Future Media MSG Sem2-2014-15

Future Media
Module Study Guide

Module Code
MU60177E
Level
Credits
20
AY2015-2016 Semester 1
UWL 2015
London College of Music
Future Media September 2015
Page 1 of 13
Future Media
Contents
Section A
Overview and Content
Page No.
1
2
3
4
5
6
7
8
Welcome and Introduction to the Module

Administrative and Technical Support
Timetable/Venue/Rooms
Student Support and Guidance
Content of the Module
Aims of the Module
Learning Outcomes
Learning Resources
Key Books
3
4
5
17
19
19
19
20
21
Section B
Assessment and Feedback
9
10
11
12
13
14
15
Assessment: General Information

Assessments
Task 1 Codec Report
Task 2 Group Research Report
Summative Assessment Grid
Statement on Plagiarism
Evaluation of the Module
Personal Development Plan (PDP)
Frequently Asked Questions (FAQ)
Section C
Module Programme
16
Guide to Learning Sessions

Research Group Contract
Presentation Assessment Sheet
29
30
32
34
40
41
42
44
45
Page 2 of 13
Module Leader and Teaching Team Details

Module Leader
John Gummery
Field and School
London College of Music
Email
John.gummery@uwl.ac.uk
Phone
020 8231 2522
Location
LCM Office North Building
Module Tutor
Justin Paterson
Field and School
Ealing School of Art, Design and Media
Email
justin.paterson@uwl.ac.uk
Phone
020 8231 2490
Location
Facts and Figures

Module Code
MU60177E
Level
Credits
20
Total Guided Learning Hours

Consisting of
200
Teaching Contact Hours 42
Guided Independent Study Hours 158

Placement Hours 0
Assessment: Percentage of final marks

assessed by:
Exam 0%
Coursework 75%
Practical 25%
Page 3 of 13
Section
Overview and Content

1.
Welcome to the Module

Welcome to the Future Media module. This is a level 6 module that is part
of all the BA (Hons) Music Technology courses. It is also part of BA
Broadcasting. This Module Study Guide contains the key information about
your lectures, assignments, tutorials and teaching and learning methods.
Module Summary
The technology for producing, broadcasting and distributing 'new digital
media' is now changing and developing at an unprecedented and rapid
pace. It is therefore important for any student aiming to work in todays
creative industries to have a realistic overview of what is really
happening now, and what is just around the corner. With this in mind the
Future Media module has been developed to allow you to study the
overall breadth of this topic and to investigate some selected areas of
your choice in greater detail.
This is primarily a theoretical module designed to help you develop your
awareness and understanding of the myriad of new digital technologies.
You will study the fundamental scientific principals of how these
technologies and systems work and how they continue to evolve,
overlap and converge.
This module will not turn you into scientists but it will give you a common
language so that you can communicate with others in the industry and
confidently evaluate the emerging technologies of the future.
The module will also examine how broadcasting institutions and
equipment manufacturers are developing convergent digital
technologies to bring new services to the public. As part of this we will
consider the political and commercial drivers for change and the
consequential implications for society.
This module should represent 200 hours of your work. Some of this
time will be spent in lectures, seminars and tutorials but most of this will
be self-directed study and research time, either as part of the group
assignments or on your own individual work
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Administrative Support
Name
Wendy Chevous
Job title
Administrive Officer
Email
Wendy.Chevous@uwl.ac.uk
Phone
0208 231 2467
Location
TC 375
External Examiner(s)
The External Examiner(s) for this module are listed below. Please note that this is
provided for information only; students are not permitted to enter into any
correspondence with External Examiners.
Name
Nikos Stavropoulos
Job Title
Senior Lecturer
Institution
Leeds Metropolitan University
Page 5 of 13
3. Timetable
Week 1
Date: 21 September
Lecture:
Digi-World
This lecture will look at the 'Information Age' that we now live in,
what it means to us and how it affects our lives. We will also
tackle some key questions to begin our research.
Seminar:
Introduction to the module

Introduction to resources, books, Module Study Guide and
Blackboard. How the module will run. Overview of all the
assignments.
Briefing session for Assignment 1 structure, recommended
length, referencing details.
Seminar briefing for next week Historical audio/video formats
Independent study:
Familiarise yourself with the book list and find out where the
books and journals are in the Library.
Explore the E-resources available on-line through Blackboard,
Myilibrary, Keynote, Mintel, etc.
Prepare for next weeks seminar on consumer audio and video
formats. You will be expected to be able to describe one.
Reading:
Make a start on any of these:

Digital Television - H Benoit, chapters 1 - 3
Newnes Guide to Television and Video Technology
- K. F. Ibrahim,
Page 6 of 13
Week 2
Lecture:
Date: 28 September
Digital Theory 1:
Units and measurements revision.
Digital theory & principles for audio digitisation.
Bandwidth, data rates, aliasing, quantisation, jitter
Dynamic range and the audio spectrum.
TV Technical Standards and their history:
PAL, PAL Plus, Wide screen TV,
NTSC, SECAM, High Definition TV (HDTV), Super HD,
Super High Vision
Seminar:
Historical video and audio formats

Discussion around the longevity of domestic audio and video
formats that you may remember from your childhood. We will
discuss as many as we can fit in.
Independent study:
Start to research the choice of topic for assignment 1 and bring
your ideas to next week's seminar group.
Form a group for working on Assignment 2 & 3.
Reading:
If you are new to this subject some background reading
from the following would be helpful:
DVD Demystified - Jim Taylor
Digital Audio Technology - Jan Maes
A good book to bring you up to date on many of the current audio
formats.
Media in the Digital Age - JV Pavlik
Pre-session reading:
Digital Television - H Benoit. chapter 2
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Week 3
Date: 5 October
Lecture:
Digital Theory 2:
Digital theory & principles for Image digitisation.
Audio and video digitisation, Component and composite video
Why digital video? Origins of video standards,
Introduction to MPEG video compression
Seminar:
Briefing session for Assignment 2 & 3.

This will look at the correct ways to present your written work,
How to correctly reference from books, URLs, magazines, etc.,
and why we do this. We will also look at some example essays.
Task 1 Tutorial - Comments and feedback.
Discuss your ideas for Assignment 1 for comments and
feedback.
Independent study:
Your research group should hold its first meeting and discuss
possible topics of common interest that might be suitable for Task
2.
Individually - Work on material for Assignment 1
Important:
Members of each research group must be able to establish a
good working relationship. Consider setting up a time each week
outside of the formal teaching sessions when everyone can meet.
Group members should keep in regular communication with each
other to enable the group to work smoothly and efficiently. Keep
a record of group meetings, attendance and dynamics.
Reading:
Introduction to Digital Video - John Watkinson
Compression in Video and Audio - John Watkinson
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Week 4
Lecture:
Date: 12 October
Compression Techniques 1
The Holy Grail of Digital Technologies.
This session will cover terms such as, Lossless, Lossy,
Perceptual coding, MPEG coding, compression fundamentals,
video and image compression types, JPEG
Seminar:
Assignment 2 & 3.
Set up and confirm groups
Groups for this part of the module will be confirmed at this
stage and each research group must draw up and sign a
'Research Group Contract' describing how you will work
together. (See Appendix page 47)
Activity:
How to plan, design and conduct a survey on radio use
Independent study:
In your research group meeting discuss the topic of assigning
roles to individual group members.
Groups draw up and sign their 'Research Group Contract' to
present at next weeks session.
Make a note of what radio stations you listen to over the week
and how you use the radio for the next lecture.
Reading:
Compression in Video and Audio - John Watkinson
Digital Audio Technology - Jan Maes
Digital Television - H Benoit - section 3.5
Page 9 of 13
Week 5
Lecture:
Date: 19 October
Compression Techniques 2 - Audio Compression
Psychoacoustics, audio masking, hearing threshold
Audio compression types, MiniDisc, MP3, AAC, Ogg Vorbis.
High resolution 24 bit/96 Khz audio
Task1 hand in revision
Activity:
Take part in our radio survey
Workshop:
Codec Listening tests

Comparisons of subjective sound quality between different audio
codecs. Demonstration of AAC plus codec and listening tests
MUSHRA listening tests
Independent study:
Finish work on Assignment 1
Reading:
Web Radio - radio production for Internet streaming
Chris Priestman
Digital Broadcasting - P Dambaher
Basic Radio Principles and Technology - Ian Poole
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Week 6
Lecture:
Date: 26 October
Digital Radio: How do we use radio today?
How do you use radio and how much would you pay for a radio?
Results from the radio use survey.
A review of global digital radio strategies:
The electromagnetic radio spectrum.
How UK Digital Audio Broadcasting (DAB) works. Who sets the
technical standards? Future developments for radio.
Costs, alternatives, changing the role of 'radio' on the Internet.
The future for AM digital radio and satellite digital radio systems.
US HD Radio and SiriusXM satellite radio
DRM Digital Radio Mondiale
Internet radio
Seminar:
The seminar sessions this week will only be for individual

Assignment 1 support and hand in revision
Independent study:
Do not forget to submit Assignment 1

using the Turnitin dropbox on Blackboard
by midnight on 29 October
Reading:
The Long Tail Chris Anderson
HDTV and the Transition to Digital Broadcasting:
Understanding New Television Technologies Philip Cianci
Communication Technology Update: production and
transmission August Grant
Page 11 of 13
Week 7
Lecture:
Date: 2 November
Television & Internet Broadcasting
This lecture will look at the different variations of digital TV
available in the UK, their history and technical capabilities.
This will include Terrestrial, Cable, Satellite, Internet and a review
of traditional analogue television formats. We will also consider
the impact of DVB-T2.
This lecture will also look at emerging forms of broadband
Internet broadcasting/narrowcasting streaming systems such as:
ADSL, ADSL2, ISDN, cable modems, Netcasting, Streaming and
Internet2 possibilities.
We will also consider the impact of VoIP, Web 2.0 and 3G
technologies
Seminar:
Convergent Technologies - Discussion

How much convergence can technologies achieve?
A look at the developing consumer electronics market and the
potential of future convergent digital technologies
Revision of Assignment 2 and Group Contract
Independent study:
Research group meeting and project.
Finalise the topic for your group research.
How much do you pay each month to watch TV?
Reading:
Digital Korea Ahonen OReilly
European television in the digital age: issues, dynamics and
realities. - Stylianos Papathanassopoulos
Pre-session reading :
The Long Tail Chris Anderson
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Week 8
Lecture:
Date: 9 November
The Future of the Internet 1
The lecture will consider the technical, political, economic and
aesthetic motivations around our experience of the Internet and
the Web. We will consider a number of issues and following them
up with discussion in the seminars.
Key Areas / Themes / Questions:
Future Scenarios: What will the internet be like in 10 years?
Living the Online Life: Being Digital
Changing Modes of Interaction: Access and Mobility: What
happened to the digital divide?
Seminar:
Who Owns the Future?

We will follow up questions raised in the lecture and from Jaron
Lanier's "Who Owns the Future" (selection available on
Blackboard)
Long Tail Theory
What is the Long Tail?
Web 2.0 definitions
Micropayments and Monetisation of User Generated
Contribution:
Tutorials:
Feedback and comments on your work for Task 1.

Groups to report back on the progress you have made on your
research for Task two.
Independent study:
View Box of Broadcasts material for this session
Reading / Viewing:
Jaron Lanier "Who Owns the Future" (selection) and see videos
below
Lanier:
http://www.theguardian.com/technology/video/2010/feb/20/jaronlanier-web20
Lanier: http://www.jaronlanier.com/futurewebresources.html
The Long Tail Chris Anderson (Selection)
Internet Society, Future Scenarios (2009)
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PDF: http://www.internetsociety.org/internet/howit%E2%80%99s-evolving/futurescenarios?gclid=CMvrzJ_l47kCFTPItAodd0MACQ
Video: http://www.internetsociety.org/internet/howit%E2%80%99s-evolving/futurescenarios?gclid=CMvrzJ_l47kCFTPItAodd0MACQ
BBC Horizon - Defeating the Hackers
http://www.bbc.co.uk/programmes/b01rg025
Week 9
Lecture:
Date: 16 November
Future of the Internet 2
The lecture will continue our investigation around the
development and impact of the Web.
Key Areas / Themes / Questions:
Don't Be Evil: Ownership, Siren Servers and Big Data: Who owns
the future?
Apps: The Web As A Platform
Security and Commerce: Future Hacking
The Internet of Things: Connected Objects
The Apocryphal Web 2.0: Who 'versioned' the web?
The Failure of Web 2.0
Web Technologies: Does HTML5 rock?
Workshop:
Surround Sound Evaluation

We will audition some of the latest releases of 5.1 and 7.1 music
on the DVD-Audio, BluRay Pure Audio format, DTS, Dolby Digital
and SACD.
What are the future opportunities for surround audio production?
Independent study:
Consider how often you go to the cinema and what kind of films
do you like to watch. We will be discussing this next week.
Reading:
Self selected
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Week 10
Lecture:
Date: 23 November
Digital Cinema
Digital technologies are making a big impact on developing and
improving the cinema experience. We will examine future digital
filmmaking, broadcast and distribution options. Is there a clear
business plan for digital cinema?
Surround Broadcasting
Is the UK being left behind in the world of surround broadcasting?
An overview of what new 5.1 services are being used on TV and
radio across Europe.
Seminar:
Assignment 2 & 3 support

Group tutorials - Your group will be given a final timetable for
your presentation slot in week 12 or 13
Raise any questions you may have about the direction of your
research and progress with your project.
Tutorial:
Group tutorials to discuss your research

Groups to book a time for their presentations in week 12 & 13
Independent study:
Research group meeting, discus ideas for your presentation.
Reading:
Self selected
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Week 11
Lecture:
Date: 30 November
Presentation Techniques
How to walk-the-walk and talk-the-talk
Some tips and techniques on how to improve your presentations.
This will cover communication skills, non-verbal communication,
PowerPoint ideas, slide design, etc.
Module Evaluation
From this week there will be an opportunity for you to say what you
think about this module and how it could be improved. This will be
through an on-line survey with links form the student portal.
Independent study:
Rehearse your presentation, it should be 10 minutes long.
Reading:
Self selected
Week 12
Date: 7 December
Group Presentations
Time and place to be booked by you
Your group will present the results of your research to an assessment
panel plus 10 minutes for informal questions afterwards.
Week 13
Date: 14 December
Group Presentations
Time and place to be booked by you
Your group will present the results of your research to an assessment
panel plus 10 minutes for informal questions afterwards.
Hand in group report before midnight on

Thursday 17th December 2015
Page 16 of 13
4. Student Support and Guidance

Blackboard
All the key information you require to complete this module will be made available
through the Universitys Virtual Learning Environment, Blackboard. Please check
the module site regularly for additional resources or information made available
while the module is running. Updates or changes will be communicated to you via
Blackboard announcements and/or email so please also ensure that you check
your student email account regularly.
Logging on
Log on to Blackboard at http://online.uwl.ac.uk using your normal UWL username
and password.
Help and support
There are Help Pages at http://uwl.ac.uk/blackboard - these provide guidance for
all students in making use of the University's online learning platforms.
All technical issues with Blackboard, Turnitin and PebblePad should be reported to
the IT Service Desk. You can do so by:
Talking to staff in any IT Suite or Library
Calling 0300 111 4895 (internal phone extension 2222) 24hrs a day 365 days
a year
Emailing itservicedesk@uwl.ac.uk
Learning Support
Learning Support is free and available to all UWL students. Your first point of
contact for any enquiry about support available for writing, maths, structuring
essays, revision techniques, or any other support you require with academic
skills is learning.support@uwl.ac.uk .
The University also offers you the opportunity to test and improve your own
academic and employability skills throughout your course. A series of selfdiagnostic tests on employability, academic writing, numeracy, digital skills and
referencing is available online, and can be accessed wherever and whenever
you have an internet connection. As well as the tests, there are associated
resources which are intended to help you improve your skills. Both the selfdiagnostic tests and resources can be found on the Study Support Online
community inside Blackboard. Look for the link to Study Support Online when
you log on at http://online.uwl.ac.uk
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First Point of Contact:

If you need to discuss any issue to do with this module, the first point of contact is
the module leader, who is named at the start of this guide. If the module leader is
unable to deal with the problem, you should then raise it with your course leader,
and then with your Head of School. The Head of School responsible for this
module is Sara Raybould and can be contacted at sara.raybould@uwl.ac.uk
Page 18 of 13
5. Content of the Module

The module will examine how a broad range of digital broadcast
systems and new distribution mediums work at a basic technical level. It
will examine the development of a range of audio and video formats to
see which ones have endured and what this can tell us for the future. It
will also look at how new convergent digital technologies are effecting
both content producers and consumers.
6. Aims of the Module

The module aims to give you an overview of the concepts and
technologies involved in digital broadcast systems and the scientific
principles that underpin their operation.
To develop your awareness of the rapid growth of digital based
distribution, exhibition and broadcast systems.
To allow you to investigate and research how broadcasting institutions
and the consumer electronics industry are using new convergent digital
technologies and the implications for todays consumer.
To give you the opportunity to experience working professionally in a
group and to stage a well-managed and informative presentation in a
corporate style.
7. Learning Outcomes
Upon completing the module you will be able to:
1.
Confidently communicate the fundamental scientific principals of

a wide range of digital broadcasting, distribution and
communication systems to both a specialist and non-specialist
audience.
2.
recognise and articulate key market trends in digital broadcasting

and the consumer electronics industries and to draw conclusions
pertinent to their future development.
3.
demonstrate an effective and professional relationship while

working with others in a group to achieve a common goal.
4. independently research a topic and write an extensive and critical

analysis in a formal style correctly referencing all sources.
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8. Learning Resources
The UWL e-learning system, Blackboard, will be an integral part of your
experience on this module. You should regularly visit this site to keep up
with announcements, links to news stories, lecture notes, relevant web
links, grades, presentation times, etc. There are also links to a range of
electronic resources. All your work will be submitted electronically through
Turnitin and all feedback will be delivered through this system.
The Library
The Library is open seven days a week providing students access to
books, periodicals, videos, CDs, records, CD-ROM databases and
online databases. The resources in the LRC are divided up roughly by
subject areas.
The books relating to the subject of Digital Broadcast Media are spread
over several sections of the library. I will introduce you to some of the
resources available and how they might be used on this module during
the lectures. I will also endeavour to bring any new publications to your
attention as they become available.
Recommended resources
E Direct
Blackboard electronic resources
Myilibrary
Mintel consumer trends and market intelligence
Keynote market research reports
AES journal
Page 20 of 13
Recommended Key Books

Digital Television (2nd ed)
Focal Press, (2002)
Herve Benoit
Shelf number: 384.55094 BEN
This will be the main reference book for the module. It

covers the fundamental principals of colour TV, the
digitisation of sound and image, compression
techniques, MPEG1, MPEG2 and the principals of
DVB (Digital Video Broadcasting)
Also
Digital Television: Satellite, Cable, Terrestrial, IPTV, Mobile TV in

the DVB Framework (3rd ed.), Herve Benoit
Focal Press, (2008)
MP3: The Meaning of a Format

Duke University Press (2012)
Jonathan Sterne
This covers the hundred-year history of the world's

most common format for recorded audio.
Understanding the historical meaning of the MP3
format entails rethinking the place of digital
technologies in the larger universe of twentiethcentury communication history, from hearing
research conducted by the telephone industry in the
1910s, through the mid-century development of
perceptual coding (the technology underlying the
MP3), to the format's promiscuous social life since
the mid 1990s.
Page 21 of 13
DVD Demystified (3rd Ed.)
Jim Taylor, Mark Johnson &

Charles Crawford
McGraw Hill, (2006)
Shelf number: 621.39767/TAY
DVD Demystified provides almost every technical

and practical detail about this method of encoding
data on disks and its applications. It helps you
understand DVD thoroughly from both technical
and consumer perspectives. This book covers how
data (computer data, sound, video, or a
combination of the three) are encoded on DVD
and also how DVD players read and play this data.
Who Owns the Future

Allen Lane (2013)
Jaron Lanier
Jaron Lanier is a philosopher and computer

scientist who has spent his career pushing the
transformative power of modern technology to its
limits. From coining the term 'Virtual Reality' to
developing cutting-edge medical imaging and
surgical techniques, Lanier is one of the premier
designers and engineers at work today, and is
linked with UC Berkeley and Microsoft.
Other recommended books:

The Long Tail
Chris Anderson
Random House (2007)
Shelf number: 658.802/AND
What happens when there is almost unlimited choice? When everything

becomes available to everyone? And when the combined value of the
millions of items that only sell in small quantities equals or even exceeds
the value of a handful of best-sellers?
Being Digital
Nicholas Negroponte
Knopf, (1995)
Shelf number: 303.483/NEG
This book explores the impact of digital technology on how we live our
lives, how global business works and has ideas about where all this
change will take us.
Page 22 of 13
A Broadcast Engineering Tutorial for Non-Engineers (3rd ed.)

Focal Press (2005)
Graham Jones
Shelf number: 621.384/JON
*Also available as an e-book from myilibrary
Newnes Guide to Television and Video Technology: (4th ed.)
The Guide for the Digital Age - from HDTV, DVD and Flat-screen
Technologies to Multimedia Broadcasting, Mobile TV and Blu Ray.
Newnes (2007)
K. F. Ibrahim

Digital Korea: Convergence of Broadband Internet, 3G Cell Phones,
Multiplayer Gaming, Digital TV, Virtual Reality, Electronic Cash,
Telematics, Robotics, E-Government and the Intelligent Home
Futuretext (2007)
Tomi Ahonen & Jim O'Reilly
Digital Korea is a study of the most advanced

country in the world for digital convergence. Much
of what we see in South Korea today sounds like
science fiction but forms the solid reality of life
today. This book provides an invaluable insight
into what the future could hold for society in the
UK.
Newnes Guide to Digital TV

Focal Press, (2003)
Richard Brice
Shelf number: 621.388/BRI
A uniquely concise and readable guide to the

technology of digital television. The 2nd edition
includes more information on HDTV (high
definition) and ATSC (Advanced Television
Systems Committee) - the body that drew up the
standards for Digital Television in the U.S. Covers
most aspects of this subject, a very useful book.
Page 23 of 13
Media in the Digital Age

Columbia University Press (2008)
John V. Pavlik
Shelf number: 302.231/PAV
Pavlik critically examines our current digital

innovations of blogs, podcasting, peer-to-peer
file sharing, on-demand entertainment, and
the digitization of television, radio. He
considers their positive and negative
implications. He focuses on present
developments, but he also peers into the
future, foreseeing a media landscape
dominated by a highly fragmented, though
active audience and intense media
competition.
An Introduction to the Psychology of
Academic Press (2004)
Hearing (5th ed.)

Brian Moore
Shelf number: 152.15/MOO
Mobile TV: DVB-H, DMB, 3G Systems and

Rich Media Applications
Focal Press; (2007)
Amitabh Kumar
Shelf no: 621.38807/KUM
This book describes in detail enabling technologies and protocols such

as MPEG-4, H.264, AAC+,3GPP-PSS and 3G-324M. It contains
detailed chapters on DVB-H, DMB and 3G technologies for mobile TV.
MPEG Handbook (2nd Ed)
Focal Press: (2004)
John Watkinson
Shelf no: 621.38970218/WAT
A new book from the well respected author and digital guru. Covers all
aspects of MPEG audio and video compression. A complete
professional 'bible' on all aspects of audio and video compression using
MPEG technology. The MPEG Handbook is both a theoretical and
practical treatment of the subject. Fundamental knowledge is provided
alongside practical guidance e.g. how to avoid quality loss or the
creation of MPEG elementary streams and their multiplexing into
transport streams (including the problems involved in synchronizing all
of the signals in a multiplex). The clarity of explanation and depth of
technical detail combine to make this book an essential and definitive
reference work. Gives a comprehensive treatment of significant
extensions made available by MPEG4, such as object coding, mesh
coding and animation.
Page 24 of 13
Convergence in Broadcast and Communications Media

John Watkinson
Focal Press (2001)
Shelf number: 621.382/WAT
Convergence in Broadcast and Communications Media offers concise
and accurate information for engineers and technicians tackling
products and systems combining audio, video, data processing and
communications. Without adequate fundamental knowledge of the core
technologies, products could be flawed or even fail. John Watkinson has
provided a definitive professional guide, designed as a standard point of
reference for engineers, whether you are from an audio, video,
computer or communications background.
Video Compression Demystified
Peter D. Symes
McGraw-Hill Professional Publishing,

(2001)
Shelf number: 621.388/SYM
In Video Compression Demystified, specialist Peter Symes paints the

full video compression picture in a friendly, not-too-big, not-too-technical
introduction that explains what happens in compression, why
compression works, and what will stop it from working. You'll explore all
the major compression standards, JPEG, MPEG-2, and more starting
with the basics and moving on to compression tools, performance
considerations, transmission/storage quality, transport schemes, and
audio considerations.
Communication Technology Update: production and transmission
(10th Edition)
August Grant, et al.
Focal Press, (2006)
Shelf number: 621.382/COM
Provides you with the latest trends and developments in all areas of
communication technologies, electronic mass media, computers, games
and telephony.
* Also available as an e-book
Page 25 of 13
Television
European television in the digital age: issues, dynamics and
realities.
Stylianos Papathanassopoulo
Polity, (2002)
Shelf number: 384.55094/PAP
The Television Handbook (3rd ed.)
Routledge, (2005)
Patricia Holland
Shelf no: 791.450941/HOL
An Introductory History of British Broadcasting (2nd ed.)

Andrew Crisell
Routledge, (2002)
Shelf no: 384.540941/CRI
Radio
Basic Radio: principles and technology
Ian Poole
Newnes, (1998)
Shelf number: 621.384/POO
Radio in the Global Age
Polity Press (2000)
David Hendy
Shelf number: 384.54/HEN
Radio Communication
Longman / Pearson Education (2000)
D Green
Web Radio-radio production for Internet streaming Chris Priestman

Focal Press, (2002)
Shelf no: 384.5402854678/PR
RF & Wireless Technologies:
Newnes/Elsevier, (2008)
Bruce Fette, et al.

Shelf number: 621.384/FET
Up-to-date information and detailed descriptions of software defined RF,

using frequencies smarter, and, using more of the spectrum, with
ultrawideband technology. Also covers emerging cognitive radio
technologies.
Cinema
The EDCF Guide to Digital Cinema Production
Lars Svanberg
Focal Press (2013)
Shelf no: 778.53/EDC
Page 26 of 13
Audio
Surround Sound: up and running (2nd ed.)
Tomlinson Holman
Focal Press, (2007)
Shelf no: 621.389334/HOL
This volume offers practical information for recording engineers. Key
features of the guide include: market rationale for converting your studio
to 5.1 channel capacity; step-by-step instructions for setting up a
monitoring room; mixing tips for multi channel sound; and distribution
formats.
Spatial Audio
Focal Press, (2001)
Francis Rumsey
Shelf no: 621.389334/RUM
A comprehensive study of the very latest spatial audio technologies and

techniques. Spatial Audio explores the principles and practical
considerations of spatial sound recording and reproduction. Particular
emphasis is given to the increasing importance of multi channel
surround sound and 3D audio, including binaural approaches, without
ignoring conventional stereo.
The book covers the basic technical and systems information in this
relatively new field, including things like standards relating to multi
channel sound, track allocations, studio acoustics and program
interchange. The content is broad and generic, and includes Ambisonics
and binaural systems.
An Introduction to Digital Audio (2nd ed.) John Watkinson
Focal Press, (2002)
Shelf number: 621.3893/WAT
Highly recommended for this module. A slimmed down, simplified
version of Watkinson's 'The Art of Digital Audio'. Covers all the basics of
digital theory, interconnections, synchronisation, recording formats and
broadcast applications. Useful information about many of the latest
digital recording and broadcasting formats.
The second edition also covers digital audio broadcasting, all aspects of
DVD, networked audio and MPEG audio compression.
Page 27 of 13
Super Audio CD
Focal Press, (2001)
James Angus
Shelf number:
This book provides a thorough introduction to the SACD format from

Sony/Philips and general issues regarding one bit audio technology. It
covers the physical media, format, typical players, coding of SACD
signals and SACD authoring.
The MiniDisc
Focal Press, (1998)
Jan Maes
Shelf number: 004.56 MAE
Everything you could want to know about the Mini Disc format from
those nice people at Sony. Covers Sony's ATRAC compression system.
Modern Recording Techniques (6th edition)
David Miles Huber,
Robert E Runstein
Focal Press, (2005)
Shelf number: 789.91 HUB
Very good all round introduction to the sound studio. The digital sections
cover basic digital theory, sampling, editing and pro recording systems.
Market Research Journals

There are two sets of market research journals kept in the LRC. These
provide in-depth analysis of many relevant industry sectors and include
company profiles, background, market analysis and predictions. They
are also available through the librarys Electronic Resources pages.
Keynote
Mintel
Magazines
New Scientist
Wired
The Economist
Audio Media
Newspapers
Financial Times
The Times
The Independent
The Guardian
Page 28 of 13
Section
Assessment and Feedback

9. Assessment Information
Assessment will be based on a submission of an individual report for
Assignment 1 in week six. This will be submitted on-line through
Blackboard. This is followed by the Assessment 2 group presentation in
week 12 or 13 and the submission of the Assessment 3 group report in
week 13.
All written work on this module is submitted through Turnitin. There will be a
clear link to the Turnitin Assignment from the of the Blackboard course
menu.
You will need to ensure that your assessment is uploaded as a single
document, and in the correct format (e.g. a Word document or PDF the
acceptable file formats are displayed on screen when you come to submit
via Turnitin).
Turnitin generates an Originality Report, and you are encouraged to make
use of this facility as a support tool to help you ensure the source material in
your assignment is correctly referenced before final submission.
You will be able to submit revised drafts of your work up until the
assignment due date. Only the final version will be marked by your tutor.
Page 29 of 13
10. Assessments
Assignment 1 Codec Report

Responsibility
Weighting 25%
Individual work
Set
Week 1
Aim
To allow you to engage in independent research

and analysis of a chosen form of digital data
compression.
Form
A report in either word (.doc) or (.pdf) format
Hand in
Week 6: Before midnight on Thursday 29th October

Through the Turnitin drop box found on the Digital
Broadcast Media page in Blackboard. Turnitin will confirm
when your work has successfully uploaded.
Brief:
Investigate a form of digital data compression of your

choice. Clearly describe how the codec works at a
technical level and how it is used. Discuss it's strengths
and weaknesses, limitations and what new developments,
products, working practices, etc., have been possible
through it's use. Clearly show where your information has
been found by referencing all your sources using the
Harvard system.
Length:
1500 words (+/- 10%)

(please include a word count)
Note: this does not include you references
Overall Weighting:
25% individual mark
Feedback
For this assessment there will be general feedback given in
the seminar session in week 8. Then individual feedback
will be on Blackboard through Turnitin feedback page in
week 9.
Page 30 of 13
Recommended Approach
1.
Check that you are researching the latest version of

your chosen codec, as this is a rapidly developing
field of technology.
2.
Make sure you separate the method of

compression from the media format or broadcast
system that uses it and focus on that.
3.
In your written work ensure that you reference all

your sources correctly using the Harvard system.
This demonstrates you have done the research and
protects you from accusations of plagiarism.
4.
Please include any diagrams or pictures to help you

explain things more efficiently and save on words.
5.
Check the word length of your work and include

this.
6.
Keep a backup copy of your work. You may be

asked to produce it.
Page 31 of 13
Assignment 2 & 3 Group Research Project

Responsibility
Individual and group work
Presentation
Group presentation during weeks 12 & 13, Group report

handed in before midnight on Thursday 17th December
through Turnitin on Blackboard.
Set
Week 3
Aim
To allow you to engage in detailed research and analysis

of a chosen area of digital broadcast technology.
Form
A 10 minute group presentation and a detailed group

research report.
Length
Minimum of 1500 words from each group member

(Maximum 2000)
Note: this does not include you references
Brief:
The Report (weighting 50%)

Working in a self-selected group of 3 - 4 members you are
required to research and analyse a chosen area of digital
broadcasting or distribution. Your chosen topic must be
discussed and agreed with your lecturer.
The group with produce a corporate style report for which
you are required to contribute a minimum of 1500 words
each. The final report will be compiled from the individual
contributions or sections into a single document in PDF or
Word format.
The report must describe in detail how your chosen
technology works, it's developmental history, how it is
being, or has been, launched into the market place. You
should carry out a thorough market analysis in which you
make reference to its current market share, competing
formats, costs and future developments and predictions.
The report will have a short introduction that clearly
outlines which sections of the report were produced by
each group member. You can also describe any other
areas of individual responsibility that the group has agreed
upon. You are also required to include a copy of your
group contract within the report. Most importantly your
report must offer clear conclusions about the long-term
viability of your chosen area of technology.
Page 32 of 13
Brief:
The Presentation (weighting 25%)

Your group is required to make a ten-minute corporate
style presentation to an assessment panel. Your
presentation will summarise the findings of your research
and present your conclusions as clear and reasoned
arguments.
You may use whatever technologies and/or presentation
methods in your presentation but it must maintain a high
professional corporate standard and communicate its
message as clearly as possible.
It is also very important that your presentation runs as near
as possible to the 10 minutes allowed. Marks are deducted
for presentations that over-run.
Each group will also be expected to answer informal
questions from the panel afterwards to clarify any points
that you have made.
Individual Work:
Decide within the group your individual area of
responsibility. Keep a record of all group meetings,
attendance and group dynamics and include this with your
report.
Group Contract:
You must include a copy of your Group Contract with the
report.
(See page 44)
Page 33 of 13
Recommended Approach
1.
Discuss the project with your lecturer in your group

tutorials before you start to ensure that the chosen
topic is acceptable and viable.
2.
Decide within the group your individual area of

responsibility and agree this. Aim to balance the
workload evenly.
3.
Ensure that you reference all your sources correctly

using the Harvard system.
4.
Keep backup copies of all your work.
5.
Plan and rehearse the presentation in advance to

ensure there are no technical difficulties on the day
and that it runs for the correct length of time.
6.
Be sure you know how to use the equipment in the

chosen venue and that you have rehearsed there.
Timing of feedback:
For the final assessment there will be individual feedback on
Blackboard. This will give you feedback both on the group presentation
and your contribution to the group report. This will be available after the
work has been double marked and seen by the external examiner, but
before they have been ratified by the module assessment board, which
will be in the last week of February.
11. Summative Assessment Grid

Assignments
Module
learning
outcome
Word
Due date Threshold
count or (week no.)
equivalent
Pass
mark
Weighting
40%
25%
A1 - Report
1&4
1500
A2 - Presentation
1, 2, 3 & 4
10 minutes 12 - 13
40%
25%
A3 - Report
1, 2, 3 & 4
1500
40%
50%
14
Page 34 of 13
Assessment Criteria
Marking parameters - a rough guide
Both the assessments, Compression essay and the
Research Project, should accurately represent your
abilities in the following areas: scientific and technical
understanding, conceptual understanding, market
awareness, analytical thinking and presentation skills. You
should take whatever steps necessary to make sure that
you present yourself well in all these areas. This short list
gives a guide to what is being looked for when the work is
marked.
Assessment Criteria for both written assessments
Work must match the brief:
The work must be the correct length as required in the
brief. A minimum word count has been set for these
assignments and marking penalties will be applied in the
event of this requirement not being met.
Technical and scientific issues:
Accurate, very assured, correctly describing the
fundamental scientific principals of how the technology
works. This should cover all key elements and functions of
the technology.
Research:
Clear evidence of independent research that is thorough,
in depth and up to date. Covers all relevant issues such as
costs, history, uses, future developments, competitors, etc.
All sources correctly referenced using the Harvard system.
Conceptual integrity of the idea:
Was it a good idea? How relevant was your subject to the
module? How original and ambitious was the task?
Conclusions:
Clear, thorough realistic and covers the long-term viability
and future opportunities.
Presentation:
The skill of revealing your work to others. Correct use of
form, language and style. Professional, imaginative,
perceptive, original, articulate, thorough and clearly
structured.
Page 35 of 13
Assessment Criteria for the Presentation

Accurate, very assured, describes the fundamental
scientific principles of how all key parts of the technology
work.
Professional presentation:
Articulate, clear corporate style, thorough, clearly
structured, well organised and runs for the correct length
of time. Communicates very well in all respects with the
audience.
Innovative presentation:
Imaginative, perceptive, original, challenging, made good
and appropriate use of available presentation
technologies.
Research:
Clear evidence of depth of research, thorough, covers
costs, history, future developments, challenges and
possibilities.
Conclusions:
Critical and considers the long-term viability, clear,
feasible, shows vision and recognises future opportunities
and threats.
Page 36 of 13
Generic Course Grade Descriptors

These generic criteria are used on to describe your work and they can be
applied to all assignments on this module.
80-100% (First)
Demonstrates an exceptional degree of commitment, creativity,

research and innovation.
Represents absolute professional quality in all areas that is
beyond reproach in every aspect.
Exceptional skill and ability is exercised equally with regard to
form, content and function.
The work is so robust that it is almost impossible to find
weaknesses in any area.
The quality and vision of the work engages the imagination,
spirit and emotions of the recipient.
70-79% (First)
Exceptional work - exciting and innovative.

Outstanding in its ideas - perceptive, articulate, imaginative,
thorough.
Clearly structured, maintaining a high level of audience interest.
All elements combine to knowingly create the required finished
product.
Artistically, technically, commercially and scientifically very
assured.
Outstandingly clear message and wholly appropriate use of the
medium
Very successful in communicating on informative and emotional
levels and demonstrates a synthesis of original ideas.
60-69% (2.1)
Overall a successful piece of work, which fulfils its aims with

clarity.
Cohesive in structure and impact.
May have many of the qualities of work in the 70+ categories but
without that level of vision, accuracy, excitement or innovation.
There may be very minor parts of the work which do not function
to the utmost - perhaps convention used without thought, or
would benefit from a little additional attention to detail.
Appropriate use of the medium and technically assured.
Makes reference to external knowledge, its relationship to the
work and describes what has been learned through the process.
Page 37 of 13
50-59% (2.2)
Successful in meeting its aims and overall meaning is clear.

There may, however, be problems with structure or execution
which lead to some confusion in parts.
Often lacking in imagination, uninspiring and very conventional.
Concept is limited, so that the final work may lack cohesion and
integration.
May omit some important (but not crucial) aspects of the tasks.
Overall, technically competent (the lower marks may have
problems here at times, but even these will have their saving
graces).
Generally appropriate use of the medium, but perhaps there is a
better way of realising the task.
Reference to knowledge learned in class and some discussion
of ideas and the meaning of the work.
40-49% (3rd)
The work may communicate with difficulty, the audience/reader

has to concentrate to draw out what it means and often an
inappropriate medium has been used for the job.
May have elements that are poorly structured and confused.
Some work may show only a very limited ability to select,
structure, prioritise information, omits some important aspects,
and/or includes irrelevant material.
Lacks cohesion and may be scrappily presented. The work does
communicate its message, but only partially.
Overall the work shows a fair degree of competence although
there are some obvious technical problems.
Written work is limited to a description of the production process
and makes no reference to external sources of knowledge.
Demonstrates correct use of grammar and accurate spelling
Page 38 of 13
20-39% (fail a resit will be required at a later date)
The body of work presented suggests that 200 hours of

appropriate student involvement has not been engaged in.
Fails to answer the key technical requirements of the brief and
the project has limited meaning.
Fails to communicate a coherent message, perhaps through a
mixture of lack of logical thought, poor organisation of material
and/or technical ineptitude.
Shows significant omissions in content, or the meaning is
confused with irrelevant material.
It may be possible for a student to show basic technical
competence, but is unable to apply these skills to produce
meaning.
Generally, however, a fail will exhibit both an inability to
understand the requirements/functions of the medium and lack
of skill in its execution.
Glimpses of creative, technical, scientific or organisational skills
may result in a mark in the higher section of this mark range.
1-19% (fail - a retake will be required when the module runs next)
The body of work presented very strongly suggests that

appropriate student involvement falls far short of 200 hours.
The work is of a very poor standard throughout showing little or
no understanding of the brief.
So heavily flawed conceptually that the work is rendered almost
entirely meaningless.
There are significant problems associated with fulfilling the
technical and scientific requirements of the brief.
Shows crucial omissions in content and the meaning has
disappeared in a welter of irrelevant material.
0% (fail)
No work was submitted for assessment.
Pass mark 40% is the minimum pass mark for the module.
Page 39 of 13
12. Statement on Plagiarism

Plagiarism is defined as the presentation by a student of work for assessment
which is not his/her own, in the sense that all or part of the work has been copied
from that of another person (whether published or not) without attribution, or the
presentation of another's work as if it were his/her own. Any student who
knowingly permits another student to plagiarise his/her own work will also be
regarded as having breached the General Regulations. Self-plagiarism can also
occur if a student does not reference their own, previous, work.
See also: Student Handbook Section 3. University Regulations and Student Code
of Conduct
For further advice on plagiarism go to the UWL website:
http://www.uwl.ac.uk/students/current-students/Advice-students-plagiarism
As detailed in Section 4 above, the Learning Support Team are available to
help with any issues you may have with academic writing and referencing.
Page 40 of 13
13. Module Evaluation

This module will be evaluated on-line at the end of the module. You will receive
an email with the link to the evaluation site, probably around week 11. Your
comments are strictly confidential and will help us develop the module for the
future.
14. Personal Development Plan (PDP)

The group project and associated group contract will contribute to your
personal development.
15. Frequently Asked Questions (FAQ)
Page 41 of 13
Section
Module Programme
16. Guide to Learning Sessions
Lectures:
The lectures will be used to present theory and scientific
principals behind the technologies that we will be examining on
this module. Some lectures are open ended due to the rapid
developments that can, and do, take place in this field.
The lectures can be up to 2 hours long and will include some
practical examples, where possible, to illustrate the subject. You
should make thorough notes during the lectures. There will be
many opportunities to ask questions and to further discus the
topic in the seminars. Slides for the lectures will be available on
Blackboard.
You are expected to attend all the lectures on this module.
Seminar/Workshops:
These sessions will be a forum for further discussions and an
opportunity to explore and experience some of the technology.
They are designed to support you through the process of
conducting your work and research. Students will be expected to
prepare and present work at these sessions. There will also be
the opportunity for some revision, covering areas that may not be
already familiar to all students.
Tutorials:
Tutorials can be booked either individually or for your group.
These sessions will be booked towards the end of the module for
discussion about your research and feedback on completed
work. It is your responsibility to book tutorials.
Self Directed Work:
Self directed work and research are essential elements of this
module. You are expected to take responsibility for organising
your work, research and reading efficiently in order to hit the
deadlines set. This is crucial for your research group work for
Assignment 2 as this is dependent on collective participation.
Page 42 of 13
Blackboard:
The UWL On-Line system, Blackboard, will be an integral part of
your experience on this module. You should regularly visit this
site to keep up with announcements, links to news stories, lecture
notes, relevant web links, grades, presentation times, etc. There
are also links to a range of electronic resources.
If you do not participate fully it will be difficult for you to
achieve the assessment criteria and your marks may
be seriously affected
Page 43 of 13
Research Group Contract

You are required to work in groups of three or four for Assignment 2,
Group Research and Market Analysis. As the first step in this process
each group is asked to complete a group contract. This is designed to
help you all reflect critically on your previous experiences of group work,
to define goals and reasonable expectations for the group and to identify
the ways in which the group wishes to operate, including the use of
sanctions.
Headings for the contract are as follows:
1. Three things the group wants......
2. Three things the group doesnt want......
3. How we will achieve our aims.....
4. What we will do if things go wrong........
Each member of your group will be asked to sign the contract, and one
copy of the completed document should be given to your module leader,
with another copy included with your research report. The document
should be referred to in any discussion relating to the operation of the
group in the future. In the event of any unresolved difficulties a meeting
may be called between the members of the group, and the module tutor,
who will act as moderator.
Successful group work can result in the production of work that is
significantly better and more satisfying than the efforts of individuals
alone.... unsuccessful group work can be a complete nightmare!
resulting in considerable frustration and time wasting. It is therefore
essential that all students take responsibility for the smooth running of
their group, conduct themselves in a professional manner and take
appropriate action to identify problems, and devise solutions as
necessary.
The UWL handbook on Working in Groups gives valuable advice on
this topic.
Page 44 of 13
PRESENTATION ASSESSMENT SHEET

Future Media - Assignment 2
Group Number:
Topic:
Presentation Criteria
Fundamental scientific principals of how the
technology works, comprehensive, accurate,
very assured
Professional presentation:
Articulate, thorough, clearly structured and
delivered, well organised, corporate style
good use of available resources, punctual
and runs to time
Mark out of 10
1 2 3 4 5 6 7 8 9 10
1 2 3 4 5 6 7 8 9 10
Innovative presentation:
Imaginative, perceptive, original
innovative use of technology.
Stimulates and maintains audience interest
1 2 3 4 5 6 7 8 9 10
Research:
Clear evidence of depth and thoroughness.
Covers costs, history, future developments,
is up to date and relevant
1 2 3 4 5 6 7 8 9 10
Conclusions:
Long term viability, clear, realistic,
identifies future opportunities/problems
1 2 3 4 5 6 7 8 9 10
TOTAL
Page 45 of 13

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Future Media

Module Study Guide

London College of Music

Future Media September 2015

Overview and Content

Welcome and Introduction to the Module

Assessment and Feedback

Assessment: General Information

Guide to Learning Sessions

Future Media September 2015

Module Leader and Teaching Team Details

Field and School

London College of Music

020 8231 2522

LCM Office North Building

Field and School

Ealing School of Art, Design and Media

020 8231 2490

Facts and Figures

Total Guided Learning Hours

Teaching Contact Hours 42

Guided Independent Study Hours 158

Assessment: Percentage of final marks

Future Media September 2015

Overview and Content

Welcome to the Module

Future Media September 2015

0208 231 2467

Leeds Metropolitan University

Future Media September 2015

Introduction to the module

Make a start on any of these:

Future Media September 2015

Historical video and audio formats

Future Media September 2015

Briefing session for Assignment 2 & 3.

Future Media September 2015

How to plan, design and conduct a survey on radio use

Future Media September 2015

Take part in our radio survey

Codec Listening tests

Future Media September 2015

The seminar sessions this week will only be for individual

Do not forget to submit Assignment 1

Future Media September 2015

Convergent Technologies - Discussion

Future Media September 2015

Who Owns the Future?

Feedback and comments on your work for Task 1.

Future Media September 2015

Surround Sound Evaluation

Future Media September 2015

Assignment 2 & 3 support

Group tutorials to discuss your research

Future Media September 2015

Hand in group report before midnight on

Future Media September 2015

4. Student Support and Guidance

Future Media September 2015

First Point of Contact:

Future Media September 2015

5. Content of the Module

6. Aims of the Module

Confidently communicate the fundamental scientific principals of