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by Bhavin Gandhi
Talk to your existing customers: Most companies are so focused in expanding their
business and going after new customers that they sometimes forget to value their existing
customers. Surprisingly, some of the best ideas come from your own customers rather
than your employees. And hence, it is very important to listen to your existing customers
than completely focusing your attention on growing your business by acquiring new
customers. Obviously, your customers are not always going to tell you what are the risks
that your business is going to face in the future, but you can at least estimate those risks
based on your customer's feedback. Take T-Mobile for example, when they started to
listen to their customers, they changed the entire mobile industry through their "uncarrier"
movement. On the contrary, look at Black Berry; if they would have listened to their
customers and recognized the need for touch-phone touch with the third party app
development support, then they wouldn't be in this difficult financial situation today.
Obviously, no one can eliminate all blind spots that your organization will face, but you can
take proactive steps to lessen risks associated with it. I hope, my blog can help you in
minimizing these risk factors. Let me know, if you have any other ideas through which we
can eliminate our organizational blind spots further. Thanks - Bhavin Gandhi
Bhavin Gandhi | August 3, 2015 at 9:00 AM | Tags: 21st century, Encourage disruptive
behavior,Innovate or die, Innovation culture, Leadership, Learn from your customers, Organization's
blindspots, Reinvent your organization, Think outside the box | Categories: 21st
Century,Leadership, Management | URL: http://wp.me/p103Cm-eb