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RESUM

Kirsten Yeates
2408 Meadowlark Circle, West Sac. 95691
c 916.616.7597 | kirstiyeates@gmail.com

Employment and Experience


Community Parent, Yolo County Representative
WarmLine Family Resource Center | June 2014 Present

Current Yolo County representative for a non-profit that provides resources, referrals, support and plans events for families within
Northern California. As a Community Parent for the WarmLine Family Resource Center, I attend local non-profit leadership meetings
on behalf of WarmLines Executive Director and represent WarmLine at outreach events. Additionally, I serve as coordinator and
facilitator for Warmline sponsored community events and educational trainings provided by experts in the medical field as well as
authorities in special education. Lastly, as someone who shares and understands the common experience of parenting a child with
special needs, I am in a unique situation to be able provide emotional and purposeful parent-to-parent support.

Creative Lead and Social Media Manager, Public Affairs and Outreach
California Victim Compensation & Government Claims Board | May 2009 July 2014

I served as an Associate Governmental Program Analyst within the public affairs department with the objective to promote awareness
and to publicize the VCGCB, its programs and information. Responsible for developing and implementing communication materials
for the California Victim Compensation Program (CalVCP), to reach crime victims and underserved populations within California,
while utilizing effective and appropriate outreach methods and strategies. In my position, I managed all of CalVCPs public social
media accounts and created the content, graphics and several social media-based advertising campaigns. I created policies and
procedures for social media account use, and continually monitored and responded to public inquiries. I utilized my experience
and skills as a designer to create visual communications on behalf of the VCGCB. I was solely responsible for conception, design and
production of all publications and outreach materials, including, but not limited to: brochures, posters, annual reports, legislative
reports, banners, environmental graphics, blogs, and infographics. I also assisted with the development and implementation of
CalVCPs communications and outreach plan. In addition, I monitored media affecting victim-issues, and relevant legislation. I helped
plan, coordinate, publicize and document all public activities, and worked to represent the CalVCP at outreach events. Lastly, I was
responsible for creating contract proposals, tracking budgets, and facilitating purchases for outreach and advertising expenditures.

Graphic Designer and Staff Services Analyst, Legislation and Public Affairs Division
California Victim Compensation & Government Claims Board | December 2007 May 2009

Responsible for design and production of all publications and websites, including, but not limited to: brochures, posters, fliers,
banners, internal/external newsletters, blog, web and html email graphics. Additionally, responsible for developing/implementing
specific ad campaigns, researching/developing public information materials, assisting with awareness activities, writing internal/
external news articles, researching/implementing appropriate media technology (video sharing and applicable social networking),
creating/updating applications, and obtaining competitive bids for materials, advertising and printing.

Owner and General Partner

Pear and Peony | February 2007 June 2012


Responsible for all aspects of a small consulting business and online storefront with an environmentally friendly emphasis. While
running this company I worked to plan events, provide custom design services, and create handmade favors and gifts for weddings
and corporate events. I developed a comprehensive business plan and multiple marketing strategies that allowed our designs
and products to be featured on national radio programs, multiple local and national magazines, and in a large variety of online
publications and features. While executing my business plan I wrote and distributed information to traditional and alternative media
outlets including, magazines, blogs and broadcast media, to reach target audiences. In addition I was responsible for answering
all inquiries, including those from national magazines, reporters and corporate spokesmen. I implemented our marketing plan
successfully while maintaining good working relationships with contacts throughout the country.

Advertising Supervisor

Trader Publishing Company | March 2004 December 2007


Supervised a team responsible for the design, communication and file management of over 20 monthly magazine publications.
I supervised the writing and products of the staff I managed and I served as primary contact for clients and outside contacts. My
responsibilities also included all related technical support: coordinating printing arrangements, copy writing, editing, pre-press,
creation of original artwork, and client communications for high-end client accounts. Other responsibilities include: creating and
implementing marketing collateral, quality control, file organization, presenting artwork and designs to clients, creating capital and
yearly budgets for hardware/software, installing and maintaining software, writing and creating job manuals, researching complaints
and resolving customer complaints and accounting disputes.

Kirsten Yeates 2408 Meadowlark Circle West Sacramento, California 95691

RESUM

Kirsten Yeates

page 2

2408 Meadowlark Circle, West Sac. 95691


c 916.616.7597 | kirstiyeates@gmail.com

Education
Claremont Lincoln University

MASTER OF ARTS IN SOCIAL IMPACT

April 2015 June 2016 | Graduated with honors.

Pacific Union College

B.S. IN GRAPHIC DESIGN | A.S. IN PHOTOGRAPHY


September 1999 June 2003 | Graduated with honors.

Volunteer and Contract Work


School Site Council Member:
Publicly elected member of School
Site Council for public charter
school in West Sacramento,
Lighthouse Charter School, 2015
present
Board Member:
Board member of local
public school PTC to improve
extracurricular activities, fund art
and music programs. and facilitate
communication bettween teachers,
parents and coordinate volunteers
for each classroom, 2015present
River Charter Schools:
Parent volunteer: addressing public
officials for the charters approval
process, and facilitating outreach,
2015present

Families for Early Autism


Treatment, (FEAT):
Media Chair for a local non-profits,
fundraising events and promotional
materials, 2013present
Slow Food Sacramento: Website
design, development, rebranding and
ongoing web support. 20132016
Kingbird Farms: Identity
design, product designs, marketing
publications, website/e-commerce
design 20082015
Campaign Volunteer:
California Assembly District 6, 2014
Board Member:
Elmhurst Neighborhood Association,
20112012

Committee Member:
UCDavis Medical Center Community
Advisory Committee, 20112012
Campaign Volunteer:
NUSD school bond ballot measures,
20052006
CHSI Inc:
Design/layout for quarterly magazine,
and corporate materials, 20072012
Lincoln Center, New York:
Package and print design, event
planning, 20082010
Vogue Magazine:
Event package design, 2008
Modern Bride Magazine:
Package design featured in the August
and October 2008 issues

Skills
Advocacy: Experience testifying in legislative process, writing letters, meeting with legislators and staffers

Software expertise: Adobe Creative Suite 5 and 6, FileMaker Pro and Microsoft Office

Language: Reading, writing and speaking knowledge of Spanish

Media Monitoring: Including news and legislation, and adapting content for social media and various audiences
Web: Creating/managing websites using html, CSS, & various CMS including: Dreamweaver and Word Press.

Writing and Editing for External Communications: Publications, websites, press releases and social media

Awards
Executive Officer Achievement Award 2012
Creativity, Innovation, Dedication, and Outstanding Work at the VCGCB
State information Officers Council (SiOC) Awards for Excellence in State Government:
Social Media Outreach | Gold Award | Digital Dedication to Victim Outreach, 2014
Public-Private Partnership | Gold Award | Suited for Success, Domestic Violence Awareness Month, 2013
Annual Report Presentation | Gold Award | CalVCP Year in Review, 2013
Social Media | Silver Award | Creating an Online Victim Service Community, 2013
Event | Gold Award | California Victims Rights Month Rally, 2012
Social Media | Gold Award | CalVCP Like Us, 2012
Brand Identity Design | Gold Award | CalVCP, 2011
Newsletter | Gold Award | CalVCP Connection and Internal Newsletters, 2010
Brochure | Gold Award | Help for Victims of Hate Crime, 2009
Newsletter | Silver Award | Victim Compensation Connection, 2009

Kirsten Yeates 2408 Meadowlark Circle West Sacramento, California 95691