eCommerce Simplified

Safe Harbor
This presentation and the accompanying slides (the Presentation), which has been prepared by iStreet Network
Limited (the Company), solely for information purposes and do not constitute any offer, recommendation or
invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with
any contract or binding commitment whatsoever. No offering of securities of the Company will be made except by
means of a statutory offering document containing detailed information about the Company.
Our actual results may differ materially from those included in this presentation for a variety of
reasons, including, but not limited to - changes in political, business, and economic conditions; foreign exchange
rate fluctuations; the impact and integration of recent and future acquisitions; our need to successfully react to the
increasing importance of mobile payments and mobile commerce and the social aspect of commerce; an
increasingly competitive environment for our businesses; the complexity of managing an increasingly large and
growing enterprise, with a broad range of businesses; our need to manage regulatory, tax and litigation risks
(including risks); and our need to timely upgrade and develop our systems, infrastructure, and customer service
capabilities at reasonable cost while maintaining site stability and performance and adding new products and
features.
This presentation also contains product demonstrations (or reference to such new products), some of which are
conceptual and may not be developed or launched in the same form, with all of the same features or at all.
The Company assumes no obligation to update any forward-looking information contained in this Presentation.
Any forward-looking statements and projections made by third parties included in this Presentation are not
adopted by the Company and the Company is not responsible for such third party statements and projections..

eCommerce Simplified

A Revolutionary
Project

eCommerce Simplified

eCommerce Simplified

In January, 2014, the company

launched a project iStreet
Bazaar to simplify eCommerce for
common people of India.

Common Man popular image created by Late Shri R.K. Laxman. The same is used here just as a symbol and is not our property.

eCommerce Simplified

iStreet Bazaar is an Internet Retail Store

in a neighborhood where a common
people can buy products, ONLINE
(with assistance)
eCommerce Simplified

Growing Fast

eCommerce Simplified

iStreet Bazaar Performance*

No. of Transactions 144,173
GMV Rs. 236.78 lacs
No. of Transactions 38,336
GMV Rs. 70.59 lacs

No. of Transactions 5,249

GMV Rs. 11.81 lacs

No. of Transactions 19,398

GMV Rs. 27.41 lacs

No. of Transactions - 226

GMV Rs. 3.83 lacs

1st Store
Launched
Jan14

130 Stores

Jun14

184 Stores

193 Stores

Aug 14

Sep14

227 Stores

Oct 14

727 Stores

Dec 14

1,506 Stores

1,611 Stores

Mar 15

Jun 15

Target - ~4,000 Stores & 15 Lac transactions by March16

*All performance numbers are cumulative in nature
GMV stands for Gross Merchandise Value

eCommerce Simplified

Fast Adoption Transaction Growth

Transactions have increased almost FIVE fold in Q1FY16

Grown from 19k transactions in Q4FY15 to 105K Q1FY16

eCommerce Simplified

Fast Adoption GMV Growth

Gross Merchandize Value (GMV) grown almost ~4x in Q1FY16

Grown from 43 lacs Q4FY 15 to 160 lacs Q1FY16.

eCommerce Simplified

Fast Adoption Network Growth

Empowering small entrepreneurs (Mom & Pop Stores),

more iStreet Bazaar - Internet Retail Stores coming up daily

eCommerce Simplified

iStreet Bazaar Stores

Haryana

Rajasthan

3 Stores

495 Stores

Gujarat

565 Stores

MP & CG

Maharashtra (West)

eCommerce Simplified

150 Stores

398 Stores

FY2015-16 Outlook
12

Number of Transactions

15 lacs
(FY15 - 0.38 lacs)

eCommerce Simplified

FY2015-16 Outlook
13

Number of iStreet Bazaar Stores

(by end of March 2016)

Over 4,000
(till March 2015 - 1,506)

eCommerce Simplified

14

Empowering Retailers in India,

Mom & Pop Stores in India

eCommerce Simplified

India Retail
Landscape

eCommerce Simplified

Retail in India

Indian Retail

One of the major

pillars
13~15% of GDP
eCommerce Simplified

Retail in India

Indian Retail

~US$500bn
(Rs. 30 lacs crores)

eCommerce Simplified

Retail in India
Modern Retail
8%

eTailing
0.4%

Mom & Pops

91.6%

eCommerce Simplified

Evolution of Retail - India

India
Indian Retail Segment - Mom & Pop Stores, which are traditional family owned
store, 96% of which is less than 500 sq. Feet
Modern Retail though expected to be replace mom & pop stores, struggles to
expand its share
eTailing started growing since 2010, currently contributing negligible, though
growing at a very fast pace

eCommerce Simplified

Mom and Pop Stores the King without Crown

Convenient
Neighbourhood
Store

14 million
stores
Driven by trust
& Quick
response
Low operational
cost

14 million Mom and Pop Stores in India are consumers most trusted point of buying
But ... have limited product offering

eCommerce Simplified

Why he has not moved beyond Mom & Pop

95% of Population in India

i.e. Common Man

21

Very low per capita Modern Retail space

LFR Perceived as Stores for select FEWs
Has Limited access to plastic monies

Is E-illiterate

Mom & Pop

Consumer

Does not have internet connectivity

Prefers human interaction while transacting
Looks for trust factor while transacting on Internet

Confluence of Digital Retail & Indian psyche is a mismatch; it needs an

innovative and differentiated platform

eCommerce Simplified

iStreet Empowering Mom & Pop Stores

22

Mom & Pop

Consumers

eCommerce Simplified

Now they have

iStreet Bazaar
Mom & Pop Stores
with huge offerings
and great online
buying experience

Indias 1st Internet Retail Store

eCommerce Simplified

For further information, please contact

Company :

Investor Relations Advisors :

iStreet Network Ltd.

CIN - L51900MH1986PLC040232
Mrs. Ruchi Seksaria, Company Secretary
ruchi@istreetnetwork.com
www.istreetnetwork.com

Strategic Growth Advisors Pvt. Ltd.

CIN - U74140MH2010PTC204285
Mr. Shogun Jain/Mr. Kevin Shah
jshogun@sgapl.net / skevin@sgapl.net
www.sgapl.net

eCommerce Simplified