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The

Colorado Business
Resource Guide

Your success is
Colorado’s success.

Partnering for the success of Colorado’s business:


Colorado SBDC Network A LETTER FROM THE COLORADO SBDC

A PARTNERSHIP FOR BUSINESS SUCCESS —


COLORADO STYLE!

DEAR ENTREPRENEUR,
Thank you for requesting The Colorado Business Resource Guide! This book
is one of the most successful and comprehensive business start-up guides in the
nation. The Colorado Business Resource Guide is made possible by a collaborative
effort between federal and state business assistance agencies and the private sec-
tor. As federal and state agency budgets are reduced, this public-private partner-
ship has become the most cost-effective way to produce this tremendous guide.
Since its inception in 1998, more than 200,000 copies of The Colorado Resource
The
Guide have been distributed to entrepreneurs across Colorado and the nation. This Colorado Business
year’s partners include: ColoradoBiz Magazine, Colorado District Office, Colorado Resource Guide
Office of Economic Development and International Trade, and the Colorado Small
Business Development Center Network. There has never been a better time to join
Colorado’s business community. Over the years, several national publications have Your success is
Colorado’s success.
ranked Colorado as one of the best places in the country to start, build and grow a
new small business. Nearly 98% of all firms in Colorado are considered small. Over
52% of all private sector workers are employed by small businesses. Small busi-
Partnering for the success of Colorado’s business:
ness is big business in Colorado! Get involved and take advantage of the support,
education and business information outlined in The Colorado Business Resource
Guide. Make it a permanent and well-used resource. Our programs will provide in-
valuable assistance, support and information as you progress through the various
stages of your business’ growth. Please let us know how we can be of service - we
are only a phone call away.

Best of luck in all your future


business endeavors.

This publication was produced in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations
expressed are those of the author(s) and do not necessarily reflect the views of the SBA. SBA’s participation in this guide does not constitute or imply its endorsement of
any opinions, products and/or services (SBA authorization # 04-0811-58). All SBA programs are extended to the public on a nondiscriminatory basis. For the SBA office
nearest you, check the U.S. Government pages in the telephone directory, visit our website at www.sba.gov, or call the U. S. Small Business Administration’s Colorado
District Office at (303) 844-2607 or FAX (303) 844-6539.

4 • www.coloradoSBDC.org
Colorado SBDC Network INTRODUCTION

THE COLORADO BUSINESS


RESOURCE GUIDE

This guide is the product of a joint effort by the Colorado Office of Economic De-
velopment and International Trade (OEDIT), the Colorado Small Business Development
Centers (SBDC), the U.S. Small Business Administration (SBA) and Colorado District
Office. It provides general information to assist you in starting and maintaining a busi-
ness in Colorado. This Guide references most city, state and federal forms needed to
establish a business in Colorado. Depending on your individual requirements, you may
obtain these forms on the Internet or request an individual packet:
• The application for the Employer Identification Number, Form SS-4
This application is for a Federal Employer Identification Number (FEIN), which must
be filed by all businesses except sole proprietors. A sole proprietor is only required to
file this form if he/she will have employees. A sole proprietor without employees may be
asked for an FEIN by a banking institution, but it is not required. A Sole Proprietor uses
his/her Social Security number for income tax purposes. There is no fee associated with
processing the application or issuing an FEIN. You can apply by mail or fax.
• Industry Specific Licensing Information
This is included when there are state and/or federal licensing, permitting ¬or regis-
tration requirements for your particular business.
• The Colorado Business Registration, Form CR100
This is a multipurpose form used to open state sales and use tax accounts, and es-
tablish state withholding and unemployment insurance accounts.
• The Trade Name Registration
Is done online with the Secretary of State www.sos.state.co.us. This is used by gen-
eral partnerships and sole proprietors who only need to register their trade name. If you need applications or have further
• City Sales Tax Applications questions, please contact:
These are required for city sales tax licenses or business registration. For city forms,
contact the appropriate city clerk. SBDC SMALL BUSINESS
• Secretary of State forms HOTLINE at
To obtain any forms that must be files with the Secretary of State please contact the
Secretary of State at (303) 894-2200, www.sos.state.co.us or your SBDC Small Business
(303) 592 – 5920
Hotline at (303) 592-5920 for assistance.

Good luck and best wishes for a


prosperous future in your new business!

www.coloradoSBDC.org • 5
Colorado SBDC Network STARTING A BUSINESS CHECKLIST

Starting a business is risky. Understanding the risks and


reducing them through careful planning improves the
Ask Yourself the Following chances for business success. You should be fully aware
Questions: of the implications of owning your own business. A new
business venture will affect both you and your family.
Carefully analyze your reasons for starting a business.
3 Am I a self-starter? Do I have the disci- How will it fit with your family and your lifestyle?
pline to maintain a schedule?
business. A new business venture will affect
3Do I want to earn more money? Will this 3Have I discussed this proposed business both you and your family. Carefully analyze
business earn more money from the begin- with my family? your reasons for starting a business. How will
ning or do I need to be prepared to initially it fit with your family and your lifestyle?
work for less? 3 Do I have the money needed for business
start-up and initial operating expenses until I 3 Am I aware of the personal and business
3Do I want to be more creative? Do I have start earning a profit? tax implications of starting my own business?
the necessary skills to be successful in this Refer to the Income and Property Tax chapter
business? 3 Have I decided upon the legal structure of this Guide and/or contact the Internal
of my business, chose a business name and Revenue Service at 1-800-829-1040 or www.
registered my business with the appropriate irs.gov for more information.
city, state and/or federal agencies? Sole pro-
prietors, general partnerships, and unincor- 3 Have I defined the products or services I
porated non-profit associations are registered will provide? Is there actually a need for what
with the Colorado Secretary of State online. I will provide in today’s marketplace? Is the
Refer to the Legal Structure and Registration demand great enough to be profitable? Who
chapter of this Guide. are my competitors? What is my competitive
advantage? Develop your marketing strategy.
3 If your business will have employees, Refer to the Marketing chapter of this Guide.
you must open federal, state and local wage
withholding and payroll tax accounts. File 3 Are there any special licenses required for
Form CR100 with the Colorado Department the business I am starting? If you need industry
of Revenue. File Form SS-4, Application for specific information, call the SBDC Small
Employer Identification Number, with the Business Hotline at (303) 592-5920 The Small
Internal Revenue Service, by mail, fax or Tele- Business Development Centers (SBDC) has
tin. Obtain workers’ compensation insurance comprehensive information on federal, state and
from a private insurance carrier, an indepen- local business licensing requirements.
dent insurance agent. Refer to the Employer
Responsibilities chapter of this Guide. 3 Have I found the best location for my
business? The Colorado Department of
3 If your business will be selling, renting or Transportation, 4201 E. Arkansas Ave., West
leasing tangible personal property, you must Annex, Room A-100, Denver, CO 80222, (303)
obtain the proper state sales tax license from 757-9488 or www.dot.state.co.us has informa-
the Department of Revenue and determine tion on traffic patterns on state highways.
if a separate local sales tax license is also Some local governments have information
required. Sales tax licenses are also required on city and county roads. They may also have
3 Am I looking for more flexibility in my work if you rent accommodations for less than 30 information on local population demograph-
and family schedule? Will this business allow days. Refer to the Colorado Sales Tax chapter ics. The U.S. Census Bureau, (303) 264-0220,
me to work the schedule I desire? of this Guide. Starting a business is risky. and Colorado State Data Center, (303) 866-
Understanding the risks and reducing them 4147, are also useful resources for population
3 Am I ready for different challenges and through careful planning improves the chanc- demographics. Be sure to observe pedestrian
adventures? Am I prepared to respond quickly es for business success. You should be fully movement during business hours to estimate
to the needs of my business? aware of the implications of owning your own walk-in potential.

6 • www.coloradoSBDC.org
Colorado SBDC Network STARTING A BUSINESS CHECKLIST

3Have I checked with the city and county plan should outline your background includ- The best advice for
government authorities regarding any special ing your strengths and weaknesses. Evaluate anyone starting or
business regulations, sales taxes, personal where you are today and develop a plan to operating a business is
property taxes and zoning restrictions affect- achieve your goals. Refer to the Business Plan to EDUCATE YOURSELF.
ing my business for every location where you chapter of this Guide. This Guide is only a first
conduct business? step. It outlines the basic
3 Have I developed a financial plan, includ- information you need to
3Have I sought management advice and ing profit and loss projections, cash flow start you business. This
counseling? Assemble your team of profes- analysis and capital requirements? Determine following checklist can
sional advisors, i.e., accountant, attorney, the proper pricing strategy for your product be used as a guide as you
insurance broker, real estate agent, etc. Your or service. Do I have enough resources start your business.
local Small Business Development Center, to adequately support my business and
SCORE chapter, the Small Business Admin- myself until I begin making a profit? What business activities far enough in advance to
istration, trade associations and your local type of financing will my business need? cover your growth. Refer to the Liabilities and
chamber of commerce all are good resources. What financing options are realistic for my Insurance chapter of this Guide.
Refer to the Choosing Advisors and the Sourc- situation? Refer to the Business Plan and the
es of Assistance chapters of this Guide. Financing Options chapters of this Guide. 3 Have I protected your ideas, products,
symbols and logos through proper registration
3 Have I developed a sound business plan 3 Have I identified your liability risks? Obtain and maintenance? Refer to the Trademarks,
with specific goals and objectives? A business adequate insurance coverage. Protect your Copyrights and Patents chapter of this Guide.

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www.coloradoSBDC.org • 7
Colorado SBDC Network BUSINESS ENTRY OPTIONS

There are typically three avenues available when going


into business: starting a new venture, buying an existing
Starting a New Venture business or purchasing a franchise. It is advisable to
A new start-up is typically pursued when seek professional accounting and legal help before
you have a unique idea that requires special starting any business.
equipment, specialized talents or a new way of
doing things. A new venture may also be pur- existing business, you may also acquire its
sued when there is a customer base you can debts. Purchasing an existing business can be If there are employees in the
serve, or you are aware of an unfilled market fairly complex. The following is a brief summary Business
need (e.g., there is not a dry cleaner within 12 of some of the concerns of which you should You will be responsible for withholding
square miles). The principal advantage of start- be aware: income tax, Social Security (FICA), Medi-
care and local employment taxes. You
• How successful is the business? How well
will have to pay the employers portion of
known is the business? How loyal are the
FICA, Medicare and local employment
customers to the business? Is their loyalty taxes. You must open new employee
based upon the current ownership? payroll accounts unless you buy out
• Do you know why the seller is selling the the stock of an existing corporation or
business? If the business has not been membership in a limited liability company
profitable, find out why. Do you have a plan and do not set up a anew business entity.
to make it profitable? In every case, the unemployment history
• Does your purchase agreement include the established under the former owners will
transfer to your unemployment insurance
sale of the business name? The property?
account. When you purchase the busi-
The equipment and inventory? The debts?
ness, the former owner should file Form
Be sure the exact terms of the sale are ex- UILT-2 to report the change in owner-
plained clearly, in writing, before you buy. ship for unemployment tax purposes. For
• Ask the seller about outstanding claims on more information on payroll tax require-
inventory, equipment and fixtures. Whose ments see the Employer Responsibilities
responsibility will it be to settle these claims? section of this guide.
• Are there liens against the property you are
buying? Check with the seller and recorder’s be liable for sales tax debts of the business.
office in the county where the business As a precaution, you should get a tax status
and the seller are located. Check with the letter from the Colorado Department of Rev-
Colorado Secretary of State, Uniform Com- enue before buying. The tax status letter must
mercial Code Section, 1700 Broadway, Suite be requested by the current owner using Form
ing a new business is that you are in control of 200, Denver, CO 80202, (303) 894- 2200 then DR0096. Tax status letters may be requested
how you want your business to operate. There press 2, or at www.sos.state.co.us for records on all state collected tax accounts including
will be no negative history or track record to of any security interests that may have been sales tax, wage withholding and corporate in-
overcome. You will be able to provide your filed as liens against the property or assets come tax accounts. There is a $7 charge for
product or service the way you think it should of the business. each tax letter requested. If you purchase a
be provided. The principal disadvantage is the • Will the corporation or limited liability company, you
need to start from scratch and to set every- owner of the building transfer the lease to may have the option of keeping the same sales
thing up from square one. Factors you need to you? What are the terms and restrictions of tax account with the Colorado Department of
consider when forming a new venture include: the lease? Revenue. If you purchase a sole proprietorship
legal structure, location, marketing and adver- • Review the business’ past and current or a partnership, you are required to open a
tising, facilities, equipment, employees, taxes, a financial statements. Are they in good order? new sales tax account. When you purchase
records system and capital. Examine any existing contracts that affect tangible property as part of a business, such as
the business. furniture, fixtures or equipment (new or used)
Buying an Existing Business • Can you transfer the existing phone number? pay state sales tax using form DR 0100A. For
Buying an existing business can have its The phone service may require information further information about state tax liabilities
advantages. By purchasing a business that is from both you and the seller. when purchasing a business, contact the Colo-
already established, you may eliminate some of rado Department of Revenue, (303) 238-SERV
the problems associated with starting a brand Tax Liabilities (7378). Many cities and counties also collect a
new business. However, when you acquire an If you purchase a retail business you may sales tax. All county sales taxes and most city

8 • www.coloradoSBDC.org
Colorado SBDC Network BUSINESS ENTRY OPTIONS

ASK THE RIGHT QUESTIONS


Obtaining reliable information before you invest in the business will help you make an
informed decision. The success of the franchise depends upon a number of factors.
Most importantly, you should consider:
• What are the total costs of the franchise? These may include opening costs for inven-
tory and fixtures, franchise fees, licensing fees, working capital, on-site expenses for the
lease and construction and any service charges. Is it affordable? Are there any hidden
costs that might not be spelled out in the franchise agreement?
• Does the business require any special skills? What types of training programs are avail-
able? At what cost? For how long?
• What type of assistance will you receive from the franchisor? At what cost? For how
long? What types of ongoing fees or royalties are involved?
• If there are changes in the program or method of doing business, will you have any input
into the process? Will changes be dictated by the franchisor’s home office?
• Are there restrictions on renewing, transferring, selling or terminating the business?
Does the franchisor have the right of first refusal when renewing your contract?
• What type of control will the franchisor exercise over the operation of your business?
• What are the costs of purchasing the necessary equipment? Are competitive rates avail-
able? What type of warranty and maintenance services are available? If the equipment
becomes outdated, what must you do to update it?
sales taxes are collected by the state. “Home • What financial investment is required of you? Does the franchisor offer credit arrange-
Rule” cities may collect sales/use taxes directly. ments?
There may be additional liabilities for personal • How will you finance the business? What are your current assets? What type of loans will
property taxes imposed by the county. Contact you be eligible for?
the local city clerk, the county assessor and/or • Can you terminate the franchise agreement? If so, at what cost?
the county treasurer’s offices for more informa-
tion regarding local use and personal property
taxes. Except when purchasing the stock of an
existing corporation and continuing the opera- investigation. It should be noted that while a name, service mark or any other company
tions of that corporation, you must establish franchise is a method for going into business, it identification
all new tax accounts when buying an exist- is NOT a form of legal structure. The franchiser • Site selection for your business
ing business. The previous owner’s sales tax — the business with the plan and structure — • Training programs
licenses, state wage withholding, unemploy- and the franchisee — you — are two completely • Marketing and advertising ideas
ment insurance accounts and federal employer separate businesses. You must each determine • Equipment and inventory purchasing as-
identification numbers do NOT transfer to you, the appropriate form of legal structure for your sistance
the new owner. own business. Refer to the Legal Structure and • Capital/financial assistance
Registration chapter of this Guide.
Purchasing a Franchise Selecting A Franchise
Franchising offers a unique opportunity for Franchise Service Once you have decided that you are able to
individuals interested in operating a business. The franchiser often provides a range meet the requirements for purchasing a fran-
It allows you to both own and operate a busi- of services to assist you, the franchisee, chise, you may want to shop around for the best
ness while drawing from the resources of the in starting and operating the business. investment. There are various publications and
parent company. This arrangement may reduce Types of assistance vary depending upon franchise directories available from bookstores
some of the risks of going into business for the company. It is important that you fully and public libraries. Many times the classified
you depending upon the quality and stability understand and have documentation in sections of your local newspaper or magazine
of the franchiser. While fewer than five percent writing regarding which services your fran- have listings of franchise offers. Franchise fairs
of all franchised businesses fail annually, suc- chiser will and will not provide. Types of and conventions are another method for learn-
cess is not guaranteed. You should not rush services available may include: ing about different franchise opportunities.
into franchising before completing a thorough • Use of the company trademark, trade

10 • www.coloradoSBDC.org
Colorado SBDC Network BUSINESS ENTRY OPTIONS

Exercise Caution are signed, or at the first face-to-face meeting, and any promises the franchiser makes to you.
Before you agree to invest in a company whichever comes first. • Make sure you thoroughly understand the
that promises you large financial returns, you company’s operating policies.
should exercise some caution. Colorado lacks Before You Buy • Consider consulting a professional, indepen-
specific laws to protect you should you need re- • Always ask for a disclosure statement. The dent (not one recommended by the franchis-
course. There are, however, general provisions Federal Trade Commission, 1 (877) FTC-HELP er) attorney, CPA or business advisor who
governing “good business practices.” These (382-4357), has information for franchis- is familiar with franchise laws to examine
protections against deceptive and unfair trade ers and franchisees on federal disclosure the terms of the franchise offer before you
practices are stated in the Colorado Consum- requirements. sign to help you secure the best deal. Your
er Protection Act and the Uniform Consumer • Compare similar franchise benefits and advisor should review the franchise contract
Credit Code. The federal government also offers costs. itself, any property/equipment purchase
protection from problems encountered by non- • Contact current franchisees for additional agreements and any property/equipment
disclosure and misrepresentation. The Federal information and compare their business leasing agreements.
Trade Commission’s Franchise Rule requires experiences with the information provided to
franchisers to provide prospective buyers with you by the franchisor. The franchiser should Additional Sources of Reference
a detailed disclosure statement regarding the make the names of her/his other franchisees “Disclosure Requirements and Prohibitions
company’s history, background and operations. available to you. Concerning Franchising and Business Oppor-
This document should also describe the costs • Investigate the franchiser’s earnings claim. Is tunity Ventures” (The Franchise Rule) and “The
and responsibilities of both the franchiser and it legitimate? Consumer Guide to Buying a Franchise” are
the franchisee and must be made available to • Obtain a WRITTEN CONTRACT specifying available free from the Federal Trade Commis-
you at least ten days before any agreements the exact terms of the franchise agreement sion, by calling 1-877 FTC-HELP (382-4357).

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www.coloradoSBDC.org • 11
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

When you start your business, you must decide what


There are several issues that you should legal structure it will have. There are several choices
consider when determining the legal struc- of business formats in Colorado including sole
ture of your business. First, to what extent will proprietorship, general partnership, limited partnership,
you be personally at financial and legal risk? corporation, limited liability company, registered limited
Second, who will have the controlling interest liability partnership, registered limited liability limited
in the business? Third, how will the business partnership and limited partnership association.
be financed? There are advantages and dis-
advantages to each legal structure. As a new ited to financing the business by using his/her to file the agreement with any state or federal
business entrepreneur, you should examine all own assets and/or borrowing money. Borrow- agency. If the partners are operating the busi-
the characteristics and determine which is best ing money will require periodic loan payments ness under a name other than their own legal
suited to your needs. regardless of whether the business is making names, the business name must be registered
As you decide upon your legal structure, money. Therefore, the fact that the owner’s as a trade name with the Colorado Secretary of
you should carefully evaluate both your pres- personal assets are at risk is an important fac- State online at www.sos.state.co.us.
ent and future needs for operating your busi- tor. If you and your spouse run your business Advantages — Partnerships have few le-
ness. To avoid duplication of legal expenses, together and share in the profits, your business gal requirements for formation. Partnerships
licensing and paperwork, analyze your various may be considered a partnership. You should are able to pool the financial, professional
options and choose the business structure that record your respective shares of partnership and managerial talents and resources of two
will meet your long-term needs rather than income or loss separately for self-employment or more individuals. A partnership is financed
choosing a business structure solely for its taxes. Doing this may or may not increase through the capital contributions of the part-
short-term convenience. While it is not a re- your total tax. It will ensure that each spouse ners and by borrowing money. The profits and
quirement, it may be valuable to consult an at- receives credit for social security earnings on losses of the business are reported annually on
torney. See the chapter on Choosing Advisors which retirement benefits are based. IRS Pub- federal and state partnership returns. However,
for suggestions on how to select an attorney lication #541, “Partnerships,” is a useful guide there are no partnership taxes. The partners
and other professional advisors. regarding partnership filing requirements and are individually responsible for the taxes on
the allocation of income to the partners. Mar- their personal income tax returns. Profits and
Sole Proprietorship ried couples are encouraged to consult a com- losses may be divided among the partners in
A Sole Proprietorship is a business owned petent tax professional to determine the exact whatever manner determined by the partners.
and operated by a single individual. There are tax implications of their business. Disadvantages — The partners in a gener-
few legal requirements to be met to establish a The Colorado Department of Revenue will al partnership are personally liable for all busi-
sole proprietorship. If an individual is operating require that a husband and wife register the ness debts. Even if the partnership agreement
the business under a name other than his/her business as a general partnership if both are specifies a defined split in profits, each partner
own full first and last legal names, the busi- listed as owners of the business for state sales is 100 percent responsible for all liabilities and
ness name must be registered as a trade name tax and employment taxes. debts. The personal assets of any one or all of
online with the Secretary of State at www.sos. NOTE: The transfer of a business between the partners may be attached to cover the part-
state.co.us. It is the most common form of legal spouses is considered a change in owner- nership’s liabilities, regardless of which partner
structure for new small businesses. ship and is treated in the same manner as incurred the liability or debt.
Advantages — It is the least complicated the transfer or sale of a business between
form of legal structure. All profits and losses two unrelated individuals. Limited Partnership
of the business are reported directly on the A Limited Partnership is a business owned
owner’s personal income tax return. All deci- General Partnership by two or more individuals or other business
sion-making and control remains in the hands A General Partnership is a business owned entities in which at least one of the partners
of the single owner. As a result, the owner is by two or more individuals or other busi- has limited liability protection. There must be at
able to respond quickly to business challenges ness entities. Although it is not required, it is least one general partner who remains person-
and opportunities. strongly recommended that a general partner- ally responsible for all the partnership’s liabili-
Disadvantages — The primary disadvan- ship prepare a written partnership agreement ties. Limited partnerships are created by filing
tage of a sole proprietorship is that the pro- that outlines the business’ structure and each a “Certificate of Limited Partnership” with the
prietor is personally responsible for all the partner’s responsibilities. If the partnership Secretary of State.
business liabilities and debts. If the business owns real property, the partnership agreement Advantages — A limited partner’s risk
is unable to meet its financial obligations, should be filed in the county where the property is limited to his/her financial - cash or prop-
creditors may pursue the personal assets of is located with the office that keeps real estate erty - investment in the business. The general
the owner. The sole proprietor is generally lim- records. Otherwise, there is no requirement partner(s) can retain personal control of the

12 • www.coloradoSBDC.org
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

business while increasing the financial re-


sources available to the businesses without CORPORATE FINANCING
incurring long-term debt. A limited partnership A corporation may raise capital to begin the business by two different means: equity
may raise capital by selling additional limited financing and borrowing money. Equity financing involves the issuance of shares of stock,
partnership interests in the business. which represent ownership in the business. Stock may be issued in exchange for cash,
Disadvantages — The general partner(s) property, labor or services rendered. The primary advantage of equity financing is that the
remain(s) personally responsible for all the li- corporation is not required to repay the principal or interest. Instead, the shareholder ac-
abilities and debts of the business. The limited quires an interest in the business and may share in its future profits.
partner(s) may not work in the business or par- When issuing stock, a corporation should be aware that there are various types or class-
ticipate in management without risking loss of es of stock. Different classes of stock grant the shareholder different rights when profits
limited liability status. are distributed.
A corporation may also acquire capital by borrowing money. Debt financing is attrac-
Corporation tive to the investor because the corporation is legally obligated to repay the principal and
A Corporation is a legal entity that exists interest. Interest payments are deductible to the corporation. However, debt financing may
separately from the people who create it. A be difficult or impossible for a new corporation which has little or no current earnings. A
corporation is owned by its shareholders and loan may require the personal guarantee of the corporate officer(s) who may then be held
run by a board of directors elected by the personally responsible for the repayment of the loan. A shareholder who is a working officer
shareholders. In a large corporation, the direc- in the corporation is considered to be an employee and must be paid a “reasonable wage”
tors hire corporate officers to manage the day- subject to state and federal payroll taxes. If dividends are paid in lieu of wages, the entire
to-day operations of the business. In a small dividend is subject to payroll taxes.
corporation, the directors and the corporate
officers are usually the same individual(s). Cor-
porations are created by filing “Articles of In- if the “corporate veil” has been pierced. The except it does not pay corporate income taxes.
corporation” with the Secretary of State and by “corporate veil” can be pierced in a number of It divides the expenses and income among its
adopting bylaws. There are certain formalities ways, primarily by the personal actions or guar- shareholders. Individual shareholders report
a corporation must adhere to, including: antee of an owner. Corporate profits may be profits and losses on their personal income tax
• Procedures for annual shareholder meetings subject to double taxation. A corporation must returns.
• The election of the board of directors pay tax on income as a separate legal entity. If Disadvantages — To apply for S Corpora-
• Maintenance of corporate records profits are distributed to shareholders, they are tion status the business must comply with the
• Adoption of bylaws also subject to taxation as part of the individual following restrictions:
• Complete separation of personal and busi- shareholder’s income. • It must be a domestic corporation. It cannot
ness finances, and be a financial institution using the reserve
• Proper filings with the Secretary of State. Al- S Corporation method of accounting for bad debts, an
though many of the requirements may seem An S Corporation is not a separate form of insurance company, a corporation that takes
unnecessary for a small corporation, they are legal structure, but rather a special tax status tax credits for doing business in a U.S. pos-
important to preserve the corporate form. granted by federal tax law to a corporation to session, or be a domestic international sales
Advantages — A corporation is a legal en- tax the business’ income like a partnership corporation (DISC).
tity separate from the owners. It is like a per- or a sole proprietorship. A corporation elects • It may only have one class of stock issued
son with a life of its own. This creates a wall of S Corporation status by filing with the IRS on and outstanding.
separation that normally limits a stockholder’s Form 2553, “Election by a Small Business Cor- • It may not have accumulated earnings and
liability to the amount of investment in the cor- poration.” Generally, the election must be filed profits at the close of each three consecu-
poration. If an owner dies or wishes to sell his/ within 75 days of incorporating. Otherwise, a tive taxable years if 25 percent of its gross
her interest, the corporation continues to exist corporation may not change its status un- receipts for each of the years are passive in-
and do business. This adds stability to its ex- til the beginning of each new calendar year. vestment income. Passive investment income
istence. Once a corporation has been estab- Form 2553 must to be filed by March 15th to includes royalties, rents, dividends, interest,
lished through the Secretary of State, no other be effective for the new tax year. Once elected, annuities, and sales or exchanges of stocks
business may register with the Secretary of S Corporation status will continue until the or securities.
State using the same name. shareholders revoke the choice or a corpora- • It may have a maximum of 75 shareholders.
Disadvantages — While a corporation lim- tion no longer meets the qualifications. It may not have as a shareholder any person
its an owner’s liability, the owner(s) and/or the Advantages — An S Corporation has all the who is not an individual except certain
corporate officers may still be held responsible general advantages of “regular” corporations qualifying trusts or certain qualifying exempt

www.coloradoSBDC.org • 13
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

ARTICLES OF INCORPORATION
An attorney is not required to file Articles of Incorporation. However, if you decide not to use an attorney, you should educate yourself thoroughly
regarding all aspects of a corporation. The following are basic definitions related to filing Articles of Incorporation and should not be considered
comprehensive legal advice. For example, common stock and preferred stock are the two classes of stock that a corporation may issue. In addition,
stock may have other attributes and combinations of attributes that define a stockholder’s rights. Articles of Incorporation may include additional
information regarding the management, structure, purpose and goals of the corporation that are not outlined here.

Corporation Name is the name you wish to call your corporation. The name must include the word corporation, company, incorporated
or limited or an abbreviation of one of these words. The name may not be the same as any existing corporation. You may check on the name
availability by going online at www.sos.state.co.us select business center, then under the business information column you can search business
database to see if the name is being used. If it is not being used go to file a document and you are creating a new record. Fill out the form for
a profit corporation. When you complete the form online you will be able to submit online with a charge card. The Secretary of State is located
at 1700 Broadway, Suite 200, Denver CO 80202, and there phone number is 303-894-2200.
Cumulative Voting is the ability of a shareholder to vote the number of shares owned multiplied by the number of directors to be voted
on. For example, if shareholder “A” owns 100 shares and three directors are being elected, shareholder “A” has 300 votes to cast for any one
director or he can split up the votes and cast any desired number for any one or more of the candidates.
Duration, the life of a corporation, is perpetual unless otherwise stated in the Articles of Incorporation. This means that a corpora-
tion will exist for an indefinite period of time, potentially forever, unless a specific number of years are stated. Most corporations are
perpetual in duration.
Preemptive Rights entitle each shareholder the right to maintain the same pro-
portion of ownership if additional stock is issued. If a stockholder owns 25 percent
of current outstanding stock, she/he would have the option to purchase 25 percent
of new issues before the stock is offered to anyone else.
Common Stock normally has the following characteristics:
• The right to vote for the board of directors.
• The right to receive dividends when declared by the board of directors.
• The right to share in the distribution of assets, after creditors and preferred stock,
if the corporation is liquidated.
Preferred Stock is normally associated with the following characteristics:
• Very limited voting rights.
• Preference over common stockholders for receiving dividends.
• A preference over common stockholders, after creditors, in the distribution of
assets if the corporation is liquidated.
• The stock may be repurchased by the corporation at the option of the corporation.
Authorized Shares are the total number of shares that the corporation has the authority to issue. If there is more than one class, record
the number of shares in each class. The number of authorized shares may only be changed at a later date by a vote of the stockholders as
provided in the bylaws.
Par Value stock must have a stated value in the Articles of Incorporation. The stock cannot be issued unless par value is paid
to the corporation.
No Par Value (NPV) stock is issued at a value determined by the board of directors at the time of issue. Generally, the value is determined
by whatever price the market will bear when the stock is issued.
A Registered Agent may be an individual or another corporation who represents the corporation. Although a post office box may be in-
cluded, the registered agent must have a physical address on record at all times with the Secretary of State. The address may or may not be
the corporation’s place of business.
A Board of Directors must have one or more members and the number or method of determining the number must be specified in the
bylaws. Directors must be at least 18 years of age.
Incorporators are the individuals who perform the initial steps of incorporation. They may or may not be involved in the corporation’s activi-
ties after the formation of the corporation. Incorporators must be at least 18 years of age.
Bylaws are the rules by which a corporation is managed and regulated. The bylaws are adopted and amended by the board of directors.

14 • www.coloradoSBDC.org
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

organizations. Shareholders must be U.S.


citizens or resident aliens. business registration
• It must have a tax year ending December 31.
Secretary Internal
• All shareholders must agree to elect S Cor-
of State Revenue Service
poration status.
While an S Corporation is not subject to Sole Proprietorship l
double taxation as a regular corporation, it los- General Proprietorship l l
es the ability to deduct the full cost of medical Limited Partnership l l
insurance as a business expense under current Corporation l l
tax law. Corporate officers are still treated as Limited Liability Company l l
employees. There are also differences in how Limited Liability Partnership l l
business losses are carried forward, which Limited Partnership Association l l
Nonprofit Organization l l
may be positive or negative depending upon
the individual situation. A competent tax advi- This table describes business registration requirements only. If you make product, sale or have employees
sor should be consulted before applying for S refer to the Sales Tax and Employer Responsibilities chapter of the guide.
Corporation tax status. It is important to note www.sos.state.co.us
that the corporation must file the “Articles of www.irs.gov
Incorporation” with the Secretary of State be-
fore it can apply to the IRS for S Corporation is recommended that you consult a knowl- general partnerships (currently registered with
status. For more specific information about edgeable attorney if considering the forma- the Colorado Secretary of State) may register as
qualifying and applying as an “S” Corporation, tion of an LLC. a Registered Limited Liability Partnership. Exist-
contact the IRS, at 600 17th Street, Denver, CO Disadvantages — LLCs are a recognized ing limited partnerships (currently registered with
80202- 2490, 1-800-829-1040. legal structure in all states. However, tax and the Colorado Secretary of State) may register as
liability treatment of an LLC is not uniform a Registered Limited Liability Limited Partnership
Limited Liability Company across state lines. There may also be limitations and gain liability protection for all partners with-
The Colorado Limited Liability Company on the transferability of ownership in certain out a complete reorganization of the business.
Act was adopted in 1990. An LLC combines situations. In that case the IRS may treat the The liability protection is similar to the protection
the concepts of partnerships for tax purposes LLC as a sole proprietorship or partnership. provided to the owners of a corporation. Once an
and corporations for liability purposes. LLCs LLP or LLLP has been registered with the Colora-
are created by filing “Articles of Organization” Limited Liability Partnerships do Secretary of State, no other business may reg-
with the Secretary of State. While similar, LLCs & Limited Liability Limited ister with the Colorado Secretary of State using
are NOT corporations. In an LLC, the owners Partnerships the same name. The intent of the law is to gain
are called members. The members may elect The Limited Liability Limited Partnership Act the benefits of the partnership form of business
or hire a manager(s) to run the business. As became law July 1, 1995. The intent of the law is while limiting the personal liability of the owners.
in a corporation, the owner(s)/member(s) may to create a form of legal structure that is similar Disadvantages — LLPs are primarily for
elect themselves to be the manager(s). to S Corporations and Limited Liability Compa- businesses where all the owners belong to
Advantages — Members of an LLC are nies. Registered Limited Liability Partnerships a single licensed profession, e.g. CPAs, at-
protected from personal liability in the same (LLP) and Registered Limited Liability Limited torneys, doctors, etc. It is a new form of legal
way as corporation shareholders, while the Partnerships (LLLP) limit a partner’s personal structure and it is not a recognized form of le-
entity itself can have the flexibility of a part- liability in the business to their personal invest- gal structure in all states. Anyone considering
nership. The IRS has determined that LLCs ment in the business, except in areas related to the formation of a LLP or a LLLP should consult
may elect to be treated as partnerships or their personal professional conduct. LLPs and a knowledgeable attorney.
corporations for income tax purposes. A Col- LLLPs will usually be taxed as partnerships but
orado LLC will be treated as a partnership if may elect to be taxed as corporations. Filing Limited Partnership
there are two or more owners, unless the LLC a “Registration Statement” with the Colorado Associations
elects to be taxed as a corporation. However, Secretary of State creates both entities. The The Colorado Limited Partnership Associa-
state law allows the formation of an LLC by partners in LLPs and LLLPs are directly con- tion Act created the new form of legal struc-
a single individual. In that case the IRS will sidered the operators of the business. There is ture called the Limited Partnership Association
treat the LLC as a sole proprietorship. Be- usually no election of officers or managers as (LPA) and became law on July 1, 1995. This
cause LLCs are a new form of legal structure in corporations or LLCs. new entity is created by filing “Articles of Asso-
and various questions remain unanswered, it Advantages — New businesses and existing ciation” with the Colorado Secretary of State.

www.coloradoSBDC.org • 15
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

Advantages — The main difference be- HOW TO DO A NAME SEARCH


tween a limited partnership association and To search for all businesses registered in Colorado, it is necessary to do a name search with
a partnership or limited liability partnership is Secretary of State. The Secretary of State has an online service where you can check to see if
that the association has an indefinite life. Its a name is being used. Visit the Secretary of State by going to www.sos.state.co.us. Then Click
existence terminates upon the affirmative vote on Business Center when the page changes the left hand column will have Search Business
of all of its members or as otherwise provided Database. The Secretary of State will provide information on trade names, corporations, limited
in the bylaws and by filing articles of dissolu- partnerships, limited liability companies, limited liability partnerships or trademarks filed in the
tion with the Colorado Secretary of State. The State of Colorado. Most forms can be completed and paid for with a credit card online.
association’s existence does not terminate
upon the disassociation, death or bankruptcy
of a partner. Under the Act, LLCs may convert the Secretary of State in accordance with the or not. The FEIN is the basic federal tax ID
to LPAs in the same fashion that they could Colorado Nonprofit Corporation Act and file number for the organization. Tax-exempt sta-
convert to partnerships or limited partnerships annual reports in order to update the current tus requires an additional set of forms and
under the Limited Liability Company Act. name and address of its registered agent and paperwork. Tax-exempt status is granted by
Disadvantages — LPAs must have two or its principal office address. Submitting the an- the Internal Revenue Service (IRS) to non-
more persons as members of the business. nual report also maintains the good standing profit organizations to determine their status
This structure is very new and at this time there of the entity with the Secretary of State. For the for paying federal income taxes. Forming a
are few interpretive guidelines. necessary forms to become a Nonprofit Cor- nonprofit association or even a non-profit
poration, contact the Secretary of State, 1700 corporation does NOT automatically estab-
Nonprofit Organizations Broadway, Suite 200, Denver, CO 80202, (303) lish tax-exempt status. In addition, there are
Nonprofit is a term that refers to an or- 894-2200, www.sos.state.co.us. three types of tax-exempt benefits, and one
ganization that uses all profits to further does not automatically grant the other. The
organizational goals instead of distribut- Register to Solicit Contributions first step to becoming tax exempt is deter-
ing the profits to shareholders, organizers If a nonprofit intends to solicit contribu- mining federal tax-exempt status. There are
or owners. (NOTE: Distribution of wages tions in Colorado, it must also register for a number of ways under Internal Revenue
includes the payment of wages.) In Colo- charitable solicitations with the Secretary Code 501(c) by which an organization may
rado, an organization may choose to be an of State before it begins raising funds, and qualify for federal tax-exempt status. Gen-
Unincorporated Nonprofit Association or a it must renew the registration annually. This erally, only organizations that have received
Nonprofit Corporation. is separate from the requirement to file an federal tax-exempt status under 501(c)(3)
annual report with the Business Division of qualify for Colorado sales tax-exempt status.
Association vs. Corporation the Secretary of State’s office. Be advised 501(c)(3) status is issued only to religious,
Clubs or other less formal groups that do that the legal definition of “solicit” is quite charitable, literary or educational organiza-
not intend to seek any special tax-exempt sta- broad, so it is generally safe for an organiza- tions, organizations that promote national or
tus or to exist beyond the current members tion to assume that if it holds itself out as international amateur sports competition and
normally form nonprofit associations. If orga- a nonprofit eligible to receive tax-deduct- organizations for the prevention of cruelty to
nized as an unincorporated nonprofit associa- ible contributions, it is required to register. children or animals. Contributions made to
tion, a constitution, articles of association or It can do so online at www.sos.state.co.us 501(c)(3) organizations are tax deductible
a written declaration of organization must be by going to the Licensing Center, Charities to the donor. Other organizations may be-
adopted by two or more persons, and the name and Fundraisers Registration section of the come tax-exempt under other subsections
must be registered online with the Secretary of web site. Contact the Secretary of State, of 501(c). Publication #557, “Tax-Exempt
State at www.sos.state.co.us. To further clarify Licensing Division, Charitable Solicitations Status for Your Organization,” is a useful IRS
an association’s nonprofit status, additional Section, 1700 Broadway, Suite 300, Denver, publication in determining an organization’s
optional documentation may be filed with the CO 80290, (303) 894-894-2200 ext. 6487, tax-exempt status. Organizations that wish to
Secretary of State. However, organizations that charitable@sos.state.co.us. become tax exempt under 501(c)3 must file
want to become tax-exempt or exist beyond IRS Package #1023, Application for Recogni-
the current organizers should consider orga- Tax-Exempt Status tion of Exemption. Organizations that wish to
nizing as a Nonprofit Corporation. While not After organizing, submit Form SS-4, Appli- qualify for all other types of 501(c) nonprofit
explicitly required, it will be easier to obtain cation for Employer Identification Number, to status should refer to Publication #557 for
tax-exempt status if organized as a corporation have the Internal Revenue Service (IRS) as- filing requirements. It may take six months or
rather than as an association. A Nonprofit Cor- sign a Federal Employer Identification Num- longer for the IRS to process an application
poration must file articles of incorporation with ber (FEIN) whether there are any employees and issue a Letter of Determination estab-

16 • www.coloradoSBDC.org
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

WHERE TO REGISTER
Secretary of State c) Faxing your SS-4 to FAX-TIN number (215) 516-3990. FAX-
If you are a sole proprietor or general partnership and will be TIN is available 24 hours a Day 7 days a week. Be sure
doing business under a name other than your own legal name(s), to include a cover sheet showing your FAX number and
you must register your trade name(s) with the Colorado Secre- you should receive your FEIN within four business days.
tary of State online at www.sos.state.co.us. Registration of the The form can be obtained from the IRS, 1-800-829-3676 or
trade name does not grant exclusive rights to the use of the trade through their website www.irs.gov under forms.
name. Sole proprietors and general partnerships gain exclusive Sole proprietorship owners with no employees may use their
rights to their name through the use of the name over a period social security number as a federal tax ID number or may file
of time or by filing a trademark in addition to registering with the form SS-4 to receive a FEIN. The SS-4 and many other federal
Secretary of State. If you want to find out if a name is already be- tax forms may be obtained from the IRS website located at www.
ing used, visit the Secretary of State’s website at www.sos.state. irs.gov
co.us. Under “Business Center” you will see “Search Business
Database”. By searching this database you can find out whether
or not a name is currently in use. Department of Revenue
If your business will be a Limited Partnership, Limited Liabil- Registering for a Sales tax License/Employees
ity Company, Corporation, Registered Limited Liability Partner- If you will have sales and/or employees, you must use form
ship, Registered Limited Liability Limited Partnership or a Limited CR0100, “Colorado Business Registration.” The CR0100 will open
Partnership Association, you must file with the Secretary of State, your sales tax license, state wage withholding and unemploy-
online at www.sos.state.co.us. If you do business under an ad- ment insurance accounts. You can download the form at www.
ditional name, you must file a “Statement of Trade Name” with taxcolorado.com or it can be obtained from the Colorado Depart-
the Secretary of State. Corporations, limited partnerships, limited ment of Revenue at (303) 238-3278, or from the SBDC Hotline
liability companies and limited liability partnerships organized at (303) 592-5920. Completed forms may be sent by mail to the
outside Colorado must file for authority to do business in Colo- Colorado Department of Revenue, 1375 Sherman Street, Den-
rado as a foreign entity. The Secretary of State will not accept ver, CO 80261 or delivered in person at one of the local service
paperwork from a business if another business is already using centers:
the same name under the same legal structure. • Colorado Springs
4420 Austin Bluffs Pkwy.
Secretary of State • Denver
1700 Broadway, Suite 200 1375 Sherman St. Room 160
Denver, CO 80202 • Fort Collins
(303) 894-2200 1121 W. Prospect Road, Bldg D
www.sos.state.co.us • Grand Junction
222 S. Sixth St., Room 208
Internal Revenue Service • Pueblo
All forms of legal structure, except sole proprietors with no 310 E. Abriendo Ave., Suite A4
employees, must obtain a Federal Employer Identification Num- Forms are also available through the Colorado Department of
ber (FEIN). The FEIN is your federal tax ID number. Revenue website located at www.taxcolorado.com or call (303)
You can obtain your FEIN by: 238-3278. NOTE: Via mail, you will receive confirmation of your
a) Filing a completed form SS-4 with the IRS EIN Operation accounts in approximately 3-4 weeks. Local service centers will
unit for your state Philadelphia, PA 19255 & you’ll receive establish accounts while you wait.
your FEIN within four weeks;
b) Calling Tele-tin, (800) 829-4933 Monday through Friday
8am- 10pm (for your time zone) and you’ll receive your
FEIN immediately; or

www.coloradoSBDC.org • 17
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

lishing federal nonprofit, tax-exempt status. members. It provides information programs, members can’t buy control and all members have
Contact the IRS at: publications and group purchasing services. equal say in how the business is conducted. How-
1) 600 17th Street, Denver, CO 80202, Colorado Non-Profit Association helps charita- ever, it does not take into account the amount of
2) Call 1 (800) 829-1040 or ble and philanthropic nonprofits manage their financial and/or time commitments made to the
3) Visit their website at www.irs.gov organizations and resources. It represents the organization. In a non-cooperative business, people
After a 501(c)(3) Letter of Determination is nonprofit sector and serves as a bridge between usually have voting power that is based solely on
received from the IRS, apply to the Colorado the public and private sectors. There bookstore their equity investment. A cooperative may organize
Department of Revenue for a sales tax-exemp- sells a number of useful publications including as an unincorporated association. This is the least
tion. A copy of the Letter of Determination, fi- “How to Form Your Own Nonprofit Corpora- formal method for organizing a cooperative. The
nancial statements and documents confirming tion” and “Fiscal Sponsorship: 6 Ways to Do It only government requirement is the registration
your organizational structure and function must Right.” For more information, contact them at of a trade name with the Secretary of State on-
accompany application Form DR 715. If the Col- 455 Sherman Street #207, Denver, CO 80203, line www.sos.state.co.us. However, you must also
orado Department of Revenue determines the (303) 832- 5710, 1-800-333-6554. Community adopt and have available for members a constitu-
organization qualifies for Colorado tax-exempt Resource Center (CRC) helps take start-up tion, articles of association or a written declara-
status, a Certification of Exemption authorizing groups through the process of forming a non- tion of organization.
purchases for the organization without state or profit. CRC provides direct training, consulta- Most groups, however, organize as a cor-
local sales taxes will be granted. A Letter of tion and empowerment services to nonprofits, poration. Organizing as a corporation has
Determination from the IRS does not guaran- including leadership training for directors. CRC three advantages.
tee Colorado tax-exempt status. For additional also publishes the “Colorado Grants Guide” and • The personal liability of each member for
information, contact the Colorado Department the “Colorado Funding Report.” For more infor- losses suffered by the cooperative is limited
of Revenue, Taxpayer Services Division at (303) mation contact CRC at 655 Broadway, #300, to the member’s equity in the cooperative.
238-7378 or visit www.taxcolorado.com. Denver, CO 80203-0426, (303) 623- 1540, visit • The cooperative exists independently of
Some religious, charitable and educational their website at www.crcamerica.org, or email the original organizers. Transfer of owner-
nonprofit tax-exempt organizations may qualify info@crcamerica.org ship and control is simple. New members
for property-tax exemption. An organization purchase a membership or a share of voting
must own real property to take advantage of Cooperatives stock. When a person is no longer eligible to
this exemption. Federal tax-exempt status is A cooperative is a legal organization that is be a member, the cooperative repurchases
not used to determine whether an organiza- formed by a group of individuals and/or busi- that person’s membership interest.
tion qualifies for the property-tax exemption. nesses that desire to work together for their • Organizing as a corporation conveys the
Organizations that would like more informa- “cooperative” benefit. A cooperative has two image of a solid, long-lasting venture to
tion should contact the Colorado Department unique characteristics. A cooperative allows members and outsiders.
of Local Affairs, Division of Property Taxation at a group of separate individuals or individual
1313 Sherman, Room 419, Denver, CO 80203, businesses to join together for a common pur- Out-of-State Businesses
(303) 866-2371. pose such as the bulk purchase of materials, for Any out of state business that will have on-
Although nonprofit tax-exempt organiza- sharing office space or to sell common prod- going business in the State of Colorado must
tions may not pay income tax, they must still file ucts. While a cooperative has to cover its costs register with the Colorado Secretary of State.
tax returns. IRS Form 990 is used for federal in- to stay in business, it can focus its resources Doing business in Colorado is NOT defined by
come tax returns and DR 112 for state returns. on meeting the needs of its user-owners, called statute but commonly refers to any business
While there are a few exceptions, tax-exempt members. Business decisions are made on the with a physical location in Colorado and/or op-
organizations are still responsible for all payroll basis of what is in the overall best interests of eration that will extend beyond 30 days.
taxes and all other employer responsibilities on the members. Each member maintains his/her NOTE: All wages and income earned from
employees and must collect appropriate sales status as an individual or individual business work and operations conducted in the State of
tax when selling personal tangible products to and the cooperative becomes a means to real- Colorado are subject to Colorado income tax
the public. See the Employer Responsibilities ize common business and personal goals. regardless of the residency of the individual or
and Sale Tax chapters of this Guide. NOTE: A cooperative is not a form of legal the business. Employers must withhold Colo-
structure used to operate a single independent rado income tax from employee wages and
Private Assistance for Nonprofits business. In a cooperative, each member generally make the required estimated income tax pay-
Colorado Non-Profit Association is a state- has only one vote regardless of the amount of eq- ments for the business. Refer to the Employer
wide “trade association” for non-profits in uity owned. This one-member, one-vote approach Responsibilities and the Income and Property
Colorado. Colorado Non-Profit Association is makes cooperatives very democratic. This can be Tax chapters of this Guide for more information
a diverse group of more than 1,100 nonprofit viewed as an advantage or a disadvantage. Wealthy on filing requirements.

18 • www.coloradoSBDC.org
Colorado SBDC Network LEGAL STRUCTURE & REGISTRATION

LEGAL STRUCTURE SUMMARY


When starting your own business, you must carefully choose the appropriate 6) “S” Corporation — This is not a separate form of legal structure, but
legal structure for your business. You should examine the characteristics of rather a special tax status granted by the IRS to a corporation to tax the
each structure along with the needs and desires you have for your business. business’ income like a partnership or a sole proprietorship. A corporation
All Legal structures are set up at the Secretary of State online at the Secretary elects “S” Corporation status by filing with the IRS on Form 2553, “Election
of State website: www.sos.state.co.us. by a Small Business Corporation.”
7) Limited Liability Company — This combines the benefits of liability
1) Sole Proprietor — This is a single individual who owns and operates protection in a corporation with a more simplified tax structure like a
the business. There is no legal separation between the individual and the partnership. It is similar to an S Corporation without the IRS restrictions.
business. She/he benefits from 100 percent of the profits and is personally However, limited liability companies are a relatively new form of business
responsible for 100 percent of all the debts and liabilities of the business. structure.
If you and your spouse run your business together you have the option of 8) Limited Liability Partnerships and Limited Liability Limited Part-
registering your business as a sole proprietor or a general partnership. Colo- nerships — These are new forms of legal structure in Colorado since July
rado law allows a husband and wife to register as a sole proprietor when 1, 1995. They are similar to limited liability companies with principal benefits
they register their ownership under one legal name only with the Colorado to all owners who are members of a single licensed profession. Anyone
Secretary of State. The law allows the second spouse full responsibility for considering the formation of a limited liability partnership or a limited liability
the business. limited partnership is strongly encouraged to use an attorney.
2) Married Couples — Couples are encouraged to consult a competent 9) Limited Partnership Association — This is a new form of legal
tax professional to determine the exact tax implications for themselves and structure in Colorado effective July 1, 1995. This structure is different from
their business. You and your spouse may run your business together and a partnership or limited liability partnership in that the association has an
share in the profits. Be aware, though, that your business may be consid- indefinite life. Its existence does not terminate upon the disassociation,
ered a partnership. death or bankruptcy of any of its
3) General Partnership — This is very similar to partners. For more information
a sole proprietorship except that there are two or about this structure it is strongly
more individuals or entities who own the business. recommended that you contact
A general partnership offers the means for pooling an attorney for specific liability
all resources and sharing control of a business. protection.
There is relatively little formality required to es- 10) Nonprofit — This is a term
tablish and run the business, and control remains that refers to an organization that
with the partners. However, all partners remain 100 uses all profits to further organi-
percent responsible for all the debts and liabilities zational goals instead of distribut-
of the business, regardless of any partnership ing the profits to shareholders,
agreement outlining work responsibilities and organizers or owners. In Colorado,
shares of profit. an organization may choose to
4) Limited Partnership — This provides the be an unincorporated nonprofit
ability to acquire additional capital while avoid- association or a nonprofit corpo-
ing the need to borrow as the general partner(s) ration. Establishing tax-exempt
maintain(s) control of the day-to-day operations of status is a second process that is
your business. The general partner(s) is/are 100 percent responsible for all completed by filing either Package #1024, “Application for Recognition of
the debts and liabilities of the business. The limited partner’s liability does Exemption Under Section 501(a)” or #1023, “Application for Recognition of
not exceed his/her investment in the business. However, the limited partner Exemption,” with the IRS.
may not be involved in the operations or management of the business. 11) Cooperative — This is a legal organization that is formed by a group of
5) Corporation — This is a legal entity separate from the owners of the individuals and/or businesses that desire to work together for their “coop-
business. There are significant formalities that must be observed to properly erative” benefit. It allows a group of separate individual businesses to join
operate a corporation. The corporation provides a wall of liability protection together for a common purpose such as the bulk purchase of materials, for
between the business and the owners. It has the ability to raise capital by sharing office space or to sell common products. As you decide upon your
issuing stock. While the limited liability enjoyed by shareholders may appear legal structure, you should carefully evaluate both your present and future
attractive, most creditors will probably require a personal guarantee as needs for operating your business. To avoid duplication of legal expenses,
collateral. The corporation must pay its own taxes in addition to the owners, licensing and paperwork, analyze your various options and choose the
and owners who work in the business are considered employees. A corpo- business structure that will meet your long term needs rather than choosing
ration may become an “S” Corporation through application to the IRS. This a business structure solely for its short-term convenience. While it is not
will eliminate the double taxation of a corporation, but may result in the loss a requirement, it may be valuable to consult an attorney. See the chapter
of some tax deductions and reduce flexibility on the handling of business on Choosing Advisors for suggestions on how to select an accountant,
losses. It does NOT eliminate employer responsibilities for corporate officers. attorney and other professional advisors.

www.coloradoSBDC.org • 19
Colorado SBDC Network INCOME & PROPERTY TAX
This section outlines the general income tax laws that
you will encounter when you own your own business. For
Corporations more specific information you should contact the Internal
Revenue Service, 1-800-829-1040 or www.irs.gov and
If your business is a corporation located or
the Colorado Department of Revenue, (303) 238-FAST or
“doing business” in Colorado, it is subject to
state and federal corporate income taxes. In
(303) 238-SERV.
general, a corporation will be considered to termining your federal tax liability. during the year. Use Form 1120W, “Estimated
be “doing business” when it has employees or Every corporation, including S Corporations, Tax for Corporations,” to figure federal estimat-
business property in Colorado. If you will be fil- “doing business” in Colorado or deriving in- ed taxes due. The state form for making esti-
ing as an S Corporation, your business income come from Colorado sources must file a corpo- mated tax returns is the 112 EP. Report your
will be taxed as a partnership and will be ex- rate income tax return with Colorado. Colorado federal corporate income annually on Form
empt from corporate income taxes, although a taxable income is determined by adding and/or 1120, “U.S. Corporation Income Tax Return,” or
corporate income tax return must still be filed. subtracting various adjustments to your federal Form 1120S,” U.S. Income Tax Return for an S

IRS and the Internet

The IRS is on the Internet and


you can download and print anoy
of the 600 federal tax forms and
instructions, approximately 90
tax publications and other tax
information materials. www.irs.gov

Corporation.” At the end of the year you will


file your corporate state tax on Form 0112. A
corporation that owes more than $500 (and no
estimated tax payments equal to the smaller
of current year’s or prior year’s taxes) in fed-
eral income tax or $5,000 in state income tax
may be subject to penalties and interest. If you
receive dividends from your corporation you
must report them as income on your personal
income tax return and pay the appropriate in-
come taxes.

Working corporate officers are still treated as taxable income. If your corporation is “doing Partnerships & Limited Liability
employees, even in an S Corporation, and must business” in Colorado as well as other states, Companies
be paid a reasonable wage that is subject to you must apportion to Colorado the share of If your business is a general partnership,
all payroll taxes. At the end of your corpora- your income derived from sources within Colo- limited partnership, limited liability company,
tion’s fiscal year, you must figure its net taxable rado. There are two methods that may be used limited liability partnership, limited liability
income or net loss. To do this, you subtract the to determine state corporate income tax. Con- limited partnership or a limited partnership as-
operating expenses and “allowable deduc- tact the Colorado Department of Revenue for sociation, you must file state and federal part-
tions” from the gross income. The laws govern- more information at (303) 238-FAST (3278), nership income tax returns. The partnership
ing federal tax rates, allowable deductions and (303) 238-SERV (7378) or on their website at business is not required to pay income tax.
losses change frequently. Annually, you should www.taxcolorado.com. If you expect your fed- The state and federal partnership income tax
obtain from the IRS a summary of the current eral tax liability to be $500 or more and/or your returns are used to report your business’ in-
applicable federal tax laws. IRS Publication state tax liability to be $5,000 or more, you are come and expenses, changes in your balance
#542, “Corporations,” is a useful guide in de- now required to file and pay estimated taxes sheet and how the partners share profits and

20 • www.coloradoSBDC.org
Colorado SBDC Network INCOME & PROPERTY TAX

liability company, you must file your own es-


timated self-employment taxes. When you FOR YOUR INFORMATION
work for others as an employee, your employer Businesses with more than $200,000
withholds your taxes from your paycheck. As of annual employment tax obliga-
an employee, your employer pays half of your tions and $50,000 in Colorado State
social security taxes and you pay half. When withholding have been required to
you are self-employed, you must pay the en- make electronic payments since
tire amount. Estimated taxes are normally paid July 1, 1999. All businesses may be
quarterly on actual income. If you do not have required to use the electronic system
taxable income, you do not have to pay esti- sometime in the future. For more
mated taxes. If you expect to owe the IRS more information on EFTPS (Electronic
than $1,000 in federal taxes, you must make Federal Tax Payment System), call
federal estimated tax payments using Form the IRS at 1-800-555-4477 or
1040-ES. The IRS prints a number of useful 1-800- 945-8400.
publications regarding your income tax rights
and responsibilities including Publication • For more information on federal
#334, “Tax Guide for Small Business,” Publi- taxes, contact the Internal Rev-
cation #505, “Tax Withholding and Estimated enue Service at 1-800-829-1040 or
Tax,” Publication #533, “Self-Employment Tax” visit its website at www.irs.gov.
losses. First, complete your federal return of in- and Publication #587, “Business Use of Your • For more information on Colo-
come, Form 1065, “U.S. Return of Partnership Home.” Contact the IRS directly at 1-800-829- rado income taxes, contact the
Income” or Form 1120S, “U.S. Income Tax Re- 1040 for these publications and any additional Colorado Department of Revenue
turn for an S Corporation.” You will need this information on calculating your taxable income at (303) 238-FAST or (303) 238-
information to complete your Colorado return, and federal tax payments. Colorado income tax SERV.
Form 0106. Each partner in the partnership is is a flat 4.63% of your adjusted federal taxable • Property taxes are due on Real
then responsible for his/her own income and income. If you expect to owe Colorado more Estate and Personal Business
self-employment taxes as an individual. If you than $1,000 in state taxes, you must pay state Property.
expect to owe the IRS more than $1000 in in- estimated tax payments. Estimated payments • The Internal Revenue Service’s
dividual federal taxes, you must make federal are made using the Colorado Form 104-EP. Small Business Tax Education
estimated tax payments using Form 1040-ES Program. (STEP) is a cooperative
(Estimated Taxes for Individuals). If you expect Property Tax program with Small Business De-
to owe Colorado more than $1,000 in individual Property taxes are assessed on any real velopment Centers and other local
state taxes, you must pay state estimated tax and/or personal property (land, buildings, fur- organizations to provide business
payments. Estimated payments are made us- niture, equipment, etc.), which directly or indi- tax education to the small busi-
ing the Colorado Form 104-EP. If you and your rectly produce income within your business. ness owner.
spouse run your business together and share The County Assessor determines the value of • Check into the IRS Small Busi-
in the profits, your business may be consid- property using a market, cost or income ap- ness Tax Education Program in
ered a partnership. You should record your re- proach. Property taxes are assessed on a per- your area and take the first STEP
spective shares of partnership income or loss centage of actual value. To determine your to Making Your Taxes Less Taxing!
separately for self-employment taxes. Doing property tax bill, multiply the assessed value Assistance is only a phone call
this will usually not increase your total tax, but by the local tax rate. The county assessor will away at 1-800- 829-1040.
will give each spouse credit for social secu- mail a declaration schedule for property taxes
rity earnings on which retirement benefits are after January 1. Taxes must be paid by April
based. IRS Publication #541, “Partnerships,” 15 unless an extension has been obtained.
is a useful guide regarding partnership filing The County Treasurer is responsible for mail- When You Are an Employee...
requirements and the allocation of income to ing and collecting the actual property tax bill. Your employer must withhold and submit
the partners. Agricultural and natural resources are treated to the IRS your federal income tax withheld
somewhat differently. You should contact your and your portion of Social Security (FICA) and
Self-Employment Taxes local county assessor regarding property taxes, Medicare taxes withheld. Your employer is also
If you are a sole proprietor, a partner in any personal and real estate, whenever you start a responsible for paying state and federal unem-
form of partnership or a member in a limited new business. ployment taxes (SUTA and FUTA).

www.coloradoSBDC.org • 21
Colorado SBDC Network INCOME & PROPERTY TAX

ENTERPRISE ZONES Businesses may claim


an income tax credit
An Enterprise Zone is defined as an economically lagging area of 10 percent of their LOCAL ENTERPRISE ZONES
of Colorado in which special tax incentives are offered to busi- eligible training costs.
There are currently 16 Colorado enterprise
nesses that expand or locate in the zone. More information can Request FYI Income
zones, 13 of which have subzone adminis-
be found in FYI General 6 “General Information about Colorado 31 for more informa-
trators. An individual zone may include
Enterprise Zones” available from the Department of Revenue at tion about this credit.
all of several counties in rural areas or
www.taxcolorado.com or by calling (303) 238-7378. The pur- 9. State Sales and Use
small portions of a single county in urban
pose of the tax incentives is to encourage economic develop- Tax Exemption for
areas. The exact boundaries of a zone and
ment in the zone. There are ten tax credits or exemptions which Manufacturing and
the certification of a qualified business
may be taken by businesses located within a zone, including: Mining Equipment
within an enterprise zone are determined
used in an enterprise
by the local administrators. Businesses
1. The Investment Tax Credit for businesses located in a Colo- zone. This exemption
should contact their local administra-
rado Enterprise Zone. A 3.0% tax credit is available for equip- is for equipment used
tor listed below or the State Enterprise
ment used solely and exclusively in a designated enterprise directly in the manu-
Zone Administrator, 1625 Broadway, Suite
zone. Request FYI Income 11 for more information. facturing or mining
2700, Denver, CO 80202, (303) 892- 3840
2. New Business Facility Job Tax Credit is available for new or process (including
for more information. Check for up-
expanding businesses located in an enterprise zone that cre- gas and oil). It applies
dated phone numbers and links to local
ate new jobs. A $500 tax credit against state income taxes is to sales and use tax
enterprise zone websites on the Office of
available for each employee. Request FYI Income 10 for more and state-collected
Economic Development’s enterprise zone
information. local taxes. Request
website, www.advancecolorado.com.
3. New Business Facility Job Tax Credit for Agricultural Process- FYI Sales 10 for more
ing is available for new business facility employees for busi- information on manu- Adams County (303) 450-5106
nesses which add value to agricultural commodities through facturing equipment. Arapahoe County (303) 762-2347
manufacturing or processing. Request FYI Income 10 for Request FYI Sales 69 Denver (720) 913-1640
more information. Businesses located in an enterprise zone for more information East Central Colorado (719) 348-5562
in a county that has been designated as an Enhanced Rural on the mining equip- El Paso County (719) 520-6480
Enterprise Zone can qualify for an additional credit of $2,000 ment exemption. Greeley/Weld Counties (970) 356-4565
per new job (for a total credit of $2,500 per new job), and an 10.Local Government Jefferson County (303) 202-2965
additional credit of $500 per new agricultural processing job Tax Incentives may be Larimer County (970) 498-6605
(for a total credit of $3,500 per new job). negotiated by any city Mesa County (970) 243-5242
4. New Business Facility Job Tax Credit for Employer Health or county within an Northeast Colorado (970) 867-9409
Insurance is also available for each new business facility em- enterprise zone with Northwest Colorado (970) 625-1723
ployee who is insured under a qualifying employer-sponsored individual taxpayers Otero County (719) 383-3000
health insurance program. Request FYI Income 10 for more who have qualifying Pueblo County (719) 583-6541
information. new business facili- San Luis Valley (719) 589-6099
5. Research and Development Tax Credit for R&D carried on in ties: (a) an incentive Upper Arkansas (719) 395-2602
an enterprise zone. Request FYI Income 22 for more informa- payment or property South Central (719) 845-1133
tion. tax credit equal to Southeast Colorado (719) 336-3850
6. Tax Credit for Private Contributions to Enterprise Zone Admin- or not more than Southwest Colorado (970) 247-9621
istrators may be taken by any taxpayer who makes monetary the amount of the West Central Colorado (970) 249-2436
or in-kind contributions to an enterprise zone administrator increase in property
for the purpose of implementing the economic development tax liability over pre-
plan of the zone. Request FYI Income 23 for more information. enterprise zone levels; and (b) a refund of local sales taxes on
7. Tax Credits are available for the Rehabilitation of Vacant Com- purchases of equipment, machinery, machine tools, or sup-
mercial Buildings located in an enterprise zone. Request FYI plies used in the taxpayer’s business in the enterprise zone.
Income 24 for more information about this credit. FYI’s can be found on the Department of Revenue’s website,
8. Job Training Credit will help employers who carry out a quali- www.taxcolorado.state.co.us/TPS_Dir/wrap.asp?incl=FYI_in-
fied job training program for their enterprise zone employees. dex_rev or by calling (303) 238-7378.

22 • www.coloradoSBDC.org
Colorado SBDC Network INCOME & PROPERTY TAX

Your employer must give you a Form W-2, • You are not covered by workers’ compen-
Wage and Tax Statement, showing your sal- sation insurance benefits unless you pur-
ary and any payroll deductions (examples: chase a policy from an insurance carrier.
Federal Income Tax, health insurance, etc.) • The businesses you work for are required
for the year. to give you a Form 1099 MISC if they have
You may only deduct work-related expenses paid you $600 or more during the year.
when they exceed two percent of your adjusted • You may deduct business expenses on
gross income, and you itemize your deductions Schedule C of your income tax return. You
on Schedule A. may also depreciate the cost of most busi-
ness assets.
When You Are an Independent
Contractor... NOTE: Businesses with more than
• You are responsible for setting aside $200,000 of annual employment tax obliga-
and paying your own income tax and tions have been required to make electronic
self-employment tax (effectively the payments since July 1, 1999. All businesses
employee’s and the employer’s share of may be required to use the electronic system
Social Security and Medicare taxes). The sometime in the future. For more information
businesses you work for do NOT withhold on the system, call the IRS Electronic Fed-
or pay taxes on your behalf. eral Tax Payment System (EFTPS) at 1-800-
• You are not eligible to collect unemploy- 555-4477, 1-800-945-8400 or on the web at
ment insurance benefits. www.eftps.gov.

5NI15%
www.bellco.org

www.coloradoSBDC.org • 23
Colorado SBDC Network COLORADO SALES TAX

If you sell, rent or lease tangible personal property in


Colorado, you must obtain a sales tax license. The type of
Sales Tax Licenses license you need and the amount of tax you are required
Retail Sales Tax License to collect depends upon who you are selling to and where
A retail sales tax license is required if you and how you are doing business. A license is also required
are selling, renting or leasing your product to to rent accommodations for periods of less than 30 days.
the end user of the product. If you will be do- General sales tax reference guide, DR 0099, is at
ing wholesale and retail sales you only need www.taxcolorado.com.
a retail sales tax license. Apply for the sales
tax license on form CR 0100, “Business Reg-
istration.” A retail sales tax license costs $16 Local Licenses Special Districts
for a two-year calendar period plus a one-time All county and most city sales taxes are Businesses located in the Denver Metro
$50 deposit. The deposit will be automatically collected by the state. However, there are 63 area are required to collect 1% for the Regional
refunded to you once you have collected and home-rule cities in Colorado that collect their Transportation District (RTD), 0.1% for the Sci-
remitted a total of $50 in state sales tax to the own city sales tax. Any city or county can re- entific and Cultural Facilities District (CD), and
Colorado Department of Revenue. quire a business license for business conduct- 0.1% for the Football Stadium District (FD) for
ed within its jurisdiction. a total of 1.2%. The RTD/CD/FD area includes
Wholesaler License all of Denver, Boulder, Broomfield and Jeffer-
A wholesaler license is required if you are Applications & Fees son Counties, the western portions of Adams
selling your product to another business that Retail and wholesale licenses are ob- and Arapahoe counties and the northeast por-
will resell your product or use it as an ingredi- tained by completing the Colorado Business tion of Douglas County, including Highlands
ent in another product to be resold. A whole- Registration, Form CR0100. Multiple and sin- Ranch and parts of Broomfield. Business lo-
saler license cost $16 for a two-year period. gle event licenses are obtained by complet- cated in Arapahoe, Adams, Boulder, Broom-
Apply for the sales tax license on form CR 0100, ing the Sales Tax Special Events Application, field, Denver, Douglas and Jefferson Counties
“Business Registration.’” If your business is pri- Form DR0589. All state sales tax licenses, must collect the Cultural Facilities District tax.
marily wholesale, you may have up to $1,000 in except for single events cost $16 per two- Businesses located in (RTA) Rural Transporta-
retail sales per year and will not be required to year calendar period. Each two year period tion Authority Districts are subject to sales/use
obtain a retail sales tax license. If you will have is divided into four six month quarters. The tax of 0.4% in Basalt and Newcastle, 0.7% in
more than $1,000 in retail sales per year, you actual cost of your initial license will be pro- Carbondale, 0.7% in Glenwood Springs, 0.2%
should get a retail sales tax license and record rated depending upon the quarter in which in areas of unincorporated Eagle County, in
your wholesale sales under your retail license. you obtain your license. Retail licenses will the EL Jebel area and outside the city limits
require an additional $50 deposit that will be of Carbondale. A sales tax rate of 0.6% applies
Single Event refunded in after $50 in sales taxes has been in Gunnison County with the exception of the
If you plan to attend a single event as a ven- remitted to the Department of Revenue. cities of Marble, Ohio, Pitkin and Somerset. A
dor at a location other than your regular busi- rate of 0.35% applies within the city limits of
ness location, you must obtain a single event li- Collecting Sales Tax Gunnison. Contact the Colorado Department of
cense. A single event license costs $8 for each Rates Revenue at (303) 238-7378 or download Form
event, unless you already have a wholesale or If you will be selling a product to the end DR 1002 (Colorado Sales tax/Use Tax Rates) at
retail license, then there is no charge. Apply user, you must collect sales tax. The amount www.taxcolorado.com for more information on
for the single event license on form DR 0589, of sales tax you collect depends upon the tax- specific tax rates in your area.
“Special Event Application”. ing districts where your business is located, the
type of business you are in and how the trans- County
Multiple Event License action is completed. To determine the amount Of Colorado’s 64 counties, 51 have estab-
If you attend more than one event during of tax you must collect, you need to add to- lished county sales taxes. All county taxes ex-
a two-year period, you should obtain a mul- gether the various rates that apply to your busi- cept use tax are collected by the state.
tiple event license. A multiple event license ness (DR 1002).
costs $16 for a two-year calendar period, un- City
less you already have a wholesale or retail li- State There are 217 cities that have established
cense, and then there is no charge. Apply for The 2.9% state sales tax must be collected city sales taxes. Most small cities’ sales taxes
the multiple event license on form DR 0589, by all businesses selling tangible, personal are collected by the state. However, most of the
“Special Event Application”. property located in Colorado. larger cities (home rule cities) collect the city

24 • www.coloradoSBDC.org
Colorado SBDC Network COLORADO SALES TAX

portion of the sales tax directly from the vendor SERV (7378) automated forms system or to ject to local licensing requirements. All local
and require a separate reporting form. get sales tax information over the phone. taxes and licensing at the vending machine
location(s) are applicable.
Lodging Mobile Businesses
There are 26 counties and various cities If your business involves sales at your cli- Small Home Businesses
that have established lodging taxes on hotels, ent’s address or is mobile, you must collect If you operate a small business from your
motels, bed and breakfast, condominiums and the appropriate tax for each sales location. home and your total annual sales are less than
camping spaces. Download “Colorado Sales This will apply to many different types of busi- $1,000 per year, you do not have to obtain a
Tax/Use Tax Rates” (Form DR 1002) from www. nesses, including but not limited to: traveling state sales tax license. However, you must col-
taxcolorado.com or call (303) 238-7378 for salespersons, mobile locksmiths and interior lect all applicable sales taxes and file a “Com-
more information decorators. If this situation applies to you, you bined Annual Retail Sales Tax Return,” DR
will not have a principal place of business and 0100A, at the end of each calendar year. In ad-
Special Taxes must collect the appropriate tax for each point dition, you will not be able to purchase inven-
Other special taxes are the Local Improve- of sale. You should obtain a retail sales tax li- tory or supplies at wholesale without a license.
ment District tax, Mass Transit District tax, cense to collect all state taxes and may need If you are located in a home rule city, contact
Public Safety Improvement (PSI) tax and Local several city sales tax licenses from the home your city officials regarding your local sales tax
Marketing District taxes. In addition, Douglas rule cities where you do business. However, requirements.
County has a Short-term Rental Tax and Sum- you do not need to obtain an additional state
mit County has a Multi-jurisdictional Housing tax license for each sale tax location. Depart- Charitable Organizations
Authority Tax. For more information call the ment of Revenue Publication DR 1002, Colo- Colorado allows charitable organizations
department of Revenue at (303) 238-7378 or rado Sales/Use Tax Rates, lists all state, county that have been classified 501(c)3 by the U.S.
download “Colorado Sales Tax/Use Tax Rates” and city sales tax rates as well as addresses Internal Revenue Service an exemption from
(Form DR 1002at www.taxcolorado.com for and phone numbers for home rule cites with state-collected sales tax. The exemption must
more information. separate licensing and collection procedures. be requested in writing using the form, “Ap-
plication for Sales Tax Exemption for Colorado
Example Craft Shows Organizations,” Form DR 0715. The exemption
To determine the amount of tax you must If you will be selling at events, you must only applies to items purchased for use in the
collect, add all the rates that apply to your loca- have a state multiple events license. If the regular operations of the organization. When
tion and type of business. For example, if you event is held in a city that collects its own city making tax-exempt purchases, the organiza-
have a restaurant in the City of Lakewood, you sales tax, you may be required to obtain an ad- tion must show a copy of the exemption certifi-
must collect 2.9% for the state, 1.2% for RTD/ ditional city sales tax license. cate or have one on file with the vendor. Pur-
CD/FD, 0.5% for Jefferson County, and 3.0% chases of $100 or more must be made using an
for Lakewood. Your total sales tax rate would Flea Markets organization check or credit card.
be 7.1%. Flea markets that operate more than three Tax exempt organizations must still obtain
times per year are considered to be a retail lo- a sales tax license and collect sales tax on all
Tax Charts cation. If you sell at a flea market more than items sold to the public. However, organiza-
Publication DR 1002, “Colorado Sales five times a year, you must obtain a retail sales tions making sales on no more than 12 days
Tax/Use Tax Rates,” lists all the various tax license. You may not use an event license. per year with gross sales of less then $25,000
sales tax rates throughout Colorado and are exempt from state sales tax licensing and
should be used as a guide to calculate Multiple Permanent Business Locations the obligation to collect sales tax. Most cities
the sales tax rates for different locations. If your business has multiple permanent and counties have not adopted this exemption.
The Department of Revenue also publishes branch locations, each branch must have its Licensed charitable organizations are exempt
separate rate charts that are useful tools own license and collect the appropriate tax. from payment of the $50 deposit on retail sales
in determining the correct amount of tax Exception: vending machine operators and tax licenses.
based upon the tax rates and the dollar mobile businesses are only required to have
value of the sale. On the web, you can eas- one state license and report the appropriate Sales Tax Fraud
ily find the current sales tax and special tax tax collection under a single license. How- It is illegal to use your sales tax license to
rates in your county and/or city at www. ever, each machine is required to display a obtain personal goods or assets that you will
taxcolorado.com By phone, call (303) 238- vending machine decal and may still be sub- use in business tax-free. Only goods that will

www.coloradoSBDC.org • 25
Colorado SBDC Network COLORADO SALES TAX

be resold may be purchased exempt from SPECIAL SITUATIONS


sales tax. Sales tax must be listed separately Mail Order and Delivery
from the purchase price on the items you sell When you have a mail order business or you sell a product contingent upon deliv-
on all invoices. Vending machines, bar drinks ery to another location, by state rules you must collect the taxes you have in common
and mobile food cart vendors are exempt from with the delivery location. For example, if your business is in Durango and your deliv-
this rule. It is illegal to advertise that you will ery site is in Durango, you must collect 7.9%, the same amount you would collect if it
make retail sales “tax free” or absorb the cost were purchased at your business location without delivery; there is no difference in the
of sales tax. amount of tax collected. If your business is in Durango and you deliver to Grand Junc-
tion, the only state collected taxes that the two locations have in common is the 2.9%
Filing Returns and state sales tax; therefore, you would only collect 2.9%. However, Grand Junction is a
Payment of Taxes “self-collected” Home Rule city. Therefore, it is recommended that you contact the city
Filing Requirements directly regarding the collection of the city sales tax if your business will be doing the
Once you have obtained a sales tax license, the actual delivery into Grand Junction or any other “self-collected” Home Rule city. Further,
Department of Revenue will send you preprinted if you have a branch of your business in the destination location, you must collect all
“Combined Retail Sales Tax Return” form DR 0100. the taxes that would be normally collected by the branch location. In this example, you
If you have a wholesaler license, you will file an- would collect 7.65% based on the taxes collected in Grand Junction. The rule regard-
nually. If you have a retail license and you collect ing branch locations and delivery applies to all locations. Finally, with the exception of
less than $300 in state sales tax each month, you auto sales, if your customer takes possession of your product at your place of business,
may file quarterly. If you collect $300 or more in you must collect all the sales taxes for your area, regardless of where your purchaser
state sales tax every month, you may file monthly. resides or intends to use the item. NOTE: Internet sales are the same as catalog sales
All sales tax returns are due the 20th of the month for Colorado sales tax purposes.
following the end of the taxing period; i.e., the return

If you sell, rent or lease Pueblo


tangible personal property, or rent accommodations 310 E. Abriendo Ave., Suite A4
for less than 30 days you must collect retail sales tax. Security Service Credit Union
For more information about sales tax responsibilities (719) 542-2920
or existing sales tax accounts, contact the Colorado For more information concerning how and
Department of Revenue at (303) 238-SERV (7378). You when to collect sales taxes, call (303) 238-
can also visit its website at www.taxcolorado.com. If SERV (7378) and/or your local home rule city.
you use products on which Colorado sales tax has not
been paid, consumer use tax is due! Consumer Use Tax
Use tax is imposed on the storage, use or
for April-June is due July 20. If the 20th falls on a consumption, in Colorado, of tangible per-
Saturday, Sunday or holiday, the due date is the next Department of sonal property upon which Colorado sales
regular business day. If you have a single or multiple Revenue Service Centers tax has not been paid. For example, if you
event license, an individual return must be filed for Colorado Springs purchase a piece of machinery for your busi-
every event. Each return must be filed by the 20th of 4420 Austin Bluffs Pkwy. ness in another state, consumer use tax must
the month following the month in which an event (719) 594-8706 be paid in Colorado. The amount of tax is
is held. County lodging tax and city-collected sales Denver based upon the primary location where an
taxes are each filed separately. If your sales tax 1375 Sherman St. item is used and the purchase price or fair
return is not filed or postmarked on or before (303) 238-SERV (7378) market value. The state use tax rate is 2.9
the due date, you must pay a 10 percent penalty Fort Collins percent, the RTD/CD/FD rates total 1.2 per-
plus interest on the amount due. You must file a 1121 W. Prospect Rd., Bldg. D. cent and the RTA district taxes vary from one
sales tax return for every period, even if no tax (970) 494-9805 location to another. These taxes are paid to
was collected for the period. Each applicable line Grand Junction the Department of Revenue by filing a “Con-
must be completed on the DR 0100. For more 222 S. Sixth St., Room 208 sumer Use Tax Return,” Form DR0252. If you
information contact one of the Department of Across from police station use items taken from your sales inventory,
Revenue service centers, call (303) 238-7378 or (970) 248-7140 you may report the cost and tax online 10 of
visit www.taxcolorado.com. your sales tax return. Using either method,

26 • www.coloradoSBDC.org
Colorado SBDC Network COLORADO SALES TAX

county and city use taxes may also be due. If SALES TAX SUMMARY
the seller collects the tax, it’s sales tax. If the
seller does not collect the appropriate tax, • If you will be selling any tangible personal property, you must obtain a sales tax
the consumer (user) must pay use tax. license. If you are selling to the end user, you are a retailer. If you will be selling
to someone who will resell your product or use it to make another product that is
Internet Sales resold, you are a wholesaler. If you are doing both, it is only necessary to obtain a
Website Internet access, e-mail services, retail sales tax license.
website hosting and domain name registration • Wholesale and retail licenses are $16 for a two-year calendar licensing period. The
are nontaxable services in Colorado. However, cost of a new license is prorated during the licensing period. There is a $50 deposit
if service providers sell tangible personal prop- on retail licenses that is refunded once $50 in state sales taxes have been collected
erty to customers in Colorado, then sales tax and remitted to the Colorado Department of Revenue.
should be charged on those items. The sale • If a business has more than one location, each location must be licensed. The $50
of goods through the Internet is treated the deposit is only collected for the first location.
same as the sale of tangible personal property • If you will be selling products at an organized event, you are required to obtain an
through traditional selling methods. event license. A single event license is good only for a single event. A multiple event
license is good for an unlimited number of events during the licensing period.
Seller • A multiple event license costs $16 for a two-year calendar licensing period. The cost
A website that sells tangible personal of a new license is prorated during the licensing period. A single event license costs
property collects tax in the same manner as $8. If a business has a retail or wholesale license, there is no charge for either a
a mail order business that sends catalogs to multiple event or single event license.
customers to place phone or mail orders. If • Use the Colorado Business Registration, Form CR 0100, to apply for a retail or
the seller and the customer are both located wholesale license. Use the Sales Tax Special Events Application, Form DR0589, to
in the same taxing jurisdiction, then the seller apply for a Multiple or Single Event license.
must collect that tax. For further information • If you will be located in a home rule city, you must contact the city regarding local
on taxing jurisdictions please see FYI Sales licensing requirements.
62, “Guidelines for Determining When to Col- • Determine your proper sales tax rate for your business location(s). DRP 1002, Sales/
lect State-Collected Local Sales Tax,” found at Use Tax Rates, contains the individual rates for all the different sales tax jurisdic-
www.taxcolorado.com. tions in Colorado.

Purchaser
If you are in Colorado and purchase goods If you purchase items to use in your business, sales/use tax should be paid at the
over the Internet, you will owe sales tax on the time of purchase or by filing a Consumer Use Tax Return, Form DR0252. The tax on
purchase if buying from a seller that is also lo- items which were originally purchased for resale but are actually used by your busi-
cated in Colorado. If you are buying from a ness should be paid on your sales tax return. You may also be subject to local use
vendor not located in Colorado, you will prob- taxes. Check with the city’s sales/use tax (DRP 1002).
ably not pay sales tax to the seller, but will pay
state and possibly a special district use tax
directly to the state of Colorado on form DR WORKSHEET
0252, “Consumer Use Tax Return,” found at
www.taxcolorado.com.
State Sales Tax . . . . . . . . . . . . . . . . . . . . . . 2.9%
Still Confused About Sales Tax?
RTD/CD/FD Special Tax . . . . . . . . . . . . . . _____
Sales tax classes are held in the Service County Sales Tax Rate . . . . . . . . . . . . . . . . _____
Centers. At the beginning of each month check City Sales Tax Rate . . . . . . . . . . . . . . . . . . . _____
www.taxcolorado.com for current class loca- Other Sales Tax Rate . . . . . . . . . . . . . . . . . _____
tions and schedules. Sales tax classes include
information on what is sales tax, how to collect
TOTAL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . _____
sales tax as well as how to fill out sales tax
returns. Check with the local home rule cities
to see if they offer a class.

www.coloradoSBDC.org • 27
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

Employees Vs. who perform services subject to the control • Clearly discloses, in larger font, boldface
Independent Contractors of an employer regarding what, where, when or underline type, that the independent
As your business grows you may ask, and how something must be done. The actual contractor is not entitled to unemploy-
“Should I hire full or part-time employees or working relationship between an individual ment insurance or workers’ compensation
should I hire subcontractors to perform spe- and a business is more important than the title insurance, and
cific jobs on an as-needed basis?” If you hire (employee, subcontractor, day laborer, etc.) • States that the independent contractor
contract labor, your paperwork is much easier. when determining if someone is a common law is obligated to pay all federal and state
However, just calling someone contract labor employee. It does not matter that the employer income taxes on any money earned pur-
doesn’t make him/her so. If you incorrectly gives the employee substantial discretion and suant to the contract.
classify those working for you, you may end up freedom to act, so long as the employer has the The Contract also provides that the per-
paying substantial penalties and back taxes to legal right to control both the method and re- son for whom the services are performed
the IRS and the State of Colorado. sults of service. You will file a W-2 at the end of does not:
the year to report wage and tax withholdings. • Require the individual to work exclusively
for the person for whom services are
Independent Contractors performed; except that the individual may
Persons who follow a trade, business or choose to work exclusively for the said
profession such as lawyers, accountants or person for a finite period of time specified
construction contractors who offer their servic- in the document
es to the general public are usually considered • Establish a quality standard for the
independent contractors. The key characteris- individual; except that such person can
tic of an independent contractor is the worker’s provide plans and specifications regarding
“independence.” An independent contractor the work but cannot oversee the actual
relationship is a business-to-business relation- work or instruct the individual as to how
ship. It is NOT a business to individual relation- the work will be performed.
ship. You will need to file a 1099 with the IRS • Pay a fixed or contract rate rather than a
at the end of the year to report the payments salary or hourly rate.
made to each contractor that is not a corpora- • Terminate the work during the contract
tion. The IRS uses a list of factors to determine period unless the individual violates the
whether a worker is a common law employee terms of the contract or fails to produce a
or an independent contractor. The Colorado result that meets the specifications of the
Unemployment Insurance Liability Unit and contract.
the Colorado Division of Workers’ Compensa- • Provide more than minimal training for the
tion use nine criteria established by state law individual employee.
(8-40-202 and 8-70-115, C.R.S.) to determine • Provide tools or benefits to the individual,
whether a worker is a common law employee except that materials and equipment may
or an independent contractor. As a general be supplied.
Most individuals who work for you will be rule, any individual who performs services for • Dictate the time or performance; except
considered either common law employees pay for another is deemed to be an employee, that a completion schedule and a range
or independent contractors. Unfortunately, unless it is shown that the worker is free from of mutually agreeable work hours may be
there are many state and federal laws that control and direction in the performance of the established.
are used to define an employment relation- services and is customarily engaged in an inde- • Pay the individual personally, but make
ship and to determine whether an individual pendent trade, occupation, or business related checks payable to the trade or business
who performs services for you is an “em- to the service performed. The burden of proof name of the individual.
ployee” or an “independent contractor.” Pub- is on the employer to show that the foregoing • Combine his/her business operations in
lication 15-A, “Employer’s Supplemental Tax two tests are met. The employer may create any way with the individual’s business,
Guide,” has more information on determin- a rebuttable presumption of an independent but instead maintains such operations as
ing whether an individual is an independent contractor relationship with a worker. separate and distinct.
contractor or an employee. The criteria stated above, along with
Use a Written Document or other factors, form a basis for how the State
Common Law Employees Contract that is: distinguishes between employees and in-
Common law employees are individuals • Signed by both parties, dependent contractors. No one factor or

28 • www.coloradoSBDC.org
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

criterion is by itself conclusive evidence the same time the worker is providing services tion to comply with all employer responsibilities
that an individual worker is an employee or for the company. including workers’ compensation insurance for
an independent contractor. Even though a contract is framed to sug- his/her employees. If the independent contrac-
The following is a summary of the reasoning gest existence of an independent contractor tor does not have and maintain workers’ com-
used by the Colorado Courts in deciding unem- and not an employer/employee relationship, pensation insurance, the prime contractor is
ployment insurance cases on the independent that fact alone does not create an independent responsible for providing coverage. The prime
contractor vs. covered employee issue. Please contractor relationship. What is done under contractor may recover from the independent
note that this summary should not be consid- the contract is more significant than what the contractor the cost of providing workers’ com-
ered a substitute for legal advice. contract says. A company cannot circumvent pensation insurance to the independent con-
The question of control is related to general the intended protection of the Colorado Em- tractor’s employees.
control and is not concerned with the fact that ployment Security Act by means of a contract If you are not sure whether your workers
the worker can exercise his/her own judgment that would place in jeopardy the security of are employees or independent contractors,
in performing the detail of the work. Control employees. you should contact the IRS, the Colorado Di-
refers to the right to control and not to the The following is a summary of some vision of Workers’ Compensation and the Un-
actual control used by the company. The pos- criteria used by the IRS in determining employment Insurance Tax Liability Unit of the
sibility of future control can be used in deter- whether a worker is an employee or inde- Colorado Division of Employment and Training
mining if an individual is free from control and pendent contractor: for a determination of an actual employer/em-
direction. The power to terminate a contract for • An employee has no potential for suffering ployee relationship. Potentially, a worker could
personal service at any time without liability is a monetary loss in connection with the be considered an employee by one agency and
a strong indication of control. The right to ter- work performed. an independent contractor by another. Form
minate services at any time involves the right • An independent contractor can make a SS-8, “Determination of Employee Work Sta-
to control. This factor, in addition to the fact profit or suffer a loss in connection with tus for Purpose of Federal Employment Taxes
that the worker is required to use the material the work performed. and Income Tax Withholding,” should be filed
furnished by the company and meet the quality • An employee works on the premises of with the IRS. Form UITA-9, “Worker Relation-
control standard of the company, is usually suf- the employer or on a route or location ship Questionnaire,” should be filed with the
ficient to establish control. Other factors that designated by the employer. Unemployment Insurance Liability Unit, (303)
may be considered indicators of control are: • An independent contractor may perform 318- 9055 or 1-800-480-8299. You should con-
the worker reports on a daily basis, the worker work at her/his own business premises. tact the Division of Workers’ Compensation,
is provided with an outline of procedures, and • An employee performs services personally. at 633 17th Street, Denver, CO 80202, (303)
the worker is obligated to keep records or uses • An independent contractor may subcon- 318-8700, toll free at 1-888-390-7936, or www.
the name of the company. tract all or part of a work assignment. coworkforce.com/dwc/ directly regarding your
Even though the company retains no right • An employee may have assistants who are workers’ compensation liability.
to control the performance of the worker, the paid by the employer.
worker must be customarily engaged in an • An independent contractor hires, super- Special Employment Situations
independent business related to the service vises and pays for his/her own assistants. Commission and Piecework Employees
performed. The worker is not customarily en- If a worker is a common law employee, the Commissioned delivery drivers, insurance
gaged in an independent trade, occupation, employer is responsible for state and federal agents, full-time commissioned sales agents
profession or business related to the service income tax withholding, social security taxes of products for resale or for use in the buyer’s
performed if the worker devotes his/her whole (FICA) and state and federal unemployment business operation, and individuals who do
time to performing duties for one company, is insurance taxes. All common law employees piece work with materials supplied by the em-
not engaged in any other work and performs must be covered by a workers’ compensation ployer are considered statutory employees by
the service within the usual course of business insurance policy from the very beginning of the IRS. The employer is not required to with-
of the company. A company contesting liability employment. No distinction is made between hold federal income tax from payments. How-
for unemployment compensation taxes under different types of common law employees. ever, if the contract states that an individual
independent professional exception is required Managers and supervisors are treated the same must perform the services personally, that the
to prove not only that a worker is customar- as line workers. There is no difference between individual will perform the service on a con-
ily established and engaged in an indepen- full-time or part-time employees or employees tinuing basis and that the employer will supply
dent business, but also that the independent hired for only a short period of time. the equipment, then the payments are subject
business is related to the services the worker An independent contractor is responsible to FICA. Payments to commissioned delivery
is performing for the company and that the for his/her own self-employment taxes. If she/ drivers and sales agents are subject to un-
worker is engaged in the business venture at he has employees, she/he also has the obliga- employment insurance tax. Because statutory

www.coloradoSBDC.org • 29
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

employees are similar in some respects to both Churches and Charitable Organizations ployees who work 40 or more hours per week
common-law employees and independent con- The employees of charitable 501(c)(3) tax- or 5 or more days per week. For additional in-
tractors, you should contact the Colorado Divi- exempt organizations may be subject to special formation regarding your responsibilities as a
sion of Workers’ Compensation directly regard- exemptions. All wages paid to a common-law household employer, call the IRS, 1-800-829-
ing your workers’ compensation liability, (303) employee are subject to federal and state in- 1040, and request Publication #926, “Employ-
318-8700. To order W-2’s and 1099’s contact come tax withholdings. All wages are subject to ment Taxes for Household Employers.”
the IRS forms number at 1-800-829-3676. social security tax unless wages are less than
$100 for an entire calendar year or are paid by Seasonal Employees
Children and Spouses a church or a church-controlled organization If you operate a seasonal business you may
If your business is a sole proprietorship, that opposes payment of social security taxes file a “Request for Seasonal Determination”
your children who work for you are not sub- for religious reasons. 501(c)(3) tax-exempt or- with the Unemployment Insurance Liability
ject to FICA and Medicare taxes until age 18. ganizations are exempt from payment of fed- Unit of the Department of Labor & Employ-
If a child is paid for domestic work in the par- eral unemployment tax. All employees must be ment. A business that operates year-round
ent’s home, wages are not subject to FICA covered by workers’ compensation insurance and also hires seasonal employees may also
and Medicare taxes until the child reaches regardless of 501(c)(3) status. file. Seasonal employer status will disqualify
age 21. Federal unemployment insurance seasonal employees from collecting unem-
taxes are not required for wages paid to chil- Leased Employees ployment benefits during your off season. As
dren under the age of 21 who work for their An alternative to hiring your own employees a result, your unemployment experience rat-
parents. Whether a child can be claimed as a is to contract for workers from a temporary em- ing will not be affected. However, if a seasonal
dependent on the parent’s individual tax re- ployment agency or an employee leasing agency. employee is unemployed at the beginning of
turn is not considered. All wages paid to chil- You pay the agency a fee to provide the number the next season, she/he will qualify to collect
dren may still be subject to income tax with- and type of employees you need and specify the unemployment benefits at that time.
holdings; use form W-4 and the appropriate conditions they must work under, but the indi- To qualify as a seasonal employer, your sea-
tables to determine if income tax withholding vidual workers remain employees of the agency. sonal period may be no longer then 26 weeks
applies. Wages paid by a sole proprietor to a The agency is responsible for all payroll taxes, per year and no more than 25% of your em-
spouse are subject to income tax withhold- unemployment insurance, and workers’ com- ployees, in a seasonal occupation, may work
ing and social security taxes (FICA), but not pensation. However, if a leasing company de- longer than the 26-week period. There must be
to federal unemployment insurance taxes. All faults in payment of unemployment insurance, at least 45 consecutive days when you have no
wages paid to a child or a spouse are sub- the client company is then responsible for pay- employees in the seasonal occupation. If your
ject to withholding taxes, FICA and state and ment of unemployment insurance. A temporary entire business operates less than 26 weeks
federal unemployment insurance taxes if agency is used when workers are needed for a per year, then all your employees automatically
the parent/spouse’s business is a partner- short period of time. Leasing agencies provide qualify as seasonal employees.
ship or a corporation, unless each partner employees under contract on a long-term basis. For example, if you employ seasonal ground-
is parent of this child. Workers’ Compensa- Please contact the Unemployment Insurance Li- skeepers and “regular” office workers, no more
tion Insurance must be provided for family ability Unit at (303) 318- 9100, 1-800-480-8299 or than 25% of all your groundskeepers may
members/ employees. www.coloradoworkforce.com work outside your 26 week seasonal period;
and, there must be a minimum 45 days when
Corporate Officers Household Employees no groundskeepers are working. Your office
Generally, working corporate officers If you hire someone to work in your own workers may continue to work the whole year
are considered employees by the IRS and home, you may have responsibilities as a without impacting the status of your seasonal
may not be paid through a distribution of household employer. If the employee earns employees. The qualifications for seasonal
dividends only. They must be paid a “rea- over $1,300 per year, you are responsible for employment are difficult to understand. If you
sonable wage or salary.” All wages are sub- social security and Medicare taxes. If the em- have additional questions, please contact the
ject to federal and state wage withholding, ployee earns over $1,000 during a quarter, you Unemployment Insurance Liability Unit at (303)
FICA, and unemployment insurance taxes. will also be responsible for unemployment 318-9100 or 1-800-480-8299.
Corporate officers who own more than a insurance. The law does not require that you
ten percent share and who have a manag- withhold federal or state income taxes for your Tax Credits for Creating Jobs for Welfare
ing interest in the business may elect to employee. However, you may do so voluntarily Recipients
reject workers’ compensation coverage. if requested by your employee and he/she The state and federal government offer tax
These rules apply to the corporate officers completes Form W-4. Workers’ Compensation credits to businesses that offer employment to
in both C and S Corporations. Insurance must be obtained for household em- individuals receiving public assistance.

30 • www.coloradoSBDC.org
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

NOTE: The Welfare to Work Tax


Credit has been extended to those FINDING THE RIGHT PERSON
employees who start work prior to Once you have established your employment policies and procedures, you must clearly define the
January 1, 2002. Federal tax credits type of employee(s) you are seeking and their specific job responsibilities. Determine the lowest level
can and do change periodically. They of education, experience and skills you can accept. Be certain you know what skills are necessary to
may be enacted or extended as dic- do the job. How much training are you willing to provide?
tated by Congress and Executive Or- Each employment situation is unique. What may work for one business or even one specific job op-
der. It is advised that you check with portunity may not work for the next situation. Advertising in the local paper, registering with a trade or-
the IRS for any changes in credits you ganization or hiring an employment agency are all viable options in different situations. The Colorado
are interested in claiming. The State Department of Labor and Employment administers more than 30 local Workforce Centers throughout
of Colorado allows employers to claim Colorado. They help match the right employee with the right employer. See the Sources of Assistance
a credit of 20% of their annual costs chapter of this Guide for more information on the Workforce Center nearest you.
for voluntarily providing “eligible ser- Federal and state civil rights laws prohibit discrimination in employment based upon race/color,
vices” for the employees who have creed/religion, national origin/ancestry, sex, age (over 40), and disability. Also prohibited is discrimina-
received public assistance pursuant tion based on marriage to a co-worker (companies with 26 or more employees). Colorado law and the
to the “Colorado Works Program,” 39- Americans with Disabilities Act (ADA) prohibit discrimination based on physical or mental disabilities.
22- 521(1), CRS. “Eligible services” The Employer Responsibilities section contains additional information about state disability discrimi-
include assistance with childcare, nation laws and the ADA, including the ADA Technical Assistance Information Center’s toll-free line,
health/dental insurance benefits, job (800) 949-4232. They are located at 363 Sinton Road, Colorado Springs, CO 80907 and their website
training and transportation. The credit is www.adainformation.org
is limited to expenditures made on an Your written application and interview are important tools in selecting the best applicant for the
eligible employee during the first two job. The Colorado Civil Rights Division has persons on duty daily to answer questions about all aspects
years of his/her employment. of fair employment laws. It also publishes an informative brochure titled “Preventing Job Discrimina-
For more information, contact the tion,” which is a useful guide to avoiding discriminatory questions during the hiring process. Contact
Colorado Department of Revenue the Division at (303) 894-2997, 1560 Broadway, #1050, Denver, CO 80202-5143, or by e-mail at ccrd@
and request FYI Income 34, “Colora- dora.state.co.us
do Works Program Credit,” (303) 238- Within the limits established by law, your goal is to find out as much as possible about each ap-
SERV (7378). The Welfare-to-Work plicant including: education, professional background, work habits and skills, their interest in your
Tax Credit (WOTC) is a federal income position and their short and long-term goals. Ask questions about the applicant’s previous job and
tax credit that encourages employers why they left. If you’re looking for someone who can work alone, does the applicant have the proper
to hire long-term welfare recipients aptitude? If you’re looking for a “team player,” will the applicant complement the other members of the
who begin work prior to January 1, team? Evaluate the applicant’s responses, written and verbal. Are they evasive or contradictory? Do
2002. This “new” tax credit can re- they have the necessary skills for the job? Are they prepared to give you the commitment you desire
duce employer federal tax liability by regarding such issues as overtime, weekend work, travel, etc.?
as much as $8,500 per new hire. To After the interview is over, encourage the applicant to keep in contact with you. Never commit
qualify, new employees must work at yourself to a specific applicant until all applicants have been interviewed. Verify all information and
least 400 hours or 180 days and must references on the application. Request information in writing if you desire a written response. Now
be long-term welfare recipients (lon- make your selection! Remember, the right employee will make you money. The wrong employee will
ger then 18 consecutive months). The cost you money, time, materials and even customers.
tax credit is 35% of “qualified wages”
during the first year of employment
and 50% for the second year. Qualified wages Tax Credit. Federal tax credits can and do Opportunity and Welfare-to-Work Tax
are capped at $10,000 per year but may include change periodically. They may be enacted or Credits” by the date the job offer is made.
tax-exempt amounts under accident or health extended as dictated by Congress and Exec- • Complete either U.S. Department of Labor
plans, as well as educational assistance and utive Order. It is advised that you check with ETA Form 9062, “Conditional Certification
dependent assistance programs. An em- the IRS for any changes and credits you are Form,” if provided to the job seeker by a
ployer must apply for and receive certifica- interested in claiming. participating agency or ETA Form 9061,
tion from the state Welfare Opportunities Tax Individual Characteristics Form,” if the job
Credit (WOTC) coordinator that a new hire is To apply: seeker has not been given a conditional
a long-term AFDC or TANF recipient before • Complete IRS Form 8850, “Pre- Screening certificate form.
the employer can claim the Welfare-to-Work Notice and Certification Request for Work • Mail the IRS Form 8550 and either ETA

www.coloradoSBDC.org • 31
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

Form 9062 or 9061 to the Colorado WOTC deposit with the IRS. Most employers with au- of immediate family members in a 12
Coordinator within 21 days of new hire’s tomated payroll systems can easily program month period.
start date. Contact the Colorado WOTC advance payments into their systems. Although • Compensation: Make your salaries
Coordinator at (303) 318-8829 or visit employers may not be aware of the advance competitive with similar local businesses.
them at 633 17th Street, Suite 700, Denver, EITC payment option, any eligible employee Wages are a significant cost in operating
CO 80202. For more information and to who files a W-5 with an employer must be giv- your business. However, low wages can
obtain the necessary forms refer to the en advance payments. Employers are NOT re- result in higher turnover and lower pro-
Welfare-to-Work website at quired to make sure employees are eligible for ductivity. Establish clear vacation policies.
http://www.doleta.gov/ the EITC - that is the employee’s responsibility. How long? When? Clearly define proce-
For more information, see the IRS Employer’s dures for when two or more employees
Earned Income Tax Credit (EITC) Tax Guide, Circular E. It is available for free by wish to go on vacation at the same time.
The EITC is a special tax benefit for work- calling 1-800- TAX-FORM. Will you provide paid or unpaid vacations?
ing people who earn low or moderate in- Paid vacations are an expected basic
comes. Small business owners can benefit as Personnel Policies, Finding and benefit by many employees.
it can provide support to their employees and Hiring Employees, Employee • Fringe Benefits: Consider offering your
make the positions in their company more at- Regulations employees discounts, health insurance,
tractive and manageable for former welfare Once you have determined that you will pension plans, profit sharing and/or
recipients. Low-income employees whose an- need employees in your business, you must educational assistance. Fringe benefits
nual incomes are less than certain amounts invest the proper time and resources into es- can increase worker job satisfaction
may qualify to receive EITC; for tax year 2003, tablishing your personnel policies and finding and productivity. If you provide benefits,
earned income & modified adjusted gross in- the right people. You must also be aware of the which employee will receive them, e.g. all
come had to be less than: $11,230 (no quali- federal and state regulations for employees. employees, only full-time employees, only
fying children; $12,230 if married filing jointly) management, etc.? You must have clear,
$29,666 (one qualifying child) or; $30,666 if Personnel Policies written, non-discriminatory policies for
married filing jointly) $33,692 (more than one While establishing written personnel poli- all fringe benefits. See the Liabilities and
qualifying child; $34,692 if married and filing cies may be time consuming, it can prevent Insurance chapter of this Guide for more
jointly). The dollar amounts to qualify for EITC significant aggravations and problems later. information about health insurance. If your
change annually. The EITC may be available to Your policy manual should address all the vari- business requires skilled, professional
single workers between the ages of 25 and 65 ous issues you expect and don’t expect to arise employees and/or you desire to establish
with no children in the home. It may also be in the normal operations of your business — the a long-term employment relationship, a
available to all workers, regardless of age, if good and the bad. However, written policies pension plan and/or health insurance may
there are children in the home. Workers who establish rights and responsibilities for your be a requirement to achieve employee
have at least one qualifying child in the home employees AND yourself. If you establish writ- loyalty and commitment. If you offer a
may be eligible to receive a portion of credit ten policies, it is important that you follow them pension plan, it must meet the require-
in their regular paycheck. Income guidelines also, e.g. written warnings, review procedures, ments of ERISA (Employee Retirement
and further information on qualification can etc. Issues that may be addressed by personnel Income Security Act). General information
be obtained by contacting the IRS at 1-800- policies include: on ERISA can be obtained from the U.S.
829-1040, by ordering Publication 596, “Earned • Hours: How many hours to be worked Department of Labor, Pension and Welfare
Income Tax Credit” (EITC) at 1-800-829-3676, per day, per week? Discuss evening, Benefits Administration, 2300 Main Street,
or by visiting its website at www.irs.gov. weekends, holidays, peak periods, etc. Suite 1100, Kansas City, MO 64108, (816)
Advanced Earned Income Credit allows em- Remember all employees except sala- 285-1800.
ployees with at least one qualifying child to re- ried supervisors are entitled to receive • Grievances & Terminations: Expect and
ceive the credit throughout the year as part of overtime. Determine how you will allow plan for conflicts with your employees. Plan
their regular pay — AT NO ADDITIONAL COST employees time off for personal needs. and establish grievance procedures. Outline
TO THE EMPLOYER. To receive EITC advance Establish clear procedures for paid and your policy for probationary employment,
payments employees must simply complete unpaid time off for emergencies, family period review, promotions and raises.
Form W-5. Advance payments don’t cost em- illnesses, jury duty, etc. The Family and Clearly document the steps to be used
ployers money. Employers simply subtract the Medical Leave Act requires all em- to resolve conflicts and then follow them
advance payments they have added to their ployers with 50 employees or more to and document your actions in writing.
workers’ paychecks from the total taxes with- provide up to 12 weeks of unpaid leave Establish clear policies for such matters as
held from all employees they would otherwise for births, adoptions and health care layoffs, seniority rights, severance pay, etc.

32 • www.coloradoSBDC.org
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

• Non-competition Agreements: Is your Street, 2nd Floor Denver, CO 80202 or call FEIN by: a) filing a completed SS-4 with the
business involved in a very competitive (303) 318-8441, 1-888-390-7936 outside IRS EIN Operation center for your state and
environment or does it work on confi- of the Denver metro area or online www. you’ll receive your FEIN within four weeks; b)
dential research? Should key employees coworforce.com calling (800) 829-4933 Monday through Friday
be required to sign legally enforceable • Federal Law: Pursuant to The Fair Labor 7 AM to 10 PM for your time zone and you will
non-competition agreements? Do you Standards Act (FLSA) whenever both laws receive your FEIN immediately; or c) faxing
have all employee and independent con- apply and FLSA differs with Colorado law, your SS-4 to FAX-TIN number for your state.
tractors sign non-disclosure agreements the law providing more protection or set- FAX-TIN is available 24 hours a day, seven
relating to confidential information? ting the higher standard applies. days a week; be sure to include a cover sheet
Do you clearly state that any ideas and
inventions developed by employees and The Internal Revenue Services Small Business Tax
independent contractors working for Education Program (STEP) is a cooperative effort with
your company are the property of your the local organizations to provide business tax education
company? An attorney liability should
to the small business owner. Check into the IRS Small
review your written personnel policies
to determine enforceability, compliance
Business Tax Education Program in your area and
with state and federal employment laws,
take the first STEP to making your taxes less taxing!
and to ensure that they do not un- Assistance is only a phone call away. Just call
duly increase your own. Each employee 1-800-829-1040.
should receive a copy of your personnel
policies upon hiring. Explain verbally • Breaks: Employees working in the follow- showing your FAX # and you should receive
any critical parts of your employment ing four industries: (1) retail and service, your FEIN within four business days. There
policies. Verify that each employee fully (2) commercial service, (3) food and are other times when you must have a FEIN,
understands the document. beverage, and (4) health and medical, are such as when you have formed a corporation
covered by the work order 22 and shall be or a partnership. Your bank may also ask for
Employee Regulations permitted breaks and meal periods during an FEIN when you open a business bank ac-
the workday. The law requires at least a count. If you are a sole proprietor, you are not
Once you have made your employee 10-minute break every four hours (or a required to have a FEIN.
selection(s) you will need to familiarize
major fraction thereof). A half-hour meal
yourself with the federal and state employee
period is required for any shift exceeding The Colorado Business
regulations. The Colorado Department of
Labor and Employment regulates wages, five hours. Registration Form, CR100
hours and working conditions for employees. • Penalty: Failure to comply with Colorado The CR100 is a multi-use form, which may
Minimum Wage Order 22 is a misde- be used to open a number of accounts. If you
• Minimum Wage: Federal minimum meanor and may be punishable by a fine will have employees, this form will open your
wage is $5.85 per hour beginning July 24, or imprisonment. state wage withholding account with the Colo-
2007 $6.55 per hour beginning July 24, For additional information and postings, rado Department of Revenue and your state
2008 and $7.25 per hour beginning July write the Colorado Division of Labor, Labor unemployment insurance account with the
24. 2009. Minimum wage must be paid Standards Office, 633 17th Street 2nd Floor, Colorado Department of Labor and Employ-
all employees and emancipated minors Denver, CO 80202 or call (303) 318-8441, ment. You may also use this form to obtain a
whether employed on an hourly, piece- 1-888-390-7936 outside of the Denver metro state sales tax license.
work, commission, time, task, training or area or visit www.coworkforce.com.
other basis. INS Form I-9
• Overtime Pay: At least 11/2 times the Employer/Payroll Filing One form that you must keep in your em-
employee’s regular rate of pay must be Requirements and Registration ployees’ personnel file(s) is the Immigration
paid for all hours worked over forty (40) in Applications and Naturalization Services I-9 Form. This pa-
one workweek. In addition, State law re- Form SS-4 perwork was devised to ensure that employ-
quires overtime pay for any work after (12) You must have a federal employer identi- ers do not hire illegal aliens. The paperwork is
consecutive hours. Any additional ques- fication number (FEIN) when you are an em- not difficult and is required. The I-9 Form must
tions regarding work hours and overtime, ployer. You will use this number to make your be completed within three working days after
please call or write the Colorado Division federal tax deposits, and when you file your employment begins. Employees must submit
of Labor, Labor Standards Office, 633 17th employment tax returns. You can obtain your documentation that verifies residency to their

www.coloradoSBDC.org • 33
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

employer. All documentation unavailable on ings, you must file with the state regardless of
the hire date must be obtained within twenty-
EMPLOYERS HAVE RIGHTS the amount due. If you annually withhold more
AND EMPLOYEES HAVE
one days. The form lists a variety of different than $50,000 in state wage withholding, you
RIGHTS, TOO. KNOW THE
forms of identification that may be used indi- MINIMUMS! must file via Electronic Funds Transfer (EFT). If
vidually or in combination to verify eligibility you annually withhold less than $50,000, you
to work in the United States. The penalties for For information and postings contact may elect to file via EFT or file coupon Form
failing to comply with this requirement begin at the State of Colorado Department of DR1094 with a check or money order.
$250 for each unauthorized employee and can Labor and Employment Labor Standars
quickly reach $10,000 per violation. For further Office (303) 318-8441 Unemployment Insurance
information regarding the I-9 Form, contact the Unemployment insurance is a fund estab-
INS at 1-800-357-2099. lished by law to provide benefits to employees
who lose their jobs through no fault of their
Form W-4 own. Several factors determine the amount of
Each employee must date and sign a com- Payroll Taxes — Filing benefits that are paid every two weeks to eli-
pleted W-4, Employee’s Withholding Allow- Requirements and Forms gible persons actively seeking employment. As
ance Certificate. You should include it in every Wage Withholding and Social Security/ an employer, you will be required to pay both
employee’s personnel file, as it will provide a Medicare Taxes state and federal unemployment insurance
record of his/her proper name, address, and taxes. An employer must pay unemployment
social security number. The W-4 provides you If you have employees, you will be respon- insurance tax on wages paid to all employees
with information regarding the employee’s sible for withholding federal income taxes - including corporate officers. The federal un-
marital status and the number of exemptions and Social Security/Medicare taxes from your employment insurance rate is 6.2% on the first
claimed to determine the proper federal and employees’ wages. As the employer, you must $7,000 in wages paid to each employee every
state income tax withholdings from your em- pay an equal share of Social Security/Medi- year. However, as a new employer, you should
ployee’s payroll checks. Maintaining this form care taxes. Circular E, the federal “Employer’s qualify for a 5.4% credit for an effective rate
on file is not only a requirement of the IRS but Tax Guide,” is updated annually and should be of 0.8%. If your federal unemployment tax li-
may also be used as evidence in disputes that used to determine the correct tax amounts. ability is over $100 at the end of any quarter,
arise with the IRS or employees. The W-4 must The amount of taxes withheld will determine you must make a deposit of the amount due.
be filed with the IRS only in special circum- how often you must deposit the taxes into your Use Form 8109 or the EFTPS system described
stances, which is explained in Publication #15, bank account. Deposits may be made at a Fed- earlier. If your liability is less than $100, the li-
Employer’s Tax Guide. If any of your employees eral Deposit Bank, using Form 8109, or you ability may be carried over and added to the
claim exempt status, including students, they may use the Electronic Federal Tax Payment next quarter. At the end of the calendar year,
must fill out a new W-4 every year. Regular System (EFTPS). EFTPS is similar to automatic you must file Form 940 or 940EZ to report your
employees should fill out a new W-4 whenever bill payment. To get more information or to en- total unemployment tax liability for the year. If
they move or there is a change in their tax sta- roll in EFTPS, call the IRS at 1-800-555-4477 your liability at the end of the calendar year is
tus, i.e., got married or divorced, increase/de- or 1-800-945-8400 or online at www.eftps.gov. less than $100, you may deposit it or pay it with
crease dependents or changed the number of Some employers are required to use EFTPS; Form 940. Form 940 and your final unemploy-
their exemptions. All employers in the State of you will be notified if this applies to you. At the ment tax payment are due by January 31. For
Colorado must report a newly hired employee end of each quarter, you must file Form 941 more information and forms, contact the IRS at
to the Division of Child Support Enforcement. to report total wages paid, taxes withheld and 1-800-829-1040 or 1-800-829-3676.
A copy of the new employee’s W-4 or a new due, and taxes deposited. If you have employ- All Colorado employers must also pay state
hire report must be sent to the State Directory ees, you must withhold Colorado withholding unemployment insurance tax. The first $10,000
of New Hires in Denver within 20 days of the tax from all employees working in Colorado, in- in wages paid to each employee during every
employee’s date of hire or, at the option of the cluding non-residents. DR 1098, “Colorado In- calendar year is subject to state unemployment
employer, on the first payroll after the 20 days come Tax Withholding Tables,” should be used insurance tax. The current state unemployment
have expired. This new report will be used to to determine the proper withholding rates for insurance tax rate for new businesses is 1.7%
identify parents who are delinquent on child your employees. The state requires that once plus a surcharge percentage. (NOTE: Some
support payments. For more information on you have collected more than $400 in state industries may pay a higher rate, e.g. con-
New Hire reporting, call the Colorado State Di- wage withholdings, you must file the total col- struction trades.) You must file Form UITR-1,
rectory of New Hires at (303) 297-2849, (800) lected with the state when you file your next Unemployment Insurance Tax Report, and
696-1468 outside of the Denver metro area or federal return. If at the end of a quarter you UITR-1(a), Unemployment Insurance Report
online at www.newhire.state.co.us. have still not collected $400 in wage with-hold- of Workers Wages, every quarter regardless of

34 • www.coloradoSBDC.org
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

the amount of unemployment tax due. At the Businesses with more than $200,000 of annual
end of each year, you will receive notice of your employment tax obligations have been required to make
tax rate for the next calendar year based on electronic payments since July 1, 1999. All businesses may
your business’ unemployment claims history. be required to use the electronic system sometime in the
If you purchase an existing business, you may future. For more information on EFTPS (Electronic Federal
acquire that business’ experience rating and Tax Payment System), call the IRS at 1-800-555-4477 or
be liable for any delinquent unemployment in- 1-800- 945-8400.
surance taxes. You may receive credit for taxes
paid by the previous owner on employees dur- Independent Contractor 1099s to reject coverage should be filed using Form
ing the current year. For more information on If you have determined that your workers WC43 with the Division of Workers’ Compen-
forms or optional reporting methods, contact are independent contractors, you are not re- sation. According to state law, sole proprietors
the Department of Labor and Employment, Un- quired to withhold or pay any taxes on their and partners in a partnership have the option
employment Insurance Tax Accounting Section behalf. However, you must keep track of how of electing coverage for themselves, although a
at (303) 318-9100 or 1-800-480-8299. much you pay them and file Form 1099 Mis- prime contractor may require it as a condition
cellaneous for each person to whom you paid of a project contract. However, this election
Occupational Privilege Taxes $600 or more during the year. The independent may significantly affect health insurance cov-
This is often referred to as the “head contractor must be sent her/his Form 1099s erage. Carefully discuss this election with your
taxes” on individuals who work within the Miscellaneous by January 31. Copy A of Form insurance agent before making your decision.
limits of certain cities. This tax is collected 1099s must be sent to the IRS by February 28 You can obtain workers’ compensation insur-
through employer and employee contribu- with Form 1096 “Annual Summary and Trans- ance from an independent insurance.
tions. You must pay the employer a portion mittal of U.S. Information Return.” If you file 250
of the tax on yourself regardless of wheth- or more Form 1099s you must file via magnetic Premium Cost
er you are a sole proprietor, partnership media. To order 1099s call the IRS Forms num- The cost of workers’ compensation insur-
or corporation. If your business is located ber at 1-800-829-3676. ance coverage is based on units of $100 of
within the limits of a city that requires this payroll. The rate per $100 is based on the risk
tax, you must set up an account through Payroll Records and Audits classification of your employees and your ex-
the city clerk’s office. Make sure to find out It is important to keep complete and accu- perience rate and is determined by your insur-
about your city requirements. Contact your rate employee/payroll records and to retain the ance carrier. At the beginning of the year and
city clerk for more information. records for at least five years. The IRS, the Im- when you start your business, you will be re-
migration and Naturalization Service, the Colo- quired to estimate your payroll for the coming
Employee W-2’s rado Department of Revenue and the Colorado year. Your insurance carrier will require you to
At the end of the year, you are respon- Department of Labor & Employment all have pay your premiums in advance similar to car or
sible for reporting wage and tax withholding the authority to audit your records. Remember, homeowner’s insurance.
information with the W-2 forms (Wage and your responsibilities begin as soon as you hire
Tax Statement). Copies of the W-2 must be an employee. Premium Adjustments
sent to your employee no later than January At the end of each year, the actual pay-
31. Copy A of Form W-2 must be sent to the Workers’ Compensation roll of your employees is determined either
Social Security Administration (SSA) by Febru- Workers’ Compensation is mandatory in- by audit or by completing a self-examination
ary 28 with Form W-3. If you file 250 or more surance that provides coverage for medical report. The actual cost of insurance is com-
form W-2’s, you must file the information with expenses and lost wages due to a job-related pared to the advanced premiums paid, and
the SSA via magnetic media. For your Colorado injury or occupational disease. The employer the difference will be charged or refunded to
employees, you must file DR1093, Transmit- must pay the cost of coverage for employees. you. Some policies can be assigned a quar-
tal of State W-2’s. If you file 250 or more form All employees must be covered beginning with terly adjustment basis. This type of policy is
W-2s, you must report W-2 information to the the very first employee. Corporate officers and normally limited to seasonal types of busi-
state via magnetic media. Magnetic media in- members of a Limited Liability Company who nesses, such as construction, where an an-
cludes magnetic tape and computer diskettes. are compensated must be covered as an “S” nual estimate of payroll is difficult to deter-
For more information regarding magnetic me- corporation unless they own at least ten per- mine. This policy will require a deposit based
dia, contact the Colorado Department of Rev- cent of the business and they formally elect in on a percentage of the annual premium. The
enue at www.taxcolorado.state.co.us or (303) writing to reject coverage. The election to re- deposit is held by the carrier for the life of the
205-8292 ext. 5252. To order W-2’s call the IRS ject coverage is filed with the insurance carrier. policy. Upon cancellation, the entire deposit
Forms number at 1-800-829-3676. If there are no other employees, the election is credited to your account. You are required

www.coloradoSBDC.org • 35
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

to report and pay premiums for actual wages sponsibility to:


paid each quarter. • Develop mandatory job safety and health FOR MORE INFORMATION
standards with “separate but dependent & ASSISTANCE
Accident Reports responsibilities and rights” for employers
You must file an accident report with your in- and employees For more information regarding your
surance carrier within 10 days of a work-related • Encourage and assist employers and em- employer responsibilities, call the fol-
accident. It is the injured employee’s responsibil- ployees to reduce workplace hazards and lowing numbers:
ity to report the accident to you in writing within to implement/improve safety and health
four days. If the employee is physically or mentally programs Federal Payroll Taxes
unable to provide notice, it is the responsibility of • Establish training programs to increase 1-800-829-1040
the immediate supervisor to submit written no- the number of effective occupational
tice. Injured workers have two years to file claims safety and health programs and qualified
Colorado Wage Withholding
for compensation with the Colorado Division of personnel
(303) 238-7378
Workers’ Compensation. • Conduct safety and health inspections at
Injured workers may receive medical and employer worksites
Unemployment Insurance
compensation benefits. Medical benefits in- • Enforce OSHA standards and issue cita-
clude unlimited payment for all authorized tions and fines as appropriate to ensure (303) 318-9100
medical, hospital, and surgical costs, prescrip- the safety and health of employees. or 1-800-480-8299
tions, medical apparatus and prosthetic devic- OSHA safety and health standards fall into
es. Compensation benefits include reimburse- four major categories — general industry, mari- Workers’ Compensation
ment of up to two-thirds of an employee’s lost time, construction and agriculture. Standards (303) 318-8700 or
average weekly wage for a specified period, a are published in the Code of Federal Regula- 1-888-390-7936
lump sum payment or both, based on the type tions (CFR), Title 29, Part 1900- 1999. Business
of injury/disability. owners should consult the CFR available at OSHA
many public libraries and/or contact OSHA di- (303) 844-5285
Risk Management and Accident rectly, 1999 Broadway, Suite 1690, Denver, CO 1-800-321-6742
Prevention 80202-5716, (303) 844-5285. Employers may
Safety and accident prevention assistance ask OSHA for a variance from a standard or Civil Rights Division
is available from your insurance carrier. This regulation if they can demonstrate that their
(303) 894-2997
service may include safety programs, cost con- workplace conditions and practices are at least
or 1-800-262-4845
trol recommendations and a review of your ac- as effective as those required by OSHA.
cident and loss history. In addition, employers With the exception of some exempt indus-
Americans With Disabilities Act -
are encouraged to take part in the Colorado tries, employers of 11 or more employees must
Jobs Accommodation Network
Division of Workers’ Compensation Premium maintain updated records of occupational in-
Cost Containment Program. Employers who juries. Employers with 10 or fewer employees 1-800-526-7234
have had a qualifying cost containment pro- are exempt unless selected by the Bureau of
gram in place for one year may receive cost Labor Statistics or OSHA. Small employers who Department of Labor and
containment certification. Certification in this are selected to maintain records will be notified Employment - Labor Standards
program can result in a reduction in premi- in advance and supplied the necessary forms (303) 318-8441
ums from up to 10 percent. As a new business, and instruction. Record keeping-exempt em-
you should consider implementation of a cost ployers must still comply with all other OSHA New Hire Reporting
containment program beginning with your very Standards including the display of the OSHA (303) 297-2849
first employee. Contact the Division of Workers’ poster, reporting within 8 hours an accident 1-800-696-1468
Compensation, Premium Cost Containment that results in one or more fatalities or the hos-
Program, 633 17th Street, Denver, CO 80202, pitalization of three or more employees. (SBAP) Small Business Assistance
(303) 318- 8700 for more information. OSHA has the authority to enforce safety Program- Air and Environmental
and health standards and to conduct unan- Assistance
The Occupational Safety and nounced workplace inspections. “Upon pre- (303) 692-3175
Health Administration (OSHA) senting the appropriate credentials to the own-
The Occupational Safety and Health Ad- er, operator or agent in charge” of a business,
ministration (OSHA) is charged with the re- an OSHA compliance officer is authorized to

36 • www.coloradoSBDC.org
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

enter during regular working hours without


delay, to inspect all areas where work is per- EMPLOYER POSTING REQUIREMENTS
formed. Inspections must take place at “rea-
sonable times and within reasonable limits.” There are numerous state and federal posting requirements for employers. Some may
The inspection may include private interviews only apply under certain circumstances, but several are required in all situations. Posters
with the owner, operator and/or any employee. may be obtained free from the following agencies or may be purchased in combinations
After the compliance officer completes his re- from many office supply companies.
port, the area director determines what cita-
tions, if any, will be issued, and what penalties,
Anti-Discrimination Colorado Division Occupational Safety
if any, will be proposed.
of Civil Rights Occupation Safety & Health
Colorado State University (CSU) offers free
1560 Broadway, Suite 1050 Administration (OSHA)
OSHA consultation services. Program staff are
Denver, CO 80202 1391 Speer Blvd. Suite 210
experienced professional safety and industrial
(303) 894-2997 Denver, CO 80204
hygiene consultants trained to identify safety
1-800-262-4845 (303) 844-5285
and health hazards in your workplace. They
www.dora.state.co.us/ 1-800-321-6742
offer recommendations to reduce or eliminate
civil-rights http://www.osha.gov
hazards. Their purpose is to help businesses
meet the OSHA job regulation standards and
Polygraph Protection Act, Federal Equal Employment Opportunity
develop an ongoing, effective safety and health
Minimum Wage, Family & Medical Equal Employment Opportunity
program. They will provide confidential, com-
Leave Act Commission (EEOC)
prehensive written reports containing their
U.S. Dept. of Labor PO Box 12549
findings and recommendations. Follow-up ser-
Wage-Hour Division Cincinnati, OH 45312
vices are available as necessary. CSU consul-
1999 Broadway Suite 2445 1-800-669-3362
tants do not issue citation penalties for OSHA
Denver, CO 80202 http://www.eeoc.gov/
violations. Because the program is funded by
(720) 264-3250
OSHA, consultants are required to notify OSHA
http://www.dol.gov/elaws Unemployment Insurance
only in instances of refusal to correct serious
Division of Employment and Training
violations within a reasonable amount of time.
State Minimum Wage Colorado (303) 318-9000
The primary aim is to assist responsible small
Division of Labor 1-800-480-8299, State Wide Only
employers in establishing safe and healthful
Labor Standards Unit www.coworkforce.com
working environments. For more information
(303) 318-8441
contact: Colorado State University, Occupa-
www.coworkforce.com
tional Health and Safety Section, 1681 Campus
Delivery, Colorado State University, Fort Collins, For Workers’ Compensation Posters, contact your workers’ compensation insur-
CO 80523- 1681, (970) 491-6151 (telephone) ance carrier. You should prepare and post the following notice in 1/2 inch letters: “If
or (970) 491-7778 (fax). injured on the job, written notice must be given to your employer within four working
OSHA continuously strives to provide posi- days of the accident, pursuant to section 8-43-102(1) CRS.”
tive programs to help businesses comply with
regulations and tries to avoid issuing citations Employers are also required to post or notify workers in writing regarding when and
and fines. Employers are encouraged to con- where they will be paid.
tact OSHA directly for the most up-to-date in-
formation regarding consultation services and
voluntary compliance programs.
toxic chemicals that are produced, imported or A “Hazard Communication Program”
Employee “Right to Know” Laws used in the workplace are properly evaluated. If you are not sure if your business is cov-
OSHA also enforces Employee “Right to If they pose a hazard to employees, employees ered by the law or to obtain specific infor-
Know” laws that apply to all businesses with must be notified through a “Hazard Communi- mation on the requirements for developing
employees such as contractors, manufactur- cation Program.” The goal of the law is to re- a “Hazard Communications Program,” you
ers, or industrial processors who routinely duce the growing number of injuries, illnesses should contact the U.S. Department of La-
work with hazardous chemicals. The law is and deaths caused by exposure to hazardous bor, Occupational Safety and Health Admin-
intended to make sure that all hazardous and chemicals in the workplace. istration (OSHA), 1391 Speer Blvd, Suite 210,

www.coloradoSBDC.org • 37
Colorado SBDC Network EMPLOYER RESPONSIBILITIES

EMPLOYER SUMMARY

Responsibilities You will receive preprinted forms to file • Establish the proper safety procedures
• Determine whether your workers will be unemployment insurance each quarter. and maintain the necessary records to
employees or independent contractors. These two separate packets of informa- satisfy the requirements of the Occu-
• Establish clear personnel policies to tion should arrive approximately four to pational Safety and Health Administra-
address issues such as working hours, six weeks after filing the CR100. tion (OSHA). If you routinely work with
compensation, fringe benefits, griev- • Submit a copy of the W-4 for all newly “hazardous substances,” ensure that you
ances and terminations. hired employees to the Colorado State have implemented a hazard communica-
• File the Application for Employer Iden- Directory of New Hires within 20 day of tion program.
tification Number, Form SS-4, to obtain hire date. • Comply with the Americans with Disabil-
your Federal Employer Identification • Obtain workers’ compensation insurance ities Act (ADA) to avoid discrimination
Number (FEIN). for your employees. Workers’ compensa- in your employment practices regarding
• File the Colorado Business Registration tion is obtainable from private insurance persons with disabilities.
Form CR100, to open your state wage carriers. As with any other form of insur-
withholding and separate unemployment ance, you should shop around for the
insurance accounts. You will receive best price and service. To mail in New Hire Reports:
preprinted coupons and information on • Obtain the proper employer posters. Use State Directory of New Hires
P.O. Box 2920
how to file Colorado wage withhold- the chart in this chapter as a guide.
Denver, CO 80201-2920
ing from the Department of Revenue. • Determine whether you are responsible
The Department of Labor and Employ- for any local employer tax or registration To Fax New Hire Reports:
ment will send information on how to requirements by contacting the appro- (303) 297-2595
file Colorado unemployment insurance. priate local authorities.

Denver CO 80204, (303) 844-5285 or 1-800 hardship on the employer. The Job Accommo- as actions that are easily accomplished and
321-6742. dation Network (JAN) has been established to able to be carried out without much difficulty
assist employers find low cost solutions and re- or expense. The courts are required to take
The Americans with Disabilities solve employment accommodation problems. into consideration the nature and size of a
Act (ADA) Call 1-800-526-7234 or visit their website at business in order to determine whether an
The ADA extends civil rights protection to www.jan.wvu.edu for free assistance. action is readily achievable. The Architec-
individuals with disabilities that is similar to Public firms of any size that operate facili- tural Access Board has established detailed
that provided to individuals on the basis of ties such as restaurants, hotels, theaters, con- guidelines for construction and remodeling.
race, sex, national origin, and religion. For small vention centers, retail stores, shopping cen- Call 1-800-USA-ABLE (1-800-872-2253) for
businesses, it guarantees equal opportunity for ters, dry cleaners, laundromats, pharmacies, free assistance.
individuals with disabilities in employment and doctors’ offices, hospitals, museums, librar- The Rocky Mountain Disability and Busi-
public accommodations. In the area of em- ies, parks, amusement parks, private schools, ness Technical Assistance Center, located in
ployment, the ADA is not an affirmative action day care centers, health spas, bowling alleys, Colorado Springs, is one of 10 regional centers
program. Businesses must provide equal op- and gas stations, may not discriminate on the funded by the National Institute on Disability
portunity for employment to all qualified dis- basis of disability. Physical barriers must be and Rehabilitation Research, a division of the
U.S. Department of Education. Its mission is to
FOR FURTHER INFORMATION ON WORKERS’ provide technical assistance, materials, train-
COMPENSATION LAWS, CONTACT THE COLORADO ing and referrals on the Americans with Dis-
DIVISION OF WORKERS’ COMPENSATION AT abilities Act for individuals and organizations
(303) 318-8700 in Colorado, Montana, North Dakota, South
Dakota, Utah and Wyoming. For more infor-
abled individuals who can perform the essen- removed if removal is readily achievable. If mation contact the Rocky Mountain DBTAC at
tial duties of a job. Businesses may be required not, alternative methods of providing services 3630 Sinton Road, Ste. 103 Colorado Springs,
to make reasonable accommodations that are must be offered, if those methods are readily CO 80907, 1-800- 949-4232 (voice, TTY) or visit
readily achievable and do not cause a financial achievable. “Readily achievable” is defined its website at www.ada-infonet.org

38 • www.coloradoSBDC.org
Colorado SBDC Network BOOKKEEPING

It is imperative that you establish a record keeping


BASIC RECORD KEEPING system before the doors of your business open.
The record keeping needs of your business Accurate books and records are essential for business
must be analyzed to determine the best planning and useful to management in making informed
bookkeeping system. All systems should decisions. DON’T WAIT until it’s too late and GET HELP if
provide the following information: you need it.
• Detailed operating statements
• Comparison of current results to budgets best for you will be determined by your busi- Monitor Your Cash Flow
and prior periods ness operations. While these are the two Cash is absolutely critical to the growth
• Financial statements most common methods of accounting, there and well being of your business. You must
• Information for tax returns and reports to are specialized methods that may be used in plan and prepare for all future events and
regulatory agencies certain industries. You may want to consult a market changes. The most important aspect
• Sufficient control to protect assets and tax advisor to determine the best method for of planning and bookkeeping is effective
detect errors your business. Once a method of accounting cash flow management. Failure to properly
Each business has special needs that is adopted on the initial tax return, it can be plan cash flow is a leading cause of busi-
must be considered when establishing a changed only with the permission of the IRS. ness failure. Understanding your cash flow is
bookkeeping system. Factors you should Permission is usually granted if switching from important for five reasons.
take into account include: legal structure of the cash method to the accrual method, and • First, you will need cash to pay your
your business, your industry, the number of routinely denied for the reverse, although re- fixed costs, such as rent, utilities, credit
employees you have, the number of product cent developments have facilitated the accrual payments, etc.
lines or services and the number of locations and cash change. • Second, most businesses have seasonal
your business operates. The proper accounting method and mainte- cycles. For example, a retail business
The first step in setting up a bookkeeping nance of your records will help: will probably have increased sales
system is the selection of the tax year or year • Correctly measure the profitability, growth around Christmas; however, this will
end. The term “tax year” refers to the annual and changes in your business require a build up in inventory in the
accounting period. The selection of a tax year • Keep track of transactions with other busi- fall when sales and cash flow may be
is sometimes dictated by your legal structure. nesses slower. It is important to set aside funds
For instance, a C Corporation has no specific • Supply present or future lenders with ac- for these changes in revenue and inven-
restrictions. However, S Corporations, sole pro- curate financial information tory.
prietors and partnerships must usually follow • Support taxable income calculations • Third, it is important to save for long-
• Evaluate cash flows term investment and capital purchases
THE RECORDKEEPING • Provide reports on inventory turnover, such as a new vehicle or a piece of
NEEDS OF YOUR BUSINESS return on capital, etc. equipment.
MUST BE ANALYZED TO • Provide comparison with industry aver- • Fourth, you must have cash available, or
DETERMINE THE BEST ages and regulatory reporting a sufficient line of credit, for all emer-
BOOKKEEPING SYSTEM. There are two basic mistakes that many gency situations.
business owners make when setting up their • Fifth, pay attention to the impact of
a calendar year. Be sure to consult an expert bookkeeping. One, the owner doesn’t under- necessary tax payments.
before making a decision, since tax laws are stand the importance of proper records and Failure to properly plan for all five will
subject to change. ignores the need to establish a record keep- damage both the short-term and long-term
The second step is to select the method of ing system. Such business owners tend to use potential of your business. For example, you
accounting. The most common are the cash the “shoebox method” as they allow receipts, must frequently keep inventory on-hand in
method and the accrual method. The cash invoices and bills to accumulate in boxes or anticipation of potential clients or you must
method recognizes income and expenses when piles. The second mistake is overkill. The own- purchase supplies for a contracted project
the cash is received or disbursed. It provides er invests in an expensive array of hardware weeks or even months before you receive
the most flexible means for deferring taxable and software to maintain his/her records that payment for these goods. While it is impor-
income into future tax years. The accrual meth- ends up being too complicated to use. This tant to have the necessary cash available
od recognizes income and expenses based on should not imply that computers are ineffec- to pay your bills, regardless of when your
when income is earned or an obligation to pay tive tools in a bookkeeping system. Rather, it clients pay you, excess cash may be an in-
a debt is incurred. It generally provides better is important to invest in a system that can be dication of “idle money” with a potential for
matching of revenue and expenditures. easily operated and that meets the needs of a greater return if invested in another part
The method of accounting that will be your business. of your business.

www.coloradoSBDC.org • 39
Colorado SBDC Network BOOKKEEPING

Credit Sales Take care to shop and compare the costs of


Credit plays an important role in your cash these services. BOOKKEEPING
flow - both the credit you receive from your VOCABULARY
suppliers and the credit you extend to your cli- Pricing and Sales Strategies
ents. If you do not pay your debts in a timely Your pricing strategy is an important part Accounts Payable: A record of
manner, it can reduce your access to credit of your firm’s cash flow and profitability. You amounts owed by your business to
in the future. Limiting your clients’ ability to must clearly understand your market, the com- creditors.
purchase on credit increases your short-term petition and your customers to determine the
cash flow but may limit your customers’ ability proper price for your products or services. See Accounts Receivable: A record of
to make long-term larger purchases. A liberal the Marketing chapter of this Guide for more amounts owed to your business by
credit policy can increase your sales. However, information. A common mistake is to simply customers.
the increase in sales must be balanced against track and focus all efforts towards increased
the cost of administering a credit program in- sales. While this might appear to increase cash Balance Sheet: A statement that
cluding collections and bad debts. flow – be careful. If your customers purchase states the balance in all accounts on
If you sell on credit, establish a credit policy on credit, you may simply reduce inventory a specific date.
and stick to it! It is important that your custom- without any cash to replenish stock for the next
ers sign a contract or a credit application. State customer. Another problem occurs when sales Chart of Accounts: Serves as an
when interest will begin to accrue and disclose increase beyond your capacity to satisfy your index to the general ledger.
the specified interest rate and terms for bal- customers in a timely fashion. As a result, your
ance due. Clearly disclose your right to sue or sales increase in the short term, but your cus- Fixed Ledger Assets: Contains
arbitrate in your home county. The contract tomers are less likely to provide repeat busi- records for all real and personal
should state that you are entitled to recover at- ness or give you positive referrals. Remember, property owned by the business.
torney fees and court costs. more sales don’t always equal more profit!
Consider offering a discount for businesses General Ledger: Contains balances
that pay by cash or within x number of days of Who Should Keep the Records? of all accounts held by the business.
invoice. This may slightly reduce your revenue There are several options:
but will ultimately increase your cash flow as it • Keep Them Yourself: This should be the Income Statement: A statement
encourages customers to pay in a more timely choice if your business is extremely simple, that summarizes revenue and ex-
manner, and reduces the cost of administer- has few employees, a single location, few penses for a specific period.
ing your accounts receivable and the level of products or services, and if it requires only
unpaid accounts. a small part of your time or if you have a Journal and Cash Disbursements:
You must register as a finance company if strong background in accounting principles. A record of written checks.
you extend credit to your non-business cus- • Bookkeeper/Accountant Employee: If
tomers. Registration is completed through the your basic bookkeeping system is simple Payroll Register: Summarizes pay-
Uniform Consumer Credit Code (UCCC), Colo- and you require few or infrequent financial roll data, including wage withholding,
rado Office of the Attorney General, 1525 Sher- reports, a bookkeeper may be all that you FICA, and unemployment insurance
man Street, 5th Floor, Denver, CO 80203, (303) need. The more complex the needs of your taxes.
866-4494, Fax (303) 866-5691. Credit sales be- business, the more likely you will require
tween two businesses are considered private an accountant. Both bookkeepers and Purchases Journal: Includes infor-
contractual agreements and are not subject to accountants can be hired as employees mation on materials purchased.
the UCCC. or independent contractors depending
Credit cards are another alternative. You upon the type and amount of assistance Sales and Cash Receipts: Used to
may be required to be in business for a pe- desired/or needed record all incoming cash.
riod of time before you will be able to accept • Bookkeeping/Accounting Services:
major credit cards. Banks normally process These services usually compile receipts,
credit cards. Contact your bank for more infor- canceled checks and invoices, then fective when compared to an employee.
mation on credit card policies or for a referral process the data and prepare financial • A Computer: While a computer installed
to a credit card processing service. Credit card statements. This type of service is used with a user-friendly bookkeeping com-
processors collect a fee for processing credit when the business is more complex and puter program can be a very important
card payments, usually a percentage of the requires a more sophisticated method for and useful tool, it does not replace self-
sale, which obviously reduces your cash flow. maintaining records, but can be cost ef- education or the services of a bookkeeper
or accountant.

40 • www.coloradoSBDC.org
Colorado SBDC Network BOOKKEEPING

SELLING YOUR BUSINESS


All things, good and bad, eventually three to five years prior to the actual sale. tion report, business history, operational and
come to an end. Business owners choose This will permit the time required to make organizational outlines, description of facili-
to close and sell their businesses for a necessary changes in accounting practic- ties, review of market practices, personnel
variety of reasons including: retirement, es that demonstrate a record of maximum overview, explanation of insurance coverage,
partnership disputes, boredom, illness or profits. Make certain that your financial pending legal matters, and a compendium of
death, and lack of profitability. Selling your records are accurate and presentable. Re- 3 to 5 years of financial statements.
business will affect your income as well as member that CPA-prepared financial state- The valuation report should contain a
your lifestyle. Closing and selling a busi- ments are a key tool in demonstrating the professionally prepared appraisal, which
ness should be a planned event. Planning value of your business. Equally important will eliminate the guesswork of pricing your
puts you in the leadership role. as clean financial records are clean facili- business. If you pick a price out of the air and
Nearly every business uses accounting ties and equipment. Be certain that inven- do not have the profits, inventory and equip-
practices that will reduce the owner’s tax tory is properly stocked and current and ment to back it up, you will sell your busi-
liabilities. Unfortunately, the same prac- that equipment is in working order. ness for less than its market value, or it will
tices also reduce the value of the business. Develop a comprehensive business pre- be overpriced and not sell. A professional
Income is the principal factor in determin- sentation package for your business. This business broker is also a resource for valu-
ing the value of a business. Whenever pos- package is the business’ resume and should ing your business based upon your industry
sible, plans to sell a business should begin include: a current business plan and valua- and location.

At Midas Financial Company we specialize in capital infusion for America’s small


business owners. Our loan officers have in excess of 125 years of experience
assisting people just like you achieve their dreams. From start-up to seasoned
businesses, call on us for all your financial needs.
• Start-up loans • Commercial mortgage
• Biz loans/lines of credit • Shelf Corporations
• SBA packaging • Insurances
• Credit restoration • Equipment leasing
• Cost segregation • Business credit builder
• Residential mortgage • www.thecapitalfactor.com
• Credit Card Processing

For your No cost, No obligation business analysis, contact:


info@midas-financial.com 1-800-260-3899 x715 or visit our website at: www.midas-financial.com

www.coloradoSBDC.org • 41
Colorado SBDC Network SOURCES OF ASSISTANCE

OFFICE OF ECONOMIC
DEVELOPMENT AND
INTERNATIONAL TRADE (OEDIT)
The mission of the Office of Economic De-
velopment and International Trade (OEDIT) is LOCAL SBDC OFFICES
to foster a positive business climate through IN COLORADO
financial and technical assistance for local Small Business Hotline...........................................................................................(303) 592-5920
and regional economic development activities Boulder .......................................................................................................................(303) 442-1475
throughout Colorado. Colorado Springs ................................................................................................... (719) 262-3844
The Office of Economic Development and Denver ........................................................................................................................(303) 620-8076
International Trade works with business own- Fort Morgan .............................................................................................................. (970) 542-3263
ers starting, expanding or relocating in/to Col- Grand Junction ........................................................................................................ (970) 243-5242
orado. OEDIT offers a wide range of services Greeley/Weld ............................................................................................................(970) 352-3661
to assist new and existing businesses of every Denver Metro SBDC Satellite at Johnson & Wales University................(303) 256-9786
size. The services focus on making Colorado La Junta . ................................................................................................................... (719) 384-6959
the premier business climate for: quality jobs, Lakewood (Satellite) .................................................................................(303) 233-5555 x1202
excellent infrastructure, exceptional environ- Larimer County ........................................................................................................ (970) 498-9295
ment, superior education system and work- Loveland (Satellite).................................................................................................. (970) 667-4106
force training, reasonable taxes and regulatory North Metro ..............................................................................................................(303) 460-1032
climate, quality of life and entrepreneurial op- North West Colorado.............................................................................................. (970) 453-6757
portunity and success. The following programs San Luis Valley .........................................................................................................(719) 587-5151
are offered by OEDIT. South Metro Denver ..............................................................................................(303) 548-5300
Southern Colorado .................................................................................................(719) 549-3224
Small Business Development Centers Southwest Colorado ..............................................................................................(970) 247-7009
(SBDC) Network West Central ............................................................................................................. (970) 943-3157
The SBDC network is dedicated to help-
ing small businesses throughout Colorado www.coloradoSBDC.org
achieve goals of growth expansion, innova-
tion, increased productivity, management im-
provement and success. The SBDC network finance packaging and other small business with regional business councils throughout
combines information and resources from topics. Local SBDCs offer low cost workshops the state to ensure that all programs ad-
federal, state and local government with those and seminars for business owners and act as dress the needs of minority business owners.
of the education system and the private sec- information clearing houses. Individual local of- http://www.advancecolorado.com/mbo/
tor to meet the specialized and complex needs fices also specialize in international trade, gov-
of the small business community. Regulatory, ernment procurement, manufacturing, home- International Trade Office (ITO)
management, financial and marketing experts based business and technology resources. The International Trade Office (ITO) has two
work in partnership to provide entrepreneurs The Colorado Leading Edge entrepreneurial primary functions: helping Colorado Com-
with crucial information that can mean the training program assists businesses in com- panies export their products and services to
difference between success and failure. This pleting a comprehensive business plan. The international markets, and attracting foreign
partnership includes the State of Colorado, the primary emphasis of the Leading Edge pro- investment that provides jobs for Colorado
U.S. Small Business Administration, Colorado’s gram is to provide assistance to established residents. By promoting Colorado Exports and
institutions of higher education, local econom- business owners. However, new and prospec- attracting foreign investment, the ITO helps to
ic development organizations and local Cham- tive business owners are also encouraged to build Colorado’s identity as an international
bers of Commerce. participate in training programs. business center. The ITO is open to the public
The Colorado SBDC operates the Colorado and most services are rendered at no cost.
SBDC Business Hotline. The hotline serves The Minority Business Office (MBO) Geographic specialists help Colorado com-
as the first point of contact for information The Minority Business Office (MBO) acts as panies evaluate readiness to export, identify
regarding federal, state and local licensing an advocate for Colorado’s Minority Business market opportunities and provide market in-
requirements for starting a business. This of- community. Services include the provision of telligence, determine export regulations and
fice provides referrals to a variety of federal, training seminars, conferences or workshops, provide information on shipping and tariffs.
state, local small business training, counseling and the identification of procurement opportu- They perform customized market research and
and assistance programs. Sixteen community- nities within both the public and private sector. provide foreign contacts based on company
based SBDC service centers provide free one- The MBO collaborates with other state agen- needs. ITO staff organizes inbound and out-
on-one counseling services in the areas of cies, the private sector, and various organiza- bound trade missions to introduce Colorado
business research, marketing, new business tions to expand economic opportunities for mi- companies to potential foreign buyers and
feasibility analysis, business plan preparation, nority owned businesses. The MBO also works distributors. The ITO actively promotes Colo-

42 • www.coloradoSBDC.org
Colorado SBDC Network SOURCES OF ASSISTANCE

rado as a place for foreign companies to in-


vest. Whether seeking joint venture partners,
looking for a business location or sourcing
suppliers, the ITO provides assistance specific
to the needs of foreign companies to support
employment growth and retention.
The ITO has representation in Mexico, Ja-
pan, Germany, Switzerland, Argentina, the
Middle East and Africa. For more information
call (303) 892-3850 or visit the website www.
AdvanceColorado.com.

Advance Colorado Center


The Office of Economic Development and
International Trade was instrumental in creat-
ing the Advance Colorado Center. The Advance
Colorado Center (ACC) is a statewide organi-
zation of leaders from our state’s diverse tech-
based business sectors and the community. We
are dedicated to Colorado’s economic success.
And we believe this success is dependent on
five drivers:
• Intellectual infrastructure
• Mechanisms to transfer knowledge
• A robust entrepreneurial environment
• A highly-skilled workforce
• Access to capital
Through programs, research studies, part- throughout the state. With the experience, tools and resources, and by assisting our
nerships, and policy activities, the ACC mo- access, knowledge and influence to effectively members develop and share best practices.
bilizes support for these drivers in order to represent the diverse interests of the technol-
grow and sustain a vibrant technology-based ogy industry, CSIA provides programs, peer- Business Development Recruitment and
economy to benefit all Colorado citizens. Our to-peer connections, representation, advocacy Retention
members include: and industry leverage for the IT industry in Assistance is provided to new and existing
Colorado Association for Manufactur- Colorado. The mission of CSIA is to foster companies looking to expand or relocate in Colo-
ing and Technology: Provides a collaborative innovation and a positive growth environment rado. Business Development Representatives
forum and knowledge exchange for the some to enable the technology industry in Colorado (BDRs) provide a variety of technical and
6,000 manufacturers in Colorado. CAMT also to compete on a global basis. financial assistance services including assis-
hosts the Colorado MEP (Manufacturing Exten- Connected Organizations for a Responsi- tance with site selection, research on economic
sion Partnership), part of a national network of ble Economy (CORE): Helps grow a thriving conditions and comparisons and coordination
manufacturing extension offices that provide business community that creates a prosper- with local and regional economic development
hands-on consulting to manufacturers. ous regional economy meeting the needs of agencies and services. BDRs also act as liai-
Colorado BioScience Association: CBSA citizens without compromising the lifestyle of sons with state regulatory programs.
provides education and networking programs future generations. The association’s members Promotional activities are conducted na-
for executives from biotech, medical device are renowned for their entrepreneurial talent tionwide to market sectors of the Colorado
and biofuels industries. CBSA is also devoted in creating and operating productive busi- economy that are growing and provide high
to growing the state’s bioscience workforce, nesses that integrate economic, social, and quality jobs. Marketing activities include atten-
nurturing bioscience as a share of the state’s environmental concerns that successfully dance at selected trade shows, conferences,
economy and pushing public policy that serve the interests of their customers, commu- company visits, cooperative marketing with lo-
supports bioscience. More information about nity and shareholders. To accomplish these cal enterprise zones and community economic
the Colorado BioScience Association can be goals, CORE is leading sustainable business development councils and industry research.
found at www.cobioscience.com. toward economic vitality and competitive Other services provided include:
Colorado Technology Association (CSIA): positioning of its members by assisting them ColoradoProspects.com: A business de-
As the largest and most influential IT member- in integrating socially and environmentally velopment tool hosted by OEDIT that makes
ship and industry organization in Colorado, responsible business practices into profitable information and technology for site selectors
CSIA works on behalf of its member com- commercial enterprises. They achieve their and businesses available online. The site
panies and industry to ensure their best mission by developing cutting-edge training efficiently answers the main questions that
interests for business success are encouraged and education programs, providing valuable businesses have when they are doing site

www.coloradoSBDC.org • 43
Colorado SBDC Network SOURCES OF ASSISTANCE

selection analysis such as unique geographic Businesses receiving


characteristics and advantages, demograph- loans or benefiting from in- LOCAL SCORE CHAPTERS
ics, potential business synergies, industry- frastructure assistance are
specific opportunities and overall business required to create (or in Colorado Springs .................................................(719) 636-3074
climate. Businesses and site selectors can some cases retain) jobs and www.coloradospringsscore.org
explore Colorado’s communities in remark- 51% or more of the jobs cre-
able detail by using Geographic Information ated (or retained) must be Denver .....................................................................(303) 844-3985
System (GIS) maps and query tools to analyze filled by persons whose prior www.scoredenver.org
business and demographic data and identify year’s family income was
infrastructure, geographical characteristics low- to moderate- according Longmont.................................................................(303) 682-1071
and important landmarks. to the local County’s pub-
The Colorado “Data Book” at lished table. Local govern- Steamboat Spring.................................................. (970) 870-4549
www.AdvanceColorado.com: Published ment-sponsored infrastruc-
annually by OEDIT and includes statistics and ture projects may receive Pueblo ...................................................................... (719) 542-1704
comparisons of key indicators to evaluate grants up to $500,00 – local www.puebloscore.org
Colorado’s economic climate and to provide matching funds may be re-
information of special interest to the business quired. Planning and feasi- SCORE........................................................ (303) 844-2607 ex 214
community. bility study grants generally www.score.gov
Community Development Block Grants do not exceed $20,000, and
(CDBG): Provided to the State of Colorado by matching funds are normally
the U.S. Department of Housing & Urban De- required. The business loan
velopment (HUD) and, for economic purpos- funds each make loans with-

OEDIT’s finance staff at (303) 892-3840 or, for


loans, contact the BLF in your service area di-
rectly (see BLF listings on another page)
The Colorado First and Existing Industries
Job Training Programs: These programs
assist employers with customized job training.
Assistance is provided to new and existing
businesses to retain workers and improve
their workplace skills. The goal of the Colo-
rado First Program is to assist companies
in training employees to fill newly created
permanent, full-time quality jobs. The Existing
Industry Program is to assist compa-
nies to remain competitive by retraining
current workers in new skills and new
technologies. Training has been provided
to over 40,000 employees since 1986. For
more information regarding the Finance
and Business Development programs
contact OE DIT at 1625 Broadway, Suite
2700, Denver CO 80202,
es, are administered by OEDIT, which uses the in their service areas, each has its own loan (303) 892-3840.
funds to assist rural communities with their review committee and board of directors, and
economic development efforts in three ways: have the flexibility to make small loans from a THE SMALL BUSINESS
1) By providing financial resources to fifteen few thousand dollars up to $250,000. In some ADMINISTRATION (SBA)
(15) business loan funds (BLFs) that make cases, loans greater than $250,000 have been The SBA provides most business counsel-
low-interest loans to businesses. appropriate; the Governor’s Financial Review ing and training programs through its vari-
2) By providing infrastructure grants to com- Committee reviews and approves all loans for ous resource partners. The agency’s main
munities in support of new or expanding funding. NOTE: The state’s CDBG program mission is to help entrepreneurs start, grow
businesses. does not cover any of the metropolitan areas and expand their businesses. SBA helps to
3) By providing grants for planning and fea- of Colorado (known as “entitlement” areas) be- build communities one small business at a
sibility studies for projects that if deemed cause those areas receive their own allocation time. Below is a listing of SBA’s business
feasible, would create jobs for low- and of CDBG funds directly from HUD. For more counseling and training programs available
moderate- income persons. information on the CDBG programs, contract in Colorado.

44 • www.coloradoSBDC.org
Colorado SBDC Network SOURCES OF ASSISTANCE

SCORE and economic injury loans to small businesses


SCORE, Counselors to America’s Small
COMPUTERIZED without credit available elsewhere. For more
Business, is an 11,000-member volunteer pro-
INFORMATION RESOURCES information, visit their page on the SBA’s web-
gram, sponsored by the U.S. Small Business site at www.sba.gov/disaster.
Administration. There are over 150 members Colorado Home Page U.S. Export Assistance Centers (USEAC)
throughout Colorado. The program matches Anyone with access to the Internet can USEAC combines the trade-promotion and
experienced volunteers with small business- obtain Colorado state information at export-finance resources of the SBA, the U.S.
es that need expert advice. These men and www.colorado.gov. The Colorado home Department of Commerce, the Export-Import
women business executives, whose collective page contains useful information about Bank and, in some locations, the Agency for In-
experience spans the full range of American services and regulatory responsibilities ternational Development. Designed to improve
enterprise, share their management and tech- of all state agencies. As a small business delivery of services to small- and medium-sized
nical expertise with present and prospective owner and/or a general taxpayer, this re- businesses, USEACs work closely with other
owners/managers of small businesses. The source will allow you to download federal federal, state and local trade partners in your
SCORE chapter in Denver runs four work- and state publications and applications area. Colorado’s USEAC is located in Denver at
shops entitled Starting Your Business, Expert for registration purposes and updates you the World Trade Center Building, 1625 Broad-
Advice, Promoting Your Business and Writing on Colorado’s tourism. The most current way, Suite 680 or call (303) 844-6623.
a Business Plan. For additional information on edition of the complete Business Re-
SCORE call (303) 844-3985 x213 or online at source Guide and the licensing database SBA’s Surety Bond Guarantee Program
www.scoredenver.org. is also online. These publications provide This SBA program guarantees bid, perfor-
links to economic development, federal, mance and payment bonds for contracts up
Women’s Business Center state and local programs for assistance to $2 million for eligible small businesses that
The Women’s Business Center (WBC) in with questions on licensing, permitting, cannot obtain surety bonds through regular
Colorado is located at three Mi Casa Resource registration, etc. commercial channels. By law, prime contrac-
Center locations in Colorado. These locations tors to the federal government must post surety
are Pueblo, Denver and Colorado Springs. The bonds on federal construction projects valued
purpose of the WBC is to promote the growth tact SBA’s Region Eight Advocate in Denver by at $100,000 or more. In addition, many states,
of women-owned businesses through pro- calling (303) 844-0503. Visit their web site at counties, municipalities, and private sector
grams that address business training, techni- www.sba.gov/advo. projects and subcontracts also require surety
cal assistance, access to credit, federal con- bonds. Contractors must apply through a surety
tracts, and international trade opportunities. Small Business Regulatory Enforcement bonding agent, since the SBA’s guarantee goes
The programs offered by Mi Casa are based Ombudsman to the surety company. For more information on
on the needs of the small business community. The ombudsman receives comments from the SBA’s Surety Bond Guarantee Program Of-
For more information call 303-573-1302 or go small businesses about the regulatory en- fice, please call (303) 844-2607 Ext. 261.
to www.micasadenver.org. forcement and compliance activities of fed-
eral agencies and refers comments to the Business.gov
SBA Online (www.sba.gov) appropriate agency’s Inspector General on Business.gov is a website designed to
This website provides fast and easy help on a confidential basis. Coordinates the efforts help small businesses find, understand and
all services provided by the SBA. SBA Online of the 10 small business regulatory fairness comply with the federal, state and local laws
services include: SBA publications, access to boards and reports annually to the SBA Ad- and regulations that impact their operations.
SBA programs and services, points of contact, ministrator and to the heads of the affected BusinessLaw.gov will also reduce for small
calendars of local events, on-line training, ac- agencies on the boards’ activities, findings, business some of the hassle with regulatory
cess to other federal agency on-line services and recommendations. Call 1-888-REG-FAIR BusinessLaw.gov is intergovernmental. Users
and data, electronic and Internet mail, infor- or visit their page on the SBA’s website at can educate themselves on the state and local
mation exchange by special-interest groups, www.sba.gov/ombudsman. laws where they operate, including those deal-
and down-loadable files. SBA’s home page is ing with hiring and managing employees, taxes
located at www.sba.gov. SBA Disaster Assistance Program and zoning. Small businesses can apply online
The SBA Disaster Assistance Program, ad- for licenses and permits in several states. Go to
SBA’s Office of Advocacy - Office of the ministered by the Office of Disaster Assistance, www.business.gov for more information.
Regional Advocate is the primary federally funded disaster assis- This website provides a one-stop electronic
This advocate serves as the SBA Chief tance loan program for funding long-range link to the government’s business information
Counsel’s direct link to local communities. Re- recovery for private sector, nonagricultural di- and services. With the website, small busi-
gional advocates monitor the impact of federal saster victims. In addition to presidential dec- nesses no longer have to contact dozens of
and state regulations and policies on com- larations, the program handles disaster loans agencies and departments to access appli-
munities within their regions. They also work when the SBA Administrator makes a declara- cable laws and regulations, or figure out on
with state officials to develop policy and leg- tion. There are three disaster loan programs: their own how to comply. They can download
islation that shape an environment in which loans for homes and personal property, physi- business forms and conduct a myriad of other
small companies can prosper and grow. Con- cal disaster loans to businesses of any size, business transactions through this website.

www.coloradoSBDC.org • 45
Colorado SBDC Network SOURCES OF ASSISTANCE

PROCUREMENT AND CAMT also hosts the Colorado MEP (Man-


INFORMATION AND TECHNICAL ASSISTANCE ufacturing Extension Partnership), part of a
APPLICATIONS ARE PROGRAMS national network of manufacturing extension
AVAILABLE ON THE offices. CMEP is supported by federal dollars
Office of Certification (NIST/Dept. of Commerce), matching funds
INTERNET! The Office of Certification administers the from state governments and consulting fees
Colorado Disadvantaged Business Enterprise from companies. CMEP provides technical as-
Here are some informative sites: (DBE) Certification Program. This certification sistance to manufacturers in four main areas:
process determines the eligibility of minority • Lean Enterprise
and women owned businesses to participate • Quality Improvement (ISO and Six Sigma)
State Home Page
as DBEs on projects for the Colorado Depart- • Strategic Management and Policy Deploy-
www.colorado.gov
ment of Transportation, Regional Transporta- ment
This page links you to the Secretary of tion District and the Denver Water Board. For • Marketing and Growth Planning
State, Department of Revenue forms, more information call (303) 512-4140.
demographic information, State pro- FEDERAL GOVERNMENT
curement and much, much more. Small Disadvantaged Business Program INFORMATION
(SDB) A large amount of federal information from
SBDC Small Business Hotline SBA certifies SDBs to make them eligible the U.S. government is available via the Inter-
for special bidding benefits. Evaluation credits net. Two excellent indexes to federal Internet
(303) 592-5920
available to prime contractors boost subcon- information are the U.S. Business Advisor and
tracting opportunities for SDBs. Under federal Fedworld located at www.business.gov and
Colorado SBDC Home Page procurement regulations, the SBA certifies www.fedworld.gov respectively. Both indexes
www.coloradosbdc.org SDBs for participation in federal procurements can be used to locate information from a vari-
aimed at overcoming the effects of discrimina- ety of federal agencies.
Advance Colorado Center tion. SBA certifies small businesses that meet • The U.S. Small Business Administration’s
www.advancecolorado.com specific social, economic, ownership, and con- (SBA) home page is found at www.sba.gov
trol eligibility criteria. Once certified, the firm is The SBA home page provides information
added to an on-line registry of SDB-certified on SBA financing and counseling services
SBA Home Page
firms maintained in PRO-Net. Certified firms nationwide.
www.sba.gov remain on the list for three years. Contracting • The SBA’s on-line Women’s Business Center
officers and large business prime contractors is a free, interactive training site for women
U.S. Business Advisor may search this on-line registry for potential on the web. You can reach this page at www.
www.business.gov suppliers. See their page on the SBA’s website onlinewbc.org
at www.sba.gov/sdb/. • The IRS is located at www.irs.gov Federal
Fed Stats — Federal income tax forms can be downloaded from
SBA’s 8(a) Business Development that site. You can also order the Small Busi-
Government Statistics
Program ness/Self- Employed Tax Calendar CD-ROM,
www.fedstats.gov
The 8(a) program assists the development Introduction to Federal Taxes CDROM,
of small firms owned and operated by indi- Virtual Small Business Workshop CD-ROM,
NAICS Codes viduals who are both socially and economically and the Small Business Resource Guide CD-
www.census.gov/epcd/www/naics. disadvantaged. By extending government con- ROM by calling 1-800-829-3676.
html tract preferences and other business develop- • The Environmental Protection Agency (EPA)
ment support, it helps these firms gain access provides environmental information and as-
Law Research to the economic mainstream. Typically a small sistance at www.epa.gov.
business must have been in operation for at
www.lectlaw.com
least two years before applying to this program. Taxpayer Education and Communication
Contact the SBA’s Colorado District Office at (TEC)
IRS Research (303) 844-2607 for more information. The mission of TEC is to educate and
www.irs.gov inform Small Business and Self-employed
Colorado Association for Manufacturing (SB/SE) taxpayers and representatives
Federal Government Research and Technology about their obligations by developing edu-
www.firstgov.gov A state-level association providing a col- cational products and services focused on
laborative forum and knowledge exchange for customer needs and by providing top qual-
manufacturers in Colorado. The Association ity pre-filing service to help taxpayers un-
sponsors public workshops, events and pro- derstand and comply with the tax laws. TEC
grams that benefit the manufacturing industry has many CD-ROM’s and publications to
as a whole. assist small business owners with their tax

46 • www.coloradoSBDC.org
Colorado SBDC Network SOURCES OF ASSISTANCE

obligations. A list and description of items businesses to propose innovative ideas in • Front Range Community College,
available can be found at the IRS website, competition for Phase I and Phase II grant Westminster
www.irs.gov. awards, which represent specific R&D needs 303-404-5000
of the participating federal agencies. These www.frontrange.edu
Access Colorado Library and awards may result in commercialization of • Mesa State College Area Vocational
Information Network (ACLIN) the effort at the Phase III level. The SBA’s Of- Technical School, Grand Junction
ACLIN is a project of the Colorado library fice of Technology administers this program. (970) 248-1020
community. It provides access to state library Currently, there are ten participating federal www.mesastate.edu
information resources to support education, agencies with $100 million in extramural • Northeastern Junior College, Sterling
business, health, social service and personal R&D budgets. For more information on the (970) 521-6600 or 1-800-626-4637
growth activities of Colorado residents. It is a SBIR program go to www.sba.gov/SBIR or www.njc.edu
statewide library computer network that: call (202) 205-6450. • Otero Junior College, La Junta
• Links the automated systems and online (719) 384-6831
catalogs of participating libraries in a single SBA’s Small Business Technology Transfer www.ojc.edu
network. Program (STTR) A complete list of Colorado’s community Col-
• Includes academic, public, private and STTR requires each small firm com- leges can be found at www.rightchoice.org.
specialized (medical, legal, etc.) library peting for an R&D project to collaborate
participants. with a nonprofit research institution. This Colorado Department of Labor and
• Provides free access to over 175 library cata- program is a joint venture from the initial Employment (DOLE)
logs that list over 11 million books, as well as proposal to the project’s completion. The The DOLE operates a statewide network of
22 other information databases. SBA’s Office of Technology administers Workforce Centers (WC’s) providing a number
ACLIN can be accessed via the Internet at the program. Currently, there are five fed- of free employer services including:
www.aclin.org. At the first prompts (aclin.org eral agencies with extramural research and • Screening and Referral: Employers may
and user name) type ac in lower case letters, R&D budgets of $1 billion: NASA, the Na- list their job openings with a local WC and
press the return key then follow the online in- tional Science Foundation, and the Depart- obtain assistance with screening and refer-
structions. For more information about ACLIN, ments of Defense, Energy, and Health & ral of qualified applicants. Interviewers will
contact your local public library or the Colora- Human Services. For more information on match experience and capabilities with the
do Department of Education, ACLIN, 201 East the STTR program go to www.sba.gov/SBIR job requirements specified by the employer.
Colfax Avenue, Room 309, Denver, CO 80203, or call (202) 205-6450. Employers make the actual hiring decisions.
(303) 866-6939. • Mass Recruitment: Employers may take
JOB TRAINING PROGRAMS advantage of mass hiring services while
University of Colorado Business expanding their businesses or newly locating
Advancement Center Colorado Community Colleges and in Colorado.
CU Business Advancement Center supports Occupational Education System • Affirmative Action Hiring: Employers may
the growth of technology industries in Colo- Colorado offers a wide variety of educa- list an Affirmative Action Job Order with a
rado through services to technology-based tion and training programs for youth and WC to assist in meeting affirmative action
companies, organizations and industry asso- adults through the Colorado Community Col- hiring goals.
ciations. CU-BAC supports Colorado’s tech- lege and Occupational Education System. • Employer Roundtable Seminars:
nology economy through sponsored research The system provides training in more than Workshops are available to employers on a
including needs assessments, economic im- 400 specific occupations ranging from basic regular basis on topics such as unemploy-
pact studies, and industry studies. Through entry-level skills to highly technical posi- ment insurance, workers’ compensation,
industry directories, a cooperative newsletter, tions. It also provides industry specific train- equal employment opportunity, etc. NOTE:
collaborations with industry associations, tech- ing programs to entry-level employees and Services not available at all Service Centers.
nology forums, meetings and events, CU-BAC helps current employees upgrade skills. Ad- • Layoff Assistance: WC staff can assist
fosters interaction between industry, univer- ditional information is available through the employers who are about to lay off some
sity, government and technology profession- Small Business Development Centers and or all of their employees with developing
als. These informal networks are sources of the community colleges listed below: information packages, job search workshops
information, collaboration and personal rela- • Aims Community College, Greeley and retraining referrals.
tionships that keep our economy vibrant and (970) 330-8008 x6251 www.aims.edu • America’s Job Bank: Employers who
competitive. For more information contact • Colorado Northwestern Community wish to recruit nationally may have their
CUBAC at CU-BAC UCB 034, Boulder, CO College, Rangely requests posted at Workforce Centers
80309, 303-492-8395 or visit their website at (970) 675-2261 or 1-800-562-1105 throughout the United States and via the
www.colorado.edu/cubac/. www.cncc.edu Internet. For location and phone number
• Emily Griffith Opportunity School, of the Workforce Center in your area call
SBA’s Small Business Innovation Denver 1-877-872-5627 or visit the Workforce
Research Program (SBIR) 720-423-4700 Center website at
The SBIR provides a vehicle for small www.egos-school.com www.americasjobbank.com/.

www.coloradoSBDC.org • 47
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Colorado SBDC Network
& / 2 % 1 5 ! , / 0 0 / 2 4 5 . ) 4 9 s CENTER
SOURCES OF ASSISTANCE
# % . 4 % 2 &FOR
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LOCAL ECONOMIC DEVELOPMENT


PROGRAMS

CONNECTING
Business Incubators
Business incubators provide facility and management
assistance for emerging growth companies. They offer
new and existing companies affordable office, manufac-

COMMUNITIES
turing or kitchen space, resource libraries, shared ser-
vices and office equipment, meeting rooms and access
to professional administrative services. The objectives of
these centers are to stimulate small business growth,
assist with the beginning stages of start-up, direct new
JOIN OUR TEAM OF HIGHWAY DESIGN businesses toward realistic and achievable goals and
support cultural and neighborhood revitalization. Each
AND CONSTRUCTION CONTRACTORS center provides services to a very specific clientele. Busi-
ness incubators are helping build healthy, lasting busi-
nesses and they are doing it for low cost and with a good
return on investment to supporters. For more information
and to check on space availability contact the incubator
administrator in your area.
• CTEK
(303) 546-9595
• Fremont Economic Development
(719) 275-8601
• Denver - Inner City Community
Development Corporation
(303) 298-8371
• Grand Junction - Western Colorado
Business Incubator Center
(970) 243-5242
• Pueblo - Business & Technology Center
(719) 546-1133
Small Businesses and Disadvantaged • Manitou Springs - Business of Art Center
(719) 685-1861
Businesses are encouraged to explore Local Economic Development Offices (EDOs)
opportunities to become part of the Economic development offices provide a variety of dif-
ferent services to the businesses in their areas including:
CDOTcontracting team, successfully permitting assistance, relocation, demographics, site loca-
tion information, counseling and support services. A few
connecting our communities. offices administer small loan programs. Some are agen-
cies of local city or county governments. Some are inde-
pendent, nonprofit organizations that receive funding from
local governments and/or chambers of commerce. Contact
For more information, visit our the Small Business Hotline at (303) 592-5920 for the EDO
Web site at www.dot.state.co.us/EEO/ nearest you.

or call 1-800-925-3427 or 303-757-9303. Chambers of Commerce


Chambers of commerce provide a number of opportuni-
ties for business owners. Your local chamber of commerce
is where you can meet and network with other business
owners from your community. Some chambers provide ad-
ditional services including counseling, training programs
and guest speakers on useful business topics. Contact the
Small Business Hotline at (303) 592-5920 for the phone
number of the chamber of commerce in your community.

48 • www.coloradoSBDC.org
Colorado SBDC Network A GUIDE TO CHOOSING YOUR ADVISORS
Small businesses usually don’t have the necessary
capital to hire full time experts to work within their
Some advisors, especially accountants and organizations. In the beginning, you will probably not
attorneys, are widely used by businesses of all have all the necessary expertise either. Therefore, you
sizes because of licensing and legal require- may need to hire external professional services, such as
ments. No business can function without main- marketing and management consultants, accountants,
taining financial records, filing required reports,
attorneys, engineers, graphic designers, technical
paying income and other taxes, or having com-
consultants and others.
plete financial records for use in dealing with
banks, suppliers, investors, etc. who need to
know the financial position of your business.
You may also need legal advice concerning the
legal structure of your business, contractual
arrangements with suppliers and distributors,
leases, litigation protection, etc.
While the services of attorneys and accoun-
tants may seem obvious, it does not diminish
the need to select individual advisors care-
fully. You should choose your legal, account-
ing or other business advisors with great care,
including checking for adequate credentials
and references. Engineers, technical special-
ists and management consultants, as well as
anyone else who provides specific specialized
advice, should be carefully screened as well.
The expertise that advisors bring to you should
be verified also. If you decide you need an ad-
visor, the following is a guide for selecting an
advisor and to using his/her services.

Define What Type/Kind Of Advice You


Think You Need SCORE holds monthly • Without interrupting ongoing business or
Advice may include general (legal, ac- business workshops alienating employees?
counting, etc.) or specific (sales contract, across Colorado. Call • What rapport and trust have you developed
audit, marketing analysis, technical consul- (303) 844-3985 for a with the potential advisor during your inter-
tation, etc.) By writing out your thoughts, you schedule of classes. views, phone conversations and reference
will be able to shorten your search time and verifications?
reduce your costs. • What references they can provide?
• What fees do they charge and how are they Potential Advisors Should Submit A
List Potential Advisors determined? Written Proposal Which Outlines:
• Ask business associates and friends • How much time will they need to handle • The objective and scope of the assignment
• Ask your industry association or chamber of your project? • The nature and form of the final report as
commerce • When will they be available to do your work? well as an outline for completing the project,
• Ask your current advisors (lawyer, accoun- including progress reports
tant, banker, etc.) about other advisors Verify Your Potential Advisors’ Credentials • A synopsis of what the advisor will do, what
• Ask professional associations (CPA Society, Conduct personal interviews. Make your you and your business will do and provide,
Bar Association, etc.) decision based on the following: what work will be completed jointly
• Are they knowledgeable about your needs? • The anticipated cost of the project (fees and
Screen Your List To Determine • Do they have the necessary and professional expenses), and the terms of payment
• If they have expertise with similar businesses credentials? • The conditions under which you and/or the
• How long they have been in their business? • Can they provide references? advisor may cancel your agreement, includ-
• What professional certification they have • Have they demonstrated an ability to work ing any liabilities or restrictions incurred by
achieved? within an organization? each party

www.coloradoSBDC.org • 49
Colorado SBDC Network A GUIDE TO CHOOSING YOUR ADVISORS

Review The Proposal Would You Hire This Advisor Again? All advisors should be chosen
With the advisor, review and resolve Obviously some types of advisory work with great care, including
any outstanding questions or ambiguities can be evaluated more easily and readily than adequate credential and
before agreeing to proceed or to signing others. An accountant dealing with financial
reference checking. List of
Common Advisors:
any contract. statements and audits or other detailed work
may require a longer period of time to evalu- Accountant
Cooperate With Your Advisor As Work ate than someone working on a short-term Attorney
Proceeds project such as a lease or purchase contract. Banker
• Inform your regular staff about details of the However, all advisory work can be and should Insurance Agent
project in order to reduce anxieties and to be evaluated over time. Some projects may Graphics/Publishing
ensure cooperation initially appear successful but fail in the long Marketing and Management Consultants
• Be available to review progress, answer run. If you would choose to hire an advisor a
questions, clarify information and assist with second time you have had a successful ex-
roadblocks as the project progresses perience. If you would not re-hire the advi- chances of reaching your business goals. Ex-
• Don’t try to short circuit the work or change sor, evaluate the situation to determine what perienced business advisors can assist you
the agreed upon work schedule. However, do went wrong and try to prevent the situation with contacts at banks and other financial in-
insist upon timely completion of the project in the future. stitutions. An effective ongoing working rela-
Choosing and using professional advi- tionship with your advisors can give you, the
Review The Finished Project sors is critical to businesses of all types and entrepreneur, a wealth of knowledge, experi-
Ask yourself if you got what you wanted and sizes. A good working relationship with your ence, insight and contacts that can greatly
requested. advisor(s) can help determine the long-term enhance your success.

American
AD

50 • www.coloradoSBDC.org
Colorado SBDC Network BUSINESS PLAN

An effective business plan serves at least four useful


A well written business plan is an important purposes:
document for any business seeking financing. 1) It helps entrepreneurs focus their ideas. It also helps
However, a thorough business plan is an essen- determine whether a business idea is feasible
tial tool for all businesses, regardless of finan- 2) It creates a track for management to follow in the early
cial needs. Most lenders will not even discuss stages of the business
financing without a business plan. The busi- 3) It creates benchmarks against which the entrepreneur
ness plan brings together all the goals, plans, and management can measure progress
strategies and resources of a business. In ad- 4) It provides a vehicle for attracting capital to help
dition, if you write a comprehensive business finance the business
plan prior to the commencement of operations,
it may save you from significant financial and will read, so it must capture his/her attention. • Your target market and competitive strategy
professional losses in an unprofitable busi- An effective summary will properly position your - an overall description of the market for
ness. Both the federal and state governments company and help to distinguish your concept your products/services detailing your market
provide assistance in helping you create your from the competition. It should be concise, per- success factors, customer demographics,
business plan and in locating financing oppor- suasive and no more than two to three pages in phychographics (lifestyle traits), present and
tunities. Refer to the Sources of Assistance and length. If the executive summary fails to move future markets, how you will sell to each
Financing Options chapters of this Guide. your potential investor into the depths of your market segment, special characteristics of
plan, it has failed to do its job. The Executive your products/ services and of the overall
Summary should include: general market and current and future com-
• A description of your business and its target petitive strategies
markets, what differentiates your company’s
product or service and your company’s strat- A SOUND BUSINESS
egy for success PLAN IS IMPORTANT TO
• A description of your management team, THE SUCCESS OF ANY
including their skills, experience and weak- BUSINESS AND REQUIRES
nesses AN INVESTMENT OF
• A summary of key financial projections over SUBSTANTIAL TIME AND
the next three years RESOURCES.
• A summary of funding requirements, when
the funds will be needed, where the funding • Your marketing plan, including a description
will come from and how it will be spent of the marketing goals, how the company
expects to achieve those goals - promotion,
The Business pricing and distribution plans, use of the
The purpose of this section is to explain in Internet and associated expenses
BUSINESS PLAN OUTLINE detail who you are, what you do, what your • Your management and personnel, including
There are no hard and fast rules in format- goals are and how you plan to get there. This a description of the principals of the com-
ting your business plan. However, the owner section should include:
of the business, with outside assistance as • A general description of your business,
necessary, should write it. A business plan including: a history of the business, the con-
SAMPLE BALANCE SHEET
written by an outside consultant is someone cept of the company, form of legal structure
Assets
else’s business plan. The length and content and business organization, products and q Current Assets
often vary depending on such factors as the services offered, customers sought and the q Fixed Assets
company’s maturity, the nature and complexity competitive advantages you offer q Other Assets
of the business and the market it serves. The • A list of the products and services your q Total Assets
following outline is effective and comparatively company provides including an outline of Total Assets
easy to develop. your competitive advantages, distribution Liabilities
methods and unique product qualities • An q Current Liabilities
The Executive Summary q Long-term Liabilities
analysis of your major competitors and prod-
q Equity
This section is a summary of the key ele- uct/service cycles, including who they are,
Total Liabilities & Equity
ments of your plan. The executive summary is their strengths and weaknesses and how
sometimes all the potential investor or lender your company compares

www.coloradoSBDC.org • 51
Colorado SBDC Network BUSINESS PLAN

pany, their backgrounds and experience and FIND YOUR NEAREST SMALL • A breakeven analysis allows you to dem-
the company structure onstrate when your business will reach its
BUSINESS DEVELOPMENT
• The physical geography of your business, breakeven point - when sales will reach a
CENTER FOR A LIST OF
including a description of each location and level to cover expenses. A breakeven analy-
facility, whether you lease or own, previous
BUSINESS CLASSES. sis can tell you quickly if your costs are too
or planned renovations, what zoning restric-
www.coloradoSBDC.org high or if the price of your product or service
tions or permits are required and transporta- available collateral and how you will pay it is too low. A basic breakeven formula is:
tion access for customers and shipping back if something goes wrong
• A list of your capital equipment, including BE = FC/(P-VC)
Financial Data equipment used to manufacture or deliver
The purpose of the financial plan is to pro- your product or service (not the equipment or BE = Breakeven: The point where total costs
vide the reader with vital financial information merchandise you sell directly to a customer) equal total revenue
about your business. The financial plan should such as manufacturing machinery and delivery
FC = Fixed Costs: Costs that remain constant
include projections for two to five years mini- fleets, permanent fixtures such as special
over time such as rent insurance, interest,
mum. Projections, as realistic as possible, are lighting, air conditioning, office equipment,
salaries, etc.
vital for the success of a new business. If you computers, etc. If financing will be used to pur-
have not had experience in preparing financial chase some of this equipment, list it separately P = Price: Money received for a product or
information, you may need to obtain profes- from the equipment you already own service
sional assistance with this section of your busi- • A balance sheet provides a snapshot of what
ness plan. This section should include: you own and what you owe at a particular VC = Variable Costs per unit: The per unit
• Projected start-up costs that include the cost point in time. It contains the same categories costs that vary directly with sales volume such
of equipment, inventory and real estate as of information regardless of the type of busi- as manufacturing labor, materials, sales costs,
etc.
well as operating expenses until the busi- ness. Assets should be ranked in a decreas-
ness is profitable ing order of liquidity while liabilities should • Financial projections demonstrate what your
• A description of the type of loan/financing be listed in decreasing order beginning with business will look like at a certain future pe-
you desire, including the amount, the length the most immediate due. A balance sheet is riod of time. Projections should be prepared
of the loan, desired terms, how you will use in balance when Total Assets = Total Liabili- on a month-by-month basis for the first year
the money, how you are going to pay it back, ties + Total Equity and by quarters for the second and third
years. They should be organized in a sum-
PLANNING HINTS mary type financial format and should cover
your company’s sales revenues, costs and
A sound business plan requires an investment of substantial time and resources. You income (Income Statement) and cashflows
may require the assistance of qualified professionals to complete your plan. Refer to the (Statements of Cash Flows)
Choosing Advisors and Sources of Assistance chapters of this Guide. • A deviation analysis recalculates your finan-
cial projections from the aforementioned
Suggestions on Format and Approach based on changes in your income, cash flow,
• Provide a table of contents and tab each section etc. Typically, this analysis is performed for
• Type the plan on 81/2” x 11” paper two situations. First, based on a 50 percent
• Use charts, graphs and other visual aids, as well as color, to add interest and improve increase in your projections, and second
comprehension based on a 50 percent decrease
• Indicate on the cover and the title page that all information is proprietary and confi- • Historical financial reports should be includ-
dential ed for an existing business such as balance
• As you complete sections of the plan, ask impartial third parties to review them and sheets, income statements and tax returns
give their perspective on the quality, clarity and thoroughness of your plan. for the past three years if available
• There are sixteen Small Business Development Centers listed in the Sources of Gov-
ernment Assistance that provide free one-on-one counseling in many areas, including Supporting Documents
business plans You may include personal resumes and fi-
• Finally, if you intend to use your plan to attract capital, honestly ask yourself whether nancial statements, credit reports, letters of
you would invest in the business based on reading the plan. If you can’t honestly reference, letters of intent, copies of leases,
answer yes, then the plan needs more work. legal documents and anything else relevant to
your plan.

52 • www.coloradoSBDC.org
Colorado SBDC Network MARKETING

Marketing emphasizes the customers’ needs and wants.


A typical problem in an entrepreneurial A comprehensive marketing plan starts with describing
business is that the marketing is focused on a your market place. The customer should drive your
product and when it does not monitor change, business. The marketing plan should fit your product
then it fails to adapt to the real needs and de- development, pricing, promotion and distribution
sires of clients. Take for example the typewriter
around the customers’ needs.
sales business. Entrepreneurs who did not
monitor the innovation of personal computers your business. consultative selling techniques.
were put out of business when they failed to • Products and Services: Effective product • Product Distribution: You must identify
monitor the real needs and desires of custom- strategies can vary greatly. They include the best method for product distribution.
ers. With the customer as your guiding light concentrating on a narrow, specialized Manufacturers can distribute their own
then, all your company’s policies should be product line or providing a large selection products or utilize established distributors
aimed at satisfying your customers’ needs and of products. Your strategy may be to provide or manufacturer’s agents. Small retailers
desires. Everyone in the company has a mar- a high level of customer service or low cost must give careful consideration to cost and
keting job. products with minimal service. Different traffic flow when determining site location.
Advertising and rent are usually reciprocal.
In other words, low cost rent usually means
low traffic. As a result you must spend more
on advertising to build traffic.
You will utilize the 5 P’s of marketing when
you develop a marketing plan. Before you start
the plan however, you must do market research.

MARKET RESEARCH
Knowing if there is a demand for your busi-
ness may be hard to assess. Small business
success is based upon the ability to cultivate
and develop a loyal customer base. You must
focus your efforts on identifying, satisfying and
following up on the customer’s needs. To re-
duce the risk of starting a new business you
can do market research. Although research
cannot guarantee success in your business, it
can improve your chances by estimating sales
potential and avoiding losses caused by lack of
A second problem commonly made in en- products and services will meet the needs of responsiveness to market demand.
trepreneurial companies is that they focus on different customers.
increasing sales rather than increasing profit. • Price: Determining the price level and pricing Before You Start: Before investing your
Profitable sales volume is better than maxi- policies are a major factor affecting total time and money in a market research
mum sales volume. Regular sales analysis will revenue. Higher prices mean lower sales study, there are a number of things you
should consider to help you determine
uncover your most profitable market segments volume, whereas lower prices may reduce
what your customers want.
and product lines. profitability. While a small business can fre-
quently command higher prices because of • Who will purchase the product or service?
THE MARKETING MIX the personalized services it offers, many cus- • Who makes the buying decisions?
The five key variables to successful market- tomers will still shop based on price alone. • What is the current demand?
ing - called the marketing mix - are people, • Promotion: This marketing area includes • What other products or services currently
products, services, price, promotion and distri- advertising, sales, public relations, publicity, satisfy that demand?
bution. In marketing textbooks these are called events and other promotional tools. Since • How many companies provide those prod-
the five P’s of Marketing. every employee is part of the marketing pro- ucts or services?
• People: Your customers and prospects drive cess, keeping a focus on customer service • When is the product purchased?
the marketing plan. You should analyze is a necessity to grow sales. High quality • Why is it seasonal?
these people before you do anything else in sales will also aid sales growth. This includes • Where is the product purchased?

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Colorado SBDC Network MARKETING

• Where is the buying decision made? may affect your sales and profitability. Popula- ning Information Report” covering state and
• How does the potential customer buy the tion shifts, legal developments and local eco- local labor market areas. For more informa-
product now? nomic conditions must be monitored to identify tion, contact the Labor Market Information
• Will that customer buy the product again? problems and opportunities. Competitors’ ac- Section at 1515 Arapahoe St., Tower II, Suite
• How are purchases financed or serviced? tivities should be monitored. Check the local 300, Denver, CO 80202, (303) 318-8850 or
Yellow Pages to locate your major competitors. visit their web address at
What You Must Know To Do Your What strategies are they using successfully or www.coworkforce.com/lmi
Own Market Analysis unsuccessfully? Are you prepared to take ad- • Trade Associations Trade Associations may
Know your product. What need will it satis- vantage of a competitor leaving the market or be useful to help you find out the number
fy? How does it compare to the competition? Is respond to a new competitor entering the mar- of similar merchants in your market area.
it priced fairly? Your marketing strategy should ket? Do comparison price shopping, be com- Members who are currently in the market
work to disclose customers’ problems and ar- petitive and still profitable. may also assist you with information to get
eas of dissatisfaction that can be easily rem- started. You can find listings in the reference
edied. This process will help identify opportuni- Conducting A Market Study section of the public library in the “Encyclo-
ties for new products and services. If you want to hire someone to conduct pedia of Associations.” While at the library,
Try to determine the quality and quantity of your research, private firms offer full or partial feel free to ask the reference librarian how to
your market segment. For example, in the retail services and will perform an extensive market access this publication online.
business, it would be helpful to know the aver- study including design, administration and • Public Libraries The Denver Public Library’s
age income of the people in your selling area analysis. Fees will vary depending upon the Business Reference Center is the most
to predict spending levels and to estimate how study. Consult your Yellow Pages for listings extensive in the state. The library provides
many people are potential customers. Use the and refer to the Choosing Advisors chapter of access and assistance to help you research
following resources to help you: this Guide. more than 1,000,000 publications by federal,
• Census Bureau: They have statistical If you want to do your own research, the state and local government agencies and
information on population, age, education following list of contacts and agencies, though also has a business periodicals index. The
and income demographics. Call them for not exhaustive, will serve as a general guide larger suburban branches in the Denver
information at (303) 264-0202 or visit their to sources offering market research informa- metro area tend to possess better business
website at www.census.gov tion at little or no cost. In addition, refer to the collections than smaller branches. Inter-li-
• Colorado Department of Labor & Em- Sources of Assistance chapter of this Guide. brary loans to share resources are also avail-
ployment: They have industry and labor • Chambers of Commerce Local chambers able statewide. The Denver Public Library/
market statistics. Call them directly at (303) can provide business development and Business Reference Center is located at 10
318-8850 or visit their website at: www. real estate information and various com- W. 14th Ave. Pkwy, 4th Floor, Denver, CO
coworkforce.com munity facts. Call the Small Business Hotline 80204, (720) 865-1111 or visit their website
• Department of Local Affairs State Data at (303) 592-5920 for the number to your at www.denverlibrary.org
Center: They also have useful demographic municipal chamber or visit www.state.co.us/ • Universities and Colleges Universities are a
information. Call (303) 866-4147 or visit their business_dir/chambers.html for a list. good source of information. Business school
website at: www.dola.state.co.us/demog • US Department of Commerce/Census departments may offer student market stud-
Determine the proper location for your Bureau The Census Bureau offers statistical ies for no charge, yet professors may charge
business. Gather information about traffic profiles of an area and general, social and a modest fee. Also, extensive library collec-
patterns (vehicular and pedestrian) to assess economic demographics such as population tions may be available for public use. For
sales potential. The Colorado Department composition, age, income, education and additional sources of marketing assistance
of Transportation (CDOT), Division of Trans- industry of employed persons. A library is on refer to the Sources of Assistance chapter of
portation Planning, 4201 E. Arkansas Ave., the premises for research at 6900 W. Jeffer- this Guide.
Denver, CO 80222, (303) 757-9488 or www. son Ave. Suite 100, Lakewood, CO 80235-
dot.state.co.us/ has information on vehicu- 2032, (303) 264-0202 or visit their Internet DEVELOP A MARKETING PLAN
lar movement on state highways. Some local address at www.census.gov A marketing plan is one of the most impor-
governments have similar information for city • Colorado Department of Labor and Em- tant aspects of any small business. It will assist
and county roads. In addition, you should ob- ployment/Labor Market Information This you in evaluating your company’s marketing
serve pedestrian movement during business department’s Labor Market Information needs and give a concise direction to your mar-
hours to estimate the amount of walk-in traf- Section provides demographic breakdowns keting efforts. Above all, if developed properly,
fic your business might receive. and publishes a “Colorado Labor Market the plan should help you increase your market
Market research should identify trends that Information Directory” and an “Annual Plan- share in a cost-effective, timely and productive

54 • www.coloradoSBDC.org
Colorado SBDC Network MARKETING

manner. Marketing plans only work when you employees and consultants to meet your Who is your audience?
implement them - putting them in writing is the highest priority needs within your budget. Once you have determined your advertis-
first step. Then, prioritize the tasks and provide re- ing goals, select the target audience for your
wards to motivate the team to help you build message. Your market research should have
Steps to a Successful Marketing Plan the company further. already identified your customers and potential
Determine the philosophy of your company. customers. Advertising that tries to reach ev-
Define whom the company serves and what Follow the Plan and Track the Results eryone rarely succeeds. Picture the people you
those customers need and want today. Evaluate Once your budget and timeline is put to- must reach to achieve your advertising goals.
the company’s internal and external purpose. gether, track actual results against your projec- Use the following as a guide for targeting and
tions. Then evaluate what is working and what evaluating your customers:
Establish Marketing Goals needs to be changed. Monthly and weekly • Demographics such as gender, age, income,
Include short and long-term goals. Most monitoring is critical. Sales people should be location of residence, occupation, marital
companies have a number of marketing goals measured daily for results. (E.g. closed sales, status, etc.
that need to be addressed. When determining new leads, qualified leads, etc.) Most small • Behaviors such as awareness of your busi-
these goals, it is important to prioritize them in companies change 20 to 50 percent of their ness, loyalties, hobbies and recreational
order of need and availability of funds. Con- marketing plan every quarter. activities, lifestyles, etc.
sider the following: • The wants and needs of your customers and
1. Are you selling as much to your existing cli- Develop Next Year’s Marketing Plan the decision as to whether your product and
ents as you could? As you monitor results, new goals and services can fulfill those needs.
2. Are there new products and services that strategies for the coming year will evolve. Keep
your existing clients would like that no one track of these so that next year’s plan is easier What should your advertising say?
else can offer? to develop. Once you know who your target audience
3. Are there new markets that would like your is and what they are looking for, you can de-
existing products and services? THE ADVERTISING COMPONENT cide what your advertising will say. Commu-
4. How do you compare to the competition in While advertising is a key component in a nicate a message that will be important and
pricing? Quality? marketing strategy, advertising alone is not speak clearly to your customers. It should
5. Is your image consistent with your mes- marketing. It is important to develop a clear explain the important benefits your products
sage? message before committing and spending and services offer.
6. What are the best promotional techniques advertising dollars. An effective advertis-
to reach each market segment? ing campaign can quickly provide a return Where should you place your advertising?
on your investment, while a poorly planned Many advertising media work well to reach
Establishing a Marketing Budget advertising campaign may drain profits from a diverse range of target customers. No single
A budget should be created for a minimum your business. medium is inherently good or bad. A good me-
of twelve months. The key to a successful The basic premise of an advertising plan dium for one product may be a poor choice for
budget is realism. You should project sales by requires analysis of four key questions before another. Guide your advertising placement by
product for that period of time and marketing you make your advertising decisions. a simple principle: go where your target audi-
expenses such as sales salaries, sales training, ence will have the greatest likelihood of seeing
advertising, promotional materials, etc. What do you want your advertising to and hearing your message. As you consider
accomplish? media choices, make your selection based
Create a Timeline The first step in developing your adver- upon which one(s) fits your advertising goal,
Your Budget will drive your timeline. Most tising strategy is to specify your advertising reaches your target customer effectively and is
small companies must look at phasing in goals. Be precise. Your goals should include within your advertising budget. The following is
projects based upon cash flow constraints. increasing awareness of your business, at- a brief summary of the advantages and disad-
You should also promote your business at tracting customers away from the competi- vantages of some of the most commonly used
a time that is convenient for your audience. tion, increasing the likelihood of keeping advertising media:
Your market research should help answer your current customers, developing custom- • Television: Television reaches a great
these questions. er loyalty and increasing the immediate sales number of people in a short time. Small
and leads. businesses usually use spot ads. A spot
Develop an Effective Team While all of the above goals are important, ad is placed on one station in one market.
Most small businesses need more people you should prioritize your specific goals and fo- Cable TV is placed on a local cable chan-
to work the plan than they can afford. Hire cus on one or maybe two goals at a time. nel. Advantages of television include the

www.coloradoSBDC.org • 55
Colorado SBDC Network MARKETING

ability to convey your message


with sight, sound and motion. The
disadvantages of television include CREDIT CARDS
its higher cost, limited length of Some of the trade associations that assist members in obtaining credit card processing include:
exposure and the clutter of many
Association . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Telephone Website
other ads. It may require multiple
The Colorado Retail Council . . . . . . . . . . . . . . . . . . . (303) 297-0657 www.coloradoretail.org
exposures to achieve message
The Colorado Restaurant Assn. . . . . . . . . . . . . . . . . (303) 830-2972 www.coloradorestaurant.com
retention. The Colorado Hotel & Lodging Assn. . . . . . . . . . . . (303) 297-8335 www.coloradolodging.com
• Radio: Radio, like television, The Rocky Mountain Food Industry Assn. . . . . . . . (303) 830-7001 N/A
has the ability to quickly reach
a large number of consumers. This is NOT a complete list. The “Encyclopedia of Associations” found in many local public libraries lists
The major advantage of radio almost all national and Colorado trade associations.
lies in its ability to effectively
target narrowly defined seg-
ments of consumers. The vast
array of radio programming formats lets billboards is the length of viewing time. The
EVALUATING YOUR MARKETING
EFFORTS
an advertiser gear ads to almost any target target audience is frequently moving and the
audience. It is also relatively inexpensive. message must be kept simple, direct and After you have completed the research, de-
The disadvantages of radio are: the mes- should be easily understood. veloped your plan and created your marketing
sage is limited to audio only with no visual • Direct Mail: Direct mailers use specific tools, you need to monitor the effectiveness of
product identification, ad clutter can be ranges of mailing addresses, normally by zip your hard work.
high and exposure to the message is short code, that place the advertisement directly • Customer Reactions: Sales are the best
and fleeting. into the hands of your target audience. With monitor of your success. However, some-
• Newspapers: Newspapers have the ad- proper focus of the mailing list, there is low times you need to look beyond that. Are you
vantage of reaching a specified geographic waste and greater flexibility on the mes- getting repeat customers? Do they tend to
area. Other advantages include ad size, sage presentation. Disadvantages are the comment on your product or services? Are
placement and short deadlines that allow relatively high cost per contact, the accuracy you listening to what they say?
for quick responses to changing market of mailing lists and the audience confusion • Tracking Tools: Translate your sales
conditions. Disadvantages include potentially with junk mail. figures into percentages and tabulate your
expensive ad space and ad clutter. Newspa-
pers are generally read once then discarded “A BASIC GUIDE TO EXPORTING” IS AN EXCELLENT
thus requiring multiple insertions. RESOURCE GUIDE AND MAY BE PURCHASED FROM
• Magazines: Magazines provide a means to THE U.S GOVERNMENT BOOKSTORE ONLINE AT
reach a highly targeted audience. Specific WWW.BOOKSTORE.GPO.GOV.
groups can be reached by using magazines
of particular interest to the audience. This is • Yellow Pages: The Yellow Pages share customer responses. Specific things to
true of both consumer and business maga- many of the strengths of other advertising track include total units/jobs performed,
zines. Magazines frequently have a well- media while avoiding many of the weak- total number of customers, the number
defined geographic, demographic or lifestyle nesses. The Yellow Pages are best used of repeat customers, customer database
focus. Magazines have a relatively long life; to supplement or extend the exposure of including addresses, age, income range
magazines are often reviewed by a single other media. They reach geographically and how they heard about you.
reader and are passed along to others. The targeted customers who will keep and • Don’t Change a Message Too Quickly: A
disadvantages of magazines include long regularly re-use them as a reference guide. common mistake is changing a successful
lead times, limited flexibility on ad placement The greatest disadvantage is ads are nor- advertising message after it has run for a
and the high cost of production. mally solicited only once per year. Creative period of time. Remember that you will get
• Billboards: Outdoor advertising is typically flexibility is limited and there may be many tired of a message long before your custom-
used to reinforce or remind consumers of ads for similar businesses. ers will. It may take time for your message to
the advertising message rather than original Selecting the right advertising format or sink in, let alone wear out.
communication. The advantages include combination of formats is a crucial part of a • If It Isn’t Working... Fix It: Be smart when
long life, and high visibility and frequency successful marketing plan. Carefully consider fixing a problem. Modify your marketing in
of viewing. The primary disadvantage of how to best reach your target audience. stages so current customers aren’t confused.

56 • www.coloradoSBDC.org
Colorado SBDC Network MARKETING

SPECIAL MARKETING TOOLS U.S. Export Assistance Center (USEAC)


The Denver U.S. Export Assistance Center
Agricultural and Food Products
provides businesses, at one location, the trade
The Markets Division of the Colorado De- promotion and marketing programs of the U.S.
partment of Agriculture is located at 700 Ki- Department of the Commerce and the trade
pling St., Ste. 4000, Lakewood, CO 80215-8000, financing programs of U.S. Small Business
(303) 239-4100 and assists business owners Administration and the Export-Import Bank of
who sell Colorado food and agricultural prod- the United States. At some USEAC locations,
ucts in local, regional, national and interna- additional information is also available on the
tional markets. The Division offers assistance international programs sponsored by the U.S.
in the areas of promotion, research, exporting, Department of Agriculture and Agency for In-
business startups and expansion. Representa- ternational Development.
tives are available to meet with you on an in- Designed to streamline the delivery of ex-
dividual basis to help you develop or enhance port assistance programs to small and medi-
your marketing program. The Markets Division um-sized businesses, USEACs are the federal
sponsors and co-sponsors several marketing government’s response to the growing com-
related workshops and seminars each year. It petition that American businesses face in the
also publishes numerous directories and re- global market place. The USEAC provides con-
source materials to help you market your prod- sulting and training programs on international
ucts successfully. If you have Internet access marketing and trade financing subjects to cli-
look up their website at www.ag.state.co.us/ ents throughout the region, in addition to being
mkt/mkt.html for more information. This divi- able to introduce businesses to potential buy-
sion’s services are available to any company ers overseas through its worldwide network of
that grows or processes a food or agricultural commercial offices. The Denver USEAC works
product in Colorado. Non-food products may closely with other federal, state, and local gov-
also qualify if 50 percent of their ingredients, by ernment agencies in Colorado, Wyoming, Utah, of your marketing strategy. Open, competi-
weight, are Colorado agricultural goods. Arizona, Nevada and New Mexico to better tive bidding is the key to the state purchas-
meet the needs of their mutual clients. For ad- ing system. When choosing a vendor, the
Exporting Colorado Products ditional information on the programs offered state considers the types of goods and ser-
The International Trade Office (ITO), part by the major USEAC partners, please visit their vices that can be supplied, the needs of the
of the Colorado Office of Economic Develop- websites at www.sba.gov/oit, www.export.gov requesting agency, how well each vendor’s
ment and International Trade (OEDIT), pro- and www.exim.gov or contact the USEAC at: goods and services meet the needs of the
vides two critical functions: assisting Colorado 1625 Broadway, Suite 680, Denver, CO 80202; requesting agency, the date of delivery and
companies export their products and services or call (303) 844-6001. the total cost. Colorado has implemented an
to international markets, and attracting foreign automated and centralized procurement in-
investment into the state. Geographic special- The World Trade Center (Denver) formation system for over 45 state agencies
ists offer export counseling in several areas The World Trade Center, located at 1625 including all state colleges and universities.
including sales and marketing, foreign con- Broadway, Suite 680, Denver, CO 80202, (303) The system is called BIDS, Bid Information
tacts, and shipping and documentation. Staff 592-5760, offers classes, seminars and work- Distribution System. BIDS maintains a web-
members are also available to speak at semi- shops on international trade in partnership site at www.gssa.state.co.us that vendors
nars concerning Colorado export-related top- with Metropolitan State College of Denver For can access 24 hours per day, seven days per
ics. Through participation in international trade more info, visit www.wtcdn.com. week to download bid information. Vendors
shows and missions, Colorado companies are are responsible for checking the website for
given opportunities to expand their businesses Selling to the Government purchasing opportunities in their areas of
overseas, while foreign companies are encour- The State of Colorado has a long list of business. The website provides basic bid in-
aged to invest in Colorado. With representa- programs and responsibilities including formation. Vendors interested in doing busi-
tives in Japan, Europe and Mexico, ITO facili- highways, hospitals, colleges and universi- ness with the state should contact the Divi-
tates both Colorado’s inward investment, as ties, parks, prisons, courts, museums, li- sion of Purchasing at (303) 866-6100.
well as export promotion. The ITO is located at braries, law enforcement and administrative The federal government is an even larger
1625 Broadway, Suite 2700, Denver, CO 80202, functions. If you have goods or services to purchaser of goods and services. The Denver
(303) 892-3850. sell, government procurement may be a part and Aurora Small Business Development Cen-

www.coloradoSBDC.org • 57
Colorado SBDC Network MARKETING

ters (SBDCs) offer one-on-one procurement Net(tm) database. For more information go to ful implementation of the UPC system with its
counseling at no charge to Colorado busi- www.sba.gov/hubzone. many benefits has resulted in its adoption by
nesses. A resource library and a variety of edu- mass merchandise, department and specialty
cation and training programs are designed to Small Disadvantaged Business Program stores as well as industrial and commercial
assist businesses with: (SDB) sectors of the economy.
• Electronic Data Interchange (EDI) information SBA certifies SDBs to make them eligible The UPC consists of three parts: a unique
• Bid and Proposal Preparation for special bidding benefits. Evaluation credits six digit identification number assigned to your
• Procurement Information Sources available to prime contractors boost subcon- company, a five digit product number which
• Pre and Post Award Contractor Strategies tracting opportunities for SDBs. Under federal you assign to each of your products and a sin-
• Bidder’s Mailing List Applications procurement regulations, the SBA certifies gle twelfth digit check number. A unique num-
• Cost and Price Analysis SDBs for participation in federal procurements ber should be assigned to each product and
• Contract Performance Techniques aimed at overcoming the effects of discrimina- each product size. For example, two different
tion. SBA certifies small businesses that meet flavors of fruit jam in two different sizes will re-
SBA’S FEDERAL PROCUREMENT specific social, economic, ownership, and con- quire four product numbers. Duplicating UPC
ASSISTANCE trol eligibility criteria. Once certified, the firm numbers will create chaos for you and your
An integrated database of small businesses is added to an online registry of SDB-certified retailers! The Uniform Code Council (UCC) is
that want to do business with the government firms maintained in PRO-Net. Certified firms the central management and information cen-
has simplified the federal contracting process. remain on the list for three years. Contracting ter for manufacturers, distributors and retailers
PRO-Net and the Central Contractor Registra- officers and large business prime contractors participating in the UPC system. This organiza-
tion databases have been integrated into one may search this on-line registry for potential tion is NOT a government agency. It is a private
portal for entering and searching small-busi- suppliers. For more information go to www.sba. trade council that develops standard product
ness sources. gov/sdb/. and shipping container codes, controls and is-
To conduct market research and confirm el- sues company identification codes, provides
igibility for SBA’s procurement preference pro- 8(a) Business Development Program detailed information and coordinates the ef-
grams, users can now go to the CCR website The 8(a) program assists the development forts of all participants. While membership in
at www.ccr.gov and click on “Dynamic Small of small firms owned and operated by indi- the UCC is voluntary, you must join to obtain
Business Search”. All of the search options and viduals who are both socially and economically a UPC identification number for your business.
information that existed in PRO-Net can now disadvantaged. By extending government con- Small businesses that desire to sell their prod-
be found at this CCR Dynamic Small Business tract preferences and other business develop- ucts to large retailers should give serious con-
Search site. ment support, it helps these firms gain access sideration to joining the Uniform Code Council.
Small businesses seeking to market their to the economic mainstream. Typically a small For more information, contact the Uniform Code
goods and services to the federal government business must have been in operation for at Council, Inc. at 7887 Washington Village Dr., Ste.
must register at the CCR site, but they no lon- least two years before applying to this program. 300, Dayton, Ohio 45459, (937) 435-3870 or visit
ger need to manually register in both PRO-Net Contact the SBA’s Colorado District Office at their website at www.uc-council.org.
and CCR. (303) 844-2607 for more information.
Please note that if you are interested in Credit Cards
receiving Small Business Disadvantaged, Product Bar Codes Your customers will frequently desire to
HUBZone or 8(a) certification, you will need The Universal Product Code (UPC) is a make their purchases using major credit cards.
to refer separately to the SBA to complete system for uniquely identifying the thousands Credit card processing is usually done through
that process. of different suppliers and millions of different a commercial bank. Banks collect a fee, usually
items that are warehoused, sold, delivered and a small percentage of the sale, for processing
HUBZone Empowerment Contracting billed throughout retail and commercial chan- credit card receipts. Chambers of commerce
Program nels of distribution. It provides an accurate, and professional trade associations (see partial
This program encourages economic de- efficient and economical means of controlling listing below) offer assistance to their mem-
velopment in historically underutilized busi- the flow of goods through the use of an all- bers in establishing credit card processing
ness zones - “HUBZones” - through the numeric product identification system. UPC accounts. As a new business, you should be
establishment of federal contract award initially came into being to serve the grocery aware that many banks have a standing policy
preferences for small businesses located in industry and facilitate the automatic capture of requiring businesses to be in operation for one
such areas. After determining eligibility, the product identification at supermarket checkout or more years before opening credit card pro-
SBA lists qualified businesses in its PRO- stands by means of laser scanners. Success- cessing accounts.

58 • www.coloradoSBDC.org
Colorado SBDC Network financing options

In all cases, the prospect of a profitable investment


WHAT YOU NEED TO KNOW as shown by a sound business plan is a key step to
seeking financing.
Financing for your business may be ob-
tained from private investors, lenders, and information do I need to provide the lender/ consultants. See the Sources of Assistance
other financial institutions. In Colorado, as investor? Do I have to pay interest? If so, will chapter of this Guide.
nation-wide, most new businesses are initially the interest rate vary over the term or will it Financing needs may generally be catego-
financed by personal investments from the be a fixed rate? Will I be required to “share” rized into three major classifications: short-
owner, family, friends and personal business ownership in my business? How long will it term, intermediate and long-term financing as
contacts. While it is not impossible, it is often take to acquire the money? What are the re- well as equity financing.
more difficult for new businesses to obtain payment terms?
SHORT-TERM FINANCING
METHODS
Credit Lines
Under a revolving line of credit line agree-
ment, the lender, usually a bank, supplies a
business with funds intended to fill temporary
shortages in cash that are brought about by
timing differences between cash outlays and
collections. Credit lines are typically used to
finance inventories, accounts receivable or for
project or contract related work. You must of-
ten have a track record before you can receive
a credit line, and collateral may be required.
There is usually a time limit that is negotiated
on the credit line. Banks will generally require
that you maintain a designated balance of
funds in your commercial bank account.

Short-term Loans
These types of loan may be used for sea-
sonal build-ups of inventory and receivables, as
well as to take advantage of supplier discounts
or pay lump sum expenses, such as taxes or
insurance. Generally, you repay short-term
loans in a lump sum at loan maturity. Short-
outside financing. The vast majority of outside No matter which type of loan or financing term loans are generally made on a secured
financing for small businesses comes from option you choose, the lender will judge your (or collateralized) basis and are for a term of
commercial banks, savings and loan institu- ability to repay the loan and evaluate your col- a year or less.
tions. Commercial finance companies, leasing lateral. He/she will ask for information to de-
companies, insurance companies, and private termine how you manage your business, how Asset-Based Loans
or public stock offerings are other financing likely you are to default on the loan, the size These are loans where the lender advances
vehicles that may suit a particular small com- of the loan compared to how much you have funds to the small business based on a per-
pany’s needs. The next three sections review (your debt to tangible net worth ratio) and your centage of your current assets, usually ac-
the different financing sources and some of the company’s ability to liquidate its current assets. counts receivable or inventory. The loan is used
advantages, disadvantages and limitations of In all cases, the potential for a profitable invest- as a source of funds for working capital needs.
each resource. As you seek financing for your ment as reflected in a sound business plan is The lender takes a security position in the as-
business, there are questions you should ask: a key step to obtaining the financing you need. sets owned by your business.
For what do I need financing? How much do Assistance in how to prepare a business plan
I need? How much may I borrow? For which is available through a number of government Contract Financing
programs does my business qualify? What offices and private management and financial One method of arranging financing for con-

www.coloradoSBDC.org • 59
Colorado SBDC Network FINANCING OPTIONS

tracts for goods or services or purchase orders commercial finance companies and govern- company will be particularly interested in
is to use your contract(s) as collateral for a ment agencies. The maturity of term loans var- the cash flow of your company. The value of
short-term loan(s). In contract financing, funds ies significantly. The term of the loan is based the leased equipment and its useful life are
are advanced to you as work is performed. Pay- largely on the useful life of the assets being used to determine the amount of financing
ments by the contracting party, the business financed or used to collateralize the loan. Term available. Generally, equipment leases are for
for whom you are working, are generally made loans are repaid from the long-term earnings three to five years. When leasing, the total
to the lender. Obviously, a major consideration of your business. Therefore, your projected cash outlays may be greater than the total
for a lender is your business’ ability to satis- profitability and cash flow from operations are cost of an outright purchase or even a loan
factorily perform and complete the contract or two key factors lenders consider when making to finance the purchase. However, the after
purchase order. term loans. Most term loans are repaid on an tax costs must be determined to compare
installment basis, and your cash flow must be the actual cost of each option. At the end of
Factoring sufficient to cover the payments. Generally, in- a lease, there are three options: purchase
This is somewhat similar to accounts re- terest rates on long-term loans are higher than the equipment, renew the lease or return the
ceivable financing with one notable exception. for short-term loans. Collateral and compen- equipment to the lessor.
Factors actually buy your receivables and rely sating balances are generally required and the
on their own credit and collection expertise. lender will often impose restrictions on your GOVERNMENT DIRECT
Essentially, your customers become their cus- business to reduce the bank’s risk. SOURCES OF FINANCING
tomers. Your buyer makes payments directly to • Equipment and Real Estate Loans: These At all levels of government, there are a
the factor. Firms unable to obtain bank financ- are term loans fully secured by the equip- number of finance programs to assist you
ing generally use factoring. As a result, the cost ment being purchased. Commercial banks in making your business successful. In
of factoring is usually higher than other forms will typically loan from 60-80 percent of the most cases, these government programs
of short-term financing. However, factoring value of the equipment being purchased. improve your chances of obtaining financ-
can offer you several advantages. Factoring re- The loan is repaid monthly over the life of ing by providing both longer and more
lieves small companies of the expense and re- the equipment. Commercial banks and other flexible loan terms. In limited instances,
sponsibility of maintaining a credit and collec- financial institutions make long-term loans some state and local governments do pro-
tion department. The factor normally provides secured by commercial or industrial real vide direct financing. Guaranteed loans are
all of these services for a fee. Factoring also of- estate. The loan is usually approved for up loans made through commercial lending
fers flexibility in the amount of borrowing. Fac- to 75 percent of the value of the real estate institutions that are backed by a govern-
toring is commonly provided on a continuous being financed. You will repay the loan in ment agency. With guaranteed loans, the
contractual basis rather than on a one-time installments over a 10-20 year period. Com- commercial lending institution disburses
transaction. As new receivables are generated, mercial banks, commercial finance compa- all loan proceeds and collects all loan pay-
they are sold to the factor. Therefore, as your nies and other financial institutions will also ments. Direct loans are loans made directly
company’s sales grow, additional financing make second mortgages on commercial and to the business by the government agency.
becomes available. The sale of receivables to industrial real estate. The amount of the sec- Each government finance program has its
the factor may be either with recourse or with- ond mortgage is based upon the appraised own restrictions and unique qualifications.
out recourse. Without recourse is the method market value of your property minus the Program restrictions include geographical
preferred by most small businesses because amount of your first mortgage. location, type of busine ss, eligible use s
it means that the factor assumes the full risk • Leasing: This has become a significant of loan proceeds, maximum and mini-
of non-payment by the company that owes the source of intermediate-term financing for mum loan amount s and required equity
receivable. small companies in recent years. Virtually injection by the borrower. The first step
any type of fixed asset may be financed in obt aining a government guaranteed
INTERMEDIATE AND LONG- through a leasing arrangement. Leasing can loan is to cont act a commercial lender
TERM FINANCING METHODS be accomplished through a leasing company, in your area.
Term Loans commercial bank, the equipment owner or a
These can be used to finance your perma- commercial finance company. Leasing offers U.S. SMALL BUSINESS
nent working capital, purchase of new equip- a great deal of flexibility as it can be used to ADMINISTRATION (SBA)
ment, construction of buildings, business ex- finance even small amounts. If you are inter- FINANCE PROGRAMS
pansion, refinance existing debt and business ested in leasing a fixed asset, your business Though the SBA does offer a variety of
acquisitions. Commercial lenders are the major will be subject to the same type of review guaranteed loan programs, the agency has no
source of term loans. Other sources include as you do when seeking a loan. The leasing funds for direct lending or grants.

60 • www.coloradoSBDC.org
Colorado SBDC Network FINancing options

SBA’s Loan Guaranty Programs


The 7(a) Loan Guaranty Program provides
short- and long-term loans to eligible, credit-
worthy start-up and existing small businesses
that cannot obtain financing on reasonable
terms through normal lending channels. The
SBA provides financial assistance through its
participating lenders in the form of loan guar-
anties, not direct loans. SBA does not provide
grants for business start-up or expansion.
Loans under this program are available for
most business purposes, including purchasing
real estate, machinery, equipment, and inven-
tory, or for working capital. The loans cannot
be used for speculative purposes. The SBA
can generally guarantee a maximum of $1.0
million under the 7(a) program. The guaranty
rate is 85 percent for loans of $150,000 or less;
75 percent for loans greater than $150,000,
and 90 percent for loans made under the Ex-
port Working Capital Program. Generally the guaranty program reduces the paperwork a 7(a) Loan Program This program enables
interest rate cannot exceed 2.75 percent over involved in loan requests of $150,000 or less. the SBA to guarantee up to 90 percent of a
the prime rate as published in The Wall Street The SBA uses a one-page application for secured loan, or $1 million whichever is less.
Journal, except for loans under $50,000, where SBALowDoc that relies on the strength of Loan maturity may be for up to three years
the rates may be slightly higher. Maturity may the applicant’s character and credit history. with annual renewals. Loans may be for sin-
be up to 7 years for working Capital, 10 years Once an applicant satisfies all of the lender’s gle or multiple export sales and may be for
for equipment and up to 25 years for fixed as- requirements, the lender may request an pre-shipment working capital, post-shipment
sets. Contact a commercial lender or the SBA’s SBALowDoc guaranty from the SBA. Contact exposure coverage or a combination of the
Colorado District Office at (303) 844-2607 for a commercial lender for more information on two. Proceeds may only be used to finance
more information on the following programs. this loan guaranty program. export transactions. This program targets
• 504 Certified Development Loan • SBAExpress, a 7(a) Loan Program This export-ready small businesses. Contact the
Program The “504” Program provides program encourages lenders to make more SBA at (303) 844- 2607 for more information.
long-term, fixed-rate financing to small small loans to small businesses. Participat- • International Trade Loan (ITL), a 7(a)
businesses to acquire real estate or capital ing banks use their own documentation Loan Program This program offers long-
machinery and equipment to expand or and procedures to approve, service and term financing to small businesses engaged
modernize. Typically at least 10 percent of liquidate loans of up to $250,000. In return, or preparing to engage in exporting, as well
the project is provided by the borrower, at the SBA agrees to guarantee up to 50 as to small businesses adversely affected by
least 50 percent under a commercial loan by percent of the loan. import competition. The SBA may guaran-
a lender, and the remainder provided by an • CAPLines, a 7(a) Loan Program This tee up to $1.25 million for a combination of
SBA-guaranteed debenture. The maximum program finances the short-term and cyclical fixed-asset financing and working capital.
SBA debenture is generally $1 million. This working-capital needs of small businesses. The working capital portion cannot exceed
program is delivered through Certified De- Under CAPLines, there are five distinct $750,000. Contact the SBA at (303) 844-6622
velopment Companies (private, nonprofit short-term working-capital loans: Seasonal, ext 18 for more information.
corporations established to contribute to contract, builders, standard asset-based and • SBA Export Express, a 7(a) Loan Pro-
the economic development of their com- small asset-based lines. For the most part, gram Small business exporters may now
munities or regions). Contact the SBA’s the SBA regulations governing the 7(a) Loan obtain loans of up to $250,000 through the
Colorado District Office at (303) 844-2607 Guaranty Program also apply to CAPLines. lender-expedited SBAExpress program,
for more information. The SBA generally guarantees up to a maxi- with SBA guaranteeing 75-85% of the loan
• Low Documentation Loan (SBA Low- mum of $1.0 million under the program. amount. Loan proceeds may be used for
Doc), a 7(a) Loan Program This loan • Export Working Capital Program (EWCP), buildings, equipment, other fixed assets, for-

www.coloradoSBDC.org • 61
Colorado SBDC Network FINANCING OPTIONS

eign trade show costs, translating company District Office at (303) 844-2607. • Colorado Housing and Finance Author-
literature, export transaction costs, or other • USDA-Rural Development (USDA-RD) ity (CHFA) CHFA offers a number of loan
working capital needs. Applicants must have The USDA-RD Business and Industry Loan programs to small businesses.
been in business for a least one year and Program provides loan guarantees and lim-
must demonstrate that the loan will help the ited direct loans for business and industrial Direct Loan Programs
firm enter a new export market or expand in development in rural areas of the state. Rural • SBA 504 With as little as a 10% down
an existing export market. Contact the SBA areas include all territory of a state that is 1) payment business can finance commercial
not within the outer boundary of any city owner-occupied real estate. A typical loan
THERE ARE NO GOVERNMENT having a population of 50,000 or more, structure includes a first mortgage from
GRANTS FOR STARTING A and 2) not within an area that is urban- CHFA representing 50% of the total project,
NEW BUSINESS. ized or urbanizing. Priority is given to with the SBA providing a second mortgage
rural communities and towns of 25,000 or for 40%. Both loans include a 20-year fixed
at (303) 844.6622 x 18 for more information. smaller. The maximum percentage of guar- interest rate and may be used to finance ma-
• MicroLoan Program This program pro- antee is 80 percent for loans of $5 million or chinery for up to 10 years. By limiting down
vides short-term loans of up to $35,000 to less, 70 percent for loans between $5 million the payment requirement, firms are able to
small businesses for working capital or the and $10 million, and 60 percent for loans preserve cash for investment back into their
purchase of inventory, supplies, furniture, exceeding $10 million up to $25 million. Loan businesses.
fixtures, machinery and/or equipment. Pro- proceeds may be used for working capital, • CHFA Direct provides owner-occupied real
ceeds cannot be used to pay existing debts purchase of machinery and equipment or to estate financing for loan amounts rang-
or to purchase real estate. Loans are made purchase fixed assets. For more information, ing from $50,000 to $20,000,000 with down
through SBA approved non-profit interme- contact the Community & Business Programs payments as low as 15%. It features a fully
diaries. These intermediaries also receive section for Rural Development at 655 Parfet amortizing, fixed rate with loan terms up to
SBA grants to provide technical assistance Street, Lakewood, Colorado 80215, call 720- 20 years. This program also allows financing
to their borrowers. For a list of micro-lenders 544-2903 or visit their website at http://www. of manufacturing equipment. Prospective
in Colorado, contact the SBA’s Colorado rurdev.usda.gov/. businesses should apply directly to CHFA.

Business Loan Fund (BLF) Offices


Northeastern Colorado BLF (970) 848-3150 6 Northeastern Counties
Weld/Larimer BLF (970) 356-4565 Weld & Larimer Counties
Clear Creek County BLF (303) 569-2133 Clear Creek & Gilpin Counties
Lincoln County BLF (Prairie Development Corp.) (719) 348-5562 4 Eastern Plains Counties
Prowers County BLF (SECED) (719) 336-3850 5 Southeastern Counties
Pueblo County BLF (719) 545-8680 Pueblo County
Otero County BLF (719) 383-0183 Otero & Las Animas Counties
Chaffee County BLF (UAADC) (719) 395-2602 6 Central Colorado Counties
Rio Grande County BLF (SLVDRG) (719) 589-6099 6 San Luis Valley Counties
La Plata County BLF (Region 9 EDDSC) (970) 247-9621 5 Southwestern Counties
Montrose County BLF Region (Region 10 LEAP) (970) 249-2436 6 Western Counties
Mesa County BLF (WCBDC) (970) 243-5242 Mesa County
Summit County BLF (Northwest Loan Fund) (970) 468-0295 x119 9 Northwestern Counties
El Paso County BLF (P.P.R.D.C) (719) 471-2044 El Paso County
Huerfano County BLF (Inactive) (719) 738-2380 Huerfano County

62 • www.coloradoSBDC.org
Colorado SBDC Network FINancing options

Manufacturing businesses with project portion of the loans, the borrower is able Colorado Housing and Finance Authority,
amounts exceeding $2 million may be eli- to take advantage of a long-term fixed-rate 1981 Blake St., Denver, CO 80202, (303) 297-
gible for special tax exempt financing. loan. The bank gains liquidity by selling the 7329 or 1-800-877-2432.
• Non-Profit Real Estate Program, CHFA guaranteed portion of the loan, and makes
provides a long term, fixed interest rate com- fee income from a servicing fee paid to the The Colorado Office of Economic
bined with a low down payment requirement, lender (from CHFA). Development and International Trade
creating the opportunity for non-profits to • Quality Agricultural Loan (QAL) Pro- (OEDIT):
acquire real estate. Eligible 501(c)3 entities gram, a program in which CHFA purchases OEDIT offers financial assistance to existing
may also qualify for tax exempt financing at the guaranteed portion of agricultural loans Colorado businesses and to businesses relo-
below market fixed rates. Prospective bor- guaranteed by the Farm Service Agency cating to Colorado.
rowers should apply directly to CHFA. (“FSA”). Bankers throughout the State
• The Rural Development Loan Program originate the loans, then sell the guaran- Community Development Block Grants
(RDLP) For existing businesses located teed portion to CHFA; thereby allowing the (CDBG):
in rural areas of the state, CHFA provides borrower to take advantage of a long-term These grants are provided to the State of
special rates and terms on its direct loan (up to 30 years) fixed-rate loan for farm and Colorado by the U.S. Department of Hous-
products. With down payments as low as ranch related purposes. ing and Urban Development (HUD). In turn,
10%, businesses receive a fixed rate for a • Business and Industry II (B&I II), a OEDIT uses these funds to assist rural commu-
term of up to 20 years on commercial owner- program whereby CHFA purchases the nities with their economic development efforts.
occupied real estate. guaranteed portion of Business and Industry Businesses receiving CDBG assistance are
loans guaranteed by Rural Businesses required to create or retain jobs for low- and
Secondary Market Programs Services (RBS). The Program is targeted to moderate- income persons. In some situations,
• Quality Investment Capital (QIC) Pro- businesses in rural locations of the state and businesses may be eligible if the owner of the
gram, a program in which CHFA purchases allows the borrower to take advantage of a business is of low- to moderate- income and
the guaranteed portion of SBA 7(a) loans fixed interest rate for up to 25 years. the business qualifies as a microenterprise.
that are originated by local banks through- OEDIT uses these funds to further economic
out the State. By purchasing the guaranteed Special Programs development in two ways: First, the CDBG In-
• Manufacturing Revenue Bond Pro- frastructure Program in support of a specific
gram, a program that provides favorable business or businesses. Local government-
SBIC LICENSEES IN tax-exempt Private Activity Bond financing sponsored projects may generally receive in-
COLORADO targeted to small manufacturers in Colorado. frastructure grants of up to $500,000. Local
The program provides for the financing of matching funds may bee required. Second,
Appian Ventures L.P. — Phillip Dignan real estate, machinery and equipment as- OEDIT provides financial resources to 15 re-
1700 Lincoln St., Ste. 1800 sociated with expansion projects specific gional Revolving Loan Funds (BLFs), which
Denver, CO 80203 to manufacturers. Borrowers must meet all use the funds to make loans to businesses
(303) 830-2450
eligibility thresholds, all federal tax code within their service areas. The BLF programs
E-mail: phillip@appianvc.com
requirements, and often must compete for are available locally, each with its own loan re-
Roaring Fork Capital L.P. — Eugene available Volume Cap. view committee and Board of Directors. The
McColley • Brownfields Revolving Loan Fund, a BLFs have considerable flexibility to make
5350 S Roslyn ST newly established partnership between small loans from a few thousand dollars up to
Greenwood Village, CO 80111 CHFA, and the EPA, the Colorado Depart- $250,000. In some cases, loans greater than
(303) 694-1300 ment of Health and Environment, and several $250,000 have been approved. For both the
E-mail: Ctiffany@roaringforkcapital.com municipalities throughout the State whereby Infrastructure and BLF Programs, applicants
funds are pooled by the partners and used to can be existing or start-up businesses. OEDIT
Vista Ventures Advantage L.P. —
finance cleanup of environmentally contami- and, when appropriate, the Governor’s Finan-
Catharine M. Merigold
nated commercial properties for future reuse cial Review Committee reviews and approves
1011 Walnut St., Ste. 410
Boulder, CO 80302 or redevelopment. Financing terms include all requests for funding.
(303) 543-5716 below market rates, flexible loan terms and NOTE: The stat’s CDBG program does not
E-mail: catharine@vistavc.com creative loan structures. CHFA serves as the cover any of the metropolitan areas of Colorado
fiscal agent for the fund. For more informa- (known as “entitlement” areas), because those
tion on CHFA’s loan programs, contact the areas receive their own allocation of CDBG

www.coloradoSBDC.org • 63
Colorado SBDC Network FINANCING OPTIONS

funds directly from HUD. For more informa- to fund selected venture capital funds. The be identified by contacting accountants,
tion on the CDBG programs, please contact venture capital funds will use the cash to make bankers, stockbrokers, venture capital-
OEDIT’s Finance Staff at (303) 892-3840, or for investments in businesses located in Colorado ists or entrepreneur clubs. You must
loans, contact the BLF in your service area di- as follows: 25% for rural businesses; 25% for determine that your goals are compatible
rectly (see BLF listings). businesses located in distressed urban com- with those of your prospective investor.
munities; and 50% for businesses located any- • The Colorado Capital Alliance (CCA)
Certified Capital Companies (CAPCO) where in the state. This is a not-for-profit organization created
The Colorado State Legislature created the For General information on the VCA to facilitate the match between private
Certified Capital Companies’ Program in 2001 Program, contact OEDIT’s Finance staff at “angel” investors looking for investment
to provide financial assistance in the formation (303) 892-3840. To be considered for VCA opportunities and entrepreneurs seek-
of new businesses and the expansion of exist- funding, contact the Fund: Colorado Fund 1 ing capital. Investors and entrepreneurs
ing businesses. CAPCOs may provide a vari- (303) 381-2646. complete applications outlining their
ety of funding alternatives to eligible Colorado respective needs. Entrepreneurs must have
businesses including debt, equity and debt/ EQUITY FINANCING a completed business plan to apply. There
equity hybrid instruments. The legislation pro- This type of financing allows investors to is an annual participation fee of $395 for
vides CAPCOs an incentive to invest in busi- buy into the ownership of your business. entrepreneurs. Investors are sent invest-
nesses located in rural parts of the state and in Advantages ment opportunities that meet their criteria.
distressed urban communities within the state. Equity financing provides capital on a per- Entrepreneurs are introduced to investors
Each individual CAPCO generally determines manent basis with no repayment of principal or expressing further interest in their project.
what type of business it will fund, the use of interest required. It adds to your company’s net For more information contact CCA at PO
such funding and the amount of funding, with- worth, thereby improving the financial stability Box 19169, Boulder, CO 80308-2169 or call
in very broad parameters provided by the leg- of the business and its ability to obtain debt (303) 499-9646.
islation. For general information on the CAPCO financing. It can also result in outside expertise • Venture Capital Firms These are the
Program, contact OEDIT’s Finance staff at being added to the management or board of most risk-oriented investors. Most venture
(303) 892-3840. To be considered for CAPCO your business. firms have specific investment preferences
funding, contact each of the six CAPCOs: Disadvantages - both in terms of business stage (ranging
Advantage Capital Colorado Partners, I, L.P It carries with it a higher cost of capital and from seed stage to buyouts and acquisi-
(303) 321-4800 ext. 228 is therefore more expensive. It dilutes your tions) and industry. In addition, venture
Enhanced Colorado Issuer, LLC ownership control of the business and profits capitalists generally have a large minimum
(303) 504-5337 must now be shared. Equity financing is a per- size investment requirement. They are
Murphree Colorado CAPCO, L.P. manent investment and may be difficult to ob- looking for rapid growth and high returns.
(719) 634-7070 tain. It can create a conflict of interest between The most important factor a venture
Stonehenge Capital Fund Colorado, LLC yourself, the business founder and the outside capitalist considers is the management
(720) 956-0235 investor(s). It will also require more detailed team and the ability to recapture his/her
Waveland Colorado Ventures, LLC and timely reports. investment with a substantial return within
(303) 794-1220 • Private Investors These include fam- five to seven years. Venture capital is typi-
Wilshire Colorado Partners, LLC ily, friends and colleagues, as well as cally available to less than one-half of one
(303) 446-5904 sophisticated private investors, such as percent of all new businesses.
wealthy individuals or so-called “angels.”
Venture Capitol Authority (VCA) This final category represents an excel- SBA’s Venture Capital Programs
The Colorado State Legislature in 2004 re- lent source of capital for small growing • Small Business Investment Companies
directed $50 million in premium tax credits ventures. Often the size, growth rate and (SBICs)
to a new Colorado Venture Capital Program. investment amount of a small business These provide equity capital, long-term
This legislation established a Venture Capital are too small to attract a venture capital loans, debt-equity investments and man-
Authority (Authority) to oversee the new pro- firm. However, this may represent an ex- agement assistance to small businesses
gram, with assistance from the Colorado Office cellent opportunity for the wealthy indi- particularly during their growth stages.
of Economic Development and International vidual or successful entrepreneur looking The SBA’s role consists of licensing the
Trade (OEDIT). The Authority will convert the to assist another entrepreneur. Private SBICs and supplementing their capital
premium tax credits to cash through a com- investors are difficult to find and require with U.S. government-guaranteed deben-
petitive bid process and then will use the cash detailed business plans. Investors may tures or participating securities. SBICs

64 • www.coloradoSBDC.org
Colorado SBDC Network FINancing options

are privately owned and managed, profit- • Private Or Limited Stock Offerings • Going Public
motivated companies, investing with the This is a form of equity financing that may While not many small companies elect to go
prospect of sharing in the success of the be ideal for the small company. It affords the public, offering shares of stock in the company to
funded small businesses as they grow and company the opportunity to raise significant the general public, it is certainly an option for the
prosper. For more information, check out amounts of equity from outside investors with- profitable, well managed, growing small business.
www.sba.gov/financing/investment.html. out the high cost and regulatory burden of a There are several reasons why you might decide to
full-scale public offering of stock. These sales go public. It gives the business access to growth
• Angel Capital Electronic Network (ACE- are still subject to some state and federal regu- capital and can allow you to cash in your equity
Net) lation, and you must make sure they comply in the company. Through the growth in the equity
This provides an Internet-based secure with all the provisions that exempt them from base, the business can be leveraged to allow for
listing service for entrepreneurs seeking eq- the more rigorous registration process involved increased borrowing capacity. Public market funds
uity financing of $250,000 to $5 million from in a public offering. Your private offering must are not restricted and more attractive incentive plans
accredited “angel” investors. The “angels” consist of equity, debt or a combination of the can be structured. It can also enhance your repu-
using ACE-Net can negotiate directly with two. The private placement may be sold to tation. However, the negative aspects of going
listed companies to provide equity capital wealthy individuals, venture capital firms or in- public include the loss of control of your business
funding and advice for a stake in the entre- stitutional investors, such as insurance compa- and increased pressure to grow and produce
preneur’s corporation. ACE-Net is operated nies, pension funds, trusts or mutual funds. In- greater earnings. There may be pressure to shift
as a partnership between the SBA’s Office of stitutional investors prefer to purchase private your business’ emphasis to increase stock value
Advocacy and a number of nonprofit orga- placements in the form of debt instruments over generating a profit. There will be increased
nizations nationwide. For more information, since they prefer to receive a fixed, relatively documentation, reporting, regulation and higher
go to SBA’s home page, under Offices & Ser- safe return on their investment due to their fi- legal and accounting expenses. The public offer-
vices or ace-net.sr.unh.edu/pub/ duciary responsibilities. ing process is expensive and time consuming.

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303.299.2111

www.coloradoSBDC.org • 65
Colorado SBDC Network LIABILITIES AND INSURANCE

Before starting your business, you should be aware of the


potential liabilities that may be incurred when operating
BASIC BUSINESS LIABILITIES a business. You should look into what types of insurance
When you operate your own business there may be required or may be in your best interest to protect
are a number of different liabilities that may be your investment, business property and business income.
incurred as part of your business operations. If Insurance companies can put together a specialized
your business has employees, the business is insurance package to meet the exact needs of your
liable for the timely payment of all payroll taxes. business. While it often makes good business sense to
If you collect sales taxes, they must be remitted purchase various forms of insurance coverage, don’t buy
properly. If either payroll or sales taxes are not what you don’t need! Here are some general types of
paid, the government may seize the business insurance that you may want to consider.
and sell assets to collect the taxes due. Your
(CDPHE), Pollution Prevention (P2) Program
helps businesses identify alternative produc-
tion processes, changes in raw materials
and alternative technologies to reduce pollu-
tion. The use of these alternative work prac-
tices may reduce your emissions and waste
to the point where permits or other regula-
tory requirements are no longer necessary.
For P2 technical information or assistance
call the CDPHE, Pollution Prevention Program
Office at (303) 692-2977 or on the web at
www.cdphe.state.co.us/el/p2_program/.

Solid Waste and Hazardous Materials


The CDPHE Hazardous Materials and Waste
Management Division regulates solid and haz-
ardous waste. Businesses that may need to
comply with waste regulations include, but
are NOT limited to, photochemical processing
stores, auto repair shops plus any business that
uses and disposes of batteries and florescent
light bulbs. To determine if your business must
business may also be held liable for injuries business operations. If you are purchasing an comply with waste rules and regulations call
to your employees and your customers that existing business, the liabilities for the previ- the Division’s public assistance hotline at (303)
occur at your work place or due to products ous owners’ operations may be transferred to 692-3320. This service will help you ascertain
you manufacture. The business may incur li- you. If you are purchasing real estate that was if your business is required to comply with any
abilities whenever there is a contract for the used by a business using/producing hazardous waste regulations and answer any questions
performance of services or for the purchase or materials, you may be held liable for any con- you have on hazardous and solid waste.
sale of products. Your personal liability will be tamination as the new owner. It is important
determined by the legal structure of your busi- that you are aware of all regulations regarding Water Pollution and Drinking Water
ness and/or personal guarantees you make on environmental liabilities to protect your invest- Quality
behalf of the business. ments and the operation of your business. The CDPHE Water Quality Control Divi-
sion manages water quality in Colorado. Two
ENVIRONMENTAL LIABILITIES Pollution Prevention types of activities are regulated by the Divi-
Small businesses that produce hazardous Prevention means reducing pollution at its sion that are applicable to small businesses:
waste are required to obtain proper permit- source by substituting less polluting materials 1) discharges of wastewater or storm water
ting, registration and disposal under federal or by changing the process or the equipment runoff, and 2) compliance with regulations for
and state guidelines. As a business owner, used so that pollution and waste by-products public water systems. Any discharge of pol-
you should be knowledgeable regarding the are reduced or avoided. The Colorado De- lutants (ranging from pumping ground water
materials you use and produce as part of your partment of Public Health and Environment from an excavation to pouring out water used

66 • www.coloradoSBDC.org
Colorado SBDC Network LIABILITIES AND INSURANCE

in industrial processes) may require a permit. HEALTH INSURANCE under any of a carrier’s small group plans,
In addition, industrial sites and construction the carrier must offer you the opportunity
sites may need permits to control pollutants Employers are not required by federal or to purchase a Standard or Basic Health
washed off into storm runoff. Public water state law to provide health coverage to their Plan during your open enrollment period,
systems that provide drinking water to 25 or employees. However, if you do provide health which is 30 days following your birth date.
more people for more than 60 days of the benefits, certain laws will determine the na- Copies of the Basic and Standard Health
year, must comply with the Safe Drinking ture of the plan and how it is administered. Benefit Plans may be obtained by writing
Water Act and the Colorado Primary Drinking In Colorado, group insurance policies are re- the Colorado Division of Insurance, 1560
Water Regulations. For more information and quired to include newborn coverage, maternity, Broadway, Suite 850, Denver, CO 80202,
assistance on whether or not your business complications of pregnancy, mammography (303) 894-7490 in the Denver metro area,
needs to comply with water quality regula- screenings and mental health benefits and or (800) 930-3745, statewide.
tions, call the Water Quality Control Division other mandated benefits. When an employee is • A health carrier who sells you any of its
at (303) 692-3500. terminated or leaves the job, federal and state health plans must offer to cover all eligible
laws require the employer to notify the employ- employees regardless of their health.
Air Pollution ee of his/her right to continue coverage with • If your policy was issued or renewed after
The 1990 Federal Clean Air Act Amend- the group at his/her own expense. The right to January 1st, 1997, the only factors a health
ments expanded the number and types of continue generally extends for 18 months or carrier may use in setting premiums for your
businesses that must comply with air qual- until the individual is eligible for other group group are specified case characteristics (i.e.,
ity standards. Businesses that may need to coverage, whichever comes first. This right to age, geographic location, and family compo-
comply with air quality regulations include, continue applies to dependents covered un- sition of persons covered under your plan.)
but are NOT limited to, dry cleaners, print der the group plan as well as the employee. If Claims experience, health status, industry
shops, refrigeration and air conditioning the group consists of 20 or more employees, and gender are all eliminated as factors.
services, furniture manufacturers, feedlots the federal COBRA laws govern continuation • Health carriers cannot exclude coverage of
and cement/asphalt companies. As a small coverage, while groups with less than 20 em- certain conditions for individual employees
business, you may be required to file for an Air ployees can claim continuation rights under through policy riders.
Pollution Emissions Notice (APEN) and possi- state insurance law. For more information on • Insured employees and dependents have
bly obtain a permit under the “Colorado Pol- COBRA contact the U.S. Department of Labor, the right to convert to a Standard or Basic
lution Prevention and Clean Air Act.” Whether Pension and Welfare Benefits Administration, Health Benefit Plan when they exhaust con-
or not your business needs to file an APEN 2300 Main Street, Suite 1100 Kansas City, MO tinuation coverage.
depends on the amount and type of annual 64108, 816) 285-1800. You can also call their • Health carriers are also required to renew
air emissions produced and the location of national toll-free hot line at (866) 444-3272 or your coverage if you want it renewed. As
your business. Once your APEN form is com- visit them online at www.dol.gov/ebsa. long as you continue to meet participation
pleted and submitted to the CDPHE Air Pol- and contribution requirements, they cannot
lution Control Division it is used to determine Small Group Health Insurance Rights cancel your policy unless they pull out of the
if your business must obtain a permit. There Over the past several years, Colorado has Colorado market segment (i.e., individual,
is a $119.96 fee for filing an APEN. However, passed some tough new laws designed to pro- small or large group) entirely or you commit
businesses may be subject to fines of up to vide small employers with increased coverage, fraud, abuse or fail to pay your premiums.
$500 for failing to file APENs and up to $15,000 premium and benefit protections. If you have • If you change health carriers, the new carrier
per day for failure to obtain a permit. The Di- 50 eligible employees or less, you have the must cover everyone who was covered under
vision provides technical assistance to right to purchase small group coverage in most the old policy. Health carriers cannot “dump”
small businesses through the Small Busi- circumstances. high-risk eligible employees or dependents.
ness Assistance Program (SBAP). The • For a small employer with 2 to 50 eligible • The maximum period during which a health
SBAP has developed “how to” documents employees, coverage must be provided from carrier can exclude coverage for a health
to help businesses calculate their emis- any small group carrier in the state. Health condition that existed prior to the effective
sions. They also have developed some in- carriers must issue a small group plan if you date of coverage is 6 months, or 12 months
dustry specific APEN forms. The SBAP can satisfy the provisions of the plan and agree for Business Groups of 1, effective January
assist your business in understanding and to make required premium payments. This is 1, 2003.
complying with air pollution requirements. true for all small employers regardless of oc- • Health carriers are required to give every
For information or assistance call the SBAP cupation or the health of the group. • If you person covered under a small employer plan
at (303) 692-3175 or go to their website: are a self-employed business group of one “credit” for any preexisting condition exclu-
www.cdphe.state.co.us/ap/sbap/index.html. who applies for and is declined coverage sion period already met under a prior plan if

www.coloradoSBDC.org • 67
Colorado SBDC Network LIABILITIES AND INSURANCE

no more than 90 days have lapsed between Who Can Join a Cooperative?
coverages. Any employer can join, but there are special
• Health carriers must explain in their sales protections for small employers. A small em-
and solicitation materials how they calculate ployer is defined as having 1 to 50 employees
premium rates. or being a sole proprietorship. Cooperatives
• Health carriers must allow qualifying em- are not required to accept large employers, but
ployees and dependents no longer covered they must accept any small employer. Employ-
by a small group plan to continue coverage ers may join a cooperative at any time. Interest-
for up to 18 months at their own expense or ed employers or employees should contact the
until they become eligible for other group in- Colorado Division of Insurance, 1560 Broad-
surance, whichever occurs first. For more in- way, Suite 850, CO 80202, (303) 894-7490, for
formation on your rights as a small business a list of certified cooperatives. To join, an em-
or assistance with other issues concerning ployer simply has to sign up with a cooperative
employee health insurance and state insur- that provides coverage in the employer’s geo-
ance laws, you may contact the Consumer graphic area. The cooperative probably won’t
Section of the Colorado Division of Insurance collect administrative fees until premiums are
at 1560 Broadway, Suite 850, Denver, CO collected. In most cases, coverage will be avail-
80202, (303) 894-7490 in the Denver metro able within thirty days.
area or (800) 930-3745 statewide or visit
their website at How Would I Start a Cooperative?
www.dora.state.co.us/insurance. Interested employers should contact the
Department of Health Care Policy & Financing
Health Care Cooperatives to obtain further information on the laws and
USEFUL PHONE NUMBERS The Health Care Cooperative Law was regulations that govern the formation of co-
AND WEBSITES FOR passed in 1994, in response to a rising num- operatives. The following technical assistance
ENVIRONMENTAL ber of uninsured among the employees of documents are available to potential coopera-
PROGRAMS small employers. These groups traditionally tives: a sample application for co-op certifica-
faced high premiums and numerous preex- tion, a sample health plan request for applica-
Air Pollution Emission Notice
isting condition exclusions, causing many tions, cooperative ground-rules handbook and
(APEN) forms
(303) 692-3150 small employers to forego offering insur- cooperative infrastructure handbook.
www.cdphe.state.co.us/ap/download- ance as an employee benefit. A health care
forms.html coverage cooperative is made up of two or Questions to Ask
more employers that obtain a certificate of When shopping for health coverage, it is
Clean Air Small Business authority from the State of Colorado to join important to make sure you are actually buying
Assistance Program together to buy health insurance. The coop- the coverage you want and can afford. Employ-
(303) 692-3100 erative contracts for coverage on behalf of ers and employees should make a list of their
www.cdphe.state.co.us/ap/
its employer-members and offers a choice needs to compare with actual policy provisions.
of insurance carriers and benefit plans to Listed are some key questions you should ask
CDPHE Hazardous/Waste Division
(303) 692-3300 employers or employees. The cooperative when shopping for coverage.
www.cdphe.state.co.us/hm/ may also perform administrative functions • Coverage: Ask about the nature and extent
such as premium collection and distribution, of coverage offered by different plans. Ask
CDPHE Water Quality Control enrollment, unenrollment and production that coverage provisions be shown to you in
Division of employee information materials. In most the policy contract. What does the plan cover
(303) 692-3500 cases, a cooperative will charge members a (scope of benefits)? What is not covered by
www.cdphe.state.co.us/wq/ small fee to cover administrative costs. Rath- the plan (exclusions)? Does the plan cover
er than contracting with a variety of health the treatments and services my employees
CDPHE Office of Pollution
insurance carriers, an employer simply signs want covered? Are any of the following non-
Prevention
(303) 692-3100 up with a cooperative and has access to all mandatory benefits covered and, if so, to
www.cdphe.state.co.us/ap/ the cooperative’s health plans and adminis- what extent: adult preventive care, substance
trative services. abuse, organ transplants, vision care, dental

68 • www.coloradoSBDC.org
Colorado SBDC Network LIABILITIES AND INSURANCE

care, prescription drugs, infertility counsel- if it is “usual and customary rates,” find out requires $100,000 in specialty care that only
ing, durable medical equipment, etc.? exactly what this means. If pre-authorization one very expensive hospital can provide, or
• Costs/Premiums: When comparing plans, is required, what is involved? Does it guaran- needs $200 a month in either prescription or
compare benefits to find out why one plan is tee payment? If the plan normally pays less nonprescription drugs, or has a sports injury
cheaper than another. Compare deductible than what your doctor charges, who makes that requires long-term physical therapy, or
and co-payment requirements. Are there up the difference? develops a long-term chronic disease requir-
limits on the amount of coverage for certain • Plan Restrictions: Are there restrictions on ing continuing care). How much would a
conditions or types of treatments? How the use of providers and services under the covered employee or dependent have to pay
much are the out-of-pocket maximums? plan? Are my employees comfortable with out-of-pocket under a worst-case scenario?
What is the minimum amount that you must these restrictions? Will the list of restrictions • Cost Containment: Look at the cost con-
contribute (e.g., 50 percent of the premium)? be available to each employee and regularly tainment features of different plans. Are any
Is this acceptable? Compare lifetime benefit updated? of the following cost containment approach-
caps on coverage. • Affordability: What kind of coverage can I es required: utilization review, separate
• Plan Types: Compare the types of plans, afford? How much coverage can my employ- deductible and out-of-pocket accumulations
including indemnity, preferred provider ees afford? How much can I lower the cost for in- and out-of-network benefits, alternate
and HMO. How do benefit and reimburse- of coverage if I buy a health benefit plan with dispute resolution, managed care, etc.?
ment levels differ? How often can rates be a higher deductible or higher co-payments? • Customer Service: Find out as much as
changed? • Worst Case Scenario: Investigate how you can about how the carrier performs
• Claims Payments: What is the basis for much coverage different plans would provide customer service. Is this an established car-
paying claims under the policy? For example, under a worst case scenario (e.g., someone rier? How long has the carrier been active in

Small Business Development Center Services


• Free Confidential, one-on-one business counseling
• New business feasibility analysis
• Assistance with access to capital
• Intensive management training seminars
• Business resource libraries with access to current business
data, demographics, technological information, and statistics
• Small business advocacy
• Government Procurement, international trade and
technology assistance

The SBDC network combines the resources


of federal, state, and local governments with those
of the educational system and private sector to
meet the specialized and complex needs of the
small business community.

To register for a free consultation please visit:


www.coloradosbdc.org
www.coloradoSBDC.org • 69
Colorado SBDC Network LIABILITIES AND INSURANCE

THE FOLLOWING ARE


ONLY A FEW EXAMPLES
OF BUSINESSSES
THAT MAY BE SUBJECT
TO ENVIRONMENTAL
LIABILITIES AND
REGULATION:

• Auto shop products, including batteries,


gasoline, oil, paint and tires
• Bakeries, canneries, meat packing plants
and other food processors
• Breweries and distillers
• Cement, asphalt, tar and other “paving”
materials
• Chemical manufacturers and processors
• Dry cleaners
• Furniture manufacturers
the small group market? Has the company income and contributions for individuals are
• Explosives manufacturers
had an unusually high number of consumer limited from 65% to 75% of the deductible of
• Lumber mills and paper products pro-
complaints? What happens when you call the HDHP. Before participating, employers
ducers
the carrier’s customer service number? should review the state health insurance laws
• Medical laboratories
for the allowance of high deductible insur-
Health Care Reform • Plastics and synthetics materials manu-
ance plans.
facturers
In 1996, the 104th Session of Congress
Insurance Reforms • Paint shops and manufacturers
passed several health insurance reform issues
that concern small business owners. The fol- Federal law provides increased portability • Pest control
lowing key provisions of the Health Insurance of health insurance by limiting the ability of • Print shops, publishers, photo finishing
Portability and Accountability Act for small group health plans to exclude or disqualify and copiers
business became effective January 1, 1998. persons having a preexisting condition from • Refrigeration and air conditioning manu-
coverage. This means that individuals who facturing/repair.
Increased Health Insurance Deductions lose or leave their jobs can maintain health
As of 2006 people that are self-employed insurance coverage, even if they are sick by
can deduct 80% of their health insurance pre- receiving ‘credit’ toward any preexisting con-
miums from their income. ditions limits for prior coverage. INSURANCE PROTECTION
People who are denied coverage for a pre- Other Types
Medical Savings Accounts (MSAs) existing condition by their new employer’s
Businesses with less than 50 employees, health plan may still receive coverage under • Commercial Automobile Insurance: Colo-
self-employed workers and the uninsured will the previous employer’s plan via COBRA. In rado law requires this coverage. Therefore,
be eligible to enroll in a MSA program until the past, a beneficiary’s right to COBRA ceased if you have any type of motor vehicle titled
the year 2002. At that time, Congress will vote when they became covered under a new plan. in the business’ name, you must carry the
on whether to expand eligibility to all citizens. With this new law, their right to COBRA will insurance in the name of the business also.
Currently not all persons with a high deduct- not be terminated if their preexisting condition • General Business Liability: This is the
ible health plan (HDHP) are permitted to make is excluded. broadest form of coverage that can protect
tax-deductible contributions to these special Employers will still be allowed to delay ben- you against losses when injury, damage
medical savings accounts. If you do enroll in efit coverage to new employees during a stan- or even death results to another person
the allotted time period for an MSA plan you dard waiting or probationary period, often three or his/her property because of business
will be permitted to keep the plan even if Con- months. For the purposes of determining “contin- negligence. You may be responsible for
gress decides not to expand the eligibility. In- uous coverage,” employees would be considered obligations covering medical and disabil-
dividual contributions cannot exceed employee continuously covered during this period. ity expenses and even death and funeral

70 • www.coloradoSBDC.org
Colorado SBDC Network LIABILITIES AND INSURANCE

compensation to the dependents of one who mobility, such as a motor truck cargo, and occupations (such as construction workers
has been injured. Your obligations may even contractor’s equipment. It can also cover or motor vehicle dealers) post a bond before
extend beyond the general liability for which your property while it is away from your they can be licensed or before they are
you assume you are responsible. Read the business premises. awarded a state contract. Bonding is usu-
terms of the insurance contract carefully. • Errors And Omission/Professional Liabil- ally not mandatory. However, many private
• Product Liability Insurance: If you manu- ity Insurance: This is often recommended companies require that you also post a bond
facture a product, product liability insurance for employees, owners and directors of the before beginning work. The previous are very
can also cover the goods you produce. Cov- business. Errors and omissions and profes- broad classes of insurance needs you may
erage usually applies once you have given sional liability coverage offer protection want to consider. The particular insurance
the product to someone else who will modify for employees and owners of the business needs of your business may vary. There is
or alter it in some way or distribute it for against lawsuits that may arise as a result not a single, all-inclusive package that will
wholesale or retail sale. Insurance coverage of their actions, or inactions, for duties per- apply to everyone. To best meet the indi-
typically relates to the product itself, but may formed during the course of business. vidual needs of your business, you should
also protect you, as the manufacturer, should • Bonding: This is not an insurance contract. consult an insurance agent or broker who is
someone experience personal injury or prop- However, there are several types of surety qualified to go over the various options avail-
erty damage from the use of your product. bonds that you can purchase which cover able to you. Insurance companies frequently
• Completed Operations Insurance: If you a wide range of losses. Fidelity bonds are offer small businesses packages of coverage
are a contractor, you can become insured for designed to protect a business or employer in one policy. These package policies, which
events that may occur after you leave the job from losses due to the dishonesty of em- go by different names, sometimes offer cov-
site. Problems that may be covered include
personal injuries or damage to someone’s
property as a result of something worked
on going wrong. This is called Completed
Operations Liability Insurance.
• Property Insurance: This covers the prop-
erty the business owns, both building and
contents. It can also cover property of your
customers. You can be protected against
losses in the event your business is damaged
as a result of natural disaster, fire, burglary
or vandalism that may destroy all or part of
your property.
• Business Interruption Insurance: (Also
referred to as “Specific Time Element Cover-
age”) This can pay losses of income as a
result of property damage that might occur
to your business from either environmental
factors, natural disasters or destruction by
others, until you are able to begin operat-
ing again. Coverage limits will vary and are ployees, partners or officers in the business. erage which can’t be purchased separately,
only for the amount of actual losses. Limited However, the amount of coverage may and usually are offered at cheaper rates than
coverage for a specific amount of time and be limited so you should check with your if the coverage were purchased individu-
a specific amount of reimbursement (for insurance agent as to the specific amount ally. You can add specific coverage that you
example, coverage could be purchased for of coverage necessary. Performance bonds need or increase limits, to offer the protec-
a 30, 60, 90 or 365 day period and would guarantee a business’ performance because tion levels necessary to cover your business
reimburse you for 50 percent of your profits) of an obligation or contractual agreement. exposure.
can help pay for your ongoing business If you default on a contract or agreement to • Unemployment Insurance And Workers’
expenses. do work, a performance bond will guarantee Compensation Insurance: This is required
• Inland Marine Insurance: This can cover payment to the person who has contracted by law if you have employees in your busi-
specific high value items, such as a com- with you for the remaining work. State and/ ness. Refer to the Employer Responsibilities
puter, or any property item that has some or local laws frequently require that certain chapter of this Guide.

www.coloradoSBDC.org • 71
Colorado SBDC Network TRADEMARKS, COPYRIGHTS AND PATENTS

Trademarks, trade secrets, copyrights and patents are


TRADEMARKS all ways to protect your work. This chapter will help you
What is a Trademark?
determine which type of registration you need and where
A trademark is a word, name or symbol it can be registered.
used to identify your goods or services to
distinguish them from those sold by other
people. It indicates who made the product additional paperwork and fees when it is information. A trade secret may be kept forever
and, through advertising, should guarantee placed into use. as long as the information is kept in confidence
the quality of the items with the mark on and is not available through a public source. A
them. A trademark allows the holder to pre- What are the Terms of the Trademark? trade secret may apply to an idea, its descrip-
vent anyone from using a trademark that is Trademarks registered in Colorado are valid tion or any product or service that holds value
substantially similar for the same goods or for ten years and may be renewed for an addi- as a result of it being held in confidence and
services. Remember, a trademark identifies a tional ten-year term, as long as the goods and thereby creating an advantage over those who
product or service; a trade name identifies services are still being used in the business. do not have access to the secret. A trade se-
the business. A trademark will NOT prevent Trademarks registered with the federal gov- cret represents a limited form of protection in
new businesses from registering the same ernment are valid for ten years. Between the that anyone is free to independently discover
name with the Department of Revenue or the fifth and sixth year, you must file an “affidavit of the secret or to determine the secret through
Secretary of State. The business owner must use” to certify that you are still using the trade- analysis on any product in which the secret
pursue private legal action to enforce his/her mark in commerce. Every ten years you may file may be obtained.
rights to the registered trade name. an “affidavit of renewal.”
Where do I Register a Trade Secret?
A trade secret is not registered with the
government. It requires the existence of an in-
house trade secret program. The program must
include guidelines on who may have access to
the information and controls to prevent unau-
thorized disclosure. The proper maintenance of
a trade secret program may be expensive.

COPYRIGHTS

We all have options!


Business owners must
determine the best
method for protecting
their ideas, products and
inventions. These types of
protection or registrations
are not required but are
optional!

What is a Copyright?
Copyright is a form of protection provided
by the laws of the United States to the authors
How are Trademark Rights Established? of “original works of authorship,” including
In Colorado, you may not register the TRADE SECRETS literary, dramatic, musical, artistic, and cer-
trademark until you have actually used it in tain other intellectual works. This protection is
your business. On the federal level, you may What is a Trade Secret? available to both published and unpublished
file based on a good faith or bona fide inten- A trade secret is a property right recognized works. Section 106 of the 1976 Copyright Act
tion to use the mark. However, it will require by the government with regard to confidential generally gives the owner of a copyright the

72 • www.coloradoSBDC.org
Colorado SBDC Network TRADEMARKS, COPYRIGHTS AND PATENTS

exclusive right to do and to authorize others to ical compound, a metal alloy or a ceramic
do the following: composite. A design would involve a shape
• To reproduce the work in copies or phono- or arrangement. WHERE DO YOU REGISTER
records Novelty means that the item is one of a kind, A TRADEMARK?
• To prepare derivative works based upon the never previously constructed or conceived.
work Non-obvious means that the item represents Trademarks are registered with the
• To distribute copies or phonorecords of the a leap forward beyond the expected progress Colorado Secretary of State if your mark
work to the public by sale or other transfer within a field of science. Useful means that is used in Colorado. If your trademark will
of ownership, or by rental, lease, or lending some benefit must be derived from the item. be used in more than one state, it may be
• To perform the work publicly, in the case of registered with the United States Patent
literary, musical, dramatic, and choreograph- Where Do You Apply For a Patent? and Trademark Office.
ic works, pantomimes, motion pictures and A patent is obtained by application to
other audio visual works the federal government. The application Colorado
• To display the copyrighted work publicly, in is a statement of the invention and how it Colorado Secretary of State Division of
the case of literary, musical, dramatic, and works with any diagrams or artwork. The Commercial Recordings
choreographic works, pantomimes, and pic- application must include a claims descrip- 1700 Broadway, Suite 250
torial, graphic, or sculptural works, including tion with enough detail to allow anyone Denver, CO 80290
the individual images of a motion picture or trained in the appropriate field of science (303) 894-2200
other audiovisual work to reproduce the item. TDD (303) 869-4867
• In the case of sound recordings, to perform Before requesting a patent, you must www.sos.state.co.us
the work publicly by means of a digital audio search the list of existing patents to see if
transmission someone else already has patented a similar Federal Government
invention. The Denver Public Library, Busi- United States Patent and Trademark
Where Do You Register a Copyright? ness and Government Documents Section, Office
You can receive an application form and 10 W. 14th Ave. Parkway, Denver, CO 80204, 1-800-786-9199
more information by contacting the Copyright (720) 865-1111, has lists of all existing pat- TDD (703) 305-7785
Office – Library of Congress, 101 Indepen- ents. Only attorneys or agents registered www.uspto.gov/
dence Ave. S.E., Washington, DC 20559-6000, with the U.S. Patent and Trademark Office
(202) 707-3000 or by visiting the U.S. Copyright may represent inventors before the office.
Office website at www.copyright.gov. You may receive an application form by con-
tacting The U.S. Commissioner of Patents &
PATENTS Trademarks at (703) 308-4357 or 1-800- 786- What is the Term of a Patent?
9199 or download it online at www.uspto. Patents are granted for 20 years, except for
What is a Patent? gov/. Along with the written application, you certain ornamental designs that may be issued
A patent is a government granted property must submit: for a term of 14 years. The patent grants the
right to control a technology for a period of 20 • A description of the invention holder the right to exclude anyone else from
years. It allows you exclusive rights to exclude • A drawing using the technology for the life of the patent.
others from making, using, offering for sale or • An oath testifying you are the original cre-
selling the invention in the United States, or ator of your invention Where do I Get Additional Information
importing it into the United States. Patents may • An application fee (which varies depending About Patents?
be issued for items that are new, useful and on the type of patent) • “General Information Concerning Patents”
non-obvious. is available from the U.S. Government Book-
How Much Will it Cost to File a Patent? store by calling (866) 512-1800 or online at
What Can Be Patented? The time and expense required to obtain www.bookstore.gpo.gov.
A patent may be granted for any machine, a patent may be great relative to its value. • “Management Aids, #6.005, Introduction
process, and/or composition of material or de- The average time to obtain a patent following to Patents,” is available from the U.S. Small
sign that is novel, non-obvious and useful. the submission of the application is about 24 Business Administration by writing or calling
A machine is defined as any piece of months. The average cost for filing a patent the SBA, 721 19th Street, Suite 426, Denver,
equipment, whether mechanical, electrical may range as high as $5,000 to $10,000. Al- CO 80202, (303) 844-2607. Or from their
or hydraulic. A process is defined as any though the monopoly control of the patent website at www.sba.gov.
method or procedure for obtaining a given has potential for large financial gains, a pat- • United States Patent and Trademark Office
result. A composition of matter includes any ent does NOT guarantee commercial poten- General Information Seminars, Washington,
combination of matter in the form of a chem- tial or profits. DC 20231 www.uspto.gov.

www.coloradoSBDC.org • 73
Colorado SBDC Network Emerging Industries (wired)

AEROSPACE

OPPORTUNITIES
It is not yet well known, but the aerospace
sector is a rich environment for start-ups, and
six key elements play a role:

SBIR and STTR Funding


Small Business Innovation Research (SBIR)
and Small Business Technology Transfer (STTR)
programs comprise the largest source of high-
risk, early stage, aerospace R&D funding in the
U.S. The Federal Government currently awards
$2.2 billion in SBIR/STTR funding to small busi-
nesses each year – a large proportion of which
is awarded by the Department of Defense. Total
SBIR/STTR DOD funding to Colorado ventures
was $10.24 million for 2006.

Manufacturing Capability
Many products developed by small busi- gov/licenses_certificates/ encourages the development of regulatory
nesses in the aerospace sector do not require • Aircraft Certification: http://www.faa.gov/ guidance and interpretations that are clear,
extensive manufacturing facilities – at least licenses_certificates/aircraft_certification/ concise, consistent and applied uniformly.
during the start-up and early development • Airline Certification: http://www.faa.gov/ (http://www.arsa.org)
phase. Often, all that is needed are lab benches licenses_certificates/airline_certification/ • Aerospace Industries Association is the
and testing equipment. • Airmen Certification: http://www.faa.gov/ trade association representing the nation’s
licenses_certificates/airmen_certification/ leading manufacturers of commercial,
Supportive Environment • Airport Certification: http://www.faa.gov/ military, and business aircraft, helicopters,
The aerospace start-up’s client is frequently licenses_certificates/airmen_certification/ aircraft engines, missiles, spacecraft, and
one of the prime aerospace/defense compa- • Commercial Space Transportation: http:// related components and equipment. (http://
nies, NASA or the Department of Defense. Un- www.faa.gov/licenses_certificates/commer- www.aia-aerospace.org/)
like many other sectors, there is often a paternal cial_space_transportation/ • American Institute of Aeronautics and
relationship on the part of the client towards • Medical Certification: http://www.faa.gov/ Astronautics is a professional society for
the aerospace start-up that often manifests in licenses_certificates/medical_certification/ aerospace engineers and scientists. (http://
favorable financial terms and ongoing coach- www.aiaa.org)
ing during product development. Many aero- PROFESSIONAL ASSOCIATIONS • Aviation Distributor’s and Manufactur-
space start-ups are begun by engineers who The following is a selection from among ers Association represents and provides
have a talent for business development leading the many professional associations serving services to further the aerospace industry
to product development sponsored by a large all aspects of the aerospace industry. (Source: marketplace. (http://www.adma.org)
aerospace company. Rarely is a successful http://trade.gov/td/aerospace/aerospace_as- • Experimental Aircraft Association repre-
aerospace start-up initiated by a non-engineer sociations.html) sents experimental and sport pilots on local,
business professional, but that too appears to • Aeronautical Repair Station Association state and federal levels. (http://www.eaa.org)
be changing as aerospace technologies are provides regulatory clarification, interpre- • Foundation for Space Exploration is a
being applied in dual-use “terrestrial” products tation and assistance to companies and non-profit, philanthropic organization sup-
markets. organizations worldwide.  In addition to both porting aerospace research, education and
large and small repair station operators, outreach activities. (http://www.spacex.org)
INDUSTRY-SPECIFIC LICENSES, membership is comprised of airline and avia- • General Aviation Manufacturers Asso-
CERTIFICATES tion parts manufacturers, airlines, engineer- ciation is a national trade association repre-
ing firms and distributors. The Association senting manufacturers of fixed-wing aircraft,
Federal Aviation Administration promotes laws and regulations that establish engines, avionics, and components. GAMA
• Licenses and Certificates: http://www.faa. reasonable aviation safety standards. It member companies also operate aircraft

74 • www.coloradoSBDC.org
Colorado SBDC Network Emerging Industries (wired)

fleets, airport fixed-based operations, pilot people who are engaged in developing, compasses four sectors: biotechnology, medi-
schools, and training facilities across the building, operating, and using space trans- cal devices, pharmaceuticals and agricultural
nation. General Aviation aircraft range from portation vehicles, systems, and services technology (which includes the bio-based
two-seat training aircraft to intercontinental to provide reliable, economical, safe, and fuels industry subsector). As a high growth
business jets and regional airliners. (http:// routine access to space for private users and industry with high-paying jobs, the bioscience
www.gama.aero) government, civil, and military users. (http:// industry consists of more than 400 companies
• Light Aircraft manufactures Associa- www.spacetransportation.org) provide approximately 16,000 jobs to the Colo-
tion is a nonprofit national trade association rado economy and indirectly supports more
representing manufacturers of light aircraft, Investment & Funding than 20,000 additional jobs.
engines, avionics, parts/subassemblies, and The following is a selection from among the Bioscience provides opportunities for the
suppliers and distributors to the light aircraft many resources available to assist new enter- creation of new companies in all its sectors,
industry and community. (http://www.lama. prises in obtaining start-up and growth fund- including contract work for individuals and
bz/) ing and advice: supplier/service relationships both to larger
• National Aeronautics Association is an • Colorado Small Business Development established companies and to smaller, rapidly
organization that represents all areas of Center (https://www.coloradosbdc.org) growing companies.
flight. (http://www.naa.aero/) • Keiretsu Forum/Denver Chapter (http://
• National Agricultural Aviation Associa- www.k4forum.com/chapters/denver/index. PROFESSIONAL ASSOCIATIONS
tion represents the aerial application indus- html) • Colorado Bioscience Association
try. (http://www.agaviation.org) • Mountain Angel Capital (web site in devel- (CBSA) is the best source for face-to-face
• Professional Aviation Maintenance As- opment; Google for latest information) networking and information resources about
sociation aims to promote a high degree of • Rocky Mountain Venture Capital As- the bioscience industry and its opportunities
professionalism among aviation maintenance sociation (http://www.rockymountainvca. in Colorado. CBSA puts on more than 60
personnel; to foster and improve methods, com/) topical programs a year, including monthly
skills, learning, and achievement in the field • Rockies Venture Club (http://www.rockies- BioBreakfasts, BizBio Lunches, the annual
of Aviation Maintenance. (http://www.pama. ventureclub.org/resources.php) BioWest Conference and a number of other
org) • Space Commerce Roundtable/Space In- substantial topical presentation meetings
• Satellite Industry Association works to vestment Summits (http://www.spacecom- that are the sine qua non for bioscience
advance satellite interests both domesti- merceroundtable.com) industry professionals, entrepreneurs, and
cally and internationally. The association is • Space Angels Network (http://www. students in Colorado. CBSA’s resources
dedicated to promoting the use of satel- spaceangelsnetwork.com/) include industry subgroup meetings in
lite technology in global communications. • TechStars (http://www.techstars.org) Colorado Springs (BIOSOCO) and Lar-
(http://www.sia.org) imer County. CBSA is also the best direct
• Space Enterprise Council is a forum for all University Technology Transfer resource for information on programs spon-
sectors of the industry including commercial, • Colorado School of Mines Office of Tech- sored by its members, such as Holland and
civil, and military space-related companies. nology Transfer (http://www.mines.edu/ Hart’s Bio Bootcamp meeting for bioscience
The council brings the collective power of its research/ord/technology_transfer.html) entrepreneurs and other programs. (http://
affiliation with the U.S. Chamber of Com- • Eighth Continent Aerospace Business www.cobioscience.com)
merce and its diverse members into a single, Incubator (http://www.8cincubator.com/) • Biotechnology Industry Association
unified voice that is used in advocating • University of Colorado Technology Trans- provides a 140-page Guide to Biotechnology
member interests to policymakers. (http:// fer Office (http://www.cu.edu/techtransfer/) about the broader biotechnology industry,
www.uschamber.com/space/default) • Colorado State University Research its business culture and terminology. (http://
• Space Foundation is the leading non-profit Foundation Technology Transfer Office www.bio.org)
organization advancing the exploration, (http://www.csurf.org/home.html) • International Society for Pharmaceutical
development and use of space and space • Office of Technology Transfer at the Engineering (ISPE) – Rocky Mountain
education for the benefit of all humankind. University of Denver (http://www.du.edu/ Chapter (www.ispe.org/rockymountain)
To vigorously advance and support civil, techtransfer/) • Rocky Mountain Regulatory Affairs Soci-
commercial and national security space en- ety (http://www.rmras.org/)
deavors and educational excellence. (http:// BIOSCIENCE • Rocky Mountain Product Development
www.spacefoundation.org) and Management Association (http://
• Space Transportation Association rep- OPPORTUNITIES www.rmpdma.com/)
resents the interests of organizations and The bioscience industry in Colorado en-

www.coloradoSBDC.org • 75
Colorado SBDC Network Emerging Industries (Wired)

ENERGY

OPPORTUNITIES
Colorado is a “balanced energy economy”
with rich resources in both traditional energy
(oil, natural gas and coal) and renewable en-
ergy (wind, solar, biomass and geothermal).

REGULATORY ENVIRONMENT AND


PUBLIC POLICY ORGANIZATIONS
• Colorado Energy Science Center (CESC)
was founded by Battelle, Bechtel, and the
Midwest Research Institute, who share in the
management of the National Renewable En-
ergy Laboratory, to increase the understand-
ing and appreciation of energy science and
technology in order to enable decision-mak-
ers to adopt energy practices that produce
economic benefits, reduce environmental
impacts, and increase the sustainability of
energy supply. (www.energyscience.org)
• Colorado Governor’s Energy Office leads
Colorado to a New Energy Economy by
advancing energy efficiency and renewable,
clean energy resources.
(www.colorado.gov.energy)
ENTREPRENUERSHIP SUPPORT bring the BioTech community of North- • Colorado Oil and Gas Conservation
• The Bard Center for Entrepreneurship ern Colorado together with students and Commission promotes the responsible de-
Bioscience Program (http://thunder1. faculty to understand the partnerships velopment of Colorado’s oil and natural gas
cudenver.edu/bard/bioscience_program.htm) that currently exist and explore new resources. (www.cogcc.state.co.us)
• BioBootcamp (http://www.biobootcamp. opportunities to collaborate on research • Federal Energy Regulatory Commission
com/) areas. (http://www.natsci.colostate.edu/ (FERC) is an independent agency that regu-
• Bioentrepreneurs Club (http://www.hol- career/biotech/) lates the interstate transmission of natural
landhart.com/bioclub.cfm) • Colorado Life Science Deal Flow gas, oil, and electricity. FERC also regulates
• BioBeers (http://www.biobeers.com) (CLSDF) is a one-of-a-kind resource blog natural gas and hydropower projects. (www.
that tracks company deal news (funding, ferc.gov)
CAREER INFORMATION product milestones, M&A activity, etc.) and • Presidential Climate Action Project
• The BioTech Work Portal at the San reports on the successes of Colorado tech (PCAP) is a national initiative to develop a
Diego Workforce Partnership (http://www. transfer processes and innovation. (http:// bold and decisive climate action plan for the
biotechwork.org) www.clsdf.com) next President of the United States. (www.
• The BayBio Institute Job Seekers Guide • W3W3.Com is an internet talk radio climateactionproject.com)
(http://www.baybio.org/institute/wt/page/ resource/online business magazine and INDUSTRY-SPECIFIC LICENSES AND
job_listings) aggregator of business development strat- CERTIFICATIONS
• The North Carolina Biotechnology Cen- egies. Colorado-specific industry tracking • Colorado Division of Registrations
ter Guide to Biotechnology (http://www. and resource news can be found at its State Electrical Board
ncbiotech.org/resource_center/guide_to_ bioscience channel. (http://w3w3.com/ 1560 Broadway Suite 1500
biotechnology/index.html) Channels/Bio/index.html) Denver, CO 80202
• SBIR Colorado offers contracts to many Phone: (303) 894-2984
ADDITIONAL RESOURCES smaller bioscience companies rely for Fax: (303) 894-2310
• BioTech Connect is an event held in development funding. • Colorado Journeyman & Apprentice
spring at Colorado State University to (http://www.sbircolorado.org/) Training for Operating Engineers

76 • www.coloradoSBDC.org
Colorado SBDC Network Emerging Industries (wired)

Phone: (303) 623-8334 (NATE) is an industry-recognized certifica- ficiency, and other sustainable technologies
Training Site: (303)644-3909 tion program for technicians in the heating, in the U.S. (www.ases.org)
To register for classes: (800) 639-2404 x12 ventilation, air-conditioning and refrigeration • American Wind Energy Association
• Electric Power Training Center (EPTC) (HVAC/R) industry. (www.natex.org) (AWEA) is a national trade association
is a program of the Western Area Power • U.S. Green Building Council (www.usgbc. representing wind power project develop-
Administration provides high quality power org/LEED/) ers, equipment suppliers, services providers,
system operations training. (eptc@wapa.gov) parts manufacturers, utilities, researchers,
• Green Building Certificate. Colorado PROFESSIONAL ASSOCIATIONS and wind energy advocates. (www.awea.org)
State University is offered by the Depart- • American Council for an Energy-Efficient • Colorado Mining Association (CMA)
ment of Construction Management and has Economy is a nonprofit, 501(c)(3) orga- (www.coloradomining.org)
been developed in response to a growing nization dedicated to advancing energy • Colorado Oil and Gas Association
need for specially trained professionals able efficiency as a means of promoting both (COGA) (www.coga.org)
to respond to a changing industry and cul- economic prosperity and environmental • Colorado Solar Energy Industries Asso-
ture. (www.learn.colostate.edu/certificates/ protection. (http://www.aceee.org/) ciation (CoSEIA) (www.coseia.org)
noncredit/green-building.dot) • American Petroleum Institute provides • Interwest Energy Alliance is a trade
• International Brotherhood of Electrical members with certificate programs, research association connected with the nation’s
Workers, Local 68 (www.ibew68.com) and statistics, policy work, and education. renewable energy industry with the West’s
• Leadership in Energy and Environmental (http://www.api.org/) advocacy community to support state-level
Design (LEED) – please see U.S. Green • American Solar Energy Society (ASES) public policies that harness the West’s abun-
Building Council is a nonprofit organization dedicated to dant renewable energy and energy efficiency
3867 CA Colorado Community ad 2:3867 CA Colorado Community ad 8/5/08 3:11 PM Page 1
• North American Technician Excellence increasing the use of solar energy, energy ef- resources. Primary states of focus: Arizona,

COMMUNITY AFFAIRS Access to Opportunity

Partnering for
the Community

Proud to support the Colorado Community.


For information on our small business
loans, contact your local branch.

usbank.com
Member FDIC 3867

www.coloradoSBDC.org • 77
Colorado SBDC Network Emerging Industries (Wired)

of regional partners seeking to have a


global impact. Through mass collaboration,
the Cluster intends to position Northern
Colorado as the “Go To” region for smart grid
technologies, renewable energy and energy
efficiency, and cleaner and more efficient
engines. (www.nccleanenergy.com)
• Eighth Continent Project is a new initiative
of the Colorado School of Mines. Eighth
Continent provides the infrastructure and
resources to solve a wide range of challeng-
es from renewable energy development to
biomedical advances to global security.Note
– I took out the references to aerospace,
even though that is 8th Continent’s big push,
so that entrepreneurs considering the clean
energy industry will know that this contact is
relevant. (www.8cproject.com)

INFORMATION TECHNOLOGY
OPPORTUNITIES
Information Technology isn’t just consid-
ered software and hardware any more. The
field now encompasses the Internet, voice,
data, video, wireless, networking, software
development, GIS, gaming, e-commerce,
etc. An enormous amount of services and
infrastructures literally support every type
of business there is. Whatever your small
business is, technology touches us all. In ad-
dition, Colorado ranks second in the nation
of having the “highest concentration of tech
workers.” (AeANet)

REGULATORY ENVIRONMENT
The U.S. federal government implemented
Colorado, Nevada, New Mexico, Utah and Club and the Associated Manufacturers The Sarbanes-Oxley Act of 2002 which impacts
Wyoming. (www.interwest.org) of Electrical Supplies, provides a forum for every company and every IT entity within these
• National Association of Energy Service the standardization of electrical equipment, companies. The Sarbanes-Oxley Act or (SOX)
Companies (NAESCO) promotes efficiency enabling consumers to select from a range was “designed to target fraud, after a series of
as the first priority in a portfolio of economic of safe, effective, and compatible electrical corporate scandals at Enron, WorldCom, and
and environmentally sustainable energy products. The organization has also made other major corporations.” (Inc.com)
resources and to encourage customers and numerous contributions to the electrical
public officials to think energy efficiency first industry by shaping public policy develop- Resources
when they are making energy resource pro- ment and operating as a central confidential • AICPA – The Center for Audit Qual-
curement or energy policy choices. (www. agency for gathering, compiling, and analyz- ity (http://thecaq.aicpa.org/Resources/
naesco.org) ing market statistics and economics. (www. Sarbanes+Oxley/)
• National Electrical Manufacturing As- nema.org) • SBA – Office of Advocacy (http://www.
sociation (NEMA) was created in the fall • Northern Colorado Clean Energy Cluster sba.gov/advo/laws/comments/sarbanes_ox-
of 1926 by the merger of the Electric Power is a business-led, project-oriented group ley.html)

78 • www.coloradoSBDC.org
Colorado SBDC Network Emerging Industries (wired)

• The Sarbanes-Oxley Act Community IT Security com/web/learning/le3/learning_certifica-


Forum (http://www.sarbanes-oxley-forum. • CompTIA Security + tion_overview.html)
com/) • Certified Information Systems Security Pro- • Sun (JAVA) Certifications
• Smallbiztrends.com (http://www.smallbiz- fessional (CISSP) (http://www.sun.com/training/certification/
trends.com/2006/03/the-time-has-come-to- • Microsoft Certified Systems Administrator - java/index.xml)
reform-sarbanes-oxley.html) Security (MCSA-S) • Linux Certifications (http://www.lpi.org/en/
• Microsoft Small Business Center (http:// • SANS Institute lpi/english/certification)
www.microsoft.com/smallbusiness/resourc- • Red Hat Certifications (https://www.red-
es/finance/legal-expenses/small-companies- Network Design and Engineering hat.com/certification/)
paying-big-for-the-sins-of-enron.aspx) • Cisco Certified Network Professional (CCNP) • Project Management Professional Certi-
fications (http://www.pmi.org/CareerDevel-
INDUSTRY-SPECIFIC LICENSES AND Software Development opment/Pages/Obtaining-Credential.aspx)
CERTIFICATIONS • Microsoft Certified Solution Developer for • Novell Netware Certifications (http://
IT Certifications range from Microsoft Office MS .NET (MCSD .NET) www.novell.com/training/certinfo/)
Applications to Wireless Networking. • Microsoft Certified Application Developer • VMWare Certifications (http://mylearn.
(MCAD) vmware.com/portals/certification/)
Microsoft Office Applications • Sun Certified Java Programmer (SCJP)
• Microsoft Office Specialist (MOS) PROFESSIONAL ASSOCIATIONS
Wireless Networking • Colorado Office of Economic Develop-
Core IT Skills • Certified Wireless Network Associate ment and International Trade (www.
• CompTIA A+ (CWNA) advancecoloardo.com)
• CompTIA Network+ • MetroDenver Economic Development
• CompTIA Linux+ Certification Web Sites Corporation (http://www.metrodenver.org)
• Microsoft Certified Professional (MCP) • Microsoft Certifications • American Electronics Association Moun-
(http://www.microsoft.com/learning/mcp/ tain States Council (http://www.aeanet.
Internet and Web Design certifications.mspx) org/AeACouncils/MTCouncilStart.asp)
• Master Certified Internet Webmaster (CIW) • CompTIA Certifications • Association of Information Technology
Designer (http://certification.comptia.org/) Professionals – Mile High Chapter (http://
• Certified Internet Webmaster (CIW) Associ- • Certified Internet Web Certifications www.denveraitp.org/)
ate (http://www.ciwcertified.com/certifications/ • Colorado Game Developers Association
• CompTIA i-Net mcd.asp) (http://coloradogamedev.org/)
• Oracle Certifications (http://educa- • Colorado Information Management As-
Database Design and Administration tion.oracle.com/pls/web_prod-plq-dad/ sociation (http://www.state.co.us/cima/)
• Oracle Database 10g Certified Professional db_pages.getpage?page_id=14&p_org_ • Colorado Software and Internet Associa-
Database Administrator (OCP DBA) id=1001&lang=US) tion (http://www.csiaonline.com/)
• Oracle Database 10g Certified Associate • (ISC)2 – International Information Sys- • IEEE – Rocky Mountain Region (http://
(OCA) tems Security Certification Consortium, www.ieee-denver.org/)
• Oracle9i Certified Professional Database Inc. (https://www.isc2.org/cgi-bin/content. • Information Systems Audit and Control
Administrator (OCP DBA) cgi?category=7) Association (ISACA) – Denver Chapter
• Oracle 9i Certified Associate (OCA) • Certified Information Systems Security (http://www.isaca-denver.org/)
• Microsoft Certified Database Administrator Professionals • Information Systems Security Associa-
(MCDBA) (http://www.cissp.com/Exam/exam.asp) tion (ISSA) – Denver Chapter (http://
• SANS Institute (http://www.sans.org/ www.issa-denver.org/)
IT Engineering sans2008/?utm_source=web&utm_ • Rocky Mountain Information Manage-
• Microsoft Certified Systems Engineer medium=banner&utm_content=featured_ ment Association (RMIMA) (http://www.
(MCSE) event_large_fe,_index,_sans08&utm_ rmima.org/)
• Microsoft Certified Systems Administrator campaign=SANS_2008&ref=21469) • Storage Networking User Groups
(MCSA) • Bicsi (http://www.bicsi.org/Content/Files/ (SNUGs) – Colorado Front Range (http://
• Microsoft Certified Desktop Support Techni- PDF/PDC_July%202007.pdf) www.storagenetworking.org/User_Groups/
cian (MCDST) • Cisco Certifications (http://www.cisco. snug_profile.asp?id=145)

www.coloradoSBDC.org • 79
Colorado SBDC Network important contact information

Colorado SBDC Business Hotline Unemployment Insurance Internal Revenue Service


(303) 592-5920 (To file for benefits) Tax Information/Forms and Publications
www.advancecolorado.com (303) 318-9000 1-800-829-1040
www.coworkforce.com/uib www.irs.gov
Colorado Department of
Personnel-and Administration Division of Workers’ Compensation Colorado Office of Economic
Division of Purchasing (303) 318-8700 Development and International
(303) 866-6100 www.coworkforce.com/dwc/ Trade
www.gssa.state.co.us (303) 892-3840
(303) 866-6104 Colorado Department of Local www.advancecolorado.com
Affairs
Colorado Department of Enterprise Zones Colorado Office of Certification
Agriculture (303) 892-3840 Disadvantaged Business Enterprise
Division of Markets www.advancecolorado.com Certification
(303) 239-4114 (303) 512-4140
www.ag.state.co.us Local Demographics www.dot.state.co.us/EEO/CERTIFICATION/
(303) 866-4147 ocindex.htm
Colorado Department of Public www.dola.state.co.us/demog
Health and Environment U.S. Small Business
Air Quality Pollution Control Division Colorado Department of Administration
(303) 692-3100 Revenue (303) 844-2607
www.cdphe.state.co.us/ap Forms and Publications www.sba.gov
(303) 238-FAST (3278)
Consumer Protection Division U.S. Department of Commerce -
(303) 692-3620 Sales Tax License and Census Bureau
www.cdphe.state.co.us/cp Exemption (303) 264-0202 or 1-800-852-6159
Certificate Verification www.census.gov
Hazardous Materials & Waste (303) 238-FAST (3278)
Management Division U.S. Department of Labor &
(303) 692-3300 Sales Tax Rates Employment
www.cdphe.state.co.us/hm/ (303) 238-FAST (3278) Division of Labor Management
Standards
Water Quality Control Division Tax Information (303) 318-8441
(303) 692-3500 (303) 238-SERV (7378) www.dol.gov
www.cdphe.state.co.us/wq/ www.taxcolorado.com
Wage & Hour Division
Colorado Department of Labor & Colorado Department of (720) 264-3250
Employment Transportation www.dol.gov
Labor Market Information Business Program Office
(303) 318-8850 (303) 757-9234 State Government Directory
www.coworkforce.com/lab/ or 1-800-925-3427 (303) 866-5000
www.colorado.gov
Labor Standards Office Secretary of State
(303) 318-8441 Corporations Section/ Uniform Federal Government Directory
www.coworkforce.com/lab/ Commercial Code 1-800-688-9889
(303) 894-2200
www.sos.state.co.us

80 • www.coloradoSBDC.org

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