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INTRODUCTION
Rationale of the Study
Gadgets are invented at a very fast pace while some important
basic ones are usually ignored. Obsolescence and impracticality of
existing products used in the community are mostly found in the
households because people are more focused on high-tech appliances
in their homes.
One of the common dilemmas in using soap is its tendency to
melt quickly which shortens its useful life. It is costly for the users
since they have to replacing their soaps more often. It is due to these
reasons that the importance of properly storing soaps was given focus
in this study. There are various kinds of soap holders being traded in
the market which are intended to prevent the soap from soaking.
However, many of these products still fail to drain the water which
would keep the soap wet, untidy and be prone to bacterial
contamination.
The researchers have come up with this study to determine the
viability of the product which is a soap holder that would allow the
soap to last longer and does not become a sloppy mess. (Gasborro,
1990) Moreover, the project if implemented incorporates the issue
regarding waste management particularly on recycling and innovation
into one product, as well as, promotes environmental protection.
STATEMENT OF THE PROBLEM
The study was formulated in order to determine the viability and
feasibility of the proposed project entitled A Proposed Production of
Magnetic Soap Holder Made from High Density Polyethylene (HDPE)
and Its Distribution to Home Depots in Cebu City. Specifically, the
following queries were answered:
1. Is the proposed project viable and feasible in the aspects of:
1.1Technical;
1.2Marketing;
1.3Management;
1.4Financing;
1.5Legal and Taxation;
1.6Financial;
1.7Socio-Economic Desirability and
1.8Strengths, Weaknesses, Opportunities and Threats
2. Based on the findings, what recommendations would be provided
regarding the business proposal?
with
various
organizations.
The
study
heightened
the
Future Researchers
Since change is inevitable, this study serves as a starting ground
for future researches to utilize some data from the book to enrich their
own studies or to validate or negate the findings of their work.
RESEARCH DESIGN
The research design refers to the systematic plan used to
integrate the different components of the study. A good research
design ensures that the necessary data are collected effectively and
efficiently in order to generate reliable and trustworthy information.
This will facilitate the smooth flow of research activities to minimize
misstatements of information.
Research Environment
The research was conducted through a survey addressed to
home depots in Cebu City. They will serve as the target market since
they sell household supplies which include soap holders. There are 34
identified home depots in Cebu City, from small to big establishments.
From the South, home depots are identified from Mambaling to
Bulacao; from the North, there are home depots from M.J. Cuenco to
Talamban; and from Downtown, home depots from Colon Area.
Research Methodology and Instruments
Target Areas
Population
(a)
Respondent
(b)
Percentage
(a/b)
South
67%
North
80%
Downtown
23
14
61%
Total
34
22
65%
Research Procedures
The group made questionnaire was presented to the person
knowledgeable of the products of the company as well as in the selling
of these products. In the conduct of this research, it was presented
mostly to the purchasing personnel of the company and some to the
authorized personnel or representative of the business due to the
absence of the purchasing personnel. The whole population was
considered by the proponents since they are few and accessible.
Other than the information gathered from the home depots, this
feasibility has been organized through the utilization of information
from government agencies, namely: Department of Science and
Technology (DOST), Department of Environment and Natural Resources
(DENR), Department of Trade and Industry (DTI) and Securities and
Exchange Commissions (SEC). Additional information was also being