Benefit Your Business

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Join the Autodesk Partner Network Now

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Autodesk has a global network of

Authorized Training Centers (ATCs) who
deliver authorized, instructor-led training
across the Autodesk product range.
The ATC channel is highly successful
because it is professionally run as a
business division to provide service,
sales and marketing support to Autodesk
customers all over the world.

Join the Autodesk Authorized

Training Center (ATC) Network
The more users who are well trained to expertly use Autodesk software
the bigger the business demand - and the bigger the need for up to date
professional training. And the more Partners Autodesk seeks to welcome
into the ATC channel to support the growth of the business.
Autodesk is a leader in 3D design, engineering and entertainment software.
Customers across the manufacturing, architecture, building, construction,
and media and entertainment industries use Autodesk software to design,
visualize, and simulate their ideas before they are ever built or created.
Since its introduction of AutoCAD software in 1982, Autodesk continues
to develop the broadest portfolio of state-of-the-art 3D software for global
markets and works to combine the resources, ideas, and creative thinking
of trailblazing companies, keeping its products and solutions on the leading
edge of performance and value.
From blockbuster visual effects and buildings that create their own energy
to electric cars and the batteries that power them, the work of Autodesk 3D
software customers is everywhere you look.
The Autodesk apps for iPhone, iPad, iPod, and Android, are today making
design technology accessible to professional designers with technology
originally built for movie studios, car designers, and architectural firms, and
making it available to anyone who wants to create and share their ideas
with the world.
Autodesk customers and students will perform faster, smarter, and better
with Autodesk software products when they work with the Autodesk
Authorized Training Center (ATC) partners, the premier Autodesk channel
for delivering authorized, instructor-led training.
The EU ATC Partner channel is managed by Connect, the distributor
of Autodesk ATC Programs for Europe.
Christian Kasper

Aoki Studio, image courtesy of Olivier and Christophe Defaye

Benefits for an Autodesk

Authorized Training Center (ATC)
10 TOP REASONS TO JOIN THE ATC PARTNER NETWORK NOW:
1. Visibility for your business
The Autodesk ATC website page gets an average of 500 visits per day.
Thats because Autodesk is promoting the ATC Program throughout web
properties, customer-facing events, and campaigns. ATC locations take
advantage of this traffic by listing accurate information and promoting
up-to-date courses and events.
2. Collaborative marketing efforts
ATC Partners can participate in special events and promotions such as
the annual Open Doors Certification Event, 2nd Shot campaign and the
globally famous Autodesk University event. ATC Partners can also attend
regional events such as the annual ATC Road Shows and benefit from direct
end user/corporate marketing and public relations campaigns which help
promote business for the ATC Partner channel.

Image courtesy of Johan Vikstrom

3. Alignment with an industry leader

ATC Partners can take advantage of the Autodesk brand equity. Using the
Autodesk completion certificates, site certificates and marketing/branding
such as email, web banners, signage and posters, means you can capitalize
on the power of the Autodesk brand to help maximize your credibility
and value.
4. Autodesk Certification
ATC Partners can take advantage of the increasing demand for certification
by increasing their status to Autodesk Certification Center (ACC). Autodesk
exams are available worldwide. Attract new customers interested in
validating their skills by earning certifications, and create a customized
learning path to help them achieve their goals while growing your training
business. Combining training and certification ensures that you provide a
total solution to your customers.
5. Autodesk online evaluation system
ATC Partner managers can get customer feedback and fuel marketing
efforts by utilizing the Autodesk online evaluation system. Capture
customer opinions about your training facility and classes and publicize
high scores to attract new business. You can also better understand
your customers future training needs, helping you get the most from
your marketing.

6. Customizable marketing templates

Establish and reinforce that you are an Autodesk ATC Partner with branded
templates. Download templates and copy blocks designed to help you
deliver an integrated marketing campaign or event.
7. Technical product training and support
As an ATC Partner, you can attend many technical training events for the
newest Autodesk software releases. In addition, you have access
to Autodesk product support specialists to assist with installation and
licensing problems.

Christian Kasper

8. Discounts
Autodesk works with suppliers to offer ATC Program participants discounts
on Autodesk Official Training Guides (AOTG), hardware and events.
9. Training licenses
Get the most recent training software updates. ATC Partner sites receive
training licenses with unique serial numbers. ATC Partner sites also gain
access to the most up-to-date software.
10. Beta licenses
With access to beta software ATC Partner sites know about future releases
long before the competition, so you can better prepare instructors for future
releases.

Why Autodesk Certification

exams give you a business advantage
Certification strengthens your business by offering end users a recognized
standard for knowledge and capability validation. It helps ATC Partners
attract new customers who want formal recognition from Autodesk of
their skills.

Strengthen your revenue Certification motivates individuals to take

up training to maximise their chances of passing globally recognized
exams and certifications

Provide end-to-end training and testing drive new revenue by

providing new training areas such as needs assessments, Certification
preparation workshops, etc

Ensure end users a return on investment performance measurement

for their training budgets

Bundle Certification with your other training and learning services to

increase business opportunities

Gain added value for your business proposition

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The value for an Autodesk

Certified Instructor
Accreditation as an Authorized Instructor (AI) is only the first step in the
global Instructor accreditation program and those who choose to can
progress to Autodesk Certified Instructor (ACI) the best of the best of
ATC instructors.
ACI offers premier coaching, mentoring, evaluation, and accreditation
services to ensure that only the most qualified instructors teach Autodesk
software.
The Autodesk Certified Instructor program is designed for professional
educators who instruct with Autodesk software. Based on a long-term
commitment to education, the ACI program provides instructors and
teachers with a globally recognized certification by Autodesk.
The ACI program is based on standardized requirements for various skill
levels on Autodesk software. These requirements are described in the
Industry Standards documents, which feature a modular content framework
to help instructors acquire the skills necessary to teach these solutions.
The Industry Standards documents specify the content that ACI candidates
should know before applying to the ACI program. The ACI program also
provides an in-depth evaluation of an instructors proficiency with
Autodesk solutions and the instructors ability to train others.
KEY BENEFITS
The ACI program is offered in several countries around the world and
includes the following benefits:

An official Autodesk Completion Certificate for display

Your photo identification and biography on the Autodesk
Professional Instructor Community
Use of ACI branding in professional correspondence and
promotional materials
Learning and training opportunities
Exclusive access to the global Autodesk Professional Instructor
Community
Opportunities to collaborate with and represent Autodesk at
industry functions
The ability to develop educational courses based on the Industry
Standards documents

To apply or learn more about becoming an Autodesk Certified Instructor,

contact autodesk@knowledgepoint.co.uk
The Instructor accreditation program brings tangible benefit to your
business because the ability to train well isnt only about technical training.
The Program helps you achieve a level of training ability that makes a
standout difference to your students, enhances your relationships with your
customers and helps your business performance.

Added value of the ATC partner

network with Connect
Connect is the distributor of Autodesk ATC Programs for Europe and
proactively drives the EU program by strategic leadership and operational
implementation to help the ATC partner network achieve success; and
to meet their business obligations to Autodesk. Connect provides the
infrastructure and service resource that the ATC partner network needs.
As a well established and successful business supplier to the learning and
training industry, Connect are experienced in solutions delivery.
Partner Support Team
A multilingual team of Partner Support Executives and Associates is available
to help all ATC Partners with queries and service requirements. You will get
access to a comprehensive communications program via a dedicated and
exclusive ATC Web Portal, plus regular emails and webinars to proactively
announce initiatives and to provide information on products, training
guides, beta testing opportunities and much more. You will also be able
to provide feedback in a quarterly survey of the ATC Partner channel
which seeks your views and asks you to rate our performance as your
service provider.
Marketing and PR
There is an extremely active marketing and public relations program
promoting both training and certification; initiating industry press coverage
through thought leadership, opinion articles and case studies. We discuss
and debate with the key industry press to enhance industry credibility and
recognition of Autodesk Certification to support the ATC Partner channel.
You will be invited to attend one of an annual series of regional ATC Partner
exclusive meetings held each new Program year to be briefed on future
plans and strategies, hear new announcements, review initiatives and
contribute to the ATC Program.
ATC Portal
This is a bespoke website providing operational information and reference
material for product news, exam launches, campaign initiatives; operational
notifications; and PR and marketing information. The Portal is the ultimate
reference with full details easily accessible; plus an ordering facility for
Autodesk training guides. We utilize Twitter and Facebook and eshot
broadcasts to provide alerts on whats happening.
Autodesk Official Training Guides
You will have access to the Autodesk Official Training Guides (AOTG)
and Autodesk accredited author and publisher materials as well as
qualify for discounts on Autodesk official curriculum from a number of
Authorized publishers.

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Case Studies

Christian Kasper

Optimizing its Digital Prototyping Investment

Why Autodesk Certification Exceeded Brushs Expectations
The training and certification process is bringing a broad range of benefits
to BRUSH from both an employee and a management perspective. Symetri,
an Autodesk partner and Authorized Training Center, worked with Brush
to deliver a phased training program. Staff who passed the exams are
delighted that they achieved an independent validation of their skills and
knowledge along with recognition of their achievements.
For BRUSH, as a whole, the ability to validate the skills and knowledge of its
people, and also to accelerate their professional development and improve
their productivity has been a key benefit. Ultimately too, this approach will
help BRUSH get the most out of its software investment, strengthen its
competitiveness and drive business advantage.
A Brush project manager says for us, optimizing our investment in Digital
Prototyping is as much about ensuring our staff are highly skilled in the way
they use the Autodesk solutions as it is about implementing the solutions
themselves. We believe that the training process is both helping to improve
the productivity of our staff and by validating our capabilities in this area,
helping to improve our competitiveness in the marketplace.
Adding Value through IT
How Training Helps Southend-on-Sea Borough Council
Optimize Investment in Autodesk Software
Southend-on-Sea Borough Council (SBC) is responsible for providing all
major public services across the Southend area including education, libraries,
social services, highways and waste management.
SBC was using AutoCAD Map as its main design and drawing creation
tool and needed to find a way for its users to access and utilise the same
Ordnance Survey (OS) and corporate data and make the most of tools
within the solution that support enhanced productivity. To achieve this,
it turned to AIT Spatial Ltd, an Autodesk partner and Authorized Training
Center.
Explains the waste solutions project manager at Southend-on-Sea Borough
Council, I found AIT Spatials approach to the problem and training very
refreshing. The level of knowledge and experience amongst the AutoCAD
users at Southend differs widely, yet the training was sympathetic to this
and able to cope with all requirements and questions.

Image courtesy of Hangzhou Xuanji Science & Technology Information Corporation

Building a Center for Design Excellence

How Autodesk Helped BIM Academy Meet its Strategic Goals
Building Information Modelling (BIM) is an intelligent model-based process
that provides insight for creating and managing building and infrastructure
projects faster, more economically, and with less environmental impact. BIM
facilitates a new way of working: creating designs with intelligent objects.
Regardless of how many times the design changes - or who changes it the data remains consistent, coordinated, and more accurate, improving
communication and collaboration for all stakeholders.
BIM Academy is a joint venture between Ryder Architecture and
Northumbria University and is an Autodesk partner and Authorized Training
Center. The core vision is to support the adoption of BIM in the industry
through education, consultancy and research & innovation. BIM Academy
has introduced CPD events as part of the education program. These events
complement the Revit skills training delivered as part of the undergraduate
curriculum and BIM Academy Revit training offered through its ATC profile.
The current graduates have already achieved high qualifications in
Architecture or Architectural Technology and the aim is to introduce other
design disciplines into the group. Significantly, the first wave of graduate
recruits are now securing employment in wider industry having broadened
their experience and skills in their time with BIM Academy.

Your Commitment
As an ATC partner you undertake to deliver:
Quality training on Autodesk products.
5 delegate submissions per installed licence.
20 exams (5 per quarter) if you decide to provide Certification.

Autodesk is always looking for partners to help create the

designers and artists of the future. Authorized Training Centers are
one of the keys to that future as the demand for training, learning
and certification expands and as our technologies advance into
exciting new territories. If you want to be part of this movement,
apply now to be an ATC, and help our customers create our
future.
Norman Buckberry
Business Operations Senior Manager Autodesk Education
Christian Kasper

Fees and Applications

For specific information on the registration fees for the ATC

program, please contact the Connect team

How to Apply
In a challenging business environment, your best shot at achieving a
competitive edge is by enhancing the core skill set that is at the heart of
your businesses excellence in IT training. Make that difference now by
applying to become an Autodesk Training Center today.
Email

autodesk@knowledgepoint.co.uk
or

Phone: +44 118 918 1580

UK only: 0845 223 5518
KnowledgePoint Limited, C1 Eskdale Road, Winnersh Triangle,
Winnersh, Wokingham, RG41 5TS, United Kingdom

*605198*

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