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Hugo Israels CV boasts experience at the Euro RSCG advertising agency and the Ministry of Foreign
Affairs press office. However, the president of the Pop Up Associations expertise actually lies in the
fields of photography, performance and installation. In 2008, using the pseudonym Hugo Villier, he
published the book of poetry entitled Amor ah tona. Last year, he made his debut as a mentor and
curator artist of the Lisbon Pop Up project. In 2010, he presented the installation Prato do dia:
Burnout, as part of the Chiado After Work initiative. This time round, he took a day out of his diary
to give us a guided tour to the Pop Up Festival Urban Nomads, which takes place on 11th
December.
by Maria Joo Veloso
::
Garden of Delights
When at home I plump for cereals with yoghurts and scrambled eggs, but if I have breakfast out, I go
to the Torel pavement caf, in the garden of the same name for orange juice and buttered toast.
Jardim do Torel (via rua do Telhal or rua Jlio de Andrade)
+351 21 888 5029
::
Artistic partnerships
Next, we go to Pavilho 27, in Lisbons Psychiatric Hospital Centre, currently run by P28 Creative
and Artistic Development Association and where we can see a collective exhibition which is part of
the Pop Up festival, which focuses on urban art, design and illustration. Some of the work was done in
conjunction with artist who are patients at the hospital.
Pavilho 27
Avenida do Brasil, 53
www.popup-city.com/lisbon-2010
+351 93 420 0157
::
Test tubes
The four floors of the Palcio de Santa Catarina the Pop Up Laboratory are replete with projects
by Portuguese and foreign artists, like Manuel Caeiro, Bela Silva and Andreia Spilsgar. Highlights
include The Dolls of Lisbon, which has handmade dolls inspired by Zapatista figures. These are
simple objects, made by a member of the Antagonists Art Movement community, and then
personalised by artists from various parts of the world. Aside from the exhibition, this project, which
focuses on do-it-yourself, will develop other artistic dynamics.
Palcio de Santa Catarina, Miradouro de Santa Catarina
www.popup-city.com/lisbon-2010
+351 93 420 0157
::
Gastronomic fable
We have lunch at Fbulas, which has been the HQ of Pop Up. The place is unconventional, both in
terms of food and decor its a gallery-caf in Chiado which serves cuscus, burritos, omelettes, salads
and toasted sandwiches among the various old sewing machine and vintage items dotted around the
place.
Calada nova de So Francisco, 14
www.fabulas.pt
+351 21 601 8472
::
Creative snacking
Conservation makes us peckish and we have a bite to eat at the mythical Nimas cinema. Try a cup
cake with a milky coffee, which are perfect for wintry afternoons. On 9th December audiences can
enjoy the film Das Sopas Campell ao Mashup de Marcas, from the Clube de Criativos de Portugal,
which tells the story of subversion in advertising. The next day, there are three short films by Paulo
Furtado, the alter-ego of the Legendary Tiger Man.
Cinema Nimas
Avenida 5 de Outubro, 42B
www.popup-city.com/lisbon-2010
+351 21 357 4362
::
Petisco palaver
At lunchtime, its off to Madragoa to Petiscaria Ideal. Although they dont accept reservations, you
can eat til late. The champagne sangria with apple goes great with the grilled tuna with sweet potato.
The scallops are also top notch. Finish off with the worlds best chocolate mousse. The place has a
really laid back feel with lots of little nooks and crannies and great service.
Petiscaria Ideal
Rua da Esperana 100
+351 21 397 1504
::
Wanna Beat Pessoa
The early hours are spent in Espao Kapital, where the Pop UP festival winds up with a performance
entitled Wanna Beat Pessoa. Created using texts written by Fernando Pessoa, this spoken word project
mixes words, sound and image in the same physical space. Directed by Tobias Monteiro, with sound
by Tiago Martins and image and video by Filipe Nabais, this presentation boasts a top cast, including
Rita Blanco.
Kapital
Avenida 24 de Julho, 68
+351 91 988 1841
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