General Information

The Office of Research Innovation and Commercialization (ORIC) in collaboration with

Computer and Information Services Division (CISD), Department of Electrical Engineering
(DEE), Department of Mechanical Engineering (DME) & Department of Communication
and Management Sciences (DCMS) is launching a National level Entrepreneurial
Challenge CREATE15. Society for Promotion of Entrepreneurship & Leadership (SPEL) is
managing this event.
The vent is divided into following stages.
Idea Registration (form 1st- Dec to 18th -Jan)
Mentoring Workshop (7th 8th Feb)
Executive Summary & Elevator Pitch Submission (1st March)
Screening
Final Presentation & Awards Distribution (28th -March)

IDEA REGISTRATION
The two categories of entrepreneurial ideas are:
1. Techno Entrepreneurship
2. Social Entrepreneurship
For any category, business ideas are registered in the following sub-categories:
a. Business idea only
b. Business idea with prototype
c. Business idea with prototype and pilot startup
Teams registered in social entrepreneurship may wish to exempt the concept of
prototype. However, most grades will be awarded in the evaluation of teams in subcategory c, and least for teams lying in sub-category a.

Idea
Techno

Prototype
Pilot
Startup

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Idea

Sociol
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Pilot
Startup

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These rules will be followed at the time of registration:

I.
II.

III.

IV.
V.
VI.

VII.

VIII.

All registration will be conducted online through a stipulated portal. Verbal/informal

registration will not be entertained.
Business ideas can only be registered in one of the two categories. Participants will
compete against other participants in the same category. Each category will have
a different grading scheme (see Grading Policy below).
It is advisable for teams to indicate the sub-category during registration. However,
team may develop their ideas overtime to improve their chances of winning. In
such cases, teams should indicate the minimum level (defined by our subcategories) which they are confident to achieve.
Each team should consist of 4 members.
Team members may belong to different disciplines.
All team members should be students currently studying in any recognized university
of Pakistan. Employed persons are not allowed. Age of all participants must be
within 18-25 years bracket.
Each team has to provide proof of their authenticity in the form of Permission Letter
from registrar of their university (this will help us in security clearance of participants).
The permission letter will be received by the organizers (either electronically or by
mail) by a stipulated deadline.
Teams, residing outside Islamabad, will have the option of applying for hostel
accommodation and messing in PIEAS. Accommodation will be provided only for
final event and no accommodation will be provided for mentoring session. For this,
teams have to indicate the exact no. of male/female participants wishing to avail
the option during registration. Late registration/notification of extra members will not
be entertained.

MENTORING WORKHOP
Following the idea registration stage, we plan to arrange mentoring workshops for all the
participating teams. However, only team residing in Islamabad/Rawalpindi and their
suburbs will be able to attend. Teams from other cities are most welcome to attend the
workshops but their travelling expense will not be reimbursed by the university, nor will they
be offered any accommodation in PIEAS. For such teams, mentoring material (such as
video coverage of the session) will be provided online.
The mentoring session will span over a period of 2 days over a weekend. The registered
teams will be divided into appropriate batches and they are to attend their mentoring
session on both of the days. The expected no. of teams is 100.

Industrial Mentors:
Since we will be allowing only two categories of ideas so we will invite mentors from both
fields. These mentors will help teams with their ideas.

Students Mentors:
In PIEAS we have plenty of students who have been selected for international
entrepreneurship & leadership conferences and have made us proud their outstanding
achievements. Since they have greater exposure and have been a part of these kind of
activities for long time so we plan to assign them the status of student mentors. They will
guide team about their ideas in terms of international value of their product.

Daily Schedule:
Time

Activity

8:45-9:00 am

Recitation of Holy Quran

9:00-10:30 am

Executive Summary & Elevator Pitch

Guidelines

10:30-11:00 am

Tea break (interactive session with

teams)

11:00-12:45

Final Presentation guidelines

12:45-1:30

Lunch & prayer break

1:30-3:45

Time slots assigned to each team for

discussing their issues with mentors

SUBMISSION PHASE
After mentoring workshop each team will have to submit Executive Summary & Elevator
Pitch of their idea by the announced deadline. To help the teams, sample documents
and videos will be provided. Based on these submissions a confidential panel of
professional judges will screen out 5 best ideas for both the categories. No one will be
allowed to affect the judges decision.

BUSINESS PLAN PRESENTATION

Final presentation will be scheduled 3 days after announcement of the submission phase
result. Each team will prepare their ideas final presentation based on the specific set of
instructions provided to them. They will present their ideas in front of panel of judges. After
a presentation, the judges may ask questions from teams to clarify any ambiguous point.

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Following the presentations, Judges will be given time to compile their results and declare
1st, 2nd & 3rd positions in both categories.
It is likely that potential business plan investors will be present in the competition for
business startups. The investors may influence their decisions based on grades allotted by
the judges as a guideline, although this may not be necessary.
Chairman PAEC will be invited to distribute prizes & certificates among the winners &
conclude the ceremony with his kind words.

GRADING POLICY
The grading policy is different for each category of CREATE 15. Teams will be graded with
increasing points awarded from a to c sub-categories. All grades are marked as points
and reported in percentages.

Executive Summary
Feature
Word Length
Document Elegance
Corporate Structure
Idea
Market Need / Opportunity Size
Competition
Customers
Business Mechanism
Marketing Strategy
Team
Projected Finances (figurative data)
Projected Finances (graphical data)
Factual/Survey Statistics
Timeline (in future)
Risks & Mitigation Pans
Exit Strategy

Weightage

Elevator Pitch
Feature

Weightage

Duration
Language
Speech Speed
Tone
Facial Expressions
Gestures
Clothing
Background
Editing Skills

Final Presentation
Feature
Duration
Language
Speech Speed
Tone
Facial Expressions
Gestures
Clothing
Multiple Presenters
Document Style

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Weightage

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Idea
Market Need / Opportunity Size
Competition
Customers
Business Mechanism
Marketing Strategy
Projected Finances (figurative data)
Projected Finances (graphical data)
Factual/Survey Statistics
Timeline (in future)
Risks & Mitigation Pans
Exit Strategy
Images
Call for Action
Interaction