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Principal
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DECLARATION
I MILIND SAWANT hereby declare that the project Summer Internship Report
on The LeelaGoa Beach Resort, is an original work done by me under the
guidance of the HR Manager, The Leela Goa Beach Resortand has not been
previously formed or submitted to any institution or university for the award of any
degree/ diploma earlier.
NAMESIGNATURE
SAWANT MILIND
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CERTIFICATE
This is to certify that a project on
THE LEELA GOA BEACH RESORT, Mobor, Cavelossim, Goa
ORGANIZATION STUDY
Has been successfully completed by
SAWANT MILIND MANOHAR
Studying in F.Y.B.B.A.During the Year 2011-2012. The Project Has Been Carried
Out Under The Supervision Of The Internal Guide.
Internal Guide
External Guide
Principal
Place: Panaji-Goa
Date: 09/07/2011
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ACKNOWLEDGEMENT
I humbly make use of this opportunity to thank all those who helped me
for successful completion of my project work.
I would like to thank all my faculties for their support and guidance
which helped me a lot to finish my project successfully.
I would like to thank Mr. Sharad Chodnecar (HR Manager, The Leela
Goa) who gave me the opportunity to do my internship at such a lovely
place and get a feel of corporate culture. I take this opportunity to thank
him for being the guiding force throughout the project duration and
providing me with all the help required in the successful completion of
this project.
I am also thankful to all the Employees of The Leela Goa who gave their
precious time and support during the entire internship program.
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TABLE OF CONTENTS
SR.NO.
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PARTICULARS
Executive Summary
Objective
Introduction to Hotel Industry
Indian Hotel Industry
Classification of Hotel Industry
Company Information
Company motto
Vision, Mission
Marketing Partners
Company Values
The Leela Goa
Products, Services
Swot Analysis
Organizational Structure
Different departments
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OBJECTIVE
The objective of the study at The Leela Goa was
EXECUTIVE SUMMERY
The Leela Goa was incorporated in 1990. The company is registered under the certification of
ISO 14000 and ISO 22000 and is in the hospitality industry providing world class facilities and
services to the guests. The resort with the 75 acre landscaped garden is sprawled between the
river Sal and the Arabian sea. It entered into the business with the alliances of the Kempinski
group of hotels, Preferred Hotels and is the member of the of Global Hotel Alliance.
The study process was carried out to do a organizational study of The Leela Beach Resort,
MoborCavellosim, Goa.The need of this project was to understand the function of the various
departments. To study the functioning of the department, the method used for the primary data
collection was interaction with the head of the departments, and working with the other members
in the department. The data consequently collected was scrutinized and sub alienated into the
foremost objective of the department functions and the process. Leaflets and internal magazines
were used as the instrument for the secondary data.
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COMPANY INFORMATION
INTRODUCTION
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Founded in 1957 by Capt. C.P. Krishnan Nair, the Rs.450 croreLeela Group is engaged in the
business of ready-made garments and luxury hotels and resorts. He started his business by
establishing a Leela Lace Ltd. a textile company in 1957. He is the inventor of the Bleeding
Madras fabric which was very popular in 1960s. he is the founder chairman of the Leela group
of hotels established in 1986. He is being awarded with the Padma Bhushan Award given by the
Government of India.
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LEELA MOTTO
LEELA VISION
Innovation
Excellence
Perfection
These are three pillars on which The Leela group has built its reputation. The y also
represent three facets of modern India. World class technolog y, great tradition
enriched over centuries and the obsessive desire to be hospitable to global travellers.
But beyond this is a simple fact: We love and enjoy people . It is this that
has made The Leela what we are today and must inspire us in the years to come.
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MARKETING PARTNERS
Kempinski Hotels & Resorts
Kempinski Hotels & Resorts is the oldest luxury hotel group in the world. Their first property
was acquired in 1897. The group was founded in Germany. Properties situated in Europe, Middle
East, Africa, South America and Asia. In 1985 Lufthansa bought Major shares in Kempinski,
enabling this German Hotel group to operate hotels abroad. Companys head office was
established in Geneva, Switzerland. In 1995 Mr. Reto Wittwer was appointed President and
C.E.O of the Group.
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COMPANY VALUES
CUSTOMER SATISFACTION
In the profession of hospitality, to serve the customer well and exceed their expectations is the
sole purpose of existence which is done through total commitment and team work from each and
every individual in The Leela which will cut across departmental limitations.
PEOPLE
There is a need treat each other with respect and care and build an environment that fosters
growth rather than sap our energy. People from the organization should recognize this truth and
strive to practice it. The leadership is committed to not only employee welfare but also to create
a work culture that is challenging and rewarding.
PRODUCT QUALITY
Whatever we do needs to be measured on the scale of quality. Quality is a way of life. It is
fundamental for success in all things we do and The Leela is proud to contribute to the product
quality.
COST CONTROL
A penny saved is a penny earned. Costs that are unnecessary and avoidable, that do not
contribute to product quality or service standards need to be eliminated. Need to be cost
conscious and alert to losses and frivolous expenses will keep the company trim and fighting fit.
PROFITABILITY
For The Leela profitability is an attitude. It is the approach towards work that finally decides our
efficiency. We need to constantly ask ourselves Does this actively have a net positive result and
is it cost effective. Profitability indicates our competitiveness in the market and our ability to
sustain high growth rates.
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PRODUCTS:
LUXURY ROOMS
o Total Rooms: 206
Room categories
o
o
o
o
o
o
Lagoon Terrace 94
Conservatory Premiere 66
Lagoon Suite 21
Lagoon Deluxe Suite 5
Royal Villa 4
Presidential Villas 1
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Apranta Ballroom
Hampi Conference room
Badami Board room
Bidar Board room
High speed internetaccess
Secretarial services
Photocopier
GUESTROOM AMENITIES
o
o
o
o
o
o
o
o
o
SERVICES
GUESTROOM SERVICES
o 24 hour in-room dining
o Laundry and
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o
o
o
o
dry cleaning
Concierge services
Wake up call service
Doctor/Nurse on call
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o Photo processing
Price
Since this are the luxury hotels,rates of the packages are set as per the standards of the hotels.
Promotion
The Leela uses both direct and indirect channels for promotion.
Direct ways of promotion used by the organization are different magazines, news paper articles,
radio campaigning road shows, bill boards.
Indirect promotion is done through the travel agents, since most of the guests which come to The
Leela Hotel comes through travel agents.
Place
The resorts are located near the beaches, heart of the city and acquired palaces.
Segmentation
The hotels are segmented as:
Luxury hotels
Leisure hotels.
They follow:
Geographicalsegmentation:
Hotels are located near the beaches, in heart of the city and the palaces.
The guests which come to Leela are seasonal
April to September domestic guests
October to March international guests
Behavioral segmentation
Target
The target market is:
Business class people
Upper class people
tourists
Positioning
They have positioned Leela as a pure luxury
Competitors
Park Hyatt
Taj Exotica
Taj Holiday Village
Goa Marriot
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SWOT ANALYSIS
STRENGTH
Location:
The resort is sprawled between the Arabian sea and the river Sal.
Landscaping:
The Leela Goa is landscaped with over 3 lakh trees spread over 75 acre resort. It is
certified as a nature reserve.
Architecture:
The architecture is inspired from the Vijaynagardynesty to give the guests a feel of
palace. The names for the banquet and conference room are also derived from this
Vijaynagardynesty.
Alliance: :
Hotels have marketing alliances with Germany basedKempinskiHotels, the oldest luxury
hotel group ,US-based Preferred Hotel Group andare members of Global Hotel Alliance
based in Geneva, Switzerland.
WEAKNESS
Absence in the international market:
Leela group of hotels operates only in India so there is a less awareness in the
international market about the group.
Other categories of hotel segment is left untouched:
The Leela Group operates only as a luxury hotels chain, so the revenue which can be
earned from the other segment remains untouched.
OPPORTUNITIES
Presence in international market:
Opening up some hotels in the international market would give it a opportunity to
become a international brand along with a huge sum of foreign revenue.
Explore in other categories of hotels:
Opening up the other categories of hotels other than luxury hotel will make it as a
acceptable brand by the all categories of guests.
More of local guests:
As the majority of the guests which come to Leela are foreigners, it could revamp its
policy and come up with lucarative offers for local clients both in the season & offseason.
THREATS
Foreign Brands opening in Indian market:
Most of the international brands have started entering into the Indian market making the
Indian market more competitive
Recession:
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Global recession is also a threat because most of the guests come from the foreign
countries and it can reduce the number of tourists from the foreign countries.
ORGANISATIONAL STRUCTURE
GENERAL
MANAGER
RESIDENT
MANAGER
Mgr. GENERAL
AFFAIRS & PA TO
GM
DIRECTOR
SECURITY &
LIAISON
CHIEF
ENGIN
EER
CLUB
MANAG
ER
SPA
MANAGE
R
HORTI
MANAG
ER
Dy. C.E/
Eng.
EXECUT
IVE
SPA/WA
TER
SPORTS
EXECUT
IVE
Exec.
HOUSEK
EEPER
LAUN
DRY
MANA
GER
FRONT
OFFICE
MANAGE
R
F&B
MANA
GER
Exec.
CHEF
Dy.
FINANC
E
CONTR
HR
MANA
GER
Asst.
Mgrs.
F.O
/RESER
VATION
Asst.
Mgrs. &
STEWD
G
SOUS
CHEFS,
KIT.EX
EC&
STEWD
FIN,
PUR,
EDP,
STORE,
LAS
VEGAS
HR &
TRAINI
NG
TRANS
PORT
MANA
GER
Asst.
Mgr.
H.K /H.K
Exec
STAFF
GUESTS
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Manpower Planning
Recruitment
Training (Internal & External)
Annual Appraisals
Wage and salary administration
Career Development and Succession Planning
To conduct exit interviews
Dealing with Government Office like PF, ESI, Labour Commissioner etc.
Reporting and coordinating with the General Manager in all related matters
Asst.HR
MANAGER
HR SUPERVISORS
HR
COORDINATOR
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Dpty. Purchase
Manager
Purchase
Executive
Purchase
Assistant
Receiving
Executive
Purchase
Driver
SYSTEMS DEPARTMENT
The Leela Ventures provides its users with computerized systems, tools and information to
enable the user to perform job duties in an efficient and secure manner.
The capability of Information Technology has expanded to an extent that practically all activities
we undertake are in all or some part related to it. When used properly, these capabilities can
greatly enhance our performance and our ability to do business more efficiently & effectively.
However it is also fraught with dangers and difficulties. Along with the power of Information
Technology comes the significant responsibility of its proper use.
Responsibilities and Duties of Systems Department:
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IT MANAGER
IT EXECUTIVE
IT SUPERVISOR
MAINTENANCE (ENGINEERING)
This department provides on the day-to-day basis the utility services, electricity, hot water
steams, air-conditioning and other services and is responsible for repair and maintenance of the
equipment, furniture and fixtures in the hotel.
The engineering department has an important role in satisfying the guest- demand and helping to
maintain the profit level of the hotel. They look after the maintenance of the TV, airconditioning, water supply, electricity supply, steam boilers, carpentry, painting, etc. while the
maintenance of many of these systems/ equipment may be contracted to outside agencies such as
the supplier.
Responsibilities and Duties of Engineering Department:
To check the log book for the guest complaints
To check for the complaints on the Triton console.
If theres a complaint inform the concerned person
Ex: if theres a complaint of lights failure then itll go to the electrician.
Supervisorsduty is to inform the maintenance people about the complaint through
the message.
When the works done maintenance people should inform the supervisor so that
he can close the complaint
Writing down the daily consumption of Boilers, A/Cs, generators, water and to record the
units of consumption
To put on the generators when there is power failure
To regularly check the water pumps
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CHIEF ENGINEER
Dpty. CHIEF
ENGINEER
ASSISTANT
MANAGER
ENGINEERING
EXECUTIVE
SHIFT SUPERVISOR
PLUMBER
ELECTRICI
AN
TV
TECHNICIA
N
A/C
TECHNICI
AN
BOILER
OPERATO
R
CARPENTE
R
STORES DEPARTMENT:
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Stores Department is responsible for insuring timely availability of right quality of materials. The
objective of this department is to serve the internal guests by storing the best quality products
and issuing it in a most hygienic manner. Our endeavor is to maintain the product availability at
any point of time with the help of specified criteria.
Different stores for different items
STORE MANAGER
2 SUPERVISORS
2 HELPERS
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SENIOR STORE
SUPERVISOR
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The main function of this department, be in terms of rooms, food, beverages, clubs, restaurants,
spa etc. Usually the tools adopted by the department to make the guests accustomed to different
services and offerings in the hotels are as by (1) Correspondence (2) Personal contact (3)
mailings (4) Fax etc.
ASSISTANT SALES
MANAGER
SALES EXECUTIVE
PRODUCTION DEPARTMENT
Food production department deals with the preparations of food items. It is basically engaged in
preparing those dishes which are ordered by the guest. Different variety of cuisines like Indian,
Continental, Mexican, Chinese, Goan etc. are available for the guests. Different chefs are
appointed each specialized for each cuisine.
The different types of kitchens in The Leela Goa are
o Indian kitchen
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o
o
o
o
o
o
o
o
Asaian kitchen
Italian kitchen
Western kitchen (Continental, Arabic)
Cold Kitchen (Gardemanger)
Bakery & pastry
Bouchery
Sea food
Cafeteria
Exec. Sous
Chef
Pastry Chef
Sous Chef
Specialty
Chef
Chef De
Parties
Commis I
Commis II
Commis III
TRANSPORT DEPARTMENT
Transport department looks after the arrival and the departure of the guests. They have to receive
the guests from the airport and drop them back to the airport for departure. The main duty of this
department is to arrange vehicles for the guests at the right time and right place, arranging the
vehicles for the guests for sight-seeing. They also have to arrange the vehicles for the
administration department.
The different vehicles available for the guests are
8 BMWs (six 5 series & two 7 series)
4 Nissan X Trail
3 Nissan Teana
3 mercedez vans
1 big coach
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ASSISTANT
TRANSPORT
MANAGER
EXECUTIVE
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TRANSPORT
SUPERVISOR
SENIOR
DRIVERS /
DRIVERS
VEHICLE
MECHANICS
FINANCE DEPARTMENT
The finance department keeps track of all the business transactions which occur in the hotel. This
department also looks after the accounts of the company. The Financial Controller is the head of
the department. No organization can survive without a very strong financial support. The finance
department is concerned with the cost control by the ways of reducing in investment, reduction
in operating cost, control of food service cost, control of beverage cost, labour cost control, etc.
Finance department consists of 3 parts
Credit section
Income section
Payable section
Credit section
Most of the guests in The Leela Goa come through travel agents and some guests come through
charters so the agents are provided with 50 % credit facility. The bills of these guests are sent to
the travel agents and then they make the payments. The agents have to pay the half amount in
advance for booking the rooms.
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Income section
This department looks after the income of the company. They have to keep a record of all the
income transactions taking place in the company.
Payable section
Payable section looks after all the payments of the company.
DUTIES AND RESPONSIBILITIES
F&B CONTROLS
SUPV.
Accounts
Executive
Accounts
Supervisor
General Cashier
Sr. / Accounts
Assistant
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