DEPARTMENT OF BUSINESS ADMINISTRATION

UNIVERSITY OF THE PUNJAB, JHELUM CAMPUS.

The Internship Report

At the end of 6 to 8 weeks training program, the students are required to submit a comprehensive
Internship Report. The Internship Report must comprise of the following contents. Kindly note,
that these instructions are the general guidelines and these may vary from organization to
organization.

Page 1: Tittle page/cover page

Page 2: Certificate of approval

Page 3: Name Page

Page 4: Internship Certificate

Page 5: Acknowledgement

Page 6: Executive Summary (2 pages maximum)

Page 7: Table of Contents

Part One

1. Introduction of the organization.

2. History and present status of the organization in business network. Added comparison of the
unit with other units of the same industrials sector and reflect on development pattern
(success/failures).
3. Vision, Mission, Objectives, Goals (Financial Goals, Marketing Goals, HR goals) and
Strategies of the Organization.

Part Two

1. Administrative/Management Styles

By section Management/Administrative styles/Hierarchy of Management and

Departmental Hierarchy /organizational structure/Chain of Command/Span of
Control/Centralization/De Centralization/ Specialization of the Org
Impact of different styles on the morale and efficiently of workers.
2. Situational Analysis

SWOT Analysis
BCG
Part Three
Production Facilities
1. Brief discussion of production facilities.
2. Critique on various production methods/schedule etc. Discuss any bottlenecks in the
production operation, and suggest solutions.
3. In case of industry, give utilization capacity - full-under, reasons.
Part Four
Company Marketing Mix
1. 3 C Analysis (Corporate, Customer and Competitor Analysis)
2. Michael Porter 5 Forces Analysis
3. Marketing Mix
4. Marketing Mix Strategies (Product Strategies, Price Strategies, Distribution Strategies and
other all)
Company HR System
1. Applications of HR functions like training, job performance, appraisal programs, politics like
whistle blowing etc c.
2. HR departmental procedures adopted by organizations.
3. SWOT Analysis of HR Department.
Company Accounting
1. Analysis of Various Accounting Procedures in the Company
2. Horizontal Analysis + Vertical Analysis of various Financial Statements.
3. Complete ratio Analysis.
Part Five
Conclusion and Recommendation
1. Be specific in suggesting solution of problems.
2. Give realistic and quantitative recommendations.
Note: The above parts are the basic requirement of the report. The students would add more
information etc. in their report depending upon the organization and the job they perform during
the training e.g. survey report, questionnaires, etc.
Part Six (Most important part)
o Daily Activity/Work done by you in the organization (day by day activity)
o Project/assignment completed by you.
o Feedback and remarks of your supervisor/ manager of the organization (letter
must attached with report)
Format for Preparation of Internship Report
1. Minimum number of pages 60
2. Font Size 12
3. Line Spacing 1.5
4. Hard binding a necessity? Yes
5. Can separators be used? Yes
6. Can Colored Pages & Graphics be used? Yes only where necessary
7. Paper Size A4
8. Are appendices going to be included in credit pages? No. appendices are separated.
9. Text on the outer covering of report - What should it specify?

Standardized Format (1)

TITLE NAME OF ORGANIZATION:
SUBMITTED BY: NAME, ROLL NO, SESSION
COLOUR OF OUTER BINDING: BLACK
PRI NTED WORDS: GOLD