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6/15/12
Case 4
Jane also learned that the building is leased on a long-term basis. Fairbanks
could cancel the lease, but the lease contract calls for a cancellation
penalty of three months rent, or $37,500, at the current lease rate. In
addition, Jane was startled to read in the newspaper that Baptist Hospital,
Fairbankss major competitor, had just bought the citys largest primary care
group practice, and Baptists CEO was quoted as saying that more group
practice acquisitions are planned. Jane wondered whether Baptists actions
should influence the decision regarding the clinics fate.
Finally, in earlier conversations, Todd also wondered if the clinic could
inflate its way to profitability; that is, if volume remained at its
current level, could the clinic be expected to become profitable in, say,
five years, solely because of inflationary increases in revenues? Overall,
Jane must consider all relevant factors--both quantitative and qualitative-and come up with a reasonable recommendation regarding the future of the
clinic.
Table 1
Better Care Clinic
Historical Financial Data
Daily Averages
CY 2012 Jan/Feb13
Number of visits
41
45
Net revenue
$1,524
$1,845
428
533
87
15
22
41
4
400
288
$1,818
($
294)
451
600
107
0
28
36
5
417
300
$1,944
($
99)
Table 2
Better Care Clinic
Incremental Cost Data
Variable Costs:
Medical supplies
Administrative supplies
Total variable costs
Semifixed Costs:
Salaries and wages
Physician fees
Total daily semifixed costs
$ 100
267
$ 367
Note: The semifixed costs are daily costs that apply when volume increases by
11 visits above the current level of 45. However, the physical capacity of
the clinic is only 60 visits per day.
QUESTIONS
1. Using the historical data as a guide, construct a pro forma (forecasted)
profit and loss statement for the clinic's average day for all of 2013
assuming the status quo. With no change in volume (utilization), is the
clinic projected to make a profit?
2. How many additional daily visits must be generated to break even?
3. Thus far, the analysis has considered the clinic's near-term
profitability, that is, an average day in 2013. Redo the forecasted profit
and loss statement developed in Question 1 for an average day in 2018,
five years hence, assuming that volume stays constant (does not increase).
(Hint: You must consider likely changes in revenues and costs due to
inflation and other factors. The idea here is to see if the clinic can
"inflate" its way to profitability even if volume remains at its current
level.)
4. Suppose you just found out that the $3,215 monthly malpractice insurance
charge is based on an accounting allocation scheme which divides the
hospitals total annual malpractice insurance costs by the total annual
number of inpatient days and outpatient visits to obtain a per episode
charge. Then, the per episode value is multiplied by each department's
projected number of patient days or outpatient visits to obtain each
department's malpractice cost allocation. What impact does this allocation
scheme have on the clinics true (cash) profitability? (No calculations
are necessary.)
5. Does the clinic have any value to the hospital beyond that considered by
the numerical analysis just conducted? Do the actions by Baptist Hospital
have any bearing on the final decision regarding the clinic?
6. What is your final recommendation concerning the future of the walk-in
clinic?