Key Question:

What program resonates so much with Princeton students that the program
will be a key program for Princeton students?

Spread design thinking to Princeton student

Design thing for outside
Give Princeton something nobody else has

Fellowship learn for fellows, support from staff, career/academic oriented, paid position
Undergrad fellows no distinction between people here/SF

Schedule
Week 2
Primary research next week with IDEO, W-F

Week 3
Sensemaking of the research
We will be first point of feedback for the IDEO team

IDEOs methodology
IDEO always designs how theyre going to design insert program here

Going forward
Do interviews with as many people as possible
Second stage of research and help with brainstorming
IDEO will be doing synthesis of our ideas
Once they do prototype, reach out to same people to refine prototype
Weekly 2 hour meetings come to each meeting know what our schedule look like to
make action plans
David will be mediator between us and Rafe

Possible Contributions
Social Media Manager

Research Plans/Guide
Questions for students
o What motivates Princeton students/motivations change with time?
o How they spend their time?
o What fulfills them?
o Who go for class guidance?
o What does social entrepreneurship means to students?
o What causes are they passionate about?
o Where is the gap between what Princeton students do and what they care about?
o What compels them to action?
 Possible formats of questions
o Multiple choice
o Ranking
o Open ended
o Start broad and go deeper (ask why)
o Find the gaps
o Interactions cards, how did we interact
What does it mean to us, and what IDEO make of it?
Focus on one question each pick one question that interests us the most
o Take a first draft at an interview guide from this broad question
o What activities/questions would you have students do?
o Go do it a couple times, iterate on interview guide
Next time we convene
o Learnings about the questions
o Learning about the approach of trying to get at the question
Fact-based responses at this moment
o Capture biographic info, what they participate in
o What they actually said
o Emotions are a weak fact Tim thought that interviewee A felt like this during the
interview

Deliverables for next week

Interviews