CREW: Department of Health and Human Services: Public Affairs Firms Documents: 01/24/07: HHS/FDA FOIA Response

PAGE ;I: .
SAGES
ORDER FOR SUPPLIES OR SERVICES 1
IMPORTANT. Mark all packages and papers wlth contract andlor order n u m b e r s
1 DATE OF ORDER 2 CONTRACT NO ( I 1 my 1 3 ORDER NO 4 RECUISITICM N 3
30-AUG-2001 FDA F09155 00 01 RB 00 F09155

5 ISSUING OFFICE fA&vess conespmdence lo J 6 SHIP TO e amrorr ZIP Code J
( G n s ~ p e and
DHHS/FDA/OFACS/IT Contracts Br.

5600 Fishers Lane, HFA-511 5600 FISHERS LANE HFA-51 1
Room 2129 ROCKVILLE, MD 20857---
Rockvilie, MD 20857
I I
-. 7 TO. CONTRACTOR ( Name. address and ZIP COdFJ - . 1. -
8.TYPE OF ORDER 1
FLANNERY STUDIOS A PURCHASE - b e f e r e r c e your
19336 FRENCHTON PLACE - MARY FLANNERY

Pledse l u r n ~ s hI h e l o l l o d ~ ~ona the lerrrs anb co7d8i1ons
MONTGOMERY VILLAGE s p e c ~ l t e do n Ihe a ~ l a c h e b<heels lnclud~ngdellvery as
GAITHERSBURG, MD 20886 ~ndlcaled
.
I
.
s =l -
-- . . .-
- 9. ACCOUNTING AND U'PROPRIATION DATA 10. RECVISITIONINGPFFICE
#.
HFD 200
11. BUSINESS CLASSIFICATION
PREFERENCE TYP$.OF
I
PURPOSE
CODE ~799
PROGRAM
CODE 50 :VoSdlEI SS A2
WOMAN.
OWNED Y
-
12. F.O.B. POINT 14. GOVERNMENT B I L NO. 15. DELIVER TO F.O.B. POINT 116. DISCOULIT T E n W J
Destination
I
ON OR B E F ~ 1 care)
13. PLACE OF INSPECTIONAND ACCEPTANCE

31-DEC-2002 Net 30
/
.? I I 1 1
17. SCHEDULE I
ITEM NO
(A)
SUPPLIES OR SERVICES
(81
OUANllTY
ORDERED
(C)
SUM
(Dl
UNIT
PRICE
lE1 11 AMOUNT
IF,
9800.00
a ..-- -
1 DEVELOP STRATEGIC PLAN) FOR CDER ' S J
RISK MANAGEMENTPUBLIC EDUCATION f i i
INITIATIVE. VENDOR WILL ALSO
DESIGN AND DEVELOP PRINT PRODUCTS
1 1
RELATED TO THIS CAMPAIGNE
-1 I I II I
I SPECIFIC REQUIREMENTS :
TASK -1: DEVELOP RISK MANAGEMENT
STRATEGY
-
TASK 2 : DEVELOP PUBLIC SERVICE
ANNOUNCEMENTS
TASK 3: DEVELOP BOOKMARKS AND

GO-CARDS
The following Federal Acquisition
Regulation (FAR) clause is
incorporated herein by reference:
FORM FDA 3303 (10-88)

I
1 a<
ORDER FOR SUPPLIES OR SERVICES PAGE GF ZAG::
SCHEDULE CONTINUATION - 1
! I
2 ,
-
IMPORTANT Mark all packages and papers w l t h contraCLand/ororder numbers I
DATE OF ORDER
30-AUG-2001
CONTRAGl NO OROER NO I
I I
FDA F09155 00 01 RE O C - -
I
ITEMNO I SUPPLIES,ORSEWICES OUANTW
ORDERED
uNiT
UNIT
PRICE , AMOUNT
. 10) IC) ID) . IE! IF1
I
1999) - a I
I I
i-
!
Recelpt and ~ c c e ~ t a n cof
e I
Supplies/Servlces:
1 1 I
The supplies and/or services
delivered hereunder shall be
inspected and accepted at
destination by the Contracting -
Officer's Representive (COR) 4
specified below. If the supplies

or services are acceptable, the
COR shall promptly forward a
report of inspection and
acceptance to the paying office.
If the supplies or-services are
not acceptable, the COR shall
document the nonconforming
iterns/services and immediately
notify the Contracting Officer.
t(
The COR for t 1s order is:
I TONY -.
SIMMS
301-927-1496 I
Points .of Contact: 7
Questions concern-Zng the pricing
or terms of this Order should be
ldirected to: I
DEBORAH HAMMOND 301-817-7157
Questions relating to when payment

will be received should be
directed to the FDA Payment Office
at Phone No. (301)827-5007
Effective July 26, 1996, in
accordance with the Debt
Collection Improvement Act of
1996, agencies of the Federal
Government must use electronic
funds transfer to make all
payments. You are required to
include the following information
on your invoice in order to .
receive payment:
-
1. Routing transit number of the
financial institution receiving
I payment..
I I I I
TOTAL CARRIED FORWARD TO ISTPAGE (ITEM 17 ( H ) )
FORM FDA 3304

ORDER FOR SUPPLIES OR SERVICES PAGE OF PAGES
SCHEDULE CONTINUATION -
IMPORTANT Mark all p a c k a g e s a n d p a p e r s wrth c o n t r a c t a n d / o r o r d e r n u m b e r s
DATE OF ORDER
30-AUG-2001
CONTRACT NO
QUANTITY
1 OROER NO
FDA F09155
ORDERED
IBI ,r\
I
2 . Account number to which funds
I
1
are to be deposited.
3 . Type of.depasitor account
C fo checking, S for savings.
i
If you are already a registered
Vendor with FDA, there is no need
to supply this information on
every PO, however, changes should
be reported.
--
.--
=
.
Should you have any-questions, you

may contact the Food and Drug
Administration, Office of
Financial Management, Systems
Accounting Branch at:
(301) 827-5086
For registered Vendors, remittance
information is now available via
the Internet. The system that
provides thienformation is
called Payment Advice Internet
Delivery (PAID). To sign on to
PAID, visit the WEB Site at:
https://fms2.treas.gov$,paid/securi
asp- .
ty/P-aidlogin.
TOTAL CARRIED FORWARD TO lST PA
FORM FDA 3304

NO"-21-2002 03:OZpm From-Of f i c e o f F i n a n c i a l Managommt 301-443-8581
1-372
1
P 004/004 F-76;
PAGE OF PAGES
ORDER FOR SUPPLIES OR SERVlCES
IMPORTANT: Mark all packages and papers wlrh contract and/or w d e r numben
I. DATE OF OUDER ( 2. w m m NO. I~ W IY 3. onom NO. (
1
r. REOUISITION~ 3 .
I 4
27-SEP-2002 FDA DO6079 0 0 0 2 S H 0 0 / Do6079

5 ISSUING OFFICE (~uc~m~
# ep l . s p ~ ~ ~ n c s t o )
DHHS/FDA/CDER/OM/DM3/Acquis T e r n
e SHIP TO
DHHS / PHS /FDA/PARKLAWIG S L D G
. we
I ~ o l ~ gEMt -~~ ' D uZJP
I
7 5 2 0 Standish Place 5 6 0 0 FISHERS LANE HFD200 12B31
H F D - 0 5 4 , Room 229 ROCKVILLE, MD 2 0 8 5 7
Rockville, MD 20855 '
7 TO ~ N ~ A C ~ O (RN ~ Q a. w w vdn~cod.) \ a. ~ V P EO FORDER
A PURCHASE - Refera ce your
I
WEST AND ASSOCIATES, INC.
1420 S P R I N G HILL ROAD BLAIR
PlbJse lurnlah the b n o ~ n g
onithe re-
f
a M mnahlons
SUITE 325 sWcfied on lhs attache0 sJwds. ~ncIualngOcher+ a s
U -
B DELIVERY G m o r acsched btL~ng1m:r.z
. -- bow., Ihls 6Plnery o r w i s sub.ea ro ~nsinrcllons
coms~rrrdon tnls l o r n and assme r v ~ j e a to UM
tsfrns an0 conoO~naof the 0 0 o v e - n u m r e d wn'.'3cl
& -..
-t
-.
: 9. ACCOUNTING AND APPRDPRLATION DATA 1 10. REWUmONlNQ OFFICE
HFD 2 0 0 BOBBI JONES 1
I 11. BUSINESS
- . -..CMSIFICATION
.. .- - 1
-
1
/ PURPOSE
COOL R799 m a
RlEFEROVCE
PROGRIM
63
TYPE-OF
WSINESS
CODE AZ
WOMAN-
OWNEB Y
72 f.0 8 P O N 7 1A GOVERNWMT B l L NO IS.O E L M R TO P . 0 B P O W 1s D * V - T C ~ ~
Destination ON OR BEFORE IW e )
13 PLACE OF INSPECTlONAND ACCEPTANCE < 26-SEP-2003 Net 30

17. SCHEDULE
s
SUPPLIES OR
ITEM NO TI'" rnM $ 5 ~ SERVICES ORDEREI
7 (C) (0) (E) A.p
- (A)
- ---
(8)
CONFIRMING ORDER - DO NOT DUPLICATE

1 PROFESSIONAL SERVICES Lqy CHG
F*
r
'9 L/
7
' -I 2 0 0 0 0 . 0 0
-- .
* 4
CAMPAIGN TITLE; Carrying D r u g s
A c r o s s the Border into the Unlted - ,
States -- C:
-.
REQUIRMENTS :
Task 1- Develop a slim-Jim in
Spanish
- The Contractor shall use the
already developed slim-Jim in
English and translate to a Spanish
h' 7
version.
Task 2- Develop a poster in
Spanish
The Contractor shall use the
already developed poster ,<in
E n g l i s h and translate to a Spanish
version.
Task 3- Develop Public Service
-
19 GROSS SHIP WEIGICT 20 IMlOlCL NO 17( H 1 TOTAL

18. SHIPPING POlW
- 0.004 ;;is
21. MAR INVOICE TD: (hc%&ZlPOd#)
, . 170)
GRPND
DHHS/FDA/Accounting operations ~ r ' . 1301)8 2 7 - 5 0 0 7 2 0 0 0 0 . 00 4 ~ ~ ~ A L
5600 FISHERS LANE, HFA-122, R W W L E , MD. 20857
ZlNNE 1Wp.d)
22 UNITED STATES DFAHERICA
BY ( Slgnefum)
Stephanie H
TITLE:
FORM FDA 3303 (10-88)

SEP-27-2002 11:00 BlRCMlISTION T E R M 13015942127 P.02
ORDER FOR SUPPLIES OR SERVICES I PAGE OF PAGES
IMPORTANT: Mark all packages and papers with wnbactand/or order numbers
1. DATE W ORDER 2. COMTUCT NO. (Yaw) 3. OROEn NO.
I1
1
4. +CUIS~ON NO.
27-SEP-2002 FDA DO6079 0 0 02 SH 0 0 ) DO6079

5 SSUlNG OFFICE (PWrsas C S ~ J ~ Y X ' R ~lo)
C~ 6.SUrPTo (CuxkmwwwpavprrZPdedo)
DHHS/FDA/CDER/OM/DMB/AcquisT e r n
7520 Standish Place 5600 FISHERS LANE F D 2 0 0 12331
-
HFD-054, Room 229
Rockville, MD 2 0 8 5 5
7 TO. CONTAACYOR (NUM. ~ d d M lP Code)
m l~
?
I ROCKVILLE, MD 2 0 8 5 7
a WE O FORDER
T
WEST AND ASSOCIATES, INC. .
A P U R W S E R*hronce your
1420 SPRING HILL ROAD BUIR
SUITE 325 Pkuss fumhh the tc~omngon thn remu, an3 condina.~
~peufiodon !he amma mbnr. 1n3udln) oelrrory M
MCLEAN, VA 2 2 1 0 2 brdEaLod.
- --
O l
uaM. Vris del~eryorder ITidbjaa t~ hstrcctronr
contaimUanthIe Lormand b ~ w u r ~ ~ c l ~ ~ h e
terms and mrdiionr of
,^ i' "'p"-"u*ua vmhcL
1 HFD 2 0 0 BOBBI JONES~

1 11. WSINCS M S l A C A n O N
I I
12. F.O.E. POINT 14. CWCFYIUEU B IL NO. 1L Dr;UWTO F,0.8 P0iri-r
Destination ONORPEFOAE ( b r ~ ~
II.+HSTEW
13. P W E OF INBPECTION AND A C C E P T W E

/
I
I
I
26-SEP-2003 I
I I
Net 30
17. SCHEDULE
KEM NO. SUPPLES OR SERVICE6 (XIMtlY UNIT I
ORDEWD UIOUW
(8) 5 re)
PRICE
1 (r)
~
(0)
- (A)
. __-- CONFIRMING ORDER - DO NOT DUPLICATT P-
1 PROFESSIONAL SERVICES CHG t-,7 20000.00

/-~4
CAMPAIGN TITLE: Carrying D r u g s
Across the Border into the United
States
1
I
REQUIRMENTS:
Task 1- Develop a slim-Jim in
- Spanish
alread developed slim-Jim in
Engl i sz and translate to a Spanish
version,
Task 2- Develop a poster in
Spanish
already developed poster in
English and translate to a Spanish
version.
Task 3- Develop Public Service
-
ra SHPPINQPOINT l a GROSS S H I W
~ ~GM 20. WOICE NO. 17(H) TOTAL
1 0.00( proor
2l.MNLHVOICETQ. fkudoZlPca&~)
DHHS/FDA/Accounting Operations Br. (301)827-5007
5 6 0 0 FISHERS LANE, HFA-122, R W L E , MD. 20857
u.we I W )
24000, od 17( J
4 GRAND
lair
22. UNITED 6TATES OF M C R l t A

BY ( ~ b n a t r n , bc I
Stephanie Hawk
TITLIE WNI'MCnmt6RDEAIffi OFFUYR
v
FORM FDA 3803 (10-88)
I
SEP-27-2002 11:09 BIFIWISTION TERM 13015942127 P. 03
DATE ff ORDER
ORDER FOR SUPPUES OR SERVICES
SCHEDULE CONTINUATION
.
CWTRACT NO.
- ,
IMPORTANT: Mark all padages and papon with contract and/or order numbers
ORDUNa
i 1
1
PAGE
2
OF PAGES
27-SEP-2002 I
FDA DO6079 00 02 SH 0 0
m M NO. SUPPUGS OR 8ERWES
(A) (0)
Announcements
The Contractor shall write and
design two print public service
announcements in color and black
and white.
Task 4- Develop m i b i t Panel
The Contractor shall design a
graphic image that can be used for
an exhibit booth panel.
Task 5- Develop Consumer Brochure
The Contractor shall write and
design two 8,5x11, tri-fold
consumer brochures in English and
Spanish.
PERIOD OF P E R F O W C E : September .
27, 2002 through September 26,
.
20~03
I Regulation
(FAR clause is
(
k
incorporated h . ein by reference:
52.212-4 Contract Terms and
Conditions -
Cormnerclal Items (MAY
1999) 7
Receipt and Acceptance of

. Supplles/.Services:
delivered hereunder s h a l l be
destination by the Contracting
Officer'a Representive _(COR)
or services are acceptable, t h e
COR shall promtly fbrward a
report.~f inspection p d
acceptance to the payrng office.
If the supplies or servlces are
not acceptable,, the COR shall
document the nonconforming :
items/semices and immediately
1 The COR for this order is :
I
Crystal Rice
301-827-1873
Points o f , Contact :
Questions concerning the pricing
I I I I
TOT,L CARRIED FORWARD TO IST PAQE (ITEM 17 (HI)

-
'ORM FDA 3304

- -
ORDER FOR SUPPLIES OR SERVICES
IMPORTANT: Mark all padages and papers wtU~OMtracl and/or omer numbers
I 'YE 7 '*""
I
4
DATE OF ORDER
27-SEP-2002
WKTM FO
a r m
I FDA
ORDm NO.
UNlT
DO6079 b O 02 SH 0 0
ITEM NO. WPPLICS 0
11SliRV1CW OADEUED rRlCE UWNT
(A) (B) (G) (0) (e)
directed to: --
I
Stephanie Hawk
301-827-7886

directed to the FDA Payment Offics
at Phone No. (301)827:5007
on your invoice in order to
receive paymenK
payment . 7
2. Account number-to which funds
37 Type of dkpositor account
Vendor with FDA, there 1s no need
every .PO,however, changes should
be reported.
Should you have any aestions, you
~inancialManagement, Accounting
Reports & Analysis Section at:
(301) 827-3701
For registered Vendors ! remi'ttance
provides this i n f o ~ t i o nis
called Payment Advlce,Internet
Delivery (PAID). To s ~ on ~ to
n
PAID, vlait the WEB Site at:
https://fms2.treas.gov/paid/securi
ty/PaidLogin.asg
I I 1
TOTAL CARRIED FORWARD TO lSTPACSP(1TEM 1 7 ( H ) )

.
- - --- - - - - - -
FORM FDA 3304

ORDER FOR SUPPLIES OR SERVlCES PAGE O F PAGES
IMPORTANT: Mark all mcl.pr a d p8p.n wlth Mb.d a n d l a ordw numtmn

r ME OF ORDER 2 C O ~ ~ U CM
T (Hmy) B SMPTO 1
09/21/2003 a MEOFCON-
9 ORDER NO 4 REOUlSmONfREFERENCE NO
DHH~/PHS/FDA/CDER
DO613103
5 ISSUING OFFICE (I\Wraa am@immnaloJ b STREETADDREGS

DHHS/FDA/CDER/OM/PW/AC~. ~ m . 5600 FISHERS LANE
ATTN: C I N D Y ADAMS ROOM 121-55
HFD-5C
1 5 4 0 0 CALHOUN D R I V E
R O C K V I L L E MD 20855 = I
7. TO.
F c cm
ROCKVILLE
I. SCUP VIA
1 II STATE / e ZIPCODE
IMD 20857
a NAME OF CONlRACTOFi
WEST ASSOCIATES INC
8. TYPEOF ORDER 1
b. COUPANY M E a. PURCHAGE IG b. ~ E L ~ R Y
c m E E T ADDRESS REFERENCE YOUR

1420 S P R I N G H I L L ROAD
- --
-I
SUITE 325 .. ..- I

#lid&only d UUs torm ard is
<- -
- I
dC m e. STATE 1. ZIP CODE

~ r a ~ ~ m ~ ~ l o * i n g m h a t m m
mdcnnd&m.psbbsdbnbohlidesd
WsQdermdmmSWsched~.U
-+mmalermss~
~dme*ovenmbarsa
d
~ , ~ ~ a a ~ r a m d .
MCLEAN
VA 22102-3039
8. ACCOUW AND N ~ ~ ~ U T I DATA
O N S 10. REOUlSlTlONlNG OFFICE
D 06131 00 6992946 241R 22390K40
. -
11. BUSINESS CLASSIFICATION (Cnsdappmprmtem a s ) )

a . ~ n . o m E R w w c DIS*wAwAGED ' ~WO-wa~
i z . F.0.B. Palm Destination ~f 14. G O y E R mM A o . 15. DEum T o F . o a PoW 16. DIXWNTTERMS
ON OR BEFORE (Dsb)
13. PLACE OF
a. INSPECTION b. ACCEPTANCE
Destination - . Destination
. ._ . -
1 17. SCHEOVLE (Sss mvsrss brllsjstdons) I
YW I
A . - >
oumm~ UNIT F= o w n
mEM NO. SUPPLES OR SERVICES ORDERED U N r PRICE ACCEPW
(a) (b) ic) (d) (eb (P)
-
TaxI D Number:
DUNSNumber: b;?
, , A~ ,
P e r i o d of Performance: 09/25/2003 t o
03/31/2004
/,; q
1 DEVELOP '-CDER
Continued
'S
.. .
COMMUNICATION PRODUCTS
I
EA
/-
TOTAL
17(h).
*8. SHIPPINQPOINT 18. GROSS SHlPPHKj WK;HT 10.INVOICE NO.
~
lConL
n.w u I N V ~ C TO:
E
a NAME DHHS/FDA/Accountina O n e r a t i o n s Br. ,s .i' .
sE88Uffi
IIYSTRUC7lONS b. STREETADDRESS ATTN :
wRw.TE (or P.0. BW 5600 FISHERS L A ~ E 17(1).
HFA-122 GRAND
14
TMN
cC m a STATE 0. ZIPCODE $9,900.00~

ROCKVIL L E MD 20857
22. UNITED STATES OF AMERICA 23 NAME frm
BY ( S Q M M J C Y N T H I A ADAMS
TITLE: CONTRACTINOORDERINOOFFICER
YPORTANT: M P * * l ~ m d p v m m w n h c n n b a d m V u o r d a n u m b e n
DATE OF OR- CONTRACT NO.
ORDERED
FROM OUTSIDE THE UNITED STATES" TO INCLUDE

SPECIFIC TASKS ON ATTACHED STATEMENT OF WOR
\ Li \
t? I
52.212-4 CONTRACT TERMS AND
CONDITIONS-COMMERCIAL ITEMS (FEB 2002)
RECEIPT AND ACCEPTANCE OF SUPPLIES/SERVICES

. --
--
-.
*
..-
THE SUPPLIES AND/OR SERVICES DELIVERED
HEREUNDER S H ~ BE
L INSPECTED AND ACCEPTED
" '
AT DESTINATION BY THE CONTRACTING OFFICER?S
REPRESENTATIVE (COR! SPECIFIED BELOW. IF
THE SUPPLIES OR SERVICES ARE ACCEPTABLE,
THE COR SHALL PROMPTLY FORWARD A REPORT OF
. . INSPECTION AND ACCEPTANCE TO THE PAYING
OFFICE. IF THE SUPPLIES OR SERVICES ARE
SHALL DOCUMENT THE
NOT ACCEPTABLE, THE
NONCONFORMING ITEMS SERVICES AND F"
IMMEDIATELY NOTIFY THE CONTRACTING OFFICER.
THE COR FOR THIS ORDER IS: (CRYSTAL RICE,

301-827-1673, HFD-50) ?
C.. _ . -_ _ - -. -.
QUESTIONS CONCERNING THE PRICING OR TERMS

OF THIS ORDER SHOULD BE DIRECTED TO:
(CINDY ADAMS, 240-453-6712)
QUESTIONS RELATING TO WHEN PAYMENT WILL BE

RECEIVED SHOULD BE DIRECTED TO THE FDA
PAYMENT OFFICE AT (301.) 827-5007.
I
,Total amount of award: $9,900.00. The
obligation for this award is shown in box
TOTAL CARRIED FORWAR TO 4 ST PAGE (ll

MSN 754Wt-1YdM2 Pm *m
DEPARTMENTOF
HEALTH AND HUMAN SERVICES
PURCHASElSERVlCElSTOCK REQUISITION
DELIVER TO
oom 12A-55, HFD-50
.--.
..
to complete Drug Imports consumer
educalionlinformationinitiatives:
Task list and justification attached.
. . -
West and Associates, Inc.

Attn: Colleen Fisher
1420 Spring Hill Road, Suite 325
McLean, VA 22102
(703) 893-0404, ex! 225
FAX (703)693-0988
1
PAGE OF P;GES
ORDER FOR SUPPLIES OR SERVICES 1 I
IMPORTANT: Mark all packages and p a p e r s wi!h contract andlor o r d e r n u m b e r s -

?
I. DATE OF ORDER 2. CONTRACT NO ( 1 1any) 1 3 ORDER NO

i RE+UIS:TION NO
1
4
FDA DO6126 00 01 DG 00 1 ~06126

I
5 ISSUING OFFICE 1 Adarcsr correspmdanw lo I 6 SHIP TO ICmsrpnee a n d adbress. Z I P Cme
DHHS/FDA/OFACS/IT Contracts Br. DHHS/PHS/FDA/PARKLAWN BLD,

5600 Fishers Lane, HFA-511 5600 FISHERS LANE E A-511
Room 2129
Rockville, MD
7 TO CONTRACTOR
20857
I Name. aaaress and ZIP Code )
. -
iI
I
ROCKVILLE, M3 20857 -
-
8. TYPE O F O R D E F
-- 1 I
i
SYNTHESIS PROFESSIONAL SERVICE, INC b$ A PURCHASE - ~ e l e r i n c eyour
3712 CAPULET TER RUTH m T E GIGLTOTTI

Please I u r n ~ s hIhe toilovvlng o+ lhe lerrns and c c n d ~ l ~ o n s
SILVER SPRING, MD 20906 SpeClfled o n the allached s i e t l s kncludlno de tverv a =
. -.
..a.
ACCOUNTING AND APPROPRIATION DATA 10. REOUISITIONING OFFICE
HFD 200 BOBBI JONESl

22390K 40 2522 11. BUSINESS CCASSlFlCATlON
. PREFERENCE TYPE-OF
6992946 D 06126 00 WR~OSE PROGRAM BUSINESS
..
CODE R49 9 CODE 63 CODE
I I
-12. F 0.0 POINT 14. GOVERNMENT B IL NO. 15. DEUVERTO F.0 3. POINT 16. DI~COUNTTERMS ,
Destination ON OR BEFORE I Dale j
13. PLACE OF INSPECTIONAN0 ACCEPTANCE

/
1
1
1
28-SEP-2001 I N e t 30
17 SCHEDULE
QUANTITY UNIT
ITEMNO - SUPPLIES OR SERVICES AMOUNT
(A) (8) v
ORDERED
(C) (D)
PRICE
(El 1 (F)
- - - - FDA CONTACT PERSON: r-

SHERUNDA LISTER ON 301 827-1669
PROFESSIONAL SERVICES OF
CONTRACTOR TO WRITE, DESIGN AND
DEVELOP THREE CONCEPTS FOR PRINT
PUBLIC SERVICE ANNOUNCEMENTS AND
PRODUCE ONE PRINT PSA THAT TARGETS
PHYSICIANS AND ONE PRINT PIECE L
THAT TARGETS CONSUMERS AS

INDICATED IN THE ATTACHED SCOPE OF
WORK.
PERIOD OF PERFORMANCE:
NOT TO EXCEED ONE YEAR I
1 OFFICER IN CHARGE
2 DESIGNER
0 - 1 i
, ! I 7 1
3 WRITER
I- i
18. SHlPPlNG POINT 19 GROSSSHIP WEIGHT 20 INVOICE NO

-I V
I
(ti) TOTAL
4 rxml
pages
21 MAIL INVOICE TO 1 Indude ZIP CC& j I I
I 1 17(1)
4 GRAND
~
5600 FISHERS LANE, HFA-122, ROCKVILVE, MD. 20857 13605.09
I TOTAL
23 NAME ( T y p c d )
n UNITED STATES OF AMERICA
Br (slpl.rurs)
Dee Gihson
Tt7l-E COWFACTING IORDERINQ OFFICER
I
FORM FDA 3303 (10-88) 1
IMPORTANT
Mark a l l packages and p a p e r s w ~ t hc o n t r a c t a n d l o r o r d e r n u m b e r s
I
I
PAGE
i
OF
l
PAGES
7
2
DATE OF ORDER
ITEM NO
28-SEP-2001
CONTRACT NO
SUPPLIES OR SERVICES OUANT~

/ ORDER NO
FDA DO6126 100 31 DG O i i
UNIT
ORDERED PRICE AMOUh'l
(A) (8) (ct (0) (El
-
4 WEB DEVELOPER I , / -
I
5 OTHER rOST: -..- .
MI SC .
REPRODUCATION
LOCAL TRAVEL --
9 -,
L/
117.h
DELIVERY t7 Y'
ORIGINAL 1~~us.l.nti-rION 1
1
PARTIAL PAYMENTS ARE AUTHORIZED
AND BASED UPON THE RECOMMENDATION
OF THE FDA PROJECT OFFICER.
. --
-
Conditions - Commercial Items (MAY
1999)
Receipt and ApEeptance of

Supplies/Services:
delivered hereunder shqll be
inspected and accepted 'at
Officer's Representive (COR)
If the supplies or services are
items/services and immediately
(TheCOR for this order is:
SHERUNDA LISTER ON 301 827-1669
I
will be receiGed should be
at Phone No. (301)827-5007
Points of Contact:
I I I 1
TOTAL CARRIED FORWARD TO ISTPAGE (ITEM 1 7 ( H ) ) 8331.09

FORM FDA 3304 1
IMPORTANT Mark
SCHEDULE CoNTlNuArloN -
all packages and papers with c o n t r a c t andlor o r d e r numbers
1 3 ! I
PAGE 0- PAGES
3
DATE OF ORDER
ITEM NO
28-SEP-2001
CONTRACT NO
OUANTITY
uNK
1 ORDER NO
-
FDA DO6126 010 01 DG 0 2
UNIT
ORDERED PRICE kOUW I
(A) (8) IC) (Dl 1E ) 1IF1 I
directed LO: ,
-I I
DEE GIBSON ON 301

-* 827-7177 !
I
I I
I
1996, agencies of the Federal i
funds transfer to make all I
-
payments. You are required to -*
--
- - *
+--
--
include the followi~g_information
receive payment-:
#
S-
I -
payment.
2.. Account number to which funds
3. Type of depositor account
C fo check*, S for savings.
. Vendor with FDA, there is no need
to supply this informat'on on
- ---- - be reported.
- - chanaes should
every PO, however,
d
Should you have any questions, you
Administration, Office 5f
Financial Management, Systems
Accounting Branch at:
(301) 827-5086 b
For registered Vendors, remittance

provides this information is
called Payment Advice Internet
Delivery (PAID). To sign on to
PAID; visit the WEB Site at:
https://fms2.treas.gov/paid/securi
ty/Paid~ogin.asp
- TOTAL CAFiRlED FORWARD TO I S J PAGE ( lJEM 17 ( H ) ) 0.001

FORM FDA 3304 1
01/11/02 ll:4O FAX 301 652 5264
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ATrm EAVLA JENKINS
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400 -
7 T H STREET, SW, 5106 400 Seventh Street, SW, Roo5 5106
Washy ngton DC 20590
WASHINGTON DC 20590 .-
GLOBAL EXCHANGE INC

ATTN JOSH TAMBOOR
7 9 1 0 IQOODMONT AVE SUITE 200
BETHESDA MD 208143015
- IF--
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13. THIS ITEM APPLES ONLY TO MOMCICATKINS OF CONTRACTslORDERS.
IT MODIFIES TME CPNTRACTK)RMR NO.AS OESCRLBED IN mM 14
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3ey A t t a c h e d
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~ ' A C Q U I S I T I O NSERVICES
SECTION C -
Description/Specifications/Work Statement
I
Section C of the basic contract is changed as follows for Task
O r d e ~Nu. 4 only
-
-
C-1 SCOPE of Work:
7
Independently, and not as an agent of the Government, t h d

Contractor shall furnish the necessary personnel, rnaterijl 5 ,
services, and facilities, not otherwise provided by the
Government, as needed to perform the work set forth below.
The contractor will continue development

-. .- of a ~om~rehensr've a
communications plan designed to rdlfe the awareness of-~ n e r i c

drug safety, effectiGeness, and FDA' s review and approv#ll
requirements for generic drugs. T h ~ scomprehensive
communications plan would ~nclude,but not be limited to,
research and identification of appropriate
for consumer and other audiences, and to make
for methods to evaluate and measure the effectiveness of these
educational vehicles once implemented.
The Contractovshall: ~
a -
Work with FDA/CDER to create a materials development hnd
dissemination plan.
7
- -. b -
Ptovide a draft comprehensive cownunicatiod plan, no& less
than 10,000 words, which shall include the following
information:
the characteristics of each population group of generic drug

users;
v the details of any significant variation between groups;
who customer decision makers ate;
- how FDA/CDER might influence them;
where customers get their educational materials;
what form they receive their materials (i-e., written, media,
the Web, etc.) ;
v the ranking of eacil 01 the foregoing;
what educational mateltials FDA/CDET\should develop, taklng
CDER's list into consideration;
v a step-by-step action plan for executing the communications
plan;
methods of evaluation and measurement of the effectiveness of
he o v e r a l l plan; d f d
v methods of evaluation and measurement of any educational
-,
vehicles that are developed as a result of t-he p l a n ' s
recornmenda tl ons .
c - The draft comprehensive comrnunlcations plan shall be due

thirty (30) working days after Task Order Awdrd D a t e a n d qlaced
on 3 . 5 " disc (Microsoft ' 97 format) and del i v e r e d to the Project
Officers (PO). In addition the draft plan shall also be
submitted vla ~ - r n ; l l to the Pro-~ectOfficer f o review.
~
The Project Officer shall have fifteen (15) working days from
receipt to review/comment on the draft comprehensive
communications plan and submit those comments to the contractor.
-- -- -
The contractor shall have fifteen t15) days from recelpt51f
Project Officer's comments to Incorporate them into t h e
*-I
--
comprehensive communications plan and submat a final plan Fo the
-r
Prolect Officer . The Kina1 comprehensive ~ommunicatlonsplan
shall be delivered on a 3 -5" disc (Microsoft 97 f o r m d l ) anh 3
hard copies sent in the quantities and addresses 1ndlcat.ed below
(F-1) -
The f o l l o w i n g are the detailed task requirenzents f o r t h i s
contract :
f
TASK 1: Materials Development
I
The Contractor shall provide technical support fqr the pladning.
I
- - development, implementation, promotion and e v a l d t i o n of public
and professional information a n d educational projects reladed to
C D E R ' s generic drugs edr~cation campaign.
Specitically, the Contractor shall be required to develop a s

many as five different crearive message products, which s h h l
include posters, information brochure/slim.Jirn, radio PSAs,
sporting event materials and exhibit panel pieces.
- Three ( 3 ) print -PSAs have a'lready been created.

The sporting
event materials and exhibit pieces may simply be enlargements or
reformatting of existing pieces. In adition, a revised FDA
Consumer article m a y b e incorporated into the Web site design,
brochure, or any 01 the other materials. Logistical and
technical support may include,writing, layout, desiyning, and .
I
I
preparing illustrations f d r products, which are to ha p:rinted by
the Government Printing Office.
nistribution activitics for all materials

the estimate. Such activities would include
calling for follow-up, Burelles ( o r other) feedback for
print PSAs that are already produced , and all
materials (Slim-Jim brochure, radio PSAs), and putting .-
information on CD's.
The brochure estimate should include creative concept and tlext

I
u n e d in CDER's print PSAs and Q & A piecc, and design of a t d o -
sided, four-colbr, "Slim-J-im," written in both English-and!
Spanish versions, y i t h 4 X 8 " trim, coated 2 side scoc~k,
white 12 point, looselear bind,- 1 Chromolln + 1 ,blueline prloof,
Furnished materials to CDER should include up to. five cvlor
separations ~ i t hproofs as necessary for the appro,val process,
and final files on disk for printing by the G.P.O.
Poster estimate should include creative concept and text used i n

CDER's print PSAs a n d Q & A piece., anr3-design of a poster - - .-
approximately 22"X28".i-n size, and posters formattedfor ~ y b l i c

I
4.
- transportation ad (buses and trains) use. Materials provided
us should include one large color separatib'n with proofs as1
to
necessary far the approval process, and final files on disk for
printing by the Gover.nment Printing Office:
.
.
~.
TASK 2 : Develop Multimedia Educational Products
. .
I
The Contractor w l l design the following four 1 4 ) radio public
service announcements ( P S A s ) : one 15-second, one 30-second pre-
recorded with talent, one 15-second and one 30-second live read
-(includes dissemination and feedback/tracking), related to
.--... ,..-._-_
.
generic drugs. Each PSA khould be done.in English and then1
translat'@d anijproduced for a Hispanic audience.^^ ~
The Contractor shall create all script drafts and final d r a l f t s .
All scripts wlll be submitted to the Project Officer for
approval.
The Contractor shall develop final demos to be submitted td the

I
Project Officer for approval. Prior to final recording, t h , e
--
demos must be approved by the appropriate CDER personnel, EjDA's
Office of Public Affairs, ahd the Office of the Assistant
Secretary for Public Affairs. The Contractor shall make
change-s, if n e e d e d and as directed by the Project Officer, to
obtain these approvals.
The Contractor shall chooge the most cost-effective means dor

producing the radio PSAs. The Contractor shall perform ald the
I
necessary production services, such as renting the studio and
equipment, h l ring product lon personnel, casting, providing sound
services
-
and music, editing, and duplicating the material. (
The Contractor shall prepare promotional materials and a

distribution plan for marketing the PSA to media outlets, other
Federal governlnrrlt agencies, consumer and heslth care educdtion
groups, as well as health c a r e maintenance organizations
o t h e r interested p a r t i e s . The Contractor shall be
for ttre distribution of thc PSAs.
The Contractor.shall complete the final edit a n d duplicate Ithe

PSAs. In addition,.the contractor shall submit a master of each&
PSA to the Project Officer, as--wellas release..rights f o z m sI
filed in connection with the PSA production. '.
Estimate shall include dissemination and feedback?trackinq o r

use of the r a d i o P S A s .
TASK 3: W e b Site Deeiqra
-- The Contractor shall design a consumer-frierldly page to ..
posted on FDA/CDER's Web site, to educat.~ .the p u b l i c aboutI t h e

I
safety, effectiveness, and stringent review process for generic
drugs. The C o n t r a c t o r shall include any materials of thedr
I
design (informational brochure), a s well as article previously
written by FDA and Questions and Answers piece already written
in-house.
fl
The contractor shall discuss a n d . propose i d e a s with the Project
Officer . .
I
--. - ..__
-
TASK 4 : P l a n , collect) Organize and Manaqe Project 1nfo h i t i o n

I
- -
r0
The Contractor shall eff~cientlyplan, c o l l e c t and manage
I
project information to ( 1 ) develop or utllize a commercial
oftw ware computer database, ( 2 ) report the actlvities 01 I!the
project to the government, and ( 3 ) track dnd monitor project
actlvities. I n o r d e r t o accomplish t h i s the Contractor d h a l l :
a - Submit to t h e Government Printing Office withln one

I
. of t h e contract award, - a plan and desigrr for the prcject
&
reporting system;
I
b- Implement the system when approved by GPO and update the
database on a current basis, as provided by the contract
delivery schedule;
*
c- Use software and hardware that meets FDA guidelines,
specifically: PC-compatible; operate in a Winduws envi~onment,
I
.and use software consistent.with the FDA's OFACS standards.
i
The
Contractor shall at all times maintain compliance with current
DISM standards, which may change over the duration of tAis
contract.
d- A t Che end of the contract p e r i o d , provide GPO with topies of
-
a l l i n s t r u m e n t s a n d r e p o r t f o r m s d e v e l o p e d d u r i n g t h e courbe o f
t h e c o n t r a c t , a n d a c o p y o f t h e c u r r e n t system, d a t a b a s e s Ia n d
a n y t e c h n i c a l d o c u r n e r ~ t s . The s o f t w a r e , d a t a b a s e s a n d
s h a l l be p r o v i d e d t o t h e P r o j e c t o f f i c e r s i n h a r d c o p y
%" disk.
--
R e p o r t i n g Requirements:
Monthly S t a t u s R e p o r t - Two c o p i e s of a b r i e f m o n t h l y s t a t u s
r e p o r t due 10 c a l e n d a r d a y s a f t e r t h e end of e a c h m o n t h .
r e p o r t s s h a l l I n c l u d e a quantitative a n d q u a l i t a t i v e d e s c r z p t l o n Fhese
of o v e r a l l p r o g r e s s . - .
-- - - -
- --
Semi-Annual R e p o r t s - Two c o p i e s d u e o n e m o n t h f o l l o l r i n g -:the
_ ---- 'end o f e a c h six-month t i m e p e r i o d . These reports s h a l l i n , c l u d e :
a summary o f t h e work p e r f o r m e d d u r i n g the p r e v i o u s s i x m o n t h s ,
and; recommendations a n d c o n c l u s i o n s based on the e x p e r i e n
r e s u l t s obtained, i f - any.
Final Report -F i v e copies d u e u p o n c o n t r a c t e x p i r a ~ i o n ..

d r a f t o f t h e f i n a l r e p o r t s h a l l he s ~ . ~ b m i t . t . e3d0 d a y s
s u b m i s s i o n of w e f i n a l document f o r P r o j e c t
and a p p r o v a l .
The P r o j e c t O f f i c e r w i l l r e v i e w t h e f i n a l r e p o r t in 1 0 u o r ' k i n g
. __
. .. .- d a y s a n d r e t u r n i t t o t h 2 C o n t r a c t o r . T h e C o n . t r q c t o r h a s 20
workingdays t o revise i t . This report s h a l l igclude:
A summary of a l l w o r k p e r f o r m e d .
~ e c o r n m e n d a t i o n s a n d c o n c l u s i o n s b a s e d on t h e e x p e r i e n c e a n d
results obtained.
Data f i l e s , d i s k s , tapes, a r t w o r k , e t c . - T h e C o n t r a c t . o r s h a l l
d e l i v e r a t t h e e n d of t h e c o n t r a c t a l l d a t a f i l e s , o r i g i n a l a r tI
- work, d i s k s , t a p e s , a n ,d m a t e r i a l p r o d u c e d a s p a r t
.contract.
~ o n t h i yB u d g e t a n d L a b o r S u m m a r i e s - Two c o p i e s o f t h l s r e p o r t
s h a l l be s u b m i t t e d n o l a t e r t h a n 3 0 c a l e n d a r d a y s f o l l o w i d c j t h e
end o f t h e month. T l l r l a s t r e p o r t s h a l l be s u b m i t t e d o n t ~ h e
L a s t cant r a c t d a y . T h i s ,report s h a l l contain t h e following
information:
A -listing of work c o m p l e t e d t o d a t e ; s t a t u s ( a c t l v e , complete,

c l o s e d ) ; t o t a l d i r e c t l a b o r h o u r s a u t h o r i z e d , t o t a l direct! l a b o r
hours expended and t o t a l d i r e c t l a b o r hours n o t expended.
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GLOBAL EXCHANGE INC

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ATTN PATRICK MCCAFFREY
7 9 1 0 WOODMONT AVE SUITE 2 0 0
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13. THIS ITEMAPPLIES ONLY TO MODlFlCATlONSOF CONTRACTSDRDERS.
IT MODIFIESTHE CQNTRACTK)RDER NO. AS DESCRIBED IN ITEM 14
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Continued . ..
~xssptas prondcd hsmn, 1Ib r m m d cundmom o f h hrdosumnl m k m @Aor lM, ol h e n s l a chsnged, m u m whatgad a n d in frdl b m md
15A NAME AND TITIE OF 6 G N E R f l p IM NAME AW) lllU OF COHlffACRNG ORY;W ( T y p rn pirv
Ics~d~-JfD E B O RINCON
~ A
1M;.M
( S ~ n . h . . d b ) . + m ~ b ~ n )
a
%ID5 - ~ANDARDFORHJO(REV.1083)
rfmuibcd by CSA
I
AMENDMENT OF SOUCITATION/MODIFICATIONOF COMRAC?~'.--~-~ I [ PAOE CF PMES
I I1 1 1
2.A M M ~ / M W I f l C A T I V t NO.
i 3.EFFECnVE DLTE 4 RtDUleltlONlPURCiWE REQ. NO. 8. PROJECT NO (n q p r r a ~ m ;
00004 06/30/1999
0.185UED BY C ~ SE V C ~ ~ O 7. AOMINISTERCD BY vdnrlhu,rkm OJ -1 SVC-190
US DEPT OF TRANSPORTATION US DEPT OF TRANSPORTATION
TASC SVC-180- TASC -
ACQUISITION SERVICES
400 -
7TH STREET, SW, 5106 400 -
7TH ST, SR, ROOM 5106.:
WASHINGTON DC 20590 WASHINGTON DC 20590
a NAME CND PUPRE89 OF CONTRAClDR (h. wutQy. 9ab wd UP Coda) Bn IIU(WMWOF 60UClTATION.N3
GLOBAL EXCHANGE I N C
7910 WOODMONT AVE SUITE 200
BETHESDA MD 200143015
-I
A
IM.MODIFEATIONOF W N M 1 0 R D E R H 3 .
DTOS59-95-C-00408
D970006
- ' i
1 ~ ~ t E Q F E E r r741
W .-
-
CODE 1
7
FACILITY CODE 02/03/1999
11. THIS ITEM ONLY APPLIES TO AMENDMNT OF 6OLIClTATIONS
_- - ~ h rbavm
r nunhred .ollclbtlon k vmndrd u mat In& in ~ b m14. Th. kow .nd lhe dab rp.dfhd fnrradptdO h m la * n d ,
~ r a u ~ t ~ l m d m d f i r ~ l p t d W . ~ n t p r b r b t h r h o l v d ~ ~ h ~ w U d b U o n c u u m r r u n d e d , b ~ ~ r d ~ ~ m b t h o d . : ( a )
brim 8 h d 16. md rdumlnrr rod.r d h amrndmenl: Ib) BYdamhddnn nalddhh a m d m d a whoowdth. &n\lht o r ~ Or
d wanb
hnotdd;
-
dlothh id &b rmandm&. and la n a l u r d & r b *bpmtng kour uddsb ~ ; d . 1
12 *CCOUNlWO AND APPR0PAUT)ONOATA (JfnquhdJ $0.00 1
Not Applicable
1 9 HIS ITEM APPLIEB ONLY 70 MODIFICATIONS OF CONTRACfSCORDERG,
It MODIFIES THE C0NTRACTK)RDER NO. A6 DEGCRIBED IN ITEM 14
PO (A.TW CHAK(6CrUSR ISISSUEOPURSJANITO TSpmtW-JWE-SElFORMHW Q rrW I M
1 4 . 4 E M A D E H ~ E m M n A C l ~ NM
0. MEABOVENUMBEREO~ N T R A C T ~ R P E(9R MOW^ m RPBCT

WE~ ~ ~ I S I R A T I VWOEB
E puak .L OM&I.~&I~ aaq
- -- dU ~DJSET PCfllH IN E M 14 PURSUAHTTO WE UIHOR~*CIF F& a . 1@~ ) y'
c nu9 SUPPLEMENTAL m n E w r P ENKRED m PVRSUANTTQ ~
t .
m wm
he Mutual Agreement of the Parties
I
oo m l ~ o c n Y k n m ~ m o d M a u aM
, II
I
LWmnvW'T: (j k~ bmqdmdbyn.P-rnd~~n 1 WPh b hh,kUlwUfflcm
14 O W P K X J OF MNNDMENTIMop(P(CAllC Yk o k d C ) 0 . a Y o l i b ~ ~ D 1 ~ ~ ~ ~ W r h ~ k u l b * j
Tax ID Number: b -?
The purpose of this rnodificatlon is t o extend t h e
period of pertonuance. Accordingly, Contract
.DTOS59-95-C-00408, DO D970006 is modified as
follows:
The of performance ie hareby extended

through October 31, 1999.
/MARK T. WELCH I
/- ORDER FOR SUPPLIES OR SERVICES
IMPORTANT: Mark all packager ana papers with contrad a n d l o r order numbm
PAGE 0: PAdES ,
1. DATE OF ORDER 2. CONTRACT NO. Orany) 6 SHIP TO.

GS23F0071N a MAME OF CONSIGNEE
07/07/2004
O R M R NO. 4 RE0UISITK)NfREFERENCE NO
DHHS/PHS/FDA/PARKLAW ELDG
03917704 ~
I
3917704
I
5. ISSUING OFFICE (AWress cmsLandenOe to) b' STREET ADORESS
DHHS/FDA/OAGS/DCGM 5600 FISHERS LANE
ATTN : ATTN: AYSE HISIM
- - -
5630 FISHERS LANE I I
ROOM 2129. HFA-531 1 1
ROCKVILLE MD 20857
7. TO:
c. CITY
ROCKVILLE
1. SHIP ViA
1/ d. STATE
RD
e ZIP CODE
120817
a. W E OF CONTRACTOR
TK WORLD WIDE GROUP, INC.
8 TYPE OF ORDER 1
b UIWANYNAME 43.G;.~~~HAS~
- k bY
R, , -
c STREET ADDRESS
3325 M STREET NW
- -
-
REFERENCE YOUR -1E*teP la bdllng NtnnVcnr m h e

rel- mts d d e r y ader u
3RD FLOOR
/
dtwt 10 I"stNC6om OClllgnCd on

dr d e d y d ~ 1 1lcrm
s and u
ReaseluMshlheldloungonlhe(emp dued sh,mlo me 1- and
and omciwassped& on w n vdes d cdod~:unsd vp a b o v e - ~ ~ n b a c c
hscrdaadmlheana=halsheets.d
dWlY e STATE L Z P CODE caUm
my, nduc3t-q dellvery as I W I W
WASHINGTON DC 20007-3560
9 ACCOUNTHG AND APPROPRIATWNS DATA 10 REWISmONlNG OFFICE
,
DHHS/FDA/OFACS
1..
D 39177 00 6992824 2522 22320G20
11 BUSINESS CLASSlFlCAllON (Check &
e aor(ms))
a SWLL C bOMERlN4NSMAU c DlSADVAhTAGED d WOMEN-OWNED
12. F.O.B.POINT Destination

13. W E OF
. GOVEWWENT&UW.
I 15. OEUVER TO F.O.B. POINT
ON 08 BEFORE (Dale)
-.--
WWECTKIN
Destination - I
b. ACCEPTANCE
Destination-' I I
17 SCHEWLE (Seerevene 6 r R c j e d m s )
II
I
I
I
Net 30
ITEM NO. I SUPPLIES OR SERVlCES

QUANT-rn
ORDERED UNIT
UNIT
PRlCE AMOWST
i oUANTm
ACCEPTED
7- 1
A,
(c) (d) (a) (r) (01
Tax ID Number: r~
6 7 .
Sce JOB NUMBERS . '---j-745,746,

747, 748.. 749, AND 750 DATED 5/12/2004 -
TINA 0 ' HARROW
k,
i.'
,
-
w AND COLOR PRINT PSA'S
jcontlnuea . . .
18 SHIPPING POINT 10 CROSS SHIPPING WElGKl Zo INVOICE NO 17PL

TOTAL
(-
21 W L m c E TO mws)
SEE LYUING
a N4ME
DHHS/FDA/Accounting Operations Br
'597.715.06 4
MmKnONS b STREET ADDRESS ATTN .
O N R M R Y
( u p 0 Ew) 5600 FISHERS LANE
176)
HFA-720 GRAHD
-
301-827-5007 TOTAL
C CITY
ROCKVILLE
d STATE
MD
e ZIP CODE
20857
197' 715~-06
4
22 U N m D STATES OF AMEPJCA 2-3 flmf
BY ( S V M ! U ~ )
b @ . - . - ~ PATRICIA WRIGHT
TITLE CONTRACTINOOFQEF4UdGOFFICER
NSH lYM1.151Mhl u - O P T r ) L u L ~ O ~ Y l ~ W I )
PREVIOVS E D I m NOT U Y B L E -wOWI*(U~lrn21~.1

, .-
t<%t67 \1m.QO
c

1
I Y P O R T A K I : Marh a11 pachapen and papon 4 t h conhacc andlor order numben !
1. DATE OF ORDER 2. CONTRACT NO. IHanyJ - SWP
6. - TD.
.-
a NAME OF COIISIGNEE
I
3. ORDER Ho. 4. REQUISITIONREFERENCENO.
D6087004 D6087004 DHHS/PHS/FDA/PARKZJLWN BLDG
I
5. ISSUIIIG OFFICE ( A d d r r n cumrponcbnss IcJ b. STREET MDRESS

DHHS/FDA/OAGS/DCSC 5600 FISHERS LANE
ATRJ: TRACY O'NEILL RM 12831. HPD-210
5630 FISHERS LANE
ROOM 2129, HFA-521
ROCKVILLE MD 20857 C CITY d. ATE c. ZIP CODE
ROCKVILLE M 120857
7.70. 201-445-1711 1. SHIP VIA
a. NAME OF CONTRACTOR
DWJ TELEVISION, INC.
8 TYPE OF ORDER
b COMPANY NAME . 0.P.
uRcwsE (IB~DE
c STREET ADDRESS REFERENCE Y W R :

ONE ROBINSON LANE
-- .
--=I -.
..
-.
d. CITY e. STATE I. ZIP CODE
1 Pknvhnhlhe(otb.ngonhbm
and d a b s r p e ~ i k d
UI*adsrondmhs~~~heek.H
oh'both sides of
m6.Q
any, irddng mhry as mr&abd.
RIDGEWOOD NJ 07450-2516
9. ACCOUNTING AND APPROPRUTIONS DATA 10. REQUlSlTlONNG OFFICE
D 06087 00 6992946 2522 22390K40 DHHS/PHS/FA/PARKLAWN BLDG

11. BUSINESS CUSSClCATlON (Check a p p w A @bcu(es)J
Ed s.SUALL b. OTHER THAN SUAU c. DSADVANTAGED d.
12. F.o.6. P o I m Destination .f $4. w v E R N m E m B m o . is. DELNERTO F.O.B. mm 16 D DUNT TERMS

ON OR BEFORE (Deb)
13. P U C E OF
Net 30
Destination . Destination
-.. --
cW+nlN UNIT QUANTrn
ITEM NO. SUPPLIES OR SERVICES ORERED urn PRCE AUOUN? ACCEPTED
la) (GI (Q I@) m'
Tax ID Number:
Period of Performance: 09/01/2004 to
08/31/2005
A 2 HOUR SATELLITE MEDIA TOUR AND A RADIO

MEDIA TOUR, 2 HOUR PACKAGE FOR A TOTAL
Continued ...
-- 1 18. SHIPPING POINT 1 18. GROSS SHIPPINGW E G H I 120. INVOICE NO.

I
!. . , 21. YAL INVOICE TO:
a. W E $0.00
Y E BLLLW
DHHS/PDA/Accounting Operations Br.
I N S ~ R U C T ~ Sb. STREET m S S 12345 PARfCLAWN DR1,VE .
DN REVERSE (w P.O. Box) HPA-720
301-827-3742 OR 866-807-3742
C CrW d. STATE a. Z1P CODE $20,000.00

ROCKVILLE 20857
".MD
2 2 UNlTED STATES OF A U E R U 2 1 NAME (Tytmd)
By Ebnm)
b TRACY O'NEILL
TITLE: CONTRACTMWORDERINGOFFICER
I
ORDER FOR SUPPLIES OR SERVICES P A G ~OF PAGES
-
SCHEDULE CONTINUATION 1 2 1 4
-
tYPORTANT. k haR pglrsgrr ard rl(h mrprda nd)or ar)anmhn I
DATE OF ORDER CONTRACT NO ORDER NO
09/01/2004 GS23F0298M D6087004
ITEM NO
(A1
NTE $20,000.00.
SUPPLlESlSERVlCES
(8)
RlPNnlY U Y T
WOERED
('3 (0)
UHn
RICE
(E) WIF) W 1 OUANTIT'
ACCEPTEi
IG)
THE SCOPE OF WORK INCLUDES: THE -

CONTRACTOR SHALL CONDUCT RESEARCH,
DEVELOP CREATIVE CONCEPTS, DESIGN AND
DRAFT COPY, RECORD, EDIT AND CREATE RADIO
MEDIA TOUR AND SATELLITE MEDIA TOUR. FOR
THE SATELLITE MEDIA TOUR THE CONTRACTOR
SHALL PRODUCB AND DIRECT THE TAPING FROM
1 I
A STUDIO LOCATION, ARRANGE AND PURCHASE

SATELLITE AND TRANSPONDER TIME AND BOOK
STATIONS. THE C O N T R A m R &SO SHALL --- * -- -
DEVEOP A TARGETED MEDIA LIST AND PITCH
AND DISTRIBUTE THE P R O D U ~ Sm O ~ T S
AND PLACE FOIJAW-UP CALLS TO ENMURAGE 2,
PLACEMENT. MISCELLANEOUS FEXS ARE ALSO

TO BE DETGRMINED DURING THE PERIOD OF
PERFORMANCE AND ALL COSTS ARE NTE
s20,000.00.
52.232-33 PAYMENT BY ELECTRONIC FUNDS
TRANSFER-CENTRAL CONTRACTOR RIZGISTRATION
(OCT 2003)
f
RECEIPT AND ACCEPTANCE OP
SUPPLIES/SERVICES:
a .--
THE SUPPLIES AND/OR SERVICES DELI~ERED
HEREUNDER- GWALL BE I H S J X O AND ACCEETID I'
.
AT DESTINATION BY THE CONTRACTING
OFFICER?S REPRESENTATIVE (COR) SPEC1PIED
BELOW. IF THE SUPPLIES OR SERVICES ARE
ACCEPTABLE, THE COR SHALL PROMPTLY
FORWARD A REPORT OF INSPECTION AND
ACCEPTANCE TO THE PAYING OFFICE. IF THE
SUPPLIES OR SERVICES ARE NOT ACCEPTABU,
THE COR SHALL DOCUMENT THE NONCONPORMING
ITEMS/SERVICES AND I ~ E D I A T E L YNOTIFY THE
, CONTRACTING OFFICER.
THE COR FOR THIS ORDER IS: CINDI

PITZPATRICK AT 301-827-1496.
POINTS OF CONTACT:
QUESTIONS C0NCE;RNING THE PRICING Ok TFJU3.S

OF THIS ORDER SHOULD BE DIRGCTED TO:
Continued ...
TOTAL CARRED FORWARDTO ?ST PAQE F E U 17(9i)) I

NW T+((FOl-l~dWl SDDYIW -
I
ORDER FOR SUPPLIES OR SERVICES P A G ~ OF PAGES
-
SCHEDULE CONTINUATION
IMPORTANT: Mark aR -ward pps. anwad ndloon*r mmbsn
DATE OF ORDER CONTRACT NO. ORDER NO.
~
09/01/2004 GS23F0298M D6087004
ITEM NO. SUPPLIEYSERVICES OU- LRJT UNIT O U A N T ~
-RED PRICE ACCEPTED
(A) (8) IC) (0) (El (F) (GI
TRACY O'NEILL AT 301-827-7175.
FDA INVOICE REQUIREMENTS: .-
THE CONTRACTOR SHALL SUBMIT INVOICES TO

THE ADDRESS DESIGNATED IN THE PURCHASE 1
.
ORDER (SEE BLOCK 21) TO RECEIVE INVOICES.

TO CONSTITUTE A PROPER INVOICE, THE
INVOICE MUST BE SUBMITTED ON COMPANY
LEITERHEAD AND INCLUDE-
(I) NAME AND ADDRESS OF THE CONTRACTOR; - --

--
~
-1
(11) INVOICE DATE AND INVOICE NUMBER;
I 111) PURCHASE ORDER NUMBER'; - --
rr
-- (IV) DESCRIPTION, QUANTITY, UNIT OF
MEASURE, UNIT PRICE AND EXTENDED PRICE
SUPPLIES DELIVERED OR SERVICES PERFORMED;
(V) SHIPPING NUMBER AND DATE OF SHIPMENT,
INCLUDING THE BILL OF W I N G NUMBER AND
WEIGHT OF SHIPMENT IF SHIPPED ON
GOVEFNMENT BILL OF LADING;
(VI) TERMS OF ANY DISCOUNT FOR PROMPT
PAYMENT OFFERED; f
(VII) NAME AND ADDRESS OF OFFICIAL TO
WHOM PAYMENT IS M BE SENT (MUST BE THE
SAME AS THAT IN THE PURCHASE ORDER OR IN
A PROPER NOTICE OF ASSIGNMENT); 7
. -.me (VIII) NAME, TITLE, AND PHONE NUMBER OF P"-
PERSON TO NOTIFY IN EVENT OF DEFECTIVE
INVOICE;
(IX) TAXPAYER IDENTIFICATION NUMBEX
(TIN).
(X) ELECTRONIC PUNDS TRANSFER (EFT)
BANKING INFORMATION.
[XIj NAME AND TELEPHONE NUMBER OP THE FDA
PROJECT OFFICER REFERENCED ON THE
PURCHASE ORDER; AND
- (XII) ANY OTHER INFORMATION OR
-ATION REQUIRED BY THE PURCHASE
ORDER.
AN ELECTRONIC INVOICE IS ACCEPTABLE IF

SUBMITTED IN ADOBE ACROBAT (PDP) FORMAT.
ALL ITEMS LISTED IN (I) THROUGH (XII) OF
THIS CLAUSE MUST BE INCLUDED IN THE
E L B ~ O N I CINVOICE. ELECTRONIC INVOICES
Continued . . .
TOTAL CARFlJED FORWARD TO 1ST PAGE (ITEM 17(H))

NsumwelP~ LDYI#I
- O I I D I A L.-F Y Vk. R
-b,-
*u+mwI)um
1
' I
ORDER FOR SUPPUES OR SERVICES / PAGE 1 Or PAZES
-
SCHEDULE CONTINUATION 1 4 11 4
IMPORTANT: Marhall m k aad
~ ~3pasvilhm m m ~ - o r d a n u n m I
O i T E OF ORDER ~ G O H T ~ A CNO.
T ORDERNO.
ORDER FOR SUPPUES OR SERVICES PAGE 7 PAGES
r- - I
IYPORT#NT: Mark all paclupes and papan VIU, c o n t n d andlar ordn numbers 1 I
1 DATE OF ORDER 2. CONR3ACT NO FanYl 6 SWP TO
08/26/2004 a NAME OF M N S G N E E
3.ORDER NO.
D608604
5. ISSUING OFFICE (Addrssr mnetpmdann, laJ
I
I
4. REQOISmOHIREFERENCENO.
D6086
b. STREET ADDRESS
DHWS/PDA/OAGS/DCSC 5600 FISHERS LANE
ATTN: SHARON NORPUL A m : CINDI PITZPATRICK
5630 FISHERS LANE 128-31, HFD-210
.- . -.
ROOM 2129, HPA-521 I
ROCKVILLE MD 20857 c Cln d STATE a ZIPCODE
-- ROCKVI LLE 20857
....
7. TO: I. SHIP VLA . .,
RINGS LEI'GHTON DESIGN GROUP
8. TYPE OF ORDER
b. COMPANY NAME
I Dr. PURCHASE I b. DEuvERY
c STREET ADDRESS REFERENCE YOUR

lj
- * --
Except b4bw kxtw- on the
1440 N ST NW
~~~, dul derwery d e r h
SUITE A - 1
- 1.
subject IDnrbucmm cmtvned on
~~~g"rarmulc.mandk
9. ACCOUNTING AN0 AWROPRLATIONS DATA
D 06086 00 6992946 2522 22390K40 ( DHHS/PHS / FDA/ CDER

.. -11.BUSINESS CLISSIFICATION ( c h s r l appropri~s
k(er~j
El .S
li M&l b. OTHER THAN SMAU c DISADVANTAGED d.lWOMEN4WNED '
12 F.O.B. POlKl Destination fl $4. GOVERNMENT BiVN0. IS.DELNER TO F.O.B. POINT 16.D~SCOUK~TERMS
ON OR BEFORE ID.leJ
13.PLACE OF
-
09/30/2004 Net 30
a. INSPECMN b. ACCEPTANCE
Destination l~estination 1
~1
+7 SCHEDULE Ibr R e b d m d
& ---- -- . OUANTm' UNIT QUANTTTY

REM N o SUPPLIES OR SERVICES cmx37Eo W T mlcE WouNr ACCEPTED
Tax ID Number: I
TWO (2) PUBLIC SERVICE ANNOUNCEMENTS 10,000.00
TASK 1: DeVEU)P PUBLIC DUCATION CONCEPTS
I I I I
17(h).
. 18. SHIPPING POINT 19.GROSS SHIPPING WEGHT 20. INVOICE NO.
TOTAL
[Cont
I
I
I
.. , , 21.LVIll INVOICE TO:
a. W E $0. 00
DHHS/PDA/Accounting Operations Br.
SEEBULING
mrathcrms b. STREET AWRESS A?TN :
ON *VERSE (IY P 0 BOX) 5600 FISHERS LANE,
176).
HFA-720 GRAND
301-827-5007 TOTAL
C. cm d. STATE e. ZIP CODE
ROCKVI LLE MD 20857

22.UNITED STATES O r m E R I C A 23 NAME (Typed)
BY (Sqnarurs) LEONARD GRANT
TITLE: C0NTRAI)TtNGR)ROERINGOFFICER
NSN ?5(W(-lU4n83 OFTIOWU IrYIM M I I I I -I

ORDER FOR SUPPLIES OR SERVICES ~ A U C VT ~ - U C D
' 4 -
SCHEDULE CONTINUATION 2 3
IYWRTANT' Uwk s l pachapssnd ppnavlh unm3 andbradern-
DATE OF ORDER CONTRACT NO ORDER NO
08/26/2004 D608604
ITEM NO SUPPUEYSERVKES WANllTY M T U M AUOUNT WANTIP(
ORERED PRICE ACCEmED
(A) (8) (c) (0) (E) (0 (G)
TASK 2: DEVELOP PUBLIC INFORMATION
ANNOUNCEMENT
/
52.212-4 CONTRACT TERMS AND
-
CONDITIONS-COMMERCIAL ITEMS (OCT 2003)
RECEIPT AND ACCEPTANCE OF

SUPPLIES/SERVICES:
THE SUPPLIES AND/OR SERVICES DELIVERED

HEREUNDER SHALL BE INSPECTED AND ACCEPTED
AT DESTINATION BY THE CONTRACTING
- --
OFFICER'S REPRESENTATIVE (COR) SPEClPIED s* - - -
BELOW. IF THE SUPPLIES OR SERVICES ARE
ACCEPTABLE, THE COR SHALL PROMPTLY *--
FORWARD A REPORT OF INSPECTION AND -.
ACCEPTANCE TO THE PAYING OFFICE. IF THE
SUPPLIES OR SERVICES ARE NOT ACCEPTABLE,
THE COR SHALL M)CUMENT TWE NONCONFORMING
IFS/SERVICES AND IMMEDIATELY NOTIFT THE
CONTRACTING OFFICER.
THE COR FOR THIS ORDER IS:

(CINDI FITZPATRICK,61-827-1672.)
POINTS OF CONTACT:
QUESTIONS CONCERNING THE PRICING QR TERMS

- -- OF THIS ORDER SHOULD BE DIRECTED TO:
r
(SHARON NORPIJL, 301-827-0305.)
FDA INVOICE REQUIREMENTS :
THE CONTRACTOR SHALL SUBMIT INVOICES T O

THE ADDRESS DESIGNATED IN THE PURCHASE
ORDER (SEE BLOCK 21) TO RECEIVE INVOICES.
TO CONSTITUTE A PROPER INVOICE, THE
INVOICE MUST BE SUBMITTED ON COMPANY
LETTERHEAD AND INCLUDE-
(I) NAME AND ADDRESS OF THE CONTRACIT)R;

(11) INVOICE DATE AND INVOICE NUMBER;
(I11) PURCHASE ORDER NUMBER;
(IV) DESCRIPTION, QUANTITY, UNIT OF
MEASURE, UNIT PRICE AND EXTENDED PRICE
SUPPLIES DELIVERED OR SERVICES PERFORMED;
Continued . . .
I I I
I I I I I
TOTAL CARRIED FORWARD TO IST PAGE (ITEM 17(H))
N91 W l - 1 Q d O Q LLDYlOl
o n I D U L I O I I Y ( r r .a,
- -w-
F M ~OI))UJ1*6
un 3usvtbtZ3
unucn r u n 3 ~ r r u C J PAGE OF PAGES
7'
4
-
SCHEDULE CONTINUATDN 1 3 \ 1 3
UWRTANT: M
DATE OF ORDER
a l i s l
CONTRACT NO.
~ s n d ~ w m ~ ~ a d r ~
I
ORDER NO
08/26/2004 ~6013604
ITEM NO.
I*)
SUPPLEM€RVlCES
(B)
IV) S H I P P I N G NUMBER AND DATE OP SHIPMENT,
OUAKnTY U N l
-RED
(C) (0)
UMT
PRICE
E) (F)
YIOum I (IUANTIN
ACCEPTED
(GI
INCLUDING THE B I L L O F LRDIUG NUMBER AND

WEIGHT OF S H I P M X T I P SHIPPED ON
GOVERNHENT B I L L OF LADING;
-
-
( V I ) TERMS O F ANY DISCOUNT W R PROMPT
PAYJ4ENT OFFERED;
I
I V I I ) NAME AND ADDRESS O F O P P I C I A L TO
WHOM PAYMENT I S TO BE SENT (MUST BE TK6
SAME AS THAT I N THE PURCHASE ORDER OR I N
A PROPER NOTICE O F ASSIGNMENT);
I V I I I ) NAME, T I T L E , AND PHONE NUMBER OF
PERSON TO NOTIFY I N EVENT O F DEFECPIVE
INVOICE ; - -- -
s=
( 1 x 1 TAXPAYER I D ~ I F I C A T I O
. N-.
NUMBER
(TIN) .
(X) KLE[ITRONIC FUNDS TRANSFER (EFT)
BANKING INFOFAATION.
* "I -
( X I ) NAME AND TELEPHONE NUMBER O P THE FDA
PROJECT OFPICER REPERENCED ON THE
PUR(YIASB ORDER; AND
( X I I ) ANY OTHER INFORMATION OR
DOCUMENTATION REQUIRED BY THE PURCHASE
ORDER.
fl
AN ELECI7(ONIC INVOICE I S ACCEPTABLE IF
StJBMIlTED I N A W B E ACROBAT (PDF) FORMAT.
ALL ITMS L I S T E D I N ( I ) TKR0OC;H ( X I I ) O P
T H I S CLAUSE MUST BE INCLUDED I N
- ---- ELECTRONI-C INVOICE. m f ? I j ' @ N I C INVOICES
I"
MUST BE ON COMPANY LETIXRHBAD AND MUST
CONTAIN NO INK W G E S AND BE LEGIBLE FOR
PRINTING.
QUESTIONS RELATING TO WHEN PAYMENT WILL

BE RECEIVED SHOULD BE D I R E 0 TO THE FDA
PAYPENT OFFICE AT ( 3 0 1 ) 8 2 7 - 3 7 4 2 .
Total amount of award: $ 1 0 , 0 0 0 . J I O . The

obllgatron f o r thls award 1s shown in box
- 17(x)
I
TOTAL CARRIED FORWARD TO ?ST PAGE F E U 17(H)) 1
NSN IYOOI-IS- UIOI
-
O~KUAL
SY
---
r o w Y.I-
II wn)U3lXd
-I
I : /
AMENDMENT OF SOLlClTATlONlMODlFlCAnoN OF CONTRACT I . CONTRACT ID CODE PAGE OF PA
2. AMENDUENTlMODlnCATlON NO. 3 . EFFECTIVE DATE 4 REQUISITIOWURCHASE RE0 NO 15 PROJECT NO ( V a

0002 105/11/2006 !
6 ISSUEDBY
'ODE DCGM I 7. ADMINISTERED BY ( ~ ~ ~ r / 11em
n a 6)n /DCGE:
DHHS/FDA/OAGS/DCGM 1 DHHS/ FDA/OAGS/DCGK

ATTN: B A R B A R A J. K E N N E D Y ATTN :
5 6 3 0 F I S H E R S LANE 5630 FISHERS LANE
#..
ROOM 2 1 2 9 , H F A - 5 0 0 ROOM 2129, HFA-500
ROCKVILLE KO 20857 ROCKVILLE MD 2 0 8 5 7
> I
8 NAME AND ADDRESS OF CONTRACTOR IM r m r m y , Slate &ZIP COOS) @A AMENDMENT OF SOUC!TATION NO
STARMARK I N T E R N A T I O N A L INCORPORATED 3 2 3 8 0 8
STARMARK INTERNATIONAL I N C
1 8 1 5 G R I F F I N RD S T E 3 0 0
18
11 BB. DATED (SEE /JEW 1 1)
DANIA FL 3 3 0 0 4 - 2 2 5 2
- --
10B DATED (SEE ITEM 11)
-
CODE 09/01/2003 "t-
. . - C T h a abow numbred sdialebn i8 amended as eel IoRh 117 Item 14 Tha hour and Olla 8pecified (or n*sipl ol OWM a i s €Atmded. 218 no1 axleno
Onen musl aEkrxmWaga mseipt of l t i s Mlendmenl pnu lo the hour m aae sped~eam the sdoalalm a a8 amandad. by m a of Ihe M l w t n g m h o d s : (a) By cmplsbng
Items 8 and 16. and r a l m n g mP*8 d hs am-t (b) By sdulor*ladgng rsselp of Hi8 amwdfnmlon each mpy d lha offer submllea; or (c) By
8eparsO &Her or lebprem w h l d irdvdss a rslasnca l o the rolidWi m-d acndrnem numben. FAILURE OF YOUR ACKNOV~EOGEMENT TO BE RECEIVED AT
THE P U C E DES!GNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN REJECTION OF YOUR OFFER. I1by
Ylnue of lhk amendmnl you dwlra l o mange sn offer Eireedy 8ubmitIad, such change may Lw m e by l&pnrn or Imllu, pronded each telegram or lener mslrea
. .
0 mt(lrsnce to th
12. ACCOUNTING AND APPROPRIATION DATA 1IImqu1nd)
See Schedule
13. THIS ITEM ONLY APPUES TO ~ F I C A T I O NOF CONTRICTblORDERI. K W n E S TNE CONTRICTIORDER NO. AS DESCRIBED CI mY 14.
CHECK ONE A THIS CHANGE ORDER IS ISSUEDPURSUANT TO: (SP2l)'a~llVlly) THE CHANGES SET FORTH IN ITEM 14 ARE MADE IN THE CONTRACT
. ORDER NO IN K E Y 1OA
I , .
6 . THE ABOVE NUMBERED CONTRACTlORDER IS MODIFIED 0 REFLECT THE ADMINISTRATIVE C M f f i E S (a& as changes ln pejfng oMm.
appmpnalm ~ 1 sstc.)
. SET FORTH IN ITEM 14. PuRsuAJo THE ALITHOAflY OF FAR 43.103(b).
. . . .. ... . . .. . .. r
~
P
C. THIS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF
X 52.243.1 Changes-Fixed Price

oOTHER (~pscrlylypeo l ~ l l c s b eMavlMnlyl
0~
E IMPORTANT' C ~ n ~ d u O 18 nd Da ~ q u m tod ugn thm dosrrmenl miurn 3 mplee to the ueulng O I T ~
14 DESCRIPTIONOF AMENDMENTlMODlFlCATlON(Olpenaed by UCF mr

O n hs&ngS, mdudlng SC4C#allonhonllad SUbpCI tnafler when3 h v b k )
Tax I DNumber .
DUNS Number:
S e c t r o n F - D e l r v e r i e s o r performance; F 3 , Period o f Performance
T h i s c o n t r a c t i s b e i n g extended t o June 29, 2007 a t no a d d i t i o n a l c o s t t o t h e Goverr ent .

All o t h e r t e m . . a n d c o n d i t i o n s r e m a i n s t h e same.
L I S T O F CHANGES:
P e r i o d O f Performance End D a t e changed f r o m 3 1 - A U G - 0 5 to 29-JUN-07
P e r i o d o f Performance: 0 9 / 0 1 / 2 0 0 3 t o 0 6 / 2 9 / 2 0 0 7
Excepl as povided hemln. all lams and cond~tvxsof the daumsm n l e r a w d m hem BA or IDA. m heretolm changed mmalns unchsnged end In full lorce snd eflect
15A NAME AND TITLE OF SIGNER (Type orpnnl) 1bA NAME AND TITLE OF CONTRACTING OFFICER (Type or pnnN
ELIZABETH J. OSINSKI
158. CONTRACTOWOFFEROR 15C. DATE SIGNED IeB. UNITED STATES OF AMERICA 16C. DA' SIGNED
-- .--- ---... ---

( S l p r t u r oltollRdnp Ollbnl
-...
( S W I M ~olprron a m z M lo +I
NSN 754001-1528070 STANMRD FORM 30 (R

Prarcnbd by GSA
-
FAR (48 CFR) 53.243
I
1 CONTRACT ID CODE P A Y OF PG
I Es
AMENDMENT OF SOLlClTATlOWMODlFlCATlON OF CONTRACT
1
2 AMENWENTlMODIFICATION NO 3 EFFECTIVE DATE 4 REOUlSlTlONPURCHASE RE0 NO 15 PROJECT NO I I ~ ~ P P ~ U D Q :
0001 109/01/2004
6.ISSUED BY CODE j DCGM 7. ADMINISTEREDBY l i l o l n e r t n ~
Item 6)
CODE IC CM
DHHS/FDA/OAGS/DCGM D~HS/FCA/OAGS/DCGM
ATTN: BARBARA J. KENNEDY ATTN :
5630 FISHERS LANE 5630 FISHERS LANE --'
ROOM 2129, HFA-500 ROOM 2129, HFA-500

ROCKVILLE M D 20857 ROCKVILLE MD 20857
.. . ..+ .
'
8. NAME AND ADDRESS OF CONTRACTOR (No.. rm.1, a-, 9.n .ncln~C-1 (x, OA. AMENDMENT OF SOLICITATION
STARMARK INTERNATIONAL INCORPORATED 323808

STARMARK INTERNATIONAL INC 18 'JB DATED (SEE ITEM 111
1815 GRIFFIN RD STE 300 1I

DANIA FL 33004-2252 10A MODIFICATION OF CONlRACTlORDER NO
223033007
-- .-
- . - - 100 DATED (SEE ITEM 1 1 )
--
CODE FAULrPl W D E 09/01/2U03
- 11 THIS ONLY l P P L E S TO AMENDMENTS O f SWCITAnOMS. 1
:-* The ebow wrnberea r0l1ulab0nIS amnded BI w t loah ln Itam 14 Tho h w r md dale 8 p h d for rece~ploi OMm @IS sxlendnd mu no! eaended
O ( r 8 8 muut a c A m l a mcdpt
~ of I h ~ mm-dtnenl
r prior to tho hour md m a cpeMed h the M l b t a l a n or as m a m i d by o w ol Ihs l o l w m g method, (a) By cMnplat!nd
lmr Band 15, end m m m p cows ol U-m amndmnnt. (b) By ecknowleddng mcalpt ofW8 m r d m n l a, eacn copy of IM over 8mmnea or (c) By
reparats lettar cr lalegram r m r h ~nclvdara nfannca to Lhs sokdta(lmsnd mm&nent rxmben FAILURE OF YOUR ACKNOWEDGEMENT TO BE RECEIVED AT
THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN REJECTION OF YOUR OFFER If by
vlnue of tnis m e M m e n t you delve to changn an oner a l m a y rtdnnlbe4 UIch CMnge may be made by ldegrwn orlnlmr, ponded each IeIegam or lenar mares
12 ACCOUNTING AND APPROPRIATION DATA (Ilrequhed)
-1 A zhS&GCikpT;FPi ISSUED WRSUANT TO: (Spod&auLhonfyI THE CHANGES SET FORTH IN ITEM 14 ARE MADE IN THE CONTRACT
1
8. THE ABOVE NUMBERED CONTRACTORDER IS MODIFIED 0 REFLECT THE ADMINISTRATIVE CHANGES (such as cnanpes in paflng a?lm.
1- . .i. . x: appmp#ation
.
b.a. etc.) SET FORTH IN..ITEM 1 4 P U R S U A T O THE AUTHORITYOF FAR 43.lU3D).
.. . ... P*
C THIS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF-
I I
D, OTHER (Specilyfyjx 01modilitdfm and amhcrltyi 1
E. IMPORTANT: ConmElor I I . 018raqurod lo ripn INSdosunam ma m u m copter to me ~ r w n omm

p I
14 DESCRIPTION OF AMENDMENTNODIFICATION1Omanh-I hv I f r C -'-- --adinps. !mudings o ~ f a l i o N m n f m d
subjecl mailer when, kaslbb.)
DUNS Number: 1,. /

THIS CONTRACT IS BEING AMENDED TO CHANGE THE PERIOD OF PERFORMANCE.
LIST-'OF CHANGES:
T o t a l Amount for t h i s M o d i f i c a t i o n : $0.00
New T o t a l Amount f o r t h i s Award: $0.00
P e r i o d o f Performance: 09/01/2003 t o 08/31/2005 1
Except as pmndad,horein, all lermr e M comllbns oi !he &ma1

15A NAME AND TITLE OF SIGNER n y p e ofpnnl)
nlsrencao !n llem BA or IDA, as heretofore changsd, remavlr unchmged an0 on kl lome a m e?lecl,
18A NAME AND TITLE OF CONTRACTING OFFICER l7yps or pnnl)
1
-
15C DATE SIGNED
ELIZABETH J. OSINSKI
(160. UNITED STATES OF AMERICA
I
16C D T E SIGNED
1I
158. CONTRACTORIOFFEROR
(spurnDI amwnrsb lo rprl

i - - ---- -. --- - -
l s l p l n n or CoMnm omrJ
NSN 754001-1528070
Prewoua a I b n unusable Proacnbad by GSA
FAR (48 CFR) 53 243
1 THL6 C-CT 16 A R I T E 0 RITNG PAGE '
0 PAGE
SOLICITATION, OFFER AND AWARD ORDER UNLXR WAS(11 CFR 700)
4 1 2
2 CONTRACT NUMBER 3 SOLICIT AT^ WUBER 4 W P E OF 6 0 L K n A n h
!I
5 DATE E S I E D 6 REOUISIT W R C I H S E YIIUBE'I
223033007
-~-SNEGOTIATED
U L E D BID (IFB)
(RFP)
1 ISSUED BY I8 A D M E 6 6 OFFER TO I l l o l k r I M n Ram T )
CODE DCGM
DHHS/FDA/OAGS/DCGM
ATTN: BARBARA J. KENNEDY
5630 FISHERS LANE -.
ROOM 2129, HFA-500
ROCKVILLE MD 20857
I I
NOTE: I n - b d bid solkWbm-elk? and WbmC m a n W b and m r . I
n ~ n r uam
5 . &aka DM l WU 101 1UrnMm0 Iho rum- a ronnar h Ihs Kdwdda n o m m m d 01 me prim m c l w a n lorn 0, or 8 rum o m d . n 1%
I
CAUTION U T E S u O W h . Y o d K r n c n s and Y l l l M W a B
-- ---
IS. m
L* W U f
- -
&. M i m L PlUVUMnNO 522l4-7
I
aU1161 AIOnen UlbPCllO .
8 TELEPHONE MCOUECT CALL9
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MsoClucn
- ..- ..- 10'Y)Fcc
I C- . F.YIII .-- . .
1
--
EXT.
mmAw. -
CALL
BARBARA J KENNEDY . . -.- - . .
.;-- -- Ix) SEC. DESCRIPTION
PART I. TI€ 6CIEOULE

PAGEIS) CXJ 6EC.
-
DE8CRWTYXI
PART U CONTR*CT CLAUSES

I
I
i PACEIS)
n 0 SUPRlEs OR BESVICEBLHD WCE81C08TS -

PART I 1 LST OF DOCUMENTS. EXHl8rrS AND OWER A n r C H
1
C M I I C R I P T K l U S € C S M U i K STATEMENT 0 1 J I LlSTOFAn*cHMEN~
0 PAClUOUlGAND MARKING PART N . RWREBENTATIOHG AN0 W S T R U C T K M
E INSPECROWA I Q ACCEPTANCE K R E P R E E N T A M . CERIIFICATIONS AH)
8 F OELMRIES OR P E R F O R W C E OIWER S T A T M E W 8 OF OFFERORB
u G CMR4CTADMlNlSlRATDNDATA f n L lllbTR8 . C - . A N D l l O m S TOOFFmORS 1

H SPECIAL CCIIlRACT REOUYIEMEHTS [? M EVALUATION FACTORS FOR A M R D
O ~ ( ~Ru sbe
l ~ m v b f e by
d oll8mr)
NDTE. I b n I Z d a M L . p ~ U m - l n s l u d u h . p o r ) . l o n r . I ~ U ; 1 & Y l n k m I Y d Aer.AnahW& 1
l1 h d h a h h. .-ma *gnu tllo ohr b a a a * ~ h h
lf u*ndlrQr~(Mo~~u~adlbroaWcdbrvsnad
4
bf Iha ohm) han U* One brnuldoTo(lln s m m Dar..Ia * m h m w t 01
----dngn*.apan((r) * . n h ( H ) n r s p s ~ m D . ~ u b
-la pham ur ol*sd a1 U* IN.elpppoY. e r n I m r n d e I M m si l m
?-
.
13 DISCQIJNT FOR P R W P T P A W W T IIOWWMROAY~(Y) I mW M R MY5(w) I J9 W L E W M R M Y S (Y] I CALENDAR DAYS I*)
( S n 2.mn 1, C h w M.52.2U.UJ
See Schedule
14. AUOOWLEDCUIENT OC A E t U W 3 U 8 A W O Y E N T NO. 1 DATE I W N D M E N T NO. 1 I DATE
fThom%wmhm*(.bp.m~ol I I
and mh1.d rbsvnrn mmoemi nd c
aw I I
l UWME 8 WYE TITLE ff PERSON AUTHORIZED TO BlGN OFFER
FACLlTY
mm--pnU
ADDRESS
TARMARK INTERNATIONAL INCORPORATED 323808
01 SOUTH FEDERAL HIGHWAY

ORT LAUDERDALE FL 33316--1218
I I
158. TELEFWWE NUMBER 1bC. C K E U F REMrlThVCE ADDRESS 17. SIGNATWE
AREACWE NWBER EXT. I 8 DIFFERENT F R O l l ABOVE. E N E R
SUCH U U f E S . 9 IN SCHEWLE
AWARD (TO be m m * M by goemmen!)

19. ACCEPTED AS TO ITEMSMJYBERED 20.AMoUNI . 21 ACCOUNTING AND APPROFUUTW
S17Q-QQR.Clo D 78041 00 6992910 2522 2003 .

13. SUBMIT INVOICES TO ADORES6 SHOWN W
'.:
2l AUTHORnY FOR U S W OTHER l H A N FULL AND OPEN COMPETITION:
(4 m W m w a r n mmuw m w a b d J
l0u.S.C. 1304 (cl I I u.8 c 1s (c) I 1
14. ADMINISTERED BY ( l l n m ~ f Item
n ~ 7J
1 '
See Schedule G l ~ e eSchedule G I
a NAME OF cC2Jt'lUcnNG OFFICER v m ar p n r r ~ 17. UNITED STATES OF MERU 11.AWRD DATE
ELIZABETH J. OSINSKI I i s m w or conwweg o m ]

1 0'9/01/2003
I
IMPQITM - Award WII bl nudl on m a ~ mwon
. stmeam ~ o n 28,
n w by @nu umoruma onc~~wmtmn
nocu I
AVTHOUlZED FOR L O C U REPROOUCTION ST*HD*RD F+W 31 (Rev. 9-97)
P m w u sdflrn 6 unursble Pmcdbrn by GSA FAR (41 CFR) 51 2141~)-
REFERENCE NO. OF DOCUMENT BEING CONTINUED
CONTlNUATlON SHEET
223033007
NAME OF OFFEROR OR CONTRACTOR
S-ARMARK INTERNATIONAL INCORPORATED 323808
ITEM NO SUPPLIEYSERVICES QUANTITY
(A) (B) (Ci

Tax ID Number. , ,
DUNS Number: 17 4
Admln Offlce:
DHHS/FDA/OAGS/DCG~
ATTN :
5630 FISHERS LANE
ROOM 2129, HFA-500
ROCKVILLE MD 20857
Mall Involce To:
DHHS/FDA/Accounting Operatlons Br.
ATTN : -
z,. 4
-
12345 PARKLAWN DRIVE _ -
HFA-720
301-827-3742 OR 866-807-3742
ROCKVILLE MD 20857
FOB: Destlnatlon
Period of Performance: 09/01/2003 to 08/31/2005 -
Dellvery Location Code: PKLN
PKLN
5600 FISHERS LANE
ROCKVILLE MD 20857 US
f
1 Develop and Disseminate Education/Informational
. .
-
Products
Obligated Amount: $120,000.00 . 7
:*.. -_-- . . . . .. .. -
Total amount of award: $120,000.00.

.. .
..
N8N 754001-152-8Ml
OF PAGES
IMPORTANT: Mark all packages and papers w ~ t hcontract andlor order n u m b e r s .
1. DATE OF ORDER 2. CONTRACT NO. /itsny) 6. SHW TO 1
3. ORDER NO
September 1.2003 - GS23F-03%K
4 REOUtSITlONIREFERENCE NO
a NAME OF CONSIGNEE
H a m i l t o n Brown, Contxacting Officer

-
223-03-3007 78041 b. STREET ADDRESS
5 ISSUING OFFICE /Address correspondence to) 5630 Fibers Lane
FDA/OAGSIDCGMIContracu Operations Branch C. crry
7 TO RochiMe 20857 -
- I.SHIP VIA
Starmark I n t e r n a l i o n a l 8. TYPE OF ORDER 1
b COMPANY NAME
a. PURCHASE
c. STREET ADDRESS wder lo subpcr to mstrucrmns conta1ne7
REFERENCE YOUR. on t b stdel only of Iha form and D
701 South Federal Highway, Suite 119 maw hvnuh the f o ~ ) o w h g0" the , " n d ~ l o n ~ b ~ r to Ihe and
the above numbered
twms end eondillom specified on
s. STATE 1. ZIP CODE wnlract.
both .1Qs d tho ordn and on t
anachad..sheets, if my, includh? -
Forr Lauderdale FL 33316 ~ S I I V ~ V 81 n~katsd. I
9. ACCOUNTING AND APPROPRlATlON DATA 10. REOUISrrlONlNG OFFICE
253M00 22390K-40 3-6992910 D78041 O.C. 252.2 FDAIOAGS

IC
11 BUSINESS CLASSIFICATION (Check appropiare boxlesl)

1X( a. S M A U b OTHER THAN SMALL c. DEADVANTAGED d WOMEKOWNED
12. F.O.B. POINT . 14. GOVERNMENT BIL NO. 15. DELIVER T O F.D.B. POINT ON 16 DISCOUNT TERMS
OR BEFORE IDete)
13 PLACE OF
a INSPECTION
See S e c t i o n E- 1
17. SCHEDULE /See rrvene for R+atknsl
ITEM NO. SUPPUES OR SERVICES
> =* .. --
1 Develop and Disseminate Educationalllnfonnational

Products
18 SHIPPING POINT 19. GROSS SHIPPING WEIGHT 20. INVOICE NO.
17lhl. TOT.
21 MAIL INVOICE TO 4 (Cor~:
SEE BILUnrG a. NAME WPS)
INSTRUCTIONS
ON
See Section G-2 of the c o n t r a c l
REVERSE b. STREET ADDRESS (01P.O. 80x1
17111
c CITY d. STATE e. ZIP CODE $120,000.00 4 GRAND
TOTAL
22 UNITED STATES OF
23 NAME f f y p e d )
HamiltonBrown. Contracthg Offiqr

- 1
TITLE: CONTRACTHGIOADERIUG OFFICER
nUTHORlZED FOR LOCAL,REPROOUCTK)N OmlONftL F O y 347 ~FIEV rmsl
SECTION B - SUPPLIES OR SERVICES AND PRICES/COSTS
B-1 Background and Objectives

- G- ~
1
This contract will s,uppon.!he Food and Drug Administration's Center for Drug ~valuatlonand
Research's (CDER) effons t o inform the public about the potential forbarm when misubing
prescription and over-the-counter medical treatments and products. Its bbjective is to ebucate the
public - with particular focus on healthcare practitioners and consumers - About the key messages
of CDER and how the public can access these informational and educational services. CDER's
Division of Public Affairs promotes public awareness on the
contractor will provide assistance with CDER's edu~%n-and
the Center's goal of improving communications between CDER, healthcare
consumers, providing clear, understandable drug information and
. . ..
consumers have about medicines.
B-2 Compensation Time and Materials Price Schedule
A. As consideration for the services described C-1, "Scope of Work," i n Part I,

Section C, and Section F-1, "Reports and Deliverables," the Government shall pay the Contractor
thc ceiling price of $126:000.
- B. Partial payments will be made monthly after acceptance of services performed and as
I .
specified In F-1, "Reports/Deliverablek," and on presentation of a proper invoice.
.--- . -- i
SECTION C - DESCRIPTIONISPECIFICATIONSM'ORK STATEMENT
C-1 Scope of Work
lndepende"tly and not as an agent of the Government, the Contractor shall furnish the ndcessary
I
personnel, materials, services, facilities, and otherwise do all things necessary for or inci ent to
the performance of the work as described below:
TASK 1: ' Develop Multimedia Educa tionayInformationaI Products
The Contractor shall provide technical support for the planning, development, implementation.
promotion and evaluation of public and proiessional information and educational
to this campaign, as needed. .
related
~
~ p e c i f i c a l lthe
~ , contractor shall be required todevelop creative messages and develop
accompany~ngproducts, which shall include: exhibit items, posters, consumer
~1
brochures/pamphlets, fact sheets, and informational packets. Logistical and technical supbrt
may include writing, layout, designing, and preparing illustrations for products which are' to be
printed through the Government Printing Office, and testing and measuring the dissemination of
these products.
-
Specifically, the contractor shall des~gnand develop eight black and white and/or colol print
public service announcements in a variety of sizes and formats, in English and Spanish The
Contractor shall submit at least three cdncepts for each print public service annouGcern nt. The
concepts shall be roughlysketched or should use stock photos for illustration purposes. 21 1
concepts shall Include proposed tag line (text and copy) ideas. The print ads will be dis lbuted to
approximately 100 national magazines. Each will be submitted to the Project Officer fc
approval.
In addition, the contractor shall develop four 15 to 30-second pre-recorded radio PSAS ndicating
dialogue, scene descriptions, music, special effects, tirk-and other pertinent i n f o m k I. -
The contractor shall develop draft and final shooting scrjpts, which contains actor dial^ =,any
voice-overs, music, sound effects, cues, and screen credits. Prior_toshooting, the final s npt must
*
.:.- be approved by the FDA Office of Public Affairs and the office of the Assistant Secret; y for
Public Affairs. The contractor shall make changes, if needed and as directed by the Proj CI
Officer, to obtain these approvals.
.
.
The contractor shall choose the most appropriate and effective means for producing the 'SA. The
contractor shall perfo 11 the necessary production services, such as renting the studic and
y
equipment, hiring pro uction personnel, constructing sets as needed, casting, providing ound
services and music, editing, and duplicating the material.
- -..-- -
The contractor shall submit the roughicut for each PSA to the Project Offcer for appro, 11. It will
be sent to,-ind must be appr6;ed by, the FDA Office of Public Affairs ard the HHS Of] ze of the
Assistant Secretary for Public Affairs. The contractor shall make changes, if needed anc as
directed by the Project officer, to obtain these approvals.-
Finally, the Contractor shall write, edit, layout and design four four-to-six panel, four-c I or
consumer brochures In English and Span~sh.The Contractor shall submit at least two cc lcepts
for each brochure. The concepts shall be roughly sketched and can use stock photos for
illustration purposes. All concepts shall include proposed tag lines, headlines and copy.
All text products (including radio PSA scripts) should be formatted for web-based use. . n
HTML version should be included as part of the finished product. Furnished materials ti CDER
should include up to five color separations with proofs as necessary for the approval prc ess, and
final files on disk for printing by the Government Printing Office.
TASK 2: Dissemination of Products
The contractor shall prepare promotional materials and a distribution plan for marketing he
PSAs to print media outlets, radio stations, State and local health departments, universit medical
schools, healthcare institutions -- such as hospitals and outpatient clinics -- and other co sumer
and health agencies. The contractor shall be responsible for the distribution of the PSAs
- th
The contractor shall complete the final edit and duplicate the radio PSAs. In addition,
I
contractor shall submit a master of each PSA to the Project Officer, as well as release I hts
forms filed in connection with the PSA production.
-:
Distribu~ionactivities shall include mailing materials, calling for follow-up, traclung u

(through-Burellesor other3 feedback for all contract-produced materials.
Satisfactory Performance of this contract shall be deemed to occur upon delivery and a eptance
by the Contracting Officer of the following items in accordance with the stated deliver; chedule
in Section F-2.
-
-a
--
- - -
-
SECTION D PACKAGING AND MARKlNG -,
:
a
-- D-1 Marking Instructions for Reports
-
The Contractor shall mark each shipment with its organizational name, contract numbe item
number, and quantity (~ndicatepartial or final shipment). As appropriate, note on the fi :page
of the report and when feasible on the binding (1) "one volume only" or (2) "volume 1 2 ,
volume 2 of 2" etc.
SECTION E - TSPECTION AM) ACCEPTANCE

m --- - -- --
r-
E-1 Inspection and Acceptance
Pursuant to the appropriate inspection clause as provided below, final inspection and ac :ptance
of all items called for by this contract shall be made by the FDA Contracting Officer at e Food
and Drug Administration, 5630 Fishers Lane, Room 2129, Rockville, M i l 20857.
52.252-2Clauses Incorporated by Reference. (FEB 1998)

- -
This contract incorporates one or more clauses by reference, with the same force and ef :t as if
they were given in full text. Upon request, the Contracting Officer will make their full ~t
available. Also, the full text of a clause may be accessed elect.ronically at www.arnct.gc
52.246-4 Inspection - Time and Material :and Labor Hour. MAY 2001
-
SECTION F DELIVERIES OR PERFORMANCE
F-1 Delivery Instructions for Reports
Unless otherwise specified, all reports or copies of reports shall be delivered to:
Department of Health & Human Services -

Food and Drug Administration
Attn.: Hamilton Brown
5630 Fishers Lane, Rm. 2129
Rockville, MD 20857
-F -
F-2 Summary Schedule of Reports/Deliverables
Item Descript~on
(a) Draft Perf. Plan 3
(b) Final Perf. Plan 3

Quantity
3
Dellvery Schedule
--%worlong days after award dat
30 working days afrer award date

*-
C~ - i
(c) Outline educl~nfo(SOW TASK 3 30 working days
.
products to be developed after award date
(d) Educational campaign Outline 15 worlung days after delivery of ]tern (c)
(SOW TASK #1) f
(e) Educat~onalCompletion (SOW 6 months after outline approval (qtem (d)

TASK #1) pmv~dedall Government approvsls are obtalned
7 by Project officep
(f) Track and Evaluation Every two months after completion of each
Report campaign
Final Report - Five copies due upon contract expiration. A draft of the final report shall e
submitted 30 days before submission of the final document for Project Officer review ar
approval. The Project Officer will review the final report in 10 working days and return . to the
contractor. The Contractor has 20 worFng days to revise it. This report shall include:
1. A summary of all work performed,

2. Recommendations and conclusions based on the experience and results obtained.
3. Measurements of the program's success.
Data files, disks, tapes. art work etc. - The Contractor shall deliver at the end of the con1 ict all
data files, original art work, disks, tapes, and material produced as part of this contract.
- no ater
Monthly Budget and Labor Summaries - Two copies of this report shall be submitted
than 30 calendar days following the end of the month. The last report shall be submittec on the
last contract day. This report shall contain the following information:
--
A listing of work completed to date; status (active, complete, closed); total direct labor lours
authorized; total direct l a b r hours expended; and total direct labor hours not expended
F-3 Period of Performance
The period of performance is from September 1,2003 through August 3 1,2004.

--
-=
--
- -
52.252-2 Clauses Incorporated try Reference. (FEB 1998) -,
.--.
- This contract incorporates one or more clauses by reference, with the same force and eff :ct as if
they were given in full text. Upon request, the Contracting Officer will make their full t :xt
available. Also, the full text of-a clause may be accessed electronically at www.arnet.gc v:
52.242-15 Stop-Work Order. AUG 1989

f
-
SECTION G CONTRACT ADMINISTRATION DATA
7
..-- G-1 Project Officer
J
A
The Project Officer responsible for the acceptance of work provided hereunder will be:
Anthony Sims
Deputy Director, DPAJOTCOM
Center for Drug Evaluation and Research
5600 Fishers Lane; HFD 210
Rockville, MD 20857
- ,
G-2 Invoice Submission (T&M)
The Contractor shall submit vouchers or inv~icesin accordance with the following instn ctions:
A. In accordance with FAR 52.232-33, Payment by Electronic Funds Transfer-Central

Contractor Registration (MAY 1999); and 52.232-34, payment by Electronic Funds Trar sfer-
Other Than Central Contractor Registration (MAY 1999), all payments made under th~s:ontract
shall bemade using electronic funds transfer through the Automated Clearing House (A( IH).
The Contractor shall provide the following information to the Food and Drug Adrninistri tion,
Office of Financial Management, Systems Accounting Branch, HFA-120,5600 Fishers I ane,
Rockville, MD 20857 no later than I4 days prior to submission of the first invoice:
1 . Routing transit number of the f~nancialinstitution receiving payment.
2. Number of account to which funds are to be deposited. -
3. Type of depositor-account ("C" for checking, "S" for savings).

\
B. An original and four (4) copies shall be submitted to the attention of the designated bantract
Specialist at the following address:
Department of Health & Human Services

-
A*
--
- - -
Attn.: Hamilton Brown . - /
*=
--.* -,
- 5630 Fishers Lane, Rm. 2129
Rockville, MD 20857
C. The Contractor shall furnish the following minimum information on the invoice:
1. Contractor's name and invoice date.

/
2. Contract number or other authorization for delivery of propeny and/or services.
'- ~
3. Name, where practicable, title, hone number, and complete mailing address of
-... _... ____ . responsible
-.. officialto.-whom
- pi fp e n t is to be sent. i
4. Brief description of property andlor services actually delivered or rendered.
5. Shipping and payment terms.
SECTION H - SPECIAL CONTRACT REQUIREMENTS

-.
H-1 Clearance for Publication
No information furnished to or generated by the contractor in the performance of this cd?tract

shall be released to the public until i t has been reviewed by the Government Project Officer for
accuracy of factual data and interpretation. The Government shall have thiny (30) calendar days
after receipt of the manuscript or other writtendraft of the material to be released, to review,
comment, - and return to the contractor.
Co-sponsorsbip Agreement
Food and Drug Administration (FDA)

5600 Fishers Lane
Rockville, M D 20857
(301) 8 2 7 - % t ~ , 75 0 3 r 1 d.10
(301) 827-3055 (FAX)
and 1
--
Consumer ~ b a l t hEducation Center (CHEC)
900 19"' Street, NW, Suite 700 i
Washington, DC 20006
202.429.3521 - -
202.223.6835
'June 14,2006
BACKGROUND
The U.S. Food and Drug Administration's Center for Drug Evaluation and Research (CDE 3) is
committed to informing the public, particularly consumers, about buying and using medic, I products.
..
To increase consumer awareness about FDA-approved producis, CDER develops and exe, ltes
multimedia campaign strategies for specific target audiences; and creates-an informational letwork
with other government agencies, national organizations, consumer groups'hd Internet ind stry
representatives to ensure that the campaign's messages reach the largest number of people )ossible.
The goals for FDA's public education/information campaigns include, but are not limited 1:
- lical
explaining the consequences of buying and using pr-sc,ription and over-the-counter-mr
products;
.-A
-- outlining the role and responsibility consumers must play to enfire that medicine is tal :n in a safe
and effective manner, and;
developing a network of government agencies, national organizations, consumer grog , industry

representatives, and the Internet industry to help disseminate the information.
The Consulner Health ~d&tion Center's (CHEC's) mission is to improve the health and /ell being
of Americans through appropriate, safe. and effective OTC medicine use. CHEC does so t providing
leadership and conducting education and research activities that foster the coordination of xiustry,
goverrunent: academia, media, and othe~ectors.CHEC's focus is on consiuner progranls lat will
- - - - have an impact on the safe everyday use of nonpl-escription medicines, therpl5y leading to I cnlthier
people.
This partnership will increase the potential audience of FDA's campaigns designed to incr ase the
knowledge base of FDA-approved products among consumers and physicians. By distribu ng FDA-
developed products through the [Consunler Health Education Center] System network, the e
messages can reach hundreds of thousands of people over time. .
nv
, -S?GNSI"UILITIES ZF FEA AXE j t k C ~ i i s i i i i i::ealth
~i Ediicz:i~nCeiitzr)
FDA will develop education and informational materials - with particular focus on healthc re
and consumers - which promote public awareness about the safe and eifectiv use of
drugs, and provide clear, understandable information that increases consumer knowledge i ,out
medicines. These products shall include:,print ads, posters, prepared newspaper articles, cc isumer
brochures/pamphlets, fact sheets, and iriformational packets. FDA will provide any logistic 11 and
technical support, such as include writing, layout, designing, and preparing illustratiohs fo the
products.
FDA wiH ensure that all products are cleared through the Agency and the U.S. Departmen, of Health
and Human Services before releasing the material to the [Consumer Health Education Cen :r] for use.
FDA will provide these materials in a format (hard copy, digital or electronic) that [the Co sumer
Health Education Center] can use to create, manufacture andlor have printed in enough q.
distribute to various audiences. FDA will not be responsible for any costs outside of the r:
already produced by FDA.
The [Consumer Health Education Center] will create enough copies of materials to dissemihate
ihrough its network and provide FDA with a set of copies for their records.
The [Consumer Health Educatioii Center] will pay for the cost of materials, rentingad space,
securing print placement in magazines and newspapers, as appropriate.
-* -
FDA and the [C:onsumer Health Education Center] will develop a dissemination plan that outlines
where and how the educational materials will be distributed to various audiences.
FDA and the [Consumer Health Educatioii Center] will review this agreement in two (2) yebs from
the original date on this agreement. --
-
-a - - -
CHARGES -- .
---
-- The [Consumer Health Educatioli Center] will not sell any education materials related to this joint
effort.
INDEPENDENTLY SPONSORED PORTIONS AND ENDORSEMENTS
All materials and efforts d to these campaigns will be jointly sponsored. FDA staff will not be
used to develop, support any event that is independently sponsored by the co-
sponsor, although official announcements and brochures may contain factual references to the
available materials and campaign messages.
X
-.
---- The [Consurnd-Health Education Center] will not use the name of FDA extE>t in factual publicity.
Factual publicity includes materials provided to [the Consumer Health Education Center] FDA's04
program and campaign materials. Such factual publicity shall not imply that the involvement of FDA
serves as an endorsement of the general policies, activities, or products of the [Consumer ~ d a l t l l
Education Center]. Where confusion could result, publicity should be accompanied by a didlairner to
the effect that no endorsement is intended. The [Consumer Health Education Center] will clkar all
publicity materials with FDA to ensure compliance.
RECORDS
Records concerning this partnership shall account fully and accurately for the financial commitments
and expenditures of FDA and [the Consumer Health Education Center]. Such records shall ieflect, at
a minimum, the amounts, sources, and uses of all funds.
PUBLIC AVAILABILITY
This Co-sponsorship agreement, as well as any financial records for this partnership, shall b
available. -
CO-SPONSORSHIP GUIDANCE 1
FDA and the [Consumer Health Education Center] will abide by the memorandum of ~ u ~ ?8.2002,
st
"Co-sponsorship Guidance," issued by the Associate General Counsel for Ethics.
*
s
Director
--
Offtce of Training & Communications -
Q) - -
Center for Drug Evaluation & Research %=
.-- . -
- U.S. Food & Drug Administration
June 1 4.2006
-
.---
*b
Jenny Slaughter,
--
Director, Ethics and Integrity Staff

7
DATE
Office of Management Programs,

office of Management
Food and Dntg Administration
Co-sponsorship Agreement
between-
-- .
- -
..
=5 "
..
Food and Drug Administration (FDA) -

5600 Fishers Lane
Rockville, MD 20857 ,
(301) 827-7503
(301) 827-3055 (FAX)
and
The Consumer Healthcare Products Association

1150 ~onnkcticutAvenue, N.W.,Suite 1200
* .--- -. >-
(202) 429-9260 r -
(202) 223-6835 Fax
July 14,2003
BACKGROUND
The U.S. Food and Drug Administration's Center for Drug Evaluation and Research (CDI R) is
committed to informing the pubIic, particularly consumers, about buying and using medic I products.
To increase consumer awareness about FDA-approved products, CDER develops anid exel Utes
multimedia campaign strategies for specific target audiences; and creates an informational network
with other government agencies, national organizations, consumer groups and Internet ind Istry
representatives to ensure that the campaign's messages reach the largest number of people 2ossi ble.
The goals for FDA's public education/information campaigns include, but are not limited 0:
explaining the consequences of buying and using prescription and over-the-counter mt dical
- --
products;
. -
--,
- - -
-
6.
outlining the role and responsibility consumers must play to ensure that medicine is tal en in a safe
and effective manner, and;
developing a network of government agencies, national organi&tions, consumer groq 5, industry

representatives, and the Internet industry to help disseminate the information.
The Consumer roducts Association (CHPA) is the national trade association r :presenting
of quality nonprescription, over-the-counter medicines and ~utritional
supplements.
This partnership will increase the potenoal audience of FDA's campaigns designed to incr ase the
knowledge biie of FDA-approved products among consumers and Through C -1PA's
distribution of materials jointly developed by the organizations, these messages can reach ~undredsof
thousands of people.
RESPONSIBILITIES OF FDA AND CHPA
FDA will develop education and informational materials - with particular focus on healthc r e
practitioners and consumers - which promote public awareness about the safe and effectiv use of
drugs, and provide clear, understandable information that increases consumer knowledge a J O U ~
medicines. These products shall include: print ads, posters, prepared newspaper articles, cc nsumer
brochures/pamphlets, fact sheets, and informational packets. FDA will provide any logistic d and
technical support, such as writing, layout, designing, and preparing illustrations for the pro iucts.
FDA will ensure that all products are cleped through the Agency and the U.S. Department of Health
and Human Services before releasing the material to CHPA for use.
FDA will provide these materials in a format (hard copy,-digital or electronic) that CHPA ( an use to
create, manufacture andlor have printed in enough quantities to distribute to various audier Zes. FDA
will not be responsible for any costs outside of the materials already produced by FDA.
CHPA will create enough copies of materials to disseminate through its network and prov e FDA
with a set of copies for their records.
CHPA will pay for the cost of printing materials, renting ad space, securing print placeme
magazines and newspapers, as appropriate. --
FDA and CHPA will develop a-dissemination plan that outlines where and how the educal
materials will be distributed to various audiences. '~
FDA and CHPA will review this agreement in two (2) years from the original date on this
CHARGES
CHPA will not sell any education materials related to this joint effort. *,
,--
-- INDEPENDENTLY SPONSORED PORTIONS AND ENDORSEMENTS
All materials and efforts related to these campaigns will be jointly sponsored. FDA staff u I not be
used to develop, promote of otherwise support any event that is independently sponsored 1 the co-
sponsor, although official announcements and brochures may contain factual references to le
available materials and c a ~ a i g messages.
n
CHPA will not use the name of FDA except in factual publicity. Factual publicity include! naterials
provided to CHPA on FDA's program and campaign materials. Such factual publicity sha not imply
that the involvement of FDA serves as a)l endorsement of the general policie~,activities, c products
- ..--
of CHPA. Where confusion could result, publicity should be a c ~ o m ~ a n i ae disclaimer
d~~ I the
effect that no endorsement is intended. CHPA will clear all publicity materials with FDA 1 ensure
compliance.
RECORDS
Records concerning this partnership shall account fully and accurately for the financial co mitrnents
and expenditures of FDA and CHPA.-Such records shall reflect, at a minimum, the amour , sources,
and uses of all funds.
PUBLIC AVAILABILITY
This Co-sponsorship agreement, as well as any financial records for this partnership, shall e publicly
,
available. ,
CO-SPONSORSHIP GUIDANCE 1
FDA and CHPA will abide by the memorandum of August 8,2002, "Co-sponsorship Guidance,"
issued by the Associate General Counsel for Ethics.
-
.-
-? .
81 11/03
DATE
Director
Office of Training & Communications - -
Center for Drug Evaluation & Research -)
U.S. Food & Drug Administration *
--
Donna Edenhart
Director of Public Affairs
9
Consumer Healthcare Pr ucts Association
7
- .---
DATE
Office of Human Resources & Management Services

U.S. Food & Drug Administration
Hubbard, Gwendolyn D
- .
I
I
From: Jacqueline Wornack [Jacqueline.A.Womack@orcmacro.com]
Sent: Friday, June 24, 2005 12:25 PM
To: sandra.j.smallwood@orcmacro.com
Cc: charlene.a.bapt~ste@orcmacro.com;ghubbard@oc.fda.gov; Jul~eSabol
Subject:
rnatthew.g.suljak@orcmacro.com
New Order with the FDA
-
Hello Sandy,
Just FYI, Macro has just been awarded a new order with the FDA in the
amount of $4,950. The Booking Request Form will be.routed for signature
today. This contract should be invoiced upon completion of our final
report. At which time, the FDA will authorize payment for our invoice
for
--
-. .
the full contract amount (via credit 'card p a y f m ) . Please let me know
should you have questions in-reference to this prior to seeing the - - ? -.:-
- --
booking
information. .~
. -*
Jackie
?/5a-,-7ro6
G4fl
DEPbRTMENT OF
UELLTH AND HUMAN SERVICES

RE3UIS:TION N U ~ B E E
PURCHASUSERVICEISTOCK REQUISITION
BPA and Cal No. OF=,CE tDOG;Ytf$O.
TO
I - I
Off~ceof A c q u i s i t ~ o nand Grants Management

REQUEST FOR
P'JRCUSt 6ERVCE mxr(1syJE a I
FiEh~LLssc
REQI1ESTING 07.GAh'lZAT1011
Food and Drug Adm~n~stration
FOR REFEREtJCEC A U
CUSTODIAL AREA
Office of External RelatronS
EKTENSION
i DATE
/ 13!20/05
I A?PROJR!A;IOi4 )
259 / O L I E Z CLASS
(301 ) 827-4406 h& / 7550500 2420qA-40

DELIVER TO 1 CAN I
Offic of External Relat~ons,HF-10
Food and Drug Aam~n~strat~on,
5600 Flshers Lane, Room 16-65
Rockwlle, Maryland 20657
n
'" I
- 1'
- -- ITEM NO DESCAlPTlON COT
311tJCIYDE SIOC* NUMt?ER, M O D W A R uN'] TOTAL
Conduct a tocus group and develop a guide to so~icHinformation. :,U 57.750.00
I
k*q*.-c b)~- crntomr,
hGcd *.nu h qlt % .Lur,J, b h
quccc: 4-m ',-UPJ CI.AY.
Food and Drug ~ d m l n i s t t a t ~ o n

Raymond Formanek "
D i r e c t o r of Communications
O f f i c e of Public A f f a i r s
301-826-5302
Macro International, Inc.
ORC Macro
1 1785 Beksville Drive
Carverton. Maryland
201-572-2274
Attn:
~ a c q u e l a n eWomsck
GS:;23F-9777H
I
General S e r v i c e s A d m i n i s t r a t i o n
P-uthorized Federal Supply Schedule
1 DATE
I & I II.
I I I !
$0.00
IO.00
-.- .
Iccdb Ih.1 Ihc p r ~ p c r W i - m ( O C PTo rnqullDO

FUNoS AVAILABLE (Slg~rurflllle)
I
MO rra no1svJIab* tram erea#=
I I -
i1 D/ / A L q~b q S ( E c E l v l mOFFICIAL.,iav miYUm.,
" , ,
Y
qR~~T~YV~X~GL&-
EST D
Director ornmunications, OPA, mogulmu mum caw4 nrro own t 0 - l ~ tr~ IRIUI O* aa s n m l M .
.olu~v
JUN-22-2005 13:49 FDR 301627i035 P.21
!I-I
PAGE OF PAGES
#REQUESTFOR QUOTATlOl DS
THIS R K ~ ~ L SNOT A SMALL BUSINESS S f l
1 REQUEST NO
(THIS IS NOT AN ORDER
2. DATE ISSUED " 3 REQUISLTIONPiJRCHASE REQUEST NO
IE
4. CERT. FOR WT.DEF. U

I 1
BOSA REG. 2 ANDlOR 0
6/22/05 G W 2 , AEO.1
6a. ISSUED er is DELIVER BY t ~ s t e l I
FDAIOAGSDCSC, 5630 Fishers Lane, PBSL Bldg, h.2086,Rockvillt, MD 1 I
NAME
GWENDOLYN HITBBmD,CONTRACT
I b FOR INFORMATIONC A U {NO COLLECT CAUSJ
AREA COOL
TELEPHONE NUMBER
NUMBER
1 7 OEUVLRY
FOB OiSTlNATLDN 1
JL DESTI~TIDL - -
F2kE:cj,d,,,
a. NAME OF CONSIGNEF.
ADWN'BTRATOR, fax 301-827-7106 301 827-71?2
,-
8. TO: I
a. NAME b. COMPANY D. STREET ADDRESS
~kguelicewornack Macro international
e. STREET ADDRESS c. CITY
FAX 201-572-2274 phone 0996

0 . CITY e. STATE 1. ZIP CODE d. STATe @.ZIP CODE
I I
10. PLEASE FURNISH QUOTATlONS 70 IMPORTAW: TNS is a n)qusjl lor ~ n l o r m a ~ ww
, qwrsgon, furnlshtd us not off#& 1you i r e w r b l e u auou. pmaa t o
ISSUING O M Q IN BLOCK 6A ON lndlcrrr on :hlr form md rnwn IT LO the rd~n-in Rock 6A. Pnls m w s t doer not c o m r r ~ l 4 b p 0 ~ m m tro
n to r v m ~ r r
REMRE CLOSE OF BUSINESS (Date/ k w n d ~n ~ h prepratbn
r of tha rubktiin of t n ~ sqrlormrlon or to m t r m la wPPIIos or wrvket. 6wUrer rrr of tic
origin v r u e u a y w l w hdiaatsd by quote. Any,rnprauntbdm.l andlor cdrtlflcrdonr m+shrd,l0-lhic R w - nfor borrpana
must w oompleud by Uw awror.
1 1 . SCHEDULE llnclude rpplicebls Fedeml, Srate end local raxesl

ITEM NO. ( SUPPUEYSERVICES WANTllY 1 UNIT 1 UNIT PRICE 1[ AMOUNT
181 IC) ICI Y 13 IA
Conduct I focus group and dwalop a guide to sollclr
- infomation.
If
Plezst .write yaur total on tbi&rbat but Include a

Cost Breakdown wing phases, projecu. or hrly wage4
Inch&:Tax ID and Duns number.
Rovicur editiov not usable ~ n r v ; t w a . bGSA-FAP

~ (48 CFRJ63.21 5-1 lr)
JUIT LC LUU-I A J . ~ run
(3)Pcriod of Performance: June 20,2005-July 8, 2005
(h) Ft)oci and Dnlg Adminisrrrriion

Officc of Exem1 Relations - -
Officc of Public Ail'iius, HR-10
5690 Fishers h;;c, Ronm ISA 19
Kwkvillci Mmylmd 208.57
(301) 827-5302
Arrcnri~m: Raymond Fonnanck
( c ) Macro International. Inc., ORC Macros" -

-1
11785 Bcl~~uille Dive,. Sulte
- 300
Cal verl un, Maryland
301-572-0210
301-572-0996 FAX
Arlenlion: Jacqueline A. Womack
Ji~cauolinc.A.Womck@orcmcra.com
In 2006. the F d and Drug Administration (FDA) will mark the 1100' anivcrsuy the dl
passl~cof Khc 1906 Pure Fwd and Drugs Act. As FDA celebrdtes. the agency will cpnlinue iu
role of serving as Giudian of our nalion's public hwlrh nrnndordr and gurekeeptr far regulacd
products. F D A has miide innondon a priority hy riimulatinp md cncounging new ttinkine.
new mews and straregics for pmucdng and promoting public heal&. Before rhe Ccnfcnn~al.
FDA wunts to find om: a) the public's awarcncss of Cxntenirial and their inrcrcsr in'taking part,
and b).tl~cpublic's n w m u s of FDA. iu mission, programs and scMccs.
STATEMENT OF WORK
I
-.
As a FkdrmJ Genernl Service.; Administr~tion(GSA) conlmcLor. Macro International, Inc.. ORC
Macro" shall provide the necessary penonnel, planning and logisrical arrangements.
cquipmen~,ildminisnarivc ovzrs~ghtand all paymcnu LO conduct o focus group andto develop a
y i d c Lo solicit thc dcsircd infonmtion regarding he FDA,rhc 1:DA's upcoming cen ~ i n j d
celebration, and n poster d c r i p and rncrsagc for he Centennial. For this h n u ~group!OKC
Macro'" will:
.
I
Train u p~idcip;u~t
scrccrlcr
Recruit 8 pnrticipanls
Develop a Moderarnr'~Guide ,
Modcrdle 1he Focus Group'

Providc a summnry repo1.r on thrm qucsliuns co dctcrmine the L'ollowing:
1.
, I
Public awatcncss of the U.S. Food and Drug Administration; Puhlic awareness of
- FDA's rnissiun 2nd public awareness with programs and services: 1
2 . 2 u b I i c nwarcncss of FDA's upcoming Ccnlenniul orlcbrdtion marki& ia 100
ycar:: of service, and I
3. Stakeholder ideas for how m)A should ccisbra~t:and communicate its upcornin:
Crn~ennial.
' Deli vel-ables
1. Dovclop Eguidc la solicil ihs dcsircd information regac!ing thc IiUA, ~ ~ ~ ' F D A ' s
upcoming ceniennjsl cclchralion. and postcr design for the centennial, by
June 23,200S.
2. Hold Focus group on June 28,2005
3. Providc a written summaly rcpo~ton thrcc questions by July 8 . 2005.
FDR OFRCS DCPM
----.. - -.-...
. ,. .
-. 7 , C-? - 7-
HEALTH AND H W A N SERVICES 1
PURCHASE/SERVICE/STOCK REQUISITION SLQUISITIOP,d h U M B E W
BPA and Call No OFFICE C O O E ~ S Y M B O C
0 REQUEST FOR
I HF-60
Procurement (ATTENTION: DENNIS HUNT) 0WRCHME D

LIJSERVICE o .ENT~-E.SE
.€QUESTING ORGAHI-TIOW CUSTODIAL A R E A DATE 1 OBJECT C L A S S
OCIO 11/29/02 25.20

EXTENSION APPROPR l
OR REFERENCE C A U
93"ON /
Pam Pisner 301-827-6595 7530600 ?4200A/40
I
KLIVEQ TO CAN /-
Room 14C-03 >' . 1-69906'9 E-8255

5600 Fishers Lane
~
' DATE REWIRED
Rockville, MD 20857
- -
I -
ASAP I - -
COST
6€%RlPTION -. .- QUAl#TIrV
ITEM No. -0E
(INCLUDE STOCK NUMBER. MODELPART NO.. mm REQu'RE~
ISSUE "NIT TOTAL
, .. ,
s I:.
'. -- . #.
$22,957 .O? ..
.
To provide contractor' support in p l a n n f i g and
implementation o f the FDA Centennial Observance,
2006.
.f
See ~ t t a c h e dEvaluation of ./Proposals

:-.. __-_ . -. . . .-
Fleishman-Hillard
1615 L. Street, NW, Suite 1000
cWashington, DC 20036
ATTN; Elizabeth-Kramer - .
202-828-8806
N3U- 16-2003 09: 23 FDQ DFQCS DCPM
u ~ u t t -JH ~ u ~ ~ u t ~ - ~ H s t n v ~ ~ ; tI Is
-7:
L
€ 2 151 3
, . 37-
I
.
P-
1
Mark all packages and papers wM contract andlw order numben
IMPORTANT:
1 -4
1. DATE OF ORDER Z.WhTFW3YO. Ileny) 3. OROEFI W . 1

I
4 KWVIYXONhW
26-NOV-2002 FDA 216970 00 03 HD 00 216970

- I
s.15SVMOOFFEE l m &l o ) ESHlPTO: Itcn~madrPeeazl~cors)
DHHSIFDAIOFACS/IT Contracts Br. DHHS/PHS/FDA/PARXLAWN BLDG
5600 Fishers Lane, HFA-511 ATTN: HF-33, CELESTE BOVE', RM. 14-69
Room 2 1 2 9 5600 FISHERS LANE
~ o c k v i l l e ,MD 20857 ROCKVILLE, MD 20857
/-
7.1-0 MJNTWJXCM I Name. ~ 5 S I ' e L S H D P C e d s ~ I a. WE OF ORDER(
FLEISHMAN-HILLARD--
ATTN: ELIZABETH KRAMER
1615 'L" STREET, N.W.
SUITE 1000
WASHINGTON, DC 20036
:1 -: 4,
i/ /
Q. ACCWNTWQ ANCJAPP!XJ?R!AT@i DATA
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HFA-.140 CHRISTINE THAYER
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Destination ON OR BEFORE ID* J
1% PLACE OF ~NSPECT~ON
AND ACCEPTAHCE
28-FEB-2003 Net30
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17.SCHEDULE I
K E M NO
(A)
BUPRIES am
(8)
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CONTRACTOR SHALL DELI'VER THZ
.--. FOLLOWING ITEMS, IN ACCORDANCE P
WITH THE ATTACHED STATEMEXI? OF
WORK ENTITLED "FDA CENTENNIAL
THEME AND PLAN" DATED NOVEMBER 25;
2002.
DEVELOP A SLOGAN/THEME IN LOT
ACCORDANCE WITH SOW PARAGRAPH 3.1.
DEVELOP A PLAN TO INPLEMENT A LOT
YEAR-LONG SLOGAN/THEME IN
ACCORDANCE WITH SOW PARAGRAPH 3.2. I
I
DEVELOP PROJECT IDEAS FOR LOT
STATEHOLDERS IN ACCORDANCE WITH
SOW PARAGRAPH 3 - 3 .
DEFINE ROLES AND RESPONSIBILITIES LOT
IN ACCORDANCE WITH SOW PARAGRAPH
3.4,

5600 FISHERALANE, HFA-122, ROCKVILLE, MD. 20857 1 2 2 9 5 7 .(I;TOTAL
4 GI&~[:
n.wE I T W )
22 U F m D STATES OF AMERICA
~ennis $.
Hunt
TTTLE COHTR*CTING
I
I OpmmnG O R I ~
1 FOOM FDA 3303 (10-88)

I
NUU- 18-2;- ~ 324: FCR OFRCS DCPil I
2,a; ~~7 715;
PAGE
,c . !-? < . .-: -, .
OF F.AGE8
ORDEL OR SUPPLIES OR SERVICES
SChEDULE - CONTINUATION
I I
-
IMPORTANT: Mark all padages and papers whh contract andfor onjer numbers
aATEOFmDER cOWFiiCT NO- OROERFiO. I
26-NOV-2002 FDA 2 1 6 8 7 0 00 0 3 F J C O
- I
Q V m
I I
ITEMNO SUPRlES OR m E S
ORDERED
Im=
2';
(El 1 I
I
(A) (8) (Dl
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5 DEVELOP IDEAS FOR INCLUSION OF LOT
GOVE-T AND PUBLIC H=TH
ENTITIES IN ACCORDANCE WITH SOW Pd -
PARAGRAPH 3 . 5 . 1 '
-,
6 DEVELOP IDEAS~FORINCLUSION OF , 'LOT I,
NATIONAL INSTITUTIONS IN
ACCORDANCE WITH SOW PARAGRAPH 3.6.
7 DEVELOP A STRATEGY FOR INCLUSION LOT i
OF THE MEDIA IN ACCORDANCE WITH

SOW PARAGRAPH 3.7. -- A
-sI
- - -
IWOICE/VOUCHER SUBMISSION: + -
".
ALL COPIES OF INVOICES/VOUCHERS
SHALL BE SENT TO THE PROJECT
OFFICER AS FOLLOWS:
DHHS/FDA/OC/OSCC
ATTN: CELESTE BOVE'
5600 FISHERS LANE, RM. 1469/HF-33
ROCKVILLE, 20957
The following Federal Ac~isition
Regulation (FAR) clause 1 s
- -- r'
52 -213-4 - ~e&s and Conditions -
+
Simplified Acquisitions (Other

Than Commercial Items) (JUNE 1999-)
Receipt and Acceptance of

Supplies/Services:
- inspected and accepted at
report of inspectlon [and
If the supplies or services are
The COR for this order is:
I
TOTAL CAFIRIEDFORWARD TO ISTPAGE (ITEM 17 ( H ) ) I
,
-1
-
FORM FDA 1
~ u u - l b - ~ d uU5:2J
~ r b H GFQCS LCPl.1 -.-A - L2- 7 -.
??- . - .'d. -
ORDEl 3 R SUPPUES OR SERVICES I I V L VI
SC, .-DULE CONTlNUATlON - ' !

I
-
3
I
I
1
I
IMPORTANT.Mark all packages and papers w ~ t hm l r a d ardor order numbers

--
MT€ OF ORDER C O . ~ / E Tt.0 ORDERNO 1
26-NOV-2002 FDA ?If970 0 3 @ 3 I D Q 3
I E M NO S W W E S DR SEAVlCES
OROERED
(A) 18)
CELESTE B O V E ' , 301/827-3305

Points of Contact:
-
directed to: -
'
I
DENNIS HUNT; 3 0 1 / 8 2 7 - 7 1 5 2
~egulation (FAR) clause is
- -
incorporated herein by reference: - - -
-=
52.232-33 Mandatory ~nformation *-
for Electronic Transfer Payment
(MAY 1999)

directed to the FDA Payment office
at Phone No. (301)827-5007
Effective Klly
26 1996, in
accordance with tke Debt
1996, agencies of t y Federal
Government must use electronic a
'
funds trans£er t o make all
receive payment:
.1. Routing transit number of the
payment.
2. Account number to which funds
3. Type of depositor account

to supply this inforrnatlon on
be reported.
'Should you have any questions, you
Financial Management, Accounting
Reports & Analysis Section at:
TOTAL CARRIED FORWARD TO 1ST PAGE (ITEM 17 (ti)) 0.00

FORM FDA 3904
FDQ OFGCS DCFM
FDH OFHCS DCPM h -' -
301 ,,17 ' --. . A
'
" - ..
F;..lr.
Statement of Work
FDA Centennial Theme and Plan
FDA-216970-00-03-HD-00 November 25,2002
On June 30,2006, the Food and Drug Administration will celebrate the 100" hniversary
of the 1906 Food and Drugs Act, legislation which established our nation's olhen federal
1
consumer protection agency. The agency wants to ceiebrate this historicnilestone by
promoting activities throughout the nation. The agency will therefore need a heme
(slogan with explanation), approach and timetable for the duration of the projkct. It is
envisioned that this will be a national public education program that recogmzds the
scientific advances that have led to the safety and effectiveness of FDA regulated
i
products. All major components of the agency are to be showcased as part of his effort.
As a result of this effort, the Agency should continue to be seen as a pioneer and leader in
the field of emerging scientific advances as we seek to recruit young
.-
-
policy makers as well as protect
-
and educatfthe public.
- -- 2. Goals -.
The goals for the FDA Centennial are as follows:
Goal #1 - Observe and celebrate FDA's first 100 years of contributions to ,4rnLricars
public health and the world community and further FDA's mission to and protect
the public h e a l w o r future generations.
I
Goal #2 - Commemorate contributions of dedicated FDA employees, legislat4n,
academicians, industry, a d v ~ a c ygroups and public health leaders who have supported
* --- the consumer protection mission of the Agency. i I
Goal #3 - Broaden public awareness of the congiderable breath of the FDA's authorities
1
and programs and instill a fuller appreciation of the Agency's impact on the p blic health
and safety of our Nation.
Goal #4 - Stimulate interest and increase awareness of FDA regulatory scienck and public
- . .
health through education.
I
3. Specific Tasks
3.1 Develop a theme (slogan with explanation), approach and timetable for thL items
cited below. This approach will be reviewed by the project team and approveh prior to
implementation of the tasks specified in this contract.
3 -2 Develop a plan to execute the recommended approach. The plan must be bresented
in writing and in person using power point slides to the project team. The plad should
include specific activities to be camed-out throughout the centennial year and include all
FDA centers. For example, a list of inventive elements such a s a televised t o y hall
meeting, a Srnithsonian lecture/exhibit/travelingexhibit, or the development of high
school and college curriculum.
I
Page 1 of 4
I
FnR OFRCS DCPM ~s
;2, I d Ic
'-7
Statement of Work
FDA-216970-00-03-HD-00 November 25, ZOO2
With respect to 3.3 - 3.7, items shouId b:: addressed as conceptual ideas not rebuiring
interviews or personal face-to-face contacts.
f
3.3 Develop project ideas that will involve stakeholders such as:
business
- and industry
consumer organizations
health professional associations
disease groups
rmnority organizations
faith-based programs - --
e*
-
- - ~
3.4 Define the roles adfesponsibilities and the parts they will play throughout the year
of celebration for the Commissioner, Center Directors,-field staff and FDA *
l
A
~ssociationmembers as well as involvement at the Department level and perhaps
Cabinet level. I
3.5 Develop ideas for inclusion of other governmental and public health entities such as
the National Institutes of Health, the Centers for Disease Control, the Adrnini@tion on
Aging, the C o ~ eProduct r Safety Commission, the American Public Health
Association, the Association of State and Territorial Health Officials, and othek.
3.6 Develop ideas for inclusbn of national institutions such as the ~rnithsoniahInstitute,
-A - --- . National Academy of ~ciencgs,and etc. r' I
3.7 Develop a strategy for the inclusion of mecta such as television (PBS), radio (NPR)
and print (newspapers and magazines) to promote the centennial.
4. -DeliverySchedule
All items shallbe delivered oh a F.O.B. Destination basis no later February 281 2003.
5. Applicable Clause
The full text of the followjng,~lauseis incorporated herein, as follows: 1

FAR 52.227-17 Rights in Data-Special Works (June 1987).
(a) Definitions.
-
"Data," as used in this clause, means recorded information regardless of form or
the medium on which it may be recorded. The term includes technical data and computer
oftw ware. The term does not include information incidental to contract admilusbtion,
such as financial, administrative, cost or pricing or management information. 1
Page 2 of 4
Statement of Work
FDA-216970-00-03-HD-OO November 25, 2002
" U n h i t e d rights," as used in this clause. means the right of the ~ o v e h r n e n to

i
usc, disclose, reproduce, prepare denvative works, distribute cbpies to the pu lic, and
perform publicly and display publicly, in any manner and for any purpose whatsoever, 4
and to have or permit others to do so.
I
= I
(b) Allocation of Rights.
(1) The Government shall have-
(i) Unlimited rights in all data delivered under this contract. and in all data
first produced in the performance of this contract, except as provided ?I paragraph
(c) of this clause for copyright.
I
(ii) The right to limit exercise of claim to copyright in data firs produced
in the performance of this contract, and to_ obtain assignmen1 of copfight in such
data, in accordance with paragraph (F#l) of this clause.
- -I
(iii) ?'he rirightto limit the release and use of certain data in ac??rdance
with paragraph (d) of this clause, .-. i
(2) The Contractor shall have, to the extent pspirsion is granted in adcordance
with paragraph (c)(l) of this clause, the right to establish claim to copyright shbbnisting in
data first produced in the performance of this contract. 1
(c) Copyright- rf
(1) Data fmt produced in the performance of this contract
(i) The Contractor agrees not to assert, establish, or authorize dthers to
assert or establish, any e l m to copyright subsiding in any data first produced in
- I
- the performance of this contract without prior written *iss~on of the
Contracting Officer. When claim to copyright is made, the Contractor ?hall affix
the appropriate copyright notice of 17 U;S.C. 401 or 402 and acknowlkdgment of
Government sponsorship (including contract number) to such data whCn delivered
to the Government, as well as when the data are published or deposited for
registration as a published work in the U S . Copyright Office. The cohractor
grants to the Government, and others acting on its behalf, a paid-up
irrevocable, worldwide license for all such data to reproduce,
works, distribute copies to the public, and perform publicly
by or on behalf of the Government.
(ii) If the Government desires to obtain copyright in
the performance of this contract and permission has not
in subdivis~on(c)(l)(i) of t h ~ sclause, the Contracting
Contractor to establish, or authorize the establishment
such data and to assign, or obtain the assignment of, such copyright to the
Govemment or its designated assignee.
(2) Data not first produced in the performance of this contract.
- Contractor shall not, without prior wntten perm~ssionof the Contracting Officer, Fhe
I
incorporate in data delivered under this contract any data not first produced in the
performance of this contract and which contain the copyright notice of 1 7 U.S.C.
401 or 402, unless the Contractor identifies such data and grants to the
Page 3 of 4 1I
F D R OFRCS, DCFM --
-,;-;: I
7;- -.
I
z - .- -
Statement of Work
FDA-216970-00-03-HD-00 November 25, 2002
GoEmment, or acquires on its behalf. a license of the same scopc ar s&t f ~ n in

h
paragraph (c)(l) of this clause.
(d) Release and use restrictions. Except as otherwise specifically provilded for in
this contract, the Connactor shall not use for purposes other than-the pbrfommce
of this contract, nor shall the Contractor release, reproduce, distribute, lor publish
any data Am produced in the performonce of this contract nor authorihe others to
do so, without written p-ermissionof the Contracting Officer.
(e) Indemnity. The Contractor shall indemnify the Govemment and itsofficers,
agents, and employees acting for the Government against any liability, inchding
costs and expenses, incurred as the result of the violation of trade secrets, -
--I
copyrights, or right of privacy or p&lycity, arising out of the creation, delivery,
publication, or use of any data furnished under this contract; or any 6ibLlous or
other unlawful matter cohtGbed in such data The provisions of this pkagraph do
not apply unless the Government prov~desnotice to the Contractor as ?oon as
practicable of any claim or suit, affords the Contractor an opportunity h d e r
applicable laws, rules, or regulations to participate in the defense thereof, and
obtains the Contractor's consent to the settlement of any suit or claim dther than
as required by final decree of a court of competent jurisdiction; nor do these
provisldns apply to material furnished to the Contractor by the G o v e k e n t and
incorporated in data to which this clause applies. (End of clause) 1
Page 4 of 4
.
PAGE 0' ?.4GES
ORDER FOR SUPPLIES 0.R SERVICES
-- -- I -- I '
IMPORTANT Mark all packages and papers w ~ t hcontract andlor order numbers I! 1 i
1 DATE OF ORDER 2 CONTRACT NO ( Il any J 3 ORDER NO I I 4 REOUISITIONN'?
---
- .
27-MAY-2003 FDA 188507 00 03 LW 401 188507
-
;OFFICE (Address c o n e s p c n d e n ~ r o) 6 SHIP TO 1 Gnsrgnee and adoress ZIP C m e I
DHHS/FDA/OFACS/IT Contracts Br.

5600 Fishers Lane, HFA-511
Room 2129 5600 FISHERS LANE
Rockville, MD 20857 ROCKVILLE, MD 20857
I
7 rn CONTRACTOR (Name. address andZIP C M e )
NEWS BROADCAST.NETWRK I A P U R C H A ~ -EReierence your

425 MAIN STREET I
RIDGEFIELD, CT ,06877 Please Iumlsh the l o i l o w ~ n go n the terms a n d c o n d ~ l l o n s
spec~f~e od
n the analched sheets l n c l u d l l g dellvery a s
lndlcaled
B
I
D E L I V E R Y - Except lor attached bllilng Inslruc
tlons, thls dellvery order 1s subject to l n s t r u c l a n s
contained o n this foim a n d IS Issued sublect l o the
terms a n d c o n d ~ t ~ o ofdthe above-numbered w n l r a c l
- I
- I- '1
I
9 ACCOUNTING AND APPROPRIATION DATA 10 REOUlSlnONlNG OFFICE I
HFA 1.40 CHRIS TI^ THAYER
11. BUSINESS CLASSIFICATION 1
PREFERENCE, ljYPE4F
PURPOSE PRffiWIM EUSlNESS WOMAN-
.-CODE R42 6CODE 50 CODE A2 OWNED N
12. F 0 . 8 POINT 14. GOVERNMENT 8 1 L NO. 15 OEUVER TO F.0.8 POINT 16 DISCOUNT TERMS
Destination ON OR BEFORE (Dale) .
13 PLACE OF INSPECTION AN0 ACCEPTANCE

28-MAY-2003 Net 30
17. SCHEDULE I
OUANTllY UNIT
ITEM NO SUPPLIES OR SERVICES AMOUNT
ORDERED PRICE
' . (8) ( DI IE 1 (F)
- .
1 Radio News Services £03 the Office .. ; EA . .
j '1 >/
I 12500 . O O
. -. . of Public Aff airs/Broadcast Media ~. .
~ ... ~~s--be--used--f-or---FFF--28~J
- - - -. ? --- . ' * ...
..
--'-I
The foll.owing Federal Acquisition
incorporated herein by reference,:
Conditions - Commercial Items (MAY
1999)
52.232-33 Mandatory Information
for Electronic Transfer,Payment
(MAY 1999)
lReceipt and Acceptance of

1 I T7( H ) TOTAL
1 DHHS/FDA/Accounting Operations Br. (301)827-5007

5600 FISHERS L Y , HFA-122, ROCKVILLE, MD. 20857
--- TP---~---
I/ 12500.001'~~
23 NAME l Typed]
22 UNITED STATES OF AMERICA
BY 1 S~gnarure)
Hamilton Brown
TITLE CONTRACTING/ ORMRlNG OFFICER
I
/ FORM FDA 3303 (10-88)
SCHEDULE - CON'TINUATION
I I
IMPORTANT: Mark all packages and papers with c o n t r a c t a n d l o r order numbers
DATE OF ORDER CONTRACT NO. ORDER NO
27-MAY-2003 FDA 188507 00 03 LD O G
- I -- ---
ITEM NO SUPPLIES OR SERVICES
OUANTIW
ORDERED PRICE
AMOUNT 1
I
(A 1 ( 6I ICi (Dl
pp
Supplies/Services: i I

or services are'acceptable, the
acceptance to the paying office. .
If the supplies or services are -"
not acceptable, the.COR shall
1 The COR for this order is:
Marcia Sheets @ 301/827-0597
Address same as Block 6.
fi
Points of Contact:
directed to: 'i;

dill be received should be
at Phone No. (301)827-5007
Effective July 26, 1996., in
on your invoice in orde? to
receive payment:
1..Routing transit number of'the
payment.
2. Account number to which funds
3 . Type of depositor account
- -
TOTAL CARRIED FORWARD T O ?ST PAGE ( I T E M 17 ( H ) )
-
bI 0.001
FORM FDA 3304
I
IMPORTANT
SCHEDULE - CONTINUATION
Mark all packages and papers w f i c o n t r a c t a n d i o r o r d e r n u m b e r s
1
I
PAGE
3
0-
1 :
PA352
--
DATF nE ORDER CONTRACT NO O R M R NO I

27-my-2003
- - FDA 1 8 8 5 0 r 0 0 0 3 Lb; O C
--
ITEM NO
(A)
18)
OUANnrY
ORDERED
ICJ (Dl
PRICE
1E i 1 AMOUNT
I i
I -
C fo checking, S for savings. 1 II

be reported,.
FORM FDA 3304

I
DEPARTMENT OF REQUISITION NUMBER
HEALTH AND HUMAN SERVICES
I
1 A188507
PURCHASWSERVICEISTOCK REQUISITION
I 'OA and Call No. 1 OFFICE CODEISY~~~BOL--
- 1 HFI-5
r79 nFi~.:c .!t.~~!!lSITIOHS
REQUEST FOR
FDA Procuremen! PllRCHASE SERVICE X STOCK RENTALILEASE
REQUESTING ORGANlMJI#B -
q p 1: 1 7
- CUSTODIAL AREA DATE 1 OBJECT CUS:
-
OClOERlOPA 0101 0~11103 2522
--
FOR REFERENCE CALL , 1 EXTENSION 1 A&PRO#'RIA-TIONIPPBS
I Marcia K.Sheets 7-0597 7530600, 24200A-4C
DELIVER TO - . CAN 3i6990679 E-8275
Food and Drug AdministrationIOffice of Public Affairs
5600 Fishers Lane, Rm. 15-05 DATE REQUIRED
Rockville, MD 20857 1 ASAP 1
I UNIT I COST
ITEM NO. DESCRIPTION I QUANITY OF
UNIT TOTAL
(INCLUDE STOCK NUMBER. MODELIPART NO., ETC.)
- =
ISSUE
This is a request for radiohews services for the M i c e

Of Public AffairslBroadcast Media to be used for FY-03
COMPANY NAME:
NBN
NEWS BROADCAST NETWORK
425 MAIN STREET
RIDGEFIELD, CT 06877
PHONE: 800-594 03
FAX: 203-894-8 3 k
JUSTIFICATION:
i
I I
p r o p e r t y Management Officer (Signature)' DATE VOUCHER NO. VOUCHER

DATE
I I
I
ORDER F SUPPLIES OR SERVICES 1 i PAGE SASES
IMPORTANT: Mark all packages and papers with contract andlor order numbem. 1 / 1 I S
1 DATE OF ORDER 2 CONTRACT NO (If any) 6 SHIP TO (
GS23F0026N
08/14/2006 a NAME OF CONSIGNEE
3 ORDER NO 4 REQUISITIONIREFERENCE NO
5100 PAINT BRANCH PKWY
223032482/0011 1017591
5 ISSUING OFFICE (Address rrmespondence lo) b STREET ADDRESS
DHHS/FDA/OAGS/DCGM 5100 PAINT BRANCH PARKWAY
ATTN: MEGAN J GNALL /
5630 FISHERS LANE

ROOM 2129, HFA-500
ROCKVILLE MD 20857
- c CITY
COLLEGE PARK --
7 TO 1 SHIP VIA
a NAME OF CONTRACTOR
JMH EDUCATION MARKETING INC 173478
8 TYPE OF ORDER 1
b. COMPANY NAME
D a PURCHASE 1,
!k t, DELIVERY
c STREET ADDRESS W R E N C E YOUR - -I Except for balltng lnstrun~onson me

-
JMH EDUCATION MARKETING INC 6 - rAi?,me thus dellvery omer Is
60 MADISON AVE STE 501 dublea lo ~nstrumonswnlalned on
-- #
Please m ~ s the
h following on the terms
and mnd~tlonsspeofied on both SdeS of
this 51de only of tnls form an0 15
lisuea subled to me terms and
dOnd!tlons 01 me above-numbered
this wder and on the anached sheet I( wnlraa
d CIN e STATE f ZIP CODE
any lndudlng dellvery as lndlcaled
NEW YORK NY 10010-1683
9 ACCOUNTING AND APPROPRlATlON DATA 10 REQUISITIONING OFFICE
2006-6991974-2555-F610340FSD1009F
11 BUSlNESS CLASSIFICATION (Check appopnate box(es)) 112 F 0 B POINT 1
a SMALL b OTHER HN
SMALL c DISADVANTAGED g SERVICE-
oriqin-
DISABLED
d WOMEN-OWNED e HUBZone 1 EMERGING SMALL VETERAN-
BUSINESS OWNFD
.-.
a INSPECTION
Destination
13 PLACE OF
b ACCEPTANCE
Destination - -
14 GOVERNMENT B l l NO
W
15. DELIVER TO F O B POINT
ON OR BEFORE (Dale)
*
r iI 16. DISCOUNT TERMS
17. SCHEDULE (See reverse for R e w r o n s )
QUANTITY UNIT QUANTITY

ITEM NO SUPPLIES OR SERVICES ORDERED UNIT PRICE ACCEPTED
(a) (b) rc) (0) le) (9)
Tax ID Number:
DUNS Number: b .i
This is Task Order #13 entitled "Food
Allergy Education for Health Professionals''
for the firm fixed price of $59,641.15 for
performance August 14,
i
.. ,, I I I I
I
18. SHIPPING POINT 19. GROSS SHIPPING WEIGHT 20. INVOICE NO. 17(h)
TOTAL
(Cont.
I I
21. MAIL INVOICE TO
a. NAME S.59.641.15
SEE BILLING
DHHS/FDA/OAGS/DCGM
INSTRUCTIONS b. STREET ADDRESS ATTN :
ON REVERSE (or P 0.Box) 5630 FISHERS LANE 17(i)
- ROOM 2129, HFA-531 GRAND

TOTAL
I
c CIN 0. STATE e ZIP CODE $59,64;1.15
ROCKVILLE MD 20857
-- - -
22. UNITED STATES OF AMERICA 1 23 NAME (Typed) 1

BY (S~gnalure) MEGAN J . GNALL
TITLE CONTRACTlNGlORDERlNG OFFICER
I
AUTHORIZEDFOR LOCALREPRODUCTION ci OPTIONAL FORM 347 1a.v yxml
PI.- b? GSUTAR 4 8 C F R U713l.l
PREVIOUS EDITION NOT USABLE
ORDER FOF PPLIES OR SERVICES
-
1
I1 FAGE 0: =-iii
-
SCHEDULE CONTINUA'IION 1 2 j 6
IMk'ORTAm Mark all padages and papers w l h wntracl and/or order numbers I
DATEOFORDER CONTRACTNO ORDER NO
08/14/2006 GS23F0026N/0011 223032482/OOpl
ITEM NO SUPPLIESISERVICES O U A N T I N UNIT UNIT oU1V:IP
ORDERED PRICE ACCEPTE?
(A) (8) (C) (D) E ) (FI
AM"U!' tci
2006-August 13, 2007.

LIST O F CHANGES:
Total Amount for thls Modification:
-
$59,641.15
New Total Amount for tKls Award: $59,641.15
Obligated Amount for this Modlflcation:
$59,641.15
CenterTag: F610340FSD1009F
-- -- -
-1
15 Task Order #13 ' - S T 6 4 1 15
C.-
- -- -.
*
:/
A - -- -- r'
TOTAL CARRIED FORWARD TO I S T PAGE !ITEM 17(P)) I

NSN ~ S ~ D - O ~ - I S Z - ~ O B ~ 5n.u.101 O P ~ W L FORM w IRW =I
RIIII*d*(iY
F ~ I RW C F U I S ~ ~ ~ C I
. F D A OFRCS DCPN 30182717151 P.e3
Contract No. 223--03-2482Kask

Order 13 -
- I
Thc conbartor agrees t o provide the ncscssay labor at the pricc ihicatcd in suppob of
the statement of work
v
-10 n ~ .
(Name of Signcr)
sd-e )4
L
---
- --
,-
I-~
0;re Pigs; LbL+.
P E P T o ; ~ ~ S
*.
AUG 1 4 2006
0
uthorized to @) (Date Signed)
Tvne of Order
This is a Bxed prigCorder.
Task Order 13 entitled "Food Allerw Education for Health Professionals"
Contract Number: 223-03-2482 I
SECTION B - SUPPLIES OR SERVICES AND PRICESICOSTS
-
In performing the work as described in Section C-1, "Scope of Work," the Cont actor
shall consider the follaving:
B-1 Background and Obiective ~

Food allergy is the most frequent cause of anaphylaxis occumng outside of the hospital.
Although most foodborne illness results from amicrobial or chemical contarnin+t 1 - -
in -
food, a food itself also can cayse severe a d v e r s ~ ~ a c t i o nIn
s . the United States,-food
- --
allergy is an important problem affecting approximately:
".
2 to 5 percent of children under age 6 years and

1 to 2 percent of adults
It is estimated that at least 30,000 consumers require emergency room treatment because
of allergic r e a c t i o n p food with some reactions considered severe or life-threatining
The foods most likely to cause allergic reactions are:

Milk and milk products -
Eggs and egg products 16
Peanuts and peanut products
Tree nuts and tree nut products
Soybeans and soybean products
Fish and fish products
Shellfish and shellfish products
Cereals containing gluten
Seeds
Allergic reactions to natural rubber latex from food handlers' gloves have been r
Allergic reactions to food remains a major public health problem. Therefore, it is

important to keep the medical community, i.e., physicians, nurses, physician assistants
and other health professional informed about food allergies and to provide this
information to them in a up-to-date timely manner.
TARGET AUDIENCES
Health Professionals, including doctors, nurses, physician assistants, and other health
professionals. I
Propram Obiective
To develop and provide information and educational materials on an ongoi basis
1'
'a
l
regarding FDAKFSAN food allergy activities for physicians, other health re

professionals, and their professional organizations.
To reduce deaths from anaphylaxis caused by food allergies.
To reduce morbidity associated with food allergies. -
To develop mechanisms to enhance surveillance of the incidence of food a rgies and
deaths due to anaphylaxis from food allergies.
llC
B-2 Compensation
A. As consideration for performance of the work stated in C-1, "Scope of Wor ' in Part
I, Section C, the Government shall pay to the Csgtractor the firm fixed price Q :.;
- --
$ 59,641.15. - ..
--
.
B. Payment will be made after acceptance of each quant6y of items specified in Section
F., Part I, "Reports and Deliverables," and on presentation of a proper invoice.
~
SECTION C - DESCRIPTION/SPECIFICATIONS/WORKSTATEME$4 T
f
C-1 Scope of Work
The contractor shall: -

-- --- ~ e lservices to develop e d u p i o n outreacl ~rnaterials
Furnish the n e c e ~ s a r y ~ e r s o and
for healthcare professionals. The materials shall be compatible for print ar or
internet display, per product.
Develop a research-based education outreach approach for health care prof sionals,
based on data received from the Food Allergy Focus Groups.
Id
es
Create food allergy education outreach materials that are easy-to-use and easy-to-
access.
Provide health educators with outreach materials to provide accurate and rleli able
information about food allergies.
All materials shall obtain final approval of the government Task Order ma ger .
Outreach materials shall be based on results of focus groups with health profe:;si~
onals.
Such materials may include:
Fact Sheets
Brochures
Booklets
Posters
Newsletters
Web Site Components
SECTION D - PACKAGING AND MARKING
See basic contract.
SECTION E - INSPECTION AND ACCEPTANCE
See basic contract. --

\
SECTION F - DELIVERTES OR PERFORMANCE

- --
4 -- -
Unless otherwise specified, reports or copies o f s p o r t s shall be delivered to:
*,
,*
- 1L
Regular Mail ~ e l i v e r y :
9.
HHSIFDAIOAGSDCGM
Contract Operations, HFA-500
Attn: Megan J. Gnall
5630 Fishers Lane
Rockville, ~ a r y l a n 6 2 0 8 5 7
F-2 Reports or Deliverables

5
*
,-.. .-
The cor;tr&tor shall deliver and receive payment according to thrfollowing del erables
in support of this task as follows:
Begin work for the Comprehensive Print:

Write copy based on data from the Food Allergy Focus Groups and other m :rials
- provided by FDA
Submit copy to FDA for approval
. Incorporate any requested changes, and edit and proofread copy
Design covers
Purchase any required illustrations/photos
Design and layout pages
Submit design and layout to FDA for approval
Incorporate any changes necessary'and resubmit to FDA for final approval
Provide to FDA all files required for printing, a laser print of the brochure, ; d a
completed GPO Form 952
Begin work on the More Detailed Communication Pieces:

Copywrite the information based on approved copy from the comprehensivl rint
piece(s)
Submit copy to FDA for approval
Incorporate any requested changes, and edit and proofread copy
Design and layout all pages
Submit design and layout to FDA for approval I
Incorporate any changes necessary and resubmit to FDA for final approval
Provide to FDA all files required for printing, a laser print of the brochure, and a
completed GPO Form 952
Web Content/Sub Site:

Web content/subBte-pages will be housed within www.cfsa?.fda.gov
Site pages will be designed within the CFSAN Web template structure
The sub site will have its own navigation
The sub site will include a "What's New" section
There will be a link from the Food Allergens or Health Professionals section within
www.cfsan.fda.gov.
-. --. .
. --I -
There will be a callout'ofi www.cfsan.fda.gov home page .- i
PDFs of all the offline education materials will be posted on the sub site
Begin the Web ContenUSub Site:

Design a web landing page and secondary page templates using the CFSAN
template
Submit home and secondary page templates to FDA for approval
Incorporate anj&equested changes, and edit and proofread copy
Re-purpose and organize offline copy for Web sub site
- Submit copy to FDA for approval
Incorporate any requested chinges, and edit and proofread co
-- ----
Design and layout Web pages Isv
Submit design and layout to FDA for approval
Incorporate any changes necessary and resubmit to FDA for final approval
Provide all files to FDA, ready for coding
The contractor shall complete GPO printing form 952.
. NOTE: The specific, final .deliverables will be based on outcomes from the Fo
Focus Groups and on direction from the Project Officer. The final
stated-in a future bilateral modification to this task order.

I
Performance of this task order shall begin on August 14, 2006 and shall no? extJnd
~
beyond August 13,2007.
SECTION G - CONTRACT ADMINISTRATION DATA
See basic contract. 1

SECTION H - SPECIAL CONTRACT REQUIREMENTS 1
See basic contract.
. .
- ., .
..j.
.
OF P4GES
ORDER F. .'SUPPLIES OR SERVICES
IMPORTANT: Mark all packages and papers with contract andlor order numbers.
i
:,
1. DATE OF ORDER
1 7
2. CONTRACT NO. (If any) 6. SHIP TO: (
9/13//05 -
- GS-23F-Cl026N a. NAME OF CONSIGNEE
3 . ORDER NO. 4. REQUlSlTlONlREFERENCE NO. F D ~ ~ C F S A NAttn: Howard Seltzer
7.TO: 20740
f. SHlP VIA
- . ..> . ~. -
' ELI VERY

8. TYPE OF OR$IER -
b. COMPANY NAME
JMH Education Marketing, Inc. X instrdct~onso n m- e revers^,

b. Exceptthis
101delivery
bdlmg
c. STREET ADDRESS orderl~ssubject to tnstructlons conta~ned
REFERENCE YOUR: on this side only of this form and IS
60 Madison Avenue, Suite 501 Please furnish the following on the issue# lo Ihe terms
cOntrr'
terms .and conditions on conditions of the above-numbered
e. STATE 1. ZIP CODE both s~des of this order and on the
zna_ched-.sheets if any, including
New York Ivy 10010 d e l i u q as indicaied. a -- .-
9. ACCOUNTING AND APPROPRIATION DATA -. .- 10. REQUISITIONING OFFICE
- . . 6- ---
See Accounting and Appropriation Data Below
TIW. : DUNS#: -
.-,
!!_
-
--.-'
11. BUS:.
I/ w/
-- .--.. .-. .TION (C~L,.. ,.
a
, -pp,-p,,u...
IX( a. SMALL b. OTHER THAN W A L L C. D l s A D v A N T A G m d. w?MEN-owNED

12. F.O.B. POINT _ 14. GOVERNMENT BR NO. 15. DELIVER TO F.O.B. POINT ON 16. DISCOUNT TERMS
OR BEFORE (Date)
. . Destination
13. PLACE OF
f.
Destination Destinat~on NIA See Section F 1 NIA
. .
77. SCHEDULE (See reverse for Rejections)
ITEM NO. QUANTITY QUANTITY
. . SUPPLIES OR SERVICES
ORDERED PRICE ACCEPTED
(a) (bl 7 Ic) Id) (gl
--- ---- . - Accounting and Appropriation Data g6
Requisition #I008762 - Center Tag F610390FSDOFSI m
2005.6991974.2555 o
. ~
Title: CFSAN and Centennial Materials
Period of Performance: 91 13105- 12112/05 -'? tP
- rJ
-- 43
, .. . .
18. SHIPPING POINT 1 9 . GROSS SHIPPING WEIGHT 20. INVOICE NO.
17(h). TOT
- 21. MAIL INVOICE TO: 1 $95,000.00 4 (chf..
pages)
SEE BILLING a. NAME
INSTRUCTIONS
ON
REVERSE b. STREET ADDRESS lor P.O. Box)
d:16
r
c. CITY d. STATE e. ZIP CODE
r95,w.m 4
TOTAL
2 3 . NAME (Typed)
22. UNITED STATES OF
AMERICA BY (Signature) Megan J . Gnall
TITLE: CONTRACTIN , /ORDERING OFFICER
AUTHORIZED FOR LOCAL REPRODUCTION w u
Previous edition not usuable
Contract No. 223-03-24821Task Order 12
Contractor's Nepotiated Agreement
The contractor agrees to provide the necessary labor at the price indicatdin sjpport of
the statement of work.
.- -?
~by\ic~ftavlciJStryl
(Name of Signer)
(Title of Signer) . / -.
--
oq-12&
(Date Signed)
Type of Order
This is a fixed price order.

.f
Task Order No. 12 entitled "CFSAN and Centennial ~ a t e r i a l s "
Contract Number: 223-03-2482
-
SECTION B -'SUPPLI:ES OR SERVICES AND PRICESICOSTS
In performing the work as described in Section C-1, "Scope of Work," the ~onfractor
shall consider the following:
I
B-1 Background -a .-
.- .-
~i~
- --
2006 is the U.S. Food and Administration's centennial, the loothannived-y of the
passage of the Food and Drug Act of 1906 which establiihed a Federal role in Assuring
that food and drugs in interstate and foreign commerce were not adulterated or
misbranded. The Act was signed into law by President Theodore Roosevelt on June 30,
1906 and current planning calls for initiatives celebrating FDA's centennial to degin June
30, 2006.
c
The purpose of thi task order is to create a brochure and a PowerPoint presentation for
the general public explaining the history of FDA's role in ensuring that the nation's food
supply is safe, sanitary, wholesope, and honestly labeled, and that cosmetic prdducts are
+ -- safe and properly labeled; the sp&ific responsibilities of the C e p r for Food safety and
Applied Nutrition; and how the Center carries them out.
B-2 Compensation
1
I
A. As consideration for performance of the work stated in C- 1, "Scope of ork," in
,Part I, Section C, the Government shall pay to the Contractor the fixed rice of
$95,000.00. .
--
B. Payment will be made after acceptance of each quantity of items specifi d in
Section F., Part I, "Reports and Deliverables," and on presentation of a roper
invoice.
SECTION C - DESCRIPTIOIV/SPECIFICATIONS/WORKSTATEMEN
C-1 Scope of Work
The contractor will furnish the necessary personnel and services to develop copy,
illustrations and design for a brochure on CFSAN, formatted for printing and Lnkmet
posting. The Contractor will also complete GPO printing form 952. The brochure will
be 12-16 pages, contingent on material provided by CFSAN.
The contractor will also develop a PowerPoint presentation based on the brochlre. The
Powerpoint presentation shall consist of 20-30 slides. I
In addition the contractor will develop a design for an 8' x 10' floor-standing &hibit and
adapt the design for a 5' x 5' tabletop exhibit and, following CFSAN appwval, provide
one 8' x 10' floor-standing exhibit, including fiame, end caps and wheeled cases; two 5'
x 5' tabletop exhibits; including frame, end caps and wheeled.cases; and 30 seis of 5' x
5' tabletop graphics only \\
I
The contractor shall:
For the brochure-- -

-a
-- I
-
. -
Write the brochure copy based upon existing FDA publications ' and-aihitional
- ~
material to be provided by CFSAN
Submit copy to CFSAN for approval
Incorporate any changes necessary and edit and proofread copy
Design front and back covers
Create and insert up to 8 illustrations (2 four-color for covers ' 6 two-coilor for
inside page*
Design and layout up to 16 pages
Submit design and layout to CFSAN for approval
Incorporate any changespecessary and resubmit to CFSAN for final approval
2 ---- • -Providet o CFSAN all files required for printing, a laser 6 n t of the brothure, and
a completed GPO Form 952
For the PowerPoint presentation-
, * . Design a colorful series of 20-30 slides following the narrative line of the
brochure
Use animation where appropriate
Submit to CFSAN for approval
.. .
For the exhibits- 1
Develop a design based on the brochure design for an 8' x 10' floor-standing elhibit and
adapt the design for a 5' x 5' tabietop exhibit and provide:
a One 8' x 10' floor-standing exhibit, including frame, end caps and wheeled cases
~
Two 5' x 5' tabletop exhibits, inbluding frame, end caps and wheeled cases
r 30 sets of 5' x 5' tabletop graphics only
Topics to be Covered in the Brochure

I
I. Brief history of FDA's role in regulating food and cosmetics
II. CFSAN's present-day mission
III. The scope and significance of CFSAN's responsibilities
IV. The tools CFSAN uses to carry out its responsibilities
V. CFSAN's Federal, state and international partners
See Basic Contract

-
' .
See Basic Contract 1

SECTION F - DELIVERIES OR P E F W O W C E
- - ~ --
Unless otherwise specified, reports or copies of reports shall be delivered to: ~

~
I
Rewlar Mail Delivery:
DHHS/FDAIOAGjbDCGM
Attn: Alice Pagan
5630 Fishers Lane -
Ir
-- Rockville, MD .20857 . _
The Contractor shall deliver and receive payment according to the following d
2005 -
- BEGIN WRITING CONSUMER BROCHURE
Estimated 1 Month from Task Order Execution
A. Compile existing FDA research and content to write brochure
B. Develop initial program strategy and concept
C. Carry out photoshoot
D. evel lo^
creative vision. I'
Price: j;
BEGIN 8' x 10' STANDING EXHIBIT

Estimated 2 Months from Task Order Execution
Develop creative vision
Engage appropriate partners and vendors
Begin development
Price:
FINALIZE CONSUMER BROCHURE -
E. Design art and illustrate
F. Write brochure
G. Layout
H. Finalize
Price:
-.---
.
POWERPOINT PRESENTATION
d
Develop initial concept

.. Create illustrations and art
Write copy
Develop powerpoint
Finalize f
Price:
- ---- -
FINALIZE 8' x-10' STANDING EXHIBIT
i
d
Continue to design exhibit
Finalize
Price:
TWO 5' x 5' TABLETOP EXHIBITS

Estimated 3 months from Task Order Execution
Develop creative vision
Engage appropriate partners and vendors
'
Design exhibit
Finalize
I
Price:
30 -SETS of 5' x 5' TABLETOP GRAPHICS ONLY

Select graphics and illustrations
Engage appropriate vendors
Finalize
Price:
Performance of the task order shall begin on September 13,2005 and shall no1
beyond December 12,2005.
_>
SECTION G- CONTRACT ADMINISRATION DATA

.- .
See Basic Contract
See Basic Contract -

-3
--
- -
".
--.
ORDE 3R SUPPLIES OR SERVICES 1 ; P-GE C; CL;Ec
IMPORTANT. Mark all packages and papers wrth contract andlor order numbers. ( l i 1 91
i
I -
1 DATE OF ORDER 2 CONTRACT NO (If any)
GS23F0026N
6 SHIP TO 1 --
3 ORDER NO 4 REOUISITION/REFERENCE NO
See Schedule
223032482/0015
5 ISSUING OFFICE (Address correspondence lo1
See Schedule
b STREET ADDRESS
I
DHHS/FDA/OAGS/DCGM
ATTN: MEGAN J GNALL -
5630 FISHERS LANE
ROOM 2129, HFA-500 -
*
ROCKVILLE MD 20857
I
I 1 1
7 TO 1 SHIP VIA
a NAME OF CONTRACTOR I
I
8 TYPE OF ORDER (
b COMPANY NAME
g a PURCHASE Ib b DELIVERY
c STREET ADDRESS SEJERENCE YOUR - --I -

JMH EDUCATION MARKETING INC 6 - '-
Except lor bllllng lnslrucllons on me
kverse tnls delwery onler Is
- --
60 MADISON AVE STE 501 !ubjen to lnsrmcuons conlamed on
thts stde only of lhts l o r n and 1s
Please furn~shthe l o l l w ~ n gon the terms
. ana conatt~onsspeafied on boln staes of
,!sued subject lo the terns and
&nd~t~ons or the above-numbered
thts order and on the anached sheet rl $nlraCl
d CIN e STATE 1 ZIP CODE
any lndud~ngdellvery as tnd~caled
9 ACCOUNTING AND ~PPROPRIATIONDATA 10 REOUISITIONING OFFICE I
See Schedule
11 BUSINESS CLASSIFICATION (Check appmpnale &x(es)) 12 F 0 B POINT 1
a SMALL b OTHER HN
SMALL c DISADVANTAGED 9 SERVICE-
~estinatldn
DISABLED
a WOMEN OWNED e HUBZone f EMERGING SMALL VETERAN
BUSINESS OWNED
13 PLACE OF I 14 EOVERNMENT B R NO 15. DELIVER TO F 0 B POINT 16 DISCOUNT TERMS

a INSPECTION b ACCEPTANCE I ON OR BEFORE (Dale)
- Dest-lnatlon - - Destlnatlon - - See ~ c d d u l e
1 i
17. SCHEDULE (See reverse for Re-ons)
- - - - - -
~ORDERED ~ ~ , . - 1UNIT
0 " ~ UNIT OUANTlrY
ITEErO ' SUPPLIES OR SERVICES PRICE AMOUNT ACCEPTED
(b) le) (r)
Tax ID Number:
DUNS Number: by
This is Task Order 11, Modification No. 1,
Label Use to Help Combat Childhood Obesity
in
the USA
C~ntinued . . .
18 SHIPPING POINT 19 GROSS SHIPPING WEIGHT 20 INVOICE NO 170)

TOTAL
(Conl.
pages)
21 MAIL INVOKE TO:
a NAME $1,300,000.00
SEE BILLING
DHHS/FDA/OAGS/DCGM
INSTRUCTiONS b STREET ADDRESS ATTN :
O N REVERSE (or P 0. Box) 5630 FISHERS LANE
- ROOM 2129, HFA-531 / 17(i)
GRAND
TOTAL
1 C. CIP, d STATE e. ZIP CODE

4
~
ROCKVILLE MD 1 20857
22 UNITED STATES OF AMERICA 23 NAME (Typed)
I
BY (Signalure) MEGAN J. GNALL
TITLE. CONTRACTlNGlORDERlNG OFFIOER
AUTHORIZED FOR LOCAL REPRODUCTION OPTIONAL FORM 347 I R . ~ i?ml

PREVIOUS EDITION NOT USABLE P ~ . r r o . ~ b lG S M A R YI C F R 53 7131.1
C o n t r ; ~ c tNu. 223-03-248tTTasli O r d c r I l -hiodification No. 1 ~
V
T v p c of Ordcr
. .
I ~ R I ? R!,&
! C!CTC, or! !7 d a c
TASK ORDER #11 -Modification No. 1
Title: Label Use to Help Combat Childhood Obesity in the USA --+;
- -- -.
B-2 Compensation
A. As consideration for performance of the work stated in C-1 , "Scope of blork."

in Part I, Section C, the Government shall pay to the Contractor the fixed price
of $1,300,000 for Mociifiratinn Nn 1 ,-Therevised total firm fixed price
for Task Order N o . 1 1- is
j7j *. I'
..- - - B. Payment will be made after acceptance of each of items specific$ in

4
Section F., Part I, "Reports and Deliverables," and on presentation of a p<oper

invoice.
SECTION C - DESCRIPTION/SPECIFICATIONS/WORK
STATEMENT
C-1 Scope of Work-f ~

:~
.- The contractor will furnish the necessary personnel and services to modify and eipand
__--
the scope of work as follows: '
i
, ,
:__ . . . .. -.. . . _ ..
. I
1. In support of the effort to Analyze Research and Develop Program Theme (exlisting
SOW part 1)
Test messages with tweens

Finalize the program theme and campaign platform and branding, with ap,proval
from FDA . -
Develop nutrition content
Create a campaign presentation kit
2. In support of the effort to Identify Partners (existing SOW part 2)
Create media plan, negotiate me'dia properties and media space i

3. As part of the effort to create a Community Outreach Kit for parents, deliverecj
through partners such as supermarket chains (existing SOW part 3)
-
Develop campaign platform

Develop brand ideas
Present platform and branding to FDA
Finalize the brand and brand concept
Identify potential partners and spokesperson(s)
Develop and present campaign outreach content and visuals
See Basic Contract
SECTION E -INSPECTION AND ACCEPTANCE
See Basic Contract
SECTION F - DELIVERIES O R PERFORMANCE

- --
-a -
--
.. -
IL
Unless otherwise specified, reports or copies of reports sfiall be delivered to:
Regular Mail Delivery:
DHHSIFDNOAGSIDCGM
Attn: Megan J. Gn 1
5630 Fishers Lane
m"
Contract Operations FA-500
Rockville, MD 20857 -
fi
The contractor shall deliver the following deliverable~in suppon of this task as kollo\r~:
1) The contractor shall begin work testing messages with tweens

Review nutrition label logo and messages with tweens and present messaging and
I
logo recommendations to-FDA
-.
2) The contractor shall finalize the program theme and campaign platforld and
branding, with approval from FDA
Campaign Approach Document, defining the final, approved shall include:
- Campaign platform - the strategic approach the campaign will take
campaign relevant and appealing to tweenslteens
- Campaign BrandingILogo
- Suggestions for media partner outreach
3) The contractor shall begin work developing nutrition content

- Document outlining suggested nutrition content for the campaign.
4) The contractor shall create a campaign presentation kit
Presentation (booklet and/or Powerpoint) for FDA use in presenting the N tion
Label Campaign approach, branding, media outreach, etc. to both internal I
external audiences. .
~ - >
5) The contractor shall create a media plan, negotiate media properties a media
'.
space
Media Briefing document, outlining FDA media requirements.
Selection of media partner, including meetings with 3 potential media 1 ners,
discussions about program components, evaluation of partner proposal ad
recommendation of one media partner. -- - - .-
Media Plan defining media creative approaches across TV. Web, viral, :nts,
andlor print properties; timeline. and launch date.
Creation of Nutrition Label Campaign promotions across any or all me
including TV, Web viral, events, and/or print.
6) The contractor shall develop Community Outreach campaign platforn r

Community Outreach Kit
CommunityPutreach Approach Document, outlining the proposed stra y for
the community outreach campaign to reach parents, families, and the ( munity.
7) .The contractor shall develo brand ideas for Community Outreach Ki

,_,. ____ .. . .. Create 2.-.3 pr.ogram logos
P P'
' 8) The contractor shall present platform and branding for Community C -each
Kit
Present 2 - 3 logos with branding strategies to FDA
9) The'contractor shall finalize the brand and brand concept for Commu Y
. .
Outreach Kit - -
.. . community Outreach Approach Document, defining the final, approve
,
campaign strategic approach, campaign logo and branding strategies, a

suggestions for community partners.
'.
10) The contractor shall identify potential partners and spokesperson for
Community Outreach Kit
Recommended Partners and/or Spokesperson Document to FDA, 'ider ling any
partner research, agree-upon partner outreach contributions. strateg ~ l a nfor
partner approach, nationwide coordination, and timeline.
-
11) The contractor shall develop and present campaign outreach cc :nt and
visuals for Community Outreach Kit
Campaign Content Document, identifying the specific nutritional mess ~g to be
used across all partner outreach.
Content and graphics-forpartner outreach, including any or all of the fc wing:
- Web site
- Logo formats for in-store promotions, such as bag stuffers, grocery Ibags. shelf
talkers, etc.
- Event graphics
- In- and out-of-store ads
. ..* -
Performance of the task order modification no. 1 shall begin on September 22.7006 and
shall not extend beyond March 3 1,2008. - --
-=l - - e
SECTION G - CONTRACT ADMINISRATION DATA t
-
See Basic Contract
See Basic Contract

~
\
I
PAGE OF PAGES
ORDER 1 -.a SUPPLIES OR SERVICES
I
1
IMPORTANT: Mark all p a c k a g e s and papers with contract andlor order numbers.
1. DATE OF ORDER 1 2. CONTRACT NO. /If any) 6. SHIP TO- 1
9114/05 GS-23F-0026N
3 ORDER NO
-
-
4 REOUlSlTlONlREFERENCE NO
3 NAMEOF CONSIGNEE
FDAICFSAN Attn:Marjorie Davidson 1

223-03-2482lTask Order 11 b. STREET ADDRESS I
5. ISSUING OFFICE /Address correspondence to)
HHSIFDAIOAGSIDCGM - Contract Operations
7. TO. College Park 20740
1. S H P U
a.lJAME OF CONTRACTOR ..~.- .. . 1
8. TYPE OF ORDER
b. COMPANY NAME
JMH Education Marketing, Inc. s.PURCHASE
c. STREET ADDRESS
REFERENCE YOUR:
60 Madison Avenue, Suite 501
e. STATE 1. ZIP CODE
New York NY .. .-
10010
9. ACCOUNTING AND APPROPRIATION DATA 10. REOUIUTIONING OFFICE -. . . - +. --
See Accounting and Annropriation Data Below . -.

.am:
.. :NS#:
-
11. BUSIh--- ..Y.YY~~ I I . I I P ~ # dpp10p&tcu~r,w11
~c,n~~un
IX] a.sunu b. OTHER THAN SMALL. r ~ISAOVANTAGED '. d. WoyEN-owNEO

12. F.O.B. P O l N l 14. GOVERNMENT BIL NO. 15. DELIVER TO F.O.B. POINT ON 16. DISCOUNT TERMS
. .. OR BEFORE [Date)
Destination
13. PLACE OF
Destination ~estination N/ A See Section F 1 N/A

17. SCHEDULE (See reverse for RejectonJ
. . OUANTITY OUANTITY
ITEM NO. SUPPLIES OR S E R Y l W AMOUNT
ORDERED PRICE- ACCEPTED
la) . . Ibl )i Icl ,(-Id1
-. . ..: -*.-.. . r.
Accouniig and Appropriation Data
Requisition #1003557- Center Tag F610300FSDOFSI
+
2005.6991974.2555
Requisition #1006648-center Tag F610300FSDOFSI
-- 9
2005.6991 974.2555
Title: Label Use to Help Combat Chiidhood Obesity in the
USA
Period of Performance: 91145-313 1/07
.- - F-
5 3
CC
cT,
8
... .. ?I
18,SHlPPlNG POINT 19. GROSS SHIPPING WEIGHT 20. INVOICE NO.
17(b). TOT.
21. MAIL INVOICE TO: ( $800,000.00 4 ON.
SEEBILLING a.NAME pages)
I
INSTRUCTIONS
ON
R~MRSE b. STREET ADDRESS lorP.0. Box)
17m
$800.000.00 4 G*MD
TOTAL
23. NAME fipedl

22. UNITED STATES DF
AMERICA BY (Signature) 1*1[ Megan J. Gnall
TITLE: CONTPACTlNqlDRDERlNG OFFICER
AUTHORIZED FOR LOCAL REPRODUCTlOM
V
OPTIDUAL FORM347 m.rn51
Previous edition not usuabk
Contract No. 223-03-24821Task Order 11
Contractor's Negotiated Agreement
The contractor agrees to provide the necessary labor at the price indicatdin support of
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Ckwi~e.h~itrJM
(Name of Signer)
"" ..- .=
.- .
- - ~
- @ate Signed)
Type of Order

TASK ORDER 11
entitled "Label Use to Help Combat Childhood Obesity in the USA"
In performing the work as described

the following:
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in Section C-1, "Scope of Work," the Contractor shall consider
B-1 Background
Childhood obesity has more than doubled during the last quarter of the 20" Aentury -
growing from 7% in 1976 to 15.3% in the year m. Aside from those cases caused by.
genetics, the factors leading toxhildhood obesity include:
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4-
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.
)
C-/
I
Eating Habits: the demise of the family meal, anii over-consumption pf high-calorie
foods. Some eating patterns that have been associated with this behavior are eating
when not hungry, and eating while watching TV or doing homework.
-Lack of regular exercise or physical activity.
Sedentary behavior: high frequency of television viewing, computer usage, and
other pastimes t h a t w e up time that can be used for physical activity.
Socioeconomic Status: low family incomes and non-working parents
chiidhood obesity is on the radar sgreen as a national health crisis . . . but wdh it comes the
..- c,-.opportunity far change. d - .
The new Dietary Guidelines were released to the public-in April 2005. With those
Guidelines came a wide variety of programs to educate the general populatio~about
healthy eating. FDA's role in spreading the healthy eating message is to focus on nutrition
labels, an area that FDA regulates and which is not being addressed in detail b y other
outreach programs. FDA is also targeting a specific age group that is in need of healthy
eating education - preteens and teens.
..
Using labels to interact with and teach youth is a unique way to approach the obesity issue.
TARGET AUDIENCES
I
' Youth ages 9 - 12 and 13 - 16 *from:allethnic groups
Parents of youth from all ethnic groups
PROGRAM
-
OBJECTIVES
Develop a healthy eating education outreach program based on the 2005 Dietary
Guidelines with the focus on reading and understanding nutrition labels.
Create outreach that speaks to youth in a new way via an out-of-the-box rogram with
a powerful theme message. P
Reach youth ages 9 - 12 and 13 - 16 from all ethnic groups with the labe/ reading
program. ~
Incorporate inforrnationlmaterialsfor ethnic groups and their particular views of healthy
weight - acknowledge that people think about themselves differently in ;different ethnic
groups.
Reach parents and other adults with information that coincides with the Pouth program.
Partner with credible corporations and organizations that can extend thei program
through their own initiatives. -
- I
lncorporate program catalysts that will sustain the youth and parentiadult programs
over many venues arid for several years.
~
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STRATEGY
Use existing data from FDA and the Girl Scouts to develop a research-dased, unique
approach and theme that speaks to Ameri-~youth, including ethnic&ups - -
particularly Latinos, African Americans, and Native Americans.
+?
- 1
Build the program around teens-talking-to-teens and spreading the message.
Create a "bun" about healthy eating, label readingrand portion control by using youth
interests, such as snacking and socializing.
Use national teen media to start the "buzz" - incorporate general teen and ethnic media
toreach all groups.
.I
Create and manage a BLOG fueled by youth, and including an "expert" panel of
pre-teenslteens. /
Work with national, state, and local media - cable stations, news programs, PBS
stations, youth magazines, etc. - to feature youth carr~paignsand keep the buzz going.
Partner with other groups1corl)orations to extend program messages anb youth
campaigns through their outlets. /
For a "multiplier effect," use community venues, such as supermarkets, to provide
parents with easy-to-use education materials about healthy eating, label 1
readinglunderstanding, and how to communicate this information to their children.
Develop tools to determine the reach of the program over its life span.
Develop an event, such as a competition, to promote the campaign
~
. . A possibility for a competition would be around youth creating their own media campaigns.
Teen campaigns will reflect the specific ethnic groups and communities that they are part of.
Winning io"th healthy eatingllabel reading campaigns would be cycled bacq through the
national teen media to recognize winning teen campaigns and promote mor youth
participation in the competition.
Summary
# PI
usingl.a teens-talking-to-teens approach;youth will be engaged in the healthy eatingllabel
reading topic. Introducing the national campaign via national teen media will start the buzz
and give the program "teen credibility."
National Exposure: With the national introduction, youth will take ownership of the
messages through a competition for them to create their own healthy eatingllabel
reading media campaigns. 1
Viral Marketing: Whether or not they enter the competition, youth will be able to
communicate via a BLOG focusing on healthy eating and teen talking.
Promotion Cycle: Winning campaigns will be featured on national teen +edia as well
as state and local media to continue the promotion cycle and foster the spread of
healthy eatingllabeling messages.
Through this strategy, an on-going program will changeladapt as new

available and as the can$aign and BLOG evolve. Through
ideas will be generated that can be incorporated into on-going teen messagi~g.
I
B-2 Compensation 1
A,. As consideration for performance of thework stated in C-1, "Scope of Work." in-
Part I, Section C, the Government shal7Gy to the Contractor the fired price of
$800,000.00. -=-I
-C
--c -
-.-.
6. Payment will be made after acceptance of each quantity of items spe~ifiedin

Section F., Part I, "Reports and Deliverables," and on presentation of a proper
- invoice.
SECTION C - DESC~TIONISPECIFICATlONSlWORKSTATEMENT
C-I Scope of Work
+_ ..._z-_
To develop the. program,
. . ..
the ~on<&ctorshall:
1. Analyze Research and Develop Program Theme

I
successful advertisingltheme development for pre-teens and teens. ~
Identify and partner with an advertising agency that has a strong record of creating
Analyze existing FDA and other research on healthy eating, label reading, and
teens.
Create the program theme(s), with approval from FDA.
-.
2. ldentify Partners
ldentrfy and engage appropriate, potential program partners, such as
- Other after school programs, such as YMCA, BoyslGirls Clubs, etc

.
- ESL groups - *;' ' " ,-,=-T - ?
- Disney
- Supermarket Chains
- Teen Media - broadcast and publishing
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- Ethic Media - broadcast and publishing
- Education Media - web sites, magazines, etc.
- Others to be identified
3. Create a community outreach kit for parents and delivered through partndrs such as
supermarket chains
4. Develop a teens-talking-to-teens outreach program, such as a program BLOG

5. Organize, publicize, and manage a national youth event, such as a competition, to
promote the campaign
6. Create and manage local, state, and national program promotions

-
T
See Basic Contract
See Basic Contract . -.

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9 1 1
SECTION F - DELIVERIES OR PERFORMANCE 6, ;
wL
-P F-1 Delivery Instructions for Reports
Unless.- otherwise specified, reports or copies of reports shall be delivered to:
Rewlar Mail Delivery:

t
DHHS/FDA/OAGS/DCGM
Attn: Alice Pagan 7
G =- 5630 Fishers Lane
Rockville, MD 20857
F-2 Reports or Deiiverables
The Contractor shall deliver and receive payment according to the following deliveiables in support
of this task follows:
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/? - g L A k-,
2005
ANALYZE RESEARCH AND DEVELOP PROGRAM THEME
Estimated 6 Weeks from Task Order Execution
I
Compile existing FDA and other research on healthy eating, label reading, pre-teenheens, ayd parents
Analyze research 1
I
Identify and partner with an advertising agency that has a strong record of creating successful
advertisingltheme development for pre-teens and teens.
Develop initial program strategy - to FDA
Host strategy meeting with FDA and JMH to present and discuss the proposed stratem
- Price:
1
I 1
i3.V
~ <* .' :.
IDENTIFY OUTREACH PARTNERS
Estimated 2 Months from Task Order Execution .
Work with JMH vendors to identify and engage appropriate, potential outreach partners, su h as:
- Other after school programs, such as YMCA, BoysIGirls Clubs, etc.
- ESLgroups
- Disney
- Supermarket Chains
- Teen Media -broadcast and publishing
- Ethic Media - broTdcast and publishmg
- Education Media - web sites, magazines, etc.
- Others to be identified
Price: i - L;
-
-_-
BEGIN DEVELOPMENT OF A TEENS-TALKLNGTO-TEENS OUTREACH PROGRAM (GAME)
Finalize program strategy - to-FDA - A *
Research most appropriate, interactive game system

Develop criteria for interactive game
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41
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6-
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Price: $
r,
CONTINUE DEVELOPMENT OF TEENSTALKINGTO-TEENS IBLOG)
Deterrmne blog content and components
Deterrmne blofiost
Determine blog technology manager
Detemne blog content manager I
Price: ! I
7
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BEGIN DEVELOPMENT OF COMMUNITYOUTREACH KIT
Determine partner(s) supermarket plus other(s) -
Determine kit content and components

Draft copy to FDA
Price:
CONTINUE DEVELOPMENT OF TEENS-TALKING-TO-TEENS (GAME1

E_stimated8 months from Task Order Execution
Create game prototype
Test game play
Revise game play
Re-test game play
Review of game - FDA
Y Price:
BEGIN TO ORGANIZE, PUBLICIZE, AND MANAGE A NATIONAL YOUTH EVENT, SI;

COMPETITION, TO PROMOTE THE CAMPAIGN
- Determine contesvevent specifics
Finalize contesvevent partners
Submit contesvevent details to FDA \
Price: 1-1
CREATE AND MANAGE LOCAL, STATE AND NATIONAL PROGRAM PROMOTIONS
Determine promotion specifics
Finalize promotion partners
Submit promotion details to FDA
Price:
. . ...- - .
CONTINZTE: DEVELOPMENT O F COMMUNITY OUTREACH KIT
Review and approval of copy - FDAPartner
Price:
CONTINUE DEVELOPMENT O F COMMUNITY OUTR-EACJH KIT -

Estimated 11 months from Task Order_Execution
Review copy - FDAIPartners
Finalize copy -..
Approval of copy - FDAIPartners
Design and Layout
Price:
FINALIZE DEVELOPMENT O F TEENS-TALKINGTO-TEENS (GAME)
a
Estimated 12 months from T sk Order Execution
Review and ap oval of game - FDA
Finalize game
- Price:
- -.-
. FINALIZE THE DEVELOPMENT OF CBMMUNITY OUTREACH KIT 4
Review and approval of layout - FDAPartner
Finalize lut components
Price:
CREATE AND MANAGE LOCAL, STATE. AND NATIONAL PROGRAM PROMOTIONS

Estimated 12 months fiom Task Order Execution
Review and approval of premotion details - FDAlPartners
.- Finalize promotion details and partners
Finalize and organize promotion materials
Price:
C O N ~ U TO E ORGANIZE, PUBLICIZE, AND MANAGE A NATIONAL YOUTH EVEN^, SUCH AS A

COMPETITION, TO PROMOTE THE CAMPAIGN
Review contesvevent details - FDAPartners
Finalize contesvevent details and partners
Finahze and organize contest materials
'
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Price:
FINALIZE DEVELOPMENT O F TEENS-TALKINGTO-TEEiYS CBLOG) I -i
Revlew and approval of blog - FDAPartners
Final blog development/execution
Pricel:
FINALIZE NATIONAL YOUTH EVENTICOMPETITION. SUCH AS A COMPETITION, 1
THE CAMPAIGN
Print materials - FDA
Launch contestlevent
Culmination of contestlevent - -.
?I
Price. i
CREATE AND MANAGE LOCAL, STATE, AND NATIONAL PROGRAM PROMOTIONS

Print Materials - FDA
Launch promotion
Manage promotion - ongoing .. . -. -- .
-.-I
Culmination of promotion
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F-3 Period of performance

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Performance of this task rder shall begin on September 14, 2005 and shall not ext beyond
March 3 1,2007. $=
0
-- . -- t
See Basic contract '
SECTION H --SPECIAL CONTRACT REQUIREMENTS
See Basic Contract

... .. ...
I
OF PAGES
ORDER Fb.4 SLIPPI-IES OR SERVICES I
I
I
IMPORTANT: Mark all packages and papers w i t h contract and/or order numbers.
I. DATE OF ORDER I 2. CONTRACT NO. any) 6. SHIP TO: 1
I 1
91 18/05 a NAME OF CONSIGNEE
3 ORDER NO 4 REQUlSlTlONlREFERENCE NO FDAICFSAN Attn. Momca Revelle
223-03-2482lTask Order 10 b STREET ADDRESS
I
5 ISSUING OFFICE (Address correspondence to) 5100 Paint Branch Parkway Room 3B-038
HHSIFDAIOAGSIDCGM - Contract Operations c CITY
7 TO
College Park - 20710
f SHlP VIA
a NAME OF CONTRACTOR F
8 TYPE OF ORDER
b. COMPANY NAME
JMH Education Marketing, Inc. U a. PURCHASE b DELIVERY -- Except lor b~ll~n::

lnstrhctlons on the reverse, thls deI11erL
c. STREET ADDRESS order 1s subject to Instructions conla~ned
REFERENCE YOUR: on tbcs slde only of thls form and 1 5
60 Madison Avenue, Suite 501 Please furnish the following on the Issued subject to the terms
cond/tlons of the
anc
above-numbere?
terms ,and conditions specified o n
e. STATE f. ZIP CODE both sldes of this order and on the contract
New York 10010 a y j)very

de z & b sas
h elndtcated
ets, if any, jncluding
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9. ACCOUNTING AND APPROPRIATION DATA . .. - 10. REQUISITIONING OFFICE
See Accounting and Appropriation Data Below -.

..Jm !,y, DUNS#: k9
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11. BUT...Luu b~-JJITICHTION (Checn o p p ,..-.-
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a. SMALL b. OTHER THAN SMALL c. DISADVANTAGED d. YOMEN-OWNED
12. F.O.B. POINT -- 14. GOVERNMENT BR NO. 15. DELIVER TO F.O.B. POINT 0td 16. DISCOUNT TERMS
. - . OR BEFORE (Date)
Destination
13. PIACE OF
a. INSPECTION b. ACCEPTANT
Destination Destination N/ A See Section F N/ A
7 7. SCHEDULE (See reverse for Rejections) 1
I
ITEM NO SUPPLIES OR SERVSES QUANTITY AMOUNT
QUANTITY
(a) fi
:
A - Accounimg and Appropriation Data
(b) (c)
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Requisition #1004533- Center Tag F610300FSDOFSI
2005.699 1974.2555
9
0 C3
5 La?
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Title: Develop Eight (8) "News Flash" Fact Sheets m
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FY 2005 and 2006
Period of Performance: 91 19105-12118/05
b~
-
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3
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0
'9
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1 8 SHIPPING POINT 1 9 GROSS SHIPPING WEIGHT 2 0 INVOICE NO
17lhl. TOT
21 MAIL INVOICE TO 1 $44,000.004 (Con1
pages)
SEEBILLING a NAME
INSTRUCTIONS
ON
REVERSE b STREET ADDRESS lor P.0 BOX/
c CITY d STATE e ZIP CODE

1 -
0 . cid2
~ 2 4 . ~ 4 ~
TOTAL
23 NAME (Typed)
AMERICA BY (Signature) b Megan J . Gnall
TITLE CONTRACTINGIORDERING OFFICER
AUTHORIZED FOR LOCAL REPRODUCTION V V OPTlOf'JAL FORM 347 {REV 6 / 9 5 )
Previous edition not usuable R e s n b e d by GSA FAR 48 CFR 63 2131.1
<
Contract No. 223-03-2482JTask Order 10
Contractor's Ne~otiatedAgreement
The contractor agrees to provide the necessary labor at the price indicatd-in SI port of
.. ..,-
(Name of Signer)
(Title of Signer)
(Date Signed)
Tvpe of Order
This is a fixed price order

f
TASK ORDER 10
entitled "Develop Eight (8) "News Flashn Fact Sheets in FY 2005 and 2006
Contract No. 223-03-2482
SECTION B - SUPPLIES OR SERVICESAND PMCESICOSTS

-
- 1
B-1 Background
e
As part of CFSAN's overall mission to reduce the incidence of foodborne illn ss and
promote public health as it is impacted by the products that it regulates, it is important to
have concise, targeted communication tools t s ~ p l a i nnew safety issues. C F S ~has -
developed "News Flash" (or-new name) from FDA -a two-page fact sheet to *--explain
--
new issues to the media and health educators.
.
4
For FY 2005 and 2006, CFSAN would like a new "News Flash" .
(or
.
new name) created
on the eight new topics, whichare like to be thefollowin'g: raw miWice credproducts;
do's and don'ts for cosmetics; health claims; seafood; microwave and . 1
allergens;
carbohydrates; and fiber and whole grains.
I
B-2 Compensati n d
A. As consideration for performance of the work stated in C-1, "Scope ofiwork," in
-Part
. I, Section C,
- - the ~ J v e m m e n shall
t pay to the Contrptor the fixed price of
---
$ 44,000.00.
B. Payment will be made after acceptance of each quantity of items specified in

Section F., Part I, "Reports and Deliverables," and on presentation of !iproper
Invoice.
SECTION C- DESCRIPTION/SPECIFICATIONS/WORKSTATEMEN
C-1 Scope of Work
The contractor shall furnish the necessary personnel and services to complete
"News Flash" (or new name) by September 30,2006. CFSAN will provide
background information from which the contractor will draft and edit the cop$ to fit 8112
in. x 11 in. fiont and back.
I
The contractor shall use the existing "News Flash" (or new name) masthead and Frght
.
BAG! art work, as requested. A new piece of spot art will be created for each bf the eight
"News Flash" (or new name) developed. The art work and other graphic elembnts will be
in full color to coordinate with the red, yellow, and blue existing color schemc! for "News
Flash" (or new name).
The contractor shall translate all 8 "News Flashes" (or new name) into Spanis] md
provide a carnera-ready copy for photocopying; a version on disk with appropi ~ t eGPO
forms completed for printing; and a web version in pdf format.
SECTION D - PACKAGING AND MARKING -

See Basic ConGact
See Basic Contract

--
SECTION F --DELIVEREES OR PERFORMANCE
-. -- .
.- - -
-+-
.*. '
-
* F-1 ~ e l i v e Instructions
r~ for Reports
. .-.
Unless otherwise specified, reports or copies of reports shall be delivered to:
DHHS/FDAIOA&DCGM
Attn:. Alice Pagan . -
N
5630 Flshers Lane. ..
~ockville,MD 20857
-
F-2 Reports or Deliverables :
Each News Flash will be billed separately. The specific timing of each News lash is
determined by the Government, specifically, CFSAN.
-.
-
.
. .
. The Contractor shill deliver and.receive payment according to the following d iverables
.. , ,
Price per News Flash 5. ;
First payment upon JMH delivery of the draft to CFSAN 5 I' ?

I.:
4 ,
Final payment upon delivery of the final "News Flash" $
F-3 -Period of Performance
Performance of the task order shall begin on September 19, 2005 and shall no1 xtend
beyond December 18,2005.
SECTION G CONTRACT ADMINISRATION DATA
See Basic Contract

. --
See ~asic-contract
.. .
PAGE OF PA5ES
ORDER FOR SUPPLES OR SERVICES I
IMPORTANT: Mark all packages and papers with contract andlor order numbers. 1 7
1. DATE OF O W R .2. CcwnucT No. Cf ~ y l 6. 90P TO I

March 23. 2005 GS23F-0026N a. NAME OF CONSIGNEE
3 OROER NO pFDAICFSAN Aun.: h i s e Dickason. Projccc Officer I
223-03-Z482 1 Task Order No. 9 F-61028 b. STREET *DDRESS
5 15Suim OFFICE IAddnss mrresmndence rol
DHHSIFDA/OAGS/DCGM - Contract 0per;ltion~
5 100 Paint Branch Parhay. Room 3BM1
c. CIN 1 c FATE ZIP corn .
7. m.
College Park I MD I 207U
r. SHlP vm
a. NAME OF CONTRPiCrOR
- - -
8. TWE OF ORDER/
b. CoMP4NY NAME
J M H Education Marketing, [nc.

c. STREET ADDRESS
60 Madison Averme. Suite 501
Ncw York
e. STATE
NY
I. DP CODE
1~10
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REFERMltE
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9. ACCOUNTING AND APPROPRlATlON DATA .. 10. REWISITIONING OFRCE - - - +I; '-

77550600 223151170 5-6991974-F61004 OC: 25.55
A. - -4BLIGATW: $6,000.00
11 BUSINESS CLASSlHCAnON lChtKk Oppmprh3te baxl~ll
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14 G O V E W M N T
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16. D N M R TO F.0 8. POW ON 16 DISCOUNT TERMS
OR BEFORE lmte)
Destination
8 INSPECTION
13 PLACE OF
I b. *CCEPT*NCEI 1
Destination DedLtion 1 NIA See Section F NIA
17. SCHEDULE / S e e reverse for Rejections) I
.
ITEM NO SUPRlES OR SLAWCES OUACITITY UN(T AMOUNT
ORDWEO
la1 lbl id (dl bl ttl
I
I
1 Development o f Food safGy Educational Materials
I
Task Ordei Title:
I Develop Food S a f q Presentation Advity for rhc 2005
1 National Science Teachers Arsocintion A-1 Convention
'
18. WIPPING POINT 1 13. tRDSS SnlPPlNG WEIGHT 20. INVOICE
1
I I
t i . MAn WOICE TO:
SEE 8 I U N G a. NAME
I N S IRUCTIONS -
ON
flfv~m~ b. STREET ADDRESS lo1 P.O. Boa)
17111
c. CITY d . STATE a. ZIP CODE
/ OmlONAL F+RM 347 1KEV. 61851

R r a W br OSA FAR48 CHI 63.2131a1
Page 2 of 3
Task lrder No. 9
Contract No. :23-03-2482
SECTION B- - SUPPLIES OR SERVICES AND PRICESICOS 'S

.-F
In performing the work as described in Section C-1, "Scope o i ' ~ o r k , "the Ct ntractor
B-1 Objective
-. -- -
The purpose of this task order is to create a wZ%shop presentation for the M -ch 31,
2005 to April 3, 2005 ~ a t i o n aScience
l Teachers Association Annual Coinre; tion.
.cCI
F
- -- B-2 Compensation
.
. .
A. As consideration for performance of the work stated in C-1, "Scope of V ork," in Part I,
Section C, the Government shall pay to the Contractor the fixed price of ;6,000.00.
1. The ~ o n t & t o r shall notify the Contracting Officer in writing prior t, incurring any
additional cost not specified in the Order.
B. Payment will be made afte8acceptance of each. quantity of items specifit 1 in Section

- __-_
C;Part I, "Scope ofwork," and on presentation of a propef;nvoice.
SECTION C - DESCRIPTION/SPECIFICATIONS/WORK
STAT1 MENT
C-1 Scope of Work -

--
The contractor shall prepare a workshop presentation for the March 3 1, 2005 .o April 3,
2005 National Science Teachers Association Annual Convention.
The activity shall be created by modifying the previous Survivor gam activity,
adapting it using a Dallas-related theme with four foods representativ 0f
southwestern cuisine.
The activity shall be designed for presentation by an NSTA represent tive and a
FDA representative.
age 3 of 3
Task a -der fio. 9
Contract No. 2: 3-03-2482
. .-- .-
SECTION D - PACKAGING AND M-NG
SEE BASIC CONTRACT

- - - -+. -
. . SEEBASIC F~NTRACT
SECTION F - DELIVERIES OR PERFORMANCE

Unless otherwise $ecified, reports or copies of reports shall be delivered to:
. Regular Mail Delivery:

5
-- DHHS-/FDA/OAGS/DeGM
Contract Operations, HFA-53 1
ATTN: Alice Pagan
5600 Fishers Lane
Rockville, Maryland 20857
F-2 period of Performance
Performance of this contract shall begin on March 23, 2005, and shall not extc ~d beyond
March 30,2005.
SEE BASIC CONTRACT
SEE BASIC CONTRACT

ORDEK t SUPPLIES OR SERVICES 1
1 DATE OF ORDER 2 CONTRACT NO (If any) 6 SHIP TO^
i1
I E:;P oc C ~ C - E S
1 6
GS23F0026N a NPME OF CONSIGNEE

08/14/2006
3 ORDER NO 4 REQUlSlTlONlREFERENCE NO
5100 PAINT BRANCH P W
223032482/0012 1020792
5 ISSUING OFFICE (Address correswndence to) D STREET ADDRESS
ATTN: MEGAN J GNALL
5630 FISHERS LANE
-
ROOM 2129, HFA-500
-* -
ROCKVILLE MD 20857 c CITY d STATE e ZIP CCDE
COLLEGE PARK '. MD 20740
7 TO I SHIP VIA
8 TYPE OF ORDER 1'
b. COMPANY NAME
n a PURCHASE a b DELIVERY
c STREET ADDRESS -f?&FmENCE YOUR- -- .-

Except lor b ~ l l ~ nInstruclons
g on me
JMH EDUCATION MARKETING INC +5 A -
. . *, rumme. mts o e l ~ v e vo m r IS
--
6 0 MADISON AVE STE 501 subled to ~ n s h m c n sw n t a t n d on
t h ~ ssloe onty of this t o m and 1s
Please tvmlsh the fdlowlng on the terms issued subjed l o the lerms and
&*.
and condlbons specrfied on both sldes of wnd111ons01 the abovenumbered
this order and on lne anached sheet. rl wntraa
d. CITY e. STATE f. ZIP CODE
any. indudlng dellvery as indicated.
9. ACCOUNTING AND-APPROPRIATION DATA
2006-6991974-2555-F610500FSD1009K
10. REQUISITIONING OFFICE
,-. 1
Destination
' -
11 BUSINESS CLASSIFICATION (Check appropriate box(es)) (12. F O B POINT

@a SMALL D O T H E R ~ SMALL
N DISADVANTAGED 9 SERVICE- I
DISABLED
d WOMEN-OWNED [7 e HUBZone [7 1 EMERGING SMALL VETERAN-
BUSINESS OWFD
- -
.13 PLACE OF 14. GOVERNMENT BR NO. 15. DELIVER TO F O.B. POINT 16 DISCOUNTTERMS
a INSPECTION b ACCEPTANCE 7 ON OR BEFORE (Dale)
:-... . ..D=tina tion - Destination 08/30/2%06
17. SCHEDULE (See reverse lor Repchons)
ITEM NO SUPPLIES OR SERVICES

QUANTITY
ORDERED UNIT
UNIT
PRICE AMOUNT
I .-
QUANTITY
ACCEPTED
(a) (b) (C) (dl ~e) /n (9)
Tax I D Number: i.-, 9
DUNS Number : L.' ,
T h i s is .Task Order #8
CenterTag: F610500FSD1009K
..~
. .
-.
Continued . . .
18 SHIPPING POINT 19 GROSS SHIPPING M I G H T 20 INVOICE NO

TOTAL
(Con1
21 MAIL INVOICE TO
a NAME
SEE BILLING
DHHS/FDA/OAGS/DCGM
INSTRUCTIONS b STREET ADDRESS ATTN :
ON REVERSE (or P 0 Box) 5630 FISHERS LANE
ROOM 2129, HFA-531 GRAND
TOTAL
c CITY Id STATE e. ZIP CODE 36.59

ROCKVILLE MD 20857
22 UNITED STATES OF AMERICA 23 NAME (7yped)
I
BY (s~gnature~ MEGAN J . GNALL 1
TITLE' CONTRACTlNGlORDERlNG OFFICER
AUTHORIZED FOR LOCAL REPRODUCTION C/ OPTIONAL FORM Y 7 I- xu61
PREVIOUS EDITION NOT USABLE P w u r m l by G S M A R 48 CFR 5 ) 2131.1
ORDER F( ;UPPLIES OR SERVICES PAGE OF PAGES
SCHEDULE - CONTINUATION i l 1 6
IMPORTANT: M a n all packages and papers wrn contrac! andlor order numbers
DATE OF ORDER CONTRACT NO ORDER N O
08/14/2006 GS23F0026N/0012 223032482/001?
i
ITEM NO SUPPLlESlSERVlCES QUANTITY UNIT UNIT AMOUNT QUANT'l\r
ORDERED PRICE ACCEPTEC!
1.4) (B) (CI (D) (E) (F) (GI
16 Thls 1s Task Order #8, Modlflcatlon #1 12,836 5 9
entltled "Educating Hlspanlc Communltles
about Llsterla" for the f l n fixed price
--
$12,836 59 for the perlod of performance
August 14, 2 0 0 6 - ~ u g u s t - 1 3 ,2007.
- ..-
-m - - -
6-
+.
-L ---- - -- -- r'
TOTAL CARRIED FORWARD TO 1ST PAGE (ITEM ??(ti)) I

NSN 754C-01-152 8082 xn48.101 OPTIONAL FORM 348 ( e n m)
R e * -
FAR ( M C F I I I U ~ I Y I )
Contract No. 223-03-248tlTnskOrder 8Modifimtion 1
Contmctor's Negotiated Amccment

..? .
The conuzctor rgiees to provide the necessary labor at the price indicated in supp
the swemcnt of work
-L.
L
If
(Name of Signcr)
--.
-
-r
.
.-
r - :
,:--
-- AUG 1 q a~:
. . @ate Signed)
This is o fixed p r i y r d c r .
Task Order # 8 - Modification No. 1
Con tract Number: 223-03-2482
Title: Educating Hispanic Communities about Licterio

---
~
,
B-1 Background
FDAiCFSAN has undertaken the important challenge of informing pregnant ~ i $ ~ a n i c

women that consuming traditional, Mexican-style --
cheese,
- like Queso Fresco, cdn put
their unborn babies at risk. These cheeses are m l t u r a l favorite. and are typicrafly made --
from unpasteurized milk, whkh can contain the dangerous Listeria bacteria. "
d
&
.C
FDA developed the Hispanic-focused outreach program for use in pilot cities: Los
Angeles, CA; San Diego, CA; El Paso, TX; HouSton, TX and Winston-Salem, kc, where
I
outbreaks of listeriosis have occurred. In order to determine the most practical approach
for targeting Hispanic communities, JMH Education and Euro RSCG Magnet cb ducted
roundtable discussiy groups.
I
Participants included grassroots "gatekeepers" (Promotoras and leaders from ~ b r n m u n i t ~
Based Organizations who are locgl health educators working with Hispanic worken), as
-. .--- well as pregnant Hispanic- - womed. The findings from the r o u n d t p e groups led to the
development of an extensive media outreach campaign that was conducted via the
Hispanic media in the target markets.
The roundtable findings also led to the development of a self-contained ~ducatibn

Toolkit for the local health educators. The toolkit includes a leader's guide with
background information and reproducible materials: community flyer, brochure and a
T
booklet entitled "Maribel's Story," created in the popular Fotonovela style. Also included
I
- is a poster, Keep Your Unborn Baby Safe. All materials were developed in Engllsh and
Spanish, and are available in print, and on a CD, which also includes the media butreach
materials.
Finally, training programs were conducted for 18 local educators in Los Angele and
I
Winston-Salem. At the training sessions the education toolkit materials were distributed
I
and information was provided about how to conduct workshops and share the information
within local communities.
I
In addition, 11 pregnant Hispanic women in Winston-Salem participated in a sebarate

training program that taught them about the dangers of eating traditional. ~exican-style
cheese.
In five months, the media outreach secured 122 placements and five million imdressions
in print, media, web, TV and online.
Over 300 kits were distributed to Community Based Organizations, Promotoras, land
other heath educators. During the training programs, the kits were well received Bnd there
were immediate requests for the materials to be more widely available.
B-2 Compensation ~
A. As consideration for performance of the work stated in C- 1, "scope of ~ ! o r k . in
"
Part I, SectionC, the Government shall pay to the Contractor the fixed $ce of
$12,836.59 for Modification No. 1. The revised firm fixed price for Task Order
B. Payment will be made after acceptance of each quantity of items specifieb in

--
Section F., Part I, "Reports and Deliverables," and on presentation of a +roper
Invoice. -
-
-I
--
SECTION C- DESCRIPTION/SPECIFICATIONS/wORKSTATEMENT
x-
I
C-1 Scope of Work
The contractor shall furnish the necessary personnel and services to perform the bcope of
work below:
.f
Because of the high interest in the Preventing Listeriosis toolkit, mechanisms were
- reviewed for further distributing the toolkit to educators who reach Hispanic audliences.
3.
- --- The contractor shall: -- /
1. Develop two basic white mailing envelopes, which include the program logo.
- Envelope for CD mailings only
- Envelope for entire Toolkit mailings
1
prepare and deliver all print ready files to FDA
Developlmarket a new mailing list of organizations who do outreach to His] inic

audiences, specifically
- Research and contact target organizations
- Promote the toolkit availability to the groups and provide the tools for tf :m to
share this information wit! other similar groups in their networks.
o Program description for local newsletters
o Program description for e-mail notification
- JMH to ship toolkits as orders are received, up to 500 kits
-.
I See Basic Contract
See Basic Contract

Unless otherwise specified, reports or copies of reports shall be delivered 1.0:
Regular Mail Delivenc:
DHHS/FDA/OAGS/DCGM
Attn: Megan J. Gnall
5630 Fishers Lane
Rockville, MD 20857 - -
--- -- - -
&.
F-2 Reports or Deliverables -

See Section C - Scope of Work
--
Performance of theKsk order shall begin on August 14,2006 and shall not extt
-
6
* --- r'
SECTION G- CONTRACT ADMINISRATION DATA
See Basic Contract
H-1 Advance Understanding

--
. The FDA will supply 300 printed Toolkits to the contractor, including CD's.
I
ORDER FOR SUPPLIES OR SERVICES II 't PACE
0-
t
PAGES
IMPORTANT: Mark all packages and papers with contract endlor order numbers. I 1 1 1 0
1. DATE OF ORDER I 2. CONTRACT NO. /I/ a n y ) I
8 . SHIP TD.1
- I
Seplcmbcr 30. 2004 6s-23F-0026I'J a. NAME OF CONSIGNEE
3. ORDER NO. FDAICFSAN Am.:Marjorie D a v i d . P : o / ~ \ Officer
223-03-2482ITask Order No 8 F-61028 b. SIREET ADDRESS
5 . ISSUING OFFICE {Address correspondence to/ 5100 Paint Branch Parkway.Room 3Bd21
-
DHHSIFDAIOAGSIDCGM Contract Operations c. CITY 1 ;d STATE , G. Z I = CODE
' College Park 1 MD ! 20740
-. ..- - .. f . SHIP
- VIA
. . . I,
e. NAME OF CONTRACTOR i I
b. COMPANY NAME
IMH E d u c a t i o n Marketing, Inc.

1
-
U 3. PURCHASE
6.TYPE OF ORDER
1- 1
c. STREET ADDRESS
60 Madison Avenue. Suite 501
e. STATE 1. ZIP COOE- . -
New York NY . . 10010
9. ACCOUNTING AND APPROPRIATION DATA 10. REQUISITIONING OFFICE
- -1
-,. 75210600 223151170 4-6991974-F-61028 O.C.25.55
11. BUSINESS CLnSSlFlCATlON (Check 8pprgpri8rc boxtesll

I
I
(Xl
a. SMALL [3 b. OTHER THAN SMALL C]c. DISADVANTAGED
12. F.O.B. POINT 1L. GOVERNMENT B/L NO. 15. DELIVER TO F.O.B. POINT ON ( 16. DISCOUNT TERMS
. .
! OR BEFORE (Dare)
a. INSPECTION
Destination
13. PLACE OF
I b. ACCEPTA*
A
I I
Desdnation Destination NIA See Section F

I
I 11 N/A
1 7. SCHEDULE /See reverse for Reiectionsl 1
ITEM NO.
Id
SUPPLIES OR S E R ~ C E S
Ioi
~ORDERED
UANTITY
It) ,&I
PRICE
UNIT
181
i
I (11
OUAKTITY
ACCEPTED
Igl .
-.-
I I
Dwclopmem o f Food Safety Educational Materials
1 Task Order Tirle:

"Eclucating Hispnanic Communities abour Listeria'
(Phase I& 11)

--
18. SHIPPING POINT ' 19. GROSS SHIPPING WEIGHT 20. INVOICE NO.
I I
- 21. MAIL INVOICE TO:
SEE BILLING a. NAME
INSTSUCTIONS
ON
REVERSE b. STREET ADDRESS (07 P.O. 80x1
17111
c. CITY d. STATE o. ZIP CODE
4 GRAND
TOTAL
I
I I I
23. NAME ITyped)
2 2 . UNITED STATES OF
AMERl CA BY fsignorure) Paul Scarborough
TITLE: CONTPACTiNG,ORDERING OFFICER
4UTHORIZW FOR LOCAL REPRODUCTION FORM 347 Inw. 61961
OPTION~L
Previous cdnion nor usuable P r s ~ c r l Wby GSA FAR UI CFR 61.2131~1
Contract No. 223-03-2482 1 Task Order No. 8
-..-
Contractor's Nepotinted Ameement

.
The contractor agrees to provide the necessuy labor at the price indicated in support of
the Statement of Work.
(Nameof Signer) 1- . . - -, . .-I -.
(Title of Signer) 1
41911~4~
@ate Signed)
-." ...-- Type of

- - Order -- 2

I
SECTION B - SUPPLIES OR SERVICES AND PRICES/COS'I]S
In performing the work as described in Section C-1, "Scope of Work," the Contractor
B-1 Objective
..? . -.
--- 1
~ i s ~ a n iin
c sselect cities across the U.S.. have died due to ~ i s r e n aa, bacteriun! in
contaminated foods. Listeriosis is a serious infection caused by eating food cohaminated
with the bacterium, Listeria monocytogenes. Listeria has been found in a varikty of raw
foods, including soft cheeses made with unpasteurized milk; ready-to-eat, reh,gerated
foods (hot dogs, luncheon meats, cold cuts at the deli counter, etc.). Unpasteuqzed (raw)
milk or foods made fiom unpasteurized milk e - d s o contain the bacterium+Hispanics, .-
especially those of Mexican descent, ofien make their own cheese from unpa&arized
..-.
-- milk, causing risk to themselves and their families of becoming infected with hsteriosis.
The program objective shall be to: .
.. .
0 Inform the Hispanic community about the dangers of Listeria contaminatiqd when
making homemade cheese, as well as other foods that may contain the bacterium.
Educate pregna3)Hispanic women about the risks of eating cheese made wilh
unpasteurized milk, such as "queso fresco."
Educate the media about listeriosis and its side effects.
Raise awareness in the Hispayc community about the risks of cheeses (and other
.-... .... .--- . - . tradit-kal foods) made with unpasteurized milk. f
Provide community leaders with simple, easy-to-use education materials on how to
. . . prevent.listeriosis. -. .
Create a program that can be reproduced in additional markets, as needed, on an
B-2
ongoing basis.
~orn~ensation
Section
. .
-.
. .
I4
A. As consideration for performance of the work stated in C-I, "Scope of W rk," in Part I,
C, the Government shall pay to the Contractor the fixed price. of $ 75,000.00.
I
B. Payment will be made after acceptance of each quantity of items specifie in Section
F, Part I, "Reports and Deliverables," and on presentation of a proper inv ice.
. .
C-1 - Scope of Work 1

The contractor shall work closely with the project officer throughout this Based
on information gathered under the current contract the contractor shall:
Phase I
A. Strategic Approach
The contractor shall: =. I

Create a campaign for Spanish-language media to educate the media and prdvide
them with tools to'spread the key messages.
Conduct outreach to select English-language media to r e a c h ' c ~ m m u n i leaders,
t~
I
workers; medical professionals about the dangers of unpasteurized cheeseldilk.
Conduct roundtable discussion groups to develop and refine messages.
Provide community leaders with educator tools and strategic tips to
of the listeriosis in.the community. --. ---. . -
Provide Hispanics educational-information on listeriosis, in an entertaining yay, e.g.
_ -.
--
-- fotonovela. H
Educate and empower local organizations to conduct their own outreach prygram. I
C. Target Audiences
-.
Primary - Pregnant Hispanic women. Secondary - Parents, elderly, people J i t h

weakened imrgpffie systems.
NOTE: Hispanic women are key influencers in the campaign because they are responsihlc
for the care and feeding of their families.
I
-. - -- r/
Target audience reached via:
Community Based Organizations (CBOs) in target markets
Clinics, dairy farmerslowners, farm workers, ~ r o m ~ t o r a s l ~ o m m uHei
nit~
Workers, Ag organizations, pharmacies, grocery stores
Mexican American Grocers Association
California Farm Workers Association
Hispanic media -
-
Target Areas:
Los Angeles
San Diego
HoustodEl Paso
Winston-Salem, NC or the ~ h a n t aGeorgia
, area
D. Preliminary Key Messages
scientific research shows that mothers and babies can be harmed from driniung
I
unpasteurized milk because of Listeria.
Listeriosis can lead to premature delivery, miscarriage, stillbirth, or serious health
problems for a newborn.
It is unsafe to eat cheese made from unpasteurized milk. (define unpasteurized milk)
I
In the U.S., listeriosis results in an estimated 2.500 serious illnesses and 50( deaths
each year (CDC).
People with weakened immune systems are especially at risk of death from ating
cheese made with unpasteurized milk, as well as pregnant women. the elde~i , and
young children. - -
FDA recommends-that only pasteurized milk and cheese be consumed to er ure
health of family - "queso fresco" and other cheeses, purchased or made at 1 m e with
unpasteurized milk may cause sickness or even death to you or your loved ( les.
D. CBO Development and Roundtable Discussions

-I .--
. Effective community outreach is a long-term commitment. And, a critical c o k !nent of
this outreach includes developing a long-term relationship with local groups 2
--
,*
Promotoras who are resources in Hispanic communities.--'
One way to begin this relationship is to ask local community members and resc rc e
people for their input. This strategy fosters local involvement and buy-in for thc
campaign and its messages. Importantly, the strategy also helps assure that cam ai gn
messages are accura and appropriate for our key target audiences (Hispanic M men and
P
Promotoras). Thus, the contractor shall conduct four informal Roundtable Disc ;sions to
accomplish the goals of developing relationships and getting grassroots input fc the
campaign. -
-- N
/
In order to get the involi<ment and perspective of Hispanic consumers and Pro iotoras in
two of our key markets, Los Angeles and North Carolina or the Atlanta, GE art ., the
contractor shall conduct the Roundtable Discussion in the following locations:
Los Angeles
- .Discussions with 8 to 10 Promotoras
- Discussions with 8 to 10 Hispanic consumers
- North Carolina (or Atlanta area)
- Discussions with 8 to 10 Promotoras
- - Discussions with 8 to 10 Hispanic consumers
This range of participants and locations will be the basis for developing and rei ling
specific campaign messages, as well as finalizing the most effective education
components.
E. Media Campaign
To establish an effective Hispanic media campaign, the following bilingual me la
materials will be created.
Media Materials
Press release amounting launch of campaign
5
Backgrounder:
- Pasteurization process, definition
- Does Listeriosis Exist in Latin America?
- Why Does Homemade Cheese Make Me Sick in the U.S.?
Fact sheet . -/
.. . Spokesperson- bios
..
~ & A / ~ e x i c o & terms,

f glossary \.
\%
.
Bilingual B-roll and Audio News Release

Development of targeted media databases (capitalizing on ~ u r RSCG
o agnet's
solid relationships with health reporters)
Other
---.
Secure bilingual FDA spokespersons
-
.
.-*a- - .- .-
Conduct media training
--
-C
Uti1ize.B-roll -.
-.,..a Utilize sound byte in Audio News Release
Media Relations
Campaign Launch:
- Press release will be released nationally via the wire
- National &local media in each market will be targeted
- Execute media tours*:
-
Los Angeles, CA - assume LA executed over several weeks with 1c 1
-- - - spokesperson D
%
San Diego, CA - completed in one day with local spo esperson
HoustonlEl Paso, TX - assumes 4 day tour with local spokesperson
Winston-Salem, NC or the Atlanta, G E area- assumes 4 day tour v i local
spokesperson
.-*Alltours will include 1 or 2 staff members conducting CBO (Commu y Based

Organization) outreach while in market.
F. Education Campaign
The Educator Kit will include information for both the community leaders led^ tors
and target audience members. Materials will be bilingual.
Educator Kit Components:

Components will be deslgned based on findings from the Roundtable Discussl s to
assure that messages are consistent with the findings. Components include:
Leader's Guide
- Letter to educator/community leader
- Directions on how to use and implement the kit
- Background Information on L~steria
- Tips on how to spread the message to the community
- Statistics and facts (from new research)
- List of local resources
6
Fotonovela
- An entertaining comic-book style storybook that incorporates key messages
about Listeria.
NOTE: A bundle of fotonovelas be included in the kit so each leader-can

community members. Number of fotonovelas in each bundle TBD.
. . ~ - > . ..,
Brochure
- An easy-to-photocopy handout that includes information on the dansers of
Listeria and how to avoid getting listeriosis. General Listeria informatioi and tips
will be included.
- , --
Poster -CI -F -
- A colorful reminder for pregnant women highlighting how to avoid listeriosis.
-.--
Leaders will display the poster in community cenfers.
. v
Envelope
- Simply designed to hold materials.
Note:
All materials will be provided on a C D R O M so organizations can easily print their
own materials.
f
G. Community Outreach Partners
A strong outreach component is vital to reaching the community at the grassrools level.
To be effective, the contractor q u s t take into consideration that the audience indludes
a*- ...-- both literate and low-literacy level individuals: d
I
An Educator kit will be developed for community organizations for their own
education campaign. Offering the kit will help empower local leaders and cdmmunity
workers to continue the outreach and provide education to target audiences hith
appropriately literate materials.
Thk team will secure one partner in Houston and LA to utilize the kit and conduct
outreach to their communities.
The team will conduct one training session with the already established Pro
Programs of each CBO. The sessions will be incorporated into scheduled clssses.
In-person meetings will be conducted as necessary to secure partnerships.
The team will also conduct outreach to two or more CBOs in each market and
provide each with a supply of one Educator kit and fotonovelas to distribute to the
community (approx. 1,000 copies).
Each CBO will receive an agreement form to fill out with their confirmed
participation and feedback on material-effectiveness.
The ER Magnet team will hold one formal, quarterly conference call with all CBOs
to assess progress of outreach, etc.
E-newsletter will be distributed as needed to keep partners engaged and informed.
Possible organizations for outreach include:
- LA: Multicultural Area Health Education Center, Hathaway Family Resource
Center
- Houston: Chicano Family Center, Association for the Advancement o f ; :xican
Americans
. - Winston-Salem: NC Farm Worker Health Alliance, Family Services
- San Diego: The Association for the Advancement of Mexican America La
Maestra Family Clinic, Inc, ...-
- El Paso: Pan American Health Organization

CBOs will be offeTTed a small contribution for their assistance.
PHASE I1
A. Two-pronged approach --
-. . .- - - .-
For long-term effectiveness,shall be an ongoing, two-pronged approach of mgc L
relations and community outreach.
I
-
4
B. Media Relations
A News Bureau program will consist of ongoing activities to keep Listeria Aw mess
in the news and generate coverage in new markets. The News Bureau will also lable the
media team to respond quickly to new Listeria outbreaks. The activities will in ~ d e :
Matte release dtributed via NAPS to secure coverage in community news pers, a
key source of information for the Hispanic community. Such articles have I ig shelf
lives.
"Hitting" media with timely3itches throughout the year which could incluc
..-- .
- Using chef for safe cheese making demonstrations on T\T
4
- Safe food storage demonstration to prevent listeriosis

- Safe cooking/storing/handling for seasonsfholidays
- Back to school: school lunch safety
C. Community Relations
To continue outreach, a stronger relationship will be developed with the Hispa
-. communities through additional outreach efforts including specific, targeted ed :ational
materials. Materials will be created and distributed based on findings from Rot ltable
Discussions, responses from Phase I materials and experiences.
TIMELINE ,
12 Weeks (November - December 2004 - January, 2005)

: Conduct Roundtable Discussion 'Groups, prepare final report
L Establish relationships with CBOs and Promotoras Groups
Develop media materials
Secure spokespersons
Conduct media training
Develop CBO educator kitlmaterials
Complete materials and Web site
8
Create/confirm 1-800 hotline
Research possible CBO partnerslconduct outreach
12 Weeks (February - March - April 2005)

.
Launch campaign /
i
Conduct media tours

Provide materials to CBOs
Secure CBO partners
On-going CBO outreacWmonitor progress
4 Weeks (May 2005)

---.. --. .
-
Phase I completion .-=
.-,
.. . -. .CIS
8 Weeks (June -.July 2005) -..

.*.
u-
.
. 6
Phase I1 implementation
.
4 SEE BASIC CONTRACT
. .
SECTION E =INSPECTION AND ACCEPTANCE
!
;
..... .. _ . ' . .. i
SEE BASIC CONTRACT
Regular,. Mail Delivery:
DHHSFDAIOAGSDCGM
ATTN: Alice Pagan
5600 Fishers Lane
Performance of this contract shall begin on September 30.2003, and shall no (tend
SEE BASIC CONTRACT

. -
10
I
AMENDMENT OF SOLlClTATl MODIFICATION OF CONTRACT
I- CONTRACT ID CODE PAGE OF PAGES
I ] I : ]
2. AMENDMENTIMODIFICATION NO. 1 3. EFFECTIVE DATE 14. REQUISITIONIPURCHASE REQ. NO. 1 5 PROJECT NO. /!:q;i:rr;:>.,..
Modification No. 1 I Task Order No. 7 Upon execution NI A
6. ISSUED BY 7. ADMINISTERED BY (//orher rhan Ilem 6)
CODE
DHHSIPHSIFDAIOAGS
Division of Construction and Service Contracts, HFA-53 1 Alice Papin (301) 827-71
5630 Fishers Lane, Room 2139
Rockville, Maryland 20857A
.-
8. NAME AND ADDRESS OF CONTRACTOR (No.. srreer, coumy. ~ r i e a n d ~ l ~ ~ o d e ) ( 4) 9A. AMENDMENT
-
)F SOLICITATION NO.
... . .
. . ,- . . .
JMH Education Marketing, Inc. I

96.DATED (SEE I?Eiif 11)
6 0 Madison Avenue, Suite 501
I
I
New York, NY 10010 10A. MODIFICATION OF CONTRACTIORDER
NO.
CODE I FAC~CITYCODE ~ e p k m b e r1. 2003

I-
1 1 . THlS ITEM ONLY APPLIES TO AMENDMENTS OF SOLICITATIONS
The above numbered solicitation is amended as set forth in Item 14. The hour and date specified for receipt of Olfers
I
extended.
- is not ex-
tended.
Offers must acknowledge receipt of this amendment prior t o the hour and date specified in the solicitation o; as amended, by one of the folloLing methods:
la) By completing Items-8 and 15, and returning copies of the amendment: (b) By acknowledging receipt of this amendment on eahh copy of the offer
submitted; or (c) By separate letter or telegram which includes a reference to the solicitation and amendment numbers. FAILURE OF. YOUR ACKNOWLEDGMENT TO BE
RECEIVED AT THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN REJECTION OF YOUR OFFER. I f bv
virtue of this amendment you desire to change an offer already submitted, such change may be made by telegram or letter. provided each telegram or letter makes reference to
the solicitation and this amendment, and is receiveflior to the opening hour and date specified.
12. ACCOUN'TING AND APPROPRIATION DATA (Ifrequired)
NIA
. 4 3. THlS ITEM APPLIES ONLY TO MODIFICATIONS OF CONTRACTSIORDERS,
IT MODIFIES THE CONTF~ACT~ORDER NO. AS D E S C R I B E D ~ I NITEM 14. ( -. .
&.-THIS CHANGEORDER IS ISSUED PURSUKNT TO: (Specify ourhoriry) THE CHANGES SET F O W IN ITEM 1 4 ARE MADE IN THE CON-
TRACT ORDER NO. IN ITEM 10A. I
x B. THE ABOVE NUMBERED CONTRACTIORDER IS MODIFIED TO REFLECT THE ADMINISTRATIVE CHANGES-(such changes inpqving ofice. hr
approprioriondare, nc.) SET FORTH IN ITEM 14, PURSUANTTO THE AUTHORITY OF FAR 43.103 (b).
C. THlS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF:
D.OTHER (Specify rype of modificarion and aurhoriry) .. ..
I I
..
E. I M P O R T A N T : Contractor i s no;,-- i s required t o s i g n t h i s d o c u m e n t a n d r e t u r n
14. DESCRIPTlON OF AMENDMENTIMODIFICATION (Organized by UCF secrion headings, including solicirafion/confracrsubjecf lmrrer wherefearible.)
-. .
I . .
c o p i e s t o t h e lssulng o f f ~ c e .
Upon the effective date of this modification, the contract is hereby modified as follows:
1. Block No. 9, Accounting and Appropiation Data, shopld read 7540600 223151170 4-6991974- F-61023 O.C. 25.25
2. The scope of work remains unchanged as a result of this modification.
Except as provided herein, all terms and conditions of the document referenced In Item 9A or 1OA. as heretofore changed, remalns unchanged and in full force
and effect.
15A. NAME AND TITLE OF SIGNER (Type orprinr) 16A. NAME AND TITLE OF CONTRACTING OFFICER (Type orpnnr)
Paul Scarborough, Contracting Officer /

3o y
158. CONTRACTORIOFFEROR 15C. DATE SIGNED 166. 16C.DATE IGNED
(Sigmrure of person acuhonzed ro slgn) (SlgiZure of G$xracrrng OIficer) 1 7/23

NSN 7540-01 -1 52-8070 30-1C5 S T A N D ~ R DFORM 3 0 (REV. 1 0 - 8 3 )
PREVIOUS EDITION UNUSABLE P r e s c r ~ e d b GSA
FAR (4\ C F ~ 5) 3 2 4 3
. ..
. . .
.
ORDEL JR SLIPPLIES OR SERVICES

~, i PAGE
1
9;
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5
1. DATE OF ORDER 2. CONTRACT NO. Ilf any) 6. SHlP TO: 1
August 16, 2004 pp
GS-23F-0026N a. NAME OF CONSIGNEE
3. ORDER NO. 4. REQUISITIONIREFERENCE NO. FDAICFSAN Attn. : Laura Fox
223-03-2482 ITask Order No. 7 F-61023 b. STREET ADDRESS
I
5 . ISSUING OFFICE (Address correspondence to)
DHHSIFDAIOAGSIDCGM
- - Contract Operations
5 100 Paint Branch Parkway, Room 3B02 1
c. CITY
..
1 p. ;TI 1 e. ZIP CODE
20740
7. TO: College Park -.
t. SHlP VIA
.. . . . . . . * . . .
8. TYPE OF ORDER -
b. COMPANY NAME
n i I
-JMHEducation Marketing, Inc. a. PURCHASE. .: b OELIVERY -- Excepr tor billing
lnstructlons on the reverse, this dellvery
c. STREET ADDRESS orderi IS subject to instructions contamed
REFERENCE YOUR: on thls side only o l thls form and IS
60 Madison Avenue, Suite 501 Please furnish the, following on the issueh subject
conditions of
t o the terms
the
an3
above-numbered
terms ,and condit~ons specified o n
1 e. STATE 1; ZIP CODE both s ~ d e sof this ,order and on the
a n t e d - sheets. 11 any, including
New York NY 10010 dekspy.as indicated. --
9. ACCOUNTING AND APPROPRIATION DATA . -- 10. REQUISITIONING OFFICE
7540600 223 15 1170 4-6991974-F-6101323 O.C. 25.55

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...
- 6
I
1 1. BUSlNE SS CLASSIFICATION (Check appropriate boxles))
X a. SMALL b. OTHER THAN SMALL - C. DISADVANTAGED
I
d. W,OMEN-OWNED
12. F.O.B. POINT .
. 1 14. GOVERNMENT B/L NO. 1 15. DELIVER TO F.O.B. POINT ON! 1 16. DISCOUNT TERMS
OR BEFORE /Date/
Destination
13. PLACE OF
a INSPECTION
Destination
b. ACCEPTANC
P
Destination N/A See Section F N/A
17. SCHEDULE (See reverse for Rejections) I
1
ITEM NO. - SUPPLIES OR SERVICES QUANTITY AMOUNT QUANTITY -'
~
la) (b) (cl ld) (e) lf) lg)
......: ..--- .. ......... . . . . . . -. -
5-.
ID
Development of Food Safety Educational Materials .
. .
1 Task Order Title:

"Develop a Educational Food Safety Program for
Pregnani Women"
....
(Phase 111)
. .
- .-
.- .
~
18. SHIPPING POINT 19. GROSS SHIPPING WEIGHT 20. INVOICE NO.
- 21. MAIL INVOICE TO: 47(h)i&2:

SEE BILLING a. NAME
pages)
~1
INSTRUCTIONS
ON
REVERSE b. STREET ADDRESS l o r P.O. 80x1
1711)
$2O,cMM.00 4 GRAND
TOTAL
23. NAME (Typed)

AMiRlCABY/Signawre) b P&'J[~ Paul Scarborough
TITLE: CONTRACTIN,GIORDERING OFFICER
AUTHORIZED FOR LOCAL REPRODUCTION O P T I O ~ A LFORM 347 IREV. fits51
Previous edition not usuable prescribe& by GSA FAR 48 CFR 53.2131el
Contract No. 223-03-2482 1 Task Order No. 7
.s
Contractor's Nepotiated A~reenient
7 -
The contractor agrees to provide the necessary labor at the price indicated in si port of
n
.-
(Title of Signer)
.
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o h l& @l
( ~ i ~ n a t q @ o i ~ e r s d L u t h o G z e bSign)
bp (Date Sigr d)
~ v p of
e Order i
,-.^ -
.._-..- .. .
-.. .. .- -.

In performing the work as described in Section C-1, "Scope of Work,"
-
B-1 Objective
Tlus Task Order is created as a continuation of purchase no. FDA F61020 00 02 PW 01

for the Development of a Food Safety Education Program for Pregnant womed which
focuses on general and specific safe food handling practices and identification bfspecific
risky foods pregnant women should avoid. z=
--
- - I-.>A --
-- -t
The Education Staff Food Safety and Security Staff want to translate all the majerials
produced under the previous agreement fiom English intd Spanish and the de\dlopment
of the health educator's guide, web-site and video.
B22 Compensation
I
A. As consideratipfor performance of the work stated in C-1, "Scope of Work," in Part I.
Section C, the Government shall pay to the Contractor the fixed price of $20,000.00.
- B. Payment will be made afier acceptance of each quantity of items specified in Section
- _,>__ F, Part I, "Reports and ~elidkrables,"and on presentation o@ proper invoice.
C-1 Scope of Work
. The contractor shall furnish the necessary personnel and services to complete the
following within one year of contract. Based on information gathered under the current
contract ,the contractor shall:
A. Complete video
Finalize the video script
Film and edit the video
Translate the English transcript into Spanish
Dub the Spanish script in to English video
- - Provide both English and Spanish video versions onto one tape for dupliication
B. Develop Web Site Content
Create a Food Safety Web site, Food Safety for Moms-to-Be to reach pregnant
women and health professionals
Develop Web site materials in both English and Spanish -.
C. Develop and implement a Drive-to-Site marketing progr&web site

Work with feature magazine and Web site editors to create awareness of the Food
Safety for Moms-to-Be Web site. The promotion will focus on the Web !ite7s
unique ability to provide the most comprehensive and accurate source of food
safety information for pregnant women=, :-- ..- .-
Create banner ads for-key Web sites relating to pregnant women. .. .e--.:..
_C
-
C
D. Develop a Spanish version of Health Educator's Resource Guide

Translate the English version of the ~ e s i p r c ~e u i d into
e Spanish
Layout the Spanish section of the Resource Guide in one document w i d the
English section
f
E. Identify and create appropriate packaging for Food Safety for Moms-to-Be ~ r o ~ m n r :
Resource Guide and Video 7
,- --- Select the most appropriate package for the food safety plabarn
Design the packaging cover
Section 508
In the performance of the above required tasks and activities, JMH shall adhere to
section 508 of the Rehabilitation Act Amendments of 1998.
-
--
.. ..
SEE BASIC CONTRACT
SEE BASIC CONTRACT

F-1 Delivery Instructions for Reports .-:
DHHS/FDA/OAGS/DCGM
Contract Operations, HFA-53 1 -. .
-
ATTN: Alice P a g h .
- ..-
4-
5600 Fishers Lane

Rockville, Maryland 20857 .,./

..
Performance of this contract shall begin on Aupust 16,2004, and shall not ex1 nd beyond
December 31,2004.
t
. . . SECTION G - CONTRACT
"
ADMINISTRATION DATA
f
._.--
.-. . . .._ . . . - .- . .. ..
SEE BASIC CONTRACT fl
SEE BASIC CONTRACT

!
!
SECTION B &UPPLIES
!
OR SERVICES AM) PRICESICOST!
i
In perfoming the work a$ described in Section C-I,"Scope of Work," the Con'
shall consider the followhg: - - . .--
. ..? - I
!
B-1 BbJective \,
I
As p a t of CFSAN's overdl mission to reduce the incidence of foodbomc illnc5 ,it is
i$orant to have concis4 targeted communication tools to explain new food s: 'etY
issues CFSAN has developed "New Flash", &IWQ
issues to the media and h h t h educators.
--CL
s -
(2) page fact sheet to explai new
. .
.
.--
.f - 6:
B-2 Compensation i'
A. As consideration for Ferfomance of the work slated in C-1, "Scope of Wu1 :," in Parl: I,
Sedon C, the Goveriunent shall pay to the Contractor the fixed price of S2 J&o.
B. Paynent will be madr after acceptance of each quantity of items specified i i Secticm
F,Part T, '%%rts ankl Dcliverables," and on presentation of a proper invnll D.
SE(ITION c - DESJCRTP'JIONISPECIFICATIONSNO~ STATEM 2NT

-== -. -- 1
f
I
C-1 Scope of Work '
The contractor shall wo$ closely with Project Officer.
1
The ccbactor shalI furnish the necessary personnel and services to cornpletc thi project.
CFSAN will provide-the $askbound informalion f?om which the contractor viil dsaft
- and edit the copy to fit 8 % in.X 11 in. front and back.
1
Thc codractor shall use the existing "News Eqash" masthead and Fight BAC!AI work.
A new piece of spot art will be created for each of tll: 4 'News Flash'' developec Th2
art work and other graph$ elements will be in full color to coordinate with the rl 4
yelloa. and blue existing dolor sclierne for 'Yew Flash".
The contractor shall translate all 4 "News Flashes" into Spanish and provide 2 cz nera-
ready copy for phatocopying; a version on disk with appropriate GPO f o m con ~leted
for piinting; and a web &ion.
-
SEC'IiION D PACKAGING AND MARKMG _
- i SEE BASIC C O I W C T
-
SECTION E INSPECTION AND ACCE~TANCE
i SEE BASIC CONTRACT
-- C
F-1 1)divery Instructions for Reports

*.
Unless othenvise specifieg, reports or copies of reports shall be delivered to:

I
Re~uInrMail Delivew:
f
,
DHHS/FDNOAGS/DCcipd
Cantmot Operations, HFA-53 1
-- --
ATM; AIicc Pagin
5600 Fishers Lane
\
-- '
!I -
I
I
Perfomace of this contriict shall begin on Jnae 13,2004, and shall not extenr
- November 13,2004. :
SEE BASIC CONTRACT

I
-
SECTION E S P E W CONTRACT REQUIREMENTS
I
-
SEE BASIC CONTRACT
i
Z0'd ZB6
JUN-192004 06:05 FDWDFfitS
I
IMPORTAK hlork ell packapm and plpors with conrran an&

I. BAIE OF O R E R 1 2, CDMRnCT ~01poryl
ordor humhen
1
- G. ship TO: i
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I
June 14,200d G S - ~ ~ F - O O ~ ~ ISa NAME ti SUHSIE'IEE
3 ORDERNO.
223-03-2482I Task Order No. 4
4F(A/CFSAN
' F-61010 b STREET ADZRLSS
--.- Fox
~ r :mLaura - --- -.-
OFFICE uddm
6. USUINO corn-tl 15100Pmt Branch Parkway. R o ~ m3B121
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DHHSIFDAIOAGSIDCGM - Conuact Operations 1 c :!rr -
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k o l l c 4 sH;puU
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20740
r. KPME OF CObTRICTWR
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MH Educauon Marketing, Inc. b. DEU~ERI -

E r m n far tdljn~.~mm:~!m cn, me
rorslyj lhlc Anir#y a f d v a autqert L1 Imlf~clrcns
r SlREET P O D R B S tonr.~mann !nu ~ l a aonly of wb krn BnQ 'c~td
r u b i f c l I n I ~ O toma end ordillnna 11: !nu
60 Madison Avenue, Suite SO1 B > D Y ~ * ~ ~ ~ I I ICORIlIX.
PBR~
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New York
9.4m)UNTINO AND PPPRDPflIATIDN EPTA 10. REOLilSITIONIN6 Wlti
*.-,.7540600 223151170 4-6991974-~-61010O.C. 25-55

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POINT !. 7 4 . OW~RNEKI011 110
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i Ih DELIVER TO F.O.B. POINT ON . I 1 l h DISCOUNT TiRM6
Destination . ,
11:FlACE OF / '
I. INSPSCTION I 11.AtCEPTINCS
Destination Destination
- NIA ! Sec Section F (1 NIP\
I?. SCHEDUE fSas rnverrs h r Rejettiend
ITEMMU.
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AMOUNT
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OUPNTITI
PCCEPlED
101 - ..
Dcvclopmmt of Food Safety Educxional Materials I

- I-
* ;
Task Wer Tide: i
"Develop a Consumer Brochurc on Lisc~ria"
I 171hL TOT.
21. MAIL INVOICE TO: 4 (6nr.
I.runMf--- 1 .
-. ..--. , 330,033.50 14 I~ I U
GRAHD
-
eClfY . . d. S T l T E a. ZIP CODE TOTAL
1
22 UNITED STATES OF
AMERICA BY /Sqasturd
~ H O D I FOP
Z ~ LOOAL PCP~OOI~CTIOU
Ptwioursdtdon n d u m u b b
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( 29
I
NAME ITnedJ
Paul Scarbornugh I
TITLE. C O N r R P t R N l ~ P E A l N DOfFlCffl
aP?lnNlLFORM 307 msv.n~mrl
-uo/ 3 IIIP28:O 1 pogz-o!-unr
Ccmwact No,223-03-2482/ T-ask Order No, 4
s-
Coatnrtar9s~eeotirtedAercement
\
The cont~actoragrees to Rrovide the necessary labor at the price indicated in s

the Sbkment of Work. I
I
= -
6
rC
P
-
en+ Ser ~ , ~ c c
I
T~pguE Order 5
. .. .- .
This is a fixed price order;
!
I
-
SECTION B
1 UPPLTES OR SERVICES AND PRICES/CO
In perfbmhg the work 5 described in Section C-i, "Scope of Work," the (
2
shall consider the followi g:
(
-
B-1 Objective I
i
As a r d t of new Feden$ gcvenunents new consumers racommendaticns r rding
Listefi'o,educational m a t d s are needad to reach both the general consumr nd
specific at-risk target audiences.
Tke purpose of this task qkder is to create a n_ew_hchurewith infomatioq 1 ;eted to the,
general consumer as well& at-risk target audiences: pregnant women, the e 4ly and
those *Kithweakened immulle systems.
--
A
*
B-2 Compensation
d
I
A . As:consideration for~erfomanccof the work srtdted in C-1, 'Scope of 7 rk," in Part I,

.. -
Section C. the Goverjment shall pay to the Eonvactor the fixed price o; i80,033.50.
L
f
1. The Conmctor &all n o t i 0 the Contracting OGcer in writing prior 1 ncuning any
additional cost not specified in thc Order.
.+- . .. --- .
B. Payment will be.. made. afte?'accept.ance of each.quantity of i p s speciti in Scction
C;Part I, "scope of Work," and on presentation of a proper ~nvoice.
SECTION C - DE6~RIPTION/SPECIFICATIONS/WORK
STATI ENT
. .b..
C-1 Scope of Work 1 ,-
The cc~~tractol- i the nscsssary personnel and senices to dcvclop

shall fumk -ochurc
brmatted imo PDF for pfdting and Internet posting. Contractor shall comp! GPO
printing form.
The brochure will be 16 ages, coqtingent on provided ecpy.

The ccntractor shall:
!
Wiite the copy based &pon existing FDA,CDC and USDA publications
Edit and prooffead copy
1
Design fiont and backrcovexs
1
Topics to be covsred in B ~ O C ~ U I X
T
What is lisreriosis?
Who is at risk? Why?
What are the symptoms? . -
How do you know if you have 1
listaiosis?
Can listeriosis be treated? How? \
How docs Listeria get in@ foodmow is it transmitted?
I
How is it detected?
What does the government do about products contaminated with listeria (i.c.r:
How tn check on recalledproducts?
-
-L
- - -
11. Prevention . - C
--
-C
..
a How can listaiosis be prevented?
New guidelines .
Temperature Controls
Use perishable, ready-KO-eatfoods as soors as possible (use-by expirati~ a dates
and seII-by dates) .
Clean the reegerator regularIy
List of &At-cat/rc-heat foods
III. Additional Resources

.
f
.&.. .--- . KatIines. .. - i
Websi tes
1 . .. SECTJON D -PACKAGING AVD MARKING

i
- SEE BASIC CONTRACT
1
SEE BASIC CONTRACT
SECTION F - DE1,MRIES OR PERFORMANCE .
F-1 Itelivery Instructiolps for Reports

Unless orhcrwisc specified, reports or copies of reports shall be delivered to:
Realm Mail Dclivay: ,

1
DHHS~A/OAGS/DCC;M
ATThT: Alice P a g h
1
5600 Fishers Lane
Rock\iIle, Maryland 20857
Perfo-cs of this oont&t shall begin on June 14.2004, and shall not ext
December 13,2004.
SECTIONiG - CONTRACT ADMINISTRATION DATA
SEE BASIC CONTRACT
N - SPECIAL CONI'IUCT REQUIREMENTS

S E ~ O H
SEE BASIC CONTRACT

FQX NO. 3 12129243052 r.;a,_i. 1s 20% 23:
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8 W E A N 0 M D R E S S O f CON-RACTDR(r*. -6 Q*r aw re C ~ * J BA LLEHDMllhT O i SOLIWATION NO

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JMH EDUCATION MA2ICILTIlOQ INC 173478
JMH EDUCATION M P X T I N G INC 6 98 MTD (SEEITEM i f )
60 HADIGON AM: STE 5 0 1
NEW YORK hTY 10011)-L600 - -
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This is Modif icacion NO. I to ~ a o kOrder No. 3 tk,at i s h e r e b y extending t h e ex;iracion date
co December 3 1 , 2006. I
Period of Perforroancet 09/30/2003; co 12/31/2006 I
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-- P 001 '-53
AMENDMENT OF SOUClTATiON~OD~FlCAT~ONOF CONTRACT
1 1 1 1
2. AMENDMENTIMODIFICATION NO. 13. EFfECTIVE DATE 14. REOUISI~-I~IPURCUE m. NO. 15. PROJECT NO. W Q - ~
Modification No. 1 I Task Order No. 3 1 Upon accunon 1001442 I I
6. ISSUED BV 7. ADM1NIS;EFIED BY mob hm Lrm Q
CODE CODE
DHHSlPkISGDAlOAGS
Division of C o n s a u n l o n and Scrvlca Connaa, =A-531 Alice Pagh (301) 827-7104
5630 Fuhm Lane, Roam 2139
Rockvluc, M u y h d 20a57A
-
8. I'lAM Atdo ADDIESS OF CON?RAflOR &. rrna. w, U s ad ZP WJ
-
Id) O h AMENDMENT OF SOUCl74TlON Na
JMH EducaUon Marketing, Inc.

60 Madison Avenue, Suite 501 sa IT
7
D A QLE
~ 11)
New York, NY 10010
73A MOWICATLON Of tONTWClIORDER
NO.
- -
---- COO€ ( FAClLlTY CODE
iI . THIS ITEM ONLY APPUES TO AMENDMENTS OF SOLICITATIONS
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RECEIVED AT 7n: PLACE DWGNATFXI PWI T H RECHPT ~ OF oFrew mlon TO W E n m AND o m SPRIND HAY RESULT IN REJECTIONOF YOUR OFFER11 bv v h t s of rnk .monomow V ~ J
dm~~rnto ctmnm wv o ~ m ri r n . d r SUM-. ~ c eh-n rnw ha m a o by n l ~ g r a r nw h r , pmuldsa eom w g r r . n or tanor mekao roknncd to ma 3ollcltmlon L a d r m m ~ ~ l md
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TZ. ACCOUNnNG AND APPROPRIATION DATA I ( / q d & 1
2005.6991974.2555 Requisition N o . 1007442 Net Incrnse: 55,022.00
13. THIS ITEM APPLIES ONLY TO MODIFICATIONS OF CONTRACTSJORDERS, I
--.- . .. . ..
IT MODIFIES THE CWTRACT/ORDER NO. AS DESCRIBED IN ITEM 14. 1
1 A:THIS
(3 CHANGE BRDEA IS ISSUED R~RSUANT TO: (~pe&&r*) THE CHANGS SET FORM IN ITEM 14A ~ EM+GE IN THE CON-
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8. THE ABOVE NUMBERED CONTRAnlORDEil IS MOOIRED TORVLE~T THE ADMINISTRATIVE CHANGES D& cu &cr kjwln8 OIL
pppnprlabn dak W J % FORT)( IN ITEM 14. PLlffiUANT TO THE AVTHORfTY OF FAR 43.103 ibJ.
C. THIS SUPPLEMENTAL ALIREEMEM IS ENTEED INTO PURSUANT TO AUTHORIIY CF:
D. OTHER PpcciCl rrpc dwdUlCrrnos ond auiAoNy)

X
Term of the 'Task / Delivery Order Contract
E.. IMPORTANT: Contractor ia nbt IX] bmquirsd m &en UIISdocunant an81 rearm 4 C O ~ O St i 4 iuuin. olflca.
....
-
1. SW't~onB SmPLS?SOI( SERVICES AND PNCBYCOSTS, Subsection B-2 'COIL~JCIW~~OII".
h a g r a p h A. ki d e df i bq
~
$40.346.14.
L. becUon F - DELNERIBS OR PERFORMANCE,S u b ~ d o n

P2 'Period of P a f o n u a n c e " of thLI Task Order is hereby armded -ugh Junt 30,
2006.
All other tern and condirloac ~ m n i nuncmgtd as r result ofthh rncdificalinn.
and oftucl. 1
16A. NAME AND TITLE OF OGNER Opr or prim) 1BA. N/U.IE AND TITLE OF mpr m DrWl
N5N 7640-01-152-8070 SlANDqRD FORM 30 IREV. 10-d31

PREVIOUSErnnoN UWSARP Preecnbsd by GSA
PAGE 3F ';,7ES
I
IMPORTANT. Mark all packages and papers w ~ t hcontract and/or order numbers. 1 t?
1 . DATE OF ORDER 2. CONTRACT NO. /I/ any) 1 6 SHIP TO I
September
3. ORDER NO.
30, 2003
223-03-2482lTask Order 3
-
- GS-23F-0026N
4. REOUlSlTlONlREFERENCE NO.
F-61040
a. NAME OF CONSIGNEE
FDAICFSAN
b STREET ADDRESS
A t n : Laura Fox iI -
5. ISSUING OFFICE (Address correspondence to) 5100 Paint Branch Parkway Room 3BQ21
DHHSIFHAIOAGSIDCGM - Contract Operations
7. TO:
-
C. CITY
College Park
I.SHIP VIA
.
I d. STATE j
1 h.1D
-
.:
I
1
1
e ZIP C Q ~ E
20710
8. TYPE OF ORDE,R
b . COMPANY NAME
1 .. 1- I
JMH Education Marketing, Inc. (a. PURCHASE (X( b DE~IVERY . Except lor b ~ l l ~ n g
lrstructlons on the reverse. t h ~ sdellverb
c . STREET ADDRESS order I S subject to lnstrucilons conta~ned
REFERENCE YOUR: on t h ~ d s ~ d e only of l h f r form and I S
60 Madison Avenue, Suite 501 1
Issued subject to the terms an3
condltlqns of ihe above numbpred
New York
e. STATE
NY
f . ZIP CODE
10010
terms and conditions specified on
b o t h - s i d a ~ f.this ,order and on the
att- -sheets. ~f any, including
delivery as indicated.
-
9. ACCOUNTING AND APPROPRIATION DATA
.. -- 10. REQUISITIONING OFFICE -
*.
SEEXEM 2 BELOW
-. -
1 1. BUSINESS CLASSIFICATION [Check appropriate boxles))
JXl a. SMALL. tt. OTHER THAN SMALL C. DISADVANTAGED d. WOVEN-OWNED
12. F.O.B. POINT -' 14. GOVERNMENT BIL NO. 15. DELIVEA TO F.O.B. POINT ON , 16. DISCOUNT TERMS
. . OR BEFORE (Dare)
Destination
13. PLACE OF
a. INSPECTION 1 b. ACCEPTANCE.^
Destination Destination NIA See Section F
lTEM NO SUPPLIES OR SERVIGS QUANTITY UNIT
ORDERED PRICE
la1 ,. ib) Icl le)
' ~ '..
Development and Design of Consumer Food Safety Brochures
on Produce and Seafood, and a Trans fat Fact Sheet.
-
...
Accounting and Appropriation Data - .
,7530600 223151170 3-6991974-F-61040 O.C. 25.55

OBLIGATE:
.. .. $25,000.00
7530600 2231 51170 3-6992054-F-82239 O.C. 25.55

OBLIGATE: $10,324.14
.. .
- I I
21. MAIL INVOICE TO.
SEE BILLING a. NAME
INSTRUCTIONS
ON
I I I
!2. UNITED STATES OF

AMERICA BY (Signature)
23. NAME (Typed)
9 l( b ) b ~ Pad Scarborough
TITLE: CDNTRACTING1O;RDERING OFFICER
I
AUTHORIZED FOR LOCAL REPRODUCTlOrl
I
OPTIONAL FORM 347 (REV. 61951
Previous edition not usuabk Ptrscribrd by GSA FAR 4 8 CFR 53.2131rl
Contract No. 223-03-2482lTask Order 3
.#>
Contractor's Negotiated ~ g r e e m e n t
The contractor agrees to provide the necessary labor at the prickindicated in su

&rib
(Name of Signer) .
.-
-.
- - .
.'
L'i~f
(Title of Signer)
PLS i ~ n t ~ e A i c e ~
81,a;
@a e Signc
-3
.,-- _ _.- -
,_.. . Type of Order
... . -. ..

SECTION B - SUPPLIES OR SERVICES AND PRICES/COSTS
I
In performing the work as described in Section C-1. "Scope of Work." the Cont actor
B-1 Objective
- .--.
i
..P . .
To develop twoten (10) manuscript sizepage food safety brochures for consumlrs and
one 1-2-page fact sheet/ news alert on trans fat. Each document will serve to eddcate
consumers about safe or healthy food practices and choices related ;o either prohuce,
seafood, or trans fat.
B-2 Compensation --
- -- -
- --
*.
*-I
A. As consideration for performance of the work stated HI C-1, "Scope of Wor!," in P m I,
Section C, the Government shall pay to the Contractor the fixed pnce of $35,324.14.
t -
B, Payment will be made after acceptance of each quantity of items specified in Section
F, Part I, "Reports and Deliverables," and on presentation of a proper invoide.
f
SECTION C - DESCRIPTION/SPECIFICATIONS/WORKSTATEMENT
C-1 'scope of Work O

-
>-... .- . ...... .. -- - r'

The contractor shall independently, and not as an agent ofthe government, furnibh the
I
necessary personnel, materials, services, and facilities, and otherwise do all things
necessary for, or incident to the performance of the work described below.
The contractor shall protect privileged information entmsted to them. The contractor
shall not release, publish or disclose
- .
any information without approval from the Project
.. . . Officer.
. .
The contractor shall develop two ten (10) manuscript size page food safety brochures for
consumers and one 1-2-page fact sheet/ news alert on trans fat. The contractor slhall work
closely with Project Officer throughout this requirement.
The contractor shall furnish the nicessary personnel and services to complete the
I
following.
- PRODUCE and SEAFOOD BOOKLETS
The contractor shall develop brochures to educate consumers about safe and
practices and choices related to produce and seafood. The brochures shall be
English and translated and laid out in Spanish.
The produce and seafood brochures shall be edited from existing, approved FC 1 copy
provided to the contractor. The brochure sizes, formats, and page counts shall t
determined after the FDA copy is received and reviewed.
..
The brochures shall be 4-color. -:
The contractof shall:
- Edit copy for consumer lise

- Proofread copy
- Design and layout brochures
- Create 3 new pieces of line-art for eadrhmchure. Additional, existi%
artwork may also be-used. -. ..+.
- Use photography to design booklet covers ..
Translations
- The English produce and seafood booklets will be translated and laid (
Spanish.
f
Web
- The English and SpanisQ brochures will be prepared as individual HT

- ..--- documents with 8-x 4 n a h n g . /
TRANS FAT FACT SHEETMWS

-
ALERT
The contractor shall develop a fact sheethews alert to educate consumers abou safe and
healthy food practices and choices related to Trans Fat. The fact sheethews ale : shall be
createdin English and translated and laid out in Spanish.
-
- The Trans Fat fact sheethews alert will be written from existlng FDA t ckground
copy provlded to JMH. Fact sheet specifications:
- 8.5" x 11"
- Copy on both sides
- Three pieces of new art ,,
- 4-color

-
- Copywrite the fact sheet using background information provided by F
- Edit and proofread copy
- Design and layout as a 41color fact sheet
- Create line art, as required. Use existing FDA artwork when possible
Translations
- The English Trans Fat fact sheet will be translated and laid out i n s p a ish.
Web
-- I
- The English grid Spanish fact sheets will be prepared as. individual H T ~ I L
documents with 8 x 4 naming

- - -- e
- - SEE BASIC CCGTRACT e-.

-
SEE BASIC CONTRACT

~
f
Unless otherwise specified, r e p o q or copies of reports shall be delivered to:

-. -- f
-
DHHS/FDA/OAGS/DCGM
AITN: Lauren Waller
5600 is hers Lane
Rockville, Maryland 20857 - -
The contractor shall provide a final copy of the following deliverables to the FDA no
later than the expiration date of the task order :
Print-ready disk with government print information for:

"Produce brochure in English . '
*Produce brochure in Spanish

- *Seafood brochure in English
*Seafood brochure in Spanish
- HTML coding of the four print brochures.

- Print-ready disk with government print information for:
*Trans Fat fact sheethews alert in English
*Trans Fat fact sheethews alert in Spanish
- Web version of the same fact sheets in English and Spanish
F-3 Period of Perfoimance
Performance of this contract shall begin on September 30,2003, and shall not
beyond September 29,2004.
SEE BASIC CONTRACT

fl
FROM : JMH FAX 140. 12129243052 rq?. 15 2 I ~ ~3:;3=r.;
3 =: d
! I1 I i--
2. AMENaJENTW~ICIU?'trJ NO. ( 3 . E F E ~ T ~ ~MW!
E 15. PRC&T no , a a a m a w
DHHS/Fr?A/aACS/DlXFT DfUS/b'm/OAOS/DCt# . .-.

A m : A m :
3630 FISWSRS W E 5630 FI,OIiERS LANE
ROOM 2119, HFA-S)r)C' - Room 2129. I D A - 5 3 0
ROCKVILLE HD 27067
8 . H W E A W D A O D ~ ~ ~ O F C Q N ~ R A C ~ WgCau*tp~oa)
~ Y . ~ L ~ W
, . I
ROCKVJLLE MD 2005?
M. *cIEE(DMENT OF SOLIWATIOH NO.

-L -
JMH EDUCATION W1CET1100 INC 1 7 3 4 7 8
JMi ETJUCATIOH M K I S T I N G INC 6
6 0 MhDIEON AVE STE 501
NEW YORK MY 1001r)-L600
DIPCATION OF C O N 7 R A C T W E R NO
1 --
X
< C-
-- -
coa I FACLITYCOOE
I '230124 82
!-
1108 DATED ISEEJXFU 13) ---I
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- ,- J
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-- -
-
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O h s t a r t ~umcrda c i m l a Y -B w ma,(a+lln ~mnp me hov m mk rp.a~samr nmtp~olq p t n Ole tflmhd L'C.I$La-.

O F c n mun I r f t l M k o g 8 m v l ol pl(s nmdmerd prlar YI hr fmr and #&la rpoc&d n me sarcllah ccr .lr zmmdod, py gns of Lnr lauaimg (el t, & w n g
1mns 8 - 13. M O raDmW WeJ U HI* (bj 8 , l ~ b a ~ nmgmd d lhls emendme4 sn hxt cow o! tho omr m c u t . k r (O R V
t l e a a ~ t acut ldsgmrn ha IWW r J n n a e le wa(lnuon;mlmsnm n- F A K W ~OP YDUR ACIC~~OWLSDCEMEWT TO BE RE LEI^'
AT
WE P U C E Wsb3M?#D P 3 R rwERECEIPT Or OFFEM mKlR TO Me Mu17AE(DDATESPEtKlEU W Y W L T IN PEJKCTION OF YOUR O'FIIR Ill by
4- d h: am~dmonl rsu 11lm@e n m a n - ~ m d y umwmnpl my pr 6~ b~ crruler -a each leloprrrnor I.(U? mm4tu 1
See Schedule -- - -1 - - -
15. nm ITEM APPLE~ WLV TO YOO~ATIOWI
a~ a m m s ~ m m sn. woplnu 1% cclnwcranPerano, ns ocscalan3 I NITI~M
~ 14.
t b m m a a o ia mE
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~ ~ ra chmgor
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m wrng onm-
I
1
-
SET FOWU IN ITBY $4. F U M T O W A U l W N OF FAR~J.103mL-
w r q m a k m br,e.}
I
1 C THIS S U P P L E Y ~ P T * L M l ~ l Y18~ EMN E R E 0 INTO W
...-- ----- - I I -
W T TO THE ~ moam
OF I '
X (FAR 5 2 . 2 4 3 - 2 Changes-Fixed Drlce (AUc 1D07)

--.-- I
l
n
r~
Y
r ~mcamnnnrrs e u m W
I -
LIMPOR~AY~:
D. OTHE~P(
tmmo
3
3 1 s nm
1
ml* fq& ~n-oqnWI ~e.cmentmd r d m 3 w m~ o ~ k t s ~ i ~ q m l a

-.
I -
-
$4 DS8CR(CTlON OF AUliNMEH-MlDFZ*nC*I f-rwd by U C F t . d m h v h e , d ~ ~ & n u . v Q imrlfwwnan
a ~ Cl- ) ----I
This i s Modification No. 3 to Taok Order No. 3 tkat LS hczcby extending t h e ec;lrarlon date
co December 3 1 , 2006.
Period of Perforroarice I 09/3(1/2003;to 12/31/2006
m m, m m m h h h ~ ~ g drmfimt
d, clr;eksngsdm h wn =M fin 1 --
ED
lSA, NhUE A t 4 0 TIT,€ OF CONTI(ACTlN0 OFFICER ( T p
MEOAN J , G N U 4
PqUSRfOA
1811 UNITED ST~TCb ,
ctr o
"I
-F83 D&TEYGNEO
-
-
---.A i
IS@-
/ ? T L (
aioslrw% MII)
--
I MAY - &- I
N9N ?UOa1.1S2-8I7O -2 S T M ~ A W F O W (U JOEV iCmi'
R0vtU.s man Jnuuw Pmdbrd b,,UW (
F r n (au'h m 4 3
--. .--- - . "
90'd
AMENDMENT OF SOLICITATlONlMODlFlCATlON OF CONTRACT

286 -"I
.\
1. ,aNTRACT
I
t :>T
I D CODE
PaeP-L'-=:s
PAGE 0' PAGES

1 1 2
2. AMENDMENTiMODlFlCATlON NO. ) 3. EFFECTIVE DATE 1 4. REQUISITIONIPURCHASE REQ. NO 1 5 PROJECT NO - .
(~/QDPI~C~D~L
ModLfication No. 2 1 Task Order No. 2 Upon execution F61049 II

6. ISSUED BY CODE
7. ADMINISTERED BY ( f l o l h v r k n ~ t u n61
I CODE!
DFIHSIPHSIFDAIOAGS
D i v i s i o n o f Construction and Service Contracts, m A - 5 3 1 Mice Pa* (101) 827-!ID4
.
R o c k v i l l c Maryland 20857A
8. N A M E A N D ADDRESS OF CONTRACTOq(No., rrrccr, counry. Srarcand7JPbdcl
- I
9A AMENDMENT OF SOLiCITATION NO
JMH Educarion Marketing, Inc .

New York. NY 10010
I I
SB. DATED (SEE ITEM 11)
I
10A. M0DIFlCAT)ON OF CONTRACTIORDER

NO. 1
~~-23F~0026~l223-~-2482
1OB. DATEDYS+EIlEM 15)
CODE
---- I FACiLlTY CODE - - - - -- - - - 1.2003
~erjternber - 1 1
', -f
a 11. THIS ITEM ONLY APPLIES TO AMENDMENTS OF SOLICITA'TIONS 1
1The ebova numbered sol~cltetlon1s ambndod as sel fonh in lrem 11. Tho hour and dew Swc!fied tor recelpr of Olrars
-
18 not ex.
/S exlondod.
-
tanded.
Ofcars must ecknowlodge receipr of thls rmendmsnl orlor to the hour snd dJtn specified I" the sollclWt~onor en emended, bv ons of rhe i o ~ l d w ~ nmethods.
g
181 By cornolering ltems 8 and 15, and rerurnlng coples d l h e amendment: (b) By acknowledging reeetpt of !hie smmdrnon~on majch copy of \he oflor
submtlred: or (cl By soparan, l m e r or telegram whlch 1nclude.5 a reference m tho sol~c~talon and nmondmsm numben. FAILURE 0; YOUR ACKNOWLEDGMENT TO BE
RECEIVED AT THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN REJECTION OF YOUR OFFER. I1 by
vlrtua of thl9 smdndment vou deslre to chsnga s or almady subrnlned. Such change mey be mado bv telegram or lener. provided each m/egram or lollor make, referento to
the sollckstlon and thls emendmant, snd 1s rece 22
prior rn the openlno hour and den, 9pecllied. I
12. ACCOUNTING AND APPROPRIATION D A T A t!frcqrrired) I
7540600 223151170 4-6991974-F-61049 O.C. 25.55 OBLIGATED: $35.249.00 1
13. Ttirs ITEM APPLIES ONLY TO MODIFICATIONS OF CONTRACTSIORDERS.
9.
IT MODIFIES THE CON~RACTIORDER NO. AS DESCRIBEBIN ITEM 14. 1
A . T H I S CHANGE O&ER I S ISSUED PURSUANT TO: (Sprcify outhonryl THE CHANGES SET FORTH I N ITEM 14 ARE MADE I N THE CON-
TRACT ORDER NO. I N ITEM 1 0 A .
8. THE ABOVE NUMBEREDCONTRACTIORDER IS MODIFLEDTO REFLECT THE ADMINISTRATIVE CHANGES putt, dcchalgo mpqrng OBC~.
qopmpnariorrdatr, ac.)SET FORTH IN ITEM 14, PURSUANT T O T W E AUTHORITY OF FAR 43.103 Ib).
C.THlS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF:
--
0.OTHER 1Spccif)r type @'modifitorion and ourhoriryl
FAR 12.243-1 Cbanpr - Fixed Pnsc (Augusl 1987) Alteina~eI
E. IMPORTANT: C o n t r a n o r @ is not. is rcquired m sign thls d0cumenT and return 3 coplos t o the lssutng offlce.
I .
14. DESCRl PTlO N 0 F A M E N D M ENTlMODl FI CAT10 N (Organized by UCTscnion headings. including rollcirationfconrracI subjen &er wlrerefa~ible.)
. .
SEE A T T A C W h T
Ezcepx as providad hemln, 311 xorms and conditions of ths Oocument roterenced In IIcm 9A or 1 OA, as hererofors changed, remains unchanged And In full force
and offem.
~ -~~ 1I
15A. N A M E A N D TITLE OF SIGNER 13Lpc orprinr) 1 6 A . N A M E A N D TITLE O F CONTRACTING OFFICER m p c orprinr)
lane M e y e r a c e President Conuacting Offrcer

16C.DATE SIGNED
(Slgflurc of person o ~ r u @ ongn) Eignarwe of ~ R M Ojicer)

I ~ ~ I
NSN 7 5 4 0 - 0 Y - 1 5 2 - 8 0 7 0 30-105 STANDARD FORM 30 I R W . 10-831
PREVIOUS EDITION UNUSA6I.E P..--~L.;;~[. .ree
w d ~ f 19
: 9082-12-dQS r
609-4 900 d PES-1 -
Contract No. 2 1-03-2482
Modification No. 2 / Task ( ,der No. 2
age 2 of 3
Uponthe effective daie of this modification, the subject task order is hereby rr dified as
follows:
1. Section B - SUPPLIES OR SERVICES AND PR.ICES/COSTS, Subsectic B-2,

"Compensation" is increased fiom $57,102.08 by $35,249.00 to $92.351.0
- -- -
2. Section C - DESCW-TION/SPECIFICA~~~NS/WORK STATEMENT~
SubsectionC-1, "Scope of Work" is modified as follow:
*.
t
*e
The contractor shall develop a new food security booklet for manufacturer md
processors of human food and cosmetics that are manufactured from, proc sed with,
or otherwise contain material fiom cattle. The booklet will be based on Sel [on I -
FDA's New Interim Final Rule Prolzibzting Use of Certain Cattle Material that May
-
Carry the Risk
tBsE
dated July 9 , 2 04.
zn Human Foods and Cosmetic - of the provided fa sheet
The booklet will explain thepew regulatory requirements for the use of ce lin
.-- materials that carry a risk of Bovine Spongifom Encephalolp(hy (BSE) ir bod for
humans, including dietary supplements and cosmetics. The booklet will be reated in
English then translated and laid out in Spanish, French, Chinese, Korean, i d
Japanese.
The food security booklet will be based on final, approved copy from FDi The
booklet wilI be approximately 12 pages (including covers). Final page-coi ~twill be
determined after FDA copy is received and analyzed.
-
The booklet will be designed with a 2-color cover. Lnside booklet pages w
color.
The contractor will edit the approved FDA document to deliver a booklet 1 3t is easy-
to-read and easy-to-understand. Front and back covers and all inside page will be
designed using up to 10 pieces of 2-color line art; existing art will be used thenever
possible. Layout and presentation will be clear and well-organized.
The booklet will be designed with the following specifications:

8.5" x I 1" booklet
12 pages including covers
2-color cover
2-color inside pages
Translations
The English document will be translated and laid out in Spanish, Frenc , Clzinese,
Korean, and Japanese
-.
Web
The English, Spanish, French, Chinese, Korean and Japanese booklets7 rill be
prepared as individual PDF documents for web posting ',
Deliverables
Print-ready disk with government print information and PDF for six bo klets:
English, Spanish, French, Chinese, Korxaund Japanese.
.. --
--. -- - --
The contractor shall be responsible o f
>.
Copy editing. and Proofreading

Cover design
- 0 Art
Design and layout for English booklet
Translationafld layout for Spanish, French, Chinese, Korean and Japa :se
booklets
Web Conversion for English, Spanish, French, Chinese, Korean and Ja anese
booklets. 3
-_ -- - -- /
(Up to two rounds of FDA changes)
.-
3. Section F - DELIVERIES OR PERFORMANCE, Subsection F-3, "Period 3 f

Performance" is extended through December 23,2004.
4. All other terms and Conditions

- remain the same as a result of this modifica. on.
.-
P0.d %86 0V :
AMENDMENT OF SOL~CITATIONIMODlFlCATlONOF CONTRACT

1. L, l\ITRAC; ID C IDE I PAGE 3 C ?AGES
j l l 2
2. AMENDMENTIMODIF~CATION NO. 1 3. EFFECTIVE DATE 14. REOUISITIONIPURCHASE REQ. NO. 5 PROJECT NO. f~oi~pi~mis:
ModrficauonNo uPon execuhon 1 F61050 I

6. ISSUED BY I 7 ADMINISTEqED BY (I/orhrr rhon lrcm 6)
CODE CODE
DHHSIPFISIFDAIOAGS
Division of Construction and Service Contracts. HFA-531 Alice P a g h (301) 827-7:
R o c k v i l l e . Maryland 20S57A
--
8 . NAME AND ADDRESS OF CONTRACTOR No.. nrerr cowry. Larc a d Z P 6dc)
-(\/ ) 9A. AMENDMENT
JMH Education Marketmg. Inc . 9a. DATED GEE

60 Madison Avmuc, S u i t c 501
New York. NY 10010 :On. MODlFlCATl
NO
7
Q1
- GssF
-- 100. DATED&!
s&
-- CODE
C
( FACILITY
11. THlS ITEM ONLY APPLIES TO
CODE
AMENDMENTSOF SOLICITATIONS -
m b e r 1, 2003
I_
The ebove nvmbowd rol~c~ration

rended.
is emended ss 3.31 f o l h In from 14. Ths hour end dete SDeciliod for racelm of Offers
.-
i
t emended. 1 Is no! ox.
Olfers must ecknowloQoo r u c o i ~ of

t ~ h l amendment
s prlor to the hour an0 d ~ t os~ecifiedIn the sollcltstio~or as amended. by one 01 the lollc vine mothod;:
.la1 Bv c o m p l e l ~ nItems
~ 8 and 15, srld returning w p k s ool Iho a m n d m e n t (b) By acknwlodglng rece~plof thle ernendrnenl on,ca h CODY of h e offer
submimd; or lcl By :sparat0 l m r or relapram which includes e reference to rho soiiciration end amendmonr numbers. FAILURE OF Y t UR ACKNOWLEDGMENT TO BE
RECEIVED AT THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN Rt IECTION O i YOUR OFFER. I1 by
virtue of thls 5rncndment vou desire to change a
F er alreadv submittad, such change msy be mado bv telegram or Iener, pmvldsd o ~ c h
the s011c1t3tion and this amendmenr, and Is rec ved prior l o Iho opcminp hour and dete specllied.
m iprarn or l e m r mskes referonce t o
12.
- ACCOUNTING AND APPROPRIATION DATA (UrequiredJ
~~~
7540600 223151170 4-6991974-P-61050 0.C. 25.55 OBLIGATED: 512,146.00

13. THlS ITEM APPLIES OFLY TO MODIFICATIONS OF CONTRACTSIORDEf
.-. _
. . .. ._ _ _ . . . .-:.. IT MODIFIES THE CONTRACTIORDER NO. AS DESCRIBWIN ITEM 14. .. . ~
A.THIS CHANGE ORDER IS ISSUED PURSUANT TO: (Sprcffiourhoriry) THE CHANGES SET FORTH I N ITEM 14 ARE MADE IN THE CON-
TRACT ORDER NO. IN ITEM 10A.
-
B. THE ABOVE NUMBERED CONTRACTIORDER IS MODIFLEDTO REFLECT THE ADMINISTRATIVE CHANGES

oppmpriationdnts. rrc.) SET FORTH IN ITEM 14, PURSUANT TO THE AUTHORITY OF FAR 43.103 Ib).
C. THIS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF:
X
I
,I
, D. OTHER (Specij) rypt o~modiJcurionand aurhorjr)
A
( FAR 52.243-1 Changes - Pixed R i c c (August 1987) Altemalc I
E. IMPORTANT: Conrroctor (Is not, (XI i s required r o sign this d o c u m e n t a n d return 3 topics to 1 re issuing office.
14. DESCRIPTION OF AMENDMENTlMODIFlCATlON
. , (Orguniredby UCF srcrion headings: including solicirafion/confrocr rvbjrcr I
I ,
SEE ATTACHMENT
Except 3s provided herein, all terms end CondlUons of the document referoncod in Item 9A or 10A. so herntoloro changed. rern~inrunchanger and in lull Iorce
and effect.
15A. NAME AND TITLE OF SIGNER m p r orprinr) I 16A. NAME AND TITLE OF CONTRACTING ( FFICER (TLpe orprinr)
Jane M w r . Vice President
NSN 7546-01-152-8070
PREVIOUS EDITION UNUSABLE
V
15C. DATE SIGNED
30-105
Contracting Officer
STANDA
hcrrlho
qzz 16C.DATE SIGNED
-NO J
CQP-! 900'd VEF-! ..
Contract No. 1 3-03-2482
Modification No. 1 1 Task 4 rder No. 2
'age 2 of 2
-
Upon the effective date of this modification, the subject task order is hereby n bdified as
-* .
follows:
1. Section B - SUPPLIES OR SERVICES AND PRTrFSIrClSTS, Subsectic

"Compensation" is increased from 1 J ---- - to $57,102.(
J :
2. Section C - DESCRIPTI~3N/SPECIFICATJOrhlSLWORK
SubsectionC-1,
. . "Siop.e s f Work" is m~diFe"d~as
follow:
STATEMENT, .? -
-- . - 6
The contractor will translate two existing Food Secufity Booklets - "Whal Yrou Need
-
to Know About Registration of Food Facilities" and "What You Need to 1 low About
Prior Notice of Imported Food Shipments" into Japanese and Portuguese
These translations will be based on final, approved copy from the previou: Y
d
produced Englis versions. The contractor will re-lay the translated book1 ts out to
fit into the En ish version's specifications.
. .
. . Deliverables
i
.-. . .... ---- . . BGdklets:. ' , ,. -- 4
"What You Need to Know About Prior Notice of Imported Food Shipi ents" -
. . Portuguese.
"What You Need to Know About Prior Notice of Imported Food Shipi ents" -
Japanese.
-"-What You Need to Know About Registration of Food Facilities" - P c tuguese.
"What You Need to Know About Registration of Food Facilities" - Ja anese.
. .
.- • Print-readyCD with government print information for each booklet.
PDF version of each booklet.
- ,
The contractor shall be responsible o f

Translations
Re-laying out of booklets .'
Accounting Services
Production Management
-
Art Direction (to review layout)
3. All other terms and conditions remain the same as a result of this modi cation.
I
Oi ='AGES
ORDE.. i O R SUPPLIES OR SERVICES I
IMPORTANT: Mark all packages and papers with contract and/or order numbers. 6
--
1. DATE OF ORDER 2. CONTRACT NO. (If any) 6.SHIP TO: I --
September 30, 2003 -
- Gs-23~-0026N a. NAME OF CONSIGNEE
3. ORDER NO. 4. REOUISITIONIREFERENCE NO. FDAICFSAN Attn: Laura Fox
223-03-2482lTask Order 2 F-82240 b. STREET ADDRESS
5. ISSUING OFFICE (Address correspondence to) 5 100 P a i n 1 Branch Parkway Room 3BQ21 --
DHHSIFDAIOAGSIDCGM - Contracts Operations C. CITY j dl STATE j e. ZIP CODE
7. TO:
College Park
1. SHIP VIA
- j I h . 1 ~1
1
20710
a. NAME OF CONTRACTOR .. ..* . I

'. 8. TYPE OF ORDEE
b. COMPANY NAME n 1- I
JMH Education Marketing, Inc. JI a. PURCHASE
c . STREET ADDRESS
REFERENCE YOUR:
e. STATE 1. ZIP CODE
New York NY- 10010 I -
9. ACCOUNTING AND APPROPRIATION D A T A . ..-
10. REQUISITIONING OFFICE . . *. !: .
-
SEE DEM 2 BELOW
_ -.
a. SMALL
12. F.O.B. POINT --
a
1 1. BUSINESS CLASSIFICATION (Check appropriate box(esll
ti. OTHER T H A N SMALL @ c. D ~ ~ ~ D V A N T A G E D
14. GOVERNMENT BIL NO. 15. DELIVER TO F.O.B. POINT ON 16. DISCOUNT TERMS
. . OR BEFORE (Dare)
Destination
13. PLACE OF
a. INSPECTION 1 b. ACCEPTANCE/
18. SHIPPING POINT 1 19. GROSS SHIPPING WEIGHT 1 20. INVOICE NO. I
SEE BILLING a. NAME

21. MAIL INVOICE TO. 1
INSTRUCTIONS
ON I

17111
$44,956.08
c. CITY d. STATE e. ZIP CODE 4 F
AY
I I L I
9a y&
23. NAME (Typed1
AMERICA BY (~ignalurel 4'bdb3 pa.! scarborwph
TITLE: CONTRACTlNGlOROERlNG OFFICER
I
AUTHORIZED FOR LOCAL REPRODUCTION OPTION L FORM 347 (REV. 6/95]
Previous edition not usuabb F're~cribed$ GSA FAR 4 8 CFR 53.213,e)
Contract No. 223-03-2482/Task Order 2
Contractor's Nepotiated Agreement

-.-? .
The contractor agrees to provide the necessary labor at the pric&.indicated in su

-" 0
(Name of Signer) /. .-
(Title of Signer)
(Date Signc
*,
Type of Order
.-'. i.-. -. . -. . . -

I
SECTION B - SUPPLIES OR SERVICES AND PRICESICOSTS;
In performing the work as described in Section C-1, "Scope of Work,"

B-1 Objective
. . -? -
the
--.
cOnl I
actor
To develop a food security booklet for food manufaciurers, prhc~essors,packers.

transporters, importers, exporters to the U.S., etc. The booklet will explain the n :\\'
regulatory requirements for registering with FDA, issuing prior notice, recordke :ping,
and administrative detention. The booklet will be created in English and then tr2 slated
and laid out in Spanish and French. ,-.
--
--.
.c A - 7-
An At-A-Glance Food Secuniv handout will also be developed for easy use bf=f ,od
manufacturers, processors, packers, transporters, importers, and exporters. The t andout
will highlight key messages from the Food Security Booklet. It will be created ii English
and translated and laid out in Spanish and French.
B-2 Compensation
.f
A . As consideration for performance of the work stated i n C-1, "Scope of Wor :," in Part I,
.
SectionC,
.
the Government shall pay to the Contracior the fixed price of $4 1.956.08.
f
I'
..-- - B. Payment will be made after acceptance of each quantity of ildms specified i I Section
F, Part I, "Reports and Deliverables," and on presentation of a proper invoic e.
SECTION C - DESCRIPTlON/SPECIFICATIONS/WORK
STATEN1 ENT
C-1 scope of Work

- The contractor shall independently, and not as an agent of the government, furni jh the
necessary personnel, materials, services, and facilities, and otherwise do all thin :s
necessary for, or incident to the performance of the work described below.
The contractor shall protect privileged jnformation entrusted to them. The contr lctor
shall not release, publish or disclo'se any information without approval from the 'roject
Officer.
he contractor
- shall work closely with Project Officer throughout this requirernt nt.
The contractor shall develop a food security bobklet and handout for food manu acturers,
processors, packers, transporters, importers, exporters to the U.S., etc.
BOOKLET
Design Booklet Cover, including the following specifications - ---'
- 7" x 10" boomet \.

- 4-color, self-cover
- inside booklet pages will be 2-color
Text preparation and layout

-.. -- .
-
.- -
-.Approximately 28 pages . &. . * v
- Editing, proofreading to yield easy-to-read, easy-to-understand

. text
- Word processing
- Clean, well-organized presentation and layout
- Up to two rounds of client changes
Art
f
- Front and back covers and all inside pages will be designed using up tc 0
pieces of line art, with existing art, e.g., farm to table, used wherever po! bl e
- 2-color 7,
- ---- -. -- f
Translation
-
- Translate and layout version in Spanish
- Translate. and layout version in French
web
-
.-
- The English, Spanish, and French booklets will be prepared as individt HTML
documents with 8 x 4 naming
.. ,.
HANDOUT - At-A-Glance Food Security
The handout shall be designed with the following specifications:
- 8.5" x 5.5"
- - 4-color
- Printed on both sides
-
- Edit the final, approved food security booklet for "top line" messages
- Proofread copy
- Design and layout, using existing art from food security booklet 1
Translations 1
- The English handout will be translated and laid out in Spanish aria'~rench.
Web
- The English, Spanish, and French handouts will be prepared as individdal

HTML documents with 8 x 4 naming.
--
!
--. .
.s,- ~.
SECTI.ON D -.PACKAGING AND MARKING - .. - =

..?-
SEE BASIC CONTRACT'

I
SEE BASIC CONTRACT

f
-
/ '
A -- -
.- - F-1 Delivery Instructions for Reports f
Unless othepise specified, reports or copies of rep-orts shall be delivered to:
Regular Mail Deliverv:
DHHS/FDA/OAGS/DCGM
.. Contract Operations, HFA-53 1- -
.- ATTN: Lauren Waller .
5600 Fishers Lane

I '
The contractor shall provide a final copy of each of the following deliverables by the
expiration date of the task order.
- Ready-to-print disk with government print information for three booklets: ~ n ~ l i h h ,

Spanish, and French. I
- HTML coding of the three booklets: English, French, and Spanish.
- Print-ready disk with government print information for three handouts: English,
French, and Spanish
- HTML coding of the three print handouts: English. French, and Spanish 1
F-3 Period of Performance . --
-.- I
Performance of ihis cd'ltfact shall begin on September 30.2003, and shall not eatend
beyond September 29,2004.

- =-
. . SEE BASIC ~&?TRACT

"
SEE BASIC CONTRACT

I
1 PAGE OF OASES
ORDL,, FOR SUPPLIES OR SERVICES
1,
IMPORTANT: Mark all packages and papers with contract and/or order numbers. >
I . DATE OF ORDER I 2. CONTRACT NO. //f any) - . SHIP
6 -
- . ... TO.
. . 1
September 15, -
2003 a. NAME OF CONSIGNEE
3. ORDER NO. 4 . REQUlSlTlONlREFERENCE NO.
FDAICFSAN Attn: Laura Fox
223-03-2482lTask Order 1
5. ISSUING OFFICE (Address correspondence 10)
b. STREET ADDRESS
5100 Paint Branch Parkway Room 3BOE1

I
DHHS/FDA/OAGS/DCGM- Contract Operations C. CITY d. STATE
I
/ e. ZIP COCE
7. TO:
College Park ..-.-
-. I S ID I 20710
f SHIP VIA I
.
-P
B TYPE OF O R D E ~
b COMPANY NAME - - I
b DEL~IVERY -- Except lor bllllnq
lnstruct ons on the reverse, th!s d e ~ j v e r i
c. STREET ADDRESS order 1s subject to ~nstruct~ons conta~r~eo
REFERENCE YOUR: on thls side only of this form and I S
60 Madison Avenue, Suite 501 lssued subject
c o n d ~ t ~ o n s of
to
the
the terms and
above-numbered
I e. STATE I 1. ZIP CODE
New York
a t t a c h e b ~ h e e t s , if any, including cOntracl
9. ACCOUNTING AND APPROPRIATION D A T A .. +- 10. REQUISITIONING OFFICE
-
7 5 3 w 223151170 3-6991974-F-61017 O.C. 25.55
~
C
-. I
1 1. BUSINESS CLASSlFlCATlON (Check appropriate box(es))
[X( a . SMALL b. OTHER THAN SMALL . C. DISADVANTAGED d. WOVEN-OWNED
12. F.O.B. W l N T 14. GOVERNMENT BIL NO. 15. DELIVER TO F.O.B. POINT ON 16. DISCOUNT TERMS
OR BEFORE (Dare)
. . Destination
13. PLACE OF
INSPECTION b. ACCEPTANCE
3.
f
Destination Destination N/A See Section F N/A
ITEM NO. SUPPLIES OR SERVICES
5
QUANTITY
ORDERED
UNIT
PRICE
1 AMOUNT
~ ~ ~ . $
la1 lb) lc) ldJ (1) (9)
. -.;; - - -. .
.i.
,:..:
Development of a Food Safety Presentation Activity for
the 2004 National Science Teacher's Associaiion Annual
Convention.
- 171hl. TOT.
21. MAIL INVOICE TO: (Conl
SEE BILLING a. NAME
pages)
INSTRUCTIONS
ON
1701
GRAND
c. CITY d. STATE e. ZIP CODE TOTAL
I I I I
23. NAME (Typed)

:2.UNITED STATES OF
AM ERlCA BY (Signarure) Paul Scarborough
TITLE: CONTRACTlNGlOPDERlNG OFFICER
I
t
OPTlONA FORM 347 IREV. 6 / 9 5 )
AUTHORIZED FOR LOCAL REPRODUCTION
Reviour edition not usuabla Rescribed by GSA FAR 48 CFR 53.213Ic)
Contract No. 223-03-2482TTask Order I

= I
-?
The contractor agrees to provide the necessary labor at the prickindicated in support of
-
- =-
tir
(Name of Signer) . .-
&
I
S~~U;CCS
(Date Signed)
I
Tvpe of Order -.
.". ..: ;;;r -- . . *.., . ..

SECTION B - SUPPLIES OR SERVICES AND PRICES/COSTS~
In performing the work as described in Section C-l,lScope of Work,'' the ~ontfactor

--
B-1 Background
As part of CFSAN's overall mission to reduce the Incidence of foodborne illnesd,

CFSAN and the National Science Teachers Association (NSTA) created a supplhmentary
food science and food safety c u ~ c ~ l ufor
m use in middle level and hlgh school !science
classes. To promote the use of the cumculum in science classes nationwide and
increase interest in the companion FDA/NSTA professional development program in
food science for science teachers, CFSAN andPTGTA will jointly conduct a-warbshop at =
the 2004 National Science Teachers Association Annual Convention In Atlanta IA new,
C
interactive food safety activity based on the FDA/NSTA cumculum Science and Our
* Food Supply is required.
B-2 Compensation
A. As consideration for performance of the work stated in C-1, "Scope of work/," in Part I,
Section C, the Wvernment shall pay to the Contractor the fixed price of $4,654.40.
14
B. Payment will be made after acceptance of each quantity of items specified Sectlon
F, Part I, "Reports and Delivgrables," and on presentation of a proper invo~ce.
4 .. -- -- r'
C-1 Scope of Work 1

The task shall create an educational activity incorporating the farm-to-table food safety
continuum as presented in Science and Our Food Supply. This activity shall include a
- well-known food that is readily identifiable with Atlanta, comprised of at least fdur
different food components. The activity shall require the participation "on stage" of at
least 4 audience members with an opportunity for all attendees to participate to a lesser
degree. The activity shall also be replicable in a classroom setting.
The supporting materials for the aCtivity shall include: ~

An overhead transparency and supporting graphic pieces depicting the achvity so
-
an audience of 100 could clearly see it
Appropriate supporting materials such as signs, presentation scripts or other
materials, as necessary
Handouts shall include:
One reproducible color handout on how to replicate the activity in a cla/ssroom

setting I
One reproducible black and white handout for use at the convention
Other materials:
-
'..
Two hundred "Blue's the Clue" labels for milk cartons (From Science and Our
Food Supply)
Four 8112 x 11 "Science and Our Food Supply" logo stickers
> -
SEE BASIC CONTRACT

f SEE BASIC CONTRACT
I
.s...... ;>== -
. .
-.. . . .. - *. i
.. DHHS/FDA/OAGS/DCGM - -
ATIN: Lauren Waller
5600 Fishers Lane
F-2 Reports or Deliverables - *
The contractor shall deliver the following.components of the Science and Our F
Supply gamelpresentation to the FDA at the completion of this task order:
One game board

Foodgamepieces,usinganAtlantafood
BAC game pieces
BAC signs for players
Script for'host
4 x 6" cards with contestant questions, for use by host
I
Black and white reproducible handout with questions for audience participation at the
NSTA presentation (no answers will be given)
Color handout with game instructions and format for teachers to customize
classrooms --
200 milk carton labels

.. .
our --* .
8.5 x 11 " Science and Our Food Supply stickers
-
Note: Materials will be subject to three rounds of changes by the FDA.
F-3 Period of Performance -

-- = - --
- --
Performance of this contract shall begin on September 15.2003, and shall no;&tend
>.
9
* 4
beyond February 1,2004.
SEE BASIC CONTRACT

f

t,
1
SEE BASIC CONTRACT P'
ORDEF 7 SUPPLIES OR SERVICES 1 j P A C E 3: =-;ES
IMFORTANT: Mark all packages and papen wtth contract andlor order numben. 1 i ; !
i
1 DATE OF ORDER 2 CONTRACT NO (If any] 6 SHIP TO ( -

GS23F0026N a NAME OF CONSIGNEE
09/-29/2006
3 ORDER NO 4 REQUlSlTlON/REFERENCE NO
5 ISSUING OFFICE (Address correspondence to) b STREET ADDRESS

DHHS/FDA/OAGS/DCGM
ATTN: MEGAN J GNALL
5630 FISHERS LANE
ROOM 2129, HFA-500 - i
ROCKVILLE MD 20857 c. CITY
l1
I
7 TO I. S ~ I PVIA
8 TYPE OF ORDER I
b COMPANY NAME
Y
c STREET ADDRESS
JMH EDUCATION MARKETING INC 6 .
3
,=ERENCE
a PURCHASE
-- YOUR -3 '-
b DELIVERY
-
Except for blll8ng lnsIfun!ons on h e
rJverre t h s oelwery omer IS
60 MADISON AVE STE 501
..--
..-
r-
- .-
Please t u m ~ s nthe f o l l w ~ n gon the terms
s t b l e n to lnstructlons conlalnea on
tA15 slde only 01 lhls form and 1s
ldsued sublect to me terms and
and mnd~t,onsspeoljed on both woes m Cbndnlons of the above numbered
d CITY INSorder and on the anached sheet rt tbntran
e STATE I ZIP CODE
any lndudlng dellvery as !nd>wted
9 ACCOUNTING AND APPROPRIATION DATA 10 REOUISITIONING OFFICE
IFDA/OC/OAGS
11 BUSINESS CLASSIFICATION (Check appropriate box(es)) 12 F 0 B POINT
a SMALL D OTHEF(@AN SMALL c DISADVANTAGED g SERVICE.
DISABLED
See S c h e d u l e
a a VVOMEN-OWED a e HUBZone 1 EMERGING SMALL
BUSINESS
VETERAN-
OWED
13. PLACE OF l\GOVERNMENT BR NO. 15. DELIVER TO F 0 B POINT

a INSPECTION b. ACCEPTANCE
I! ON OR BEFOTE (Dale)
k.. ;Destination . Destinaf i o n =.- See ~ X e d u l e
17 SCHEDULE (See reverse tor Rej&ions) I
ITEM NO - SUPPLIES OR SERVICES
oUAN~lN
ORDERED UNIT
(c) (d)
UNIT
PRICE
(el
AMOU T
(r)
!I QUANTITY
ACCEPTED
(9)
Tax ID Number
The subject c o n t r a c t is hereby m o d i f i e d t o

l e x t e n d t h e p e r i o d of p e r f o r m a n c e a t no c o s t ( 1 1 1 1 1
as f o l l o w s : ..
C o n t i n u e d ...
i I i I
18 SHIPPING POINT 19 GROSS SHIPPING WEIGHT
I 20 lNVOICE TOTAL
(Con1
pages)
21 MAIL INVOKE TO
a NAME
SEE BILLING
DHHS/FDA/OAGS/DCGM
INSTRUCTIONS b STREET ADDRESS AT'I'N :
ON REVERSE for P 0 Box) 5630 FISHERS LANE
-
ROOM 2129, HFA-531
i
TOTAL
c. CITY d. STATE e ZIP CODE $0.00

ROCKVILLE MD 20857
22 UNlTED STATES OF AMERICA 23 NAME CTyped]
BY (S~gnalure) MEGAN J. GNALL
, I
TITLE CONTRACTINWORDERING OFFICER
I
AUTHORIZED FOR LOCAL REPRODUCTION OPTIONAL FORM 347 ran =I
PREVIOUS EDITION NOT USABLE Llr-a rr GSUTAR
4 8 CFR 531?3,.1
Contract Nu. 223-03-2182n;kskOrdcr 10IModific~tionNo. I
l'he contraaor agrees to provide ;he rkc;ssaiy !&or at the price indicxed in suPpbrLof
the saternen1 of wok.
(Namc of Signer) I -
U;P+ P1--4-~~IclQnt; L ~ e ~ = S~ n i -i-c e

~ ~ -= -
--
-
" 9(OJ$.-ao&-
Dm Slped) -
Tvpe of brdcr
, .
I his is 3 iixcd price orclcr.
s ." .
AMENDMENT OF SOLICITATIONIMODlFICATlON OF CONTRACT
1 CONTRACT ID CODE / PAGE qr PASES
I 1 I! 2
2 AMENDMENTIMODIFICATION NO 3 EFFECTIVE DATE 4 REQUISITIONPURCH4SE REQ NO 5 PROJECT NO (11 apprcable;
0014 09/01/2006
6.ISSUED BY CODE 7. ADMINISTERED BY (If other than Item 6)
DCGM D C G ~
DHHS/FDA/OAGS/DCGM DHHS / FDA/OAGS/ DCGM
ATTN: MEGAN J GNALL ATTTN: MEGAN J GNALL
5630 FISHERS LANE 5630 FISHERS LANE
ROOM 2129, HFA-500 ROOM 2129, H F A - 5 0 0 . ~-
-
ROCKVILLE MD 20857 ROCKVILLE MD 20857
I
-- - 8. NAME AND ADDRESS OF CONTRACTOR (ND, she!, m w .a r e a r d ZIP Code) 9A AMENDMENT OF SOLICITAT!ON NO

JMH EDUCATION MARKETING INC 6 90 DATED (SEE ITEM 1I )
60 MADISON AVE STE 501

NEW YORK NY 10010-1683 IDA MODIFICATION OF CONTRACTIDRDER NO
- - .-
100 DATED (SEE ITEM 11) 1
'ODE 173478 FACILITY CODE 09/01/2003
.-
- 11. THlS ITEM ONLY APPUES TO AMENDMENTS OF SOUCITAllONS
IS amended as set fonh ~nItem 14 The hour and date speufted tor receipt of men
U T h e above numbered soltc~tat~on 01s extended 1s no! &tended
Oners must acknowledge reaelpl of m ~ amendment
s prlor to the hour and date speufied In the sollatat~onor as emended, by one 01 the f o t l o m g methods (a) ~y complebng
Items 8 and 15 and returning coptes of the amendment. (b) BYacknowledging recetpt d lhls smendmenf on each w p y of the oller submlned or BY Id)
separate letter or telegram which Includes a reference to the soltotat~onand amendment numbers FAILURE OF YOUR ACKNOWLEDGEMENT TO BE RECEIVED A
THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TOTHE HOUR AND DATE SPECIFIED MAY RESULT IN REJECTION OF YOUR OFFER If b~
vlnue 01 this amendment you desire to change an oner already submlned such change may be made by telegram or lener, pronded each tdegram or lener makes 1
reference to the sollotatton and mas amendment, and IS recelved pnor to the opentnq hour and date specabed I
12 ACCOUNTING AND APPROPRIATION DATA (If requ~md) I
See Schedule
13. THlS ITEM ONLY APPUES TO M O ~ F I C A ~ OOF
N CONTRACTYORDERS. IT MOMFIES THE CONTRACTIORDERNO. AS DESCRIBED IN ITEM 44
1.
1- g;X;G;l F
;p
E
?
;
--
ISSUED PURSUANT TO (Spmfy aulhoniy) THE CHANGES SET FORTH IN ITEM I 4 ARE MADE IN THE CONTRACT 1
- _ ...- B THE ABOVE NUMBERED CONTRACTIORDER IS MODIFIED TO REFLECT THE ADMINISTRATIVE CHANGES (such&hanges mpayrng omce
appropnarron date erc) SET FORTH IN ITEM 14 PURSUANT TO THE AUTHORIN OF FAR 43 103(b)
I
1 C THIS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORIN OF. I
x 1 FAR 52.217-9 Option to Extend the Term of the contract ( M A R 20001
D OTHER (Speafy type of mw'ificatron and aulhonty)
X I FAR 52.243-2 Changes-Fixed Price (AUG 1987)

I
E. IMPORTANT: Contractor is not n i s required to slgn thls document and return wpies lo the tssuing offrce.
14 DESCRIPTION OF AMENDMENT/MODIFICATION (Organrzed by UCF setlron headings, includrng sdrcitat;oWmtrad s u b w maner where feastMe.)
.-
T a x I D Number ..
L-4
DUNS Number:
Upon the effective date of this
modification, the.subject contract is
hereby modified t o exercise option Year 3
a s follows:
Section B - Supplies o r Services and
Prices/Cost, B - 4 "Contract Schedule '"
Modifications Effected by Option Exercise,"
paragraph E, Option Year 3 from September
1 , 2006 t o August 31, 2007.
Continued . . . .-
-
Except as provlded hereln all terms and condlllons of the documenl referenced In llem 9A or 10A as heretofore changed, remalns unchanged and In full ~ O M and enecl 1
isn NAME AND TITLE OF SIGNER fTypeorpnnt) 1 6 NAME
~ AND TITLE OF CONTRACTING OFFICER ( ~ y p eorpnntj
I
MEGAN J. GNALL I
1 6 t DATE SIGNED
150 CONTRACTORIOFFEROR 15C DATE SIGNED 160
( s ~ p a r u eor person aumomed m S Q ~ J ( L ~ ol~Canbamng

I S omcsr)
9 ///o6
STANDARD FORM 30 (REV 10-83)
NSN 7540-01-152-8070
Prev~ousedttton unusable Prescnbed by GSA 1
FAR (48 CFR) 53 2 3
1
REFERENCE NO OF DOLUMENT BEING COKTINUED
c'NT'NuAT'ON sHEET~GS23F0025N/223032482/O014
I I I - I -
NAMEOFOFFERORORCONTRACTOR
ITEM NO SUPPLlESlSERVlCES UNIT PRICE AMOUNT
(A) (B) (E) (F!
- .-
**
. --
N S N 7540 01 152 8067 TIONAL FORM 336 (4-e6)

onsored by CSA
R I40 C F R I 53 110
1 ' TRACT ID C;ODE
I PAGE OF PAGES
AMENDMENT OF SOLlClTATlONll )IFICATION OF CON~~RACT I
I I
4MENDMENTlMODIFICATION NO. 3. EFFECTIVE DATE 4 . REOUlSlTlONlPURCHASE REQ. NO. 5. PROJECT NO. (!fappi.c&.r:
Modification No. 2lBasic Contract September 1, 2005 NIA
',. ISSUED BY
CODE 7. ADMINISTERED BY fIfor/urthm R t m 6j
1 CODE 1
' DAIOAGSIDCGM
:ontract Operations, HFA-500
8. NAME AND ADDRESS OF CONTRACTOR (No.. nreer. c o q , Stare M d U P Co&j
- -=. I
( 4) 9A. AMENDMENT OF SOLICITATION NO.
.. . ..* . -. -
JMH Education Marketing, Inc. r.
..
New York, NY 10010
I I
10A. MODIFICATION OF CONTRACTIORDER

NO. I
"Lu -
CODE
tended.
e
I FACILITY CODE
11. THlS ITEM ONLY APPLIES TO AMENDMENTS OF SOLICITATIONS
1 I
I
The above numbered sol~citationis amended as set forth in Item 14. The hour and date specified for receipt of Offers
I
I_
"
[is
1
I
I
extended.
- is not ex.
Oflers must acknowledge receipt of this amendment prior to the hour and date specified in the solicitation or as amended, by one of the tollbwing methods:
I
(a) By completing items-8 and 15, and returning copies of the amendment (b) By acknowledging receipt of this amendment on each copy of the offer
submined; or lc) By separate lener or telegram which includes a reference to the solicitation and amendment numbers. FAILURE OF YOUR ACKNOWLEDGMENT TO BE
RECEIVED AT THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN R~JECTION OF YOUR OFFER. 11 b y
virtue of this amendment you desire to change a n f e r already submined, such change may be made by telegram or lener, provided each dlegram or letter makes reference to
the solicitation and this amendment, and is recei d prior to the opening hour and date specified.
I
12. ACCOUNTING AND APPROPRIATION DATA (Ifrequired) I
NIA I N
13. THlS ITEM APPLIES O Y Y TO MODIFICATIONS OF CONTRACTSIORDERS,
a -.
ATHIS
- IT MODIFIES THE CONTRACTIORDER NO. AS DESCRIBP IN ITEM 14.
CHANGE ORDER IS ISSUED PURSUANT TO: (Spec@ owhonty) THE CHANGES SET FORTH IN ITEM 1 4 ARE MADE I ~ H E
1
1
o
&-
, \
- .
-- -
TRACT ORDER NO. IN ITEM 10A. "3
I 1 . 1
B. THE ABOVE NUMBERE~YCONTRACTIORDER IS MODIFIED TO REFLECT THE ADMINISTRATIVE CHANGES (such Lchonges rnpqrng ee.
I
-
oppropnariondare. err.) SET FORTH IN ITEM 14, PURSUANT TO THE AUTHORITY OF FAR 43.103 (b). P
3 -,
C. THlS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF:
FAR 52.217-9 Option to Extend the Term of the Contract (MAR 2000)
1 3 V,
l a , ..
D.OTHER (Specify rypeof mdificarion and ~lclhoriry) 1
A
1 FAR 52.243-1 Changes - Fixed Price (August 1987) Alternate 1
E. IMPORTANT: C o n t r a c t o r (i s n o t , isrequired t o sign this document and return
14. DESCRIPTION OF AMENDMENTIMO DIFICATION (Organized by UCF senion headings, including solicitmion/confrncfsubject
3 I
c o p i e s t o h e issuing o f f ~ c e .
Upon the effective date of this modification, the subject contract is hereby modified to exercise Option Year 2 as follows:
I
I
Section B - Supplies or Services and PricesICost, B-4 v1@tnradt Schedule Modifications Effected by Option
Exercise, " paragraph D, Option Year 2 from September 1, 2005 to August 3 1, 2006.
The scope of work remains unchanged as a result of this modificahon.

--
Except as provided herein. all terms and conditions of the document referenced in Item 9A or 10A, as heretofore changed, remains unchangeb and in full force
and effect.
15A. NAME AND TITLE OF SIGNER (Type or print) 16A. NAME AND TITLE OF CONTRACTING OFFICER (Type orprinr)
Janeplfe;yer, Vice President I Megan J . GnaIl 1

1 5 ~ CO~~TRACTORIOFFERQR
1 1 15C. DATE SIGNED I 166. UNITED STATES OF AMERICA I 116C.DATE SIGNED
BY
08130105 08130105
NSN 7540-01 -1 52-8070 30-105 S T A N D ~ R DFORM 30 (REV. 10-83)
PREVIOUS EDITION UNUSABLE r ! .-~ y ! ~
~ e ~ ~ 9%
1
' CONTRACT ID CODE PAGE O F PACES
AMENDMENT OF SOLICITAT IMODIFICA'I~IONOF CONTRACT
1 1 1
2 . AMENDMENTIMODIFICATION NO. 3. EFFECTIVE DATE 4. REQUISITIONIPURCHASE REQ. NO. 5! PROJECT NO. (Yiqpirt-s*:i
Modification No. 1 I Basic Contract September, 1, 2004 NIA
6. ISSUED BY
CODE 7. ADMINISTERED BY (Iforher rhun hrm 6)
CODE 1
DHHSIPHSIFDAIOAGS
Division of Construction and Service Contracts, HFA-531 Alice Pagin (301) 827-7103
Rockville, Maryland 20857A
8 . NAME AND ADDRESS OF CONTRACTOR (No.. srreer. county. S i m e a n d ~ Code)
l~
I
9A. AMENDMENT OF SOLICITATION NO
JMH Education Marketing, Inc.

-60 Madison Avenue, Suite 501
I I
New York, NY 10010 I 10A. MODIFICATION OF CONTRACTIORDER
I FACILITY CODE 1 I
-
CODE &$ember 1. 2003
11. THIS ITEM ONLY APPLIES TO AMENI3MENT.S OF SOLICITATIONS 1
:flThe above numbered solicitation is amended as set fonh in Item 14. The hour and date specified for receipt ol Offers - 1
/ ii's extended. (is not ex
-
tended. 1
Offers must acknowledge receipt o l this amendment prior to.the hour and date specified m the solrcitation or as amended, by one of the folldwing methods:
la) By completing Items 8 and 15, and returning copies of the amendment; (b) By acknowledging receipt of this amendment on e a k copy of the offer
submltted; or (c) By separate letter or telegram which includes a reference t o the solicitation and amendment numbers. FAILURE OF. YOUR ACKNOWLEDGMENT TO BE
RECEIVED AT THE PLACE DESIGNATED FOR THE RECEIPT OF OFFERS PRIOR TO THE HOUR AND DATE SPECIFIED MAY RESULT IN R€)ECTION OF YOUR OFFER. If by
virtue o f this amendment you desire t o change an offer already submltted. such change may be made by telegram or letter, provided each telegram or letter makes reference to
the solicitation and this amendment, and is r e c e i v e r l o r to the opening hour and date specified. I
12. ACCOUNTING AND APPROPRIATION.DATA (Ifrequired) 1
N/A 1
13. THIS ITEM APPLIES ONLY TO MODIFICATIONS OF CONTRACTSIORDERS,
IT MODIFIES T H E CONTRACTIORDER NO. AS DESCRIBED I N ITEM 14. (
ArTHlS CHANGE O R M R IS ISSUED PURSUANT TO. (Speci&vaurhonp) THE CHANGES SET FORTH I N ITEM 1 4 ARE1 MADE IN THE CON-
TRACT ORDER NO I N ITEM 10A.
I, B. THE ABOVE NUMBERED CONTRACTIORDER IS MODIFIED TO REFLECT THE ADMINISTRATIVE CHANGES .(suchd( changes rnpqrng ofice.
appropnmiondae, err.) SET FORTH IN ITEM 14, PURSUANT TO THE AUTHORITY OF FAR 43.103 IbI. 1
A
1 C.THIS SUPPLEMENTAL AGREEMENT IS ENTERED INTO PURSUANT TO AUTHORITY OF: 1I
FAR 52.217-9 Option to Extend the Term of the Contract (MAR 2000)
,, 1 D .OTH ER (Specify iype.ofmo&q5carion and aurhoriiy) I .. ..
n I
( FAR 52.243-1 Changes - Fixed Price (August 1987) Alternate I
'E. IMPORTANT: Contractor is n i t , IX( is required t o sign t h i s d o c u m e n t a n d r e t u r n 3 copies t o 'he i s s u i ~ g ~ o f f i c e .
'i
1 4. DESCRIPTION OF AMENDMENTIMODIFICATION (Organized by UCF secrion headings, including solicirnrion/conrracr
-. .
Upon the effective date of this modification, the subject contract is hereby modified to exercise the
Section B - Supplies or Services and PricesICost, Subse~!ion 8-4 "Contract schedule Modifications
Paragraph C, Option Year 1 from September 1, 2004 to August 31, 2005. -
-i
. ..-
..
-..: , .>
The scope of work, remains unchanged as a result of this modification. - ..
5>
-
Except as provided herein, all terms and conditions of the document referenced in ltem 9A or 10A, as heretofore changed, remains unchange and in full force
I
and effect.
1 5 A . N A M E AND TITLE OF SIGNER Vype or prinr) 16A. NAME AND TITLE OF CONTRACTING OFFICER Vype or prinr)
9
Prescribed b GSA
FAR 148 ICF& 53.243
.
- I
OE ?AGES
ORDt .:OR SUPPLIES OR SERVICES
I
IMPORTANT: Mark all packages and papers with contract and/or order numbers.
1. DATE OF ORDER ) 2. CONTRACT NO. (If any/ 6 SHlP TO
il1 1 I' R
3. ORDER NO.
September 1, 2003
P
p
GS-23F-w6N x a. NAME OF CONSIGNEE
FDAICFSAN Attn: Laura Fox i -

223-03-2482 b. STREET ADDRESS
I
' '
5. ISSUING OFFICE (Address correspondence to) 5100 Paint Branch Parkway Room 3B0,l
DHHS/FDA/OAGS/DCGM- C o n t r a c t Operations -
C. CITY d. STATE e. ZIP CODE
7. TO:
College Park ,.. 1 fLlD I 20740
1. SHIP VIA 1,
a. NAME OF CONTRACTOR I - -
- ' 0 . TYPE OF ORDER
-
b. COMPANY NAME
JMH Education M a r k e t i n g , Inc.

-
' LJ a. PURCHASE
I -
b
I
DEL~IVERI' - Excepl for btll~ng
lnstructlons on the reverse t h ~ sdellvery
c. STREET ADDRESS order 1s subject to lnstructlons conlalned
REFERENCE YOUR: on Th~s s ~ d e only of thts form and I S
60 Madison Avenue, Suite 501 Issued subject
c o n d ~ t ~ o p s of
l o the terms
the
and
above-numbered
] e. STATE I 1. ZIP CODE contract
New York
9 ACCOUNTING AND APPROPRIATION DATA
/ NY 1 --
10010
artached.,seets,
dell-s
~f any,
~nd~caled.
~ncludlng
-- -1 -
10. REQUlSlTlONlNG OFFICE
-:1 -
-- TIN: b+....
.e.
i 1. BUSINESS CLASSIFICATION (Check appropriate boxles)) I
jXI a. SMALL [I]b. OTHER T H A N SMALL C. DISADVANTAGED d. w o w E N - o w N ~ ~

12. F.O.B. POINT .. 14. GOVERNMENT BIL NO. 15. DELIVER TO F.O.B. POINT O N ' 16. DISCOUNT TERMS
OR BEFORE (Date)
. .. Destination
13. PLACE OF
3. INSPECTION b. ACCEPTANCE
.B
Desdnation Destinahon N/A See Section F N/A
7 7. SCHEDULE (See reverse for Rejections)
?-.,.
ITEM NO.
(a)
-.
- . . SUPPLIES OR SERVICES
Development of Food Safety Educational Materials

(b) ,!
--,
. .
QUANTITY
ORDERED
(c)
P
ldl
UNIT
PRICE
le) I 1
AMOUNT
If/
QUANTITY
ACCEPTED
19)
..
.. . . ..
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c:a
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0
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-
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-
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.-
21. MAIL INVOICE TO:
SEE BILUNG
INSTRUCTIONS
ON
I a. NAME

I
I
1711)
. $0.00 4 GRAND
TOTAL
I I
23. NAME (Typedl
2. UNITED STATES OF
AMERICA BY (Signature) Paul Scarborough
I I
TITLE: CONTRACTINGIORDERING OFFICER
XUTHORIZED FOR LOCAL REPRODUCTION OPTIONAL^ FORM 347 (REV. 61951
'reviour ed'nion not usuabh R e s o b e d by GSA FAR 48 CFR 53.213lc)
.- 1 A+'
Contract No. 223-03-2482
..-& 1
. .? .
The contractor agrees to provide the neckssary labor at the prickindicated in support of
-m
(Name of Signer) /
.. . -
ui c, Y 4
(Title of Signer)
, t./;cfl+ ~ e ; " , res
. I
f?hs/o
3
@ate Signed)
1
*
Type of Order ?
-.- .*-- - . -

B-1 Background and Objectives ~
A. Background
Each year, it is estimated that 76 million cases of foodborne illness occur. ~ e d u h that
n~
number involves various initiatives including education. The dknter for Food ~Afetyand
Applied Nutrition's (CFSAN) Food Safety St& is responsible for developing a variety of
educational programs which supports the efforts of the Partnership for Food Safety
Education's Fight BAC! campaign. Central to the support of the campaign is tke
continued use of the 4 Fight BAC! messages %well as the specially created artr?ork
=
featuring the Fight BAC! character. ~ d u c a t i omaterials
~;~ are targeted to a d e t y of
audiences including, but not limited to, the media schools, health professionals!-and
. -C
- I
specific groups of consumers who are at-risk for foodbome illness, including
women, young children, senior citizens and those who are irnmunocompromised.
I
Educational materials must take into consideration such factors as reading abilidy and
language requirements and design preferences. Determining the most effective
communication strategies, i-e., brochures, video, video news releases, public service
announcements, web-based is also critical to effectively convey the food safety message.
.f
B. Objectives ~
To develop food safety educatiobl materials incorporating, where appropriate. the 4
..-- .
Z
Fight BAC! messages and the Fight BAC! character.
- B-2 Compensation Fixed Price Schedule - ~

A. As consideration for the services described in C-1, "Scope of Work," in par/ I,
Section C, the Government shall pay the Contractor the futed price of % To be
determined for each Task Order.
. .
-.
. C. Payment will be d&
after acceptance of services and upon presentation of a proper
invoice.
B-3 GSA Federal Supply Schedule
Labor Cate~orv GSA Rate

~
SIN 738-5 Public Education & Outdoor Marketing Services
- PresidentICEO $159.10
VP, Client Services $1 13.60
VP, Creative Services $1 13.60
Art DirectorDesigner $90.10
Production Artist $68.20
Project Manager $90.10
Director, Creative Services/Curriculurn $90.10
Labor Categorv GSA Rate
Development Sr. Edi torlcopywri ter $8 1.80
Production Manager $90.10
Distribution & Fulfillment Coordinator $59.10
. .--
Proofreader $77.30
Research for Coordinator $68.20
SIN 738-11 Commercial Art and Graphic Design
VP, Creative Services $1 13.60

Art DirectorDesigner $90.10
Project Manager
Production Manager
. -
--
--
" $90.10
$90.10
- -
*.
-
.--
/
-- Senior Edi torICobywriter
Production Artist
$8 1.20
$68.20
. SIN 738-12 Videotape and Film Production Services
VP, Client Services

VP, Creative ~ e d c e s
Production Manager
Distribution & Fulfillment Coordinator
Proofreader i
Research Coordinatoi-
ProducerDirector
Scriptwriter
Art DirectorDesigner
B-4 Contract Schedule Modifications Effected by Option Exercise

. ,
A, Upon execution of each option, an additional twelve (12) months will be added t the
contract period of performance.
B. The following payment schedule(s) will be effective for the optional year(s) of pt ormance.
C. Option Year 1 - (From September, 1,2004 to August 31,2005)
1. By the addition of Option Year 1, the Government will pay to the contractor t
fixed price not to exceed $ To be determined for each Task Order.
-
D. Option Year2 - (From September 1,2005 to August 31,2006)
1. By the addition of Option Year 2, the Government will pay to the Contractor t :fixed
price not to exceed $ To be determined for each Task Order.
E. Option Year 3 - (From September 1,2006 to August 31,2007) ~
I
1. By the addition of Option Year 3, the Government will pay to the Contractor the fixed
price not to exceed $ To be determined for each Task Order.
/:
F. Option Year 4 - (FromSeptember 1,2007 to August 31,2008) ~

1. By the addition of Option Year 4. the Government will pay to the Contractor ihe fired
price not to exceed $ To be determined for each Task Order. 1
--
A. .
C-1 Scope of Work -..
I
Independently, and not as an agent of the Government, the contractor shall furnish thk necessary
personnel, materials, services and facilities, and otherwise do all the things necessary for. or
incident to, the performance of the work as described below.
I
The contractor shall woKclosely with CFSAN personnel throughout the requiremen/.
I
The Contractor shall:

-, f!
--... ..: .-- . . . .. #

1. Recommend educational strategies to reach particular target audiences or td
convey specific messages. -
1
2. Write and/or design materials for review and make changes/corrections baded on
comments from CFSAN. This process may take up to three iterations befoke final
work is approved. These materials include, but are not limited to brochurek, press kits.
fact sheets, videos, classroom materials, patient handouts, and promotional items.
-
3. Prepare print or audio-visual materials for duplication by delivering finished
I
materials in an appropriate format (i.e., disk, beta-tape, etc), with all required or related
materials.
4. Review printing process when requested by checking proof sheets or

on-site monitoring of the printing process.
FDA will -provide the contractor with the 4 Fight BAC! messages and the Fight B A C ~character.
CFSAN anticipates a number of education projects related to food safety. As plans

and are finalize, specifics for each task order will be outlined with time periods. 7 aterialize
This is a task order type contract. Each task ordered by the FDA wili define the
specific services to be provided and/or materials to be delivered. The Contractor
shall provide a brief technical, management, and cost proposal to the Sovernment
for each task ordered. The Contractor shall initiate performance of work under
each task only after the Government has approved the Contractor's prc ~osal.
SECTION D -PACKAGING AND MARKING

P
D-1 Marking Instructions for Reports
The Contractor shall mark each shipment with its organizational name, contract nun ber, item
number, and quantity (indicate partial or final shipment). As appropriate, note on thc face page of
the report and when feasible on the binding (1) "one -volume only" or (2) "volume 1 ,f 2, volume
2 of 2" etc.
- -
-*
- --
- -
*.
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SECTION E INSPECTION AND ACCEPTANCE
Pursuant to the appropriate inspection clause as provided below, final inspection ant acceptance
of all items called for by this contract shall be made by the FDA Contracting Office] at the Food
and Drug ~dministratioh:5630Fishers Lane, HFA-512, Rockville, Maryland 2085
-< . -- SECTION
--
F - BELIVERIES OR PERFORMANCE
r
A. The Contractor shall notify the Project Officer if they experience any problems s I d/or
setbacks throughout this project.
B. The contractor shall submit a frnal report that details their activities and accompl shments for
.. the development of food safety educational materials identified by the Project 0 :Icer.
C. Delivery ~Instmctionsfor Reports
DHHSrnA/OAGS/DCGM
Attn: Lauren Waller
5600 Fishers Lane
Performance of this contract shall begin on September 1,2003 and shall not extend
August 31,2004.
Ai
G-1 Project Officer
provided hereunder will t designated

by separate correspondence. -
The Project Officer responsible for the acceptance of-- work
-- .- - #
- -- G-2 Invoice Submission ...
The Contractor shall submit vouchers or invoices in accordance with the following F R Clauses:
52.232-25, Prompt Payment (JUN 1997); 52.232-33, Payment by Electronic Funds 1 nsfer-
Central Contractor Registration (MAY 1999); and 52.232-34, Payment by Electronic unds
Transfer-Other Than Central Contractor Registration (MAY 1999) in Part 11, Section in
accordance with the fol&ing instructions.
A. In accordance with clause 52.232-33 or clause 52.232-34, all payments made unc this
---
contract shall be made using electron2 funds transfer through the Automated Clearir House
-A >
9-
(ACH). The Contractor shall provide the following information to the Food and Dm
Administrat~on,Office of Financial Management, Systems Accounting Branch, H F A 20,5600
Fishers Lane, Rockville, MD 20857 no later than 14 days prior to submission of the -st invoice:
1. Routing transit number of the financial institution receiving payment.
2. Number of account to whichfunds are to be deposited.

--
3. Type of depositor account ("C" for checking, "S" for savings).
B. An original and five (5) copies shall be submitted to the attention of the designatt Contract
Specialist at the following addres~:~
Department of Health and Human Services

-
Contract Operations Branch, HFA-5 12
Attention: Lauren Waller
5630 Fishers Lane, 2"* Floor, Room 2129
H-1 Privileged Data Protection

#
- the privacy of all information reported by or about cont

The contractor shall protect t
employees and shall protect against unauthorized disclosure.
H-2 352.232-9 Withholding of contract payments. (APR 1984)
Notwithstanding any other payment provisions of rhis contract, failure of the Contrl Ir to
submit required reports when due or failure to p e r f e 5 r deliver required work-;q ies, or -
services, will result in the withholding of payments under this contract unless suchl ure arises
-- out of causes beyond the control, and without the fault or neghgence of the Contrac~
by the clause entitled "Excusable Delays" or "Default", as applicable. The Govemm
as defined
t shall
promptly notify the Contractor of its intention to withhold payment of any invoice c ,out her
submilted.
RJPORtANT: Mark all package3 ad papero wi(h coMraa andlor order nhars. c
1. DkTE OF umER 1 2. CONTRA:: N@/llauy) 1 6. SW? TO 'i'
3. OtlDkP NC.
June 14, 2 W - GS3F-0026h'
6. R E D U ~ S ~ O N I I ~ F E R ENO,
NC~
h
P, NAME DF CEMIGUEL
-FDA/CFSAN Am.:Laura Fox ,
I
223-03-2482 / Task Order No. 6 : F-61013 a S T R A~ D~ D ~ S
I
5100 Paim Branch Parkway, Room 3E1021
6,IsSVlNC OFFICE fddrLBU CMp~p&44M t4/
DHHSIFDAIOAGSIDCGM - Cornact Opera- r UTY - j \ STAE 1 B PPCDOL
-
C__-
, Callcge Park I 1 10740

7. TQ
I.SHIP VlA
.- I
I NAME OF CDNTPbCTDR I
b. CDMPANT NOME
- I
I
1
C.
- 1- 1
- Inc.
JMH Educarion Marketin& i o. VRCHIBF
c. SIRM PlDDRCSS I
60 Madison Avenue. hire 501 1
.-
B. STATE . (. W COO€ '
New York h . -- 10010

9. ICCOUNTINU AN0 APPROPRIATUIN LATA I 10. RE(ILUSI1IDNNOOFFICE I
sI= W 6 0 0 223151n0 4-699i974-F-61013O.C.9 - 5 5
11. e u s l ~ ~ cusalncnna~
ss lChck rppmpiro bar(arl1 I
- I
I
o. BMALL
12. F.O,B PDlNi
0a. DTHbR TUN SMALL
14. GOVERNMtNT 811 NC
r mSADY4KTlGEU
IS. D W E R TO FPB.POINT Oh 1 16 DISCDUbT TERMS
--.-
DesrMon -i-.-
I OR BEFORE faeelel
13 NICE OF fl r
r. INSPEPTION
Dealnation
b. AGGEPTLNCE
Destination 1
I
N/A
If. SCHEDULL Bee forem hr Rejartiand
See Scctlon F
1 -
-
N/ A
ITEM NU
la l I
SUPDUB OR SEKU~R~
- - (bI
OU~lh'l'nY
ORDERED
frr
yy(r
ptdl
:bl; j ( ,,
LMCUIIT PUAh'rllY
PLCEPitD
(01
-
I I
Devebpment of Food Safery 'Educ3~onalMarujals 1
I
I Task Order Tiele:
"DDevelopa Metbylmernuy &churr
I
I +
for Consumers'
I
I
I
I
, -
! I
I
I I
I
21 MAIL IUVDIGE TO
SEBILWYG
IUSmilCTIDHS
-
I I b STATE a. ZIP caaE
S5.329.00
I
AMERICA BY E&nrtud
I
UTHORU~D FOR LOCALntPnonumrm ~ P I I ~ N PCORM

L 347 IRN.B~KI
C o n k t No.223-03-2482 / Task Order No.6
Contractor's Nepotiated!Apreement
-
The contractor agrees to provide the necessary Iabor at the price indicated in sqpport of
A
c
t
CP
(Titleof Signer)
P!s;
.
led
(Si ature of Per n Au $ori to Sign)
-,
Tme of Order ir
- . ----
.-

I
-
SECTION B SUPPLIES OR SERVICES AND PRICESICOSSS
In performing the work d described in Section C-1, "Scope of Work," the

- ~crdtractor
shall cmsidcr the followhg: -
- I!
B-1 Objective
As p a t of CFSAN's overkll
I
mission to reduce the incidence offoodborne ilincsr, it is
imporant to have concise, targeted communication tools to explain new food sifery
issues. -
-e
=- -. -
- --
*: -
For Fl' 2004, CFSAN w&d like to develop a brochure +for
.
consumers on
methylmercury.
B-2 Compensation
A As conrideraion f i r i;erformance of the work stated in C-1,"Scope of Work" in Part I,

Scction C, the Government shall pay to the Contractor the fixed price of $5829.00.
f .
B. Payment will be madk after acceptance of each quantity of i~emsspecifid i dI Section
F,P a t I, "Reports and Deliverablcs,~'
"
and on presentation of a proper invoice.
I'
-- f
-- --
SECTION C - DES)CRIPTION/SPECIFLCATIONS/VVORK
STATEMENT
C-1 Scope of Work ,
The contractor shall work!closelywith Pmjc~tOfficer,
The ccmtractor shall l a p q t m6desip existing copy on methylmmcuy advice

- pregnant women, nursing,$nothers,and young children. The brochurc shall
advice, rips, frequently asked questions provided by CFSAV. The
done jointly with EPA. ,
I
C-2 9pccifications
8.5 x I4m-fold, Opens mrn top and inslde spread

4 color
One new photograph .
Exisling fish artwork :
t
English and Spanish m s ations
English HRVZL.and PDF ;
Spanish PDF only
Printing instruction GPO :
I
,uoJj weEn:nl ~ o g z - n l - u ~ r
C-3 Completion Date ;
Two (3) weeks after t of final mcthy1mer:ury copy from CFSAN. '-
D - PACKAGlNG AND MARKING

SEC~ON
4
' SEE BASIC CONTRACT

S E C T I ~ NE - I N S P E C T I O W ACCEPTANCE .- -
- ".-
1 SEE BASIC CONTRACT
I /'
-
S E C T I ~ NF DELIVERIES OR PERFORMANCE
F-1 Delivery ~nrtructio'nsfor Reports

6.
1
Unless uthemise specific$, repar& or copies of reports shall be delivered to:
--
- DHHS~IR)AM)AGSIDC<M
ATTN: .AlicePagin i
5600 Fishers Lane
Rocbville, Msryland 20857
F-2 Period of Performance - .
. .
..
Performance of this con?rictshall begin on June 14,2004, and shall not extend b
Julv 13.2004.
SECTION - CONXR4CT ADMINISTRATION DATA
: SEE BASIC COhTWCT

I
--
SECTION +I - SPECIAL CONTRACT REQUIREMENTS
1
SEE BASIC CONTRACT

I
I
ORDER, SUPPLIES OR SERVICES PAGE 0' FLSES
IMPORTANT: Mark all packages and papers with c o n h c t and/or order numbers. 1 / I
1 DATE OF ORDER 2 CONTRACT NO (If any) 6 SHIP TO /
GS23F0026N
3 ORDER NO 4 REQUISITIONREFERENCE NO
1017295 5100 PAIhT BRANCH PKWY

223032482/0013
5 ISSUING OFFICE (Address mn'espondence to) b STREET ADDRESS
ATTN: MEGAN J GNALL
5630 FISHERS LANE
ROOM 2129, HFA-500
ROCKVILLE MD 20857
-- - C CITY
COLLEGE PARK MD 20740
7 TO 1 SHIP VIA
8 N P E OF ORDER 1
b COMPANY NAME D a PURCHASE @ b DELIVERY
c STREET ADDRESS -ENCE YOUR
I --
JMH EDUCATION MARKETING INC 6. .. - Except for b~lllnglnslnrcttons on me
"-&verse ths dellvery omer 15
60 MADISON AVE STE 501 dubjecl l o InsVuctlons mntalned on
I IS slaw onv of lhls form and IS
Please fumtsh the rollowng on the terms
and mndlllons speoftw on both s d e s of
I sutyea
I S S U ~ ~ 10 me terms and
dOndtlons of ~e above-numbered
I ~ order
S and on the anadlea sheel t A n tm a
any mdud~ngdellvery as lndlcalea
NEW YORK NY 10010-1683 I I
'.
9 ACCOUNTING ANDAPPROPRIATION DATA
2006-6991974-2555-F610290FSD1009K
10. REQUISITIONING OFFICE
I
I
11. BUSINESS CLASSIFICATION (Check appropriate box(es)) 112 F O B POINT 1

a SMALL b O T H E R ~ SMALL
N c DISADVANTAGED g SERVICE-
DISABLED
Destinatldn
rn d WOMEN-OWNED e HUBZone 0f EMERGING SMALL VETERAN-
1
BUSINESS OWED
' 13 PLACE OF 14 GOVERNMENT BK NO 15 DELIVER TO F 0 B. POINT 16. DISCOUNT TERMS

7,
b. ACCEPTANCE ON OR E F T (Date)
a INSPECTION
-Elmination - - .Destination
17 SCHEDULE (See reverse lor Rejechons) 1
7
- - - -
QUANTITY UNIT QUANTITY

. .
ITEM NO SUPPLIES OR SERVICES ORDEXED u ~ i i PRICE AMOUNT ACCEPTED
fa) (b) ICI (4 IW)
Tax ID Number:
DUNS Number: ]I 9
This is Task order #5, Modification #2
entitled "Develop Four News Flash Fact
Sheets" for the firm fixed prfce-of
.-$I,929.14 for the period of performance
Continued . . .
18. SHIPPING POINT 19 GROSS SHIPPING WEIGH1 20 INVOICE NO 17fh)

TOTAL
(Con!
-
21. MAIL INVOICE TO
a. NAME
DHHS/FDA/OAGS/DCGM
SEE BILLING
INS m u c n o N s b STREET ADDRESS ATTN :
ON REVERSE (or P O . Boa) 5630 FISHERS LANE 17(i)
- ROOM 2129, HFA-531 GRAND

TOTAL
c CIN d STATE e ZIP CODE
20857
4
~
ROCKVILLE MD
I
22. UNITED STATES OF AMERICA 23. NAME (Typed)
B y (~gnature) MEGAN J . GNALL

TITLE. CONTRACTINWORDERING OFFICER
AUTHORIZED FOR LOCAL REPRODUCTION

PREVIOUS EDITION NOT USABLE
u OPTIONAL FORM 347 la.,. uxa,
Contract No. 223-0332482KaskOrder S/Modijicntion2
Contmctor's Nemtiated
.- -
A~reemcnl
Thc c a m a n o r agrees to provide ihc necessary labor at the price indicared in svppdrt of
the stitcmenr of work
p a m e of Signer)
-- -
-
.
"' AUG 1 4 2006
@ate Signed)
h e nwrder
This is a fixed p+ order.

I
TASK ORDER #5
Modification No. 2

TITLE: Develop Four "News Flash " Fact Sheets
SECTION B- SUPPLIES OR SERVICES AND PRICESICOSTS
In performing the work as described in Section C-I, "Scope of Work," the Cor lctor
B-1 Background - --
-.. .- - -- --
,
-
--- It is recognized that the originally estimated costs to complete this task? Jer
were laid out in 2003 to allow for timely completion of each "News Flast now
"Food Facts." The preparation and release of the new Dietary Guideline in
January 2005 contributed to delays in the review cycle for the Nutrition be1
and added Contractor costs that should also be covered by CFSAN.
A. As consideration for performance of the work stated in C-1, "Scope of Wor ' in Part
I, Section C, the Government shall pay to the Contractor the firm fixed price o
- -*.
$ 1,929.14 for Modification
I
--
N J ~The. revised firm fixed pricerfor Task Ordl j is
- - B. Payment will be made after acceptance of each quantity of items specified Section
F., Part I, "Reports and Deliverables," and on presentation of a proper invoice.
SECTION C- DESCRIPTIONlSPECIFICATIONS/WORKSTATEMEN'
-. C-1 Scope of Work

The cantractor shall expand the scope of work as follows:
3 Revise the "News Flash" header in the following English and Spi sh fact
sheets to the recently created "Food Facts" header, using the re1 ?ated
header design for any future fact sheets in this category:
General Food Safety

--
3 Revise the footer (to remove the I-888-SAFEFOOD number) in glish
and Spanish for the following Food Facts:
Juice Safety
Dietary Supplements
3 Resend the final disk and GPO form for each of the following F o l d Facts
to reflect the changes in 1. and 2. above.
General Food Safety

Juice Safety
Nutrition Label
Dietary Supplements
-
SECTION D PACKAGING AND MARKING
See basic contract
-*
-*.
-
See basic contract
. -

.
.
Unless otherwise specified, reports or copies of reports shall be delivereq to:

I
Regular Mail ~el(rery:
DHHSIFDNOAGSIDCGM
Contract Operations, HFA-5m
- --- -
Attn: Megan J.Gnall - -
5630 Fishers Lane
.-
Performance of this task order shall begin on August 14, 2006 and shall 'not
extend beyond ~eptember-I3, 2006. ~
See basic contract I'
See -basic
- contract
FPX t4O. : 121~~3243053
DHHS / FDA/ OAGS / D W ! D?XS/FDA/ oAae/occtt

ATTN I AZN: . --
-
5630 FISHERS LANE 563C PISHERS LANE
_ ROOM 2129, HFA-500 ROOF1 2129, HFA-500
ROClCVrLLlS HD 2085'1 R0CiCJILi.E KD 2 0 8 5 7 J..
I,
I-- ---
-
JMi HXICATION MARXETIN3 INC 173478 -
JMH EDUCATIOh' MARlrEIIM LNC 6 38. DATED ( S E E ITEM fl!
6 0 MADISON AVT STE 501 I
K2M YORX NY 10010-1600
I !
/ ~ ~ A . W ~ W T I O OF
N COhTRACTIOI(I)ER NO. .-
---
= 1
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--- -- 1q. THIE 6MLVAP O h Y e U MI! 8 OF 5WCITArlOHS

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wparale lam u IUoQmrnwNdimckas o dsoncr b h e adl&h a~esmcndmsntnumer FAILURECF r O u P ACKNOWLEDGEMEHT TO BE REtEIVfE aT
THE RACE 06BIt3NARD PO11 Y M R€CCItT OF O f l M S PRIOR m THE HOUR u o DATESPECIFIED MAY RESULT W REJECTIONOF YOUR OFFER 11 W
ulnue 01 lruc ?mendmsni p u dtma m m m an~-dy &pW, rtmh ohm m~ac a v rPmgrem w w l u prmcdm blGk I6ib;ognmcf lansr makct
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12 ACCOUNnrrG A W AP#IOPRI.TION D l l A flI rmWE0) - I
h Tnls ORCER IS ISSUED SazSLiAuT TO (WJy m)

THE C W G E S Y1' FORTH IN ITEM 14 b(ADE IkTNi CONTRACT
AN '
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~ N P P A C T X ) R ~ 18 C C H A B O ~ Sfaurh #I nmnuaa i n b y ~ n gd m ,
~ ~ IK T VdRW 01 f T D 1 I A . PURI;UU(TTOTHEAJTHCYIl'lV OF PAR U 103mA
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I o o w n PP.DH MJDI
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ldrpsr~irat+ m ram h-8, hNt,mg Wrlionr~nnanrrscts u q s t m a w hm
Tax ID Number:
DUNS Number:
/-I-
?his ifl Hodifica1:10n No. 1 L O Task Or*r
to Beptember 30, 2006.
No. 5 t h a t la heroby extanding the clrplr c l o n dace I
Period of Perfonnanoe t 06/14/200G t o 09/30/2006
I
. <
L0 'd 266
JUN-10-2804 08:E FDWOFFICS
URbtrr FOR SUPPLIES OR SERVICES
IMPORTANT: Mark all packagar md papen with contmct andlor order numbers.
1 DATE OF ORDER 2 CONfKACT WDfm~ny) 5. SHIPTO 1
June 14,2004 aS-23 P-0026N
3. ORDER h0, 4. REUUISITIDhlR,VERENLE NO.
-.,
223-03-2482 I Task Order No. 5 : F-61012
6.lS3UlNo OFFICE fdddnm ~ r d s n r rol
e
DHHSIFDAIOAGSIDCGM Contract ~ ~ a a d o n s -
7 TO:
Collcgc Park 20740 -
@ UhME OF CGNT4AClUR
---.- I o i l ~ ]/ ~ ~
-I. ? ~ P DF
a cowam NnMe I - I _ I
JMHEducation Marketing, Inc.
E STREn ADDRESS
60 Madison Avenue. S u b 501
New York 1
9 PGCOUNTING PND WPRDPRIITIORI UATA 1 :C DEOUISIIJONINSOFFICE
..a
--- I
I
X&OO 223151170 46991974-F-61012O.C.)25.55
11. UlNESS CUSSWCdTlON /ChECd 8@8pJ#r8&&# I
12. P.O.BI POINT

0L flT#.TYflN SMAd. 6. DIBDDVPN~btEO
.,--.
14 OOVERNMENT BIL NO. 15. DELIVER TO F.D.8. POIKT ON it. SISCOIIM TERMS
Dstioadoa
-I. IMPEtTlON
11. PUCE m
I b ACCEPTANCE
H
-'
. I
Destinarion Destination NIA Sea Section F N JA

:
PI. SCHEUULE (See revenr for Rrjsctiond
l l e M NO. N P P l l v Ofl SCRVICIT,:' UNIT 1 PRICE
OUANTlTv
PCEEPltD
- -4- :&I .--It1
Dcvelnpmcnt of Food Saftry;klucational Matrials !

1
1
1 Task Order Tide:
Pour "New Flash" Fan Sheets in FY 2004
I
-- I
.- I
I
I
I
1
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I
18.8HlPPU18 POW
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, 11. BRO88 BMPPINR WUOHT 1 20 INVOICE NO
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%EJIffL'JC # NAME
! 21 MAIL INVOILE TO: -.,-. 4 fc7nr.
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INS TRUC nQh5
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ZIPCOOE S21.000.00 4 sg!
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-4,:mfldl 23 NAhlE
2L UNITED STATES OF
AMERICA BY trinwrud F.-j~lSwborougb
T'TW CDNTRAn l N l U D O ~ N D
OEUUD
nmDAUfD FOR LDCU?.WUOUKTIUU

-4.- -and-- --.
99!-3 100 d EOI-1 -
!
Contruct No.223-03-24811 Task Order No. 5

I,
Contractor's ~ e p o t ited!~meemeat
a
- I
The contractor agrees to provide the necessary labor at the price indicated in :
the Sblternent of Work
-
s+--
-- -
(Name of Signer) -
.<'
--.u; ci
(Title 3f Signer) &,@&&S~PU,'I
6L7/
(Date Sign
-
> - ---.
Tme sf Order -
This i s a fixed price ordk
MAR-16-2EM6 17:44 FDQ I
381 E27 [?I86 P. 02
AYEWDME)TI OF SOUcfTAn0NRIODIPFCATK)WOF CONTRACT
1. CWIR,acTlbCWE P u E . . a s PX€S
,* 1 1 1 1 2
L m m w m w w ~ l NO.
~ ~ n ~ ~ 3. EFFECW DATE 14. RMUSITIOWWREHISE -NO. I¶PRO1EclriO.fUw~katW)
0011 103/17/2006 1
6. ISSUED BY COOE ~ D C S C ~ ~ ~ I N ~ B Y ~ o ~ q~ ~~ D y M ' o ~~ D~ ~ ~ ~ l~
DHHS/ FDA/OAGS/DCSC DHHS/ FDA/DAGS/DCSC

ATTN: ATTN :
5630 E'ISXERS LAW2 5630 FISHERS LANE
ROOM 2129, HFA-500 R O W 2129, HFA-500
ROCKVILLE M D 20857 ROCKVILLE M D 2 0 8 5 7
P S I IPTERNATIONAL INC 157453

P S I INTERNATIONAL INC 10306
10306 EATON PL STE 400
FAXRFAX VA 22030-0221
-
~ ~ ~ h . b a p ~ r d ~ ~ ~ ~s ) r~h oa r m
n m~ m ~m e
m b r~ m t~ dmh n ~ ~ ~ i s s ~ r dO*M&
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ImB-13.dndrl) mplesdlk-lb)~y-dpdbunsl~raam&~~#bbad~-~((e)&
s e p a i ) ~ u ~ m ~ . r h b l n b d . ~ m r d ~ m ~ e ~ F mP ~~ ~ L n Um Rb En O. F K X ~ R ~ C ~ ~ ~ T O B E ~ A T
THE RACE OESICirrAlED FbR T)(E RECEIPT OF OFFERS PFUDR TO THE HOW( LW6 OATESPEClFlED WAY REQllT
IN F W E C T W OF Y U R OF= W
e
n a s d n a a n m d m . l l y a , Q d r e a ~ m a a d ~ ~ . ~ ~ r r m b a r r a d a ~ ~ w ~ . p r o r l Q d . a ~ ~ ~ m * . r r r m a
~ m m a ~ ~ a r a m a r o r * ~ ~ b r a a h s a & b o B e b D B n m h c u r & a s c s ~
92 Accourmm PNO APPRCPPIAlGU WTA (Urn&.)
See Scheduxe
93. m u n u AWFS MY m m o w a n m a oc COYIR*ETBID(IDWS IT umiaca ~W-CT- m.M- I(m
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A MIS WANOE. IS ISSUW WRSWHTTO: {SpoorL aumonM l7S C W E S SET FWTH IN ITEM 94 ARE ULDE IN lt€ 1
~kO.lNrTUI1OA
1
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a. hcE b m V ~WMBERH) WNV?A!J~ORDERIS
-dab,
MO~IFIEOTOREFLECTT~EM%~~NISTR~~'E CkWdGES faw? m~rau*prJcr9-.
a*.)SET FOF(rw W ITEM 14. P U R ! X b N T T O T H E ~ T TOF FAR43.1U2@).
1
-- . -X
. (FAR
. 52.243-1, A l t e r n a t e 1 Changes.' NO COST CHP3iGE I
( ~ . o w ~ ~ ~ p b ~ ~ t m ~ ~ b ~ a m - g . l P I
14. DESCRIPTION O F A M E N ~ F J C 4 T I O C( C
I w a m O OvULIF- M r g a . Mudrw sc&WmmkwbdwW m r w h m -1
Tax ID Number:
DUNS Number: 1' 4
Thls i s a NO COST modification to provide one person to work with t h e Project Off cez as
outlined in the Performanca Wofk Statement below. The contractor will also coozd nate with
the OCTMA for appropriate concerns xn order co implement new or d i f f e r e n t tools i f u l l
support of t h e Center's regulatory m s s i o n .
Performance Work, Statement. The Scope of Work for this modification includes t2Ve following:
The Contractor w i l l :
-- & , . -- run
E ~ E EbCMCV*ENr
K ) B E & ~ N U Q
301 527 7106
r-u CI-
F.03
CONnNUAnONsHER. IGS15F5491H/Z23Dll353/00il 2 2
WOFOCFER(3RDRCo-
P S I INTERNATIONAL I N C 157d53
nW NO. SWPLIES~CES QUU4lllYVNlT C.OTI*bGE , A N O M
(A) :B) (C) -(Dl (E) , . (F)
i. conduct asaes3ment over a 30-day period of
current communication mechanisms, garhering
information, examples and data. The person will
also meet with key s t a i f of individual o f f i c e s
involved w i t h c o m u n i c a t i o n tasks. -..
-. .-.
- . ,.: . .
i i . De-relop recommendat ions where processes c o u l d

be er-hanced o r new areas .parsued ro increase
effectiveness.
i i i . Provide a written report o f findings,

r e c m e n d s t i o n t o atrengthen/enhance current
processes and provide recommendations for new
aroa to be considered. I
--.- . :
-
. -
iv. The deliverable target date t o be n o t la'fl?. -
- -- C--
..
;.-
than May 30, 2006
Period of Performance: 03/17/2006 to 05/31/2006 .."
. .
.
.
.. .
. ~
. .
. ,
:Z . . .- - .- . . f
..
I
. .
. .
. . .. '.
. .
, .
..
US4 7Wl-162-7
m'lxmu. w a s w-ml
Working Copy m
-. y-
tbnw~~~m.~ro
MEMORANDUM DEPARTMENT OF HEALTH AND HUMAN SERVI'CES
PUBLlC HEALTH SERVlCE
FOOD AND DRUG ADMINlSTRATlON
CENTER FOR BIOLOGlCS EVALUATION AND RESEARCH
-
-
DATE: March 2.2006
FROM: Contract Project Officer. HFM-98
SUBJECT: Memorandum of Need, Request for Contract Modification
TO: Chief, Headquarters Contract Branch. DCGM. HFA-520
THRU: Director, Office of Management, HFM-100
Director, OCTMA, HFM-40
- --
03-
1. Identification Number: 223-01--1350
.,-C..- e
2. Proiect ~ i t l eOperation
: and Management of the ~ o c u m e n t ~ o n t r Center
ol
3. Backwound and Justification: CBER is moving to a more robust electronic environment. 1

This ivill involve changes andlor updating communication processes including co
concerning regulatory submissions and issues. The DCC receives both electronic an paper dmicat
submissions and f r e q u w y has interaction with both external sources and internal s$ffing. The
t
Office of Communication, Training and Manufacturers Assistance (OCTMA) interacts with these
sources and staffing concerning documents and requests.
B
-_ . - It is proposed that one contract ernplbyee be hired to evaluate CBERidcurrent internal and
external communication exchange processes and areas where such processes could bpI enhanced
or new areas pursued to increase effectiveness.
I
4. Description of Work: The contractor will be asked to provide one person, working under the
Project Officer, as outlined in the Performance Work Statement below. The contrac
coordinate 'with the OCTMA for appropriate concerns in order to implement new or
tools in full support of the Center's regulatory mission.
7 .
5. Performance Work Statement. The Scope of Work for this modification includes
following:
The Contractor will:
1. Conduct assessment over a 30-day period of current communication mechanisms,

gathering information, examples and data. The person will also meet /with key
- staff of individual offices involved with communication tasks.
ii. Develop recommendations where processes could be enhanced or n e y areas
pursued to increase effectiveness.
iii. Provide a written report of findings, recommendation to strengthen/e+ance
current processes and provide recommendations for new area to be considered.
Mod 6 - Page I
~
iv. The deliverable target date to be not later than May 30, 2006
6. Funding:
a. This modification is to request an additional task to be performed b_v the ~ntractor.

Costs that may be included-for t h s task include employee's salary>er d m and
travel, if the person does not reside in the Rockville, MDtWashington D area.
b. All rates and fees are to be in accordance with a p p r o v e d ~ Schedule.
s~
c. No additional funding is requested for this modification. ,.
--
. .
Mod 6 - Page 2
..
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I
TALKING POINTS FOR MEETING WITH DR. JESSE GOODMAN
The audit is designed to helpjacilitate one of the 2006 Management and-Sapport boalr.
!
specifically to: *Enhance effectiveness of communication strategies to support reghatory
....? .
responsibilities across the Center, with review community and'yith external

stakeholders." The audit is in response to the effort to 'Define communication needs,
expectations and identify contacts for effective internal coordination: The overall doals of
the audit will be to 'Conduct assessment of current communication processes and tools
to look for strengths and weakness as and areasfor possible enhancements.:
- --
-u
3
.
-
-
-
. -:.
1I-. -
The audit will take a six-week 'snapshot" of communications processes, by looking at

.s
*
existing communications plans and vehicles (such as e-mail communications. Infohnation
Sheets and FAQ1s,the exhibit program. and Patient Safety News), and by talking tb key
.- staff members about their needs and expectations of the mmunications process!
. -
Part of the F i t process will be to develop a thorough understanding of OCTMA and its
I
work, and tb look specifically at its messaging process.
I
. ..
The final report will point to~ommunicationsmanagement successes, such as

.. . .... --- .. -~ .
maintaining mnfidknce in the safety of the b l w d supply during tgoutbreak of West Nile
Virus, the issue of particulates in blood bags, and management of issues around the
whdrawal of the Chiron influenza vaccine from-the market in October 2004. In addition.
the report will identify areas where resources might be more effectively used to
communicatk with CBER's multiple audiences. ..
- ...
-
- -
.. .
. .
I
Page 1 of 1
Brockner Ryan, Beth

-- .
...---
I
From: LouisahartQ ,I (,
Sent: Tuesday. April 04,2006 11:04 AM
To: Zawisza, Julie
.
C - .
Cc: McNeill, Lorrie
Subject: Referred by Lome McNeill I
Julie: Lorrie McNeill gave me your name and suggested that I get in touch with you. I am correntl$ conducting
--
a communications audit for CBER, and Iwould love to talk to you about CBER-related commuicat\ons issues.
Lome said that you will have a unique perspective, since you have worked at CBER and now- work- for OPA. --
- I
Please let me know if your schedule wbuld accommodate a one-hour meeting. Iam c o n d u ~ t i n ~ t e r v i e w s
a
related to the audit between now and the end of April. so if you could fit meeting into that time p$riod, 1 would
%
=J greatly appreciate it.
I
Thanks so much -
Louisa Hart
1
Communications Consultant
5235 Crown Street
Bethesda, MD 20816 f
(homeloffice)
(cell)
I
Brockner Ryan, Beth
Tuesday. May 09,2006 1 2 1 4 PM
RE: Draft report

Attachments: DRAFTCommunicationassessment2 (2).doc; DRAFTCommun~ca~onassessmenta
(2b).doc
-
- -- --=
Welcome back. Lome, Dennis and I have reviewed your draft and have made some edits. Wqyldit be
~ --
possible for the 4 of us to have a telewn tomorrow morning about 9 to review the edits? We would also l~ked
to d~scussworklng toward a bnefing for Office Directors and how that might the opportune venue to describe
some specific examples to drive points home.
We all agree this IS a positive step forward for OCTMA and the Center!
First a-ttachment is the edited version. The second attachment is changes accepted version.
Look forward to discussing.

f
-
- -
mailto:Louisahar !' 2 ]
To: Meyer, Mary

Cc: bhummel@axcorngroup.com; mrooney@axcomgroup.com; Paul, Freder~c*
Subject: Draft report
think appropriate.
Thanks so much and Happy Cinco dq Mayo!
Louisa Hart
5235 Crown Street
Bethesda, MD 20816
(horndoffice)
I
Page 1 of 2
Brockner Ryan, Beth

-- -
From: Meyer, Mary
Sent: Tuesday, May nQ ~ ~ i - ~19-19
n f i PM
To: 'Louisahart@ jq L.
Cc: Strickland, ~ennis;McNeill, Lome
Subject: RE: Draft report
We'll call you at your home office if that is convenient. i?$ 1) Mary
-* - -
- --
I
From: LouisahartG 'L. . .oailto:Louisahart@ -- 1

=
Sent: Tuesday, May VY, LWO 12:17 PM
To: Meyer, Mary
I
I
t
Cc: Strickland, Dennis; McNeill, Lorrie 1
Subject: Re: Draft report
I
i
.
. 9: tomorrow is perfect, Mary. I will review the changes between now and then and be ready to d~scuss.
I
Shall 1 call you, or is it easier for you to call me? 1
In a message dated
I . 1
P912006 12:15:11 PM Eastern Daylight Time, mary.meyer@fda.hhs.govI wntes:

I Louisa.
Welcome back. Lorrie. Dennis q d I have reviewed your draft and have made
Would it be possible for the 4 of irs to have a telecon tomorrow momi bout
1P"
edit%? We would also liked to discuss working toward a briefing for 0 Ice Directors and b w
that might the opportune venue to describe some specific examples to drive points home;.
We all agree this is a positive step forward for OCTMA and the Center!
First attachment is the edited version. The second attachment is changes accepted version.
1 Look forward to discussing.

I
From: Louisahart ,-; ~ilto:Louisahart@1- $-
Sent: Friday, May ua, LUUO 1.36 PM

To: Meyer, Mary
Cc: bhumrnel@axcomgroup.corn;mrooney@axcomgroup.com; Paul, Frederic *
Subject: Draft report
Mary: Attached please find the draft report based on my audit of CBER's commudication
processes.
.-
As discussed, once you have had a chance to review this, I will make any requested
changes or revisions, format it, and print it so that it can be shared with your c01lea'~es.
While we haven't formally discussed it, I would also be available to make any kind of
presentation to CBER staff that you might think appropriate.
I I will be out of the office Monday, but back on Tuesday, should you have or
wish to discuss my findings.
Thanks so much and Happy Cinco de Mayo!
Louisa Hart
Communications Consultant -
5235 Crown Street
Bethesda, MD 20816
(homeloffice)
A (cell)
Louisa Hart
5235 Crown Street - -
Bethesda, MD 20816
! 1 (homeloffice)
)?i+-
. (cell)
McNeill. Lorrie
wed,-ps,jP\, r i l , , i n 9nm 11:26 AM
--
Per our discussion this morning, here are the addition edits to the draft report. I'm attaching the version
in track changes, and with changes accepted.
-- -- ---
Give me a buzz if-you have any questlo-ns!
301-827-5546
DRAFTCommunicati DRAFTCom
...
onassessment2 anges accepted (2).f
From: Strickland, Dennis
Sent: Thursday, May 25,2006 11:41 AM
To: 'LwisaHam 1 , ~
Cc: Meyer, Mary; McNeill, Lorrie
Subject: Communicating Change
l- Attachments: FIN&-ddocument to kinkos.doc
Louisa. Thanks for sending the last draft. When you have a chance, can you give me/Mat-ya call? wenever had a
chance to talk after your briefing on Tuesday. I would be interested in hearing your insights as well as your reaction to our
attached final comments on your report.
your report by cob Monday or early Tuesday so that I could had$-lc.him during my meeting. - =
1
I am planning to meet with Dr. Goodman onTuesday. Do you think it would be possible to get 6nal version of
.-
A
- . .. .~
Egg-
-
, -
:7.-.
S- FlNALdocurnent to
>.'
kinkos.doc (9...
I Thanks much. Dennis.
I Page 1 of 1
Brockner Ryan, Beth
From: Strickland, Dennis

Sent: Thursday. May 25.2006 1.36 PM --
To: Meyer. Mary: McNeill. Lome
Subject: FW: ~ o m m u n i c a t i gchange
~
--
Fmm: Strickland, Dennis
Sent: Thursday
To: 'LouisahartC
7Q061:35 PM
M-*,lC
/? 6' -
-- -
-- -
-5-
Subject: RE: CL ......,.,,,,: ;g Change

".
p
thanks much. Louisa. If you could call tomorrow around 9, that would be great, but I am flexible 01 the time.
btw, my meeting with Jesse is Wednesday. not Tuesday so that gives us an extra day.
From: LouisahartG b
l' nai1to:Louisahartc . r
Sent: Thursday, Mby LS, 2006 11:43 AM 1 .r

To: Strickland, en&
Subject: Re: communicating Change 1
Yes on all counts. I am in a video edit today but am free all day tomorrow. Would that be d good time
for you to talk? -. /I
-- F-
In a message dated 5/25/2006 11.41:55 AM Eastern Daylight Time, dennis.strickland@fda.hhs.gov
writes:
--
Lou~sa,Thanks for sending the last draft. When you have a chance, can you give melMa& a
call7 We never had a chance to talk after your briefing on Tuesday. I would be interested in
hearing your insights as well as your reaction to our attached final comments on your
Iam planning to meet w_ith Dr. Goodman on Tuesday. Do you think it would be
to get a final version of your report by cob Monday or early Tuesday so that I could
him during my meeting.
) - , Thanks much. Dennis. <<FlNALdocument to kinkos.doc>>

1
Louisa Hart
5235 Crown Street
Bethesda, MD 20816
(homeloffice)
\ ,-' 'cell)
Page 1 of 2
Brockner Ryan, Beth
From: Meyer, Mary

~
Sent: Friday, May 26, 2006 10:50 AM
To: 'Louisahart@ i: I-Str~ckland.Dennis: McNeill. Lorne
Subject: RE: ~ o m m u h c a n n~ ~h a n g e
Attachments: FINALdocument.doc
I
I
I accepted the changes and incorporated the bullet - but please do a double check on spelling 8 format in case
I killed anything!
------- - -- - - -- s..
9
C
From: Louisahar \
'3
y [mailto:Louisahart(
\" L'
Sent: Friday, May 26, LW 10:39 AM
To: Sbickland, Dennis
- Cc: Meyer, Mary; McNeill, Lome
Subject: Re: Communicating Change
I think this sounds g

document? P"d and reinforces the point well. Can you send me a copy of the revised completed
In a message dated 5/26/2006 10:36:30 AM Eastern Daylight Time, dennis.strickland@fda.hhs.gov I
writes:
fi
. I
Louiga - We agree with your suggestion for a reference in the final sec6n on recommendations
under ' Look at internal communications....'.. How does the following language sound7 The
three of us brainstormed on the following: ..
Clarify roles and responsibilitiesof communications contacts in program

OCTMA and OPA to ensure efficient and effective interactions.
------- . - -- --
From: Louisaham [mailto:Louiuhart. /. ;
S;ent: Friday, May 26, 2006 9:45 AM
To: Strickland, Dennis
Cc: Meyer, Mary
Subject: Re: Communicating Change
Dennis: after reviewing the attached document, I have made no changes and totallb
concur with the deleteaadded material. The only suggestion I would make, which 1 think
is important: 1
On Page 9, in the "Sporadic Solutions' section. there is added material related to tl(e
communications "point persons". I would reference this material again in the final spction
--
on recommendations, under 'Look at internal communications. and brainstorm
new means of connecting." I would make specific reference here to
generating written job descriptions for these "point personsnto make sure
~
that their roles vis-a-vis OCTMA and OPA are clarified and memorialized.
1 (Sorry for the change in font size - not sure how to re-set it!) ~
In a message dated 5/25/2006 11.41 :55 AM Eastem Daylight Time,
dennis.strickland@fda.hhs.gov wr~tes.
Louisa. Thanks for sendlng the last draft. When you have a chance, can @u
give metMary a call? We never had a chance to talk after your br~efingon
Tuesday. I would be interested in heanng your insights as well as your reachon
to our attachzed final comments on your report.
I am planning to meet with Dr. Goodman on Tuesday. Do you th~nk~t

would be possible to get a final verslon of your report by cob Monday or early
Tuesday so that I could hand it to him during my meetrng.
Thanks much. Denn~s.<<FINALd-%went to kinkos.doc>>
Lou~saHart
5235 Crown Street
Bethesda, MD 20816
Louisa Hart
5235 Crown Street
Bethesda. MD 20816 -.
I
McNeill, Lome
Subject: -Re:question re:recommendations
listed separately from "Design a CBER Powerpoint template" as it's a different

recommendation ... f i
just not sure what you meant!
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TKE X3DT.A NSTWORX INC 374.572

THE MEDIA NETWORK INC 8720 QEo
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AMENDMENT OF SOUCITATIO' IODIRCATION OF CONTRACT
1 1 1
2. AMENDMENTIMODIFICATION NO. 3. EFFECTIVE DATE 4. REQUlSlTlONlPURCHA s REQ. NO. 5. PROJECT NO. ( I J W ~ )
Modification No. 2 immediately na
6. ISSUED BY 7. ADMlNlSERED BY ( @ a bk
hm 6)
CODE CODE
DHHSIFDAIOAGS Megan J. Gnall
Contract Operations, HFA-530 (301) 827-7167
5630 Fishers Lane, Room 2 102
Rochille, Maryland 20857
8. NAME AND ADDRESS OF CONTRACTOR W.,
-, mazy, S u e a d Z4P Code)
-
(4 9A AMENDMENT
)
--
OF SOLlaTATlON NO
The Media Network, Inc.

8720 Georgia Avenue; Suite 606 - --- -.
I
98. DATED (SEE LT34 1 1 )
Silver Spring. Maryland 20910
.
1
10A. MOOlflCATiON OF CONTRACTIORDER
NO.
X 1 223-04-8015
100. DATED (SEE LT34 13)
- --
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CODE I FAClLllY CODE = 07121/04 -,
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11. THlS ITEM ONLY APPLIES TO AMENDMENTS OF SOLICITATIONS.
The above numbered aoliiitation is amended m mt forth in hem 14.
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The hour and date specifd for receipt of Otters
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- /Ik extended.
- IS not ex-
O h n must acknowledge receipt of this amendment prior to the h w r w d date s p e c 5 4 in the sdiciitatior~or as amended, by one of thb tdkwing methods:
(3By canpleturg Items 8 and 15. and retumtng -dtheomendment;@)~y-recerpldthrsamend~on /sachm~dmeafit~
8ubmtted. or (cJ By reparate letter of t e k g r m whch indudes d e m n c e to the sobcttsbon m d mnenbnent numbers FAILURE OF GOUR ACKNOWLEDGMENT TO BE
RECEIVED AT THE R A C E DESIGNATED FOR THE RECEIPT OF ORERS PRIOR TO THE HOUR AND DATE SPEUFIED MAY RESULT IN REJECTlON OF YOUR OFFER If by
rrkrsnce to the whcttsbon and t h e amendment, and 6 recenred pmr to the openmg hour and dale specmed
12. ACCOUNTING AND APPROPRIATION TA wn?qdd)
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vitue of ths amendment you deacre to change sn o h already submitbsd, ouch change may be made by telewam or letter, pro &d each tekgrarn or lener makes
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13. THlS ITEM APPLIES ONLY TO MODIFICATIONS OF CONTRACTSIORDERS,
IT MODIFIES THE CONTRACT/ORDER NO. AS DESCRIBED IN ITEM 14.
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A.THIS CHANGE ORDER IS ISSUED PURSUANT TO: -/Sj~@ja~/~rirp)
- TRACT ORDER NO. IN ITEM 10A. --
THE CHANGES SET FORTH IN ITEM 14 ARE MADE IN THE CON-
B. THE ABOVE NUMBERED CONTRACTIORDER IS MODIFIED TO REFLECT THE ADMINISTRATIVE CHANGES (wrcrk !z &mga m -8 o~cc,
qpmpruryw h e , uc.) SET FORTH IN ITEM 14, PURSUANT TO THE AUTHORrrY OF FAR 43.103 (b).
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I C. THIS SUPPLEMENTALAGREEMENT IS ENTERED INT0:PURSUANT TO AUTHORITY OF: 1
FAR 52.2412 Changes-Cost Reimb-ent (AUG 1987)
0.OTHER (Spcify iype o f m o d i mdautimriry)
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E. IMPORTANT: Contractor (XI is not, is rrequired t o sign this document and return copies t i the issuing ofice.
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14. DESCRIPTION OF AMENDMENTlMODlFlCATlON (Oqauimi by UCFsection M g s . including s o l i ~ t ~ ~ o o n r nmrcbr$ ? c r C Twhcre~21~~iblc.)
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By unilateral agreement, the subject contract is hereby changed as follows:
1. Section G-3, Key Personnel is changed to read Alice F i e r as Project Manager.

I
All other terms and conditions remain unchanged as aVresultof this modification.
E x ~ e p8t s provided herein. all terms and w n d i of the document referenced in Item 9A or 104 as heretofore changed. rematns unchanged and in full f o e
a d effect
15A. NAME AND TITLE OF SIGNER (Typ or*) 16A. NAME AND TITLE OF CONTRACTING OFFICER (Type or pim)
Megan J. Gnall, Contracting Officer 1

150. CONTRACTOWOFFEROR
(Sigmwc of p m mahoriud f o sip)

-,--.-- - - - . --- ----
15C. DATE SIGNED 16B. UNSTED STATES OF AMERl
BY h & & . ~
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1. THIS CONTRACT IS A RATED ORDER PAGE OF PAGES

AWARDICONTRACT UNDER DPAS I1 5 CFR 350) + 1 1 36
2. CONTFIACT @'roc. brrr. &mC.) NO. 3. EFFECTIVE DATE 1 4. REQUISUIIUISIPURCHASE REQUESTlPROJECT NO
223-04-8015 1 August 2004 E 037499
5. ISSUED BY 6. ADMINISTERED BY (goiher than hem 5 ) lCODE
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Contracts Operations, HFA-531 Am: Megan J. Gnall, Room 2128
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7. NAME AND ADDRESS OF CONTRACTOR (No., street, city, coumy,State andZIP Cod)
The Media Network, Inc.

8720 Georgia Avenue, Suite 606
Silver Spring, Maryland 20910
. .* .~
-
I Rockville. Maryland 20852
1 8. DELIVERY
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(4 mp'es m d c r orher-
wite s eificd) TO THE
ADDKSS SHOqNs - 1I & c G ~
1 1. SHIP TOIMARK FOR CODE 1 12. PAYMENT WlLL BE MADE BY
See Black 5
. ,- .CODE
.-.
Q.
--e
13. AUTHORITY FOR USING OTHER THAN F U U AND OPEN COMPETI-
TION:
14. ACCOUNllNG AND APPROPRIATION DATA
1
7540600 24200A-40 4-69901 42 W-07202 25.20
n lo
U
U.S.C. 2304 Ic)
. ~
)
. (41
I
I
U.S.C. 253 lC,
. . . , )
. I
I
15A; ITEM NO. 15B. SUPWESlSERVlCES 15C. QUANTITY [ 15D. UNIT [ 15E. UNIT PICE
[ 15F. AMOUNT
I Title: National Communicari~ll~
C ! g non the I
Appropriate Use of ~ d p a u s aTl h e m i - Cost
FiedFee
I Period o f P e r f o m c e : 8/110e71311%
If
16. T A W OF CONTENTS
-- 1%. TOTAL AMUM OF CONTRACT
1
, 1$ 299,992.19
(J)(SEC. ( DESCRIPTION 1
\PAGEIS) ( J ) SEC. 1 1 DESCRIPTION 1 (PAGEIS)
PART I - THE SCHEDULE PART 11 - CONTRACT CLAUSES 1
X A SOLICITATIONICONTRACT FORM 1 X I I 1 CONTRACT CLAUSES 1 27-36

X B SUPPLIES OR SERVICES AND PAICESICOSTS- 2-6 -
PART 111 LIST OF DOCUMENTS, EXHIBITS AND OTHER ATTACH.
. ' X C DESCRIPTIONISPECS.ANORK STATEMENT 6 X ( J ( LIST OF ATTACHMENTS 1 36
x D PACKAGING AND MARKING 6 PART IV - REPRESENTATIONS AND I~STRUCTIONS
X 1 E 1 INSPECTION AND ACCEPTANCE 1 7 K REPRESENTATIONS, CERTlFlCATl
OTHER STATEMENTS O F OFFER
X I F I DELIVERIES OR PERFORMANCE 1 7-1
X I G I CONTRACT ADMINISTRATION DATA 1 9-11 L INSTRS., CONDS., AND NOTICES 40 OFFERORS
X I H I SPECIAL CONTRACT REQUIREMENTS 1 11-26 M EVALUATION FACTORS FOR A W A ~ D
CONTRACTING OFFICEt7,WILL COMPLETE iTEM 17 O R 18 AS APPLICABLE 1
17. o
((
L
CONTRACTOR'S NEGOTIATED AGREEMENT (Co~uractoris re- 1 18. )AWARD {Contracror is nor required ro s i ~ nthu docmcnt.) Your
I .
y i r d r sign this I I w n e n l Md r m r n copies ro issuing office.)
ontractor agrees to furnish and deliier&perto~ aH the servtces set
forth. or otherwise identified above and on an)( continuation sheets tor the
cons~derat~onstared heretn. The riahts and obmatlons of the panles to this
.-
contract s h d l be subjct to and ,governed by the Tollowin docaments: (a! this
awardlcontract. Ib) the2-soliatation. if an". and 8c) such Drovslons.
representations; @rt;lficatio s, and spe ific lions; -asare attached or incorporated becessary.
by reference herem. (AtZac%nentsam herem.)
I S A . NAME AND TITLE OF SIGNER mpe or print) 20A. NAME OF CONTRACTING OFFICER
Nhora B. Murphy, President I Megan J. Gnall I

1 19C. DATE SIGNED 1 2 0 8 UNITED STATES OF AMERICA 1
-.- , ,
19B. NAME OF CONTRACTOR 1 2 0 ~ DATE
. SIGNED
BY
3-2/-d~, BY - . . -
I
, , . . 1 .: - ..-. / - c..
., . -
(Signature of person nurhorized to sign) (Sigmuue of cdnrmcring m c e r )
4
STANDAPD FORM 26 (REV. 4-85)
SN 7540-01 - 1 5 2 - 8 0 6 9 26-1 0 7 P.----: L - L.. P - P A
-
SECTION B SUPPLIES OR SERVICES AND PRICESICOSTS 1
B-1 Background and Objectives -

-- I
In performing the work a s described in Section C-1, "Scope of Work," the ~ontracto!shall
consider the following:
A. Background:
Results from recent studies about the risks and bene-fitsfitsfitsof menopausal
women confused about hormone therapy use and w G e d about how these
them. A shod chronology of these-findings follows:
p
-.'
u
On July 9,2002, the National Heart, Lung, and Blood Institute (NHLBI) announced that it was
stopping a combination hormone (Prempro) Women's Health Initiative (WHI) study tady
because the overall health risks of Prempro, particularly for invasive breast cancer and coronary
I
heart disease, exceeded the benefits of the drug, which included a lower rate of fractures and a
reduction in the risk of
P rectal cancer.
In January 2003, the FDA revised combination hormone product class labeling to reflkct the new
WHI safety information data. These changes affected the INDICATIONS and USAGE,
- -- -- - CONTRAINDICATIONS, W - W G S , PRECALTI'IONS, and DOSAGE and
ADMINISTRATION sections of the labels.
In response, the House Appropriations Agriculture ~ubgornmitteedetermined that FDA should

initiate activities regarding menopausal hormone therapy. Specifically, that FDA
key partnerships with appropriate participating government organizations, and
within outside, health and faith-based organizations, and women's health
target audiences, important messages and effective strategies towards the
distribution of both print and electronic media (via FDA and partner
materials.
On February 21,2003, in a letter to House Appropriates Committee Chairman Henry Bonilla,

Commissioner McClellan confirmed that FDA's Office of Women's Health (OWH) dd the
Center for Drug Evaluation and ReseaiCh (CDER) would work closely with governrnJvt and
non-government organizations to facilitate a menopausal hormone therapy educational campaign
based upon product labeling information. The time frame agreed to for completion of baterial
development and initiation of dissemination of information was the end of FY03. This phase
(Phase I) ;;f the project has been successfully completed and involved the creation and focus
group testing of labeling based educational materials (both print and web-based, in ~ n k l i s hand
Spanish translations). These materials include a finalized fact sheet, purse guide and pbnt public
service announcement focus. A press conference on the availability of these materials b a s held
Page 2
on Capitol Hill in September 2003.
Combination hormone therapy is currently FDA-approved for: 1) treatment of mode'rate-to-

severe vasomotor (hot flash) symptoms associated with the menopause 2) treatment of vulva and
vaginal atrophy, and 3) prevention of postmenopausal osteoporosis. Estrogen products are not
FDA-approved for prevention of cognitive deficits or prevention of cardiovassular disease. The
study data on the long-term risks of prempro in postmenopausal women showed an increased
risk of breast cancer and thromboembolic disease associated with estrogen and corndination
estrogen/progestin had previously been known or suspected. The iniieased risk of ckdiovascular
disease, including heart attack and stroke, in healthy women, is new information.
On May 27,2003, findings fiorn a memory sub study of the Women's Health Initiative (WHI),
the Women's Health Initiative Memory Study (Wl-&js;) indicated that in a studynflwornen 65,
and older, women talung combination hormone therapy (Prempro) had twice the rateof I
dementia, including Alzheimer's disease (AD), compared with women who did not h e the
9 - medication. Product labeling has been revised accordingly to ceflect the Agency's assessment of
increased risk of probable dementia in this population.
And most recently, on March 2, 2004 the National Institutes of Health (NIH) stopped the
estrogen-alone study of the Women's Health Initiative (WHJJ, informing all I 1,000 dealthy
postmenopausal p a r t i c i p t s in the estrogen-alone study that NIH had concluded thaf with an
average of nearly 7 years of follow-up completed, estrogen alone did not appear to affect (either
increase or decrease) heart disease, but did appear to increase the risk of stroke and decrease the
I
risk of hip fracture. In addition, t h e r y a s no apparent increased risk of breast cancer dunng the
-- time periodsf the study. -
In view of these evolving findings concerning the benefits, dsks, and uncertainties dsociated
with the use of hormone products for treatment of symptoms of menopause, the FDAI would like
to launch the second phase (Phase II) of this initiative involving a national educations1 campaign
aimed at women who are currently using or considering the use of hormone therapy for relief of
I
their menopausal symptoms. While there are many public and private organizations roviding
information on the use ofhormone-therapy for menopause, a national campaign that elies strictly
on the dissemination of neutral; labeling based information geared towards increasin the
public's knowledge on the appropriate use of hormone therapy has not been attemptqd.
Evaluations of previous campaigns have shown that this type of approach has not only made it
possible for patients to make more independent decisions about their health and medical care, but
also at times protected them fiom following misleading information that could endadger their
health.
Assumptions:
-- I
Target populations for this campaign should be perimenopausal andior menopau?al women
who are currently seeking or may seek the use of hormone therapy for reductiordelief of their
menopausal symptoms.
Page 3
Previously conducted focus group research indicates that target populations are Lcertain
about the changing face of hormone therapy as the therapeutic standard for treadnent of
menopausal symptoms and are looking foriopen to additional information on th4 appropriate
use of hormone therapy for menopause from a credible, neutral source. 1
Basic communication messages that need to be conveyed to the target a u d h c e
English and Spanish translations) are:
o Menopause is a normal change in a woman's life
o Information on the risks and benefits of hormone therapy for menopause is still evolving
-
-
o Hormones should be used at the lowest dosGf+iThe shortest time that h e w
- -- t
o A woman should talk to her doctor, nurse or pharmacist about hormones 1
o The best decision on the appropriate use of hormone therapy is one made by h e patient
on an informed basis
..
B. Objectives: Phase II of this initiative will involve the development and implemedtation of a
health communication figram to increase knowledge of risk-benefit issues associatkd with the
use of hormone therapy for management of menopausal symptoms, and to raise awdeness of the
"Use at the lowest dose that helps, Use for the shortest time needed" campaign messbge in the
target audiences (menopausal, and pa-menopausal women). The overall objectives bf this plan
-
include the:-?) Development zind conduct of a nationwide communications action
dissemination of existing materials developed for this campaign; 2) identification of
organizations to leverage resources in the dissemination of campaign
for the
~
implementation of a multi-media launch (e.g., video, audio, computer aided, radio,
brochures, posters, etc.) to the target audience; 4) tracking of all materials
evaluation and measurement of the effectiveness of the overall plan.
.-
B-2 Domestic Travel Allowance (incorporating Travel Policy)
Total
not to exceed
Contractor's trabe; poncy.
B-3 Estimated Cost and Fixed Fee

!. &
A. The estimated cost of the work under this contract ,i :lusive of the fixed fee
of : ., 72 ;ubject to the provisions of the c1au.c a1 J L . L ~ L - Z O"Limitation ofcost" in
!,I !
P ~ Iu,
L -,.ad the clause at 52.216-7 "Allowable Cost and Payment" in Part II! Section I,
vvvb.,.,
the total of the allowable cost and fixed fee of this contract shall not exceed $299,992.19.
B. Payment of the fixed fee, if any, shall be made in periodic installments based on t e ratio of h
Page 4
costs incurred to the total estimated cost set forth in the contract. In making such pekiodlc
payments, there shall be withheld fifteen percent (15%) from each payment. ~ m o u d t sso
withheld shall be paid upon execution and delivery of a release by the Contractor as brovided by
the applicable provisions of this contract.
B-4 Provisional Indirect Costs - Without Negotiated Indirect Cost Rate Agreement
Pending the establishmentbf final indirect rates as provided for in clause 52.216-7 Allowable
Cost and Payment (MAR 2000) in Part I . Section I, the Contractor shall be reirnbded for
indirect costs on the basis of the provisional rates set forth below. The rates shall rerhain in
effect until (1) final indirect rates for a specific period are established in accordance Lith
paragraph (d) of the clause or (2) revised negotiated provisional indirect rates are esthblished as
provided for in paragraph (e) of the clause. -a - - --
-- e;
The contractor shall be reimbursed for indirect costs not to exceed the rates specified;below for
%
we
the contract's period of performance fi-om August 1,2004 through July 3 1, 2005 as follows:
Category
-.
Billing RP+- Ceilinv Rat
Overhead
General and A&str&e
I
?"I /
B-5 P r o p e e Ceiling
-3
Notwithstanding clause 52.244-2, Subcontracts, and clause 52.245-5, Government Property

---;
(Cost-Reimbursement, Time-and-Material, or Labor-Hour Contracts), in Section 1 oflthis

contract, any property (equipment) having a unit acquisition cost in excess of $5,000, for which
the Contractor is to be reimbursed as a direct item of cost, shall not be acquired by thk Contractor
without the specific advance written approval of the Contracting Officer.
i
- Costs (Commercial & Non-Profit Organiza ions with
B-6 Provisions Applicable to Direct
Fixed-Fee)
-
Notwithstanding the clause entitled, "Allowable Cost and Payment (APR 1998)," "Fi ed Fee
(MAR 1997)," and "Subcontracts (AUG 1998)" in Part II, Section 1, unless othenvise(expressly
provided elsewhere in this contract or in any modification thereto, the costs of the foliowing
items or activities shall be unallowabla as direct costs:
A. Acquisition, by purchase or lease, of any

.
interest in real property;
. I
B. Special rearrangement or alternation of facilities; . I
C. Purchase or lease of any item of general purpose office furniture or office
equipment;
Page 5 I
D. Travel to Foreign Countries.
SECTION C - DESCRIPTIONISPECIFICATIONS/WORKSTATE*NT
C-1 Scope of Work

-
-
Independently and not as an agent of the Government, the Contractor shall h s h the necessary
personnel, materials, serviies, facilities, and otherwise do all things qecessary for o! incidental to
the performance of the work as described below:
The contractor shall create a step-by-step, strategic communications campaign that dill span a
one-year period and include a timeline for a c c o m p the ~ deliverables. In tlus = -
-
communications campaign, the contractor shall: *= -
a
Provide a description of the target audience (perimenopausal, and menopausal women)
C
and details on any significant variations between the groups
Include a list of media forms (i.e., written, media, the Web, etc.) that best facilitate
communication with the target population and the ranlung of each of the preAeding
- Identify communication and dissemination channels for reaching the target a?dience, with
particular emphasis on leveraging with partner organizations and utilization bf all

available e a r n e a e d i a
Provide placement of materials through identified and approved media- indubtq, earned
- ...-
media, PSA7s,etc.
Perform an evaluatiodmeasur~mentof the effectiveness of the overall camp~ign I
Identify a campaign strategy that is sequenced and appealing to the target audience
Resolve potential barriers to message appeals
Prepare i final report of audience reach throughavarious channels with reco-endations
and "lessons learned for future campaigns
D-1 Marking Instructions for Reports
The Contractor shall mark each shipment with its organizational name, contract number, item
I
number, and quantity (indicate partial or final shipment). As appropriate, note on thc! face page of
the report and when feasible on the binding (I) "one volume only" or (2) "volume I bf2, volume
2 of 2" etc.
-
Page 6

~ -:
Pursuant to the appropriate inspection clause as provided below, final inspection and acceptance
of all items called for by tdis contract shall be made by the FDA Contracting office4 at the Food
and Drug Administration, Contracts Operations, HFA-53 1, 5630 Fishers Lane, ~ockville,
Maryland 20857. I
52.252-2 Clauses Incorporated by Reference. (FEB 1998)

.-*
=-. ~ -
-
This contract incorporates one biinore clauses by reference, with the same force ad-effect as if
they were given in full text. Upon request, the Contracting Officer will make their dl1 text
* *
Z
available. Also, the full text of a clause may be accessed electronically at thislthese address(es):
[www.arnet.gov] I
52.2465 Inspection of Services X o s t Reimbursement APR 19814
s E ~ T I O NF - DELIVERIES OR PERFORMANCE
The Contractor shall submit the following reports/deliverables:

. . . ~..
a. Monthly Technical Progress Reports
I
The Contractor shall submit to the Contracting Oficer each thirty (30) day period du 'ng the life
of this contract, technical progress geports describing progress of the program to date noting all
t e c h c a l areas in which effort is being directed and indicating the status of work wit 'n these
areas. These reports shall include:
1. A quantitative description of overall progress and applicable supporting data, as cessary,

and in sufficient detail to comprehensively explain progress to date;
2. An indication of any current problems which may impede performance, and proposed
corrective action; and,
4
3. A discussion of the work to be performed during the next reporting period.
An original and two (2) copies shall be submitted within ten (1 0) calendar days following the end
of the reporting period. I
Page 7
b. Final Report I
The Contractor shall submit to the Contracting Officer an original and two (2) copid of a final
report as may be required which documents and summarizes the results of the contrJcct work on
or before the expiration date of the contract. The final report shall include tab& graphs,
diagrams, curves, sketches, photographs and drawings as necessary and in sufficient ldetail to
comprehensively explain the results achieved under this contract. Report(s) prepared under this
contract shall, as appropriate, note on the face page of the document and when feasible on the
binding (1) "One volume only" or (2) "Volume 1 of 2," "Volume 2 of 2," etc.

-- ---
Unless otherwise specified, all reports or copies of reports shall be delivered to:
- -
-
?- -
-
%s-
. L
Department of Health & Human Services
Attn: Megan J. Gnall, Contract Specialist
conkacts Operations, HFA-53 1
5600 Fishers Lane, Room 2 128
Rockville, Maryland &0857
Fr3 Period of Performance

--,
/I
-- --- Performance of this contract ~ h a lbegin
l on Auwst 1, 2004 and shall not extend beyond July 3 I,
2005. The Government anticipates a one year period of performance.
F-4 Reports/Deliverables
QY Due Date
-
Electronic Funds Transfer 1 - NLT 14 calendar days
&formation prior to submission of
first invoice
Monthly Technical 6 NLT 10 days after end ~ o n t r a c t i hOfficer

~
Progress Reports , , of reporting period
Final Report 6 NLT the expiration date ont tract id^ Officer
of the contract
.-
Invoice Submission 6 NLT 30 days after each Contract!ng Officer

reporting period
Page 8
I
-
1
G-1 Project Officer
--
The Project Officer responsible for the tkhnical requirements covered by this contract, as
contemplated by G-2, "Technical Monitoringn hereofl will be desigqted by separate
correspondence.
G-2 Technical Monitoring
A. Pedormance of the work under this contract s-bject to the technical

Project Officer. The term "technical monitoringn is defined to include the
P 1. Technical directions to the Contractor which shift work>rnphasis between work areas or
.-
tasks,require pursuit of certain liner of inquiry, fill in details orotherwise serve to ac&rnplish the
contractual scope of work;
..
I
..
2. Providing information to the Contractor for assistance in the interpretation of drawings,
specification or technicwrtions of the work description; and
3. Review and, where required bythe contract, approval of technical reports, dra?Jings,
qkcificati6ns and technical i n f o m a t i ~
to be delivered by the Contractor to the ~ o v b n t
:- ... . under the contract. - - - . - - I
B. Technical direction must be within the general scope of work stated in the c o n d t . The
I
Project O&er does not have the authority to and may not issue any technical directipn which (i)
constitutes an assignment of additional work outside the general scope of the contract, (ii)
constitutes a change as defined in the contract clause entitled "Changes," (iii) in any dunner
c a w s an &ease or decrease in the total estimated contract cost, the fixed fee, or theI time
specifications of the contract.

f
required for the contract firformaiice; or (iv) changes any of the expressed terms, co ditions, or
C. All technical directions shall be issued in writing by the Project Officer or shall be confirmed
by M e r in writing witbin five (5) working days after issuance.
D. The Contractor shall proceed pro&ptly with the performance of technical directiom duly
issued by the Project Officer in the manner prescribed by this article and within hidhe/ authority
under the provisions of this provision.
--
I
E. If, in the opinion of the Contractor, any instruction or direction issued by the Project Officer
is within one of the categories as defined in B.(i) through B.(iv) above, the contract01 shall not
proceed but shall notify the Contracting Officer in writing within five (5) w o r m dads after the
receipt of any such instruction or direction and shall request the Contracting Officer tb r n o d the
~
Page 9 I
!23-04-80 15
contract accordingly. Upon receiving such notification fiom the Contractor, the COI ract ing
Officer shall issue an appropriate contract modification or advise the Contractor in v iting that, in
hidher opinion, the technical directions are within the scope of this provision and do ;not
constitute a change under the "Changes" clause of this contract. The Contractor sha thereupon
proceed immediately with the direction given. Any faihue of the parties to agree u p 1 the nature
of the instruction or direction or upon the contract action to be taken with respect tt: reto, shall
be subject to the provisions of the contract clause entitled "Disputes."
-P -
6 - 3 Key Personnel
The individuals cited below are key personnel. (See "Key Personnel" clause in Part I Section I):
Name -
Title .- -:
4
=-. . -- - -
.-
. -
- =.
Christine Brittle Project Manager ,I
=-
.;r
6-4 Invoice Submission (C-R)
Pumiant to the provisions of the following FAR Clauses: 52.2 16-7, Allowable Cosl md Payment
(APR 1998); 52.232-25, Prompt Payment (JUN 1997); 52.232-33, Payment by Elec ~ n i Funds
c
Transfer-Central Contrpor Registration (MAY 1999); and 52.232-34, Payment by )ktronic
Funds Transfer-Other Than Central Contractor Registration (MAY 1999) in Part 11, gection I, the
Contractor shall submit vouchers or invoices, using a Standard Form 1034 and Stan wd Form
1035 or facsimile, for costs incurred and claimed for reimbursement in accordance v th the
= - following instructions. --
A. In accordance with clause 52.232-33 or clause 52.232-34, all payments made un er this
contract shall be made using electronic h d s transfer tluough the Ahtomated Cleari g, House
(ACH). The Contractor shall provide the following information to the Food and Dr g
Administration, Office of Financial Management, Systems Accounting Branch, HFA 120,5600 ..
Fishers Lane, Rockde, MD 20857 no later than 14 days prior to submission of the irst invoice:
-
1. Routing transit number of the financial institution receiving payment.
2. ~um'berof account to which funds are to be deposited.
3. Type of depositor account ("C" for checking, "S" for savings).
B. An original and five (5) copies shall be submitted to the attention of the Contrac Specialist at
the following address:
Dgpartrnent of Health and Human Services
Food & Drug Administration, HFA-53 1
Attention: Megan Gnat Room 2 128
5630 Fishers Lane
Rockdle, MD 20857
Page 10
C. The Contractor shall furnish the following additional information in support of cbsts
submitted:
1. Contract Number
--
-
I
I
2. Period of Performance
-* .
for which costs are claimed.
3. Labor hourslor percent of time as the case may be, segregated to profession~land
nonprofessional. I
4. Indirect rate(s) and costs.
=- -
~
-3
5. Material costs, itemized inall cases.

m
r
. *=
L
6 . Equipment cost, itemized and identified including reference to approval in all Lases and
separated fiom material costs.
7. re ravel costs, itemized and identified including origin and destination. 1

8. Any other suppoNng data that will clarify unusual expenditures.
9. Fixed fee,-if applicable.

-0
- ---- -D. The Contractor shall include the costs for the current period and the cumulative iosts for the
total contract according to the categories shown above.
E. A copy of a "Guide for Preparing Vouchers Under Cost-Reimbursement Type Contracts" is

available from the Contracting Officer upon request.

-
H-1 Clearance for Publication
No information fUmished to or generated by the contractor in the performance of this,contract

shall be released to the public until it has been reviewed by the Government Project Tfficer for
accuracy of factual data and interpretation. The Government shall have 30 calendar days after
receipt of the manuscript or other written draft of the material to be released, to revieb,
comment, and return to the contractor.
-
I
H-2 Personnel Security Clearance Requirements 1
1. BACKGROUND
Page 11
The Office of the Assistant Secretary for Management and Budget, Department of ~ e a l t and
h
Human Services @HHS), requires that all DHHS employees and contractor employbes
(including subcontractors) who will be worhng in a DHHS-owned or leased space &dor who
will have access to DHHS equipment, and non-public privileged, proprietary, or trade secret
information, undergo a background investigation of some type. I
-
-
2. GENERAL -
'..
Notwithstanding other submission requirements statedlelsewhere in this contract, t h j contractor
shall submit the following information to the Contracting Officer, ten (10) calendar days prior to
commencement of work hereunder: 1- -
a. Certification that all required security form p&iikfS(See Charts A and/or B-=
incorporated in this clause) and a list of contractor employees names for w h m
~ --
-
--
.-
-. the required security information has been provided to Division of Security
Operations, Policy and Planning, Personnel Security Staff.
b. "Contractor's
.. commitment to Protect Non-public Information Agreement" fom!s
signed by each employee named in paragraph a. above. 1 I.
Unless waived by the C6tracting Officer the contractor SHALL NOT commence wdrk under
this contract until the Preliminary Check as specified in Paragraph 3. below has been completed
by the Government.
-.
II
- The preliminary checks, as well as any additional required background investigations,,will be
conducted by the Government at no cost to the contractor.
--
The position risk levels for this contract are Level 1.

There are two (2) potential position risk levels, which are:
a. Non-Sensitive Positions (Level 1) (SEE CHART A) - Positions which involve

--
.
the lowest degree of adverse impact on the efficiency.of the Agency. The imp ct
involving the duties are of limited effect. The forms set forth by CHART A ar,
required for Non-Sensitive Positions (Level 1). Contractor employees assigned
i
to Level 1 who receive a favorable preliminary check will be required to
provide additional security information for a background investigation as specified
' 1.
in Paragraph 5 below. ,.,
b. Public Trust Positions (Levels 5 or 6) (SEE CHART B) - Positions in which

the incumbent's actions or inaction could diminish public confidence in the
integrity, efficiency, or effectiveness of assigned Government activities,
whether or not actual damage occurs. The forms set forth by CHART B are
required for Public Trust Positions (Levels 5 or 6). Contractor employees
assigned Levels 5 or 6 must receive a preliminary check as well as a background
investigation.
Page 12 I
!3-04-8015
3. PRELIMINARY CHECK (NCIC AND CREDIT BUREAU CHECK)
Prior to commencement of work, the Government will perform, at a minimum, an in, ~iry
through the National Crime Information Center (NCIC) and a credit check through a appropriate
credit bureau entity for all contractor mployees identified in paragraph 2. above.
Personnel Security Staff Gill notify the Contracting Officer, in writing, of the results f the
preliminary check. Notification will be given by the Contracting officer to the con& :tor to
commence work with those individuals who have been cleared. Lndividuals who rec ve an
unfavorable preliminary report shall not perform work under this contract, unless FD
determines that a background investigation will be conducted and the Contracting 01 cer has
notified the contractor in writing of this deterrninatias,=Within 10 calendar days-OD S --
notification the contractor will berequired to submit the additional security forms sp :ified in
Chart A for those individuals. ...
*C
.-*
An individual who receives an unfavorable report may, upon written request to Persc nel
Security Staff, obtain a copy of the report.
4. SECURITY BADGES
I f
Upon notification as referenced in Para. 3. above, the contractor employees who are eared to
commence work shall complete FDA Form 3391 - FDA Security Card Access Requc t, and
submit the form in person, for purpoq of obtaining a photo ID to:
,--- - -. --

1
Personnel Security Staff, OSOPP
5600 Fishers Lane
PKLN 12A-43, HFA-630
Rockville, MD 20857
The FDA Project Officer shall be &sponsible for sponsoring contractor employees a the FDA
Form3391 for the purpose of obtaining a FDA Security Access Card.
5. BACKGROUND INVESTIGATIONS
The Government shall conduct an additional background investigation for those indi iduals
named to risk Levels 1, 5 and 6 serving under this contract.
Required background investigations may include, but not be limited to:

. -
Review of prior Governrnent/military personnel records;
- Review of FBI records and fingerprint files;
Searches of credit bureaus;
Personal interviews; and
Page 13
Written inquiries covering the subject's background.
Background investigations will be conducted by the Office of Personnel ~ a n a ~ e m e(OPM).

dt
I
The contractor is responsible for enswing that the integrity of contract performance i!s maintained
pending completion of all appropriate background investigations of contractorsmpldyees.
The contractor shall requirE all contract employees to submit the appropriate forms f i r the
appropriate risk level specified. The Contractor shall review all for& for completen'ess and
accuracy prior to submitting them to the FDA. In addition to the submission of the required
forms, the contractor shall provide a cover letter which includes: contractor's name, c!ontract
number, contractor employees' names, social security numbers, dates of birth, forme! names and
name of Contracting Officer. All completed forms ddf-betransmitted, in a separate sealed --
envelope marked, "TO BE OPENED BY ADDRESSEE ONLY," to:
---=
--- Food and Drug Administration
--.
OSOPPIOffice of Security Operations, Policy and Planning

Attn: Personnel Security Staff
5600 Fishers Lane, PKLN 15A-22, HFA-640
Rockville, MD 20857
f
The contractor shall send a separate letter to the Contracting Officer which includes the contract
number and employee names.
-i i
- ----- The contractor shall advise itsprospective employees that all standard forms submitting to the
I
FDA will be forwarded to the Office of Personnel Management (OPM) for scheduling
background investigations. -- -
Personnel Security Staff will resolve with the contract employee any issues on the
Ifob which
are inaccurate or incomplete.
-
Employees who have been previouily*anted a Government security clearance shall ladvise
I
Personnel Security Staff of the details of such clearances to determine if a previous c1earance
level is suitable for the current FDA position.
At any time, if a contractor employee for whom security forms have been submitted is terminated
or otherwise ceases work under the cqqtract, the contractor shall immediately notify lj'ersonnel
Security Staff, in writing, with copies to the respective FDA Project and Contracting Pfficers.
The OPM background investigation will take approximately 120 days. The contracting Officer
will noti& the Contractor in writing if an employee is denied a clearance. Those indibiduals who
have been cleared by Personnel Security Staff may continue to work under the contraLt. Those
who are not cleared must cease work on the contract immediately. 1
If a Contractor employee changes job responsibilities under this contract, the contracdbr shall
Page 14
notify the Contracting Officer, and the Government will make a determination wheher an
additional security clearance is required. ~
In the event that a cleared individual is replaced, the contractor shall notify the ~ o n b c t i n ~
Officer and comply with all requirements of this clause, as specified herein, prior to the
.-.
-.
commencement of work by the replacement individual.
The Contractor shall be rGponsible for the return of any Govemmeqt issued security badges to
the Project Officer.
6. NON-PUBLIC DATA PROTECTION 1

The contractor shall protect the privacy of all infom#ildn reported by or about c o d c t -
employees and shall protect against unauthorized disclosure.
,,
vZI
:;F For clarification purposes and to facilitate theflow of all required security forms, thb following
matrix is provided:
Page 15
CHART A
Mand ,tory for all on-site
N O N S E N S m POSITIONS I
- LEVEL 1
FORM NAME
FDA Form 3391 - FDA Securitv
Card-Access Request
I
I
OBTAIN
FROM
Roiect Officer.
s p o n s - d p must be
provided by FDA
WHEN REQUIRED
All positionson DHHS

property or leased space
SUBMIT
TO
.-.
-
OCIOCMIOSOPP
Office of Security Operations,
1
1
I
4
DATE REQUIRED
Roject Officer. Policy & Planning

Attn: Personnel Security Branch
5600 Fishers Lane
PKLN 12A43, HFA-630
Rockville, MD 20857
. -
Hours: 8:00 a.m. - 1 l:00 a . m and
1:00 p.m.-3:00 p.m. Mon. - En=
(SUBMIT IN PERSON FOR qHO-TP :
.
ID, NO APPOINTMENT NECESS*)
. (301) 827-1991
Conbactor's Commitment to Conbacting Officer All positions with access Contracting Officer for retention
Rotect Non-Public information to non-public privileged, in contract file
(NPI) Agreement form proprietary, or trade secret commencement of I
information
Listing of all contractor employee Conbactor generated All positions, including *Food and Drug Administration
-names, social security #s, gender, intenninenL per diem or WOCM/OSOPP days prior to
dates of birth, former names, and temporary Office of Security Operations, commencement of
a completed Fair Credit Policy & Planning ' work
Repomng Act Release f Attn: Personnel Security Branch
5600 Fishers Lane
Rockville, MD 20857
-, (301) 827-5502, -552 I. -5507, -5508
;SF=85 -Questionnaire for.Non- Non-Sensitive Positions - *Food and Drug Administration .. . .
Sensitive Positions Level 1 C l m c e OC/OCM/OSOPP days upon request of
Office of Security Operations, the Conbacting
Policy & Planning Officer
' Attn: Personnel Security Branch
5600 Fishers Lane
P g 15A-22. HFA-640
I (301) 827-5502, -5521, -5507, -5508
1 FD 258 - Fingerpnnt Chart (2 ( Conbacting Officer Non-Sensitive Positions - *Food and Drug Administration
I charts kequired) Level 1 Clearance OC/oCM/oSoPP days upon request of
Fingerprinting services available Office of Security Operations, the Conbacting
by Sppointment only. Policy & Planning officer.
Call (301) 827-5486 Attn: Personnel Security Branch
5600 Fishers Lane
I (301) 827-5502, -5521, -5507, -550t
I
*in addition to the submission of these forms, the conbactor sh(all provide a cover letter that includes: contractor's name, contract number, contractor
employees' names, and name of Conmcting Officer.
Page 16
CHART B
Public Trust
Positions - Levels 5 or
6
FORM N A M E
OBTAIN
FROM
L W E N REQUIRED
SUBMIT
. I
DATE
I TO REQUIRED
SF 85P -Questionnaire for Public ContractSg Officer I Public Trust Positions - *Food and,Drug Administration Ten (lo) c a l m d ~
Trust Positions Level 5 or 6 Clearance oCYWM/OSOPP days prior to
Office of Security Operations, commcncernent
Policy & Planning of work
Attn: Personnel Security Branch
560'3 Fishers Lane
FD 258 - Fing~printChart (2
Charts ~ c ~ u i r e d )
Contracting O f i c a - -
--
-
.
Public Trust Positions -

Level 5 or 6 Clearance
-
Rockville, MD 20857
(301) 827-5502, -5521, -5507, -5%
*Food and Drug Adrnin~stranon ,1--
1
1 ---
Ten (10) calendar
OC/OCM/OSOPP I days prior to
Fingerprinting senices available Office of Security Operations, cornmenccment
II.
by appointment only. Policy & Planning of work
Call (301) 827-5486 Attn: Personnel Security Branch
- - 5600 Fishers Lane
Rockville, MD 20857
(301) 827-5502, -5521, -5507, -5508 1
FDA Form 3391 -FDA Security Project Officer. All positions on DHHS Food and Drug Administration I Upon clmrance
Card Access Request pmperry or leased space ~~~MIOSOPP under preliminary
Office of Security Operations, check.
Roject Officer. Policy & Planning
A m : Personnel Security Branch
5600 Fishers Lane
Rockville, MD 20857
Hours: 8:00 a.m. - 1 1:00 a.m. and
l:00 p.m.-3:00 p.m. Mon. - Fri.
(SUBMIT IN PERSON FOR PHOTO ID
NO APPOINTMENT NECESSARY)
(301) 827-1991
Contractor's Commitment to Contracting Officer All positions with access Conmcting Off~cerfor retention I ( Ten (lo) calendar
Protect Non-Public Information
(NPI) A p m e n t form
to non-public privileged,
proprietary, or trade secret
information
in contract file
II c 0 2 z 2 Z o f
Listing of all contractor employee Contractor genmted N l positions, including *Food and Drug Administration
names. social security #s, gender, intermittent, per d i m or OC/OCM/OSOPP days prior to
dates of biith, former names, and temporary Office of Security Operations, commencement of
a completed Fair Credit Policy & Planning work
Reporting Act Release Attn: Personnel Security Branch
5600 Fishers Lane
Rockville, MD 20857
(301) 827-5502, -5521, -5507, -5508
*In addition to the submission of these f o m , the contractor shall provide a cover letter that includes: contractor's name, contract nuAber, contractor
employees' names, and name of Contracting Officer.
Page 17
Fair Credit ~ e p o r t i n gAct of 1970, as amended
-
- ~
PLEASE TAKE NOTICE THAT ONE OR MORE
\
~
CONSUMER^ CREDIT
REPORTS MAY BE OBTAINED FOR EMPLOYMENT PURPOSES
REPORTING AGENCY THAT PROVIDED THE REPORT PLAYED NO ROLE

IN THE AGENCY'S DECISION TO TAKE SUCH ADVERSE A C T I O ~ .
Information provided by ou on this form will be furnished to the consumer reporti+g agency in
order to obtain inform?a ion in connection with an investigation to determine your (1) fitness for
Federal employment, (2) cIearance to perform contractual service for the Federal Govenunent,
andlor 93) security clearance or access. The information obtained may be re-discldsed to other
--
Federal agencies for the above purpo?es and in fulfillment of official responsibilities \o the extent
that such disclosure is by law.
I hereby authorize the Food and Drug ~drninistration,"toobtain such report(i) from any
consumer credit reporting agency for employment purposes.
--
(Print Name) (SSN)
(Signature) " (Date)

i
Your Social Security Number is needed to keep records accurate, because other people may have
the same name. Executive Order 9397 also asks Federal agencies to use this number \o help
identify individuals in agency records.
Page 18
H-3 Conflict of Interest 1
As a regulatory agency charged with protection of the public health, the Food and ~h~
Administration (FDA) must maintain public confidence in the integrity of its decisioks. The
FDA has in place various policies and procedures that safeguard against both actual L d apparent
conflict of interest (COI) on the part of its employees. In contracting for review and Lvaluation
of the scientific data and iiiformation submitted to the Agency by various firms, it is htical that
the FDA be assured that there is no actual or apparent C01 on the part of either the contractor's
organization or its individual employees. 1
Offerors submitting proposals to perform work under this contract must assure the pdotection of
the information and data they receive under thls co&actfiom unauthorized use ~$i~closure, --
and must avoid actions that would cause a reasonable person to question the irnpar&ty of the
contractor or any of its employees. _.
p
-5
POTENTIAL CONFLICTS OF INTEREST SPECIFIC TO THIS CONTRACT 1

All offerors should review the Statement of Work in detail to identify any particular &spects that
may present organizational or individual COI, either actual or apparent.
.f
DEFINITION OF CONFLICT OF INTEREST
Conflict of interest means that because of other activities or relationships with other bersons or
- - -- organizations, a person or organization is unable or potentially unable to render impaktial
assistance or advice to the Government, that the person's or organization's objectivity in
performing the contract is or might be otherwise impaired, or that the person or orgarhation has
or might acquire an unfair competitive advantage (See FAR 9.501).
SUBMITTAL OF CONFLICT OF INTEREST PLAN
Offerors shall submit a C01 Plan &ch outlines procedures to avoid, neutralize or
COIs, whether actual or apparent, throughout the period of performance of the
shall address step-by-step the checks and balances in place to detect potential
organizationally and in connection with individual personnel, and shall
reporting COI to the FDA. It shall contain a statement of consent for
correspondence and other documentatjon related to COI. If the COI
by the FDA, further evaluation of the offeror's proposal may not
contract, the COI Plan shall be incorporated by reference into the contract.
The planshould include, at a minimum, the following:
A. CORPORATE STRUCTURE 1
The plan shall describe any parent company relationship, and list all affiliates and sudsidiaries
Page 19
whose work may present a COI. Generally, this listing need not exceed three corporLte tiers.
The plan shall be updated annually. In addition, the plan shall be updated as soon asithere are
any changes that may affect work performed under this contract. 1
Offerors must describe all relevant information concerning any past, present or planded interests
that may have a bearing on whether they (including their chief executives and birectdrs, or any
proposed consultant or subcontractor) have an organizational conflict of interest in rdgard to the
responsibilities described 'i;lthe Statement of Work.
B. SEARCHING AND IDENTIFYING COI 1

The COI Plan shall include a requirement describing when a COI search must be perhomed and
clearly identify the procedures to be followed. Th-hing requirement shall enea/-npass all =
work related to clients for whom-work was performed over the last three (3) years, dl current
work and any future work reflected in ongoing marketing proposals. In addition, the contractor
===
--=; shall document all COI searches related to FDA work, whether or NOT an actual, apbarent or
potential COI has been identified.
I
If applicable, the COI Plan shall cost out separately the expense associated with including
provisions for supplemental searches of the parent company's records, or those of its kffiliates or
subsidiaries, for purposflof COI.
C. DATABASE
"
I
- The COI Plan shall include a database with sufficient information to

work [the previous three (3) years, at a minimum], work-in-progress, and
may be pursuing under any on-going marketing proposals. The plan shall
by which data are entered and maintained in the database, and how the database is
COI. The plan shall also describe any c~oss-checksused by the contractor when
issues.
The
-.
database shall contain, at a m&imurn, the following information and capabilities
(1) a list .of the past contracts worked on;
(2) a list of the company's past, current, and potential future clients; and
I
(3) a description of the type of work that was performed and any other pertinent i4formation.
The contractor shall retain the above information, where applicable, for any subcontrdctors or
consultants performing work under this contract. The COI Plan shall require that ne$ work
received by the company during the contracting period be.promptly added to the dataaase and
evaluated for COI.
Page 20 I
D. INDIVIDUAL EMPLOYEE COI/NONDISCLOSURE AGREEMENTS 1
The COI Plan shall require that ALL employees (any offeror or employee of an offerdr, including
a contractor, subcontractors, consultants) performing work under this contract, ando; any work
related to this contract, execute a COI/Nondisclosure Agreement. In signing this agrdement, the
dy
individual agrees to report to the proper authority within the Company, as identtfied the
Company, dormation that may affect a determination of individual COI, whether a c b a ~ ,
apparent, or potential. This means that employees must discloseiidqtify all specific financial
interests (e.g., stocks, stock options, bonds) and activities (e.g., other'employrnent and
consulting).
The COI/Nondisclosure Agreement must also contain a statement assuring FDA that he
individuals who will be performing work under t h i a & r a c t have read and undegsm the
companfs COI plan and proceduxs. A list of those employees who have done so &$all be
b --
,5.
-;3
retained by the company. . --. - ~
The COIMondisclosure Agreement should include, but need not be limited to, the following:
(1)-An assurance that the employee has agreed to act impartially and not give preferential
treatment to any individual or organization who has submitted applications, informatibn andor
data to FDA. fl
(2) An assurance that the employee has agreed not to solicit any gift or other item, bor accept
any P
gift or other item, of monetary v+e exceeding $20 fiom any person or entity see ng official
- action fiom,doing business with, or conducting activities related to the evaluations and work
performed under this contract. Aggregate market value of individual gifts should not h e e d
$50.00 in a calendar year. .. -
(3) An assurance that the employee has agreed not to disclose any information an$or data
within his or her purview, or to which heishe has access as a result of performing
contract.
--
" (4) An assurance that the employee has agreed not to engage in financial
nonpublic information or allow the improper use of such information to
interest.
(5) An assurance that the employee'has agreed not to participate in any matter invdlving
specific parties who are likely to or can directly affect the financial interest of a memder of his
household or a relative with whom they have a close personal relationship.
1
(6) ~ m ~ l o ~shall
e e sdisqualify themselves from participating in particular matters involving
former employers, or their representatives, who might present a COI and fiom whom they have
worked within the past one (1) year.
Page 21
FDA will, upon request, provide information to offerors on the C01 standards it appiies to its
personnel. These standards may be adopted in the COI Plan as one means of safegu&dmg
against individual COI.
E. ANNUAL SUBMISSION OF COVNONDISCLOSURE AGREEMENTS 1
The COI Plan shall describe the company process for submission of annual
Agreements for both the ofganization and for individual employees.,
F. NOTIFICATION
The COI Plan shall clearly delineate who has the official responsibility for makmg C I
determinations and clearances within the contracto~rgganization.Generally, somane at a mi& I"
to upper level of management. - This official shall be free of any personal conflict f0r the purpose
of making COI determinations, (e.g., a program manager whojeceived bonuses based on the
-9
F4
total amount of sales may not be free of any conflicts).
Each employee shall be cleared by the contractor as free of COI prior to performing &der this
contrict. Should the contractor believe that a potential for conflict exists, the individpal may not
be assigned to, or perform under, this contract in any manner. If the contractor has difficulty in
I
determining whether a patential or actual conflict exists, the contractor shall submit a written
request for resolution of the issue within 14 days to: I
Ethics and Integrity Branch (HFA-329)

= Division of Management Programs
5600 Fishers Lane
Room 4-72
Rockville, MD 20857
d
The contractor agrees to make available to the FDA, on demand, all disclosures of e ployrnent
and financial interests forall individual employees performing work under this contract.
- I
G. CORRECTIVE ACTION
The plan shall clearly identify the process that is required when notifjrlng the FDA of any actual,
apparent, or potential organizational or individual COI, and the action that the company has taken
or will take to avoid, neutralize, or mitigate the COI. The plan shall describe col-recti?e actions,
which may include any actions necessary to remedy or prevent a potential in£ringemeLt of COI
by the employee or the organization, including but not limited to restitution, change of
assignment, disqualification, divestiture, or termination of an activity.
H. TRAINING i
The COI Plan shall describe how all employees are trained in the basics of COI. An employee
Page 22 I
should receive COI training as soon as possible after being assigned to work on the FDA
contract. Thereafter, employees should receive annual COI awareness training that 'shall include,
at a minimum, a review of the nondisclosure agreement language and any changes tb the
company's COI Plan. In addition, the company's COI Plan shall be available for all employees to
review. The contractor is encouraged to routinely disseminate all current COI information to its
employees.
H-4 Smoke-Free Environment
The Department of Health and Human Services is the Federal Governments principal agency for
furthering the health of Americans and providing them with essential human servicds. The health
risks of smoking and exposure to smoke are clearly documented by reports of the s?rgeon
General. It is essential that the Department, in t h e m p l i s h m e n t of its rnissi-lovide a =
smoke-fiee environment in all-HHS owned and leased building space.
ti-
&
lr
C
It is, therefore, the Departments policy to establish a smoke-iee environment in all h S building
space. All HHS owned and leased building space is designated as no-smoking x e d . This policy
applies to Government employees as well as Contractor employees who are assigneq to work at
HHs owned or leased building space.
H-5 Access to N o n - m l i c Information
All contractor and subcontractor employees are required to sign the Contractor's ~ o h n i t m e nto
t
Protect Non-Public Information WE) Agreement (Form FDA 3398) provided as anlattachment
3 ,,3s
to h s contract. If a personwho has signed this agreement resigns, is dismissed, or is otherwise
no longer working on this contract, the Contractor shall notify the FDA Project 0ffiLer and the
i
Contracting Officer. Any new contractor or subcontractor employee assigned to this contract
days prior to said new employee's commencement of work on this contract.
The prime contractor, subcontractors, and consultants shall not be provided nor
public information in any form uniess written approval has been granted, nor
t
shall sign the form, and the Contractor shall hand-deliver it to the Contracting Offic r ten (10)
bnaccompanied access to an FDA facility unless a facility clearance has been
Briefings
An FDA representative (typically, thq Project Officer) will conduct an orientation briefing for the
contractor and subcontractor employees. The briefing will stress: (1) the importancb of
protecting non-public information; (2) specified computer/IT requirements as outlinkd in the
DHHS Automated Information Systems Security Program Handbook; and (3) the cobsequences
of unauthorized disclosure of non-public information. Briefing updates will be conducted
annually.
The contractor shall brief all contractor employees, subcontractors and consultants regarding the .
1
sensitivity of the information to be handled under the contract and of their responsibtlit. to
Page 23 ~
protect it. The briefing shall stress that the information is non-public and shall not bL disclosed
to any unauthorized party. The contractor shall conduct an updated briefing annuall$ and shall
submit a report to the FDA Project Officer within ten (10) days after the briefing whjch includes:
an outline of the briefing; copies of any briefmg materials; the date the briefing was Londucted;
and the names of the attendees.
---
If this is an information technology/telecornrnunications(IT/TC) contract, in addition to the
above briefings, t h e ~ ~ A P m j eOfficer
ct and the FDA CenterIOffice Information sybtems
Security Officer (ISSO) will brief contractor and subcontractor persdnnel on securitylmeasures
required pertinent to any hardwardsoftware being utilized. Furthermore, appropriate contractor
and subcontractor personnel shall attend training courses as directed by the FDA to f$lfill
requirements of the Computer Security Act of 1987. These courses are generally on$ (1) day in
length, and attendance at one (I) course is s u f f i c i e ~training
~s will be providd?t no cost to
the contractor. - &-- 1
.. .. .- .
-:
. A-6 Physical Security Requirements for Releasing on-&blic Information

Under the provisions of Title 21, United States Code, Section 33 1(j),the contractor s all h
establish and maintain comprehensive security measures for controlling access to ood-public
information released under a contract involving the processing of such information.
f
The contractor shall be required to submit a physical security plan with their proposal. The plan
I
shall provide written procedures which detail the instructions issued to contract employees on the
----
following: -
I
1. safeguarding material during use;

2. safeguarding material at all other times; --
3. accounting for material

a. tracking procedures,
b. created in-process;
4. storage control; -
5. key control;
-.
6. area security;
7. visitor control;
8. receipt and transmittal of material;
9. reproduction of material;
10. destruction of material; , ,
11. recording logs;
12. response to emergency situations;
13. compromise of information; and,
14- administrative controls.
This clause applies to the contractor, any subcontractors, and any consultants. on-phblic
information will be released to only those persons who will be using the contractor's approved
facility unless the off-site facility has been reviewed by the FDA Physical Security ~ t d f and
f
Page 24
approved in writing by the FDA Physical Security Office.
For transmittal of documents the contractor shall adhere to the following: I

1.
2.
Documents to be transmitted internally shall be transmitted on a
person-to-person basis between approved employees only. -
Documents t6 be transmitted outside the contractor's facility shall

-- ~
1
be double-wrapped with the inner wrapping marked "FDA Privileged

Information - Access Controlled". The names and addresses of the
sender and addressee shall be typed on both the inner and outer
wrappings.
=
QP
=*
-- -
3. Documents to be transmitted back to the FDA or to an another e:
address designated by the FDA shall be transmitted by an approved
employee or by U. S. Registered mail (return receipt requested).
It shall be double-wrapped or wrapped by such a method as
specifically approved in writing by the FDA Physical Security
Office.
4. A receipt lpg shall be maintained for all external transmittals. ~

5. The contractor shall follow up all transmittals in order to obtain
signed receipt within fivy: (5) working days of transmittal.
- .. - Failure of recipient to furnish such receipt shall be reported
to the FDA Physical Security Office within ten (1 0) working days of
transmittal. -
No non-public information will be released to the contractor unless all required secdity
I
precautionshave been met [as demonstrated during an inspection by the Food and Drug
Admirustration (FDA) Physical Security Staff], and written procedures for enforcind them have
I
been provided by the conkactor and approved in writing by the Physical Security St 'ff. The
FDA Physical Security Office will notify the contractor of the approval.
When the contractor facilities have a current certification from the Defense Contract
Administration ServicesDefense Logistics Agency (DCASDLA) as a "Secret" or higher
classification, such rating will satisfy the FDA security requirements for the contract/ps facility.
Loss of such certification during the period of the contract will be cause for a possible issuance
of a Stop Work Order pending review by the FDA's Physical Security Staff of the contractor's
facility. The contractor shall notify the FDA Physical Security Office in the event thkir
DCAS/DLA rating is expected to be terminated.
Pending the outcome of any subsequently required investigation, additional requiredents on the
contractor shall include, but not be limited to, the following: restrictions on access td data by
contractor employees, subcontractor employees, and consultants; special storage req?irements;
Page 25 1
restrictions on transmission and disclosure of mformation; changes in periods of retention and in
methods of destruction of source documents or related material; and disclosure statehents for all
contractor employees, subcontractor employees, and consultants. I
The FDA physical Security Staff will review the contractor's facility and assess the dpntractorts
compliance. Recommendations for bringing noncompliant areas into compliance will be
provided to the contractor by the FDA Physical Security Office.
I
The Contractor shall make any changes necessary within thuty (30) iays after written notice
fiom the FDA Physical Security Office in order to comply with FDA security recpirdrnents.
When appropriate changes have been made the Contractor shall contact the FDA ~h$sical
Security Office to request further review by the FDA. The FDA Physical Security 01fice will
notify the Contractor in writing of the outcome of b s e c o n d inspection. Failure &the --
contractor to satisfy FDA security-requirementswithin thirty (30) days after the fir4 p t t e n
notification fiom the Contracting Officer may be cause for ten$nation of the contraot.
* FC
The contractor shall designate a Security Representative to act as liaison between the contractor
and the FDA on all security-related matters. This includes personnel changes, persoQel
terminations, disciplinary actions, etc. The name of the Security Representative shall be
provided in the offeror's proposal.
f
In addition to the above, if this is an automated data processing1 telecommunications (ADP/TC)
contract, special requirements are necessary. Contractor and subcontractor employeds and
consultants participating in the design. operation, maintenance or use of FDA autornited
- -- information systems or ADPffC resources shall comply with the DHHS Automated fnformation
Systems Security Program Handbook. Chapter VII, entitled, "Personnel
Training," which establishes criteria for assigning positions to the three
position risk levels: Level 6, high risk public trust position; Level 5 ,
position; and Level 1, low risk position. Chapter VIII, entitled,
contractors to meet or exceed the security requirements described therein.
All contractor, subcontractor and consultants assigned to this contract and working i
ficility will be provided with Government badges by the FDA Project Officer at the
expense. ,
Page 26
-
SECTION I CONTRACT CLAUSES
52.252-2 Clauses Incorporated by Reference. (FEB 1998)
This contract incorporates one or more clauses by reference, with the same force and effect as if
they were given in full text. Upon request, the Contracting Officer will make their dl1text
available. Also, the full text of a clause may be accessed electronically at thislthese dddress(es):
-* -
[www.arnet.gov] s'
\>
52.203-3 Gratuities. APR 1984

52.203-5 Covenant Against Contingent Fees. APR 1984
52.203-6 Restrictions on Subcontractor Sales to the Government. JUL 1995
52.203-7 Anti-Kickback Procedures. JUL 1%3-= = =
52.203-8 Cancellation, Rescission, and Recovery of Funds for Illegal or I m ~ o p e r
-- 1
Activity. JAN 1997 - 1
It-' 52.203-10 Price or Fee Adjustment for Illegal or lmpro&r Activity. JAN 1997
52.203-12 Limitation on Payments to Influence Certain Federal Transactions. JUN
2003
52.204-4 Printed or Copied Double-Sided on Recycled Paper. AUG 2000
52.204-7 Central Contractor Registration. OCT 2003
52.209-6 Protecting )be Government's Interest When Subcontracting with Cantractors
Debarred, Suspended, or Proposed for Debarment. JUL 1995
52.215-2 Audit and Records - Negotiation. JUN 1999
-
52.215-8 Order of Precedence Upiform Contract Format. OCT 1997
- =- 52.215-10 - Price Reduction for Defective Cost or Pricing Data. OCT 1997
52.215-12 Subcontractor Cost or Pricing Data. OCT 1997
52.215-14 Integrity of Unit Prices. OCT 1997 --
52.215-15 Pension Adjustments and Asset Reversions. - JAN 2004
52.215-18 Reversion or Adjustment of Plans for Postretirement Benefits
Than Pensions. OCT 1997
((PA)
Other
52.215-19 Notification of Ownership Changes. OCT 1997

52.216-7 Allowable Cost and Payment. DEC 2002
52.216-8 Fixed Fee. MAR 1997
52.219-14 Limitations on Subcontracting. DEC 1996
52.222-1 Notice to the Government of Labor Disputes. FEB 1997
52.222-3 Convict Labor. JUN 2003
52.222-26 Equal Opportunity. +PR 2002
52.222-35 Equal Opportunity for Special Disabled Veterans, Veterans of the Vietnam
Era, and Other Eligible Veterans. DEC 2001
52.222-36 Affirmative Action for Workers with Disabilities. JUN 1998
52.222-32 Employment Reports on Special Disabled Veterans, Veterans of the Vietnam
Era, and Other Eligible Veterans. DEC 2001
52.223-6 Drug-Free Workplace. MAY 2001
52.225-13 Restrictions on Certain Foreign Purchases. JAN 2004
52.227-2 Notice and Assistance Regarding Patent and Copyright Infringemen,t. AUG
Page 27 1
23-04-801 5
1996
52.227-3 Patent Indemnity. APR 1984
52.227-14 Rights in Data - General. JUN 1987
52.232-9 Limitation on Withholding of Payments. APR 1984
52.232-17 Interest. JUN 1996
52.232-20 Limitation of Cost. APR 1984 - +
52.232-22 Limitation of Funds. APR 1984

52.232-23 Assignment 6f Claims. JAN 1986
52.232-25 Prompt payment. OCT 2003
52.232-33 Payment by Electronic Funds Transfer - Central Contractor Regis .ation.
OCT 2003
52.233-1 Disputes. JUL 2002
52.233-3 Protest after Award. AUG 1996 ; -,-- -- - -
-
52.242-1 Notice of Intent toDisallow Costs. APR 1984 8,
52.242-13 Bankruptcy. JUL 1995 ,,
* -'52.243-2 Changes - Cost-Reimbursement. AUG 1987

52.244-2 Subcontracts. AUG 1998
52.244-5 Competition in Subcontracting. DEC 1996
52.245-5 Government Property (Cost-Reimbursement, Time-and-Material, o Labor-
Hour Contracts). JUN 2003
52.246-25 Limitatiolyaf Liability - Services. FEB 1997
52.249-6 Termination (Cost Reimbursement) SEP 1996
352.202-1 Definitions. JAN 2001
-
352.228-7 Insurance Liability tqthird persons. DEC 1991
- 352.233-70 - Litigation and qlaims. APR 1984
=%
352.242-71 Final decisions on audit findings. APR 1984

352.270-5 Key personnel. APR 1984
352.270-7 Paperwork Reduction Act. JAN 2001
THE ROLLOWING
..... . CLAUSES ARE INCLUDED IN FULL TEXT
1-1 DEFINITIONS (DEC 2001) -

..-
(a) "Agency,head" or "head of the agency" means the Secretary (Attorney General.
Administrator, Governor, Chairperson, or other chief official, as appropriate) of the WCY,
unless otherwise indicated, including any deputy or assistant chief official of the exc utive
agency.
(b) "Commercial component" means any component that is a commercial item.
(c) "Commercial item" means -
(1) Any item, other than real property, that is of a type customarily used by the gene 1 public or
by non-governmental entities for purposes other than governmental purposes, and t.l L--
Page 28
(i) Has been sold, leased, or licensed to the general public; or
(ii) Has been offered for sale, lease, or license to the general public;
( 2 ) Any item that evolved from an item described in paragraph (c)(l) of this clause through
advances in technology or performance and that is not yet available in the commercial I
marketplace, but will be available in the commercial marketplace in time to satisfy th; deliveq
..
requirements under a Gov~mmentsolicitation;
y that would satisfy a criterion expressed in paragraphs (c)(l) or (c)(2) oithis clause,
(3) ~ n item
but for -
(i) Modifications of a type customarily available in&=ornmercial marketplace; c

g .-
-
. --
s
-
: 1
(ii) Minor modifications of a type not customarily available in the commercial marketplace made
1
5 -
-s
to meet Federal Government requirements. "Minor" modifications means modifications that do
not significantly alter the nongovernmental function or essential physical characterislics of an
item or component, or change the purpose of a process. Factors to be considered in hetemining
1
whether a modification is minor include the value and size of the modification and the
comparative value and size of the final product. Dollar values and percentages may de used as
guideposts, but are not p c l u s i v e evidence that a modification is minor,
(4) Any combination of items meeting the requirements of paragraphs (c)(l), (2), (3)l or (5) of
I
this clause that are of a type customaejly combined and sold in combination to the general public;
/ --.
-- -
(5) Installation services, maintenance services, repair services, training services, and other
services if--
(i) Such services are procured for support of an item referred to in paragraph (c)(l), d2), (3), or
(4) of this definition, regardless of whether such services are provided by the same source or at
the same time as the item; and
-
(ii) The source of such services provides similar services contemporaneously to the
public under terms and conditions similar to those offered to the Federal
i
(6) Services of a type offered and sold competitively in substantial quantities in the c rnrnercial
marketplace based on established catalog or market prices for specific tasks perform d under
standard commercial terms and conditions. This does not include services that are so d based on
I
hourly rates without an established catalog or market price for a specific service performed. For
purposes of these services--
(i) Catalog price means a price included in a catalog, price list, schedule, or other for!~~
that is
regularly maintained by the manufacturer or vendor, is either published or otherwise bailable for
inspection by customers, and states prices at which sales are currently, or were last, Aade to a
significant number of buyers constituting the general public; and
Page 29 1
(ii) Market prices means current prices that are established in the course of ordinary bade
between buyers and sellers fiee to bargain and that can be substantiated through cordpetition or
I
fiom sources independent of the offerors. !
(7) Any item, combination of items, or service referred to in paragraphs (c)(l) h o u b (c)(6),
notwithstanding the fact that the item, combination of items, or service is transferred between or
among separate divisions,-Subsidiaries,or affiliates of a Contractor, or
(8) A nondevelopmental item, if the procuring agency determines the item was developed
exclusively at private expense and sold in substantial quantities, on a competitive bdis, to
multiple State and local Governments.
+
--
--
- --
-- -
(d) "Component" means any item-supplied to the Government as part of an end item or of
-
II -
another component, except that for use in 52.225-9, and 52.225-1 1 see the definitions in 52.225-
I -+ 9(a) and 52.225-1 l(a).
(e) "Contracting Officer" means a person with the authority ti enter into, administe! andfor
termidate contracts and make related determinations and findings. The term includes certain
authorized representatives of the Contracting Officer acting within the limits of their authority as
delegated by the Contra@ng Officer.
(9 "Nondevelopmental item" means -

-0
- == (1) Any previously developeditem o/supply used exclusively for governmental p d o s e s by a

Federal agency, a State or local government, or a foreign government with which thd United
States has a mutual defense cooperation agreement; .-
(2) Any item described in paragraph (f)(l) of this definition that requires only minor modification
or modifications of a type customarily available in the commercial marketplace in order to meet
the requirements of the procuring department or agency; or
-
(3) Any item of supply being produced that does not meet the requirements of para*aph (f)(l) or
(f)(2) solely because the item is not yet in use. 1
(g) Except as otherwise provided in this contract, the term "subcontracts" includes, qut is not
limited to, purchase orders and changes and modifications to purchase orders under this contract.
.
1-2 52.215-21 Requirements for Cost or Pricing Data or Information Other Than Cost or
I
Pricing Data - Modifications. (OCT 1997)
--
(a) Exceptionsfrorn cost or pricing data. (1) In lieu of submitting cost or pricing data for
modifications under this contract, for price adjustments expected to exceed the threskold set forth
at FAR 15.403-4 on the date of the agreement on price or the date of the award, whidhever is
later, the Contractor may submit a written request for exception by submitting the information
Page 30 ~
described in the following subparagraphs. The Contracting Officer may require addtional
I
supporting information, but only to the extent necessary to determine whether an exception
should be granted, and whether the price is fair and reasonable -
(i) Identrfcation of the law or regulation establishing theprice ofjered. If the price i$ controlled
under law by periodic rulings, reviews, pr similar actions of a governmental body, at/ach a copy
of the controlling document, unless it was previously submitted to the contracting office.
.?
(ii) Information on mod$cations of contracts or subcontracts for co;nmercial items. (A) If -
(I) The original contract or subcontract was granted an exception fiom cost or pricing data
requirements because the price agreed upon was based on adequate price competitio* or prices
set by law or regulation, or was a contract or subcos,a& for the acquisition of a Gkrknercial --
item; and . --
--I
e= -
(2) The modification (to the contract or subcontract) is not exempted based on one okthese
exceptions, then the Contractor may provide information to establish that the modifitation would
1
not change the contract or subcontract fiom a contract or subcontract for the acquisition of a
comniercial item to a contract or subcontract for the acquisition of an item other thad a
commercial item.
zf
(B) For a commercial item exception, the Contractor shall provide, at a minimum, &ormation on
prices at which the same item or similar items have previously been sold that is adeqpate for
evaluating the reasonableness of the @ce of the modification. Such information may include -
I
(I) For catalog items, a copy of or identification of the catalog and its date, or the apbropriate
pages for the offered items, or a statement that the catalog is.on file in the buying o@ce to which
the proposal is being submitted. ~rovide'.acopy or describe current discount policiesand price
lists (published or unpublished), e.g.,wholesale, original equipment manufacturer, or reseller.
Also explain the basis of each offered price and its relationship to the established cklalog price,
including how the proposed price relates to the price of recent sales in quantities similar to the
-
proposed quantities.
.
(2) For market-priced items, the source and date or period of the market quotation or other basis
for market price, the base amount, and applicable discounts. In addition, describe the nature of
the market.
I
(3) For items included on an active ~ d e r aSupply
l Service Multiple Award ~chedulkcontract,
proof that an exception has been granted for the schedule item. t
(2) The Contractor grants the Contracting Officer or an authorized representative &Aright to
I
examine, at any time before award, books, records, documents, or other directly pert!nent records
to verify any request for an exception under this clause, and the reasonableness of price. For
items priced using catalog or market prices, or law or regulation, access does not exdend to cost
or profit information or other data relevant solely to the Contractor's determination df the prices
Page 3 I ~
to be offered in the catalog or marketplace.
I fiom the
(b) Requirementsfor cost orpricing data. If the Contractor is not granted an exception
requirement to submit cost or pricing data, the following applies:
(1) The Contractor shall submit cost or pricing data and supporting attachmentsin abcordance
with Table 15-2 of FAR 15.408. I
(2) As soon as practicable after agreement on price, but before award (except for unpriced
actions), the Contractor shall submit a Certificate of Current Cost or Pricing Data, ad prescribed
by FAR 15.406-2.
1-7 352.224-70 Confidentiality of information. (&&R=1984)

- -
= =I* : ~ - -
(a) Confidential information, as used in this clause, means information or data of a personal
.P =' nature about an individual, or proprietary information or data iubmitted by or pertaiding to an
institution or organization.
~
(b) In-addition to the types of confidential information described in paragraph (a) of this clause,
information which might require special consideration with regard to the timing of its disclosure
may derive fiom s t u d i e w research, during which public disclosure of preliminary &validated
findings could create erroneous conclusions which might threaten public health or
upon.
-.
- =- (c) The Contracting Officer a d the Contractor may, by mutual consent, identify
contract specific information and/or categories of information which the
to the Contractor or that the Contractor is expected to generate which is confidential! Similarly,
the Contracting Officer and the Contractor may, by mutual consent, identify such cohidential
information fiom time to time during the performance of the contract. Failure to agrde will be
settled pursuant to the "Disputes" clause.
(d) If it is established elsewhere irithis contract that information to be utilized under! this
cbntract, or a portion thereof, is subject to the Privacy Act, the Contractor will follod the rules
and procedures of disclosure set forth in the Privacy Act of 1974,5 U.S.C. 552% and,
implementing regulations and policies, with respect to systems of records determined to be
subject to the Privacy Act.
(e) Confidential information, as de&ed in paragraph (a) of this clause, that is infordation or
data of a personal nature about an individual, or proprietary information or data subditted by or
pertaining to an institution or organization, shall not be disclosed without the prior A t t e n
consent of the individual, institution, or organization.
I
(f) Written advance notice of at least 45 days will be provided to the Contracting 0fqcer of the
Contractor's intent to release findings of studies or research, which have the possibility of adverse
effects on the public or the Federal agency, as described in paragraph (b) of this clauie. If the
Page 32 1
Contracting Officer does not pose any objections in writing within the 45-day period the
Contractor may proceed with disclosure. Disagreements not resolved by the contractbr and the
Contracting Officer will be settled pursuant to the "Disputes" clause.
I
(g) Whenever the Contractor is uncertain with regard to the proper handling ofmateAa1 under
the contract, or if the material in questiqn is subject to the Privacy Act or is codidendial
information subject to the provisions of this clause, the Contractor should obtain a A n e n
determination from the Cdiitracting Officer prior to any release, disclosure, dissemindtion, or
publication.
I
(h) Contracting Officer determinations will reflect the result of internal coordination hith
appropriate program and legal officials.
-
- ---
(i) The provisions of paragraph (e)of this clause shall not apply when the
to conflicting or overlapping provisions in other Federal, State.or local laws.
-li
P
1-8 352.232-9 Withholding of Contract Payments. (APR 1984)
Notwithstanding any other payment provisions of this contract, failure of the conkadtor to
submit required reports when due or failure to perform or deliver required work, supdlies, or
i
services, will result in tbpnthholding of payments under this contract unless such failure arises
out of causes beyond the control, and without the fault or negligence of the ~ontracto!as defmed
by the clause entitled "Excusable Delays" or "Default", as applicable. The ~ovemme$tshall
promptly notify the Contractor of its iptention to withhold payment of any invoice or voucher
- --- submitted. - - 1
1-9 352.270-6 Publications and Publicity. (JUL 1991) ~

(a) Unless otherwise specified in this contract, the Contractor is encouraged to publish the
results of its work under t h s contract. A copy of each article submitted by the contrabtor for
publication shall be promptly sent to the Project Officer. The Contractor shall also inform the
Project Officer when the article or dther publication is published, and furmsh a copy df it as
Enally published.
@) The Contractor shall include in any publication resulting from work performed un
contract a disclaimer reading as follows:
'
I
I
The content of this publication does not necessarily reflect the views or policies of the
Department of Health and Human Services, nor does mention of trade names, commkcial
products, or organizations imply endorsement by the U.S. Government."
--
1-10 Maintenance and Examination of Records
(a) The Organization agrees to keep records adequate for documentation of the progr#ss made in
and the status of the contract as well as for the preparation of reports on the scientific aspects
Page 33 ~
thereof. The Organization further agrees to maintain separate records of funds receihed,
obligations incurred, and actual expenditures, in carrying out the contract.
(b) Until the exp~rationof 3 years afier fmal payment under this contract, at any re4onable time,
accredited representatives of the Department of Health and Human Services (DHHS) and the
General Accounting Office (GAO) will have access to that part of the research=facilities or
offices utilized in connection with the contract, as well as to any directly pertinent bhoks,
documents, papers or recotds of the Organization involving transactions related to t d s contract.
DHHS and GAO representatives may copy such of these materials & they deem neckssary.
Officers of the Organization or other personnel assigned to or engaged in the condud of ttus
project shall be available for consultation with DHHS or GAO at any reasonable timk during the
time records may be accessed.
-
2-== - - --
(c) The Organization shall provide data as stated in paragraph (b) above except for;.myitems of
data which may be protected from disclosure under separate written agreements bedeen the
IC -' Organization and a third party. However, the Organization d i i make every reasonadle effort to
obtain concurrence from the third party to provide such protected data.
In any instance when concurrence cannot be obtained, the Organization agrees to make available
the information, deleting only those portions considered to be confidential to tturd &ties.
(d) The Organization w# further endeavor to include in all its subcontracts hereunder, a
provision to the effect that the subcontractor agrees to make available to the ~ o m ~ t r d l lGeneral
er
I
of the United States or any of his duly authorized representatives, until the expiration of 3 years
after final payment under the subcontyict, any directly pertinent books, documents, dfPers, and
- records of such subcontractorinvolving transactions related to the subcontract, and allow the
I
copying of such contractor materials as the Comptroller General or his duly authorized
representatives deem necessary. The term subcontract as used in this clause exclude4 (1)
purchase orders not exceeding $10,000 and (2) subcontracts or purchase orders for p?blic utility
services at rates established for uniform applicability to the general public.
I
(e) without prejudice to paragraph (b) and the performance and reporting of audits inherent
therein, the specific contrict will b6 subject exclusively to the internal and external
piocedures laid down in the financial rules, regulations, and directives of h e
52.219-11 Special 8(a) Contract Conditions. (FEB 1990)
The Small Business Administration (SBA) agrees to the following:
(a) To furmsh the supplies or services set forth in this contract according to the specihcations and
the termsand conditions hereof by subcontracting with an eligible concern pursuant the 40
provisions of section 8(a) of the Small Business Act, as amended (15 U.S.C. 637(a)).
(b) That in the event SBA does not award a subcontract for all or a part of the work hbreunder,
t h s contract may be terminated either in whole or in part without cost to either party.
Page 34
3-04-8015
(c) Except for novation agreements and advance payments, delegate to the Food and ug
Administration the responsibility for administering the subcontract to be awarded he inder with
complete authority to take any action on behalf of the Government under the terms a
conditions of the subcontract; provided, however, that the FDA shall give advance n ce to the
SBA before it issues a final notice terminating the right of a subcontractor to pmceec ith fkrther
performance, either in whole or in part,-wider the subcontract for default or for the c~ lrenience
of the Government. P
(d) That payments to be made under any subcontract awarded k d e r t3uS contract wil e made
directly to the subcontractor by the FDA.
(e) That the subcontractor awarded a subcontract h s p d e r shall have the right $3 a1 fiom ,
decisions.of the
. Contracting Officer cognizable under the bbDisputes"clause of said;$ contract.
t
C - (f) To notify the FDA Contracting Officer immediately upon iotification by the sub( .tractor
that the owner or owners upon whom 8(a) eligibility was based plan to relinquish ov :rship or
control of the concern.
..
52.219-12 Special 8(a) Subcontract Conditions. (FEB 1990)

fl
(a) The Small Business-Administration (SBA) has entered into Contract No 223-04- 15 with
the Food and Drug Administration to fiunish the supplies or services as described th !in. A
copy of the contract is attached heretyud made a part hereof.
r?-- >.-- . -- --
(b) Media Networks, Inc., hereafter referred to as the subcontractor, agrees and ackn .ledges as
follows:
(1) That it will, for and on behalf of the SB.4, hlfill and perform all of the requirem~ s of
Contract No. 223-04-801 5 for the consideration stated therein and that it has read a~ is familiar
with each &d every part of the contract.
.- - -
(2)That the SBA has del'egated'responsibility,except for novation agreements and a ance
payments, for the administration of this subcontract to the FDA with complete authc y to take
any action behalf of the Government under the terms and conditions of this subcc ract.
(3) That it will not subcontract the performance of any of the requirements of this su ontract to
any lower tier subcontractor without the prior written approval of the SBA and the d gnated
Contracting Officer of the FDA.
(4) That &will notify the FDA Contracting Officer in writing immediately upon entl ?i' an
agreement (either oral or written) to transfer all or part of its stock or other ownershi nterest to
any other party.
(c) Payments, including any progress payments under t h s subcontract, will be made rectly to
Page 35
the subcontractor by the FDA.
52.219-17 Section 8(a) Award. (DEC 1996)
(a) By execution of a contract, the Small Business Adrmnistration (SBA) agrees to tk : following:
YL
(1) To furnish the supplies or services set forth in the contract according to the specil cations and
the terms and conditions.by subcontracting with the Offeror who has been determine1 an eligible
concern pursuant to the provisions of section 8(a) of the Small ~ushhessAct, as amel ied (1 5
U.S.C. 637(a)).
(2) Except for novation agreements and advance payments, delegates to the Food anc Drug
Administration the responsibility for administering-ntract with complete a u Q i ty to take,
any action on behalf of the Government under the terms and conditions of the c o n w L; provided,
Q-
-
S
however that the contracting agency shall give advance notice to the SBA before it is
notice terminating the right of the subcontractor to proceed wiih further performance
ues a final
either in
whole or in part, under the contract.
(3) Th-at payments to be made under the contract will be made directly to the subcont actor by the
contracting activity.
t
f
(4) To notify the FDA Contracting Officer immediately upon notification by the sub( lntractor
that the owner or owners upon whom 8(a) eligibility was based plan to relinquish ow ~ershipor
control of the concern. If
--
J ---
, --
(5) That the subcontractor awarded a subcontract hereunder shall have the right of ap ,eal fiom
decisions of the cognizant Contracting Officer under the "Disputes" clause of the sul :ontract.
r on behalf ~fthe SBA,

(b) The offeror/subcontractoragrees and acknowledges that it will, f ~and
fulfill and perform all of the requirements of the contract.
.
(c) The offeror/subcontractor agrees that it will not subcontract the performance of a: y of the
rquirements of this subcontract to any lower tier subcontractor without the prior wri ten
approval of...the
, SBA and the cognizant Contracting Officer of the FDA.
SECTION J - LIST OF ATTACHMENTS
J-1 List of Attachments
The follo-wing attachments are incorporated into this solicitation/ contract:
1. Contractor's Commitment to Protect on-~ubli'c Information Agreement (FDA ; o m 3398)
Page 36

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PAGE ;I: .

30-AUG-2001 FDA F09155 00 01 RB 00 F09155

DHHS/FDA/OFACS/IT Contracts Br.

19336 FRENCHTON PLACE - MARY FLANNERY

13. PLACE OF INSPECTIONAND ACCEPTANCE

TASK 3: DEVELOP BOOKMARKS AND

FORM FDA 3303 (10-88)

ORDER FOR SUPPLIES OR SERVICES PAGE GF ZAG::

specified below. If the supplies

Questions relating to when payment

TOTAL CARRIED FORWARD TO ISTPAGE (ITEM 17 ( H ) )

FORM FDA 3304

2 . Account number to which funds

Should you have any-questions, you

TOTAL CARRIED FORWARD TO lST PA

FORM FDA 3304

27-SEP-2002 FDA DO6079 0 0 0 2 S H 0 0 / Do6079

13 PLACE OF INSPECTlONAND ACCEPTANCE < 26-SEP-2003 Net 30

CONFIRMING ORDER - DO NOT DUPLICATE

19 GROSS SHIP WEIGICT 20 IMlOlCL NO 17( H 1 TOTAL

FORM FDA 3303 (10-88)

27-SEP-2002 FDA DO6079 0 0 02 SH 0 0 ) DO6079

1 HFD 2 0 0 BOBBI JONES~

13. P W E OF INBPECTION AND A C C E P T W E

1 PROFESSIONAL SERVICES CHG t-,7 20000.00

22. UNITED 6TATES OF M C R l t A

Receipt and Acceptance of

TOT,L CARRIED FORWARD TO IST PAQE (ITEM 17 (HI)

'ORM FDA 3304

Questions relating to when payment

TOTAL CARRIED FORWARD TO lSTPACSP(1TEM 1 7 ( H ) )

FORM FDA 3304

IMPORTANT: Mark all mcl.pr a d p8p.n wlth Mb.d a n d l a ordw numtmn

5 ISSUING OFFICE (I\Wraa am@immnaloJ b STREETADDREGS

c m E E T ADDRESS REFERENCE YOUR

SUITE 325 .. ..- I

dC m e. STATE 1. ZIP CODE

11. BUSINESS CLASSIFICATION (Cnsdappmprmtem a s ) )

cC m a STATE 0. ZIPCODE $9,900.00~

FROM OUTSIDE THE UNITED STATES" TO INCLUDE

RECEIPT AND ACCEPTANCE OF SUPPLIES/SERVICES

THE COR FOR THIS ORDER IS: (CRYSTAL RICE,

QUESTIONS CONCERNING THE PRICING OR TERMS

QUESTIONS RELATING TO WHEN PAYMENT WILL BE

TOTAL CARRIED FORWAR TO 4 ST PAGE (ll

HEALTH AND HUMAN SERVICES

oom 12A-55, HFD-50

West and Associates, Inc.

IMPORTANT: Mark all packages and p a p e r s wi!h contract andlor o r d e r n u m b e r s -

I. DATE OF ORDER 2. CONTRACT NO ( 1 1any) 1 3 ORDER NO

FDA DO6126 00 01 DG 00 1 ~06126

DHHS/FDA/OFACS/IT Contracts Br. DHHS/PHS/FDA/PARKLAWN BLD,

3712 CAPULET TER RUTH m T E GIGLTOTTI

HFD 200 BOBBI JONESl

13. PLACE OF INSPECTIONAN0 ACCEPTANCE

- - - - FDA CONTACT PERSON: r-

THAT TARGETS CONSUMERS AS

18. SHlPPlNG POINT 19 GROSSSHIP WEIGHT 20 INVOICE NO

SUPPLIES OR SERVICES OUANT~

Receipt and ApEeptance of

TOTAL CARRIED FORWARD TO ISTPAGE (ITEM 1 7 ( H ) ) 8331.09

DEE GIBSON ON 301

For registered Vendors, remittance