Q1.

Explain in simple English and in your own words your current profile?

I am currently employed as Senior Manager Pricing & Strategy, my current position

gives me the unique opportunity to oversee all commercial aspects of the company
from an analytical point of view to gauge success of various initiatives taken. Part of
my job entails the Implementation of marketing & product strategies across the
company, in light of the annual commercial plan. Additionally, I also look after the
market research and product development functions of the company.
Furthermore, I am responsible for project management of unique initiatives taken by
the organization; these initiatives may or may not be directly linked with the
primary business of the company, I feel proud to be the point-man to lead these
projects from concept to reality, some of the projects Ive successfully managed
are...
-

Launch of Buzz a smartphone app similar to Viber to make local/intl calls

to any landline & mobile number also offering group calling functions
Youth Strategy for GSM Operator - Part of the team to devise the Youth
Strategy and identify common elements that can be applied to various
OpCos across the globe
Launch of Prepaid time based prepaid broadband
Implementation of Software as a Service (SAAS) model
Deployment of Public WiFi Hotspots over 200 hotspots in 12 months

Q2. Provide at least 5-6 job roles that your employer has defined for you.
You can use the appointment letter and copy paste the same (no scanned
copies please).
Devise

& formulate commercial plan & strategy, product policy and customer

life-cycle to achieve Revenue, ARPU & subscriber base targets in line with business
plan
Develop

the core pricing policy along with positioning and messaging of the

product
Manage

customer Research to gain customer insight, preferences and usage

habits
Data

analysis and Business Intelligence techniques to identify key insights in

customer behaviour and service delivery

Business Process re-design and implementation to ensure smooth back-end

coordination

Q3. List at least 4-6 achievements/awards you have earned during your
tenure in the company.
-

Awarded employee of the Year 2012/13

o Achieved a 23% increase in ARPU & 25% increase in Revenue in a
single year devised the pricing strategy to maximize returns and
ensure customer satisfaction with subscribed package, discontinued
o

low speed packages for new sales

Successfully transitioned 75% customer base to higher speed

packages and ensured a 10% increase in monthly revenue

Redefined products policy to achieve a 10% increase in monthly revenue

discontinued charging on pro-rata basis

Increased customer growth by 18% Proposed and implemented

strategy to
o Relocate low profit sites to areas with higher potential
o Enhance capacity in high potential areas to maintain QoS
To gauge delivered service levels a unique research study was conducted to
benchmark broadband speeds of various operators at customer premises