credentials & capabilities

credentials & capabilities

Who Am I?
Skills & Capabilities
Areas of Experience
Work Samples
Get in Touch

Who Am I?

I am an all round creative designer. Having over 17 years experience in coming up with original conceptual ideas, effective
graphic design and diligent artwork for a wide range of clients across a variety of disciplines.
I have been fortunate enough to of worked along side some truly amazing brands in a wide variety of sectors, some of
which include; Coca Cola, Parker/Berol Pens, Dymo, Graco, Goody, Bristan, The National Trust, Camping & Caravanning
Club, Baxi, Severn Trent Water, B&Q and Homebase.
I have a deep fascination in understanding the essence of a brand and how design translates through to the experience it
delivers. As a creative designer I have been responsible for helping many businesses and organisations to define, develop
and interpret their brands values, stories, architecture and proposition in order to connect with their audiences.

Personal Details
Date of Birth:
Sex:
Ethnic Origin:
Health:
Driving Licence:

18th August 1968

Male
European/White
Excellent
Full, clean

Education
Frankley Community High School (Hereford & Worcester)
C.S.E.s/Olevels - English Language, English Literature,
Mathematics, Art, Computer Studies, German
Bournville College (Birmingham)
BTEC National Diploma in Business and Finance
Tamworth College
RSA Business French, Level 1
Training
Graphic design and brand communications, recruitment
and selection, effective communicating and letter writing,
personnel counselling, supervision, leadership, team building,
effective management and leadership skills and a 9 week
course on effective selling.

Skills & Capabilities

credentials & capabilities

Over the years I have developed a wide range of skills, abilities and strengths which I am able to offer, these include...

Conceptual ideas
Graphic Design
Retouching
Photography
Mocking up
Copywriting
Presenting
Illustrating
Artwork

Here is a quick indication of the software I use on a daily basis and my proficiency in each...

An old friend not forgotten

Could write a book on it
Fully integrated into my cerebal cortex
Know all the short cuts
I understand the Devils work

QuarkXpress 8

Photoshop CS5

Indesign CS5

Illustrator CS5

Word/
Powerpoint/
Excel

Areas of Experience

credentials & capabilities

The best skills in the world means nothing without experience, here are some of the areas Im particularly strong in...

POS and in-store graphics

Branding including identities

Exhibition display graphics

Packaging and labelling

Direct mail and promotions

Technical drawings and instructions

Cutting guides

Website and online design

Internal comms collateral

Brochures and catalogues

Newsletters and magazines

Advertising and campaigns

Sales literature

Corporate literature and

presentations

Clients

credentials & capabilities

Here are some of the brands Ive been fortunate to have worked along side in one form or another...

Samples

credentials & capabilities

Brand Identity

helping you to help yourself

Branding

POS

credentials & capabilities

In-Store Displays

credentials & capabilities

Packaging & Labels

Brochures

Cucina Colore: Kitchen Brochure

Sales Literature

Sansome Flooring: Direct Mail And Press Advert

Sales Literature

Mereway: Newsletters

Oaklands Academy: Leaflet

Asiana: Event Flier

Lion Quays Hotel Resort: Spa

Easy Fit: Promotional Leaflets

Internal Comms

Safety Kidz: Newsletters

PipeHawk PLC: Annual Report

Marley: Quarterly Newsletters

Websites

www.trudystrust.co.uk

Websites

www.bodyandsoleuk.co.uk

Websites

www.wholesalemeatscoventry.co.uk

Websites

www.fhdebtsolutions.co.uk

Websites

www.boommm.com

Websites

www.yssremovals.co.uk

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Illustrations & Cartoons

Childrens Book: Illustration

Will Carling: Caricature

Smart Ideas: Cartoon Strips

Safety Kidz: Character

Client: Trentside
Furniture Manufacturers

Branding
Stationery
Product catalogue
Photography
Techical drawings
Press advertisements
Corporate folder

Client: Cadantis
Water Industry Specialist

Corporate folder
Website
Direct mail
Sales presentations
E-marketing

Client: Northern Racing Group

Racecourses

Rebrand
Corporate brochures
Hospitality marketing
Website
Direct mail
Displays

Client: LA International
Specialist Recruitment

Corporate folder
Web banners
Direct mail
Exhibition stands & displays
Advertising

Client: Lion Quays Resort

Hotel & Spa Resort

Brochures
Press advertisements
Posters
Direct mail
Brochures
Posters
Advertising
Direct mail

Client: House of Mosaics

Suppliers of Mosaic Tiles

Branding
Stationery
E-commerce site
Packaging
Direct mail

credentials & capabilities

Thank You!