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ETHICS
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AND CSR
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SOFTWARE AG
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RAMESH KUMAR SINGH ROLL: 38
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Sustainable and responsible action means being a successful company. We define business
success as follows:
Making our customers globally successful
Researching and developing our own solutions
Setting standards and developing patents
Being a credible and reliable partner
Helping our employees grow with the company
Growing and being profitable
Benefiting society
Maintaining exemplary values and social standards in our day-to-day business
operations
Promoting education and innovation globally and at our location.
approximately 800 million, about half of which is made up of Software AG shares; the other
half comes from a wide range of other investments. This makes Software AG Foundation one of
Germanys 10 richest foundations. In 2007 it awarded total funding in the amount of 30
million.
With the goal of getting more co-workers in shape and becoming active for a worthwhile
purpose, a long-term project was launched. It is known as From 0 to 42 in Frankfurt 2009
from the couch to the running trail.
Eco-computing: First step toward green IT in cooperation with the Hasso-Plattner-Institute
Darmstadt-based
Software
AG
and
Potsdam-based
Hasso-Plattner-Institut
fr
Softwaresystemtechnik (HPI) have reached a milestone after a one-year research project in the
field of green IT. They collaboratively developed methods and tools for optimizing interaction
between disparate IT systems to ultimately reduce the use of electricity and cost of hardware.
One of the biggest challenges large organizations face today is the high consumption of energy
of their computing centers and the ensuing economic and ecological problems. To solve this, the
department of operating systems and middleware at the Hasso-Plattner-Institut fr
Softwaresystemtechnik and Software AG carried out a project known as SOA Eco-Runtime
Governance. The result was successful. Based on Software AGs CentraSite SOA governance
system, which manages IT systems, innovative processes were developed. The solution enables
administrators of large IT landscapes to define the exact quantity of computing power and thus
how much energy a specific service within a service-oriented architecture is allowed to use. In
this way, organizations can precisely regulate and monitor the cost of energy consumed by
computing. CentraSite allows administrators to centrally define the maximum percentage of total
capacity that can be reserved for a certain service and adjust it according to runtime.
DRAWBACKS:
Although there is a lot of philanthropic and ethical activities done by the firm but there is
not much done in terms of legal aspects.
Not much done in health care activities.
Less involvement in R&D activities for CSR initiatives.
CSR initiatives lack long term visions and goals.
Although CSR initiatives are taken in some foreign countries but it is nothing close to the
penetration level of the company which is located in 76 countries.
RECOMMENDATION:
Firm should focus on CSR activities related to legal parameters. For example: problems
of child labor.
Many children are being abused as child labor and not even provided with basic
education. They can certainly make a mark in in this sector.
Initiatives should be taken in terms of green economy. Like tree plantation, garden
adoption etc. This particular initiative is in congruence with the companys CSR and
sustainability project.
Clinics and small hospitals should be opened by the foundation in the poor economic
countries as there the population dont have money to pay even for the basic activities.
A vision or long term plan must be set by the company to know what they need to do and
what not as all the events conducted by the company until now is not in a planned
fashion.
CSR initiatives should also be taken in foreign countries. If we look at the presence of the
company in the countries. It represents a large number but the initiatives taken by the
company is more prominent only in Germany that is the mother country. But as the
company is earning money from other countries as well they are accountable to them too.
So, much more CSR initiatives should be taken by them in foreign country as well.