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Leadership Skills
Task 1
1.1 Discuss and Explain The link between Strategic management and
leadership in Enterprise
Well recognized that strategic management is defined as study,
assessment, decisions and procedures that organizations assume in
order to generate sustainable competitive advantages1.
Enterprise rent a Car had a long ride starting in St. Louise,
Missouri USA 1957, where Jack Taylor started with seven
automobiles till it became the top car Rental Company in North
America, and almost certainly in the whole world. Obviously Mr.
Taylor had not only spend his money since that time, but also he
invest in a significant key element, that enabled the company to
employs more than 75,000 employees nowadays and run a fleet of
more than one million vehicles all over the world.2
However when we take a closer look, promptly we can find that all
5 levels of management are involved in handling everyday's work,
offering their customers a satisfaction level, simply can be described
as "exceeds the expectations". Rocketing from the owner's belief
Dess, Gregory G., G.T. Lumpkin and Marilyn L. Taylor. Strategic Management. 2nd edition. New 1
.York: McGraw-Hill Irwin, 2005
Enterprise rent a car The Times case study 2
"Take care of your customers and develop your employees first and
profits will follow".3
Strategic management had to come across out how they will
achieve these values, and then they figured out that Leadership skills
are the password to the success they seek.
Because simply Leaders are the tool that will carry out strategic
management goals into real business, because Enterprise's
management will make sure that its leaders can take their own
decisions, in which all 5 levels of management leads.
Starting from the front line management employees level (1), city
managers, General Managers, and then Senior Managers till the Level
(5) of management, committee level exampled in the CEO himself.
Every level has the delegation and the frame to take right decisions,
such as recommending the appropriate car to the client passing with
the motivation procedures and tools till the decisions related to
charity and community aids business.
Thats why its not a surprise that Andy Taylor and the present
chairman of the whole organization, indeed was a normal employee in
his father's business, who experienced all operations and actions of a
scheme his father have implemented before. Before can be the person
in charge of Enterprise nowadays4. Because the management decided
that the core competence and the pass declaration is Leadership. You
have to be a leader to pass.
As a conclusion we can come out with the result that the link is
noticeably causality between strategic management and leadership.
Leadership is considered as the engine for the big carriage named
Strategic Management in Enterprise.
Enterprise rent a car The Times case study 3
Enterprise rent a car The Times case study 4
Task 2
Enterprise rent a car The Times case study 6
Enterprise rent a car The Times case study 7
www.e-how.com 9
www.e-how.com 10
As from the above two selected theories, we can see the full
supportive impact on the organizational strategies of Enterprise. We
also can ensure that management used different theories to fulfill the
same, targets effectively and in a very flexible way.
2.2 Create a leadership strategy that supports organizational directions.
If I were in the decision makers' of Enterprise shoes, I would grab
hold of the leadership skills spreading policy (LSSP) among all levels
of management, departments and individuals in the company. But
should I take into consideration the cost savings, training effectiveness
and most of all the people's feedback and opinion.
To keep the organization as much as possible in the team
management square, scoring most effective results but not before the
sake of customers satisfaction and development of employees.
Taking the whole organization to the next step of leadership
awareness, to get everyone involved inspired, and makes every
member a self leader, that will be the clear vision of my leadership
strategy. This vision can be then cascaded into the next detailed
objectives.
Re-arrange of all recruitment criteria in the organization.
Set a detailed training and development plans for every position in
the organization and seek feedback all time.
Set the belief of that people are expensive and should be heard
well as well as being understood.
Offer a unique self motivated employees to serve our clients
should be the core product value in the whole organization.
Task 3
3.1 Assess leaders' performance in Enterprise, using an appropriate
method or evaluation.
To assess leaders' performance in such an organization as
Enterprise, we need to go through a process in alignment with the well
declared business objectives pre-mentioned.
On the leadership side we can seek usual evaluation tools for the
motivation, inspiration, and adaptation, ability to listen, forecast and
achieving goals smartly. And Enterprises leaders have a good history in
those items, gave what they were expected to do. But how evaluation will
take place then?
For me first comes first, customers feedback is my hidden
treasure, collecting, verifying and responding positively to whats my
client is saying will have enormous effect on the assessment process, then
subordinates and followers feedback will be my second source of data
needed.
3.2 Create recruitment criteria for CEO position, reflects the leadership
skills required for this position in and organization of your choice.
Keeping Enterprise under our survey we can put together
recruitment criteria of its CEO, heading to keep the recent success and to
raise the bar for a sustained lead to the whole market using the leadership
skills in particular.
CEO is one of the most popular jobs in any organization. All
considers that CEO can do whatever they crave, and is effectively skilled.
Naturally, nil could be added to the reality. By its extremely
acknowledged, the occupation explanation of a CEO means meeting the
requirements of clients, people, shareholders, society, and the law. Some
of a CEOs responsibilities can be handed over. But many tasks of the
work must be accomplished by the CEO11.
Retrospectively on core competence depending on the leadership
skills in Enterprise, CEOs recruitment criteria in Enterprise should
comprehend the following values. In cooperation with all employees and
reporting to the board of directors he should be competitive in the
following actions.
Have a Vision and can link people to his vision in cascaded
missions.
Develops what is new, which can be considered as an added value.
Has big circle of influence.
Can implement leadership skills across the whole organization.
www.steverrobbins.com/articles/ceojob 11
Title / Position
Development Objective
Development objective
Enlarge his or her Leadership skills to enlarge his or her competence, and as a result the whole
organization can do the same.
Development activities
Read the Harvard business schools
Learning style
Cost
Time Frame
Theoretical
N/A
3 days
articles
Attend an academic course in title of
Auditory
USD 100.00
2 weeks
Auditory
N/A
5 days
Activist
N/A
8 weeks
Theoretical
N/A
6 days
N/A
6 weeks
phase
To enlarge the ability of the
CEO to encourage and
motivate others
Kinesthetic and
Auditory