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Unfortunately India remains the Chronic Hunger Capital of World despite the fact
that our country
Grows more 260 Million tonne cereals enough to feed our population
Contrary to Country is Food Surplus in many ways
Largest producer of milk in world
Second-largest producer of fruits and vegetables
Largest in many other commodity
1.
2.
3.
2015
India is among the biggest food wasters in the world, reportedly wasting an estimated Rs.
900,000 million worth of fruits, vegetables and grains every year and year on year.
1. India wastes wheat equivalent Australia grows in a year
2. We waste more fruits & vegetables than that consumed by United Kingdom in a year & so
on
The irony is despite such a wasteful situation , India accounts for the highest estimated
number of hunger stricken people, about one in every four such people in the world. On
Global Hunger Index (GHI), India ranks 63rd, out of the 78 hungriest countries, significantly
worse than neighbouring Sri Lanka (43rd), Nepal (49th), Pakistan (57th), and Bangladesh
(58th).
India lacks efficient markets fails to facilitate the Producer find the best Buyer and Buyer
identify the best supplier.
While there is no dearth of market places, there lack efficient market linkages
1. More than 7200 + Regulated Markets
2. More than 22220 + Regular Periodic markets in primitive shape
3. India has thousands of un-organized Haats, fairs, assembly markets
2015
4. Marketing System follow a very subjective practice, has promoted monopolistic practices,
procedures and market inefficiencies
5. There is lack of grading infrastructure & no accreditation
6. No premium for quality- unscientific post-harvest handling- Heavy loss to GDP
7. Market is controlled by middlemen as who add little value
8. Linkage may farms to markets grossly inadequate
9. Non-existent Logistics and Information technology interventions.
10. System is only production oriented and detrimental to processing & value addition
Few challenges which the Agri-markets face
1. Unpredictability about supply
2. High variation in Quality
3. Short Shelf life and High Wastages in Supply Chain
4. Licensing Barriers across markets
5. Lack of scientific Market Infrastructure in Agricultural Markets
6. High Incidence of Market Charges
7. High cost of Transportation
8. Non-available Credit Facilities
9. Farmers realise un-remunerative value for produce
10. Market Focus on production only not preservation and processing
11. Exploitation by Middlemen/Traders
12. Lack of Logistics and scientific management of information
To develop efficient Agri Value Chains, there is crying need for Reforms, better
market information and use of Information Technology.
1. Undertake reforms that attracts large capital and skill based investment in Agri-Supply
Chain sector
2. Market Information with regular surveys to ensure rightful price to producer
3. Provision of warehouse and credit facilities in vicinity of production centers
4. Transparency and fair trading in Mandis /market yards
5. Implementation of new APMC across the country
6. Ensure provision for direct sale of produce by producers to retailers and processing
agencies
7. Focus on prevent colossal losses to agriculture product
8. Create a Unified and Vibrant Agri-marketing system that promotes efficiency and value
addition
2015
The situation in India demands to needle the various factors into a single thread that
would provide end-to-end solutions for efficient market and better price discovery for
producer, processor and consumer and develop efficient Agri Value Chains, which may
ultimately create a hunger free & properly nourished India.
2015
No matter whatever development happens in technologies, mankind will still need Food
and Water to survive unless we are able to develop smartphone that can be munched
and chewed when you feel hungry and can also be used for communication and
messaging.
Manoj Rawat | India
The views expressed in this article are purely personal.
Twitter : TheManojRawat | http://mkrawat.blogspot.com | https://in.linkedin.com/in/mkrawat
Email : mkrawat@gmail.com