Jennifer Andrews

Cell Phone: 415-424-0613 ■ Email: angelina541@hotmail.com

http://jenniferandrewssocialmediaresume.blogspot.com/
http://twitter.com/StrengthNNumb3r

Community & Social Media Manager

 Large Community Building ■ Social Media Strategies & Optimization ■ Cross-functional

Team Management ■ Content Writing and Editing

Summary of Qualifications
Highly-motivated, versatile and dedicated community manager offering a strong background in building and
managing social communities, project and product management, content writing and editing, quality assurance
and customer service. Experience in managing engineering and content teams for mobile and web products, as
well as providing quality assurance within the gaming and mobile industries.

Areas of Expertise

 Cultivator of Large Communities  Driven Branding Evangelist

 Extremely Passionate Social Media Marketing Blogger  Motivated Customer Service Rep

 Strategic Metrics Creation & Follow-up  Solid Experience in Mobile Technology

 Superb Writing & Editorial Skills  Effective Staff Leadership

 Enthusiastic Social Media Strategist  Expert in Social Networking and Tools

 Creator of Own Social Media Community  Manager of Mobile Discussion Groups

 Responsible & Aggressive Product Ownership  Detail-Oriented Quality Assurance Testing

 Intuition & Knowledge About Mobile & Gaming  Gatherer of Feedback To Benefit Product

 Efficient Deliverer of PRDs and Wireframes  Organizer of Cross-Functional Teams

Professional Experience
Dijit, Inc., Project Manager and Quality Assurance Manager-Pleasanton, Ca. April 2009-February 2010
 Promoted from Quality Assurance Manager to Project Manager within 2 months of joining the company.

 Responsible for managing the engineering and content teams, which were comprised of six individuals. Was
in charge of schedule planning for our engineering, content, product management, and marketing teams to
ensure deadlines were met.

 Played an instrumental part in problem solving and other fire-fighting duties to prevent deadline extensions.

 Performed quality assurance testing for the dijit.com website, client content-based widgets, social media
widget functionality, and iphone applications geared for submittal.
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 Led weekly team meetings that included engineers, content designers, product managers, and upper
management.
 Owned iphone submission process, which resulted in 50% increase in iphone app revenue. Utilized daily
itunes revenue, ratings and feedback in meetings with the marketing team in order to increase the
discoverability of our iphone apps.

 Wrote PRDs and composed detailed wireframes for upcoming mobile applications and web products,
including widgets and metric tracking tools.

 Edited written content for the dijit.com website, as well as iphone and Palm app text content.

 Worked closely with product managers to better improve and update website features and mobile
applications.

FunMobility, Inc., Mobile Community/Product Manager-Pleasanton, Ca November 2006-April 2009

 Promoted from Music Merchandiser position to Community Manager within six months of joining the
company. Was responsible for moderation, functionality, and success of ten mobile applications. Was in
charge of marketing strategies and promos for applications, as well as for the creation of metrics on which to
base the success of the applications.

 Worked directly with our engineering team to improve the quality, UI and features of BREW and iPhone
applications. Utilized consumer feedback in making product decisions.

 Recruited, trained and managed a team of three in-house employees, as well as previously managed an
outsourced team comprised of eight employees.
 Negotiated and finalized contracts with third-party advertisers and content suppliers.

 Reduced customer churn and increased the average lifetime value of a customer for several of my
applications.

 Responsible for ensuring that third-party carrier guidelines are followed and for administering user
warnings if guidelines are violated.

 Produced written entertainment news-based content as well as community newsletters for several
applications.

 Administered plans, wireframes and PRDs for creation of in-house Customer Relationship Management
(CRM) software, as well as new mobile applications.

 Acted as brand evangelist within the user community as well as internally during corporate operations
meetings.

Parrot Cellular, Store Manager April 2004-November 2006

 Independently trained and managed sales staff of eight. Developed marketing and merchandising strategy to
ensure that staff met monthly sales quotas. Responsible for inventory and store appearance. Excelled in
providing staff training involving secret shops and ensured that store employees passed secret shops with an
above average score.

 Provided technical customer support and service to Cingular/AT and T customers, as well as found solutions
for escalated customer situations.
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Electronic Arts, Quality Assurance Tester August 2003-April 2004

 Performed extensive PC-testing for Sims software video game content, including regression and performance
testing. Planned overnight soak testing scenarios as well as compatibility testing on various PC operating
systems.

 Responsible for documenting software bugs as well as testing new builds created to fix previous bugs.

Barnes and Noble, Book Merchandiser, Lead Bookseller, and Head Cashier September 2001-May 2003
 Promoted from bookseller to Lead Bookseller. Trained and managed sales staff. Responsible for cash office
duties, back-up cashiering, and employee scheduling.

 Promoted to Book Merchandiser and Lead Cashier after location change. Oversaw new release
merchandising and marketing. Responsible for Head Cashiering duties, including authorizing exchanges and
returns, and ensuring that registers are properly counted and deposits made.

Education
Louisiana State University, Bachelor’s Degree In Arts and Sciences May 2001
Worked full-time and attended part-time as a student of English Literature with a focus on creative writing until
graduation in August of 1999.

Cornerstone Academy, Baton Rouge, La. May 1991

Graduated in General Studies. Valedictorian of High School class.

Skills
Proficient in Photoshop, basecamp, various bug recording software and CRM tools, OmniGraffle Professional,
Microsoft Word and PowerPoint, Mac OSX Leopard, Snow Leopard and Tiger, iPhone applications and software,
including Xcode SDK development software, BREW applications and Windows XP. Familiar with HTML code for
blog and newsletter writing and The Chicago Manual of Style.
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Writing Samples
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