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Associate Director

Location: Guangzhou
Share accountability for client results and oversees team's execution of client activities, including
anticipating any potential business challenges and working with the team to resolve them;

Develop and maintain broad and deep media relations, esp. VVIPs of media groups and TV station
managers, etc., and take in-depth understanding of their styles and characteristics, develop media
strategy independently;

Build up and maintain positive interaction with key contacts clients, media & peer agencies, which
will benefit BD, media system and recruitment;

Oversee implementation of social media plans;

Contribute to the teamwork atmosphere, identifying and sharing good practices across groups and
offices, professional in training subordinates to enhance their ability;


At least 10 years working experience in public relation agencies or related ones, more than 2 years
working experience in charge of mature business team.

Related PR experience is preferred, unique understanding in at least 2 industries.

Have big picture and strategic thinking in PR management, able to provide feasible and efficient
solutions. Better to coordinate in business development planning.

Team management skill, have passion and sense to coach and grow the members, make efforts to
enhance their ability.

Capabilities to understand the key concept of a brand and how to develop creative ideas based on
the concept or key message, have unique thoughts about new business;

Have strong communication skills and ability to influence key partner / co-workers and get them to
buy in to plans;

Bilingual in English and Chinese. Good skills in PPT and proposal writing.