L L i l a

S t r a t e g i c
S m i t h
C o m m u n i c a t i o n s

CONTACT EXPERIENCE

251.367.5748
Lila.smith1624@gmail.com
Lilamsmith.weebly.com
1238 Anchor Drive
Mobile, AL 36693
REFERENCES
LOFT, MOBILE, AL | SEPTEMBER 2 0 1 6 PRESENT
Sales Lead and Manager on Duty
Performs operational and transactional functions
Handles client service issues
Designs and arranges color stories for floor sets
Opens and closes the store
UNIVERSITY OF SOUTH ALABAMA , MOBILE , AL | AUGUST 2 0 1 6
DECEMBER 2 0 1 6

Marketing and Communications Student Assistant

Joy Washington
USA Marketing and Communications Curated content for the university website
Associate Director Conducted formal interviews for story content
jwashing@southalabama.edu Contacted local media to publish stories

251.460.6638 Submitted community calendar events

Sally Ericson BELLINGRATH GARDENS AND HOME, THEODORE, AL | MAY 2 0 1

Director of Marketing and PR 6 - JULY 2 0 1 6

Sericson@bellingrath.org Public Relations and Marketing Intern

251.689.5444
Created promotional videos and ideas
Built a marketing strategy for 2017-2018
Lillie Mondaini
Analyzed zip code data and brainstormed how to utilize it
Manager at LOFT
Increased frequency of social media posting resulting in 300 new followers
Lillie313@gmail.com
Created and distributed newsletters
251. 366. 9680

DISTINGUISHED YOUNG WOMEN, MOBILE , AL |

Kendra Haskins OCTOBER 2 0 1 5 - JUNE 2 0 1 6
Distinguished Young Women
Communications Intern
Executive Director
kendra@distinguishedyw.org Edited and published blogs on the website
251.438.3621 Wrote and distributed national press releases
Managed all of the social media platforms (Facebook, Twitter, Instagram)
Created and distributed monthly newsletters

EDUCATION SKILLS
 University of South Alabama
B.A.in Strategic Communication,
Client Communications Social Media Analytics
Mobile, AL Media Relations Social Content Curation
Summer 2017 AP Style writing Wordpress
GPA: 3.91 Press releases Meltwater
Social Media Marketing Basic HTML/CSS
Faulkenr State Community College Customer Service Retail Sales
Constant Contact InDesign
A.S. in General Studies
Weebly Wix
Bay Minette, AL
Campaign Building Marketing Strategy Building
Spring 2015
GPA: 3.9
Phi Theta Kappa Honors Society