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  • Sharingisthenewbuying 140303080216 Phpapp01

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    sharing

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    8 visualizações1 página

    Sharingisthenewbuying 140303080216 Phpapp01

    Enviado por

    Fernando Novo
    sharing

    Direitos autorais:

    © All Rights Reserved
    Baixe no formato PDF ou leia online no Scribd
    Sinalizar o conteúdo como inadequado
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    e e a e e SHARING IS THE NEW BUYING HOW TO WIN IN THE COLLABORATIVE ECONOMY ° 7 a VA . te PLE EVD . —_ . IN THE COLLABORATIVE ECONOMY, PEOPLE CAN GET WHAT THEY NEED FROM EACH OTHER—RATHER THAN BUYING FROM ESTABLISHED BRANDS. BUSINESSES NEED TO UNDERSTAND THIS EMERGENT MARKET IN ORDER TO EMBRACE THE OPPORTUNITIES IT OFFERS. “The data shows that new forms of peer-to-peer sharing like custom products, loaner vehicles and crowdfunding will double in adoption over the next year. Businesses must pay attention-or risk being disrupted.” JEREMIAH OWYANG, CHIEF CATALYST, CROWD COMPANIES CROWD COMPANIES AND VISION CRITICAL ASKED 90,112 PEOPLE vsescivurion i rie coussonarive economy. @ NON-SHARERS have yet to engage in the calabortveeconony 80 MILLION @ RE-SHARERS SHARERS IN buy and/or sell pre-owned U S A goods online using well-established services ike eBay and Craigslist. 23 MILLION @ NEO-SHARERS SHARERS IN have used at least one of the UK latest generation of sharing pore 10 muon ‘TaskRabbit, Uber, Airbnb and CANADA KickStarter. SHARING IS GROWING IN EVERY CATEGORY OF SHARING EXCEPT BUYING AND SELLING PRE-OWNED GOODS, AT LEAST AS MANY PEOPLE INTEND TO SHARE IN THE NEXT 12 MONTHS AS HAVE SHARED IN THE PAST 12 MONTHS. THE COLLABORATIVE ECONOMY: 2013 AND 2014 HMI 2013 PARTICIPATION [J 2014 PARTICIPATION (rrosscreo From intent) PRE-OWNED GOODS «6 @ Goons LOANER PRopucTS mes custom PRopucts mss PROFESSIONAL services EBT 13s services PERSONAL SERVICES es is Transportation services lll lim TRANSPORTATION LOANER VEHICLES ms oFFice SPACE mor ft space PLACE TO STAY Be MONEY LENDING ms © Money

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