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Sales

Guide for
DAS Solu0ons
Hu3on U.S.

Hu3on Conden0al for Internal Use Only

Introduc0on

Welcome to Hu3ons sales guide for distributed antenna solu0ons (DAS).


The purpose of this sales guide is to help you understand the customer
proles, the equipment landscape and the possible courses of ac0on
once you have those ini0al discussions with exis0ng and prospec0ve
customers. In addi0on to discussing DAS opportuni0es with your
customers, the same Hu3on value proposi0ons and building of customer
rela0onships s0ll applies.

Agenda

What is DAS
Customer Proles
DAS Suppliers
Hu3on Advantage, Support, Resources
Marke0ng Ini0a0ves
Ac0on Items
Reference Informa0on

What is DAS?
Distributed Antenna Systems

Used to distribute wireless signals throughout a building, structure or even a


neighborhood or city. In simple terms, it is the same as a cell site, but rather than
going ver0cal up a tower, it is going throughout a building, stadium, or
community.

Ac0ve DAS

Uses ac0ve electronic components to distribute signal, usually over ber op0c
cable to RF remotes. Remotes are then connected to a small number of antennas
nearby. Can receive signal from a BDA or a radio base sta0on. Orders for Ac0ve
DAS projects can be approximately $25k-$75k for small systems, $100k-$500k for
mid-size projects and $1M-$5M+ for large venues.

Passive DAS

Uses a BDA (Bi-Direc0onal Amplier) to receive signal from o-air, boost it and
send it over coax inside the building. Usually used on smaller buildings of less
than 100K sq _ for cellular or 500K sq _ for public safety. Orders for passive DAS
systems are typically in the $5k-$25k range, or more.

Passive DAS Example

Ac0ve DAS Example

Could be outdoor coverage

Customer Proles
Cellular Operator/Carrier
AT&T, Verizon, Sprint, T-Mobile

DAS Integrator

These are specialty companies that primarily focus on having a full turn-key DAS
oering.

Public Safety DAS Integrator

Same as above only focused on public safety radio enhancement systems as


required by local code.
3rd Party Operators

Companies like American Tower, Crown Castle, Extenet will build DAS systems and
lease access back to the operators.

Tower Contractors

Primary business is building macro sites and installing BTS units. May have a
group focusing on DAS or may do BTS installs only for DAS systems.

Low Voltage and Electrical Contractors/Resellers

Generally local contractors that specialize in building infrastructure. Since cellular


DAS is becoming the 4th u0lity many new buildings have DAS solu0ons specd in.

Customer Proles
Cellular Operator/Carrier

Cellular operators were the rst to adopt ac0ve DAS solu0ons. Originally it was
to improve the service of their large corporate clients. Now AT&T and Verizon
are aggressively going a_er neutral host solu0ons. AT&Ts ASG (Antenna Systems
Group) is the biggest. They have the biggest budget and the most proper0es and
con0nue to aggressively build out. Verizon is a strong contender.

Key Product Opportuni0es

AT&T Holds na0onal contracts for the ac0ve gear and generally buys direct.
Occasionally they will have the VAR buy the equipment. It varies with the passive
equipment, and must adhere to strict list of approved products.
Verizon Varies by region. Some buy direct, others buy through their install
partner. S0ll only applies to ac0ve gear, passives bought by integrator. But they
have a strict list of approved passives, RFS coax, PPC connectors, CSS/JMA
antennas, Galtronics antennas, CSI and Microlabs spli3ers and more.
Sprint Holds na0onal contract on ac0ve gear. Passives bought by installer. They
do not have a list of approved passives,.
T-Mobile has just recently established a na0onal DAS team.

Customer Proles
DAS Integrator

Specialty DAS integrators represent the most consistent dollar opportuni0es,


though with some caveats. Some carriers (AT&T & Sprint) have na0onal contracts
and purchase their ac0ve equipment direct from the manufacturers. So
integrators doing installs for AT&T and Sprint and some Verizon regions are
buying only the ancillary items such as antennas, coax, spli3ers, ber

Key Product Opportuni0es

Ac0ve DAS gear


Coax RFS plenum, connectors, small coax jumpers, low PIM jumpers
Antennas CSS/PPC Tru-Omni and panels, Galtronics, Signal Inside on non carrier
funded projects
Spli3ers CSI Clearlink, Microlabs for carrier funded, SII for non
Fiber Corning, Amphenol and Draka ber and components
Wire management and racks Bud, DDB, L-Com

Customer Examples

ARQ, BNS, Wireless Services, Acela, WIN, Engineering Wireless,

Customer Proles
Public Safety DAS Integrator

Similar to the DAS Integrator except they specialize in public safety solu0ons.
Many buildings can use a passive DAS system consis0ng of a BDA and coax,
spli3ers, antennas, whereas the larger buildings may need an ac0ve DAS.
Many of the tradi0onal two-way radio dealers are also doing public safety DAS.
Public safety does not require as strong a signal, so the less equipment is needed.

Key Product Opportuni0es

Ac0ve DAS gear for buildings 500k sq. feet or more


BDAs G-Wave, CSI, EMR, TX-RX. Picks up the o-air signal rebroadcasts inside
Coax RFS plenum, connectors, small coax jumpers
Antennas Since carrier approval is not an issue we can use Signal Inside, Larsen, PC
Tel, Comtelco and just about any antenna supplier.
Spli3ers and passives - Signal Inside, CSI, Microlabs
Fiber Corning, Amphenol and Draka ber, only for ac0ve systems
Wire management and racks Bud, DDB, L-Com

Customer Examples

PCS Mobile, General Comm, Commtech Comm, SEI Comm

Customer Proles
3rd Party Operators

The big tower owners have gured out that DAS is just another chunk of real
estate. Instead of a piece of land or a roo_op, they control the en0re building,
install a solu0on capable of serving all the operators and lease access to the DAS
system.
Some of these operators specialize in just DAS systems, no towers.

Key Product Opportuni0es

Ac0ve DAS gear


Coax RFS plenum, connectors, small coax jumpers, low PIM jumpers
Antennas CSS/PPC Tru-Omni and panels, Galtronics
Spli3ers CSI Clearlink, Microlabs, Signal Inside
Fiber Corning, Amphenol and Draka ber and components
Wire management and racks Bud, DDB, L-Com
Oering our supply chain logis0cs services for a complete bundled solu0on with
kiong, staging, etc., can be key with these companies.

Customer Examples

American Tower, Crown Castle, Extenet, Mobili0e, Boingo, Insite Wireless

Customer Proles
Tower Contractors

Many of the turf contractors will have a segment focused on DAS. These groups
within the tower contractors t the descrip0on of the DAS Integrator and are
excellent prospects. However many of the tower contractors will only pull the
coax or install the BTS. If installing the BTS only they oer us limited opportunity.

Key Product Opportuni0es

Ac0ve DAS gear


Coax RFS plenum, connectors, small coax jumpers, low PIM jumpers
Antennas CSS/PPC Tru-Omni and panels, Galtronics
Spli3ers CSI Clearlink, Microlabs, Signal Inside
Fiber Corning, Amphenol and Draka ber and components
Wire management and racks Bud, DDB
DAS Trays Westell/CSI, Kaelus, Microlabs

Customer Examples

Goodman, MasTec, SAC Wireless, MTSI, Perfect Wireless, Wes-Tec, Mo0ve

Customer Proles
Electrical/Low Voltage Contractors/Resellers

As public safety is being required in new construc0on and cellular DAS is


becoming the 4th u0lity the companies that construct buildings are geong into
the game.

Key Product Opportuni0es

Ac0ve DAS gear


BDAs G-Wave, CSI, EMR, TXRX
Coax RFS plenum, connectors, small coax jumpers, low PIM jumpers
Antennas CSS/PPC Tru-Omni and panels, Galtronics, Signal Inside, Larsen, PCTel
Spli3ers CSI Clearlink, Microlabs, Signal Inside
Fiber Corning, Amphenol and Draka ber and components
Wire management and racks Bud, DDB

Customer Examples

Redwood Electric, Cochran/DAS Simplied, McKinstry

Ac0ve DAS Suppliers


Where there used to be only 3 (MobileAccess, Commscope, TE)
theres now many. But the big 3 s0ll dominate the market
with Solid fast gaining market share.

Corning * (formerly MobileAccess)


Solid *
Commscope (formerly Andrew, Mikom)
TE Connec0vity (formerly Tyco, ADC, LGC)
Teko (owned by JMA)
BTI
DeltaNode (owned by Bird/TXRX)
Zinwave **
ADRF **
Axell **

* Distributed by Hu3on, **We can sell, but non-strategic

DAS Suppliers Strategic with Hu3on


Corning , formerly MobileAccess
Prole

Corning is one of the leaders in the industry with similar market share to
Commscope. They oer 5 dis0nct product lines including, MA1000 single
operator (value plarorm), MA2000 neutral host plarorm, HX medium
power, GX high power and the ONE, advanced ber to the antenna solu0on

Sold by

Direct to AT&T and Sprint through na0onal contracts


Distributed by Hu3on, Tessco, Anixter, CSC, Graybar, Accu-tech
All enterprise sales funneled through their channel
Some carrier projects are purchased through channel

Strengths

Broadest product line, approvals with major carriers, strong sales and
technical support, good product delivery, channel centric, name brand ber
solu0ons, innova0ve.

Weaknesses

Over-distributed,

DAS Suppliers Strategic with Hu3on


Corning , formerly MobileAccess , con0nued..

Requirements - Communica0on about opportuni0es is cri0cal for


Corning. Thus, it is necessary to implement repor0ng procedures
eec0ve immediately.

Contact Lori to conrm discount level.


All quotes and orders for Corning ac0ve product (MOB) are to be emailed
to: DAS-Sales (internal email group)
When entering a SO for MOB product, the elds at the end of order entry
for the customer and project details must be completed accurately.
All requests for Corning ber need to include the customer name and a
project reference in the subject line. If it is a carrier-related DAS project
we receive the best possible pricing. If this info is not provided, we do
not receive as good of pricing.

DAS Suppliers Strategic with Hu3on


Corning , formerly MobileAccess , con0nued..
Prime Opportuni0es Following represents the most signicant
opportuni0es.

Verizon and Verizon Contractors discount advantage, incen0ves for


bundling ac0ves with Corning ber, such as extended warranty and
volume rebate.
3rd Party Operators compe00ve pricing and logis0cs oering of
bundling, staging, kiong
DAS Integrators - ac0ve gear when sourcing for carrier projects and also
for enterprise projects
Tower Contractors ac0ve gear when sourcing for carrier projects
Corning ber sales for all Ac0ve Fiber DAS projects and to all customer
types involved.
All customer types projects for which the ONE product is applicable or
specied; typically in enterprise applica0ons.

DAS Suppliers Strategic with Hu3on


Solid

Prole

Introduced to the US market only 5 years ago, Solid is a Korean company


with many patents on op0cal innova0ons. They have literally taken the
market by storm and probably gained more market share than any other
new DAS supplier. They oer 2 primary plarorms, Express for public safety
and single operator and Alliance for mul0-operator.

Sold by

Distributed by Hu3on and Graybar, though Hu3on will be the ONLY stocking
distributor and we will have a cost advantage over Graybar.
Many experienced VARs across the country have become Cer0ed partners.
Being used in some Verizon markets and seeking approvals at AT&T.; Sprint
approved.
Express Public Safety product is exclusive to Hu3on.

Strengths

Innova0ve products, they have a public safety only solu0on and can
incorporate VHF and UHF into the DAS, limited distribu0on with Hu3on
developing preferred rela0onship, very compe00ve pricing

Weaknesses

Rela0vely new to market,

DAS Suppliers Strategic with Hu3on

Solid, con0nued..
Requirements
All of Hu3on sales team needs to complete SOLiD Univ.
Poten0al VARS must complete SOLiD Univ. as a prerequisite to
a3ending Cer0ca0on Training.
Prior to quo0ng, contact Lori to conrm VAR status and discount.
Cer0ed VARS receive 40% o list, non-cer0ed receive 30%.
It is necessary to include a line item on quotes and orders for a fee
of 3% for the required ACT33 process conducted prior to shipment,
which also includes the shipping cost.

DAS Suppliers Strategic with Hu3on


Solid, con0nued..
Prime Opportuni0es
All customer types - requirements for the Express Public Safety product,
which is exclusive to Hu3on.
Public Safety DAS Integrator or the Low Voltage and Electrical
Contractors/Resellers - Ac0ve DAS that includes public safety frequencies.
Public Safety DAS Integrator or the Low Voltage and Electrical
Contractors/Resellers - Enterprise projects that are specied as SOLiD.
All customer types - supply chain logis0cs opportuni0es that include SOLiD
as a specied OEM.

DAS Suppliers - Passive Components


While passive components are not as high of a dollar value
as the ac0ve gear, they can add up to a substan0al amount
of business. On large venue projects the passives alone can
be in the six gure ranges.

Antennas CSI, CSS/PPC, Galtronics, Signal Inside, Laird, many others


Coax and connectors typically plenum, such as RFS-ICA12-50JPL
and RFS connectors, however Verizon species PPC
Fiber possibly the biggest opportunity in passives. Can easily be
$100K+ and we have the worlds most recognized brand
Spli3ers and couplers Signal Inside or if carrier approval is required,
CSI and Microlab
Jumpers Lots of jumpers are required in a DAS. Low PIM superex
or others like Times SPP and TFT series, MicroLabs or SII. Also SatPak
for RG-142 type jumpers.

Hu3ons Compe00ve Advantages

Hu3on has over 10 years of experience in servicing the in-building DAS market. Other
distributors such as Anixter, Graybar, CSC and Accu-Tech have only been in the space
for a few years, but are gaining trac0on. Talley does not have access to the Corning or
SOLiD product lines and does not seem to be a signicant player in Ac0ve DAS. Tessco is
a strong compe0tor though.
Hu3on has a pricing advantage with Corning, as we are considered to be a carrier
distributor and thus, can support most carrier-level discounts (except for AT&T).
Anixter, Graybar, CSC and Accu-Tech are considered Corning enterprise distributors and
do not receive as high of a discount as Hu3on. However, we do have to adhere to
enterprise discount structures when quo0ng enterprise projects to our customers, and
the Corning distribu0on discount structure may be moving to a program based on
annual volumes.
Hu3on is the only stocking distributor for SOLiD and thus has a pricing advantage.
Although, Graybar does have access to the products, except for, the Express public
safety product line. The Express public safety is available exclusively through Hu3on. All
purchases for that product come through Hu3on. We can support carrier discount
levels but is low margin and so not the primary focus. Public safety and enterprise
opportuni0es are our most strategic oering with SOLiD.

Hu3on Support & Resources


Hu3on has made signicant inventory commitments to stocking Ac0ve
DAS hardware, with both Corning and SOLiD.
Dedicated management support of sales eorts and for coordina0on of all
related business ac0vi0es.
Hu3on provides excep0onal technical resources. In addi0on to the
support Mike B. provides, Mark Billets is geong up to speed on u0lizing
iBwave for in-building designs. We now have 2 iBwave licenses available
for use in the U.S.
We are puong in place a dedicated ber resource to facilitate the quo0ng
process and follow up for pricing review to increase success rates.
New VAR Recruitment eorts by Kathy M. List of 160 CMA VARS to be
cul0vated and BDMs engaged as applicable. Assist in coordina0ng new
DAS customer leads.
Our Opera0ons team has been trained and capable of conduc0ng SOLiDs
ACT33 process which provides another 3% in sales revenue.
Product specic training being scheduled for sales team with suppliers.

Marke0ng Ini0a0ves Create a Buzz!

unch

DAS webinars schedule coming soon


Mission Cri0cal - Public Safety DAS Campaign
Enhanced Hu3on website content DAS and Supplier pages
Email and Call Campaigns
Events:

IBTUF Verizon and Verizon VARS, Jan.


NE DAS events March, July, Oct., Dec
IWCE public safety DAS, March
Hu3on/Corning VAR event, Spring
HES Public Safety DAS seminars with SOLiD, quarterly
DAS & Small Cells Congress, June
APCO, Aug.
CTIA, Sept.
HetNet Forum, Oct.
Small Cells Americas, Dec.

Ac0on Items Carrier Contractor Team


Contact and set appointments with Verizon contacts and VARS prior to
IBTUF. Make the most of this event and associated networking
opportuni0es.
Pursue 3POs to pitch Hu3on value add services, SiteMACS, to: American
Tower, Crown Castle, Extenet, Boingo, Insite Wireless. Also to large
contractors, such as Goodman, possibly AT&T.
Iden0fy which accounts in your customer base/market/territory t the
proles men0oned. Research beyond your customer list..
$MILE & DIAL FOR DA$ DOLLAR$!!
Follow-Up on DAS and ber quotes Feedback is cri0cal
As marke0ng campaigns are launched, ac0vely promote and discuss with
your customers and prospects.

Ac0on Items Dealer/ENT Team


Iden0fy which accounts in your customer base/market/
territory t the proles men0oned. Research beyond your
customer list..
$MILE & DIAL FOR DA$ DOLLAR$!!
As marke0ng campaigns are launched, ac0vely promote and
discuss with your customers and prospects.
Follow-Up on DAS and ber quotes Feedback is cri0cal
Recruitment with SOLiD of Public Safety DAS VARS
Lead Genera0on
Services Referrals
Training Registra0on

Ac0on Items Management Team


Complete website content prior to IBTUF
Finalize 2015 DAS Supplier marke0ng plans and
schedules for webinars, HES, other events
Review and Rene H0 price levels for INB passive
products
Con0nue inventory ini0a0ves for passive products
Implement Hu3on customer loyalty/VAR program
Con0nue pursuit of several new supplier prospects
Develop end user lead genera0on program

Ask your Customers Topics for Discussion


Ask your customers. Are they involved with in-building DAS projects?
What is the extent of their involvement full turnkey, cable pulling/ rack and
stack, BTS integra0on
Determine what type of DAS products your customers are buying ac0ve
DAS, BDAs/Repeaters, cabling products, antennas, passives, ber products
For the products they purchase, what are their preferred or required brands?
Do they require carrier approved products or are their applica0ons for public
safety and/or enterprise. Could be all of the above in some cases.
From where do they currently purchase DAS products suppliers directly,
through distribu0on? Iden0fy what is the t for Hu3on and Hu3on suppliers.
What is the customers primary mo0vator engineering support, pricing,
availability, logis0cs support. Perhaps all of these factors.
If engineering support is needed, engage Mike B. a great resource!
If there are concerns with pricing or availability, engage Lori B. Lets not lose
on price! Input regarding stock for your customers needs is valuable.

Reference Informa0on

DAS Suppliers Compe0tors


Commscope (formerly Andrew, Mikom)
Prole

One of the market leaders as one of the rst ber DAS solu0ons and a well
recognized name. Their plarorms include the decades old ION-B, the new
ION-U and the high power ION-M. They oer power levels from 100mw to
20 wa3s and with their interna0onal dominance they tend to have a wider
variety of frequency bands oered.

Sold by

Direct to all carriers and 3rd party operators.


Distributed by Tessco, Anixter, Graybar, Primus, Talley

Strengths

Well established name, good variety of solu0ons, strong carrier sales and
marke0ng eorts, good exposure to the enterprise through their
Commscope enterprise cabling channels, leader in enterprise applica0ons,
spends big dollars on marke0ng and customer apprecia0on.

Weaknesses

Slow delivery, dicult to work with

DAS Suppliers - Compe0tors


TE Connec0vity (formerly Tyco, LGC, ADC)
Prole

As one of the top 3 DAS suppliers TE has strong rela0onships with the
carriers. They are also well known for their ber solu0ons. TE uses a unique
technology that digi0zes the RF and sends it over ber to intermediate units
where its converted to RF, sent over low cost 75ohm coax (RG59, RG6) to
the antenna remotes. Their plarorms include Fusion, Spectrum and Prism

Sold by

Direct to all carriers and 3rd party operators.


They list about 30 distributors on their web site. But they dont seem to get
a lot of trac0on through distribu0on.
Started recrui0ng VARs to sell to the enterprise about 2 years ago.

Strengths
Well established name, good variety of solu0ons, strong carrier sales and
marke0ng eorts, rst to market with direct CIPRI interface at the head-end,
leader in the oDAS market.

Weaknesses

Very factory direct sales model in the past, history of reliability issues,
acquisi0on by TE created a lot of internal fric0on and they lost a lot of good
people.

DAS Suppliers Compe0tors new to market


Teko (owned by JMA)
Prole

Owned by JMA, Teko is designed by the same group in Italy that designed
the original Andrew ION-B equipment. Currently they have a limited
plarorm, but using tried and tested technology it works well.

Sold by

Currently all factory direct to carriers and VARs.

Strengths
Well established rela0onship with Verizon through their PPC/JMA brand
products, well established technology with improvements integrated such as
single ber to the remote

Weaknesses

New to the DAS market at a 0me when theres lots of new compe0tors

DAS Suppliers Compe0tors new to market


BTI

Prole

Founded in 1999 building RF ampliers they have made a small name for
themselves in the oDAS market.

Sold by

Direct sales

Strengths
Mostly outdoor, high power type equipment.

Weaknesses

Limited name recogni0on

DeltaNode (owned by Bird/TXRX)


Prole

Swedish based company recently purchased out of bankruptcy by Bird/TXRX.

Sold by

Direct in USA, Gap Wireless in Canada.

Strengths

Unknown

Weaknesses

Technical and support issues from what we have heard.


DAS Suppliers Hu3on has access but not strategic


Zinwave
Prole

A UK based company with a very innova0ve ber based solu0on. We are s0ll
partnered with them, but at a VAR level. Their solu0on is the only one that
does not require ltering at either head-end or remotes making their
solu0on small and very exible. It accepts any frequency between 150Mhz
and 2.5Ghz which allows it to be used for non-standard applica0ons as well.

Sold by

Direct and limited VARs

Strengths

Innova0ve technology, frequency agnos0c, ber to the antenna

Weaknesses

Limited brand recogni0on, limited sales and marke0ng budget/exposure,


technology is not well accepted by the carriers.

DAS Suppliers Hu3on has access but not strategic


ADRF

Prole

A Korean based company well known for their o-air repeaters. They
recently got into the ber DAS market

Sold by

Direct and limited VARs

Strengths

Rela0ons with Verizon and Sprint through their repeater sales

Weaknesses

Small US exposure, limited sales and marke0ng

DAS Suppliers Hu3on has access but not strategic


Axell

Prole

UK based company with innova0ve lter and amplier technology. A couple


years ago several companies were acquired and were renamed Axell, most
prominent were Dekolink and AFL. They are best known for their public
safety and government o-air repeaters (BDAs), though just recently they
announced an all CPRI based digital DAS.

Sold by

Direct and limited VARs

Strengths
Innova0ve lter technology, strong government market name recogni0on,
strong marke0ng campaigns, experienced people in the US, good public
safety solu0ons

Weaknesses

Rela0vely new to ber DAS, all engineering done Europe/Middle East so


response 0mes are slow, slow delivery.

Reference Dic0onary
AWS - Advanced Wireless Services - Wireless spectrum band used to transmit data and voice services. It
uses frequencies 1700 MHz for uplink and 2100 MHz for downlink
BBU - Baseband Unit - The part of a telecomm processing unit that processes the baseband por0on of a
signal
BDA - Bi-Direc0onal Amplier - BDAs boost wireless cellular signals and are commonly used as part of
over-the-air DAS systems deployed in smaller venues
BTS - Base Transceiver Sta0on - A high power radio-frequency sta0on deployed by carriers for iDAS and
oDAS installa0ons
CDMA - Code Division Mul0ple Access - The CDMA air interface is used in both 2G and 3G networks.
It's a "spread spectrum" technology, allowing many users to occupy the same 0me and frequency
alloca0ons in a given band/space. (Source: www.cdg.org)
CPRI - Common Public Radio Interface - A protocol used for digi0zed radio base sta0ons to
communicate with remote nodes
CWDM - Coarse Wave Division Mul0plexing - An op0cal technology that typically allows up to eight
separate signals over a single strand of ber op0c cable using dierent wavelengths. This technology is
useful in linking DAS Head-Ends with a BTS hotel loca0on
DAS - Distributed Antenna System - DAS is a network of antennas designed to provide coverage
(wireless signals) to an area with li3le or no otherwise coverage. This could be inside a building or a
small dened geographic region.
DL - Downlink - Downlink describes the direc0on of trac from BTS & DAS Head-Ends to a users
handset or portable device
eNB - Evolved Node B - An Advanced Base Transceiver Sta0on (BTS) with an integrated controller,
allowing for faster response 0mes

Reference Dic0onary
FDD - Frequency Division Duplex - FDD requires two separate communica0ons channels. Most cell-
phone systems use FDD. The newer LTE and 4G systems use FDD. Cable TV systems are fully FDD.
(Source: Electronic Design)
GSM - Global System for Mobile Communica0ons - It's a cellular technology used to transmit voice and
data. GSM operates in the 900MHz and 1.8GHz bands in Europe and the 1.9GHz and 850MHz bands in
the US. (Source: www.gsma.com)
HetNet - Heterogeneous Network - A system of network coverage consis0ng of many components,
possibly including macrocells, small cells, oDAS and iDAS. A HetNet is designed to increase network
density and add capacity for be3er user experience in a given area such as a city center
iDAS - Indoor Distributed Antenna System - DAS deployed in an indoor seong
LTE - Long Term Evolu0on - High speed wireless data network and standard
MIMO - Mul0ple In Mul0ple Out - MIMO is a technology that accelerates data transfer, spreading
transmission power over mul0ple antennas instead of only one (SISO)
NF - Noise Figure - A gure used by RF engineers to determine the degrada0on in the signal-to-noise
ra0o in a wireless network, measured in decibels (dB). Lower NF values indicate a highly performing
network. This is especially true for LTE
oDAS - Outdoor Distributed Antenna System - DAS Deployed in an outdoor seong
PIM - Passive Intermodula0on - PIM occurs when passive components such as connectors, diplexers
and couplers are used to channel mul0ple wireless signals. Lower PIM ra0ngs indicate an overall high
quality network. PIM is tested and measured in dBc (decibels rela0ve to the carrier). Measurements
below -150 dBc are considered low, although some carriers now require passive components to be rated
in the -160 dBc range

Reference Dic0onary
RAN - Radio Access Network - The por0on of a cellular network which includes a BTS. It allows users to
access the core networks of wireless carriers
RRH - Remote Radio Head - A radio control panel connec0ng to a remote radio receiver
RRU - Remote Radio Unit - A radio node deployed as part of an iDAS infrastructure. RRUs are usually
connected with a DAS Head-End via ber op0c cable. Each DAS Head-End can support mul0ple RRUs
depending on the installa0on type
SINR - Signal to Interference plus Noise Ra0o - A ra0o used by wireless RF engineers to determine the
quality of a wireless network. It relates a par0cular transmi3er antennas signal power to the total
power received by all receiver antennas in the system with the noise in the system
SISO - Single In Single Out - SISO is a type of antenna congura0on using only one antenna, as opposed
to MIMO, which uses several antennas and is faster
Small Cell - A network of radio access nodes designed to increase the density of a wireless network.
Enclosures are typically no larger than 17 cubic feet, with antennas no taller than 3 feet. Range is
generally from 10 to several hundred meters.
TDD - Time Division Duplex - TDD uses a single frequency band for both transmit and receive. Then it
shares that band by assigning alterna0ng 0me slots to transmit and receive opera0ons. UL - Uplink -
Uplink describes the direc0on of communica0on from a users handset to a DAS Head-End or BTS
WDM - Wave Division Mul0plexing - An op0cal technology that allows for the transmission of two
separate signals over a single strand of ber op0c cable. In iDAS and oDAS environments, such
technology is usually used to op0cally connect a DAS Head-End with a Remote Unit

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