SPEAKERS

Nancy Giordano
Principal, Brand Futurist | Purple Telescope
With an abundance of energy and passion, Nancy has spent her career
building, shaping and reviving many of the country’s most prestigious
brands. A brand futurist, she sees the powerful possibilities that exist at the
intersection of cultural trends and authentic brand stories. Inspired by all
she sees, Nancy is frequently invited to present her unique trend perspec-
tives at conferences and client boardrooms across the country.

Purpletelescope.com | nancy@purpletelescope.com | twitter: @nancygiordano

Brooke McMillan
Online Community Evangelist | LIVESTRONG
Brooke helps support and educate hundreds of thousands of people every
day. To build community and raise awareness beyond the now iconic yel-
low wristband, Brooke reaches out proactively via online tools such as
Twitter, Facebook, the LIVESTRONG Blog, Flickr, YouTube and more.
Brooke’s experience with LIVESTRONG dates back to 2004, and makes
her uniquely qualified to serve as a public voice for the beloved organiza-
tion.

Livestrong.org | brooke.mcmillan@livestrong.org | Twitter: @LIVESTRONG facebook.

com/livestrong

David J. Neff
Creator, Co-Founder, Director | Ridgewood Associates + Lights. Cam-
era. Help.
With a professional focus on Non Profits, David helps people for a living.
He works in turn as a teacher, speaker, blogger, network weaver, and so-
cial media Scientist. David truly knows the positive power of social media,
and truly knows how to use it: in 2009 the Austin American Statesman
included David as one of the "Top 20 Social Media People in the state of
Texas", and The American Marketing Association named him "Non Profit
Social Media Marketer of the Year".

dneff22@Gmail.com | Twitter: @daveiam | www.daveiam.com

Calvin Carter
Founder | Bottle Rocket Apps
Calvin sees the iPhone as a game-changing platform uniting information,
instant access and unlimited range to create entertainment and enterprise
solutions. His mission is to create elegant, useful and functional applica-
tions. His Dallas-based company is known for such top iPhone apps as
Gas Buddy, Doodle Bomb, Voxie Pro Recorder and the Wings series.
Bottle Rocket also develops custom apps for companies such as NPR,
Disney and PBS.

bottlerocketapps.com
whurley
Co-founder + CTO | Chaotic Moon Studios; The Mobile Application
Studio
A sought-after public speaker and frequent interviewee, whurley is one
of the world's leading authorities on open source, open innovation, and
augmented reality. He has received numerous awards, including an IBM
Pervasive Computing Award, an Apple Computer Design Award, and
IBM's Master Inventor title. LinuxWorld magazine named him one of the
“Top Leaders in Open Source Business” in 2008, and the Austin Chronicle
crowned him “2008’s Best Evil Genius.” He has co-founded some of the
biggest open mobile development events on the planet including iP-
honeDevCamp, iPadDevCamp, and preDevCamp.

chaoticmoon.com | whurley.com

Omar L. Gallaga
Austin American Statesman
Omar reports on technology culture for the Austin American-Statesman
and NPR's "All Things Considered" and "All Tech Considered". He boasts
a varied background that includes roles as founding editor of Austin’s
Spanish language newspaper, and as a writer and performer with Austin’s
Latino Comedy Project. Omar has a constant eye on the horizon of what’s
new in tech, and the well-rounded worldview and humor to make you want
to hear all about it.

Twitter: @omarg | facebook.com/ogallaga | linkedin.com/in/omarg

Shane Guiter
Director of Development | KLRU-TV, Austin PBS
Prior to joining the station in 2005, Shane worked in non-profit, Off-Broad-
way theatre in NYC as both Chief Marketing Officer and Director of Indi-
vidual Giving for New York Theatre Workshop and the Vineyard Theatre.
He began his non-profit career more than a decade ago as a marketing
officer at Austin Lyric Opera.

www.klru.org | sguiter@klru.org | Twitter: @shaneguiter | http://shaneguiter.tumblr.com/

Kristin Calhoun
PBS Interactive
For the past ten years, Kristin has been a key player in the digital evolu-
tion of two of the country’s most important public media organizations. At
PBS, where she is currently Director of Station Products and Innovation
providing PBS member stations the tools and offerings they need in order
to meet the needs of their diverse local communities. And before that, at
NPR where she helped transform the distribution model for public radio.
An expert in helping nonprofit organizations leverage technology and new
media in support of their missions, Calhoun has also worked for the Amer-
ican Diabetes Association and the International Solar Energy Society.

remotecontrol.pbs.org | kcalhoun@pbs.org | Twitter: @KCalhoun and @SPI_PBS

DIGITAL COACHES

Dara Quackenbush
Public Relations Professor | Texas State University
Dara has more than 15 years of experience in marketing communica-
tions, public relations, branding and product positioning and has worked
with both start-ups and Fortune 500 companies. She is one of winners of
the 2010 Austin American-Statesman Texas Social Media Awards and the
recipient of the 2010 Mentor Award from the Austin professional chapter of
the Association for Women in Communication.

dara@daraquackenbush.com

Lani Rosales
President | New Media Lab
Lani heads a digital communications company here in Austin, and is the
New Media Director at AgentGenius.com, the nation's most widely read
online real estate magazine. She’s known for her commitment and energy
in helping others to learn online networking tools, and works with busi-
nesses to implement social networking tools in house so they can both
flourish and save money.

http://nmlab.com

Bryan Moffett
VP, Digital Strategy/Ad Operations | National Public Media
Bryan knows his way around new media, NPR and PBS, so holds unique
insight into how it can impact your digital media strategy. NPM manages
the national/spot inventory for NPR and PBS on-air and online, including
all digital platforms.

bmoffett@nationalpublicmedia.com | Twitter: @bryanmoffett

Benn Rosales
Founder + CEO | New Media Lab
Benn specializes in technology business development and social media
marketing. As an entrepreneur, he founded New Media Lab as a digi-
tal communications company working to reduce costs for businesses by
teaching them how to use social networking tools themselves. He’s also
Founder and CEO of AgentGenius.com, the nation's most widely read
online real estate magazine.

http://nmlab.com