Escolar Documentos
Profissional Documentos
Cultura Documentos
Garima
Sanjit
Sonia
Contents
Introduction................................................................................................................ 2
Factors affecting success of a mall.............................................................................2
Mall Management....................................................................................................... 3
Location analysis........................................................................................................ 3
Space planning & design............................................................................................ 5
Tenant-mix.................................................................................................................. 5
Introduction
Magneto Mall, Raipur was opened 5th February 2010. It is central India's largest mall
and provides world-class entertainment, business and luxury brands in a truly
international ambience. A 10,35,000 Sqft extravaganza that packs in a million
attractions. It constantly efforts to bring million attractions for the people of Raipur
in a fast pace, with brands in the category of apparels, leather, hypermarket,
gaming, multiplex to Raipur for the first time. Magneto endeavour to hold regular
carnivals, events, festivals for the people of Raipur city to enjoy, have fun, learn,
dance, sing or just chit-chat. Events like Magneto Carnival, Magneto Summer Mania
& Magneto Mumbai festival, Magneto Shopping festival, Magneto Jingles to give a
experience that Raipur will never forget.
It is spread in 10.35 Lacs sqft with first ever formats of Mall cum Multiplex
(PVR Cinemas) in Raipur.
It has a in house Auto Zone (Mercedez Benz, Maruti Suzuki, Audi)
Magneto is the most suitable place for businessmen's presentations, counter
selling, training programs, seminars, customers meet and management
deals.
Magneto Offizo is Raipurs first international standard based office space with
amenities to cozy you at your work station.
Palika Bazar of 35,000 sqft. (140 retail Shops)
Bellagio is a premium & luxury format stores
Magneto Haat for local retailers
Site- the ease of getting there is a critical determinant of where families shop.
In todays competitive world where customer owes no loyalty for a shopping mall, magneto offer some
unique positioning to attract more footfalls. Innovative concepts offered by Magneto:
Magneto HaatMagneto-The Mall had launched an interesting concept namely Magneto HAAT back in 2010.The rationale
behind launching 5,000 sqft. HAAT was to bring in small local retailers and service providers, who are normally
unable to afford a shop in malls but are appealing to middle and lower class customers due to lower prices.
They conducted a study and identified about 25 categories of products and services ideal for this concept.
Further, we also carried out survey and exploration of small and micro retailers in local market to
identify potential retailers for the HAAT, and to ensure the required varieties with quality within economical
prices.
Mall Management
5S Dec-15
4
3
2.5
2.5
2.5
Location analysis
Area
Details
Magneto mall is built in a total area 10,35,000 sqft
The mall cum multiplex covers 4,70,571 sqft
The 4 Star Hotel Hyatt covers a total 1,22,341 sqft
It also provides space for Offices which is about 1,60,864 sqft
Basement Parking 2,81,224 sqft
Catchment
Within the vicinity of 1km
There are more than 7000 Houses
Sec A 15%, Sec B 65%, Sec C 20%
City 36 Mall is one of the nearest mall
Within vcinity of 2km
There are more than 10,000 Houses
Sec A 20%, Sec B 60%, Sec C 20%
Its nearby colonies are:
o Avanti Vihar, Amlidih, Maruti Residency, Rajendra Nagar, Shankar
Nagar, Anupam Nagar, VIP City, Civil Lines, SBI Colony, Agriculture
College society etc.
Ground floor
plan
Hypermark
et
Apparels
Fashion
Entertainm
ent
Business
Centre
Parking
Fashion
accessories
Apparels
Dining
Institutes
Automobile
showroom
Discount
format
store
Gaming
Offices
Kids play
area
Magneto
haat (small
shop for
small
retailers)
Party hall
Budget
hotel rooms
Boutique
exhibits
Adventure
Tenant-mix
Second floor
planning
Third floor
planning
Fourth room
planning
4star hotel
and offices
Fifth room
planning
4star hotel
and offices
Sixth room
planning
4star hotel
and offices
75.9
1.7
13.8
1.7
1.7
anchor
multiplex
automobile
hypermarket
gine dining
foodcourt
gaming
vanillas stores