MEYCAUAYAN COLLEGE

BUSINESS PLAN FOR BLISS HEALTH AND WELLNESS SPA

Prepared by:
Juan, Jose Angelo C.
Marquez, Ma. Alaiza DC.
Moreno, Ellaine Mae DG.
Relente, Gissel E.
Vizmanos, Irish Chin S.

Submitted to:
Menandro T. Manalo, MBA

______________
FINAL GRADE
October 2015

MEYCAUAYAN COLLEGE

CERTIFICATION

Business Plan for BLISS HEALTH AND WELLNESS SPA prepared and
submitted by Juan, Jose Angelo C., Marquez, Ma. Alaiza DC., Moreno, Ellaine Mae DG.
Relente,Gissel E.,Vizmanos, Irish Chin S. in partial fulfillment of the requirements in
ELEC1FN Entrepreneurial Management, has been reviewed and hereby endorsed for
acceptance and approval.
MENANDRO T. MANALO, MBA
Adviser

APPROVAL SHEET
PANEL OF EXAMINERS
Accepted and approved by the Committee at the Oral Examination.

Dr. Edna De Ocampo, Area Chair of Business Administration

Chairperson
Rietchel F. Oliva, Professor/College Secretary
Member
Rowena P. Tan, CPA, BS Accounting Technology Moderator
Member
October 2015

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ACKNOWLEDGEMENT

Sincere and utmost gratitude is hereby extended to the following people who were
always there until the business plan is completed:
First, to our beloved professor and mentor, Menandro Manalo Jr., for always being
there to guide and help us whenever we encounter problems during the creation of the
business plan; to our family who never failed to inspire us to finish this project; to our
friends for assisting us in other ways to progress; and lastly, to our Almighty God who
provided us with strength, wisdom and perseverance throughout the project.

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TABLE OF CONTENTS
Page
Title Page

Approval Sheet

ii

Acknowledgement

iii

Table of Contents

iv

I. Introduction

A. Company Introduction

B. Names and Addresses of Principals

C. Nature of the Business

D. Statement of Financing Needed

E. Statement of Confidentiality Report

10

II. Executive Summary

11

A. Introduction

12

B. The Company

12

C. Financials

12

III. Industry Analysis

13

A. Future Outlook and Trends

14

B. Competitors Analysis

17

C. PESTEL Analysis

18

(Political, Economic, Socio-cultural, Technological, Environmental)

D. Porters 5 Forces of Competition

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IV. Description of Venture

A. SERVICES

26
27

1.

Hand and Foot Pampering

27

2.

Skin Indulgence

29

3.

Massages and Therapies

30

B. Size of Business

33

C. Office furniture, Equipment and Personnel

34

D. Background of Entrepreneur(s)

42

V. Equipment

43

A. Gym Equipment

44

B. Spa Equipment

49

C. List of Suppliers

51

VI. Operational Plan

52

A. Description of Companys Operation

53

B. Flow of Services

54

C. Technology Utilization

59

VII. Marketing Plan

60

A. S.T.P. ( segmentation, targeting, positioning)

61

B. SWOT Analysis (strengths, weaknesses, opportunities and threats)

64

C. Marketing Mix (4ps)

66

D. Control

72

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VIII. Organizational Plan

74

A. Form of Ownership

75

B. Identification of Partners and Principal Shareholders

76

C. Authority of Principal/

76

D. Management-team Background

76

E. Organizational Chart

79

F. Qualifications

80

G. Duties and Responsibilities

82

IX. Assessment of Risk

85

A. Assessment of Risk

86

B. Contingency Plan

88

X. Financial Plan
A. Assumptions

90
91

B. Statement of Financial Performance

For the year ended December 31, 2015

92

C. Statement of Financial Position As of December 31, 2015

93

D. Notes to Financial Statements

94

E. Statement of Cash Flows for the year ended December 31, 2015

96

F. Compensation Schedule 2015

97

G. Projected Income Statement for the year ended 2016-2019

98

H. Projected Statement of Financial Position (2016-2019)

99

I. Statement of Cash Flow for the year ended December 31, 2016

101

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MEYCAUAYAN COLLEGE

J. Compensation Schedule 2016-2019

102

K. Property, Plant and Equipment

106

L. Break-Even Analysis

107

M. Schedule of Service Revenue for 2016

108

N. Financial Ratio Analysis

110

XI. Appendix

113

A. Store Layout

114

B. Resume

115

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