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Sasmito Adibowo
Basil Salad Soft ware
15-Mar-2010
What is News Anchor
Feed reader (ATOM/RSS) application.
Virtual newscaster.
Voice text (text-to-speech).
Accessible for low-vision users.
Mac OS X (10.5 and up).
http://NewsAnchorMac.com
News Anchor
Screenshot
What this is all about
News Anchor’s product design story
Background
Problem statement
Competing products
Design Decisions
Background
The inspiring situation
Foreign worker in Singapore.
Renting a room (home-stay style).
Doesn’t have television (space issues).
Uses a laptop for almost everything.
Problem
Portable television
FM Radio
Video podcasts
Feed (RSS) readers
Slight Deviation
Simple, faceless
RSS reading.
Doesn’t work
when I tested it.
Competitor -
Noodle Reader
Reads the weather or
news articles that
you’ve pasted.
Sophisticated but
complex user interface
and requires a lot of
manual intervention.
Officially de-supported
as of 2008
Competitor -
News At Seven
Very high-tech concept: an artificial intelligence (AI)
soft ware will browse the web and present news in a
talk show format.
Received mainstream media coverage at the time of
launch (back in 2006).
University project, government funded, no “real”
product for consumers as of Q2 2009.
Product Definition
A feed reader application. User-
configurable by t weaking the feeds. No AI
required.
Minimal intervention. Ideally like playing
a podcast, only requires one or t wo clicks.
Something “unique” so that it can carve a
nice niche.
Design Decisions
Follow the “News Broadcast” format.
An already successful format since the dawn
of television.
Primarily text-to-speech with some animation.
Let the user compose “channels” which are
amalgamation of feed articles.
Automatically generate “episodes” from those
channels.
Platform Decision
Mac OS X
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