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Product Manager
No worries – not here to sale you anything (but to ensure the
kids get fed I have to mention them)
Advice
Manage what you can control – economy is not one of
them
Spending – where it counts for long term growth
Growth & Earnings Assumptions – don’t trust your models
Focus on quality
Reduce debt
Sources: Sequoia Capital Report Oct 2008 & IBM CEO Study May 2008
f The Good
Finds more bugs than anyone
Solves the difficult problems
Runs a lot of tests
Can write very “creative” scripts
Results are often solution oriented
f The Bad and Ugly
Probably won’t be able to replicate
Defect reports are very “creative”
Usually does not follow scripts (finds
more interesting things)
Test because they were told to
Results
f Those surveyed deemed that approximately 57% or less
of testers they worked with were effective
f Number ranged from 5% to 100% on individual responses
f Individuals with more experience reported 2/3 the
effectiveness of testers compared to those with less
experience (47% vs. 71%)
f Developers thought 63% testers effective
f QA thought 64% testers effective
f Managers thought 43% testers effective
f Perceived value of QA – QA 3.9, Dev 2.5, Management
4.3, Overall 3.9 (out of 10)
Results
Henry, Joel and Bob Blasewitz. 1994. “Do we really need SQA to produce quality software? No! Well maybe.
It depends. Yes!” ACM Software Engineering Notes 19 (2): 63-64
Characteristics
f 23 Characteristics of Individuals
f Ranking was 1 to 23 (1 being the top characteristic)
f Lower the number the more important the characteristic
f The bottom indicates less important (not unimportant)
f Following charts show average of all characteristics with
breakdown of Development, Testing, and Management
perceptions
Organized 4.4
1 Organized 7.7 Communication Skills 4.3
4.3 Problem Solver 8.1
8.1 Organized 4.4
4 Development/Management
Self Motivated 9.3 Diplomatic had
6.3 clear winners
Communication Skills 9.7 Problem Solver 8.9
f Very diverse
Organized topon
attitude overall
what but ranks
not in top
at5the
for QA
top
f Diplomacy more important to developers
Programming Effective
21 Experience
16.4 Effective Modeler 17.0 Detail Oriented 17.3
Modeler
18.1
Programming
22 Effective Modeler 18.3
Exp 19.7
19.7 Programming Exp 17.6
17.6 Independent 19.0
Detail
23 Detail Oriented 19.4
19.4 Detail Oriented 21.3 Effective Modeler 18.6
Oriented
22.5
Organizational Challenge
Organizational Challenge
Professional Challenge
f We can fix the problem, we have the ability and
responsibility
f Need to justify our existence
f Realize the more we know the better we test
f Provide value to your project
f Get involved early – quality begins at requirements
f Help build quality into the product
f "Quality is not an act. It is a habit" -- Aristotle
Professional Challenge
Stand up and say “Hello, I’m John Doe We can
and I am a Tester” change. Be
proud to
Will test for test.
food.
Before After
Thank you!
Brian Massey
Senior Product Manager
IBM/Rational Software
678-248-4523
jbmassey@us.ibm.com
www.ibm.com/rational