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if the effect is .20, the treatment group mean is one fifth of a standard deviation higher than the control group mean. (a) the
sample size is smaller, (b) the number of measured variables is larger, and (c) the population effect size is smaller. Types of
effect size indexes:
Cohens d [mean differences] = M1 M2 / SD OR (sq rt (SD2a + SD2b/ 2))
Standardized group mean difference; small .2, medium .5, large .8
Pearsons r (and point-biserial rpb) and R-squared r2 [associations between quantitative variables, as well as group mean
differences]
r (small .1, medium .3, large .5); r2 (small .01, medium .10, large .25);
Phi-coefficient [association (r) between categorical variables.]
three classes of effect size: Standardized differences-To compare effects across an entire literature in which different
researchers have used different measures of the outcome variable, apples to apples. Variance-accounted-for effect
size analogous variance-accounted-for effect sizes can be computed for multivariate analyses. sensitive to various kinds of
relationship, including nonlinear relationship. Corrected effect sizes We can adjust or correct the sample effect size if we
can successfully estimate the amount of sampling error variance in the sample data, and then remove this influence from the
effect size.
Z score
Testing: the effects of taking a test upon the scores of a second testing. This threat only occurs in the pre-post design.
Instrumentation: observed effect may be due to unsuspected changes such as instability or deterioration in the measuring
instrument over time rather than due to the treatment.
External validity: generalizability, representation of real life, reactivity
Construct validity: is what we think is causing the manipulation really causing it?
Statistical conclusion: Facets of the quantitative evaluation that influence the conclusions we reach
One-shot case study: all subjects are exposed to the treatment and then observed or measured.
Cronbachs Alpha
Mathematically equivalent to the average of all possible split-half estimates of full scale; or percent of total variance which is
true score variance.