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Blaine M. Walker M.B.A. BLAINEMWALKER.

COM
7329 Regency Square Court, Houston, TX 77036 BlaineWalker82@gmail.com
Digital Marketing & Content Writing
Marketing Social Media Graphic Design Writing/Content Leadership

SUMMARY
11 years digital marketing, social media, entrepreneurship and customer service
3 years experience in print/digital marketing, online/physical sales, graphic design, project
management and content creation/SEO
Co-led the in-house marketing team for the nations largest sprinkler company
Commercially competent writer & content creator, both technically & creatively

EDUCATION
Idaho State University, Pocatello, ID
MBA in Business Management May 2013
Co-wrote project management textbook with Professor D. Krumwiede

Brigham Young University-Idaho, Rexburg, ID


BS in Business Management; Marketing & Entrepreneurship Emphasis April 2011
Studied from a Harvard Business School curriculum; including case studies and texts under
former Dean of the Harvard Business School, Kim B. Clarke

PROFESSIONAL EXPERIENCE
SprinklerWarehouse.com, Houston, TX Digital Marketing Manager Dec 2013 Oct 2016
Managed social media accounts, interfaced with local and national media, wrote press releases
for the largest sprinkler selling company in the nation
Commercially competent graphic designer (Adobe Photoshop)
Developed packaging design, product page content, marketing content for new product lines.
Developed new marketing/sales campaigns (such as Deal of the Day which yielded $30,000
in additional sales the first year, capturing nearly 1,400 new customers
Wrote original content and created graphics for social media accounts, email campaigns, blogs
for SEO purposes, and national trade print publications
Director of Photography; Shot & edited product images and video for the
sprinklerwarehouse.com webpages
Oversaw website redesign and functioned as project manager for in-house web-team

Thrifty Car Sales, Idaho Falls, ID Shop Director/Service Writer Feb 2007 Jan 2008
Led a team of 3 technicians and 3 lot attendants caring dealership cars and
customer vehicles
Increased up-sales of additional services by 35% in first six months
Revamped parts and supplies purchasing procedures to maximize profitability
(increased margins by 20% over a 6-month period)
Colonial / Thrifty Car Sales, Idaho Falls, ID Sales Office Manager Mar 2006 Nov 2007
Conducted sales meetings with staff including training
Oversaw financing for car sales
Increased overall dealership sales by 35% in first 6 months with steady growth thereafter

Missionary/Leader, Minneapolis, MN The Church of Jesus Christ of Latter-day Saints, Nov


2001 Nov 2003
Served in the community regularly and reached out to find opportunities to serve wherever
needed
Enhanced public speaking and communication skill through teaching, training and leading
over 70 other volunteers

ADDITIONAL INFORMATION
Computer Skills: Advanced in Adobe Photoshop, Microsoft Office and various social media
platforms like Hootsuite; Volusion- eCommerce Platform, HTML,
Advanced product photography and photo/video editing.

Memberships: API-YP (American Petroleum Institute Young Professionals)

Accomplishments: 2014 Houston Startup Weekend Winner


Eagle Scout (Highest rank from Boy Scouts of America)
Kiwanis Club Hope of America Award winner
Internships:
IAER; Institute for Applied Economic Research (startup)
Loop USA; a fishing reel manufacturer
Novayx; a CEO for hire service (startup)

Key Strengths: Marshalling resources to complete difficult tasks or projects. Found


resources to educate my team to complete the objective effectively.

Managing uncertainty when objectives and/or methods are unclear or


undefined. My entrepreneurial spirit and business background give me
a do whatever it takes attitude.

Realizing value. Valuing the organizations time, resources and


finances and believing there is something to learn from everyone brings
valuable skills to the table.

Leveraging emotion through marketing; Im able to evoke an


emotional reaction through my writing/marketing style in a way that is
thoughtful and captivating, drawing the consumer in by attaching
product value to their emotions in a way that is realistic.

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