INFORMATION ABOUT THE COURSE

Name of the course

INTERNATIONAL BUSINESS MANAGEMENT

Batch & Semester

2014 TWO

Subject Code

MBA 625

Subject Pattern

Core

Course Timeline

23rd January 14th May 2015

Hours of Theory
45 hours
(approx)
Hours of External
10 hours (Guest Lectures and Workshops)
Learning
Hours of Examinations 5.5 hours ( Midterm: 2.5 hours End term: 3 hours)
Max. marks

100 ( Continuous assessment -50 , End semester -100)

Course Coordinator

Course Faculty

Ms. S. Sangeetha.
sangisubramanian@kctbs.ac.in
1. Mr. V.Kaarthiekheyan
A.Priyadharshini
profvkk@kctbs.ac.in
pridha@kctbs.ac.in

2. Ms.

Course plan -MBA 625 International Business Management Batch 2014-16

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The field of international business encompasses a variety of disciplines, including finance, sales,
marketing, and human
resources;
mostly
At the
end of oriented
the course
the towards business commonsense students need
students
be able toskills, and abilities which are relevant to both business in
to demonstrate a range
of will
knowledge,

Description about the

course

1.
Define
key
international
general and international
business
in particular.
The programme provides an overview of the most
business terms
and concepts
important topics in international
business,
including emerging markets, globalisation, and business
(content knowledge K1)

environments of different countries. This module provides a greater understanding of globalized

environment,

2. Compare and contrast major

PESTEL

analysis,

International

trade theories and trade policies

trade

facilitating

institutions,

Multinational

corporations and their strategies etc.,

(content knowledge K1)

II. LEARNING OUTCOMES (LO) BASED ON BLOOMS TAXONOMY

3. Discuss the different types of
economic, political, cultural and
legal systems and their impact on
International Business (content &
application knowledge K1K3)
4.

Understand and explain the

functions of various international

institutional

framework

and

policies (Content knowledge K1)

5.

Discuss

international

exchange rates and their effects

on global business

(Content

knowledge K1)
6.

Select and use appropriate

sources to gather information and

data

needed

business

for

international

decisions

(Analytical

knowledge K4)
7.

Critically

analyze

the

opportunities and risks associated

Course plan -MBA 625 International Business Management Batch 2014-16
with
international
business
Page 2 of 13
activities

(Comprehensive

Synthesising K2& K5)

&

III. COURSE PLAN MBA625- INTERNATIONAL BUSINESS MANAGEMENT

Session &
Timeline

Unit

2-3

II

4-5
I

Topic

Learning
outcome

Sessio
n type

Methodology

Reading /
References

Assessment

Introduction
to
the course , Team
Allocation

Course Briefing

Knowledg
e&
Awarenes
s

FLS

Mind mapping

Course plan

---

Globalisation
of
businessPush
and pull factors

Globalization and India, Opportunities,

Constraints
and Initiatives for India -Post
Liberalization- Effects and
implications for India
Major
Globalization
Initiatives
from
Indian
Companies

K1

PLS

Class room exercise

How Corporate leverage
their
Competitive
Advantage
through
Globalisation

K1

FLS

Students Presentation and

Class Discussion

Theme

International
BusinessPerspectives

Class room exercise

Reasons
for
Internationalization
of
business

Facilitators,
Drivers,
attractions
and
compulsions

K1

Patterns
for
Internationalization Forms
of International business

K1

PLS

Identification & reasoning

of why Corporates engage
in different global business
forms.

Book 1. Part-I,
Chapter No 1
Book 2.
Part I,
Chapter No 5
Book 1- Chapter
1 Pg 8-28
Book 2.
Chapter1 Pg:1922

PPT presentation

PPT presentation

Seminar
presentation

Take Home
Assignments

Course plan -MBA 625 International Business Management Batch 2014-16

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6-8

Evolution of IB

Competing
for
Advantage

Lessons
from
trade theories

10-11

9-11
II

International
Business
Environment

12-14

Trade agreement Instruments

of
International
trade policy

15-17

III

Regional
Cooperation among
countries
for
trade
developments
International
Institutional
Framework

IV

Trend & Patterns in IB

K1

PLS

K1

PLS

K1

FLS

K1 & K3

PLS

Classical and modern

economic theories of
International trade.

International business
environment political
systems legal systems,
Economic factors
Cultural aspects implications of cultural
differences on business.
Tariffs, Subsidies, Local
content requirements
Administrative policies, Anti
dumping policies

K1

FLS

K1 & K3

GL/
Worksh
op

Trading Blocks nature and

levels of integration.
K1

Development of the World

trading system: GATT the
Uruguay
round
of
negotiations. WTO - genesis
and functions the future of
WTO
International
institutions:
International
Monetary
System (IMF), - Funding
facilities and strategies of

K1

FLS &
PLS

Tracing
historical
evidences of growth &
development
of
trade
across the globe
Class Activity: 1-Profiling of
nations on the basis of
various
economic
classification
Lecture
and
Group
Discussion with reference
to Pre & Post World war
Scenarios
Class
room
exercise
(PESTEL
on
Profiled
Nations Ref: Session 9)
Class
Activity
:
2Understanding
Global
Corporate Culture through
business etiquettes
Lecture & class discussion
GL/Workshop
on
Administrative policies and
structural
elements
of
trade
Class room discussion on
operational elements of
different
levels
of
Integration
with
illustrations

Seminar
Presentation

Book 1. Part-III,
Chapter No 5

Group Discussion

Book 2. Part-I,
Chapter 3 & 4
Book 1. Part-II,
Chapter No 3
Book 2. Part-II,
Chapter 2

PPT presentation &

Class Discussion

Project

Book 1. Part-III,
Chapter No 6
Book 2. Part-III,
Chapter No 6
International
Business,
Francis
Cherunilam
Chapter 4, 146170

Self Study
Book 1. Chapter
6, pg- 276-289

K1

Project Assessment

Take Home
Assignment
+Project

Book 2, Chapter
10 & 20

Course plan -MBA 625 International Business Management Batch 2014-16

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IMF and World

Expatriation
Repatriation

Dynamics
of
Foreign Exchange
& management

18-20

V
21

Global strategic
Management

Bank and

Foreign Exchange Market:

Functions Nature of
Foreign Exchange market
Trading mechanism
Exchange rate
determination (theory only).
Balance of trade, Balance of
Payments: stability of
Exchange rate - currency
convertibility.

K1

GL

K1

Structural designs of
Multinational enterprises

K4

FLS &
PLS

Differentiation,
Formalization and
Centralization.

K4

FLS

Control mechanisms in
MNEs

GL/One day Symposium

on Foreign exchange and
Markets

K4

Fortune 500 companies:

Nature
and
strategic
operations,
Organization
structures and business
models
of
different
industries ( Any 4 out of
top 50 companies)
Special Lecture session

Self Study

Book 2, Chapter
20

Project

Book 2, Chapter
14 Pg 599-604
Book 2, Chapter
14 Pg 599-604 ;
Book 2, Chapter
20;

Take Home
Assignment

Text Book: 1. International Business by Charles W.I. Hill and Arun Kumar Jain, published by Tata Mac Graw Hill, 7 th edition, 2011.
References:
2. International Business: Environments And Operations, John D. Daniels, Prashant Salwan, Daniel P. Sullivan, Lee H. Radebaugh,
Published by
Pearson 12th edition, 2010
3. International Business, Cherunilam Francis, published by TMH, 4th Edition, 2010
4. International Business, Michael R. Czinkota, Ilkka A. Ronkainen et al, published by South Western, 7th Edition, 2009.
5. International Marketing, Justin Paul, Ramneek Kapoor, TMH, 1st edition, 2010.
Course plan -MBA 625 International Business Management Batch 2014-16

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6. International Marketing , Philip R. Cateora, published by TMH, 13 th Edition, 2010

Articles (links):

Unit
Unit 1

Unit 4

Unit 5

Topics

Web references

International Business- Reasons for Internationalization

of business Facilitators, Drivers, attractions and
compulsions
Patterns for Internationalization Forms of International
business
International institutions: International Monetary System
(IMF), - Funding facilities and strategies of IMF and World
Bank - Expatriation and Repatriation

http://www.youtube.com/watch?v=nT7ATwmx1rU http://www.youtube.com/watch?
v=3oTLyPPrZE4
http://www.youtube.com/watch?v=nT7ATwmx1rU

Concepts of contents of Global strategic Management:

Structural designs of Multinational enterprises

http://dspace.mit.edu/bitstream/handle/1721.1/47930/frameworkforstra00
lora.pdf?sequence=1
http://dspace.mit.edu/bitstream/handle/1721.1/47930/frameworkforstra00
lora.pdf?sequence=1
http://www.iop.unibe.ch/lehre/lizentiatsarbeiten/Liz-Scheidegger-AnneMarie.pdf

Differentiation, Formalization and Centralization

Control mechanisms in MNEs

http://www.toknowpress.net/ISBN/978-961-6914-02-4/papers/ML13349.pdf

IMF, The IMF at a Glance. International Monetary Fund (June 11,

2007), at http://imf.org/external/about.htm

IV Course requirements
Activities/ Project Details cum Scrap book (5 + 5 marks)
Title

1.Profiling of nations (Comparative analysis on the basis of various economic classification)

2.. Activity on understanding Global Business Culture

Course plan -MBA 625 International Business Management Batch 2014-16

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Objective
Project Outcomes
(mapped to course outcomes)
Duration (Dates)

To acquaint practical knowledge on working of various countries trade economics

The student shall be able to analyse various risk and opportunities for different trade practices
across countries and submit end term Scrap book
April 24, 2015
Review 1- February 17, 2015
Review 2 March 17,2015
3 students per team ( 10 teams)

Process
Team Details , No. & method of
formation

Review 1- February 17, 2015

Review 2 March 17,2015
Last date to submit full report: April 24, 2015

Important Dates

Seminar/ group work presentation details (10 marks)

Objective
Learning Outcomes
(mapped to course
outcomes)

To enable the students to communicate their learned content in a structured manner

Understand and define various concepts and practices of IB

Concept deliberation of prescribed topics (3 students per team)

Process
Team Details
No. & method of
formation
Important Dates

3 per team ( depending on the interest of the students)

Spanned throughout the Semester

Assignment details (5 marks)

Unit

Title

Unit 1

Patterns for Internationalization

Forms of International business

Unit 3 & 4

Development of the World

trading system: GATT the
Uruguay round of negotiations.
WTO - genesis and functions
the future of WTO

Task
Choose any 4 multinational corporations enlisted in Fortune magazine.
Appraise and Evaluate the various Entry modes that the companies
have adopted during the recent past. Justify .
1. Illustrate how the WTO functions for World Trade Development
2.Justify its various functions of trade facilitation w.r.t particular
country that has benefitted out of it
3. Chart the journey of GATT to WTO. Identify the major developments
that took place during the transition.

Course plan -MBA 625 International Business Management Batch 2014-16

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International
institutions:
International Monetary System
(IMF), - Funding facilities and
strategies of IMF and World Bank
- Expatriation and Repatriation
Objective
Learning Outcomes (mapped to course outcomes)
Individual /Team Details : No. & method of formation
Important Dates

1. Enlist and Explain about the major trade facilitating organisations

across the globe. Ensure how these organisations contribute to the
development of different countries economy & trade with suitable
examples?
Students are expected to learn about the contemporary trends &
practices of international trade and practice
Understand and explain the functions of various international
institutional framework and practices
Individual
Title 1: February 20, 2015
Title 2: March 20, 2015

Guest Lectures
Dates
1.

Feb 21, 2015

2.

March 21, 2015

3.

April 25, 2015 or

May 2, 2015

Guest lectures Topic

Guest lecture on cross culture communication
Guest lecture / Workshop on Administrative policies and structural
elements of trade
Guest lecture/ One day Symposium on Foreign exchange and Markets

Resource persons
Ms. Rohini - Zeal
academy
Yet to be decided
Canara bank

Self study Topics to be covered

Unit
III

IV
V

Topics
Development of the World trading system: GATT the Uruguay round of negotiations. WTO - genesis and functions
the future of WTO
(Development of World trading systems-Bretton Woods Conference, Dawn of GATT, Development of GATS, Genesis of
WTO, Objectives of WTO, Functions of WTO, Ministerial rounds, Dispute settlement, TRIPS TRIMS, WIPO)
International institutions: International Monetary System (IMF), - Funding facilities and strategies of IMF and World
Bank - Expatriation and Repatriation
Control mechanisms adopted by MNEs

Course plan -MBA 625 International Business Management Batch 2014-16

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V. Assessment Criteria & Rubrics

Continuous Assessments break-up
No
1
2
3
4
5
6

Criteria
Projects/ Activities + Scrap Book
Seminar cum Group work
discussions
Assignments
Comprehensive viva voce
Mid-term assessment
Model Test
Total

Marks
10
10
5
7
8
10
50

i. SEMINAR PRESENTATION - RUBRICS

Parameter
s
Content

Structure
Presentati
on
Interactio
n
Preparatio

05

04

03

02

01

Content
presented
is
clearly stated and backed
up with abundant reasons
and support
All necessary and review
structures used accurately.
Material
presented
is
persuasive
without any
errors.
Have
participated
commendably during most
presentations.
Prepared Exemplarily

Content presented is clear

and adequate information
to back-up
and support
reasons.
A few errors in structures

Content presented is
ambiguous and very few details
to support it.

Content is not understood

to the context and no
details are presented

Presentation somewhat
persuasive
with
minor
errors
Have participated to a
considerable extent

Content presented is not

fully
developed
but
several
good
points
made.
There are several
structural inaccuracies
Presentation somewhat
uneven
to have a negative effect
Have participated to a
minimum extent

Structural inaccuracies are so

numerous
Presentation is so broken
and/or
monotonous
Have limited participation

Almost presentation is
not structured at all.
Presentation
do
not
comply to any norms

Adequately prepared

Prepared but not evident

Extempore and
preparation

No
evidence
preparation

brainstormed

No interaction with the

presentation

Course plan -MBA 625 International Business Management Batch 2014-16

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of

ii. POWER POINT PRESENTATION- RUBRICS

Parameters

Content

Slide Creation

Pictures Clip
Art and
Background
Language and
Grammer
Technology
Connection

05
Content is accurate and
information is presented in
the logical order

03
Content is accurate but
information
is
not
presented in a logical
order. Making it difficult
to follow
Presentation flows well.
Some tools used to show
acceptable
understanding.
Correct
number of slides

02
Content is questionable
and information is not
presented in a logical
order. Making it difficult
to follow
Presentation
is
unorganized. Tools ae not
used
in
a
relevant
manner. Lacking in the
number of slides

01
Content is inaccurate and
information
is
not
presented in a logical
order making it difficult to
follow

Presentation flows well and

logically.
Presentation
reflects extensive use of
tools in a creative way.
Correct number of slides

04
Content is accurate but
some information is not
presented in
a logical
order, however is still easy
to follow
Presentation flows well.
Tools
used
correctly.
Correct number of slides.
Overall
presentation
is
interesting

Images are appropriate and

pleasing to eyes

Images are appropriate

Layout is cluttered

Most
images
appropriate

Images are inappropriate

No images used

No spelling or grammar
errors. Text is in authors
own words

Few spelling or grammar

errors. Text is in authors
own words

Noticeable spelling and

grammar errors. Text is in
authors own words

Noticeable spelling and

grammar errors. Most of
the text is in authors
own words

Many
spelling
and
grammar errors and most
of the text is plagiarized.

Comprehensive
use
technology is apparent

General understanding of
technology

Acceptable
understanding
technology

Little understanding
technology

No
understanding
technology

of

are

of

of

Presentation has no flows.

No tools used. Insufficient
number of slides.

of

iii. GROUP DISCUSSION WORK - RUBRICS

1= Poor; 2 = Fair ; 3 = Average; 4 = Good ; 5 = Excellent

Each member of the group had a clear understanding of the groups task.
Each member of the group had a clear understanding of his or her expected contribution to the groups assignment.
Group members listened willingly to one another.
Members of the group showed strong leadership qualities.

Course plan -MBA 625 International Business Management Batch 2014-16

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Group members encouraged others to express opinions or contribute information.

Group members presented their information or ideas in a clear and logical manner.
Each member of the group fulfilled his or her responsibilities in the completion of the groups assignment.
The group fulfilled all the requirements of its assigned task.
Overall, the group worked well together.
The group performed to its full potential

iv. ASSIGNMENT- RUBRICS

4

Purpose

Purpose is clear

Shows awareness of purpose

Shows limited awareness of purpose

Main idea

Clearly presents a main idea and

supports it throughout the paper.
Well-planned. Includes title,
introduction, and statement of main
idea, transitions and conclusion.
Exceptionally well-presented and
argued; ideas are detailed, welldeveloped, supported with specific
evidence & facts, as well as
examples and specific details.
Sources are exceptionally wellintegrated and they support claims
argued in the paper very effectively

There is a main idea supported

throughout most of the paper.

Vague sense of a main idea, weakly

supported throughout the paper.
There is a sense of organization, although
some of the organizational tools are used
weakly or missing

Organization
:
Content

Research
component
Details and
Examples

Grammar &
Mechanics

Large amounts of specific examples

and detailed descriptions.

Excellent grammar, spelling, syntax

and punctuation.

Good overall organization includes

the main organizational tools.

1
No awareness
No main idea
No sense of organization

Well-presented and argued; ideas

are detailed, developed and
supported with evidence and
details, mostly specific.

Content is sound and solid; ideas are

present but not particularly developed or
supported; some evidence, but usually of a
generalized nature.

Content is not sound

Sources are well integrated and

support the papers claims. There
may be occasional errors,.
Some use of specific examples and
detailed descriptions. May have
extended examples that go on for
too long.

Sources support some claims made in the

paper, but might not be integrated well
within the papers argument.

The paper does not use

adequate research and
are not integrated well.

Little use of specific examples and details;

mostly generalized examples and little
description.

No use of examples

Shows a pattern of errors in spelling,

grammar, syntax and/or punctuation.
Could also be a sign of lack of proofreading.

Continuous errors

A few errors in grammar, spelling,

syntax and punctuation, but not
many.

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Course plan -MBA 625 International Business Management Batch 2014-16

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v. PROJECT BASED LEARNING RUBRICS

Dimension
Objective of the Project

Use of External Data

Relevant study conducted

Learning Sufficiency

Analysis and summary

5=Highly Commendable
Objective of the activity reflects
significant knowledge within the
required subject
Sources are varied, high quality,
pertinent, sufficient and include
authenticated sources wherever
possible
Study is specific, clear, original,
thoughtful and balanced throughout the
study
Work done is sufficient and closely
related to the task which can be
substantiated.
Interpretation of data is clear, thorough
and appropriate to the task . Findings
are presented clearly highlighting the
significant ones

1= Not Commendable
Objective of the activity reflects little or
no knowledge within the required
subject
Very few sources used , not pertinent
at all, lack of authenticated sources

Study is unclear, vague, and cluttered

throughout the study.
Work done is insufficient to gain
learning, either not clear for justification
Interpretation of data is ambiguous and
not described to the task. Findings
presented are unrelated to the task

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