Escolar Documentos
Profissional Documentos
Cultura Documentos
(August 2011)
Commercial Section, Consulate General of Pakistan
Chengdu, China
___________________________________________________________________
1. Introduction
This research report on leather market in China has been prepared to enhance understanding
of leather market in China. The report includes market review of the sector covering imports,
exports and local production with a view to identify possible avenues of entry of Pakistani
leather and leather products into Chinese market (mainly Western region). The leather import
market In Southwest is dominated by Europe and the US up to 90%. The report provides a
glimpse of the competitive environment in China while identifying local producers and
importers.
China imported leather and leather products worth US$ 8.7 billion during 2010 (calendar
year), equivalent to 2.50% of the domestic demand of US$ 347.50 billion. The import of
foreign leather and leather products registered a growth of 342.50% during 2010. This report
contains detailed statistical analysis of import of leather and leather products in China such as
leather processing, leather shoes and other leather goods.
Leather and leather products are also exported from China to many countries/regions of the
World and the export volume exceeds the imports. Chinese leather exports touched
US$ 56.48 billion in 2010, an increase of 30.96% over preceding year.
This report has been prepared to serve important purposes such as; to provide information
about the structure of leather market in China, the competitive environment for import of
leather, market trends and opportunities for Pakistani leather exports, and outline of the
regulatory framework for the leather market in China.
This report also provides recommendations for Pakistani exporters for marketing their leather
and leather products to China. Besides, this report high-lights Pakistans leather and leather
products potential to enter in Chinas market.
2. Market Overview
The leather industry occupies a place of prominence in the Chinese economy in view of its
massive potential for employment, growth and exports. There has been an ever increasing
emphasis on its planned development, aimed at optimum utilization of available raw
materials and skilled labor for maximizing the returns, especially from exports and of course
innovation of the industry to meet global demands of high quality leather products.
Chinas leather industry is one of the oldest industries which have modernized very fast
during last three decades especially during last decade. Leather industry has developed in
China for over 4600 years. The usage of leather in China can be traced back to Huang
Dynasty (BC 2697 to BC 2599), when the courtiers started using leather shoes. In Shang and
Zhou Dynasties (BC1700 to BC221), the use of leather became wide spread and developed as
important business as evidenced by wide scale manufacturing and use of leather shawls,
clothing, shoes etc. Leather shoes have remained the most important sector in Chinas leather
market, the first pair of leather shoes was made in China, as reported in some history books.
Chinas leather industry remains labor-intensive industry even after 30 years of continuous
development. It has become the world's largest producer of leather and leather goods and is a
low-cost, export driven industry with strong features of rapid development of independent
brands, product innovation, marketing and relatively facing less competition. At a time when
leather industries of Europe, America, Japan, Korea and other countries are shrinking the
Chinese leather industry is not only expanding but also modernizing while tackling the
environmental issues.
As evidenced by its industrial output of US$ 113.6 billion and over 6 million workforces
(2010), China is the largest producer, consumer and exporter of leather and leather products
2
in the World. The industry reports reveal that the annual production of leather in China is
around 7.7 billion square feet accounting for over 20% of total global output; annual footwear
output is about 14 billion pairs accounting for over 70% of global output; annual leather
garments output is around 70 million pieces accounting for over 35%; leather bags 980
million pieces accounting for 25% of the World output. Also, China is leader in the
production of other leather products as well.
In Chinas leather industry there are about 26,520 enterprises of various levels of which 2,079
are leather processing enterprises, 10,206 shoe manufacturers, 7,416 make
handbags/suitcases, some 3,338 are leather garments enterprises and 3,020 are in the leather
bags/suitcases manufacturing with total workforce of over 6 million. In 2010, tanned leather
production amounted to over 1 billion square meters, shoes production over 14 billion pairs
and leather garments over 70 million pieces.
There are a several factors for the strong profile of Chinas leather and leather market, and
the most significant ones are as followed:
Abundant resources
According to the statistics of Food Agriculture Organization (FAO) in 2009, the number of
pigs in China was 523 million about 50.9% of the total number of pigs in the world; the
number of sheep was 219 million (worlds highest), which accounted for 18.72% of global
sheep population; the number of goats reached 246 million about 25.14% of the worlds total
number; the number of cattle was 189 million (the 3rd highest in the world), which accounted
for 9.2%. This data clearly reveals that China is rich in leather resources.
High industrial output
In 2010, Chinas above scaled enterprises of leather, fur and leather products reached
US$ 113.6 billion industrial output, with 26.9% increase as compared to 2009.
Consistent support of Governments
Since the policy of openness and liberalization in China, leather sector has been provided full
support by the central as well as provincial and local governments resulting in rapid growth
of this industry.
Outstanding imports and exports
China is the biggest exporter of leather goods and 15th largest importer of leather and leather
goods. The detailed analysis of the imports and exports data of China can be found in coming
paragraphs.
4203
4205
4301
4302
6403
6406
6404
6402
Articles
of
apparel
&
clothing access,
of leather or
composition
leather
Articles
of
leather
or
composition
leather
Raw fur skins &
pieces suitable
for furriers use
Tanned
or
dressed
fur
skins & pieces,
unassembled or
assembled
Footwear, upper
of leather
Part
of
footwear:
removable
in-soles,
heel
cushion
etc:
gaiter etc
Footwear, upper
of textile mat
Footwear, outer
soles and upper
of rubber or
plastics
49,854
75,507
105,319
103,404
154,939
81,683
91,966
63,061
49,685
67,587
166,542
201,395
219,759
260,659
982,516
167,041
172,507
219,477
191,727
235,773
206,902
306,515
506,119
429,529
570,421
328,366
299,048
284,847
247,225
272,389
31,340
54,610
127,098
114,819
143,615
39,446
63,380
91,692
83,523
122,995
Most of the leather imports come from USA, Italy, Australia, Brazil, Taiwan, Korea, India,
Thailand and other countries. Finished leather products such as leather garments, bags and
footwear are imported from Italy, France, Spain, Turkey, Japan, South Korea, Japan, USA,
Vietnam, Indonesia and other countries. The share of different countries in import of leather
in China is depicted in the graph given below:
Graph No.1
Table No. 2
Country-wise import of raw hides& skins and leather in China
(Unit: US$ 1,000)
Exporters
Import
Import
Imported
Import
Import
value
value
value
value
value
2006
2007
2008
2009
2010
United
1,052,782
1,156,456
1,152,714
806,097
1,073,830
States
Italy
527,785
624,626
614,370
508,532
638,509
Australia
337,569
407,149
471,632
350,716
497,200
Brazil
520,247
624,223
521,835
374,479
489,186
Taiwan
518,939
492,456
450,002
356,013
428,263
South
502,692
486,833
437,607
356,124
394,840
Korea
India
151,869
196,834
206,284
166,152
256,861
Argentina
170,165
186,992
154,465
162,600
242,235
Thailand
120,771
151,587
183,763
137,126
190,971
South
22,309
45,317
49,628
74,404
128,971
Africa
UK
46,406
38,436
26,255
67,330
120,612
Canada
104,165
93,887
105,693
85,920
115,888
6
Germany
Spain
Pakistan
Viet Nam
50,170
34,791
61,836
10,138
60,712
50,468
70,781
52,836
79,104
55,118
74,898
90,096
75,880
107,484
61,573
96,786
64,730
93,468
49,907
86,452
(Source: China Customs)
Table No. 3
Country-wise import of articles of leather and travel goods in China
(Unit: US$ 1,000)
Exporters
Impo
Import
Import
Import
Import
rt
value
value
value
value
value
2007
2008
2009
2010
2006
Italy
66,14
119,246
204,797
197,829
355,046
5
France
59,77
100,165
142,898
188,200
276,951
0
Spain
3,647
6,998
22,720
38,282
63,601
South
59,91
65,976
42,522
32,582
44,916
Korea
0
Japan
9,820
10,503
14,878
14,621
21,091
Viet Nam
2,900
5,765
12,434
9,566
16,626
Turkey
8,233
8,509
9,896
8,317
15,553
Thailand
2,345
1,952
3,764
7,924
12,661
India
2,654
3,960
6,115
7,637
12,534
Germany
5,635
7,544
11,974
12,317
12,122
Switzerland
Exporters
Viet Nam
Italy
United
States
Indonesia
South Korea
Taiwan
Thailand
Japan
2,613
5,677
7,813
8,495
10,892
(Source: China Customs)
Table No. 4
Country-wise import of footwear and parts in China
(Unit: US$ 1,000)
Impor
Import
Import
Import
Import
t value
value
value
value
value
2006
2007
2008
2009
2010
60,839
92,720
153,496
138,727
216,620
66,480
89,197
154,290
150,929
216,172
94,293
71,894
65,378
68,516
86,219
22,788
110,15
9
46,681
17,672
21,229
44,836
101,663
77,944
86,365
57,285
69,834
71,693
68,067
40,545
21,068
21,432
43,938
32,406
22,346
33,369
30,433
19,087
34,573
28,901
22,773
Spain
Slovakia
Switzerland
India
Portugal
Hong Kong,
China
Brazil
Germany
Romania
France
5,866
6,029
4,952
1,532
4,216
14,893
9,768
9,816
7,625
3,103
5,622
11,806
15,910
13,789
11,127
9,302
8,268
12,781
16,320
12,343
11,789
6,883
7,791
11,286
4,304
4,436
2,779
5,548
5,384
7,114
3,979
4,403
9,539
10,298
2,877
4,460
6,674
7,654
2,895
3,380
22,269
18,183
14,384
11,213
10,655
9,922
8,457
5,928
5,400
4,919
(Source: China Customs)
It is obvious that most of the products exported to China are from developed countries. The
above tables also indicate that China do import small quantities of shoes from developing
countries such as, Vietnam, Indonesia, Thailand, India, etc. Developing countries play an
important role in this is because of the cheap cost of material and labor in these countries.
It is also observed from the above data that China is also the large importer to the mainland
for many years. This is known as re-import. Most of the importers do this in China because of
the Value Added Tax (VAT) which can be reduced or exempted if goods are imported and
re-entered from Hong Kong Port providing opportunity of VAT refund.
There are other import data which is worth reading. According to China Leather Industry
Association, in 2010, Chinas imports of leather shoes reached to 328.6 million pairs (an
increase of 13.9% as compared to 2009), which is equivalent to US$ 0.85 billion (an increase
of 33.6% as compared to 2009). In 2010, the finished leathers import achieved the record of
215,000 tons (17.7% increases as compared to 2009), equivalent to US$ 2.62 billion (23.9%
increase as compared to 2009).
Industry reports reveal that 74% of the leather imports into China are consumed in the
footwear industry for production of finished goods, while the remaining 26% is used in the
production of various leather goods.
The above import information reveals that despite good quality leather and leather products
produced in Pakistan and high demand in China for such products besides preferential tariff
for Pakistani leather and leather goods under FTA between two countries, Pakistan has a
negligible share in Chinese leather market.
2.1.2 Exports
In 2010, the exports of leather and leather goods from China reached US$ 56.48 billion, with
a rapid increase rate of 30.96% as compared to 2009. Since last many years China is the
largest exporter of leather and leather products in the world.
8
Major leather export products of China are footwear, leather bags, leather garments, other
leather goods and some finished leather. In 2010, footwear worth of US$ 34 billion were
exported from China which accounts for over 64% of Chinas total export of all leather
products. USA, Japan and EU countries are the major importers of Chinese shoes and all
together make 65% of all footwear export from China. USA leads as it imports 31% of all
footwear from China followed by Russia 6.6%, Japan 6.4%, Germany 3.6%, UK 3.4%, Hong
Kong 3.2%, Kazakhstan 2.8% etc. Leather bags/suitcases are the second largest items of
leather export of China amounting to over US$ 18 billion accounting for 32% of Chinas total
leather exports. In this category 60% of the goods are exported to USA, Japan and EU
countries. USA leads by importing 27%, followed by Japan 8%, Hong Kong 6%, Germany
5%, UK 4.5%, Italy 4% & Spain 4%. Leather garments are the third largest item of leather
export of China. In 2010, leather garments worth US$ 2 billion were exported from China
accounting for 3% of Chinas total leather exports. In this category over 70% of the goods are
exported to USA, Russia, Japan and EU countries. USA imports 26% followed by Russia
14%, Japan 10%, Germany 8%, Hong Kong 7%, Canada 5%, UK 4%, Italy 3%, Spain 2%.
Other leather goods and finished leather are the fourth category of leather export of China
accounting for 1% of total leather exports.
Although, global export of leather products, especially leather shoes and bags is dominated
by China but industry experts believe that labor costs are increasing, on a yearly basis, and
according to Chinas 12th Five Year Plan the salaries will keep increasing by 13% annually
in order to stimulate domestic purchasing power, therefore, Chinese leather industry become
less competitive. Besides, China will now focus on developing its manufacturing of medium
and high valued goods as is laid down in its 12th Five Year Plan so prospects of leather
industry of China will not be as good as before. With a view to facilitate analysis, main
categories of leather exports of China are tabulated below:
Table No. 5
Main Leather Products Exported from China
(Unit: US$ 1, 000)
Export
Product Description value
2006
Export
value
2007
Export
value
2008
Export
value
2009
Export
value 2010
Leather
39,527,480
46,494,799
43,132,264
56,481,094
6402.9920
8,496,369
11,486,411
4202.1290
Briefcases, satchels,
etc, of plastic or 4,226,091
textiles outer surface
5,118,663
6,418,184
5,953,630
8,397,584
6403.9900
Footwear
with
rubber... soles, leather 5,642,838
uppers, not covering
6,312,861
6,712,539
5,914,490
7,426,270
HS Code
34,218,807
the ankle
6404.1900
2,514,119
2,847,534
3,359,413
4,958,900
4202.2200
Handbags of plastic
sheeting/textile
1,554,277
materials
outer
surface
1,978,686
2,658,767
2,403,292
3,230,735
4202.9200
963,163
1,264,301
1,263,585
2,062,919
6405.9010
1,981,094
1,976,988
4202.2100
Handbags
of
leather/composition
520,082
or patent leather outer
surface
633,404
1,164,246
1,022,300
1,339,366
6402.2000
802,258
912,916
907,333
1,218,882
4202.3200
Articles
normally
carried
in
380,063
pocket/handbag, of
plastics or textiles
495,626
684,461
745,322
1,196,871
Importers
World
United States
Japan
Russian Federation
Hong Kong, China
Germany
United Kingdom
France
Export
value
2006
34,218,807
11,238,215
2,733,139
2,183,433
2,359,129
1,198,101
990,214
676,644
Export
value
2007
39,678,333
12,264,313
3,132,465
2,508,090
2,398,938
1,456,393
1,259,025
832,003
Export
value
2008
46,710,888
13,570,503
3,564,996
2,477,882
2,250,288
1,774,796
1,490,182
1,013,161
10
56,481,094
16,565,969
3,925,544
3,078,231
2,379,856
2,334,718
2,068,698
1,391,157
Spain
Italy
Kazakhstan
670,085
735,490
579,606
820,458
867,722
638,059
927,786
1,045,828
770,841
910,724
1,245,588
972,348
1,223,324
781,159
1,153,697
(Source: China Customs)
shoes each year worth US$ 1 billion. However, in the program, except around 50 enterprises
that are large scale and with good brand will be kept in Wuhou region, most shoe factories
will move to Chongzhou and Jintang counties. There are rich leather resources available in
Chongzhou, while Jintang is a source of labor. The shifting and relocation of footwear
enterprises to these two places will benefit the development and expansion of the
shoe-making industry in Chengdu.
According to the plan, the Chinese Women Shoes Capital will be built up in Wuhou region,
Chengdu city with an area of 3.8 million sq. m. It will become headquarter and logistic center
in Western China for footwear industry displaying industrial information, brand exhibition,
research and purchasing, mainly to attract shoe enterprises well-known domestically and
overseas. The Chongzhou manufacturing base will become the leading market for shoe
materials, leather and related accessories, and also be the training bases for workers of the
footwear industry. On the other hand, the Jintang industrial park will be developed as shoe
and related accessories manufacturing zone, and also the training base for skilled workers. In
2010, the production value of the shoe-making bases reached US$ 1.56 billion.
Chengdu has developed into one of the major footwear hubs in China. Chengdu, together
with Guangzhou, Wenzhen and Quanzhou, is one of the major production bases in Chinas
footwear industry. The footwear industry in Chengdu has its center in the Wuhou District,
which was awarded by the China Light Industry Association and the China Leather Industry
Association the Capital of Womens Shoes in China in December, 2005.
There are more than 1,700 footwear enterprises and over 3,000 footwear related firms in
Chengdu, with around 300,000 employees. The number of independent shoes brands has
surpassed 300, of which two were awarded China Famous Leather Shoes, 17 won the
Leather marks and two are exempted from the states quality examination.
d) Brief Introduction of Leather Industry in Chongqing Municipality
With over 80 years of history of leather shoe making, Chongqing is one of five major shoe
production bases in China. Many famous Chinese brands like Aokang, Red Dragon Fly and
Double Star are from Chongqing. Up till now, there are over 5,000 shoe manufacturers in
Chongqing, employing more than 1.7 million people and there are over 1,800 in Bishan
District - Western China Shoes Capital. Nowadays, Chongqings annual output of shoe
making has reached 100 million pairs, which is equivalent to US$ 1.56 billion. Because of
rich labor resource and Chongqing Cuntan bonded port, many prestigious leather enterprises
from coastal regions have opened their factories in Chongqing.
2.2 Market Structure and Distribution Channels of Leather Industry
2.2.1 Market Structure
Chinas leather industry has significantly shifted from state-owned to private owned. With the
countrys macro-adjustment of economy, the number of leather enterprises has decreased in
13
order to maintain the high standard of the leather production. Up until the end of 2010, there
were 26,520 enterprises in China, proving that approximately 4,000 out-of-date small leather
enterprises had closed down since 2005.
The leather industry is spread in different segments which can be broadly divided in the
following main areas:
- Lather processing- tanning and finishing (2,079 units)
- Footwear and footwear components (10,206 units)
- Leather garments/gloves (3,020 units)
- Leather bags and accessories (7,416 units)
- Fur (3,338 units)
- Leather chemistry (157 units)
- Leather machinery (303 units)
The chart below shows the structure of the leather manufacturing industry and the number of
enterprises for each section in 2010. It is demonstrated that leather shoes and leather shoes &
accessories have the greatest market share in this industry.
Graph No.2
303
157
2079
L eather P roc es s ing
3338
F ur
10206
3020
7416
Besides, there are 12 leather industrial bases/cities located in different parts of China:
Baigou Town, Gaobeidian City, Hebei Province- Suitcase & Bag Market
2.2.2 Distribution
The marketing channels for leather goods in China are characterized by an enormous
diversity. However, the most important distribution channel for leather goods is the wholesale
channel. Wholesale markets and hypermarkets are popular retailing channels for low-priced
leather goods, many of which are with poor brand recognition or unbranded. In the past few
years, discount stores and outlets have also emerged as another important distribution channel
for low-priced leather products. Another important distribution channel is formed by the
domestic manufacturers who open their own retail stores in various cities (direct sales) thus
integrating manufacturing and retailing. Lately, large chain stores such as Metro, Ito Yokado,
Carrefour, Trust Mart, Aushan, etc are also becoming important in the marketing and sale of
leather goods in China. However, consumers with higher spending power in China prefer to
shop in department stores and shopping malls. Nowadays, department stores and specialty
stores are major distribution channels for branded products specially leather garments, bags,
footwear in China. To attract more buyers or to increase numbers of customers many
department stores and shopping malls have embarked on upgrading plans in recent years and
they now frequently review their offerings, etc. Weaker brands now face increasing
difficulties to enter these channels. Online sale of leather goods is also becoming important. A
large number of customers in China increasingly prefer online shopping of leather goods
which offer huge variety and cheaper goods. Taobao and other online marketing companies
are playing major role these days. Although online retailing has matured a bit in China yet
online shoppers are concerned about product quality, efficient delivery and transactions safety.
Luxury leather goods are also founding their way through shopping malls of luxury goods.
Trade fairs or trade associations are the best starting points to get into contact with different
companies in the distribution channel that could be interested in new suppliers.
According to a survey, the distribution channels of leather goods including footwear in China
are as under:
-Footwear Stores
51%
-Departmental Stores
11.6%
-Specialty Stores
9%
-Stores in Shopping Malls 10.4%
15
-Street Markets
-Sports Stores
-Others
8%
4%
6%
3. Competitive Environment
In China the market of locally produced leather is quite competitive. Most companies are
classified as small and sell their production to a large number of local leather goods
manufacturers at the same prices. On the other hand, big companies, number of which are
growing and include many Foreign Invested Enterprises (FIEs) target their production for
exports, where they fetch higher prices and greater profit margins.
About 80% of the hides are used by the Chinas leather industry are locally produced, while
20% are imported from various countries. The future outlook of the leather and leather goods
industry in China is robust. As the Chinese industry expands, so will the imports of leather.
This will provide greater opportunities for manufacturers and exporters from Pakistan.
The situation in the market of locally produced leather goods where competition is very tough,
FIEs also play an important role in the manufacture, local sale and export of leather goods.
Only in case of shoes FIEs play a very dominant role.
3.1 Imports
China itself is the leading producer of leather and leather products yet it imports leather and
leather products from the world. The main imports of China in leather sector are: Raw hides
and Skins, semi finished and finished leather; articles of leather including leather bags and
suit cases and leather garments and leather shoes. China is the largest importers of raw hide
and skins; semi finished and finished leather in the world.
Chinas share in the global import of these items is 23% and since last five years its growth
rate is increasing and has reached 38% in 2010. Main imports are: raw hides and skins of
bovine animals, sheep and lambs. In 2010, the import of these products reached to US$ 5.9
billion and share of different countries in this import was: USA 18%, Italy 10%, Australia
8.4%, Brazil 8.3%, India 4.3% and Pakistan 1.6%. Pakistans share in import of these
products in China is increasing but at slower rate. This should pick considerable pace owing
to FTA between the two countries.
The import of articles of leather in China from the world is growing at a rate of around 30%
but share of these products in China is only 2.2% in their global import. Leather suit cases
and bags account for 65% and leather garments account for 10% of all the articles of leather
imported by China. Remaining 25% are other articles of leather or composition leather.
Leather hand bags or suit cases or trunks etc are mostly imported from Europe and share of
different countries in import of these products of around US$ 1 billion in China is; Italy 31%,
France 28%, Spain 5%, Vietnam 1.8%, Thailand 1.3%, India 0.6% and share of Pakistan is
16
almost zero as in 2010 these goods of worth US$ 132,000 were imported in China from
Pakistan. The leather garments imports in China show an annual growth of 35% since last
five years but their share is only 1.9% in world imports. However, growth in 2009-2010 is
51%. The leather garments are mainly imported from Europe and share of different countries
is: Italy 44%, Spain 8.9%, France 8.2%, Turkey 8.1%, India 4.9% and Pakistan 0.9%.
Pakistans exports of US$ 1.1 million of leather garments to China are only 0.1% of
Pakistans global exports, where Pakistan is the 4th largest exporter after China, Italy and
India. Pakistan has great potential of exporting leather garments as it has significant
advantage of zero tariffs as against 10% under Pakistan-China FTA.
The import of footwear in China has an annual growth rate of 6% only and its share in world
imports is only 1.1% and ranks 17 globally. In this category, mostly parts of footwear or
accessories are imported for processing trade in shoes manufacture for export. Main imports
of these products are from: Vietnam 19.4%, Italy 19.3%, USA 7.7%, Indonesia 6.4%, South
Korea 6.1%, Taiwan 3.1%, India 1% and Pakistan 0%. Pakistans exports of these products is
almost US$ 100 million to various countries such as Germany, USA, Italy, France, UK, Saudi
Arabia, Spain and other European countries whereas its export to China in 2010 stood at only
US$ 18,000. It is evident from the leather import profile of China that larger share of import
is of raw materials for processing trade which are subsequently re-exported. The small part of
leather imports is leather handbags, suit cases, trunks and leather garments which are
high-end and end up in luxury stores now mushrooming in China at very fast speed.
3.2 Local Production
Since the global financial crisis in 2008, Chinas domestic leather market has been badly
affected, which has only recovered in 2010.With appreciation of Renminbi (RMB), the
increase of prices of raw materials, temporary shortage in skilled labor, the prestigious coastal
leather bases like Guangdong, Fujian Province have been confronted with vast difficulties.
Chinas macro adjustment on economy has pushed industrial upgrade and shifting, which has
strengthened the competitiveness of leather industry of other regions in China, for example,
Sichuan Province and Chongqing Municipality. Sichuan is famous for its rich resources of
pigskins and cheaper labor costs, which is why Sichuan has now become one of the five most
important leather bases in China. However, there is less quantity of sheep and cow skin in
Sichuan so manufacturers have to purchase these materials from other regions in China which
adds cost to production; on the other hand, Sichuans focus on pig skin products makes a
narrow product range. In China, coastal regions like Guangdong, Zhejiang Province are well
known producers of good quality of leather goods, whereas leather products from Sichuan are
less developed, and the quality and price are not competitive as compared to other regions.
4. State Policies/Incentives for leather industry in China
To help develop its economy, Chinas policies on hides, leather and related products reflects
its needs at different points. At the very beginning, the country did not impose any
restrictions on importing hides or exporting leather products. After many years of high
development in various parts of China, it has started to re-examine its policies. Tanning of
17
raw hides is considered a high polluting and high energy consumption industry. Therefore,
State policy discourages expansion of this sector. However, it is also a labor intensive
production line, which can provide ample job opportunities for less developed regions.
Effective January 1, 2006, China prohibited importing raw hides for the processing trade,
because the government didnt want low value added processing in China, leaving a damaged
environment as a consequence of it. As a result, many factories shut down, as they had relied
on importing raw hides, than processing into wet blue or other forms of leather for export. In
addition, the government also abolished export tax rebates for leather, dry or wet.
In September 2006, the government continued to ban importing and skins hides for
processing. But it allowed processing of raw hides imported hides for exporting finished
products that were made of leather. Therefore, factories could import raw materials and
process them into finished leather products for overseas markets. It may be noted that there is
quota restriction imposed on the import of raw hides and skins imported for processing trade.
The processing trade is allowed in Export Processing Zones spread all over the country and is
under strict supervision and control of Customs Administration in China.
In order to ease increasing trade conflicts, Chinese government revised its exports rebate
policies in July 1, 2007. Rebate for leather apparel was lowered from 13% to 5%. For
footwear, the tax rebate was slashed from 13% to 9%. Many leather businesses complained
that profit margins were only around 4% and had to rely on the tax rebate for survival. They
said the new policy drove them into bankruptcy.
During 2008 there was the overwhelming world recession. The government was faced with
waves of shutdowns in manufacturing. To rescue its GDP, in October and November of 2008,
the government raised tax rebates for leather apparel up to 11% and resumed the 13% rebate
for footwear, luggage and leather seating device.
On April 1, 2009, the export tax rebate on leather apparel (except for wild animal leather) was
raised from 11% to 13%. So after two years of lowering, the rebate returned to pre-July 2007
levels.
5. Industry Outlook
Under the shadow of the global financial crisis, demands in shoes, cars, furniture or leather
apparel dropped significantly during 2009. Many manufacturers in China were not getting
enough overseas purchase orders, or they did not want to receive international orders as unit
prices were too low. After suffering losses in 2009 for the first time in 10 years, Chinese
leather industry started recovering in 2010 and full recovery is expected in 2011. CLIA has
estimated that there would still be some 20 years of high development for the industry in
China. The most distinctive characteristics of the China leather market is it lack of supply of
raw hides. Many tanneries in China had to battle with each other to secure full supplies.
Despite being a major hide and leather producing country, China has large demands for
imported raw materials and high-end leather mainly in goat and bovine leather. Although it
18
has many tanneries in different parts of the country, industry experts say they cannot produce
or tan high-end hides yet.
Just like other manufacturing sectors, the leather production industry faces serious challenges
in China. Rising production costs (up 40-50%), revaluation of the RMB, climbing labor costs
(wages, benefits, training costs was up 20%) and narrowing profit margins pressed the
industry to find innovative solutions for survival.
Before the world recession, raw materials were high priced. However, a big drop was seen in
international raw hide supplies last year. Most of the declines for various materials were over
50%. As a result, Chinese importers suffered from leather trading. The loss was then
transferred to their buyers or wholesalers. Many shutdowns were reported in the 2008-2009.
When prices of raw materials decreased by half, some factories chose to ignore purchase
orders and chose instead to relinquish deposits rather than receive shipments from the
exporting countries.
On the other hand, the Chinese government has repeatedly emphasized eliminating high
pollutant and high energy consumption businesses. In many provinces, costs for water and
waste water treatment increased. Since the leather industry is big on water consumption and
water treatment costs are high many provincial governments on coastal line directed the
leather manufacturers to move to designated industrial parks to centralize waste water
treatment facilities and supervision. Large footwear manufacturers have already set up
factories in interior China, but some of them are of the view that, from a long term point of
view, it is better to move Southeast Asia or Central America. In that, scenario, China can ship
its half processed products over and assemble in overseas factories for export, avoiding rising
trade barriers.
6. Regulatory Framework/ Entry Business/ Tariff for leather industry in China
The tariff for products classified under various headings of Chapter 41 of the harmonized
system ranges from 5 to 14 ad val, for Chapter 42 tariff rates are 10 to 20 ad val and for
Chapter 64 tariff rates are 10-24 ad val for countries that do not have FTAs with China or do
have MFN status. On the other hand, China has FTAs with many countries such as Pakistan,
Peru, Chili, New Zealand, ASEAN etc. These countries enjoy substantial tariff concessions.
Pakistan is in this category and enjoys tariff concessions including zero tariffs on various
leather products. Pakistan and all those countries having FTAs with China enjoy competitive
advantage in terms of zero or low tariff.
Pakistan and China signed Free Trade Agreement in 2007 and this has created enormous
opportunities for Pakistan traders to export their goods to China with preferential rates of
customs tariffs, which are much lower than those given to Most Favored Nations (MFN).
The revised tariffs of imports and exports have been announced in China taking effect from
January 1, 2011. The changes in leather sector are summarized as under:
19
Further, all products irrespective of their origin attract levy of VAT at the rate of 17% at the
time of import into China. Following are the major costs for leather or leather products
originating from Pakistan and entering to China:
(i)
Tariff: 0% to 12% ad val for Chapter 41, 0% to 16.8% ad val for Chapter 42 and
5.8% to 12.6% ad val for Chapter 64 depending on HS classification of the
product. There are zero tariffs on Pakistan origin goods such as: bovine leather wet
state other than wet-blue not further prepared, tanned leather, articles of apparel of
leather, gloves, and belts of leather or composition leather.
(ii) VAT: 17% VAT is applicable on all imported goods in China including leather.
(iii) Customs Agents Charges: All import declarations in China are required to be filed
through the Customs Agent. The custom agents fee ranges between RMB 500 to
RMB 1000 per declaration depending upon the nature of goods and technical
expertise required.
Certificate of Origin
Inspection and Quarantine Permit from Quarantine Bureau
Filing of GD
Quality Inspection by Quality Inspection Bureau
In order to construct a standardized system for all industrial sectors in China, on 21st January,
2011, Ministry of Industry and Information Technology of China introduced a group of
newly approved standards for 359 industrial sectors, including 20 standards for leather
industry in China. There are 4 for leather shoes, 9 for leather bags and luggage, 4 for leather
processing, 2 for leather markets, and 1 for leather accessories. These new standards are
introduced for the purpose of industrial contamination control and reassurance of products
quality. This action will play a great reminder to those who export leather raw materials and
products to China. These standards have already been applied since 1st April, 2011.
7.4 Genuine Leather Mark Eco-leather
Genuine leather Mark Eco-leather is the extension trademark of Genuine Leather mark
8. Opportunities for Pakistan
Pakistan-China Free Trade Agreement has opened many opportunities for Pakistan to
increase its leather and leather related exports to China. There are three major categories of
leather exports of Pakistan to China: i) Finished and semi finished leather (Chapter 41), ii)
Articles of leather (Chapter 42) and iii) Footwear (Chapter 64). At present finished and semi
finished leather exports occupies 4th position on the list of major exports of Pakistan to China
in 2010.
In 2010 Pakistan exported finished and semi finished leather of US$ 93 million to China
showing a growth rate of over 45% in the year surpassing consistent growth rate of 12-15%
during last five years. But if we look at Chinas import of leather of Chapter 41 at US$ 5.9
billion then Pakistans share stands at a meager 1.5%. Obviously in Chinas import of
Chapter 41 includes large portion of raw hides and skins export of which is zero from
Pakistan as these can only be exported as part of processing trade for subsequent export of
finished leather products manufactured out of them in China. Pakistan can explore this area
as under Pak-China FTA some of categories hides and skins attract zero tariffs on import in
China from Pakistan. Pakistan may also work on further increasing share of its exports of
finished and semi finished leather to China as it does have potential to do that.
If we look at Pakistans exports of articles of leather including articles of apparel and leather
bags, etc to China during 2010 it is just US$ 1.4 million showing growth of over 40% during
the year whereas in previous year growth was 122%. This becomes 0.08% share in Chinas
global imports in 2010 which was US$ 1.124 billion while Pakistans global exports were
US$ 618 million. There exists huge potential for export of these products to China because of
increasing appetite (demand) of Chinese consumers for leather products due to ever
increasing prosperity. Also because Pakistan has strong supply side of these products besides
preferential tariff advantage Pakistani goods enjoy under Pak-China FTA. A look at China
Customs Tariff 2011 for Pakistan clearly reveals that articles of leather apparel, leather
gloves of various kinds, belts etc attract zero tariff whereas leather bags/ suitcases/ hand bags
and other articles of leather enjoy tariff concession between 20 to 40% or even more. This is
an area where Pakistani exporters of leather articles can make a difference. If a little
22
innovation and modernization is carried out by Pakistani companies then Chinas luxury
leather goods market worth billions of dollars may offer them huge profits because of zero
tariffs and assured huge sales. Similarly, if we look at the import of footwear, etc., and parts
thereof, we notice that in 2010 China imported footwear/parts thereof worth over US$1.1
billion from various countries such as Italy, USA, Vietnam, Indonesia, Thailand, South Korea,
Taiwan, etc. Whereas import from Pakistan stands at only US$18,000 which is dismal if we
look at Pakistans export of these products to other countries which totals to US$93 million.
Pakistan has substantial tariff concession up to 50% under Pak-China FTA on import of
footwear/parts in China. Pakistans footwear companies should focus on these products as
well where there is potential to increase its market share.
China is, and has always been a large country for leather and leather products, with huge
annual industrial output. As the 1st largest exporter and the 15th largest importer of leather and
leather products in 2010, China has proven to be the Nation of Leather.
However, with increasing labor costs, appreciation of Chinese currency RMB, lack of
medium and high quality leather materials, numerous international protectionist policies on
Chinas leather in last decade, China now is facing some difficulties on increasing its export
of leather and leather products to the world. In this scenario, there should be emphasis on
joint ventures (JVs) with Chinese companies utilizing their expertise, technological
innovation, designs, marketing, etc., and producing high end leather products for Chinese as
well as other overseas markets. Government to government level efforts will be required to
develop this sector through JVs.
In Chinas 12th Five Year Plan, the increase of domestic purchasing power and up gradation
of industry are emphasized heavily; on the other hand, export is planned to be kept at a steady
level of increase in these five years, whereas import is also to be increased strongly. At
present per capita annual consumption of leather products especially shoes in China is less
than two pairs, which is increasing very fast. Therefore, China is a market of over 2 billion
pairs of shoes, millions of pieces of leather garments, bags and other articles. This is,
therefore, an opportunity for Pakistans businessmen of leather products to bring in more
leather goods to Chinas market, where prosperity of Chinese consumers is increasing in
volumes every year. China is famous for low price/cheap leather goods which are
manufactured in huge quantities/numbers. But since last few years demand for high end
luxury leather goods is increasing in enormous proportions in China and import of these
products is steadily increasing. Pakistans leather companies may focus on these high end
leather goods and capture some of the market share in China.
10. Trade Events
China Leather Industry Association (CLIA), the countrys official organization of leather
industry has been organizing All China Leather Exhibition, China International Footwear Fair
& Moda Fair for over the last decade. This is known and treated as the national fair for
leather industry. Moreover, there are 12 leather industrial bases in China, and fairs for leather
23
industry are always held throughout the year in these leather industrial zones, few important
ones are listed below.
All China Leather Exhibition (ACLE)
China International Footwear Fair (CIFF)
Moda Shanghai
China (Wenzhou) International Leather, Shoe Material & Shoe Machinery Fair
China (Chongqing) International Leather Shoes and Shoe Machinery Exhibition
11. Key Contacts
The most important and relevant associations and chambers of commerce and industry of
leather and leather goods in south western region of China are listed below:
China Leather Industry Association
Chengdu Leather Industry Association
Sichuan Chengdu Wuhou Leather Industry Association
Chengdu Wuhou District Western China Shoes City Industrial Zone Administration
Committee
Chongqing Leather Shoes Industry Association
Guizhou Leather Industry Association
Various Chambers
12. Conclusion/Recommendations
China leather industry is world leader. Given this huge size of Chinese leather industry and its
volume of imports and the fact that Chinas processing trade on large scale in leather goods
including shoes as well, we need to realize the importance of this market. Although it is very
difficult to compete with China in its own home market yet Pakistan may make efforts to find
a niche in the Chinese market of leather goods specially finished/semi-finished leather,
footwear, leather garments and leather bags. At the moment, Pakistan does not have marked
presence in the Chinese leather and leather goods market.
At present, the development of Pakistans leather industry has been uneven and many
essential steps are needed to improve its supply side for full utilization of abundant resources.
Pakistans exports to China are concentrated in finished/semi-finished/ tanned leather due to
natural advantage of abundant resources. Whereas other segments of leather products are
ignored as far as Chinese leather market is concerned. There is some improvement in export
of leather garments from Pakistan to China in recent years although not impressive as
compared to European market but performance of footwear industry is dismal for all markets
specially China which has been declining for other markets as well since last few years.
13.References
A report on Development of Textile, Clothing and Leather Industries in China 2009-2010
CCID Consulting
Trade Map
24
www.trademap.org
China Leather Industry Association
http://www.chinaleather.org/eng/
MOFCOM
www.mofcom.gov.cn
Sichuan Provincial Department of Commerce
www.sccom.gov.cn
Huicong Leather Network
www.leather.hc360.com
China Light Industry Internet
www.clii.com.cn
West Leather Magazine
www.westleather.com.cn
< Monitoring Report of Data of E-Commerce Market in China 2010> issued by China
E-Commerce Research Center
China Leather Industry Yearbook
25
Annex I
Conventional Duty and Duty Rates for Import 2011
Chapter 41 Raw hides and skins (other than furskins) and leather
Rate for
HS Code
4101.2011
4101.2019
4101.2020
4101.5011
4101.5019
4101.5020
4101.9011
4101.9019
4101.9020
Discription of Goods
MFN
Rate
English
Whole hides and skins, of bovine animals of a weight
per skin not exceeding 8kg when simply dried, 10kg
when dry-salted, or 16kg when fresh, wet-salted or
otherwise preserved, have undergone a reversible
tanning process, whether or not dehaired or split
Whole hides and skins of bovine animals, of a weight
per skin not exceeding 8kg when simply dried, 10kg
when dry-salted, or 16kg when fresh, wet-salted or
otherwise preserved, not have undergone reversible
tanning process, whether or not dehaired or split
Whole hides and skins of equine animals, of a weight
per skin not exceeding 8kg when simply dried, 10kg
when dry-salted, or 16kg when fresh, wet-salted or
otherwise preserved, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split
Whole hides and skins of bovine animals, of a weight
exceeding 16 kg, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split, have
undergone a tanning which is reversible
Whole hides and skins of bovine animals, of a weight
exceeding 16 kg, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split,
excluding those which have undergone a reversible
tanning
Whole hides and skins of equine animals, of a weight
exceeding 16 kg, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split
Butts, bends and bellies and the other hides and skins
of bovine animals, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split, have
undergone a tanning which is reversible
Butts, bends and bellies and the other hides and skins
of bovine animals, not tanned, parchment-dressed or
further prepared, whether or not dehaired or split,
excluding have undergone a tanning which is reversible
Butts, bends and bellies and the other hides and skins
of equine animals, not tanned, parchment-dressed or
26
Chinese
Pakistan
under
FTA
2011
5.5
16
8.4
5.6
16
16
8.4
5.6
4102.2110
4102.2190
4102.2910
4102.2990
4103.2000
4103.3000
4103.9011
4103.9019
4103.9021
4103.9029
4103.9090
4104.1111
4104.1119
4104.1120
4104.1911
4104.1919
4104.1920
5.3
14
11.8
5.7
14
8.3
5.3
5.7
5.7
14
8.3
5.7
14
8.3
9
9
5.7
5.7
7
7
0
0
27
4104.4100
4104.4910
4104.4990
4105.1010
4105.1090
4105.3000
4106.2100
4106.2200
4106.3110
4106.3190
4106.3200
4106.4000
4106.9100
4106.9200
4107.1120
4107.1220
4.9
14
6.5
10
5.6
14
12
14
9.8
14
11.8
14
8.3
14
11.8
14
8.3
14
11.4
14
11.4
4107.1910
4107.9100
4107.9910
4112.0000
4113.1000
4113.3000
4114.2000
29
5.6
14
9.8
14
11.8
10
Annex II
Conventional Duty and Duty Rates for Import 2011
Chapter 42 Articles of leather; saddlery and harness; travel goods, handbags and similar containers;
articles of animal gut(other than silk-worm gut)
Rate
for
HS Code
Pakista
Discription of Goods
MFN
Rate
n
under
FTA
4201.0000
4202.1110
4202.1190
4202.1210
4202.1290
4202.2100
4202.2200
4202.2900
4202.3100
4202.3200
4202.3900
English
Saddlery and harness for any animal (including
traces, leads, knees pads, muzzles, saddle cloths,
saddle bags, dog coats and the like), of any material
Trunks and suitcases with outer surface of leather,
of composition leather or of patent leather
Vanity-cases, executive-cases, brief-cases, school
satchels and similar containers, with outer surface
of leather, of composition leather or of patent
leather
Trunks and suitcases with outer surface of plastics
or textile materials
Vanity-cases, executive-cases, brief-cases, school
satchels and similar containers nes, with outer
surface of plastics or of textile materials
Handbags, whether or not with shoulder strap,
including those without handle, with outer surface
of leather, of composition leather or of patent
leather
Handbags, whether or not with shoulder strap,
including those without handle, with outer surface
of plastic sheeting or of textile materials
Other Handbags, whether or not with shoulder
strap, including those without handle, (for example,
with outer surface of vulcanized fibre or of
paperboard)
Articles of a kind normally carried in the pocket or
handbag, with outer surface of leather, of
composition leather or of patent leather
Articles of a kind normally carried in the pocket or
handbag, with outer surface of plastic sheeting or of
textile materials
Other articles of a kind normally carried in the
pocket or handbag, (for example, with outer surface
of vulcanized fibre or of paperboard)
30
Chinese
2011
20
11.8
15
12.6
10
5.8
20
16.8
20
16.8
10
5.8
10
5.8
20
14
10
5.8
20
14
20
14
4202.9100
4202.9200
4203.1000
4203.2100
4203.2910
4203.2990
4203.3010
4203.3020
4203.4000
4205.0010
4205.0020
4205.0090
31
10
5.8
10
5.8
10
20
20
20
10
0
0
10
20
12
0
7.1
8
12
5.5
7.1
Annex III
Conventional Duty and Duty Rates for Import 2011
Chapter 64 Footwear, gaiters and the like; parts of such articles
Rate for
HS Code
6401.1010
6401.1090
6401.9210
6401.9290
6401.9900
6402.1200
6402.1900
6402.2000
6402.9100
6402.9910
6402.9920
6403.1900
6403.5111
6403.5119
6403.5191
6403.5199
Pakista
Discription of Goods
MFN
Rate
English
Chinese
or plastics
32
n under
FTA
2011
24
12
24
12
24
12
24
12
24
12
10
24
12
24
12
24
12
24
12
24
12
15
12.6
10
5.8
10
5.8
10
5.8
10
5.8
6403.5900
6403.9111
6403.9119
6403.9191
6403.9199
6403.9900
6404.1100
6404.1900
6404.2000
6405.1010
6405.1090
6405.2000
6405.9010
6405.9090
6406.1000
6406.2010
6406.2020
6406.9100
6406.9900
Other
footwear
with
outter
soles
of
Other
footwear
with
outter
soles
of
Upppers&parts of rubbers
Upppers&parts of plstics
Other of wood
***********************************************************************
33
10
5.8
10
5.8
10
5.8
10
5.8
10
5.8
10
5.8
24
12
24
12
24
12
24
12
24
12
22
11
15
8.8
15
8.8
15
15
15
15
8.8
12.6
12.6
8.8
15
8.8