Você está na página 1de 43

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Participatory Integrated Urban Development:


Sustainable Tourism for all in Bile Herculane, Borsec and Sulina

BILE HERCULANE
PARTICIPATORY INTEGRATED URBAN DEVELOPMENT
- synthesis -

Bile Herculane belongs to the European family of spas,


providing beauty and health care centres within a
natural environment and a unique cultural heritage.

July 2012

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

SUMMARY
General Overview of the Town
Location
Touristic attractiveness
Main development aspects
SWOT Matrix

Page
3
3
3
4
6

Development Strategy
Vision and strategic objectives

8
8

Sectoral Programmes and Projects


Strategic and operational arguments for the projects support
List of development projects
List of projects according to the plan for integrated development
policies and programmes
List of projects organized according to programmes, applicant,
period and financing
Project implementation schedule
Projects location map in Sectoral Programme SP1
Projects location map in Sectoral Programme SP2
Projects location map in Sectoral Programme SP3
Projects location map in Sectoral Programme SP4
Projects location map in Sectoral Programme SP5
Projects location map in Sectoral Programme SP6

9
9
9
10

Institutional framework for the implementation of the


Integrated Plan of Urban Development (IPUD)
General management structure
Coordination team structure, role and responsibilities
Detailed activities
Qualification of personnel involved
Requirements for obtaining financing or co-financing
Bibliography
List of experts

June 2012

22
28
33
34
35
36
37
38

39
39
40
40
41
42
42

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

General presentation of the town


Location
Bile Herculane is the oldest spa in Romania and one of the oldest in the world,
the geography and history generating each other. According to Government
Decision (GD) 852/2008 on approving norms and criteria for attesting touristic
resorts, Bile Herculane is included in the category of national interest touristic
resorts.
Bile Herculane resort has a comparative advantage due to the location and it is
placed, from cultural point of view, in an area where there merge the culture of
Banat, Oltenia and Transylvania. From geographical point of view it is close to the
border of Serbia, at approximately two hours distance from Traian Vuia
Intrenational Airport, and at 40 minutes away from Orsova, the entrance point
from the Danube
Touristic attractions
From the constructions point of view, the urban development dynamics shows the
following dynamics:
Constructions analysis
statistics)

(constructions/tourism

Conclusions
Despite increasing the
number of constructions
in
the
area,
on
comparing
to
the
number of tourists who
come yearly, one can
notice a diminishing of
the flow. The conclusion
is that the construction
direction in the are is
not, at all times, the
right one. The number
of accommodation units
increases,
but
the
quality of the health
care and the trained
personnel decreases.
Through the project to
be implemented, both
through the Institute
that
envisages
personnel training, and
through the Integrate
Physiotherapy
Centre,
we intend to launch a
new type of therapy in
Romania, in an area
with a history in the
field,
to
raise
the
standard both as
contemporaneous
architectural emblem
and as type of health care.
(Arch. stud. Ciurea Ioana) (guiding professors: arch. Mircea Chira, arch. Dan Dinoiu)

July 2012

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

(Integrated Health Centre in Bile Herculane)

Figure 21. Constructions statistics in tourism. Source: Licence degree paper 2012
Physiotherapy Centre in Baile Herculane arch. stud. Ciurea Ioana
The Bile Herculane resort stands for a major benchmark on national level, from
the point of view of geographic location, for the appealing environment and
mountain-temperate climate, for its active and valuable balneoclimateric (spa)
resources and, the expertise and diversity in the successful health care of a wide
range of disorders and diseases, with the help of natural procedures. The
cultural-historical values are well-known not only at national level, but they are
still mentioned in some international touristic guides. Despite all these, the
health care equipments are, most of all, aged, and the medical personnel, fewer
and fewer in number, is looking for better paid working places in similar
localities, or, most of all, abroad.
The historic buildings especially hotels and health care centres, with high
potential and heritage value, are degrading not only due to natural causes, but
also due to property-related issues (transfers, obstructions etc.), to the lack of
funds, to issues related to the modernization and maintenance costs (especially
regarding the thermal heating during the cold season), mismanagement and
poorly trained personnel.
The management of the heritage constructions, the historical development at
micro-management level and the property structure complexity seem to actually
hinder a mutual approach. The situation is similar to the one in Domogled Valea
Cernei National Park. One solution would be to establish a new management
structure under the Town Hall management and a public/private partnership for
tourism, with a board and executive attributions for creating a corporative
identity at regional level (signalectics, harmonizing information between Bile
Herculane and Domogled National Park) and marketing.
A major aspect in the hotel infrastrucure with implications on the economic
situation is related to the heating issue. Not only that the new buildings have to
respect new building standards, the thermal rehabilitation and the restoration of
ancient buildings needs stimulated, but the municipality has to put back into
service the central heating system. The first step should include the hotels.
According to the European SPAs Association (ESPA), the fundamental framework
for the SPA industry is, first of all, the use of natural resources (including here a
healthy climate), combined with a significant contribution through medical care
and a complex approach of therapeutical visits (Human Geographies Journal of
Studies and Research in Human Geography, 2011, 5.2.; p. 41-56);
In order to motivate foreign tourists to visit SPAs and for the latter to become a
secondary attraction, it is necessary to (re)create other factors, such as
rehabilitation of the historical urban fabric and to use hinterland with its
valuable and beautiful landscapes (as it is the case in Sibiu).
For Bile Herculane to be able to offer a complex SPA and tourism system, it is
necessary for Bile Herculane not to be considered isolately, but also to take into
consideration components that include the 3 counties in the influence area of
Bile Herculane, its hinterland and to involve key-actors in order to create a

July 2012

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

mutual approach (therea are actually estimated about 8 rural communities and 3
towns).
Main development aspects
In the last years, through efforts made by the local government and by some
entrepreneurs, Bile Herculane benefit of important financing for repairing the
urban infrastructure and for rehabilitating public and private historical buildings.
Besides this, new boarding houses and villas have been built.
On the level of strategic planning, a new General Urban Plan for Bile Herculane
is being elaborated, correlated with relevant economic development and
territorial strategies. The resort intends to reborn, and the local government
began the demarche for bringing together the change agents, since they are
the engine for capitalizing the benefits, efforts and opportunities in a conjugated
effort.
The strategic approach of strategic development and potential, as well as
regional integration and planning effort that followed 2005, generated genuine
projects and actions, as well as finalised or under elaboration programmes and
strategies that pursue to counteract the negative trends, to overpass above
mentioned obstacles and to provide sustainability in Bile Herculane. At this very
moment the General Urban Plan for Bile Herculane is being elaborated.
During 70ies and 80ies, Bile Herculane turned from a medium scale touristic and
health care town into a large scale touristic project, with over 5,000 beds. Today,
Bile Herculane attempts to make this basis viable from the economic point of
view, by maintaining and adapting it to the new requests of the international
tourism market. The health care vouchers system, which is still active, partially
covers the expenses related to the hotel maintenance and functioning, but do not
represent a financing source for touristic basis development.
Thus, on regarding the strategic approach of tourism and integrated urban
development, the following main aspects need to be taken into consideration:

(i)

In order to develop the resort from the point of view of touristic connexions,
the resort must be located in the region, not just as a town in Cara-Severin
county, but also as part of Mehedini county, since Domogled Valea Cernei
National Park, where the tourism industry from this area is anchored, covers
wide areas in both counties and the northern side of Gorj county. At smaller
scale it is the case with the resort hinterland, since local development
needs to be approached, in correlation with the working force pool, the
supply and the local industry;

(ii)

On regarding the types of tourism that can be practiced, there has to be


achieved a touristic marketing plan that would help (1). establishing the role
of a SPA tourism and other cultural activities and collateral backpacking for
the economic development of the resort and (2). the financing and
development capacity for rehabilitation, preservation and protection of the
natural and built heritage.

The development trends are related to increasing the attraction degree in the
town in order to ensure a balanced boost, to avoid space disparities in order to
increase the capacity of attracting and maintaining a certain number of tourists,

July 2012

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

as well as to raise the satisfaction degree in the community. In order to achieve


all these, we have to:
1. Develop a competitive touristic sector through specialized medical and
hospitality services, able to continuously attract tourists and investments.
2. Let the business community get involved in tourism, in activities for
protecting the built heritage and the environment.
3. Generate a cooperation between the touristic sector and the community in
Bile Herculane, in order to obtain mutual benefits by creating working places,
especially for the young.
4. Develop the grocery sector, of slow food type, thing that would generate
positive effects on the agricultural activities in the peri-urban area of the resort.

July 2012

SWOT Matrix
STRENGTHS
Location and accessibility
Favourable location in the region
Located in Domogled Valea Cernei National
Park
Connectivity and accessibility (direct and/or
indirect) by all transportation means

WEAKNESSES
Cooperation in the territory and
urban connectivity
Weak interaction with the neighbouring
areas
Urban fragmentation between the town
neighbourhoods

Environment and natural resources:


flora, fauna, climate
Valuable and non-polluted natural
framework and bio-climate
The existence of renewable resources (wood,
wind, sun) that can be used for a local
heating system

Infrastructure / Energy
Non-modernized, discontinuous
infrastructures
Poor heating in dwellings and hotels
Deficient waste management
Insufficient parking places

Support infrastructure and economy


Developed commercial and services
networks
Financial banking institutions
Infrastructure projects under implementation
Infrastructure and active and
acknowledged touristic products
Specific infrastructure for tourism
Structures for spa, thermal and balneary
tourism, open air sports, leisure
European cultural heritage
Valuable and representative historical
monuments
Highlighting historical periods that
influenced the resort development (the
Roman Empire, the Habsburg Monarchy)
Diversity in natural health care
The presence of valuable thermal waters
with curative effects (inexhaustible
resources)
The great number of successfully treated
disorders
Local identity
Unaltered local customs and traditions
Hercule brand
Local government and participation for
the integrated development of the
resort
Commitment from the local government for
tourism development
Support from the community and the private
sector

Local economy / Human resources


Low economic diversity
Insufficient exploitation of local resources
Gap between school training and labour
market Young people and specialists are
leaving
Lack of qualified personnel in balneary
tourism, food services and
accommodation
Lack of a touristic marketing strategy and
need for using IT technology in marketing
Heritage / Culture
Lack of investments for rehabilitating the
historical centre and the big hotels.
Insufficient cultural activities and lack of
adequate rooms for events.
Lack of unitary signalectics and
information system.
Tourism
Old entertainment and health care centres
and equipments
Limited number of accommodation units
Weak awareness of the economic benefits
of tourism
Short touristic season
Lack of activities / evening entertainment
Public management
Lack of collaboration between Park and
Forest District
Unsolved property-related issues
Deficiency in applying the legislation in
force (warnings, fines, taxes etc.)
Slow reply on financial mechanism and
initiatives implementation
Civil society
Poorly developed associative culture

OPPORTUNITIES

THREATS

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Heritage
Revitalizing public spaces and cultural
objectives
Touristic attractions diversification and
increase (both internally and externally)
Human resources
Developing local human resources in highly
specialised fields
Environment / Tourism / Sport
Promoting performant touristic products
throughout the whole year (4 seasons)
Performant development of the SPA sector
Revitalizing human sports
Increasing the number of holidays / tourists
Including the resort in the European touristic
networks of places with thermal waters and
SPA
Local economy / Local development
Involving hinterland localities in the
economic / touristic development process
Exploiting European funds / EU assistance
Local government and support
Supporting initiatives that genuinely lead to
increasing the inhabitants standard of living
Using financial instruments (municipal
bonds, loans etc.) as sources for the local
budget and diversifying the sources
(projects, private sources, taxes)
Implementing an attractive system for
touristic licences

July 2012

Heritage
The heritage degradation /destruction
High loss of the town attractions
Infrastructure and energy
High costs of energy / fuel
The impossibility to achieve an adequate
heating system for dwellings and hotels
Human resources
Highly specialised personnel (guides,
alpinists, balneologists, kineto-therapist
etc.) is leaving
Tourism
Health care vouchers addiction
New competitive destinations which are
(more) affordable comparing to Bile
Herculane
Local economy / Local development
Economic instability
Continuing the economic decline
(constructions, hand-made activities)
Difficulties in co-financing projects
Minimum investments in marketing
Local government and support
Failure and delay in raising enough funds
for the projects financing
Increased competition at regional level on
resources and co-financing
Mismanagement at local level: difficulties
in
correlating
and
coordinating
responsibilities

Development strategy
Strategic vision and objectives
The actors involved in the project consultation and elaboration process provided
priority support to the development based on the potential and expertise of the
resort balneary tourism. Likewise, there was highlighted the need to re-integrate
the resort in the European family of spas, as well as to retrieve the previous glow,
grandeur and attractivity, where the community and the dynamic forces of the
town would find active roles and places.
The development vision creation process brought, to the foreground, the tourism
as main contributor for the economic, social, cultural and environmental lasting
development in Bile Herculane resort. Another important element is the
collaboration with similar European resorts. A third fundamental factor in the
future development stands in the complementary actions for the heritage
protection and the development of the human resource, able to ensure quality
touristic services. The development final adopted vision synthesises the
previously mentioned attributes, as follows:

Bile Herculane belongs to the European family of spas,


providing health and beauty care centres within a
natural environment and a unique cultural heritage.
Strategic development objectives derived from vision:
First strategic objective
Nature and community: Life quality improvement and careful exploitation
of natural and anthropic resources
Second strategic objective
Tourism in the mythology of Bile Herculane town: preservation and
exploitation of natural and built heritage for developing balneary tourism
Third strategic objective
Citizens and government: strengthening the local government and
allowing citizens to participate in the decision-making process
For each of the three strategic objectives, there are stated the following specific
objectives:
First strategic objective
Nature and community: Life quality improvement and careful exploitation
of natural and anthropic resources
Specific objectives:
1.1. Connecting the town to the transport and communication networks, as well
as to touristic highways and sea roads
1.2. Diminishing territorial disparities on the citizens access to utilities and
quality services
Second strategic objective
Tourism in the mythology of Bile Herculane town: preservation and
exploitation of natural and built heritage for developing balneary tourism

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Specific objectives:
2.1. Promoting specific urban infrastructure, based on technology and ECO
culture, by exploiting the regional location and the natural resources advantages
2.2. Exploiting and promoting Bile Herculane within the European network of
Spas
Third strategic objective
Citizens and government: strengthening the local government and
allowing citizens to participate in the decision-making process
Specific objectives:
3.1. Improving management and organizational culture on the town government
3.2. Developing a territorial cooperation partnership

Sectoral programmes (SP) and projects


Strategic and operational arguments for the projects support
Additional to the strategic documents elaborated until this moment by the
decision-making authorities and the ones made by the local community, the
present document approaches the step-by-step, active, strategic urban
eco-development scenario thought on touristic development; the document
focuses on an integrated package of programmes and projects that envisages,
first of all, to sustain this economic structure and its support infrastructure.
This package represents an answer to the elements mentioned in the SWOT
analysis, to the key-aspects identified by the analysis of the present state of facts
and, also, to the strategic objectives for a previously mentioned lasting
integrated development. For each Sectoral objective there is elaborated an
integrated set of programmes and projects, intended for the development
objective sand challenges of that very domain. The programmes have a Sectoral
character, while the projects are punctual, space located and address a specific
problem.
The projects find support in the local government decision, are sustained by the
General Urban Plan under elaboration, by Cara Severin County Planning for
Territory Arrangement, by the Lasting Development Strategy of Bile Herculane
Town for the period 2009-2015, as well as by strategies and studies elaborated at
local and regional level. The proposed projects are the result of the workshop that
took place on 18th of March 2012 and the public consultations on 7 th/8th of March
and 25th of April 2012 (see Annex Meeting Report April 25 ).
List of Sectoral development projects (SP)
SP 1. Increase the town accessibility and impact in regional and
international context
1.1. Programme for increasing accessibility and mobility for the socioeconomic development
1.2. Programme for accomplishing an adapted, ecologic and integrated
transport according to the local conditions and the local beneficiaries and
visitors (tourists) needs

July 2012

10

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

1.3. Programme for developing the information infrastructure (IT)


SP 2. The town development, that is the inhabitants and tourists resort,
by preserving the specific urban fabric and improving the equipment
and the urban services in harmony with the environment
2.1. Information programme marketing for tourism and local applied
entrepreneurship
2.2. Programme for stimulating the balneary touristic industry
2.3. Programme for developing touristic products and attached services
2.4. Programme for supporting the local economy, products and producers
2.5. Programme for stimulating the small and medium enterprises that
develop commercial and touristic services
2.6. Programme for human resources developing and training
SP 3. Developing the productive (efficient) town, based on performant
services, as well as on direct and attached touristic products
3.1. Wide programme for dwellings rehabilitation and management and
urban infrastructure for utilities
3.2. Programme for ensuring health services social infrastructure
3.3. Wide programme for arranging and rehabilitating the public urban area
SP 4. Recovering the attractiveness degree and the historic
acknowledgment by exploiting the exceptional natural and built
heritage and by integrating Bile Herculane in the elite networks of
European resorts
4.1. Programme for rehabilitating the built heritage
4.2. Programme for rehabilitating and recovering the public heritage areas
4.3. Cultural events programmes
4.4. Programme for protecting the natural heritage for the tourism support
SP 5. Increasing the operational capacity in public and touristic
management, strengthening the cohesion and the citizens participation
in the decision-making process
5.1. Programme for strengthening the local government capacity
5.2. Programme for improving the local public finances management
SP 6.
Accomplishing an efficient system for cooperating with the
neighbouring towns
6.1. Programme for attracting finances on territorial local development from
the Common Strategic Framework Fund of EU 2014-2020
6.2. Common programme for identifying and insuring marketing-promotion
of local brand products

List of projects according to the plan for integrated development


programmes

SP 1. Increasing the town accessibility and impact in


international and regional context (Programmes 1 and 2
are correlated)
1.1. Programme for increasing accessibility and mobility for the socioeconomic development, and

July 2012

11

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

1.2. Programme for accomplishing an adapted, ecologic and integrated


transport according to the local conditions and the local beneficiaries
and visitors (tourists) needs
1.1.1. Integrated transport project for Bile Herculane:
Description: Traffic study for Bile Herculane; the study results for the traffic
transformation: accomplishing the intermodal transport and the parking places,
the routes of the transportation means, locating the bicycle lanes, the type of
transportation for an ecologic transport, arranging crossroads and related urban
furniture
Description: Arranging an intermodal centre at the town entrance comprising
parking for the tourists vehicles, minibuses and the tourists buses, as well as for
bicycles; the centre will include an area for the transportation mean traffic
towards the town; at the entrance there will be an electronic tablet showing the
number of existent spare places, as well as the appointed parking place; the
intermodal centre will have information points, waiting areas, toilets and rooms
for recreation and rest.
Description: Ecologic public transport in Bile Herculane Vehicles that use
green fuels (biogas, ethanol from agricultural biomass, biodiesel, hybridelectrical power and ethanol). Building fuel stations for electric vehicles.
1.1.2. Rehabilitation of NR 67D on a length of approximately 25 km to
improve the traffic flow in Bile Herculane
Description: Pecinica Street L = 1.4 km
L = 3 km between Cardinal Boarding house and the Electric Plant Bridge
Description: Rehabilitation of Valea Cernei street between the Electric Plant
Bridge and km no 14 (the boundery with Mehedini county) length L =
approximately 9.6 km
Rehabilitation between Km no 14 and Km no 25, L = 11 km
1.1.3. Via Ferata project
Description: Accomplishing a metallic ladder for tourists, a ladder fastened on
the rocky wall, with different difficulty levels.
1.1.4. Feasibility study for achieving cable transport
Description: The starting point for the proposed project is across the street from
the Water plant, where there was, once, a funicular railway for forestry, and the
stop is on Domogled mountain.
1.3. Programme for developing the information infrastructure (IT)
1.3.1. Setting out the internet network
Description: Although at this very moment there is Internet connexion for public
and domestic consumers, the project intent is to achieve an underground
network and to organize WiFi public areas, including in the touristic information
points. It is suggested for the project to integrate with the road infrastructure
works, as well as with the signalling project for itineraries.

SP 2. The town development, that is the inhabitants and


tourists resort, by preserving the urban specific fabric
July 2012

12

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

and improving the equipment and the urban services in


harmony with the environment .
2.1. Information programme marketing for tourism and local applied
entrepreneurship
2.1.1. Achieving the resort marketing and promotion strategy by
exploiting cultural, natural and balneary resources
Description: Strategy will use / benefit of a special IT application, specially
developed for obtaining the best information dissemination and maximum
capitalization of impact.
2.1.2. Arranging an information centre for tourists, attached to the
information centre in Domogled Valea Cernei National Park.
Description: The information centre will offer tourists supplementary and
updated detailed information both on the resort and on the national park, on the
spot. At this moment, the location suggested by the Town Hall is between Bile
Herculane Police premises (str. Castanilor nr. 15) and the Primary School
premises.
2.1.3. Creating a touristic homepage on the Town Hall website
Description: This homepage will include all types of useful information (in the
first instance in Romanian and English) and links towards operators, agents and
collaborators in the public and private sector, as well as information on the
heritage. The information update will be made on time, periodically, on taking
into consideration state of facts and events. Likewise, the homepage will include
a tourists forum.
Nota bene: Projects 2.1.1, 2.1.2 and 2.1.3 are correlated
2.1.4. To achieve a book with the traditional recipes in the area and to
promote them in the public local and regional food services
Description: The following products are the traditional / specific food in the
area:
The brandy of Banat, the blueberry brandy
The Banat salad with oyster mushroom, the stew with oyster mushroom
Herculane still water, which is bottled at Baile Herculane Factory
Soceni bread
Home-made noodles
Traditionally-made pork dishes (smoked): dry sausages, sausages, hogs pudding,
black pudding, ham etc.
Some of the traditional menus: "zoup with home-made noodles", "plum gugui"
(some type of round plum-donuts), "pigs incinatura" ("pigs dole"), pancakes with
blueberries gem etc
2.1.5. Creating a theme route for observing the nature (local flora and
fauna)
Description: The route identification and arranging will be made together with
Domogled Valea Cernei National Park management.
2.2. Programme for stimulating the balneary touristic industry

July 2012

13

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

2.2.1. Balneary health care centre with Integrated Physiotherapy


Institute (IPI)
Description: By establishing an excellence centre, the project intends to bring a
new category of tourists to the resort, tourists interested in receiving health care
services, completely new among the Romanian Spa services, to join the group of
European high qualification professional training institutions and to use both
human and natural resources by achieving the following objectives:
to establish a health care centre for artistic, integrated balneary-physical
therapies
to accomplish training courses, artistic camps, relaxation park
to open a restaurant / nourishment with bio-dynamic farm products
to stimulate and collaborate with ecologic farms in the area.
Functional stages and estimated costs for IPI:
first stage: IPI with didactic basis for theory and practice and 15
accommodation places, on a surface of approximately 350 sqm (costs
400,000 Eur).
Second stage: restaurant, health care basis, 20 accommodation places,
approximately 700 sqm, (costs 800,000 Eur)
third stage: another 20 accommodation places (costs 300,000 Eur)
2.2.2.
Permanent
laboratory
for
monitoring
parameters of the diet factors in Bile Herculane

physical-chemical

2.2.3. Rehabilitation and arranging Scorilo Spring for touristic purposes


2.2.4. Rehabilitation and modernization of the touristic basis for
accommodation, food services and existent health care centre (existent
hotels)
Description: The project will become an integrated part in the General Urbanism
Ruling of GUP Bile Herculane and in other regulations and initiatives issued by
Bile Herculane Town Hall, while respecting the legislation in force.
2.2.5. Rehabilitation of existent boarding houses (accommodation
places, food services)
Description: The project will coordinate the rehabilitation of already existent
private small food services and accommodation places (boarding houses, villas),
for including them in the acceptable services category of standards (touristic
services, accommodation, food services, equipments, sanitary norms etc.).
Likewise, a detailed ruling will be elaborated, ruling on the standards that all
boarding houses in Bile Herculane must comply with. This ruling will be debated,
agreed by economic agents and owners and will become an integrated part of
the future ruling of GUP.
2.2.6. Completion of the rainwater catchment area/infiltration that
generates coolness to Hercules Spring and for achieving ECOSPA Centre
Description: The project will lead to completing to the geothermal source on a
distance of about 100 metres and will include soil excavation and arranging
saunas for health care purposes. Preliminary, a geological project will be made
(project authorised by the National Agency for Mineral Resources) that will
include a system for monitoring the thermal water temperature, as well as an
impact study on the environment.

July 2012

14

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

2.3. Programme for developing touristic products and attached services


2.3.1. Building a minigolf field
Description: It is necessary to build a minigolf course (18 tracks), possible to be
placed close to Diana Hotel, in order to diversify the recreation for a wide range
of interested people, very close to hotels complexes.
2.3.2. Accomplishing a bowling alley
Description: The same as the minigolf course, the bowling alley may be placed
close to Diana Hotel.
2.3.3. Achieving the touristic route Wandering by carriage
Description: The project includes a previous study on the traffic, attraction
points, estimated resources and costs. The initially suggested route: "Railway
station Historical centre" and "Historical centre Valea Cernei (7 Springs)".
2.3.4. Arranging mountain routes for cyclists
Description: The routes identification and arrangement will be done together
Domogled Valea Cernei National Park management.
2.3.5. Arranging two centres to rent transportation means for recreation
(bicycles and carriages of the period)
Description: The project will be achieved in correlation with projects 2.3.3. and
3.3.1.
2.3.6. Achieving a network of backpacking routes and open air sports
Description: The routes identification and arrangement will be done together
Domogled Valea Cernei National Park management.
2.4. Programme for supporting economy and local products and
producers
2.4.1. Opening certified farms for the area specific products
Description: A study has to be elaborated, to make an inventory of all farms,
small factories and bakeries, to analyse the opportunity of establishing this type
of units areas closer to Bile Herculane, such as: Mehadia, Toplet, Plugova,
Cornereva, Bogaltin.
At this moment, at the farms in the area there are processed and sold dairy
products (milk, hard cheese and other products), there is a butchery that
produces / sells traditionally meat products (dry sausages, black pudding, Banat
ham etc.)
2.4.2. Arranging an agricultural-grocery market for local producers
Description: In a first stage, the existent market will be rearranged and
modernized, market located on Strada Trandafirilor (at approximately 200 m from
Hercules High-school).
2.4.3. Areas for storing, processing and selling traditional local/regional
grocery products
Description: There need to be identified adequate and properly equipped areas
close to the market and/or in other production areas.
2.4.4. Areas for production and support for building a location for
storing and processing wild berries Description: Correlated to 2.4.3.

July 2012

15

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

For the project proposals 2.4.3. and 2.4.4., the possible locations are Lunca
Topletului (Toplet Meadow n.t.) and Lunca Mehadiei (Mehadia Meadow n.t.),
which are under Baile Herculane local government (Lunca Mehadiei, from Bile
Herculane Railway station, about 4-5 km towards Mehadia, until PECO, Petrom
gas station; Lunca Topleului, towards Toplet, from Baile Herculane Railway
station, about 4-5 km, until very close to Iardastita)
2.5. Programme for stimulating the small and medium enterprises that
develop commercial and touristic services
2.5.1. Rearranging the ground floor of the buildings in the Downtown
Historic Area, that develop en-detail commercial and consuming
activities (confectioners, souvenirs handmade and cultural products
etc.)
Description: The project will include, in a first stage, a survey and will pursue to
clarify and solve out all property-related litigations.
2.5.2. Opening small/family shops for inhabitants and tourists services
Description: Correlated to 2.5.1.
2.6. Programme for human resources developing and training
2.6.1. Training centre for those who develop activities in tourism and
touristic services, attached to tourism: (medical) guides, foreign
languages, etc. according to COR (Classification of Romanian
Professions)
Description: Located in Hercules High-school building
2.6.2. Developing specialised secondary education (High-school)
tourism workers, physiotherapy and massage
Description: Located in Hercules High-school building
2.6.3. Arranging a laboratory that is practical training for the pupils in
tourism classes at Hercules High-school
Description: Located in Hercules High-school building
Nota bene: Projects 2.6.1, 2.6.2. and 2.6.3 are correlated and are part of the
human resources development / continuous training programme.
2.6.4. Experience exchange with institutions from abroad that develop
touristic activities and partnerships for mutual programmes.
Description: Correlated to 2.1.1.

PS 3. Developing the productive (efficient) town, based


on performant services, as well as on direct and
attached touristic products
3.1. Programme for dwellings rehabilitation and management and for
urban utilities infrastructure
3.1.1. Moving to the underground of all medium and low power
networks on all streets in the historic downtown

July 2012

16

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Description: all medium power networks are moved to the underground


(Pecinica neighbourhood, L= approximately 5km) and the low power networks
are moved to the underground in the historic downtown, L = approximately 2 km
3.1.2. Implementing the project Integrated Waste Management System
in Bile Herculane
Description:
Public information and awareness campaign for tourists (on waste
management) and for inhabitants (all types of waste) in order to reduce
the quantity of wastes, to separate recyclable materials and biodegradable
wastes at the source;
Arranging selective collecting points at the source;
Closing urban inadequate wastes storehouse (envisaged activities:
covering the storehouse with rich soil; plantation of specific raw material;
achieving monitoring wells)
3.1.3. Elaborate a study for assessing the energetic potential in
Herculane
Description: The study will include solutions for using renewable resources,
cost-benefit analysis and environment impact analysis. Several options1 will be
taken into consideration: (a) solar energy use (solar board hot water,
photovoltaic boards electrical energy); Herculane is situated in the solar V
radiation area, with a solar radiation intensity < 1200 kWh/m 2/year; (b) wind
energy use wind yearly medium speed at 50 m above ground 6-8 m/s; Cara
Severin county is the best location for the study; (c) geothermal heat pumps
Herculane is mentioned as interest area for geothermal applications, especially
for geothermal heat pumps; (d) biomass Cara Severin county is mentioned to
have energy potential from forest biomass. The biomass can be used either as
sawdust for pellet thermal heating, or as biogas; (e) transformation (after closure)
from inadequate wastes storehouse into biogas source; (f) natural gas.
3.1.4. Study on the capacity of thermal-saline and thermal-sulphurous
springs in order to expand the network at the town level
Description: The study has to update analysis and studies made in time, in
order to assess measures that need to be taken for ensuring the existent services
and to appraise the possibility for extension and for comprising other consumers.
3.1.5. Photovoltaic plant for producing electric energy by converting the
solar energy in Baile Herculane
Description: The project stands in fitting photovoltaic boards, connected to an
invertor, with all accessories included (electric cables) and an electric counter for
measuring the energy produced and delivered into the network. The photovoltaic
solar boards are used for turning solar energy into electric energy, by ensuring
the energy necessary for the well functioning of social-administrative buildings.
3.1.6. Using renewable sources for street lighting on all the streets in
the town (by using photovoltaic boards)
Description: On following the energetic study conclusions, the street lighting
will be modernized. The suggestion is to use street lighting pillars with LED light
bulbs, photovoltaic boards etc.
1

Source: Study on assessing the existent energetic potential of the renewable energy sources in Romania
ICEMENERG, 2006

July 2012

17

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

3.1.7. Thermal rehabilitation of blocks


Description: The following works will be performed for each unit (block to be
rehabilitated):
thermal isolation for external walls,
replacing existent external windows and doors,
thermal-hydroisolation for roofs,
thermal isolation for the basement platform,
repairing works on the envelope finishing
3.2. Programme for insuring health services social infrastructure
3.2.1. The ambulance centre rehabilitation and equipping
Description: The already existent ambulance service, located on: Str. Castanilor
nr. 23, approximately 200 m (across the street from the Primary School in Vicol
Park).
3.2.2. Polyclinic rehabilitation / support for the continuous care service
Description: In the already existent ambulance service, the same for 3.2.1
3.3. Complex programme for arranging and rehabilitating the public
urban area
3.3.1. Arranging ecologic parkings close to the Historic downtown and
the neighbourhoods (Pecinica and Zvoi), according to G.U.P.
Description: The ecologic parkings replace the asphalt in the vehicles parkings.
The surfaces of the former are closer to the nature, by reducing rainwater
leakings and polluting emissions, by diminishing the temperature on the surface
level and maintaining a green island in the crowded areas. By using special
frames, there results a regular turf, with mechanical qualities comparable to the
asphalt, the loading capacity being of 40 tons/m 2. The turf pavement is made of
plastic grid system with rigid cells filled with gravel, soil and grass.
Fitting ecologic pavement or grids
Placing borders to delimitate parkings
Arranging green areas by planting hedge and trees in the hollows between
parkings, in order to create pleasant surroundings.
3.3.2. Diversity rehabilitation and preservation of the specific urban
fabric in Bile Herculane:
Resort
Neighbourhood
Village
Description: The project intends to increase the town public attractions by
preserving rehabilitating the characteristic of the three historic types of fabric
and of the main functions that exist in Bile Herculane: spa resort, urban area
(Zvoi neighbourhood) and rural area (Pecinica), while existing a correlation and
a continuity in the street-urban infrastructure and a diversification and increase
in the quality of services on the whole town level.
A first stage includes the elaboration of urban documents and necessary studies,
the correlation with the other developing projects, as well as GUP provisions and
the General urbanism regulation (under elaboration).
3.3.3. Rehabilitation and extension of Bile Herculane Town Hall and the
attached area

July 2012

18

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Description: The project will focus on Bile Herculane Town Hall Building for
repairing and expanding it with an information citizens centre and the urban
rehabilitation of the neighbouring area, by opening an access path towards the
square and the connection to the downtown.
A first stage includes the elaboration of urban documents and necessary studies,
the correlation with the other developing projects, as well as GUP provisions and
the General urbanism regulation (under elaboration).
3.3.4. Arranging bicycle lanes in Bile Herculane for inhabitants and
tourists, according to GUP provisions
Description: The bicycle lanes will be placed on the road bed by delimitating
the lane between road bed and pavement through a safety railing, where the
infrastructure allows it.
3.3.5. Organizing an architecture and urbanism contest in order to find
a form for signalling the access to the resort (entrance gate)
3.3.6. Concluding Park Vicol rearranging projects
3.3.7. Redressing the flora on the alignment in the Historic Area
3.3.8. Redressing the public area in Hercules Square (Project
complementary to 4.2.4)
3.3.9. Arranging the public area (7 Springs area)
3.3.10. Urban furniture for arranging the public system of drinking
fountains for inhabitants and tourists
3.3.11. Arranging playgrounds for children, parks in the resort and
Zvoi and Pecinisca neighbourhoods
Description: Projects 3.3.5. 3.3.11. belong to the public area rehabilitation and
urban furniture repairing/modernizing activities. Each of the proposed projects
will have as fundament the relevant urban documents. (for instance 3.3.7 and
3.3.8. will take into consideration the provision of the Zonal Urban Plan
protected constructions area) and will be correlated to GUP and 3.3.2.
3.3.12. Arranging skating rink, sport grounds
Description: The proposed arranging will be based on speciality documents and
be correlated to GUP provisions
Skating rink location: Coronini Plateau
Sport ground/ sport facilities: building a multifunctional ground with synthetic
field behind the Romanian Commercial Bank, str. Castanilor nr. 13

PS 4. Recovering the attractiveness degree and the


historic acknowledgment by exploiting the exceptional
natural and built heritage and by integrating Bile
Herculane in the elite networks of European resorts.
4.1. Programme for rehabilitating the built heritage

July 2012

19

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

4.1.1. Zonal Urban Plan protected constructions area for the


Downtown Historic Area with the related Local Urbanism Regulation
(colours, finishing works, insertion of new constructions, forms typology
etc).
Description: Achieving a detailed intervention framework on the constructions
and the spare areas (public and private), in order to underlie the area
development both from functional and sensuous, in order to achieve a framework
suitable to tourism in an European thermal resort.
4.1.2. Arranging the area belonging to General Nicolae Cena History
Museum (in Villa Elisabeta) the museology project is complementary to
the developing restoration project
Description: Completion of restoration works for indoor spaces in Villa Elisabeta
and achieving a complex arranging project as museum for exhibiting objects
belonging to the heritage that are now in General Nicolae Cena History
Museum modern exhibiting manners, lighting, (physical and technical)
presentation
4.1.3.
Boards/signalling
historic
routes
for
cultural
tourism
(project+execution) all over the historical area, correlated to natural
heritage routes landscape in the protected area Nature 2000
Description: The project will have as basis the Zonal Urban Plan protected

constructions in the historic and will be correlated to wandering routes in


the protected landscape area, as well as historic, theme routes.
A resort specific identity will be created, visible for all types of boards
(explanatory, for tagging areas or buildings, for taking pavements or routes),
both from the material and the graphical point of view; the priority is for those in
the historic area and the ones on the resort entrance area.

4.1.4. Restoration of the Casino colonnade


Description: In order to support the image of the thermal resort, the built
heritage which are part of the public space must be restaurated at the same time
with the repairings of the attached heritage buildings (project integrated with the
restoration of the Casino and of Traian and Decebal Hotels); the Colonnade
restoration project will provide a safety character to this place and will state as
an important part cultural itinerary in visiting the resort, as the link between the
Town Hall area and the resort historic area.
4.1.5. Restoration/re-functionalization of the Casino building
Description: The aedifice with an eclectic architecture, built between 18621864, had a lot of functionalities, essential in revitalising the historic downtown
that exists today: show hall with over 350 places, an important foyer for
organizing various exhibits or events, restaurant, fair with 14 vaults, on the floor
there was the Silver room for gambling with roulette, the terrace covered
with a special fabric, covered hall for the communication between the two
symmetrically placed hotels.
A location with a branded image, whose restoration and re-functionalization for
developing loisir activities is a priority for the resort development politics.

4.1.6. Restoration of Traian and Decebal Hotels

July 2012

20

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Description: Integrated project for buildings that belong to the resort historical
framework and are a support for the public area, project to comprise various
stages safety stage for buildings, repairing the facades, refunctionalizing the
interior area while being restaurated.
4.1.7. Restoration The Imperial Austrian Baths
Description: Restaurantion and functional improvement project for the Baths
area necessary for rebuilding the resort health care capacity, as well as for
supporting the image of historical thermal resort; the project is pending until
having reglementated the legal status of the real estate.
4.1.8. Accomplishing a project for achieving and placing the statues of
the personalities that have marked the history of the town (Empress
Elisabeta, King Carol I)
Description: To highlight in the Zonal Urban Plan protected constructions the
central historic location, in order to achieve a cultural route of the personalities
who marked the history of the town. For creating the statues there will be taken
into consideration their location and there will be made on following a contest for
monuments on a public forum.
4.1.9. Achieving projects for highlighting the Roman archaeological
sites (vestiges restoration, street lighting, lay-outs)
Description: A study analysis will be performed, for all archaeological sites
under research, with the support of the Directorate for Culture and National
Heritage Caras Severin and, according to the existent field elements that can be
valued in-situ, there will be made restoration projects for the historical elements,
visiting routes and a site presentation or just a lay-out with the site
reconstruction, with complementary explanatory boards.
4.2. Programme for rehabilitating and recovering the public heritage
areas
4.2.1. Wandering path to lay out the banks of Cerna river from Red
Bridge (Podul Rosu) to Stone Bridge (Podul de Piatra) (coordinated with
embankment project for the existent Cerna river) while achieving an
architectural lighting on the laid out/rehabilitated banks.
Description: Integrated project for structural and landscape development of
stone walls, of stone stair ramps, for access/descend to the level of a wandering
path, parallel to Cerna river, created at a safety quota in case of a potential
increase of the water level. The landscape development project will comprise
fitting out the existent spontaneous flora and performing the lighting for vertical
stone walls, for the two bridges and the entire pedestrian path (project integrated
with the two bridges restructuring cast iron bridge and stone bridge)
4.2.2. Rehabilitation/restoration of Cast Iron Bridge over Cerna river
(already existent technical-economic documents)
Description: To perform restoration works for the metal decorations and
structural elements, to complete by emphasising the objective with the bridge
architectural lighting.
4.2.3. Rehabilitation/restoration of Stone Bridge over Cerna river
(already existent technical-economic documents)
Description: To perform restoration works for the structural elements, to
integrate them within the network structures that cross above Cerna river, to

July 2012

21

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

repair all initial decorations, to complete by emphasising the objective with the
bridge architectural lighting.
4.2.4. Rehabilitation of Hercules square (project + works execution)
Description: Integrated project for recreating the specific image of Hercules
square by organizing a contest and a project for fitting out the square
pavements, the monumental art elements (fountain, statue pedestal), the high
flora, the green area, the explanatory boards, at the same time with repairing the
facades of historical buildings (important part of the public area).
4.3. Cultural events programmes
4.3.1. Promoting materials for all types of cultural events (for instance an
illustrated calendar with cultural events)
4.3.2. The traditional town bands festival Lilac, what a beautiful
flower (Iorgovan, frumoas floare)
Description: To integrate this type of festival in an already existent
programme at regional/national and international level, in order to attract
a big number of tourists.
4.3.3. The documentary film festival
Description: To develop an opportunity study and to create the outline
schedule for this type of festival.
4.3.4. Programme for concerts near The Outlaw Cave (Grota Haiducilor)
Description: To develop an infrastructure-support project for the concerts
performance (access, lighting etc.), to develop the programme for concerts
for the whole summer season (on presenting it both on the resort web
page and on hard copy).
4.3.5. Theme balls in restaurated areas (i.e. The Casino)
Description: Documentation and creation of a theme programme for
launching a chain of specific events, in the areas to be restaurated
(programme for preparing and developing this kind of events).
4.4. Programme for protecting the natural heritage for the tourism
support
4.4.1. To implement the management project for preserving the
biodiversity in Domogled Valea Cernei National Park
Description: The project will be coordinated by ROMSILVA National Forests
Authority the management of Domogled Valea Cernei National Park, in
cooperation with Bile Herculane Town Hall, and includes the following:
Management plan
Theme routes
Public awareness
Visiting and information centre

PS 5. Increasing the operational capacity in public and


touristic management, strengthening the cohesion and

July 2012

22

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

the citizens
process.

participation

in

the

decision-making

5.1. Programme for strengthening the local government capacity


5.1.1. To establish a Management Unit for the integrated project
Description: At the present moment, within the Town Hall there is no
special unit for implementing development projects. This project envisages
to create this office, equipped with logistics and qualified personnel, that
would manage the Participatory Integrated Urban Development
programmes and projects, financed from its own funds or from grants.
5.1.2. Reorganizing the Town Hall personnel chart
functional operational in the new development context
Description: Correlated to 5.1.1.

for becoming

5.1.3. To attract management, marketing and tourism specialists etc.


Description: The personnel employed at this moment does not cover a
series of specialists, who will be needed for developing / monitoring the
projects implementation. The personnel will be attracted by offering
motivating salary and location, by respecting the transparency principles,
the chance equality etc., as well as the needs of the projects to be
financed. Likewise, there will be taken into consideration the work volume
and the period when there is a need for specialists.
5.1.4. Training for attracting European funds
Description: The personnel employed on the previous project needs
continuous training in general domains related to the project
implementation (project management, European financing), as well as in
specific domains (urban infrastructure, renewable energy, heritage
preservation). The project will include retraining integrated programmes,
developed throughout the whole period of PIUD implementation.
5.1.6. Reglementation of the property system
Description: According to the provisions in the documents adopted at local level
and the provisions in the legislation in force, the reglementation of the propertyrelated litigations will be accelerated.
5.2. Programme for improving the local public finances management
5.2.1. Increasing local incomes by pursuing and applying fines,
according to the legislation in force, for misdemeanours against
protected monuments
5.2.2. Technical programme for managing the Town Hall public and
private domain
Description: The project will be based on Programme 1.3, for creating a
data base at Bile Herculane Town Hall level and for respecting the public
information management.
5.2.3. To adjust local taxes and fees in order to correspond to the
different functional areas in the town

July 2012

23

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

PS 6. Accomplishing an efficient system for cooperating


with the neighbouring towns
6.1. Programme for attracting finances on territorial local development
from the Common Strategic Framework Fund of EU 2014-2020
6.1.1. To establish an intercommunity local development association in
the hinterland of Bile Herculane resort
6.1.2. To let the intercommunity association elaborate and adopt a
strategy for attracting communitary finances on the programming
period 2014-2020
6.2. Common programme for identifying and
promotion of local brand products

insuring

marketing-

6.2.1. To identify local branded products in the influence area of Bile


Herculane resort
6.2.2. To identify networks for distributing, selling and promoting local
branded products.

July 2012

24

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

List of projects organized according to programmes, applicant, period and financing

July 2012

25

Proje
Name of the project
Applicant
Implementation period
Financing
Project
ct
sources
assessment
Beginning
Completion
code
year
year
Priori
BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT
ty
1
2
3
4
6
7
8
1.1. Programme for increasing accessibility and mobility for the socio-economic development , and
5.2.
improving
the local
finances
management
1.2. Programme
Programmefor
for
accomplishing
anpublic
adapted,
ecologic
and integrated transport according to the local conditions and the local
5.2.1.
Increasing
local
incomes
by
pursuing
and
applying
fines,
Herculane LC
2012
2020
Local budget
beneficiaries and visitors (tourists) needs
according
to
the
legislation
in
force,
for
misdemeanours
1.1.1.
Integrated transport project for Bile Herculane
Herculane Local Council
against
protected
monuments
- Traffic
study for
Bile Herculane;
5.2.2. Technical
programme
for managing
the at
Town
public
Herculane LC
2013
Local
budgetof/
- Arranging
an intermodal
centre
theHall
town
2012
2013
Ministry
35,000 Eur
and
private
domain
MRDT
entrance
Regional
5.2.3. To
adjust local
taxes
and fees in
in Bile
order Herculane
to correspond
2014
2015
Local budget
- Ecologic
public
transport
to Herculane LC
2013
2016
Development
and/
3,000 RON /sqm
the
different
functional
areas in
the town
MRDT
Vehicles
that
use green
fuels
(biogas, ethanol
Tourism (MRDT)
6.1. Programme
for attracting
finances
on territorial
of EU 2014-2020
from agricultural
biomass,
biodiesel,
hybrid- local development from the Common Strategic Framework Fund
funds
electrical power and ethanol). Building fuel
2013
2015
Fuel station for
6.1.1. To
establish
an intercommunity
local development Herculane LC, LC in the
2013
Local budget
/ EU
15,000
Euro
stations
for electric
vehicles
EU/MRDT
electric
vehicles

association
influence area
funds
approximately
6.1.2. To let the intercommunity association elaborate and Herculane LC, LC in the
2014
2020
Local budget /
50,000 Eur
40,000
adopt a strategy for attracting communitary finances on influence area
MRDT
/ EUprivate
funds
EU
funds;
Ecologic minibus
the programming period 2014-2020
sources
approximately
65,000 Eur
6.2. Common programme for identifying and insuring marketing-promotion of local brand products
6.2.1.
To identify local branded products in the influence area Herculane LC, LC in the
2014
2015
Local budget / EU
5,000 Eur
1.1.2. of
Rehabilitation
ofresort
NR 67D on a length of
Herculanearea
Local Council;
2013
2016
EU/MRDT
Approximately
Bile Herculane
influence
funds
approximately 25 km to improve the traffic flow in
Cara Severin County
1,000,000 Eur/km
Bile
Herculane
Council; LC, LC in the
6.2.2. To
identify
networks for distributing, selling and Herculane
2015
2020
Private sources
5,000 Eur
(the lengthlocal
between
km 14
and 25 is in Mehedini
Mehediniarea
County Council
promoting
branded
products
influence
county)
Legend
1.1.3 First
Via priority
ferata (project to begin in the next 1-3 years)
Herculane Local Council
2014
2016
EU funds/ Local
10,000 Eur
budget
Second priority (project to begin in the next 3-5 years)
1.3. Programme
for(project
developing
the
infrastructure (IT)
Third priority
to begin
in information
the next 5-7 years)
1.3.1.
Setting out the internet network
Herculane LC
2015
2016
EU Funds
300,000 RON
2.1. Information programme marketing for tourism and local applied entrepreneurship
2.1.1.
Achieving the resort marketing and promotion strategy
Herculane LC
2014
2015
EU/MRDT funds
100,000 Eur
by exploiting cultural, natural and balneary resources
2.1.2.

Herculane LC
DVCNP

2014

Herculane LC

2014

Local budget

15,000 Eur

To achieve a book with the traditional recipes in the area


Private sector
and to promote them in the public local and regional
food services
2.1.5
Creating a theme route for observing the nature (local
Herculane LC
flora and fauna) including lay-outs
DVCNP
2.2. Programme for stimulating the balneary touristic industry

2015

Private sources

20,000 Eur

2.1.3

Arranging an information centre for tourists, attached to


the information centre in Domogled Valea Cernei
National Park (DVCNP)
Creating a touristic homepage on the town hall web
page

2.1.4

2.2.1.
July 2012

Balneary
health
care
centre
with
Integrated
Physiotherapy Institute (IPI)
- First stage: IPI with didactic basis for theory and
practice and 15 accommodation places, on a surface of
approximately 350 sqm

Private sector

2015

120,000 Eur

2015

2014

80,000 Eur

2020

Private sources

1,500,000 Euro

26

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project implementation graph


Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

1.1.1. Integrated transport


project for Bile Herculane
1.1.2. Rehabilitation of NR
67D to improve the traffic
flow
1.1.3. Via Ferata project
1.1.4. Feasibility study for
achieving cable transport
1.3.1. Setting out the internet
network
2.1.1. Achieving the resort
marketing and promotion
strategy
2.1.2. Arranging an
information centre for tourists
(DVCNP)
2.1.3. Creating a touristic
homepage on the town hall
web page
2.1.4. To achieve a book with
the traditional recipes in the

July 2012

27

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

area and to promote them


2.1.5. Theme route for
observing the nature
2.2.1. Balneary health care
centre (IPI)
2.2.2. Permanent laboratory
for monitoring physicalchemical parameters
2.2.3. Rehabilitation and
arranging Scorilo Spring for
touristic purposes
2.2.4. Rehabilitation and
modernization of the touristic
basis for accommodation,
food services and health care
centre
2.2.5. Rehabilitation of
existent boarding houses
(accommodation places, food
services)
2.2.6. Completion of the
rainwater catchment area /
ECOSPA Centre
2.3.1. Building a minigolf field
2.3.2. Accomplishing a
bowling alley
2.3.3. Achieving the touristic
route Wandering by carriage
2.3.4. Arranging mountain
routes for cyclists
2.3.5. Arranging two centres
to rent transportation means
for recreation
2.3.6. Achieving a network of
backpacking routes and open
airsports
2.4.1. Opening certified farms
for the area specific products

July 2012

28

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

2.4.2. Arranging an
agricultural-grocery market
for local producers
2.4.3. Areas for storing,
processing and selling
grocery products
2.4.4. Areas for production,
storing and processing fruits
2.5.1. Rearranging the ground
floord of the buildings in the
Downtown Historic Area
2.5.2. Opening small/family
shops
2.6.1. Training centre fro
those who develop activities
in tourism and touristic
services
2.6.2. Developing specialised
secondary education
tourism workers
2.6.3. Arranging a laboratory
practical training for the
pupils
2.6.4. Experience exchange
with institutions from abroad
that develop touristic
activities
3.1.1. Moving to the
underground of all power
networks in downtown
3.1.2. Integrated Waste
Management System
3.1.3. Elaborate a study for
assessing the energetic
potential
3.1.4. Study on the springs
capacity for expanding the
network
3.1.5. Photovoltaic plant for

July 2012

29

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

producing electric energy


3.1.6. Using renewable
sources for street lighting
3.1.7. Thermal rehabilitation
of blocks
3.2.1. The ambulance centre
rehabilitation and equipping
3.2.2. Polyclinic
rehabilitation / support for the
continuous care service
3.3.1. Arranging ecologic
parkings in the Historic
downtown and the
neighbourhoods according
to G.U.P.
3.3.2. Diversity rehabilitation
and preservation of the
specific urban fabric
3.3.3. Rehabilitation and
extension of Bile Herculane
Town Hall
3.3.4. Arranging bicycle lanes
3.3.5. Signalling the access to
the resort (entrance gate)
3.3.6. Concluding Park Vicol
rearranging projects
3.3.7. Redressing the flora on
the alignment in the Historic
Area
3.3.8. Redressing the public
area in Hercules Square
3.3.9. Arranging the public
area (7 Springs area)
3.3.10. Urban furniture for
arranging the public system
3.3.11. Arranging
playgrounds for children in
neighbourhoods

July 2012

30

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

3.3.12. Arranging skating rink,


sport grounds
4.1.1. Area Urbanistic Plan
protected constructions area
for the Downtown Historic
Area with the related Local
Urbanism Regulation
4.1.2. Arranging the History
Museum (in Villa Elisabeta)
4.1.3. Boards/signalling
routes for cultural tourism
(project+execution)
4.1.4. Restoration of the
Casino colonnade
4.1.5. Restoration/refunctionalization of the Casino
building
4.1.6. Restoration of Traian
and Decebal Hotels
4.1.7. Restoration The
Imperial Austrian Baths
4.1.8. Placing the statues of
the historic personalities
4.1.9. Projects for highlighting
the archaeological sites
4.2.1.
Rehabilitation/restoration of
Stone Bridge over Cerna river
4.2.2.
Rehabilitation/restoration of
Cast Iron Bridge over Cerna
river
4.2.3. Wandering path to lay
out the banks of Cerna river
from Red Bridge (Podul Rosu)
to Stone Bridge (Podul de
Piatra)
4.2.4. Rehabilitation of
Hercules square (project +

July 2012

31

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

works execution)
4.3.1. Promoting materials for
cultural events
4.3.2. The traditional town
bands
festival Lilac, what a
beautiful
flower (Iorgovan, frumoas
floare)
4.3.3. The documentary film
festival
4.3.4. Programme for
concerts near The Outlaw
Cave (Grota Haiducilor)
4.3.5. Theme balls in
restaurated areas (i.e. The
Casino)
4.4.1. Implementarea
management al conservarii
biodiversitatii - DVCNP
5.1.1. To establish a
Management Unit for the
integrated projects
5.1.2. Training for attracting
European funds
5.1.3. To attract management,
marketing and tourism
specialists ...
5.1.4. Reorganizing the Town
Hall personnel chart for
becoming operational
5.1.5. Reglementation of the
property system
5.2.1. Applying fines,
according to the legislation in
force local incomes
5.2.2. Technical programme
for the Town Hall

July 2012

32

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Project no / title

2012
Sem Sem
2
1

2013
Sem Sem
2
1

2014
Sem Sem
2
1

2015
Sem Sem
2
1

2016
Sem
2

Sem
1

2017
Sem
2

Sem
1

2018
Sem
2

2019
Sem Sem
1
2

2010
Sem Sem
1
2

5.2.3. To adjust local taxes


and fees in order to
correspond to the different
functional areas
6.1.1. To establish an
intercommunity local
development association
6.1.2. Strategy for attracting
communitary finances 20142020
6.2.2. To identify local
branded products in the
influence area
6.2.2. Networks for
distributing, selling and
promoting local branded
products
Legend:

July 2012

Project preparation stage


Project implementation stage

33

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Legend
1.1.1. Transport integrated project for Bile Herculane resort
1.1.2. Rehabilitation of NR 67D on a length of approximately 25 km to improve
the traffic flow in Bile Herculane
1.1.3. Via Ferata project
1.1.4. Feasibility study for achieving cable transport
1.3.1. Setting out the Internet network (hot spot)

July 2012

34

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Legend
2.1.5. Creating a theme route for observing the nature (local flora and fauna)
2.2.1. Balneary health care centre with Integrated Physiotherapy Institute (IPI)
2.3.1. Building a minigolf field
2.3.2. Accomplishing a bowling alley
2.3.3. Achieving the touristic route Wandering by carriage
2.3.4. Arranging mountain routes for cyclists
2.3.5. Arranging two centres to rent transportation means for recreation (bicycles and carriages
of the period)
2.4.2. Arranging an agricultural-grocery market for local producers
2.4.3. Arranging areas for storing, processing and selling grocery products
2.4.4. Areas for production and support for building a location for storing and processing wild
berries
2.5.1. Rearranging the ground floor of the buildings in the Downtown Historic Area, that develop
en-detail commercial activities
2.5.2. Opening small/family shops for inhabitants and tourists services
2.6.1. Training centre for those who develop activities in tourism and touristic services
2.6.2. Developing specialised secondary education tourism workers, physiotherapy and

July 2012

35

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

massage
2.6.3. Arranging a laboratory that is practical training

Legend
3.1.6. Using renewable sources for street lighting (by using photovoltaic boards)
3.1.7. Thermal rehabilitation of blocks
3.2.1. The ambulance centre rehabilitation and equipping
3.2.2. Polyclinic rehabilitation / support for the continuous care service
3.3.1. Arranging ecologic parkings close to the Historic downtown and the neighbourhoods
(Pecinica and Zvoi), according to G.U.P.
3.3.2. Diversity rehabilitation and preservation of the specific urban fabric in Bile Herculane:
I. Resort
II. Neighbourhood
III. Village
3.3.3. Rehabilitation and extension of Bile Herculane Town Hall and the attached area
3.3.4. Arranging bicycle lanes in Bile Herculane
3.3.5. Organizing an architecture and urbanism contest in order to find a form for signalling
the access to the resort (entrance gate)
3.3.6. Concluding Park Vicol rearranging projects
3.3.7. Redressing the flora on the alignment in the Historic Area
3.3.8. Redressing the public area in Hercules Square (Complementary project to 4.2.4)
3.3.9. Arranging the public area (7 Springs area)
3.3.10. Urban furniture for arranging the public system of drinking fountains for inhabitants
and tourists

July 2012

36

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

3.3.11. Arranging playgrounds for children, parks in the resort and Zvoi and Pecinisca
neighbourhoods
3.3.12. Arranging skating rink, sport grounds

Legend
4.1.1. Zonal Urban Plan protected constructions area for the Downtown Historic Area with
the related Local Urbanism Regulation
4.1.4. Restoration of the Casino colonnade
4.1.5. Restoration/re-functionalization of the Casino building
4.1.6. Restoration of Traian and Decebal Hotels
4.1.7. Restoration The Imperial Austrian Baths
4.1.8. Achieving and placing the statues of the personalities that have marked the history of
the town
4.1.9. Achieving projects for highlighting the Roman archaeological sites
4.1.2. Arranging the area belonging to General Nicolae Cena History Museum (in Villa
Elisabeta)
4.2.1. Wandering path to lay out the banks of Cerna river from Red Bridge (Podul Rosu) to
Stone Bridge (Podul de Piatra)
4.2.2. Rehabilitation/restoration of Cast Iron Bridge over Cerna river
4.2.3. Rehabilitation/restoration of Stone Bridge over Cerna river
4.2.4. Rehabilitation of Hercules square
4.1.3. Boards/signalling historic routes for cultural tourism (routes)

July 2012

37

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

4.1.3. Boards/signalling historic routes for cultural tourism (informative boards)

Legend
5.1.6. Reglementation of the property system

July 2012

38

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Legend
6.1.1. To establish an intercommunity local development association in the hinterland of
Bile Herculane resort
6.1.2. To let the intercommunity association elaborate and adopt a strategy for attracting
communitary finances on the programming period 2014-2020
6.2.2. To identify networks for distributing, selling and promoting local branded products
Located closely to the Danube river and to the borders with Bulgaria and Serbia
Strengthening the cooperation territorial relationships at micro-regional level

July 2012

39

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

The institutional framework for PIUD implementation


The general management structure
General elements: The suggested management structure for PIUD
implementation comprises two levels: the decision-making one with the
Coordination Committee, which, under the Mayors guidance, ensures the
implementation political commitment and the Coordination Unit, an executive
level which ensures the implementation step-by-step coordination.
Within the Coordination Committee, the Mayor, the Vicemayor, representatives of
the municipality and of the competent ministers, when case be it, are invited to
take part (depending on project and activity sector) in order to assure the
necessary coordination. The secretarial office at Town Hall level will ensure the
activities continuity and will provide all necessary documents.
The Coordination Team stands for the executive side in the Coordination
Committee, an entity created by the Mayor, for supervising the strategy
implementation for coordination the developing activities. This executive entity
and the Coordination Committee have to meet once every quarter for discussions
on the registered progress (from financial and physical/space points of view) and
the encountered hindrances. It is compulsory to make a yearly report. On
following the audit process, the report is published on the town web page. The
Committee meets at least twice a year or every time it is necessary.
Detailed elements: The Mayor of the town will implement PIUD. During the
implementation process, the Mayor will be assisted by the Coordination
Committee, that is:
Vicemayor
Representative of the local council
Representatives of the private sector
Representatives of the non-governmental sector
The coordination team structure, role and responsibilities
The Coordination Unit is the executive body and comprises:
The team leader
An expert in urban planning and management
A financial expert in real estates
A legal expert
Secretarial office
PIUD Coordination Unit must begin the activity with sufficient resources, such as
qualified personnel, equipment and town information organised in a data base
(developed step-by-step and updated). The main responsibilities are presented,
below, on four levels:
1. Coordination
To ensure that the objectives and activities in each project respect the
priorities stated in PUID. The main activity stands in setting up ToR for each
PUID project.
To ensure that all partners preoccupied in the projects implementation are
aware of their role and responsibilities in the strategy and in the relation to
other projects.

July 2012

40

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

To develop an efficient working plan for all actors involved in the projects
implementation process.
2. Executive tasks
To prepare/update the operational plan.
To coordinate with the public procurement and investment departments and
guide them for elaborating the necessary documents (for instance, urbanism
and construction regulation/legislation).
To monitor the implementation process from temporal and budgetary points
of view.
To support the qualified labour force development according to the standards
in the training programmes.
3. Supervision
To suggest adequate locations for the new constructions in coordination to
the provisions in GUP and ZUP protected construction area.
To analyse the site in order to make sure that the rulings, regulations and
safety measures have been respected.
To monitor, periodically, the projects accomplishment quality, in order to
make sure that all constructions are built on respecting the safety and quality
conditions.
4. Reports and documents
To prepare report formats, check lists and action directions for
facilitating/supplementing/documentation of the various foreseen activities.
To prepare the progress report for the Town Hall and the competent agencies.
To prepare monthly reports.
Detailing activities
The Coordination Unit will create a pluriannual planning document for PUID
projects, on stating each part involved in achieving this plan. The planning
document will describe the relation between projects and will indicate the
cooperation location and manner between each project, as well as the project
development period.
The Coordination Unit will initiate discussions between the authorities responsible
with the planned projects and will assist agencies in applying the actions for
improving the planned activities.
The Coordination Unit will monitor the activities progress and will assist during
the process for overpassing any hindrance that obstruct the application on time
of all agreed projects.
Twice a week, the Coordination Unit will organize meetings with the interested
parts, in order to disseminate the information obtained on progress and
financing.
Once a week, the leader of the Coordination Unit will participate at a meeting
with the Mayor, the Vicemayor and/or the Vicemayors, where the former will be
informed on the planned and developed activities, will inform the participants on
the encountered hindrances and the way how these will affect the planned
activities and will present ways for solving them out.

July 2012

41

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

Once every quarter, the Coordination Unit will report to the Board of directors on
the past and planned activities.
The yearly plan will guide the Coordination Unit and will comprise objectives for
the ongoing year. The plan will include reference values that will allow monitoring
the unit effectiveness.
Qualifications of the project involved personnel
The project Coordination Unit comprises an urbanist, a construction engineer, an
economist and a legal councilor. For the position of Director it is preferable to
have a person with expertise in implementing projects, a person who graduated a
course for Program Director (authorized by the National Council for Adults
Training) and at least 5 years working experience in managing complex
procedures and processes.
Conditions for obtaining financing or co-financing (the projects
competition within a precise fund)
The criteria for establishing the list of projects that require financing are the
following:
1. The proposed project is on the list of PIUD priority projects
2. The proposed project comes to continue the results obtained by a previously
co-financed project or another developing project
3. The project results lead to reaching the general objectives and to the sectoral
objectives in PIUD
4. The project has specific performance indicators which can be identified and
measured by showing the improvement of the existing situation, the urban
development in general and the tourism in particular
5. The urbanism documents for the area where the project will be developed
have already been approved (GUP, ZUP, ZUP protected area etc.)
6. The projects are based on a specific fundamented study (i.e. the projects on
transport and traffic infrastructure investments are supported by traffic studies)
7. The project has already clarified the property-related legal issues (land,
building)
8. From the point of view of technical-economic studies, the project is in an
advanced stage (feasibility study made according to Government Decision
28/2008)
9. Through the cost-benefit analysis, the project presents financial and economic
performance indicators

July 2012

42

BAILE HERCULANE / PARTICIPATORY INTEGRATED URBAN DEVELOPMENT

BIBLIOGRAPHY

The Lasting Development Strategy for Bile Herculane 2009-2015,


Framework document for the Lasting Development Politics in Bile
Herculane Town, Cara Severin county
Development strategy for The Regional Development Agency West,
http://www.adrvest.ro/attach_files/strategia.pdf
County Plan for the Waste Management, Cara Severin 2006-2013
Bile Herculane General Urban Plan (current information valid between
November 2011/January 2012; the documents are being elaborated)
Cara Severin County Planning for Territory Arrangement
Development
strategy
of
Cara-Severin
county
2007-2013,
http://www.cjcs.ro/strategie-2007-2013.php
Bile Herculane town data 2011
Blteanu Dorin, Herculane Arch beyond time, Vol. I 1887-2007, Vol. II
1896-2006

POOL OF EXPERTS
Mircea Mocanu Head of Socio-Economic Programmes UNDP Romania
mircea.mocanu@undp.org
Jim Flannery Technical chief consultant (UNWTO)
flannery_jim@yahoo.co.uk
Nicolae Taralunga National Coordinator of the Project
office@ihs-romania.ro
Simona Pascariu Urban planner (space planner)
simonamonicapascariu@yahoo.com
Bernd Paulowitz Economist Financing mechanisms for development
bpaulowitz@hisgis.net
Catalina Preda Built heritage expert
catalinadana.preda@gmail.com
Oana Luca Urban infrastructure expert
oana_luca@yahoo.com
Florea Trifoi Environment expert
ftrifoi@gmail.com
Mihai Marian, Carmen Saricu Legal experts
carmen.saricu@bostina.eu
Mihi Lupu Bile Herculane community rallying expert
mihaita.lupu@gmail.com
Dorin Blteanu Project assistant, Bile Herculane
marketing_herculane@yahoo.com

July 2012

43