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SAP HANA usage scenarios in real-world


Make the impossible possible

Martin Hoost, Intenzz Group


Tamas Szirtes, Intenzz Group
November 25, 2014

Innovative ideas create


sustainable solutions

Introduction of the speakers

Martin Hoost

Tamas Szirtes

Director of Intenzz Group

Director Innovation & Technology at


Intenzz Group

HANA and BI architect

HANA and BI architect


SAP HANA experience since 2011
SAP consulting since 1994
@mhoost

Intenzz Group B.V.


November 25, 2014 |

SAP HANA Distinguished Engineer


SAP Mentor
SAP consulting since 1998
@tamas_szirtes

Agenda

1. About Intenzz
2. SAP HANA usage scenarios

3. Customer cases and lessons learned


4. Key takeaways
5. Q&A

Intenzz Group B.V.


November 25, 2014 |

About Intenzz Group


The Intenzz Group as an official SAP VAR Gold Partner is a reseller of SAP software licenses
and a consulting company in the EMEA region.
Worldwide collaboration with HP, NetApp, Intel, SUSE, Cisco and Fujitsu.
We dedicate ourselves to strategy, architecture and implementation. Our consultants have
a high knowledge level and many years of (business) experience.
Intenzz offers unique, fixed-price, ROI boosting Package Deals combining hardware (also
tablets), software licenses, applications and implementation.
Intenzz has developed in-depth knowledge and experience in Real-Time Data Platform
combined with BI and Mobility in the last several years. Thanks to the knowledge and
investments, Intenzz was rewarded with the SAP HANA Innovation Award in December
2012. Intenzz is very active in supporting customers with business cases, proof of concepts
and implementations.
Intenzz Group B.V.
November 25, 2014 |

Intenzz Core Competences

Real-Time Data Platform

Business Intelligence

Mobility

Intenzz Group B.V.


November 25, 2014 |

Agenda

1. About Intenzz
2. SAP HANA usage scenarios
3. Customer cases and lessons learned
4. Key takeaways
5. Q&A

Intenzz Group B.V.


November 25, 2014 |

A platform for innovative real-time analytics and applications


(Other query
tools)

Real-time solutions powered by SAP HANA

SAP Business
Objects tools

New Accelerators and Analytic Content for powerful


analysis and reporting on big data
Real-Time Business

New Applications for highly innovative processes and


business models

Real-Time
Analytics

React more quickly

SAP
Business
Suite

Real-time
copy

SAP in-memory
computing

SAP HANA

Real -Time
Trusted Data

Benefits
Make smarter and faster decisions

Real-Time
Applications

Unlock new opportunities


Invent new data-driven business models
Ensure quick time-to-value
2011 SAP AG. All rights reserved.

Other
data sources

Batch bulk
uploads

SAP Business
Warehouse

SAP HANA

Intenzz Group B.V.


November 25, 2014 |

SAP HANA deployment options


HANA Platform

BW on HANA

Business Suite on HANA

BI
BW

Business
Suite

HANA

HANA

HANA
Data
sources

Intenzz Group B.V.


November 25, 2014 |

New apps on HANA

HANA Cloud

Apps

Platform
Services

HANA

HANA

HANA

Data
sources

HANA in the cloud

Intenzz Value Approach

Real-Time Data Platform, BI and Mobility


Assessment

Discovery
Workshop

Identify customer pain


points

Define custom value


drivers and benefits

Identify customer benefits


with SAP HANA, BI and
Mobility

Define success
measurements

Proof of
Value
Define scope
Define success criteria

Key Activities

Define requirements
Identify value scenarios

Define architecture
Develop Proof of
Concept

Define outlines of
business case

Target Group

Deliverables

Business and IT

Business and IT

Business and IT

Presentation: Value
proposition HANA, BI and
Mobility

Customized demo

Installation and configuration


of HANA, BI and Mobile
Platform on site

General demo of SAP


HANA , BI and Mobility

Proof of Value Plan


covering value
scenario(s), success
measurements and
business case

List of identified potential


value scenarios

Timeline
Intenzz Group B.V.
November 25, 2014 |

day (free of charge)

Implementation of value
scenarios
Presentation of business case

1 day (free of charge)

25 days (fixed price)

SAP HANA usage scenarios


HANA Platform:
Retail
BW on HANA
Finance

Suite on HANA
Education
New apps on HANA
Manufacturing
HANA cloud
Professional Service

HANA in the cloud


Utilities
Intenzz Group B.V.
November 25, 2014 |

Agenda

1. About Intenzz
2. SAP HANA usage scenarios
3. Customer cases and lessons learned
4. Key takeaways
5. Q&A

Intenzz Group B.V.


November 25, 2014 |

HANA platform Retail


Challenge
Main demand for information
Turnover, result per week per shop
Turnover advertising
Ad-hoc reports about top sellers, cross selling, conversion rates, comparison of
shops, resource management, special offers, what-if analysis, etc.

Technical limitations in providing business insight


Adjust data source & structure
Adjust loaders
Build aggregates
Adjust universe
Build report
Poor performance
Both ad-hoc and standard reports perform bad
Limited tooling
Use only BO Webi
Intenzz Group B.V.
November 25, 2014 |

HANA platform Retail


Solution

BO BI 4.0

360 Suite

HANA

BO Data Services

SAP

Non-SAP
Flat
files

Intenzz Group B.V.


November 25, 2014 |

HANA platform Retail


Results & Lessons Learned

Results
Where it used to take a month to get the reports for a followup request after an
analysis (i.e. two successive data requests), it now takes a matter of minutes.
If you make your money back just on ICT, and you believe in its benefits, then you
have to do it,
So having access to these insights in steering the organization provides massive
gains. We are also already saving 1 per cent on payroll costs thanks to smarter
allocation of personnel, which amounts to annual savings of 150,000 Euros,
Lessons learned
Intenzz Package Deal accelerated project initiation and lowered TCO
HANA as a database platform alone can bring huge ROI
360 Suite gives report about standard reports in use to simplify and accelerate
migration
Sizing considering future growth is crucial
Thinking in business benefits makes a HANA implementation successful
Intenzz Group B.V.
November 25, 2014 |

Download full customer story at http://www.intenzz.com/en/audax-customer-story

BW on HANA Finance
Challenge

Business challenge:

Optimize closing postings


process and allow more time
to control and move forward in
the closing
Reduce manual processing
Improvement BW and BO
performance
Migrate to HANA in a
completely non-disruptive way

Intenzz Group B.V.


November 25, 2014 |

BW on HANA Finance
Solution
BW on Oracle to BW on HANA Migration:

7 Environments
Total project length: 5 months
2-week migration period for each system
Expensive test cycle for QAS system
Downtime reduced to weekend window
Setup of a Backup and DR solution
Prototyping

Development

Integration

Certification

Non-PRD
<HDB1>
Schema EB1

<HDB2>
Schema EBD

PRD
<HDB3>
Schema EBQ

<HDB4>
Schema EB?

1x SAP HANA Appliance Non-Prod

Intenzz Group B.V.


November 25, 2014 |

Production

One Appliance (shared btw non-prod environments)


n HANA DB
n DB Schema
n Applications
Scale-Up Architecture
Sizing: 2TB Expandable up to 12TB, but currently certified up to 4TB

<HDB1>
Schema EBP

Performance

DR

<HDB1>
Schema EBO
<HDB2>
Schema EBP

2x SAP HANA Appliances : 1 PROD + 1 DR/Perf

Two Appliances

One HANA DB per appliance

One DB Schema appliance


Scale-Up Architecture
EBP in stand-by node with replication
Sizing: 1TB Expandable up to 12TB, but
currently certified up to 2TB

BW on HANA Finance
Results & Lessons Learned
Results
Performance-intensive Reports have improved in runtime by 40 65%

Lessons learned
Proof of Value approach works well for BW on HANA projects
The Intenzz fixed price migration lowered the TCO
Pragmatic approach is key to success (e.g. good agreements on standby support,
approve changes)
Close relations with hardware vendor is important

Intenzz Group B.V.


November 25, 2014 |

Business Suite on HANA Education


Challenge

Hardware written off for over more than 4 years and no longer in maintenance
End users no longer satisfied with performance and response times (not to
mention user unfriendly screens)
This called for an infrastructure project!

Operational reporting HANA Live!

Performance

New platform

UX

Intenzz Group B.V.


November 25, 2014 |

Business Suite on HANA Education


Solution

ECC
6.05 on
7.02
Portal
7.02

upgrade

ECC
6.07 on
7.40 SP3

rest & test

Portal
7.02

rest & test

ACC
Fresh
Copy

ECC

Portal

ECC
(5 x
virtual)

HANA

Portal
(virtual)
Portal DB
(virtual)

Intenzz Group B.V.


November 25, 2014 |

Business Suite on HANA Education


Results & Lessons Learned

Results
1st customer to go live with SoH in the Netherlands
1st university to go live with SoH worldwide
Upgrade time: 6 weeks + Migration time: 10 weeks
Significant performance increase regular SAP GUI interaction response times
Some performance improvement self service portal and federated portal
Database shrink from 550GB to 250GB
Significant performance increase regular SAP Gui interaction response times
20%-80% performance improvement for background jobs
Lessons learned
HANA migration itself is easy
Sandbox migration a must
Dedicated project manager and test manager
Have a migration champion
Try to go for the very latest version
Intenzz Group B.V.
November 25, 2014 |

New apps on HANA Manufacturing


Challenge

BUSINESS DRIVERS:
Changes to business model and environment
Need for flexibility different goals
Insight required in margin over time to drive future margin
Pricing guidance for consistent pricing
GOAL:
Achieve the highest margin for a deal or contract comparing it to historical peer quotes
METHOD:
Develop a dashboard that uses historical bookings data to guide Sales Reps and Sales
Management in deciding what the Right Price should be for a particular quote or set of
quotes.

Intenzz Group B.V.


November 25, 2014 |

New apps on HANA Manufacturing


Solution

Intenzz Group B.V.


November 25, 2014 |

New apps on HANA Manufacturing


Results & Lessons Learned
Results
Increase overall margin by 2-4% with...
Right pricing guidance
Increase margin per deal or contract
Increase the closing rate for quotes - offers
Operational benefits:
Eliminate the added complexity due to new major product lines
Improve the productivity of the Salesrep and District Manager
Shorten the Price Validation Request decision cycle
79% reduction in number of lines of code with SAP River

Lessons learned
Performance optimization has to be considered in HANA modeling
XS (and River) and very useful for data write back

Intenzz Group B.V.


November 25, 2014 |

Watch reference movie at https://www.youtube.com/watch?v=ePus0g5tMOo

HANA Cloud Professional Services


Challenge

Create business web sites for employees and/or partners in a very short time frame
without deep programming knowledge
Onboarding
Travel management
Event management

Creation and consume content on all devices


Integrate with on premise SAP backend

Intenzz Group B.V.


November 25, 2014 |

HANA Cloud Professional Services


Solution

Intenzz Group B.V.


November 25, 2014 |

HANA Cloud Professional Services


Results & Lessons Learned

Results
Pixel perfect flexible layout design
Easy and fast site building experience: 2-3 days / site
Bringing applications, reports and unstructured content together
Lessons learned
HCP services such as portal, document, etc. are great enablers
Easy to get started (subscription-based) and no maintenance is required
Great user experience for end users, but also for developers

Intenzz Group B.V.


November 25, 2014 |

Watch reference movie at https://www.youtube.com/watch?v=8PuoJYEw_N8#t=138

HANA in the cloud Utilities


Challenge

Intenzz Group B.V.


November 25, 2014 |

Get access to SAP HANA in days


Start a BoH project asap
Build BoH parallel to existing landscape
Receive end-to-end infrastructure support

HANA in the cloud Utilities


Solution
Private Cloud offered as cooperation between HP and Intenzz
HANA pay-per-use provides a flexible model that combines Infrastructure as a
Service (IaaS), Platform as a Service (PaaS) and Software as a Service (SaaS).
Another possibility is bringing your own licenses based on your existing contract
within this solution.

Intenzz Group B.V.


November 25, 2014 |

HANA in the cloud Utilities


Results & Lessons Learned

Results
Reduction of purchase lead time and time-to-market for SAP HANA applications and
infrastructure
Lower IT costs, shift from CAPEX to OPEX, without any capital investments
HANA available in days or hours rather than months.
Secure, reliable, flexible and scalable SAP HANA Platform and applications
environment
Instant availability for Proof of values and projects
Lessons learned
A strategic workshop helped to align business goals with technology roadmaps and
select the cloud delivery option.

Intenzz Group B.V.


November 25, 2014 |

Agenda

1. About Intenzz
2. SAP HANA usage scenarios
3. Customer cases and lessons learned
4. Key takeaways
5. Q&A

Intenzz Group B.V.


November 25, 2014 |

Key takeaways

1.SAP HANA can be deployed in various different scenarios and based on different

business cases. There is no silver bullet; understanding the business leads to high
ROI and successful projects.

2.Non disruptive and gradual innovation is possible and it is applicable for all back
end systems (not only SAP).

3.We accelerate the adoption by our Proof of Value, Package deals and fixed price
migrations together with our partners

4.The technology is developing fast, both technical and sales people need to keep up
to date to be able to create good solutions.

5.SAP HANA has unique and great potential. Manage performance expectations.
Intenzz Group B.V.
November 25, 2014 |

Agenda

1. About Intenzz
2. SAP HANA usage scenarios
3. Customer cases and lessons learned
4. Key takeaways
5. Q&A

Intenzz Group B.V.


November 25, 2014 |

Q&A

Intenzz Group B.V.


November 25, 2014 |

SAP HANA Distinguished Engineer Program


http://scn.sap.com/community/distinguishedengineers

Intenzz Group B.V.


November 25, 2014 |

www.intenzz.com

Intenzz Group B.V.


November 25, 2014 |

INTENZZ I Netherlands (HQ)


Amersfoortestraat 78
3769 AL Soesterberg
The Netherlands

INTENZZ I Germany
Altrottstrasse 31
69190 Walldorf
Germany

INTENZZ I Belgium
Leonardo da Vincilaan 9
1935 Zaventem
Belgium

INTENZZ I Slovenia
Trg Republike 3 (Floor 3)
1000 Ljubljana
Slovenia

T. +31 (0)30 888 98 00

T. +49 (0)6227 381 417

T. +32 (0)2 580 00 25

T. +386 (0)1 320 63 26

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