantum computing is still very the- machine can only perform
oretical. one calculation at a time, a
Will we ever have the amount of computing quantum Turing machine
power we need or want? If, as Moore's Law can perform many calcula-
states, the number of transistors on a micro- tions at once.
processor continues to double every 18 months, Today's computers, work
the year 2020 or 2030 will find the circuits on a by manipulating bits that
microprocessor measured on an atomic scale. exist in one of two states: a
And the logical next step will be to create quan- 0 or a 1. Quantum comput-
tum computers, which will harness the power of ers aren't limited to two
states; they encode informa-
tion as quantum bits, or
qubits. Qubits represent atoms, ions, photons or quantum computer. The computer solved a puz-
electrons. Because a quantum computer can zle and a pattern matching problems. The com-
contain these multiple states simultaneously, it pany claims it will produce practical systems by
has the potential to be millions of times more 2008.
powerful than today's most powerful supercom- If functional quantum computers can be
puters. built, they will be valuable in factoring large
Let's look at a few of the quantum comput- numbers, and therefore extremely useful for
ers that have been developed. decoding and encoding secret information. If
2000: In March, scientists at Los Alamos one were to be built today, no information on
National Laboratory announced the develop- the Internet would be safe. Our current methods
ment of a 7-qubit quantum computer within a of encryption are simple compared to the com-
single drop of liquid. The quantum computer plicated methods possible in quantum comput-
uses nuclear magnetic resonance (NMR) to ers. Quantum computers could also be used to
atoms and molecules to perform memory and manipulate particles in the atomic nuclei of mol- search large databases in a fraction of the time
processing tasks. ecules of trans-crotonic acid, that it would take a conventional computer.
Quantum computers have the potential to 2001: Scientists from IBM and Stanford But quantum computing is still in its early
perform certain calculations significantly faster University successfully demonstrated Shor's stages of development. Scientists have already
than any silicon-based computer. Algorithm on a quantum computer. Shor's built basic quantum computers that can perform
The Turing machine, can become the basis Algorithm is a method for finding the prime fac- certain calculations; but a practical quantum
for Quantum Computers, developed by Alan tors of numbers (which plays an intrinsic role in computer is still years. Quantum computers
Turing in the 1930s, is a theoretical device that cryptography). They used a 7-qubit computer to must have at least several dozen qubits to be
consists of tape of unlimited length that is divid- find the factors of 15. The computer correctly able to solve real-world problems, and thus
ed into little squares. Each square can either deduced that the prime factors were 3 and 5. serve as a viable computing method. 
71
Pakistan's first online Magazine

Free Download
flare.com.pk
Flare Report IT

According to a report, local IT companies would


suffer most from Pakistan's current market con-
ditions because, in addition to the 15 percent
GST, the government has withdrawn the 3.5 per-
cent sales tax exemption which was previously
given to local vendors
akistan's PC/server consignments grew when Pakistan's IT industry is growing rapidly. shipments, followed by Lenovo and Dell.

P by 16.4 percent in 2006 which is lower


than expected market performance. It
is mainly due to the 15 percent goods
and services GST imposed in June
2006 that resulted in higher prices for IT prod-
ucts. According to Springboard Research Asia
Emerging Countries (AEC) quarterly 'Tracker',
Massive investments in IT infrastructure are
being planned by financial services and
telecommunications industries and the new
GST could delay their ambitious plans.
According to the report the fast growing soft-
ware export market is also expected to take a
hit due to rising operational costs. The fallout
Leading local brands Inbox and Raffles con-
tributed a combined 4.6 percent share to total
PC shipments.
The report data further shows that Pakistan's
portable segment experienced the highest
growth in 2006 with a 30.4 percent increase in
business, followed by desktop and X86 server
local IT companies would suffer most from from the recently imposed tax includes increase products. Among the application segments, the
Pakistan's current market conditions because, large enterprises, especially telecom and
in addition to the 15 percent GST, the govern- banking, invested in IT, receiving 24.3
ment has withdrawn the 3.5 percent sales tax
The new GST could interrupt the percent of total PC shipments in 2006,
exemption which was previously given to local ambitions of the financial services followed by the government and home
vendors. sectors. Small and medium size business
Although the government has executed IT and telecommunication industries that (SMB) showed less IT spending in 2006,
development measures, such as infrastructure are planning massive investments in and seems to be waiting for the Pakistan
building and automation, its policies to support government to abolish or reduce the 15
fair market competition have been undermined the IT infrastructure percent GST.
by the 15 percent GST. In its 2007 market forecast,
"The GST tax imposition is being perceived, in smuggled components. Springboard Research predicts the market to
within the IT industry, as a serious setback, Springboard reports a 10-15 percent grow 17.4 percent, less than expected, due to
which will particularly hamper hardware market increase in the grey-market business and this the increased tax burden and decreasing
growth," stated Rehan Ghazi, a research ana- trend is expected to gain momentum in the imports. Nevertheless, it anticipates that the
lyst. "The tax will raise the cost of hardware and future. In addition, the revamped market is government would take some positive steps in
the cost of doing business in the IT sector," he expanding its presence in the country. promoting healthy competition in the domestic
added. In 2006, the multinational corporations led market by abolishing, or reducing, the tax. 
The new tax imposition has come at a time the market, with HP at 5.4 percent of total PC

ellular mobile subscribers have increased

No Facility
to Make
C tremendously over the last three years
thus creating a demand of mobile sets in
the country. During July-November 2006,
mobile phones worth $ 294.7 million were
imported as compared to $ 51.3 million during the
same period in 2003 registering almost six times
increase over the last three years. Similarly, the
expansion also led to the import of other telecom

Cellphone, equipment in the absence of local manufacturing


industry.
Telecom imports of $ 562 million during July-
November 2006 have caused concern for the gov-

Spare Parts ernment as there is no local manufacturing unit to


meet the demand of mobiles and their spare parts.
The government should attract foreign compa-
nies for investment in this area, as there is a con-

Locally tinuous demand for the telecom equipment,


revealed a quarterly review report of Pakistan
Telecommunication Authority (PTA).
The lack of cell phones and its equipment man-
ufacturing facilities has put more burden on foreign
The lack of cell phones exchange reserve widening trade deficit and under-
lines the need for setting up local industry.
and its equipment manu- The investment in telecom manufacturing is
facturing facilities has put more important as cellular companies are rapidly
expanding their network and service structure. Now
more burden on foreign mobile services are available in more than 5500
exchange reserve widen- cities, town and villages with a significant growth of
60 percent during the first quarter of July-
ing trade deficit and September 2006.
There are 10,390 cell sites in the country
underlines the need for against 8,705 in June 2006 with the major addition,
setting up local industry according to the report, of Mobilink, followed by
73
Telenor and Warid. 
Where marriages used to be fixed up solely by parents
with the help of religious leaders, the Internet now
playing an influential role in bringing partners together
ver the past two years there has been www.shaadi.com, which calls itself the world's million Muslims, is to increase the tendency for

O
a boom in the use of web sites that largest matrimonial service, with 10 million young people to "marry in" rather than looking
introduce Muslim men and women, registered users, most in South Asia - in India, to marry someone from their "home" country.
not for casual dating, but for those Pakistan, Sri Lanka and Bangladesh, describes Rapid changes in lifestyle, wealth and outlook
actively seeking traditional Muslim it a major revolution. have increased the gap between Britain and the
marriage. Where once young British Muslim In Britain, where 700,000 people are countries where most of its Muslims originally
might have had a marriage arranged to a registered, 40 percent of users say they have came from -- Pakistan and Bangladesh --
spouse from the country of their parents' origin - an average annual income of 40,000 pounds making cross-national marriage a much trickier
perhaps Pakistan or Bangladesh - it is now ($80,000). According to Sri Vastav, in the past, affair.
more common for them to marry within the an Asian woman who came of age didn't have New immigration laws introduced since Sept.
Muslim community in Britain. too many choices in terms of marriage. But the 11, 2001 have also made it more difficult for
Where marriages used to be fixed up solely Internet has increased her options immensely potential brides or grooms from countries like
by parents with the help of religious Pakistan to enter Britain for marriage.
leaders, the Internet now plays an "Anita", a Sunni Muslim and typical user of
influential role in bringing partners together, On some sites, more than half the one of the sites in Britain, is a case in point.
even if parents remain a part of the In her profile, she makes it clear she does
equation. registered users are professional not want a non-British Muslim partner.
Singlemuslim.com, which calls itself "MUST BE A UK CITIZEN, preferably
Britain's largest Muslim introductions women with above-average incomes raised in the UK," she writes, adding:
agency, has seen registered users more "Once compatibility is established, would
than double over the past year to 100,000, who use the service to save time prefer family involvement. My family know I
as word has spread about its service, not am looking so would prefer someone who
only among singles but their parents too. and broaden the scope of their is looking with permission from their family."
Such is the demand for trustworthy
introductions that its founder is now
search. They are direct and There are no precise figures on Muslim
marriages in Britain, but community leaders
opening sites in United States, Canada and demanding about what they are say trends have changed rapidly in recent
Australia to cater the large Muslim years, particularly as far as strictly arranged
communities there. looking for. In the past, an Asian marriages go, and point to education and
According to Adeem Younis, who the Internet as the main causes.
founded the site in West Yorkshire six years woman who came of age didn't have Ghayasuddin Siddiqui, the head of the
ago, two people a day, on average, are Muslim Parliament of Britain, is of the
coming off the site having found success, too many choices in terms of opinion that it's just not as common
which describes a higher rate of site's anymore. According to him people coming
success. marriage. But the Internet has from abroad find it difficult to adjust, and
One of the most marked effects of the people living here find they have much
growth of sites that cater to Muslims as well increased her options immensely more compatibility with Muslims who were
as Sikhs, Hindus, Tamils and others across also born or grew up here, so the demand
South Asia looking for traditional marriage, as before she would meet 10 or 20 people for the old traditional arranged marriage just
is the empowerment of women. through her family, now she potentially has isn't there.
On some sites, more than half the registered millions to choose from. Now she has the A side-effect of Muslim women's increased
users are professional women with above- initiative. It has put power in her hands, confidence that he's noticed, however, is that
average incomes who use the service to save allowing her to shape her destiny when it there now appear to be fewer "good Muslim
time and broaden the scope of their search. comes to marriage. male" marriage prospects to go around. That's
They are direct and demanding about what they FAMILY-FRIENDLY led to some women marrying outside their
are looking for. Another impact of the sites, particularly in community, so a British Pakistani woman might
Geeta Sri Vastav, the UK head of marry a British Bangladeshi. 75
Britain, where there are approximately 1.8
Gateway To The Communication World
2006 slightly, but none of the terms decreased
more than 26 percent compared to 2005.
A preponderance of men searched for the
terms “porn,” “free porn,” “playboy” and “teen
porn” in 2006 with the percentage of men
searching for these terms being 96 percent, 97
percent, 86 percent and 82 percent,
respectively.
Women more frequently searched for the
terms “adult dating” and “adult sex” with
searches for these terms both at 64 percent.
The United States is the top video pornography
producing country, followed by Brazil, The
Netherlands, Spain and Japan. Within the
United States, Los Angeles, Las Vegas, New
York, Chicago and San Francisco are the most
notable cities within the pornography industry.
The United States has produced the largest
number of pornographic Web pages on the
Internet with more than 244 million Web pages
with pornographic material. Germany is second
with 10 million pornographic Web pages,
followed by the United Kingdom with 8.5 million
and Australia with 5.6 million.
Most Internet viewers of pornography tend
to be those with higher incomes. In fact, the
highest percentage 35 percent of viewers of
pornography on the Web are those who earn
$75,000 per year or more. The next highest
segment at almost 26 percent is those who
earn $50,000 to $75,000 per year. The lowest
group of Internet viewers of pornography 6
percent is those earning incomes of less than
$15,000.

2006 Worldwide Pornography Revenues


Country Revenue Per Capita Notes
(Billions)
China $27.40 $27.41 1
South Korea $25.73 $526.76
Japan $19.98 $156.75
US $13.33 $44.67
Australia $2.00 $98.70
UK $1.97 $31.84
Italy $1.40 $24.08
Canada $1.00 $30.21
Philippines $1.00 $11.18
Taiwan $1.00 $43.41 1
Germany $.64 $7.77 1
Finland $.60 $114.70 1
Czech Republic $.46 $44.94 1
Russia $.25 $1.76 1

During a second 28,258 internet


Netherlands $.20 $12.13
Brazil $.10 $53.17 1
Other 212 Unavailable 2
$97.06 Billion

users view pornography Notes 1=Incomplete, 2=Unavailable data

Canada, Philippines, Taiwan,


Italy Germany, Finland, Czech Republic,

W
orldwide revenues for the pornography industry today equal more than Russia, Netherlands, Brazil
pornography industry in 2006 the revenues of the top technology companies U.K.
were at least $97 billion, with combined Microsoft, Google, Amazon, eBay,
revenues in the United States Yahoo!, Apple, Netflix and EarthLink. Australia $$$
fourth highest among all countries The TopTen REVIEWS report details 20 1%
at $13.3 billion. search keywords related to the pornography 2% 5%
Pornography revenues in China were the industry. Between 2005 and 2006, searches for 2%
highest for 2006 at $27.4 billion with South the terms “adult dating,” “sex ads” and “adult
14% 28%
Worldwide revenue of the pornography industry is U.S. China

more than the revenues of the top technology


Japan
companies combined Microsoft, Google, Amazon, 21%
South Korea
eBay, Yahoo!, Apple, Netflix and EarthLink 27%

Korea at $25.7 billion and Japan at $20 billion. sex” increased the most, growing by 622
With every passing second $3,075.64 is spent percent, 382 percent and 301 percent
on pornography, 28,258 Internet users view respectively. The No. 1 searched term, “sex,”
pornography and 372 Internet users type adult was searched more than 75 million times in The pornography industry is larger than the
search terms into search engines. 2006, an increase of 7 percent compared to revenues of the top technology
Previous numbers put the worldwide 2005. companies combined: Microsoft, Google,
revenues for pornography at $57 billion for the Searches for the terms “porn,” “free porn,” Amazon, eBay, Yahoo!, Apple, Netflix and
76 year 2003. The worldwide revenues of the “cyber sex,” “playboy” and “nude” decreased in EarthLink
2006 Search Engine Request Keyword Trends 2006 and 2005 Pornography United States
Top Pornography Banning Countries
Top Worldwide Search Top US Cities Search
Saudia Arabia, Iran, Syria, Bahrain, Egypt, Industry Revenue Statistics
Requests Requests
Keyword: “porn” UAE, Kuwait, Malaysia, Indonesia, Singapore, 2006 2005
      1. South Africa 1.  Elmhurst, IL
      2. Ireland 2.  Stockton, CA
Kenya, India, Cuba, China (Billions) (Billions)
      3. New Zealand 3.  Meriden, CT Video Sales & Rentals $3.62 $4.28
      4. United Kingdom 4.  Chandler, AZ
      5. Australia 5.  Louisville, KY Country Porn Pages Internet $2.84 $2.50
      6. Estonia 6.  Irvine, CA Cable / PPV / In-Room /
      7. Norway 7.  Kansas City, KS United States 244,661,900 Mobile / Phone Sex $2.19 $1.34
      8. Canada 8.  Norfolk, VA
      9. Croatia 9.  Tampa, FL Germany 10,030,200 Exotic Dance Clubs $2.00 $2.00
     10. Lithuania 10. Oklahoma City, OK Novelties $1.73 $1.50
Keyword: “xxx” United Kingdom 8,506,800
      1. Bolivia 1.  Elmhurst, IL Magazines $.95 $1.00
      2.  Chile 2.  Meriden, CT Australia 5,655,800 $13.33 $12.62
      3.  Romania 3.  Oklahoma City, OK
      4.  Ecuador 4.  Irvine, CA Japan 2,700,800
      5.  Pakistan 5.  Kansas City, KS
The Netherlands 1,883,800 US porn revenue exceeds the combined revenues
      6.  Peru 6.  Tampa, FL
of ABC, CBS, and NBC
      7.  Mexico
      8.  Slovenia
7.  Chandler, AZ
8.  Norfolk, VA
Russia 1,080,600
      9.  Lithuania
     10. Colombia
9.  Richardson, TX
10. Las Vegas, NV
Poland 1,049,600 4.50
$$$ 2005 2006
Keyword: “sex”
      1.  Pakistan 1.  Elmhurst, IL
Spain 852,800
3.38
      2.  India 2.  Meriden, CT
      3.  Egypt 3. Kansas City, KS
      4.  Turkey 4.  Louisville, KY Pornographic Web Pages By 2.25
      5.  Algeria 5.  Southfield, MI
      6.  Morocco 6.  Newark, NJ Country
      7.  Indonesia 7.  Oklahoma City, OK Australia
1.13
      8.  Vietnam 8.  Norfolk, VA
      9.  Iran 9.  Irvine, CA U.K.
     10. Croatia 10.  Chandler, AZ
Germany 0
1% Video
Internet
Average Monthly Unique Visitors to 1% Exotic Cable/
Dance PPV/ Novelties
Adult Websites (millions) 1% Mobile Magzine
0 2%
1875 3750 56.25 75.00 3% Japan, Netherlands, Sources: Statistics are compiled from the credible sources mentioned.
2001-04 4% Russia, Poland, Spain
In reality, statistics are hard to ascertain and may be estimated by local
2001-10 and regional worldwide sources.
2002-04
2002-10 ABC, Associated Press, AsiaMedia, AVN, BBC,
2003-04 CATW, U.S. Census, Central Intelligence Agency,
2003-10 China Daily, Chosen.com, Comscore Media Metrix,
2004-04 USA Crimes Against Children, Eros, Forbes, Frankfurt
2004-10
Stock Exchange,
2005-04
2005-08
89%

77
Internet Adnan Hafeez

n 1986, Paul "Freck" Morgan lost

I
A United States senator once said, “so it must
the use of his legs following a
boating accident, decided to be true: The Internet isn't a dump truck; it's a
cut off his useless feet and series of tubes. And many a reputation has
broadcast the deed live on
the Internet. Those interested in gone swirling down those tubes, thanks to
the gruesome spectacle could watch 8. the Net's ability to expose scoundrels,
his Webcam for $20. In 1998, the story of Sex-Video Scandal #387
Monica Lewinsky's affair with President Bill in a Series
scalawags, liars, cheats, and fools--and
Clinton appeared on the Net and quickly turned then broadcast the scandal to billions of
into one of the biggest scandals in American
history. glowing screens”
The Web is a great way to deliver
broadcast the deed live on the Internet. Those
information, but it's also a great way Sexy starlet and interested in the gruesome spectacle could
to expose, spread, or jump-start a Hollywood hunk fall watch Freck's Webcam for $20. But the cut-off
scandal. madly out of love three date came and went, and Freck's feet were still
A United States senator once months later. Soon thereafter a attached. In the end, Freck didn't have a leg to
said, so it must be true: The Internet video appeared on the Net, stand on. Or maybe he just got cold feet.
isn't a dump truck, it's a series of tubes. though both parties deny all knowl- 4. The China Syndrome
And many a reputation has gone swirling edge of it. It may be a jilted lover's revenge Last year Google announced a new Chinese
down those tubes, thanks to the Net's ability to or just a cheap publicity stunt, but it is a little version of its search engine that was censored
expose scoundrels, scalawags, liars, cheats, more exposure than any of us really needed. by the Beijing government. But Google declined
and fools--and then broadcast the scandal to a 7. You can't click but you can't hide to roll out Chinese versions of Blogger or Gmail.
billion glowing screens. This is one of those scandals that never In late 2005, Microsoft voluntarily removed the
The Net's biggest scandals are nothing if not seem to end. Beginning in September 2003, the blog of an outspoken Chinese journalist from
democratic, touching everyone from the most RIAA and MPAA took a new tack in their anti- MSN Spaces. Cisco has also come under fire
ordinary individuals to the highest office in the swapping crusade by suing consumers for ille- for selling China the equipment to carefully filter
land. Not everyone deserved the notoriety. gally downloading music and movie files. They Internet access for its 132 million Netizens.
Some were hapless victims of privacy breaches;
Rather than get cut out of the world's largest
others were exposed by hackers or misguided
crusaders. But in almost every case, somebody In October 2004, Paris Hilton's emerging market, these firms decided to hold
their noses and take the money.
ended up getting fired, sued, or mortally embar-
rassed.
T-Mobile Sidekick account was 3. Dan Rather Bids a Font Farewell
Four documents, dating from the early
Here are our picks for the 10 all-time biggest hacked by Nicholas Jacobsen, 1970s, allegedly proved that powerful friends of
scandals on the Internet.
10. Don't Ask, Don't Tell--And Don't Tell AOL
who shared her private photos the current president (Bush) pulled strings to
keep him out of Vietnam and put him into the
Senior Chief Petty Officer Timothy R. across the Net. U.S. Secret National Guard. But shortly after 60 Minutes,
McVeigh figured there was no harm in listing his
marital status as "gay" on his AOL profile. Service agent Peter Cavicchia, host Dan Rather revealed the documents' exis-
tence in September 2004. Questions about the
McVeigh chose not to disclose his full name or
other identifying information to AOL. But his pri-
an investigator, was also authenticity of the documents were raised-
specifically, whether a 1970s-era typewriter
vacy--and his 17-year career in the Navy--were hacked, fined guilty and finally could produce the superscript and curly apos-
tossed overboard when an AOL employee
divulged his full identity to a naval investigator
had to quit his job trophes found in the four memos.
The mainstream media followed the suit and
in the fall of 1997. hired firms to infiltrate peer-to-peer networks, twelve days after airing the segment, Dan
AOL first denied outing McVeigh, then apolo- capture IP addresses, and force ISPs to reveal Rather publicly apologized for the story, saying
gized for violating its own privacy policy, and the names of the customers. 18,000 U.S. con- he could not promise for the documents'
then criticized the Navy for "tricking" its employ- sumers have been sued so far. Still the file authenticity.
ee. When the Navy accused the 17-year veter- sharing is continuing, CD sales are dwindling, 2. A Real Page Turner
an of violating the military's "don't ask, don't tell" and illegal downloads are climbing. When ABC published the transcripts of
policy and tried to discharge him, McVeigh 6. The Not-So-Secret Service Foley's explicit text messages with an underage
sued. After a judge ruled in his favor, McVeigh In October 2004, Paris Hilton's T-Mobile volunteer last September, not even the slickest
was allowed to retire as a master chief petty Sidekick account was hacked by 21-year old Beltway spinmeister could shrug them off as
officer. Nicholas Jacobsen, who shared her private benign. Foley's disgrace may not have brought
9. The Rootkit of All Evil photos and address book across the Net. U.S. about the Republican electoral debacle last
Halloween 2005 was a scary night for Sony Secret Service agent Peter Cavicchia, who hap- November, but it didn't help his or his party's
BMG Music, but not for the usual reasons. That pened to be investigating Jacobsen at the time, cause.
day Microsoft Technical Fellow Mark was also hacked. Jacobsen produced memos 1: Monica-gate and Whitewater
Russinovich posted a curious entry on his blog. that Cavicchia had e-mailed regarding ongoing On January 17, 1998, Matt Drudge broke the
While scanning his hard drive that day, investigations of Russian cybercrooks. In news that White House intern Monica Lewinsky
Russinovich had discovered a rootkit--a tool February 2006, Jacobsen pleaded guilty to one was having an affair with President Bill Clinton.
often used by hackers to mask the presence of count of hacking, was fined $10,000, and was The story appeared on his Web site, the Drudge
malware--and had traced it back to Get Right sentenced to a year of home detention. By Report, and quickly turned into one of the
With the Man, a Sony BMG Music CD. then, Cavicchia had already turned in his biggest scandals in American history.
At first Sony denied the situation. It then badge. The Lewinsky scandal put the Internet on
issued "fixes" that didn't work, and finally it 5. Scandalous Feats hyper-alert, drawing its attention to an ongoing
relented to public pressure and offered to help In 1986, Paul "Freck" Morgan lost the use of and arguably bigger scandal called Whitewater.
users uninstall the kit and replace their CDs. By his legs following a boating accident. In 2001, Due to the Net, Whitewater gathered a great
then, the company's reputation was as dam- he decided to cut off his useless feet and
78 deal of attention. 
aged as its customers' hard drives.
Joke
Banta decided to make life another man had his eyes closed.
easier. So one day he simply "What's the matter? Are you sick?" he asked.
asked the snack bar clerk at a "No, I'm okay. It's just that I hate to see ladies
movie theater for a "Dark, standing."
Carbonated beverage." ---------------------------------------------------------------
Son: Dad, what is an idiot?
The young man behind the Dad: An idiot is a person who tries to explain
counter looked up and said, his ideas in such a strange and long way that
"Sir, would you like a cylindri- another person who is listening to him can't
cal plastic sucking device with understand him. Do you understand me?
that?" Son: No.
---------------------------------------- ---------------------------------------------------------------
When I was young I used to You have just received the "Kentucky Virus"!!!
pray for a bike, then I realized As we have not got any programming experi-
that God doesn't work that ence, this Virus works on the honour system.
This married couple was sitting in a fine way, so I stole a bike and prayed for forgive- Please delete all the files on your hard drive,
restaurant when the wife looks over at a near- ness. and manually forward this virus to everyone on
by table and sees a drunk man. --------------------------------------------------------------- your mailing list.
The husband asks, "I notice you've been A man receives a phone call from his doctor. Thanks for your cooperation.
watching that man for some time now. Do you The doctor says, "I have some good news ---------------------------------------------------------------
know him?" and some bad news." Once a programmer drowned in the sea. Many
"Yes" she replies, "He's my ex-husband, and The man says, "OK, give me the good news Marines were at that time on the beach, but
has been drinking like that since I left him first." the programmer was shouting "F1 F1" and
seven years ago." The doctor says, "The good news is, you nobody understood it.
"That's remarkable" the husband replies, "I have 24 hours to live." ---------------------------------------------------------------
wouldn't think anybody could celebrate that The man replies, "Oh no! If that's the good Doctor! I have a serious problem, I can never
long." news, then what's the bad news?" remember what i just said.
--------------------------------------------------------------- The doctor says, "The bad news is, I forgot to When did you first notice this problem?
Banta had always ordered a beverage by sim- call you yesterday." What problem?
ply saying, "A Coke, please." ---------------------------------------------------------------
If your dog was barking at the back door and
However, recently waitresses had been your wife was knocking on the front door, who
responding, "I'm sorry, we don't have Coke. would you let in first?
We have Pepsi, Diet Pepsi, Thums Up, Dew, The dog, because at least he would shut up
Sprite, Fanta... " once he was in
---------------------------------------------------------------
Tired of listening to the long list of soft drinks, On a crowded bus, one lady noticed that

79
National

'PTCL on top with 56 % share in Awais Sees 100m Mobile Phone


total International Incoming users by 2010
inister for Information
Traffic'

P
Technology, Awais Ahmad Khan
akistan Telecommunication Company Limited (PTCL) remained
on top with around 56 percent share in term of total internation-
al incoming traffic during the first two quarters of the current
financial year. Stiff competition in Long Distance International
market has compelled the company to lower its tariffs to regain
M Leghari projected a growth of
100 million mobile phone users
within next three years due to
what he called "a hunger for telephony and
innovative services being introduced by
operators."
its market share which was dropped particularly in international traffic
business. The company is offering international calls as low as Rs 2 per He stated this while unveiling CM Pak
minute for the selected 16 countries and has also reduced its NWD tar- Limited - a company launched by China
iffs for fixed lines and mobiles during the last six months. Mobile to run the erstwhile Paktel's opera-
The other companies also brought their tariffs down due to the com- tions in Pakistan.
petition at the lowest ebb, especially during the period mentioned above "The entry of world's largest telecom
to attract huge LDI traffic. company China Mobile into Pakistan's tele-
Meanwhile, according to Pakistan Telecommunication Authority com market sends the right kind of signals
(PTA) apart from incumbent PTCL, LDI market of Pakistan has now 14 for the nature of healthy competition and
new LDI companies in the country. innovative services, the phone users are going to benefit from in the com-
Intense competition has been seen in the LDI market, it said, adding ing years," he added.
during the last few months eight major LDI operators invested above He opined that while mobile companies were expected to be embroiled
133 million dollar. into a stiff competition in the days ahead, the ultimate winners would be
On the traffic side, an unprecedented growth (173 percent) was wit- market players excelling in content provision which had the potential to
nessed in the international outgoing traffic, mainly due to the availability drive the appetite for phones in coming years.
of low cost calls through calling cards of new LDIs. He said the launch of CM Pak was a historic occasion as it was for the
Estimated total international incoming traffic during the second quar- first time that China Mobile had come out of China to invest into another
ter of this fiscal year has been 1,119 million minutes, showing a quarter- country and it also marked a shift in the attitude of Chinese companies
ly growth of over 13 percent.  which had begun to invest in the service-based sector in Pakistan instead
of looking merely for contracts for providing vendors' services. 

Warid Honors Promises Again


arid Telecom congratulates Warid Mobile Bike and Life pro-

W motion winners. These seven lucky Warid users, from the


Lahore region, became the proud owners of motorbikes as
promised by Warid. The winners, contacted to claim their
prizes, include Tanveer Aslam (Mureedke), Muhammad
Faisal Rathore (Lahore), Sadia Ali (Nankana Sahib), Farwa Kazmi
(Lahore), Asghar Ali (Lahore), Muhammad Zahid (Lahore), Muhammad
Ejaz (Lahore). The winners of the other regions will be announced later.
Warid Telecom initiated a scheme in January this year where their users
were able to win mobiles phones and motorbikes by just using the bal-
ance of Rs 5 or Rs 10 respectively by calling or messaging everyday. This
promotional campaign generated a lot of interest and excitement amongst
the consumers as the simplicity of the campaign made it easy for them to
try their luck.
Warid Telecom, the fastest growing cellular service in Pakistan serving
a significant eight million subscriber base has once again proved itself as
a caring brand that wants the customers to enjoy being connected with it.
Marketing Manager Warid Telecom, Kazim Mujataba addresses a press conference
regarding Warid Gymkhana Golf League 2007 at Golf Club, Media Coordinator Khawaja
They pride themselves on providing excellent quality and services to
Pervez Saeed and Manager Gymkhana Club Murad Khan are also seen sitting. make communication easier for their customers. 

Telenor Pakistan's Revenues 45% up in Jan-Mar


elenor Pakistan added 2.4 million subscriptions to its subscriber base during the first quarter of this calendar year, a record in its history. Its

T
lion. 
total revenues, compared to the previous quarter, in local currency increased by 45 percent. According to the latest figures presented by
Telenor group's CEO Jon Fredrik Baksaas and CFO Trond Westlie at Telenor Group's headquarter at Fornebu, Telenor Pakistan's contribution
to Telenor Group's net additions last quarter worldwide hit the 30 percent mark. Telenor's mobile subscriptions worldwide now stand at 123
million. In the first quarter of 2007, Telenor's revenues increased by 5 per cent compared to the first quarter of 2006, reaching NOK 22.4 bil-

Motorola Launches Customer CaRing Centers


otorola announced the opening of Caring Pakistan Customer Care Centers in major

M cities of the country to provide warranty and after-sales service to Motorola GSM
handsets and accessories recently. CaRing Pakistan would start its operations nation-
wide in collaboration with Ring Pakistan and Motorola. The specialised centers with
state-of-the-art infrastructure and equipment have been especially designed and estab-
lished in Pakistan to service Motorola customers. Channel Marketing Manager Motorola Hashim
Sheikh said: "Proud owners of Motorola GSM handsets and accessories will now have exclusive
access to walk-in centers, specialized service counters, laboratory and storage facilities. Motorola
customers using the CaRing Customer Care Centers will enjoy their leisure time while at the center
by watching television, using the internet, checking the friendly usage of latest Motorola handsets
and products, and acquiring loads of information on new designs and developing technologies."  Mr. Farooq Malik receiving prize at the announcement of Motorola’s
80 Lucky Draw held at the Launch of Customer CaRing centers.
National

Ufone's GSM Roaming Partners Mobilink's Indigo Brand


Increase to 192 Organizes Golf for Premium
fone, in a bid to facilitate its customers, has added Cable &
Customers
U Wireless Isle of Man to its list of GSM and GPRS roaming
partners. With this move the number of Ufone's GSM roaming
partners has increased to 192 and destinations to 117 where-
as the number of GPRS roaming partners has soared to 78
and destinations to 58.
Ufone was the first
cellular operator in
M
obilink, Pakistan's
leading cellular
service and part of
the Orascom
Telecom group
organised an invitational Club
Pakistan to offer GPRS Indigo Golf Tournament exclu-
international roaming, sively for Mobilink's corporate
providing its customers customers. The tournament
the convenience to be was organized at the Islamabad
connected with the rest Golf Club by Mobilink Indigo Club. It was aimed at bringing together the
of the world via GPRS leading to features like Umail etc. top executives from the corporate sector at one of the most popular
GPRS roaming is now available in Australia, Bahrain, Hong Kong, greens of the city. The Indigo Club includes high profiled companies and
Japan, Philippines, Portugal, Saudi Arabia, Singapore, Spain, USA, individuals who prefer to indulge in game of golf whenever the opportunity
France, UAE, Malaysia, Ukraine, Bangladesh, Belarus, Belgium, beckons.
Canada, Czech Republic, Denmark, Finland, Italy, Sri Lanka, Sweden, Expressing his views on the Indigo Club tournament, Zouhair A. Khaliq
Switzerland, Taiwan, Thailand, Tunisia, Turkey, West Indies, Georgia, President and CEO Mobilink said, "Needless to say we are the leaders in
Iceland, Lithuania, Luxembourg, Maldives, Norway, etc and will soon be the telecom sector, but this does not stop us from doing more for our cus-
offered in other countries as well, keeping in view customer’s needs.  tomers, we strive to set higher standards for all in the business. Through
Club Indigo we ensure, the maximum level of customer satisfaction for
our corporate accounts and establish concrete relationships through tai-
lor-made services and special offers for our major clients."
Club Indigo is responsible for building relationships with its exclusive
clientele, through superior customer services. Prizes at the tournament
included trophies, world class drivers, putters and golf bags. This was the
third and final Indigo golf club tournament after recent events in Lahore
and Karachi.
Recently Mobilink also held an invitational tournament in Karachi and
has organized and sponsored various sports events across Pakistan,
including cricket and polo tournaments, providing quality entertainment to
its customers. 

Over 10,000 Avail MNP Facility:


PTA Chief
hairman Pakistan

Students performing in a play during the annul prize distribution ceremony of Comsats
Institute of Information Technology held at Fatima Jinnah Hall. C Telecommunication Authority
(PTA), Major General
Shahzada Alam Malik (Retd)
said that more than 10,000 sub-
scribers availed the Mobile Number
Portability (MNP) facility during one
month. Over 20,000 subscribers have
already posted their requests for shifting
Computer Users asked to Legalize their cellphone numbers along with the
code from one operator to another, he
their Software by May 30 said while addressing a seminar on
"Business Intelligence Solutions for
usiness Software Alliance (BSA) has asked all the computer Telecom Industry" organized by SAS

B users to legalise their software by May 30 without paying any Pakistan.


fine for copyright law violations that occurred in the past, Aly The objective of the seminar was to
Harakeh, BSA representative for Eastern Mediterranean and provide a platform to the senior execu-
Pakistan, addressing a press conference, said the 35-day tives of local telecommunication industry to indulge in discussions with
grace period had been offered to all the computer users, especially the SAS experts from abroad. The chairman said that MNP database has
businesses, to give up the use of pirated software and get the licensed been established in Islamabad, which hosts the data of all ported out and
versions. ported in numbers. The MNP is working successfully and now it is up to
He said the software piracy badly affected the country's information the consumers to avail this service if they are not satisfied with their pres-
technology (IT) sector and ultimately impeded software development. ent operator, he added.
Aly said that only the licensed software provided the maximum bene- He said MNP has been introduced in Pakistan to bring further competi-
fits to computer users by providing reliable CDs and detailed booklets, tion and improve the quality of service in cellular mobile sector
as well as qualifying for upgrades through registration. Speaking on the occasion, Mazhar Hussain, Country Manager, SAS
According to an IDC report, Pakistan with 86 percent piracy rate had Pakistan said with new entrants in the market and launch of MNP the
to suffer 48 million dollars loss in 2005 and stood at No 5 among the top competitive environment has been fierce. As a direct consequence there
20 countries with highest piracy rates followed by Vietnam 90 percent, is a renewed focus on strategies that are geared towards customer reten-
Zimbabwe 90 percent, Indonesia 87 percent and China 86 percent. tion, quality of service and targeted campaigns to compete in the new
Aly Harakeh said the criminal charges might be filed against any
company, which chose to use illegal software after the grace period
expired.
He said that these penalties include confiscation of equipment used
for duplicating the software, fines up to Rs 100,000 and an imprison-
ment up to three years for company owners and directors. 
81
Special Telenor Hajj Campaign Mobilink To Invest $700m on
Launched Expansion
elenor Pakistan has announced a he Mobilink has announced to invest $700 million in the next two

T special 'Telenor Hajj Campaign'


from which 50 privileged Telenor
Pakistan customers will get the
opportunity to perform the Holy
Hajj. All customers who join the Telenor
Family by 30th May 2007 will qualify for
this promotion via lucky draw. Happy to
T years to expand its operations in the country to meet the demand
for phenomenal growth in the telecom sector. The company has
signed agreements with banks to arrange funding for its future
plans. President and CEO of the company, Zouhair A. Khaliq, said
that the Mobilink has already
invested more than $2 billion on
its mobile network and is plan-
have launched an exciting offer, Director ning to invest an additional $700
Marketing Telenor Pakistan Azim-ul-Haq million.
said; "Telenor always aims to bring value Zouhair was speaking on the
to its customers by not only coming up occasion of financial close of
with attractive packages, products & Rs7.5 billion term financing
services but also by introducing promo- package through two local bank syndicated transactions. Out of this total,
tions which our customers look forward to. Rs4 billion medium-term financing facility has exclusively been arranged
"Telenor is proud to launch this very unique scheme which will allow by the MCB Bank through participation from more than 14 financial institu-
many of our customers to accomplish one of their most important tions.
dreams and religious obligations," he maintained.  Zouhair said that Mobilink has the largest mobile network in the coun-
try, covering 55 per cent of the total population in over 5,000 cities, towns
and villages. Experts said after the entry of China Mobile, more competi-
tion is expected. China Mobile has recently moved to buy Paktel
Company having a value of $460 million to make it a platform to enter this
highly attractive sector.
President MCB Bank Mohammad Aftab Manzoor said that successful
financial close, with the participation of more than 18 financial institutions,
will go a long way in strengthening our position as a leading investment
bank in the market. 

Pakistan PM Meets Chinese


Officials
akistani Prime Minister Shaukat Aziz, during his China tour, visit-

Federal Minister for Information Technology, Awais Ahmad Khan Leghari, Federal Minister
for Privatization and Investment, Zahid Hamid and others pose for a group photo during a
ceremony to announce relaunching of Paktel GSM by China Mobiles.
P ed the southwest Chinese city where Pakistan is involved in a
joint project to develop a fighter jet. Aziz flew to Chengdu after
having meetings with Chinese leaders in Beijing on terrorism and
other issues including Afghanistan, Iran and India.
The prime minister, in China on a week-long visit, attended the inaugu-
ral ceremony of Pakistan's consulate general.
China, Pakistan's main military supplier, has set up a joint project in
Chengdu to develop the JF-17 Thunder fighter aircraft.

Samsung Ships First Hybrid


Hard Drive
amsung Electronics Ltd,

S the world-wide digital con-


sumer electronics and
information technology
leader, announced the
shipment of its hybrid hard drive to
the commercial marketplace.
Samsung's MH8O Series hybrid hard drive is offered in 80GB, 120GB
and 160GB capacities. Samsung is a leader in hybrid hard drive tech-
nology and is one of the first companies to offer a commercially avail-
able unit. The MI-ISO hybrid hard drive is currently shipping to select
OEM customers and will soon be available in retail and commercial out-
lets. Pakistani Prime Minister Shaukat Aziz, left, smiles with Chinese Vice Premier Wu Yi, right,
Optimised to work in conjunction with Windows Vista capable note- during a meeting at Beijing's Great Hall of the People. China and Pakistan have signed 13
book PCs, Samsung's MI-ISO is a 2.5-inch hybrid hard drive with 128 or agreements to boost cooperation in areas such as space, telecommunications
and education.
256 megabytes of flash memory. It combines a hard disk drive with a
one NAND flash cache and Microsoft's Ready Drive software, offering "To win hearts and minds, we should provide (potential terrorists) with
faster boot and resume times, increased battery life and greater reliabili- economic prosperity and a better future full of hope," Xinhua news agency
ty compared to traditional magnetic media technology. quoted Aziz as saying.
"As a leader in both hard drive and flash memory technologies, Aziz argued that "military methods alone cannot win the war against
Samsung brings to market a unique hybrid hard drive that is sure to rev- terrorism. Without a plan for political participation and economic and
olutionise the notebook computing experience," stated Shahid Khan, social development, the problem of terrorism will never be fully resolved."
National Marketing Manager for Samsung Electronics. During his visit, Aziz also met with his Chinese counterpart Wen
Anila lnayat, Assistant Manager -Information Technology, Samsung Jiabao, and the two oversaw the signing of 13 agreements on cooperation
Electronics explained, "The MH8O hybrid hard drive preserves the high in areas such as space, telecoms, education and legal assistance. 
densities of magnetic storage technology, while the advanced NAND
flash technology enhances the overall value with lowered power con-
sumption, higher reliability and faster read/write access than traditional
82
hard drives." 
Mr. Zubair Ahmed Kasuri, Editor in Chief, Flare & Octane Magazine getting Nokia Asia Pacific Customer and Market Operations Senior Vice President Urpo Karjalainen, left,
acquainted with Mobilink’s fault managment and monitering unit at Beverly Center Nokia India Customer and Market Operations Vice President D. Shivakumara, center, and Nokia
Islamabad. Mobile Phones Entry Business Unit Senior Vice President Soren Petersen pose with newly launched
Nokia mobile phones during an event in New Delhi, India.

Engineer Pervaiz Butt, Secretary, Ministry of Science and Technology giving gifts to
the members of Argentina delegation in Islamabad.

Masayoshi Son (2nd L), Chief Executive Officer (CEO) of Softbank Mobile surrounded by actresses
and models introduces its new lineup of handphones during a press conference in Tokyo.

An employee of the engineering company Festo looks at the arm of a robot, at the
Hanover fairgrounds, industrial technology fair.
Yahoo Inc. Co-Founder David Filo looks on during an event to launch company's new products in
Bangalore, India. Yahoo India announced the launch of Yahoo India Our City and Yahoo India Maps.
Our City, is the next generation Web 2.0 mashup application from Yahoo.

Space tourist Anousheh Ansari took this photo, which Indian models pose with Intel-based laptops during a press con- In this handout photo provided by Zero Gravity Corp., astro-
she provided, from the International Space Station in ference in New Delhi. Intel has launched a host of new technolo- physicist Stephen Hawking floats on a zero-gravity jet. The
84 2006. Ansari, who was born in Iran and later became gies including faster Intel Core 2 Dup processors, and modified jet carrying Hawking, a handful of his physicians
an American citizen. Intel Centrino Duo etc. and nurses.
Dana Garcia, left, and Birna Gustafsson model the Barbie Adam Savage, left, and Jamie Hyneman, co-hosts of the Raven, a portable medical robot, moves colored cubes during
Girls MP3 player during a media preview in New York. Discovery Channel's Mythbusters, work with Intel on films pro- a demonstration in Seattle, at the University of Washington
moting Intel's new processing chip, at M5 industries studio in Electrical Engineering building.
San Francisco, Calif.

This picture shows the Ariane 5 rocket on the launch pad at A model displays a Nokia handset during a products launch in A man looking at a new mineral which will be formally named
Kourou space centre, French Guiana, prior the scheduled New Delhi. Jadarite later this year. A new mineral matching kryptonite's
launch. The vessel is carrying two telecomunications satelites, unique chemistry, as described in the film Superman Returns,
Astra 1L and Galaxy 17, to be placed in orbit. has been identified by scientists

AT&T Michigan headquarters is shown in Detroit. Telecommunications heavyweight AT&T German Chancellor Angela Merkel and Turkish Prime Minister Recep Tayyip Erdogan sit
Inc. said its profit doubled to $2.8 billion in the first three months of the year, its first full on the wheel of a tractor as they make a walk through Hannover Messe industrial tech-
quarter since completing its acquisition of BellSouth. nology fair in Hanover, western Germany. 85
Docomo Cancels Deal with Telenor May Cut Stake in
Hutchison Essar Bangladesh & Malaysia
apanese mobile phone giant NTT DoCoMo cancelled a contract

J N
orwegian telecoms firm Telenor is considering reducing its
with Indian operator Hutchison Essar to provide its "i-mode" stake in mobile phone company Grameenphone (Bangladesh)
mobile Internet service in India. and Digi.Com Bhd (Malaysia) Telenor chief executive Jon
DoCoMo's move followed the Fredrik Baksaas has noted that Muhammad Yunus is a
Indian government approval late businessman in addition to being a Nobel Laureate. It hasn't
last month of British Vodafone Group been easy for Telenor to win sympathy for its position when it's up
PLC's plan to buy Hutchison Essar. against a man who won the Peace Prize
DoCoMo and Hutchison Essar signed because of his work to battle poverty through
an agreement in December 2006 on his microcredit concept.
the licensing of the "i-mode" mobile But with Telenor suffering ongoing bad public
Internet service in India by the end of relations because of its conflict with Yunus,
2007. Due to the changes in business the Norwegian multinational is apparently
environment, both companies concluded that it would be difficult to more willing to make concessions. Yunus
launch i-mode service at this time and agreed not to proceed, wants Telenor, which owns 62 percent of
Grameenphone, to sell off its stake entirely.
Grameen Telecom owns the other 38
Nokia Siemens Networks percent, and is itself owned by Grameen
Bank, which shared the Peace Prize with
To Cut 9,000 Jobs bank-founder Yunus.
On the other side Telenor has announced to
cut its stake in Malaysian mobile operator

T
elecoms equipment maker Nokia Siemens Networks plans to cut
9,000 jobs or 15 percent of its global workforce by the end of Digi.Com Bhd to 49 percent by the end of the year from the 61 percent
2010 in an effort to boost its competitiveness in the increasingly currently held, state media said.
cut-throat sector. The group, which previously said it would cut "We will comply with the target by year-end," Arve Johansen, Digi.Com's
10 to 15 percent of its staff, had begun talks with staff chairman was quoted as saying by state Bernama news agency.
representatives in Germany and Finland where about half of the cuts will Johansen, who is also the deputy chief executive officer of Telenor
fall. Group, Digi's parent company, was referring to a Malaysian government-
In Germany, Nokia Siemens imposed deadline to reduce its stake in Digi.
Networks aims to cut 2,800 to "We can sell the shares to anyone we like. Right now, we have not
2,900 jobs by the end of 2010 identified anyone," he said.
from 13,000 now, while in Finland
1,500 to 1,700 jobs would go
from a total of 10,000.
Jobs would also be cut in other
India Aims 500 Million
countries, the company said,
without elaborating. Hundreds of
Phone Connections By 2010

I
people walked out at the new ndia expects to have half a billion phone connections in place by the
company headquarters in end of the decade, a minister said, as the country tries to better
suburban Helsinki after the job connect its sprawling rural population. The country, home to more
cut plans were unveiled. than a billion and one of the world's fastest growing telecoms
"The feeling is terrible, even though we have waited for the markets, hopes to expand its number of connections to 250 million
announcement. People are partially shocked, but there is also resistance by the end of 2007, a jump of more than 30 percent, Telecom Minister
rising” said Union representative Pentti Arpalahti. Dayanidhi Maran told in a press briefing.
A spokesman for German trade union IG Metall said that the union had Out of the targeted 500 million phones by 2010, the minister said he
requested more information and protests were not ruled out. wanted one-fifth to be in rural areas, and called for a huge infrastructure
programme to meet the target. To make this possible, 18,000 new
communications towers would be built under an infrastructure-sharing
Ericsson Geared upto Lead in programme to support rural telecom connections.
Telephone penetration is currently around 25 percent in urban areas, but
Internet Protocol Networks as low as 1.6 percent in rural areas.
Maran added that the "evidence is clear that future growth is going to be
in the mobile segment.”

T
elecommunications equipment group Ericsson said that strong
growth and take-overs put it on track for leadership as a provider Wireless has become the driver for growth in the fiercely competitive
of the latest Internet protocol networks. The group said it had sector and the number of Indian mobile users surpassed the fixed-line
raised net first-quarter profits by 26 percent with a boost from a total in 2004. The subscriber base for wireless services stood at 149.62
joint venture with Sony to make mobile phones. million in last December and fixed line service was 40.3 million.
Net profit was 5.8 billion kronor (633 million euros) and chief executive
Carl-Henric Svanberg said “the first quarter had been marked by solid
performance and market share gains in a stable growth environment."
Svanberg also said "Fixed and mobile data traffic accelerates and we
have seen a doubling of traffic in mobile broadband networks over the AT&T Chief Executive
last six months."
Ericsson said that in its main Whitacre to Retire
market, for the latest mobile AT&T Inc chief Ed Whitacre announced
phone equipment, it was that he will retire in June after building
maintaining a forecast for the largest US telecommunications
growth of 5--9 percent. service provider through seven large
Ericsson said it had again acquisitions over the past decade. Chief
benefited from record results Operating Officer Randall Stephenson
from a joint venture created will succeed Whitacre as both chief
with Japanese Company executive officer and chairman.
Sony to make mobile phones. Sony Ericsson reported that it had He takes the helm of AT&T as it
doubled net profit in the first quarter to 254 million euros from 109 million branches into new areas, such as
euros in the first quarter of last year. video, to fight back against cable
Overall, sales by the network division had risen by 5 percent, companies and keep consumers loyal
professional services by 15 percent and multimedia activities by 19 as they ditch home phones for cell
percent. phones.
86
The rapid subscriber growth, plus the runaway junk e-mail boom, equals
Texas-born Whitacre, 65, announced his retirement after 44 years at an
a disaster in the making. Networks work fine until they reach their
annual shareholders meeting in San Antonio, finishing his career as the
capacity, then all sorts of strange things happen.
telecommunications industry's most well-known deal maker and longest-
serving CEO. His biggest deal was when AT&T bought BellSouth Corp
for $86 billion last year.
Slow Sales of Mobile Sets
Microsoft Discounts Student lobal mobile phone shipments slowed during the first three

G
months of the year 2007, but market leader Nokia still shipped
Software in Developing Countries over 90 million handsets, according to an industry survey. The
survey by research firm IDC said overall global shipments grew
10 percent during the quarter compared with last year, as

M
icrosoft is offering a low-cost, scaled-down version of its
student software in developing countries to help billions of market growth cooled. Finnish
poor people access computer technology, the company phone-maker Nokia shipped
said. double the number of handsets
A Student Innovation Suite including Windows XP, Office, of its closest rival, US phone
and Learning Essentials 2.0 will be sold to 'qualifying governments' maker Motorola, which is
beginning later this year for three dollars a unit. struggling to maintain
“All human beings deserve a chance to achieve their full potential,” momentum and ring up fresh
Microsoft chairman Bill Gates sales amid a fierce price war.
said while announcing the Nokia shipped 91.1 million units
program in Beijing. The compared to Motorola which
discounted software offer is an shipped 45.4
expansion of Microsoft's million handsets during the first
Unlimited Potential program quarter, according to IDC.
aimed at accelerating the Nokia's year-over-year
adoption of computer shipments grew just over 21
technology in developing percent, but Motorola's
countries. shipments dropped 1.5 percent,
“Given the immense challenge the survey found. The US firm was the only one of the top five to see a
of bridging the digital divide, the industry will have to take a decline in sales.
comprehensive approach to provide computer to the 'next billion' Samsung, the third largest maker, shipped 34.8 million handsets
people,” said Endpoint Technologies analyst Roger Kay. followed by Japanese-Swedish group Sony Ericsson, which shipped
Microsoft also announced an alliance with the Asian Development Bank 21.8 million units, and
to bolster the use of Internet and computer technology to increase Korea's LG Electronics, which moved 15.8 million phones.
competitiveness and sustainable economic development of the Asia- IDC said the slower sales pace was not surprising because so many
Pacific region. people already own mobile phones and the fresh demand is expected to
“Information communication technology holds significant promise for come from owners looking to upgrade their phones, rather than from
poverty reduction, ADB's overarching goal,” said development bank vice people buying a first phone.
president Larry Greenwood.

Cellphone Advertisements Pirated Software Use Declining


Tripling in Japan in Asia

A
dvertisements on mobile

T
he use of pirated software in computers in most Asian countries
telephones in Japan are set is declining but more enforcement is needed to make a
to triple by 2011, outpacing significant impact on the problem, according to the industry
growth of advertising on the officials. The Business Software Alliance (BSA), which
Internet, according to a represents computer software and hardware firms worldwide,
study. By comparison, Japan's market said that the figures showing the use of illegal software had registered a
for non-mobile Internet decline in countries such as China.
advertisements is expected to grow "The piracy rates have been decreasing but at a very slow rate. We just
from 231 billion yen to 400 billion yen need to step up to try and make sure that it's a more significant drop,"
in the same period, according to the BSA's
study. director of marketing for Asia, Roland Chan, told AFP.
The growth comes after Japanese Chan said the improvement was
telecom operators last year equipped due to government agencies
phones to search online by keyword, conducting more raids on
allowing advertisers to post related companies using illicit software,
links in a revenue-generating model and greater consumer
pioneered by Internet giant Google. awareness.
In China -- which has one of the

System Failure Halts highest rates of pirated software


use in Asia -- 86 percent of
Blackberry E-mails software in computers in 2005
was illegal, down from 92
percent in 2003, he said.

R
esearch in Motion Ltd said that a network outage had stunted
its hugely popular wireless Blackberry e-mail service. During the same period, illegal
"A service interruption affected software use in Malaysia
BlackBerry in North America. E-mail decreased marginally to 60
delivery was delayed or intermittent percent from 63 percent, which still represented a loss of 149 million
during the service interruption," the Waterloo, dollars to the Malaysian economy in 2005, he said.
Ontario-based company said in a statement. Other Asian countries such as Indonesia, Japan, Singapore, Vietnam,
"Phone service on BlackBerry handsets was the Philippines, South Korea and India also showed some improvement
unaffected. The root cause is currently under over the period.
review, but service for most customers was Taiwan, Thailand, New Zealand and Australia showed little change.
restored soon and RIM is closely monitoring Increases in illegal use were registered in Hong Kong and Pakistan 2
systems in order to maintain normal service levels," the Company said. and 3 percent respectively during the same period.
87
Shut down of Yahoo Photos Service $42bn. However, the shares are still about 25 per cent below their level
at the start of last year. Microsoft's shares fell 1.3 per cent.
With one of the biggest audiences on the internet, Yahoo would make a

Y
ahoo Inc. is shutting down Yahoo Photos, an online photo
storage site, and asking users to move instead to its Web 2.0 prize catch for any company looking to extend its online reach, said
photo sharing site, ''Flickr” a Yahoo official said. Imran Khan, internet analyst at JPMorgan.
In June, tens of millions of registered users of Yahoo Photos
will be notified of various options including upgrading to
Yahoo's Flickr service or various outside-photo storage sites, according
Researchers break Internet
to Flickr co-founder Stewart Butterfield.
Yahoo also will offer consumers the option of loading their photos on
speed record twice
perators of the high-speed Internet2 network have announced

O
competing sites when users are
notified this month. that researchers led by the University of Tokyo broke Internet
Outside sites include speed records two times in two days. Researchers sent data at
PhotoBucket the most popular 7.67 gigabits per second, using standard communications
online photo sharing service protocols.
among users of social network The next day, using modified protocols, the team broke the record again
sites like News Corp's MySpace or more conventional photo printing by sending data over the same 20,000-mile path at 9.08 Gbps, XINHUA
and storage site such as Kodak Gallery, Shutterfly Inc or Snapfish, he reported.
said. That probably will be the current network's final record because rules
“Flickr will get top-billing, of course,” Butterfield said in an interview require a 10 percent improvement for recognition, a percentage that
about the plan to give users multiple alternatives. would bring the next record right at the Internet2's current theoretical
Butterfield and co-founder Caterina Fake, his wife, sold Flickr to Yahoo limit of 10 Gbps.
in 2005. Butterfield is now a director of product management at Yahoo. The Internet2 consortium is planning to build a new network with a
Later, Jeff Weiner, executive vice president of Yahoo's Network Division, capacity of 100 Gbps - a 10-fold increase - that means a high-quality
said in a company statement: “We are making great strides in our version of the movie "The Matrix" could be sent in a few seconds rather
ongoing efforts to align Yahoo!'s resources and focus on core strategic than half a minute over the current Internet2 and two days over a typical
priorities.” home broadband line.
“Part of this progress is today's decision to close Yahoo Photos to better Researchers used the newer Internet addressing system, called IPv6, to
serve our valued customers through Flickr.” break the records. Data started in Tokyo and went to Chicago,
Yahoo Photos is a more conventional photo-finishing site, full of family Amsterdam and Seattle before returning to Tokyo. The previous high of
snapshots, while Flickr has attracted a passionate fan base of amateur 6.96 Gbps was set in November 2005.
and professional photographers who use the site to share digital photos Speed records under the older addressing system, IPv4, are in a
online, and for whom printing is largely an afterthought. separate category and stand at 8.8 Gbps, set in February 2006.
The Internet2 is run by a consortium of more than 200 United States
Google opens Singapore office universities.

nline search engine Google said that it has opened an office at


17-member consortium to
O
Singapore to be closer to its customers and advertisers in
Southeast Asia, which boasts a market of half a billion people.
"The online environment in
build fibre optic link to US

A
Southeast Asia is growing rapidly, multinational consortium will build the first high-bandwidth
with significant developments in broadband optical fibre submarine cable system linking Southeast Asia and
Internet access and e-commerce the United States at a cost of 500 million US dollars.
activities," Google's Regional Managing Singapore telecom operator StarHub, a part of the 17-member
Director Richard Kimber said in a group, said the system, called the Asia-America Gateway
statement. (AAG), is expected to be operational in the final quarter of 2008.
"We are pleased to have our newest Spanning 20,000 kilometres (12,400 miles), the cable system will
operations in Singapore, where we can connect Singapore, Malaysia, Thailand, Brunei, Vietnam, Hong Kong,
draw from the highest quality talent to the Philippines, Guam, Hawaii and the US West Coast.
further help our users find the information It will also provide "seamless interconnection" with other regions like
they're looking for, and at the same time, Europe, Australia, Africa and other parts of Asia.
help local and regional businesses succeed." Google declined to say The new cable system will provide a capacity of up to 1.92 terabits per
how much it has invested in the Singapore office. second of data bandwidth which should help meet the increasing need
for faster and more reliable Internet, video, data and other multimedia
services.
Microsoft and Yahoo in The consortium members include AT & T of the US, British Telecom,
Thailand's CAT Telekom, Eastern Telecom of the Philippines, the Brunei
talks over deal government, PT Indosat of Indonesia and Cambodia's PCP Company
Ltd.
oogle's runaway success in the search-engine business

G
threatened to spark an upheaval in the online media world, as it
emerged that Microsoft has made a tentative takeover
approach to internet giant Yahoo.
Visitors to newspaper
People familiar with the situation said that the talks between
the two - the latest in a series
Web sites rise
of on-again, off-again

T
he number of people visiting US newspaper Web sites rose 5.3
discussions in the past year
percent during the first quarter, an industry group said, even as
were preliminary and could
publishers reported slower online advertising sales growth.
lead to an alliance or other
More than 59 million people, or 37.6 percent of all active Internet
forms of cooperation. By late,
users, visited the sites in the quarter, the Newspaper Association
one person familiar with the
of America said, citing an analysis it commissioned to
talks said an outright
Nielsen/NetRatings. The figures are the highest for any quarter since the
acquisition had become
association began tracking the numbers in 2004, the group said.
"unlikely".
"Newspaper Web sites continue to grow audience and contribute to
The talks have been prompted
newspapers' broadening revenue streams," said association Chief
by acceleration in the shift of audience and advertisers online, and
Executive John Sturm. "In addition, the sites attract a younger, more
Microsoft's failure to build effective search engine and online advertising
affluent audience coveted by advertisers while providing a valuable
arms of its own, say analysts and industry executives.
service to readers seeking immediate information from a trusted local
News of the bid approach capped a week of upheaval in the media
source." The sites generated a record-breaking 3.1 billion page views in
industry, as both new and old media companies tried to catch up with the
January, the association also said.
shift towards digital forms of consumption.
Yahoo's shares closed up nearly 10 per cent, valuing the company at 89
Press Release

Urban Sole outlet Opening Ceremony


Urban sole has opened another outlet at Atrium Mall, Karachi. Tanveer Ahmad, Director inau-
gurated the outlet. On this occassion Jawad Musaddiq, ED said that we are c ommitted to pro-
vide our customer the international quality products at local prices and Urban sole chain will be
expanded to all major cities of the country. Urban sole, a branded footwear from the house of
Shafi (Pvt) Ltd, was launched in 1996 as a truly national brand and has since then become
renowned not only in Pakistan but it also has its customers in Middle-East and Russia with 10
COCO outlets and more than 45 relationship accounts. 

Sony Ericsson Launches W200i on a


Musical Evening
Sony Ericsson recently branded a unique musical event "Tribute to the greatest rock band
U2" by a fabulous underground band of Karachi. The event was organized by Apna
Karachi 107 with The Music as its media partner. The new Sony Ericsson walkman phone
W200i was launched through this concert. A breath taking ambience was created by Sony
Ericsson which indulged the audience in the world of music. Special product displays
were arranged by Sony Ericsson which enabled the audience to try, touch & learn more
about Sony Ericsson phones. 

Prize Distribution Ceremony of K310i


Retailer Campaign
Sony Ericsson K310i Partnership Campaign provided retailers a chance to win cash prizes
by collecting coupons from the K310i box. They were given a chance to win up to Rs.100,
000 through lucky draw. The prize distribution ceremonies were held in Karachi and Lahore.
Overall 140 cash prizes were distributed to retailers.

Splendid Celebrations of Olympus Face of 2006


Country's leading international camera brand distribution company Super Enterprises organized a splendid
show with the collaboration of Olympus. The occasion was graced by chief guests Yoshitomo Nagashima,
General Manager and Mitsuhiro Tanaka, Marketing Manager of Olympus Imaging Corporation, Japan. (Right to
left) Yoshitomo Nagashima, General Manager Olympus Imaging Corporation, Japan, Nasir Saeed, CEO Super
Enterprises and Mitsuhiro Tanaka, Marketing Manager Olympus Imaging Corporation, Japan. 

NIB Enhances Services


with Open Standard
Technology
In line with the commitment of offering a more distinctive, 24/7 Non Stop Phone Banking Services to
the customers, NIB recently upgraded the Phone Banking Platform with a state of the art technology
equipped with IVR, and an advanced, sophisticated and effective call routing and distribution mech-
anism to successfully handle and distribute calls from all over the country. The latest open stan-
dards technology for Phone Banking has been provided by ZRG, the market leader in advanced
contact centre and CTI solutions.
ZRG has provided NIB with highly sophisticated call handling and management tools that will allow the bank to manage the support services with
complete documentation, service quality assurance and comprehensive MIS reporting. 

Technology, Style & Music defines Motorola and Strings


Partnership
Motorola announced its partnership
with "Strings" - Pakistan's leading
international band group, as its offi-
cial Brand Ambassadors. The sign-
ing ceremony of the agreement
took place in Karachi where celebri-
ties from the showbiz world
brushed shoulders with scribes
from the entertainment media and
added a unique blend of style and Shahneela Ahmed, PR Manager & Event, Motorola, Faisal Kapadia of Strings, Sarim Alvi, Head of Country Marketing, Mobile Devices Motorola, Bilal Maqsood of
passion. The glamorous media Strings & Madiha Keeriyo, Brand Manager, Motorola Mobile Devices at the event.
event was interspersed with well-known personalities and a display of the latest Motorola phones - each one with stunning designs and fabulous
90 styles. In short, technology, style and music defined the Motorola and Strings partnership to the core. 
The Management and Staff of Flare and Octane
express profound grief and sorrow over the sad demise of

Sheikh Saeed Bin


Nahayan Mabarak Al-Nahayan
the son of

His Excellency
Sheikh Nahayan
Mabarak Al-Nahayan
Chairman, Abu Dhabi Group
May Allah grant courage and fortitude to the bereaved
family and rest the departed soul in peace.