Master of Management Studies (MMS)

Specialization International Business

*Terms & Conditions apply

Jain University
Jain Knowledge Campus
# 44 /4, District Fund Road, Jayanagar 9th Block
Bangalore-560 069
E-mail: enquiry@jainunivadmissions.com
web: www.jainuniversity.ac.in

THINK DIFFERENTLY TO MANAGE DIFFERENTLY

For Enquiries & Admission Contact
Mobile : +91 98860 95554 / +91 96866 55995 | Landline : +91 80 43430971
 Programme Overview

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This focused post graduate programme, in International Business combined with Creativity & Innovation
along with a foreign language, is the vital need from the industry-especially since there are as many Indian
companies aggressively expanding abroad as are global firms entering India.
Curriculum*
The Masters Programme in International Business ensures adequate focus on International business &
economics, along with introduction to a foreign language. Students would also be trained to gain a greater Semester 1
knowledge of related issues such as cultural barriers, international trade practices, brands and media, Management Concepts and Managerial Economics
ideation and creative expression, consumer insights, and business law. Quantitative Techniques
Financial Management
The aim of this programme is to provide students with comprehensive knowledge and practical skill-sets Accounting for Management
related to Business Strategy, Business Operations, Innovation & Creativity-all in the overall context of Business Oriented Computer Applications
International Business. Elective 1 - International Business Environment

Semester 2
Programme Name Medium of Instruction / Examination Financial Markets and Institutions
Master of Management Studies (MMS), English International Financial Management
Specialization International Business International Human Resources Management
Study Campus
International Marketing Management
Programme Code Jain Knowledge Campus Elective 2 - Project Management and Budgeting
053 # 44 /4, District Fund Road, Jayanagar 9th Block Elective 3 - International Trade
Bangalore-560 069
Degree Awarded
Semester 3
Master of Management Studies (MMS) Programme Advisor
Business Law and Ethics
Dr. Easwaran Iyer Business Policy & Strategic Management
Duration of the Programme
Elective 4 - New Media
2 years (4 semesters)
Elective 5 - Retail & Supply Chain Management
Elective 6 - Ideation and Creative Expression
Internship and Report

Semester 4
Eligibility Leadership and Its Practices
The minimum qualification required to apply is a Bachelors degree from a recognized university or Elective 7 - Trends in Brands and Business
equivalent with a minimum of 50% aggregate marks. Elective 8 - Multi-cultural Negotiations
Elective 9 - Brand Content and Media
Examinations & Assessments Elective 10 - Creative Planning and Insights
1. Internal tests Project Study and Report
2. Assignments
3. Seminar presentation *Subject to changes made by university.

4. Class tests
5. Preparatory theory and Practical examination
6. End term theory and Practical examination
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Career Progression Path*

Mid Level Advanced level

Industry Entry level (0-1 yrs exp.)
(3-5 yrs exp.) (5 yrs plus exp.)

Average Salary ` 200,000 - 500,000 ` 500,000 - 800,000 ` 800,000 +

Career Opportunities
Brand Executive Brand Manager Marketing Manager
During the last two decades the world has witnessed a sea change in international trade practices, processes Marketing / Brand Sales Executive Sales Manager Ganeral Manager Marcom
and behavior. Liberalization has opened new horizons of international trade for its huge potential market and Management Distribution Executive Logistics Manager Ganeral Manager Promotion
Marcom Executive Marcom Manager Media Manager
has also opened vistas of foreign markets for its diversified product line. Indias foreign trade is significant in
terms of volume and diversity. In 1991, Indias export was $18 billion which surged to about $200 billion by
the year 2009. Account Executive Account Manager Account Director
Account Planner Account PLanning Client Services Director
According to an estimate, 45% of the GDP is due to export and import. Indias total share in goods and services Advertising /
Media Planner Supervisor Account Planning Director
trade was 0.92% in 2003 which increased to 1.64% in 2008. Marketing Communication
Media Buyer Media Manager Brand Manager
Agency
Copy - writer Copy Group Head Creative Director
Studies have revealed that nearly 14 million jobs were created directly or indirectly as a result of augmented Visualiser Art Group Head Media Director
exports in the last five years. Also the EXIM (Export Import) policy provides for an export growth of 15% thereby
increasing the share of world trade to 1.5% from the existing 1%.
Head Sales
Brand Executive Marketing Manager
For achieving this objective, the Government has strengthened the foreign trade policy and set up Export Processing Head Marketing
Media House - Print / Programme Executive Sales Manager

*Terms & Conditions apply

Zones (EPZ), Special Economic Zones (SEZ), exemptions of duty and other measures. Thus, international trade TV / Radio / Web / Mobile Sales Executive Programme Manager
Business Head
Station Head
and business have tremendous scope in terms of employment and entrepreneurial opportunities in India. Content Executive Content Manager
Content Head

Self - employment Compensation can be unlimited

Partial List of Our Placement Partners*

*Terms & Conditions apply

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Campus Activities, Industry Visits & Study Tours

Seminar Seminar Industry Visit International Study Tour

Seminar Convocation International Study Tour Jainicia

Convocation Fun Trip Jainicia Prize Winners

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