KIRT BARDEN

Downingtown, PA 19335
Cell: 484-888-6998
Kirtbarden@comcast.net
www.linkedin.com/in/kirtbardencatalyst/

SUMMARY OF QUALIFICATIONS
VP of Truck Rental Operations, Regional Manager, District Manager, Lease Account Manager and Rental
sales for three national truck rental companies.
Owned four different types of business in different industries, which include Home Care for the Elderly,
Performing Medical Exams for life Insurance underwriting, Archway cookie distributorship and Management
Consulting and Leadership coaching.
Key strengths in managing costs, escalating revenues and developing emerging leaders to excellence
through personal example, and mentoring
Focuses on market growth and profitability, as well as turning around emerging leaders...
Consults with and trains leading beverage salespeople in the complex sale, building business forums for
CBMC, turning around truck rental locations with Idealease.
Assessed market potential with Lesher Nationalease, and Northwest Specialty Packaging.

SKILL HIGHLIGHTS
Leadership Development

Staff Development & Mentoring

Branch/District /National Profitability

Market Analysis & Research

Truck Leasing/Rental Account Management

P&L Management

Small Business Turnaround

New Truck Leasing/Rental Development

KEY PERFORMANCE RESULTS

Impacted leaders through 52 week long rental schools and developing teams in turning around operations
with a 90% success rate
Increased Rental revenues by 60%, increased profits by 75% in five years at Rollins Systems
Increased revenues by 8%, increased profits by 300% as compared to pre-Katrina revenue at Apps
Paramedical
Generated 56% increase in new rental accounts at Ruan Transportation Systems
Rollins Presidential Award for Management excellence three years in a row
Led the turnaround to profitability with Ruan's National Rental Fleet
Engineered 46% reduction in Apps examination turnaround time
Surpassed fundraising goal by 2M in the first 2.5 years at the Salvation Army

EMPLOYMENT BACKGROUND
Vice President of Rental Operation
Rollins Leasing Systems, Inc - Wilmington, DE

Vice President of Rental Operations

Ruan Transportation - Des Moines, IA

Regional Leasing Manager

Lesher Nationalease - Lancaster, PA

Business Management Consulting

Performance Catalysts, LLC Downingtown, PA

Regional Director
American Para Professional Systems, Inc APPS
Metairie, LA

Director of Philanthropy
Salvation Army - Harrisburg, PA

EDUCATION AND TRAINING

Bachelor of Arts: Marketing, Southeastern Louisiana University Hammond, Louisiana
Certification in Non Profit Management, AFP, Villanova, Panos Major Gifts training
Counselor Selling & Strategic Selling
CBMC certification in Coaching, Logistics training at Ryder and Rollins
Springhouse certification In Program Management, Microsoft Project 2013, Excel 2013 and Powerpoint

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PROFESSIONAL EXPERIENCE
PERFORMANCE CATALYST LLC, Downingtown, Pennsylvania 2010-Present
An entrepreneurial business consultancy.
Consultant to Businesses / Coach to Leader
Provides clients with development strategies to improve workplace performance. Conducts needs
assessments and develops solutions to address operational, productivity and performance issues. Creates
organizational solutions such as new strategic plans and tactical development, as well as leadership
mentoring and multiple department and function restructuring.
Major Achievements:
Provides turnaround expertise with Idealease, a truck rental and leasing national company
Coach young leaders in strategic selling, self-image & attitude and leadership skills.
Consulted Christian Business Mens Connecting Group and grew their business forums by 33%
Provided a wholesale flour company, a Mack and Hino truck dealership, and a beverage company
marketing research, competitive analysis, as well as leads that presented new and potentially
profitable business opportunities.
THE SALVATION ARMY, Harrisburg, Pennsylvania 2007-2010
The worlds largest non-profit organization.
Director of Philanthropy for Greater Harrisburg
Stabilized operations, and ensured continued organizational service by designing and implementing fund
raising activities in support of the Harrisburg Salvation Armys operations. Leveraged personnel networking
and participation in 6 major organizations to enhanced public exposure, build a new Board of Directors, and
develop charitable donors, as well as committed volunteers. Played a key role in re-developing the
organizations mission and viability by participating in speaking engagements to effectively present its
importance and value in reaching those in need of physical and spiritual assistance.
Major Achievements:
Surpassed fundraising goals by $2M in the first 2 years.
Grew charitable contributions 200% with the establishment of a working Board.
Increased existing donor giving 37% through the use of analytics and donor mining activities.
Boosted Board member giving 200% through consistent public speaking engagements.
Facilitated profitability by $35K+ with $75K+ in donations within 90 days through the organizations
annual dinner.
Established efficiency and a positive environment with staff training initiatives.
AMERICAN PARA PROFESSIONAL SYSTEMS, INC., Metairie, Louisiana 2003-2006
The largest paramedical company in the U.S. specializing in paramedical examination services for the Life
and Health Insurance industry.
Regional Director for Louisiana / Owner
Acquired the business, identified organizational problems, re-analyzed, revamped and drove operational and
financial business activities while implementing new technology. Redeveloped the examiner staff to improve
consistent function quality and accuracy. Personally led sales activities through speaking engagements and
customer facing sales activities. Participated in industry meetings on a monthly basis, and sponsored regular
meetings to remain current on best practices, and maintain marketplace viability.
Major Achievements:
Rebuilt the business after Hurricane Katrina destroyed the infrastructure, and profitably sold it after
increasing business by 8%.
Grew revenues by 70% in 6 months and 45% over 3 years.
Increased new account acquisition by 50%, enabled customer and agent online ordering, as well as
off-hour assessment examinations, and a faster payment capacity by managing and funding a $30K
project to implement Appsnet, a web-based technology.

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Successfully replaced 50% of the existing examiners, citing underperformance and attitude issues.
Decreased examination turnaround time from 15 days to 8 days through effective re-training and
hiring processes.
Led the motivational seminar I CAN (Imagine, Commitment, Attitude, Affirmation and Never Quit) for
agency district managers and general agents.

RUAN TRANSPORTATION, Des Moines, Louisiana 2001-2003

A full service supply chain solutions company offering short-term truck rental and long-term leasing,
dedicated contract carriage, logistics management, bulk carriage, warehouse management and certified
brokerage services.
Vice President of Rental Operations
Drove business development, re-set operational functionality, and enhanced sales success. Planned and
promoted the companys business to local chambers of commerce and corporations across the nation. Provided
integral guidance and motivation that resulted in impressive new business development, organization
integrity, and increased profitability.
Major Achievements:
Generated a 56% increase in new account development, and bolstered profitability by 20% with the
turnaround of an underperforming national rental organization by recruiting new staff and providing
an improved sales structure.
Slashed employee turnover by 25% through the redevelopment and retraining of the whole rental
organization.
Augmented sales performance by initiating a Rental Manager Accountability system.
Empowered success through the redevelopment of the marketing program that included seminars,
personal meetings, performance reviews, and sales blitzes, as well as networking training and
contests.
Assessed and ranked all rental managers based on gross operating profit (GO) percentages,
revenues, new accounts, equipment investment and rental utilization.
ROLLINS LEASING SYSTEMS, INC., Wilmington, Delaware 1990-2001
The 3rd largest truck rental and leasing company in the nation that was purchased by Penske.
Vice President of Rental Operations
Tasked with growing gross operating profits. Redeveloped operational functions, built and motivated staffs to
greater accomplishments, redeveloped personnel focus, and motivated greater overall organizational
performance. Created continuity within the national sales ranks through personnel changes and
development
Major Achievements:
Catapulted revenues by 60%+ and gross operating profits by 75% from 1995 to 2000.
Accomplished $220M in revenues and investment worth $500M, as well as staff growth to 250
managers and 286 rental agents during a major rental down cycle in establishing the nations 3rd
largest and very profitable rental organization.
Reduced turnover by 50% with an effective rental agent program, including 35+ week-long training
schools and 2-year boot camp style training sessions that resulted in aggressive external recruitment
of 4 participating rental development managers.
Created the nations most aggressive marketing team with a highly effective performance
accountability system.
Grew budgeted profits by 200% and lease sales by 150% while decreasing costs by 25%.
Honored as a 3-time Presidential Award winner for managerial excellence in 12 key areas across the
entire district that exceeded national levels, and led the staff to national recognition.
Motivated leaders to key sales and operations management success.