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STRATEGY:
THE STRATEGY TO DELIVER OUR VISION IS BASED
ON GROWTH, PRODUCTIVITY, RESPONSIBILITY AND BUILDING A WINNING
ORGANISATION.
Discuss the proposed timeframe of the project and how often the
D4S team will meet?
For completion of a project in a timely, quality and financially responsible
manner, the team needs to schedule projects carefully. Effective project
scheduling plays a crucial role in ensuring project success hence to keep
projects on track, realistic time frames is set, resources appropriately
assigned and quality is managed to decrease product errors. The timeframe
of this project was set to 3 weeks thoroughly represented by Gantt chart and
informal meeting were held on a daily basis followed by a formal meeting
once a week where team members from each department disused the
progress report and other issues.
How will the team communicate with the rest of the organization?
One of the more important forms of organizational communication is inter-
departmental communication, the Institute for Public Relations notes. The
importance of communication between different departments in an
organization becomes most evident when that communication breaks down.
Implementing policies to strengthen inter-departmental communication help
to underscore its importance and maintain an efficient flow of information
hence the team will communicate with the rest of the organizations via
emails, one to one consultation, open meetings, presentations, use of visuals
and simple terms, listening to other members opinion.
Strengths Weaknesses
Strong market position Tobacco farms declining
Geographically diversified Increased health risk
Dealing with product with sensitive
Addiction issues
Cannot promote product using public
New competitor discouraged media
High product variety High cost
Government empowered to put
health signs on packets.
Low quantity packs not available
(single roll)
Opportunities Threats
Light cigarettes Political legal
Rising popularity of smokeless tobacco Campaigns
Organic flavors electronic cigarettes
Introduction of twin packs to maximize competition from local tobacco i.e.
profit suki
Government tax levy
Select a product out of the company portfolio that fits defined D4S
product selection criteria.
Outline the phases of the product process tree and write them down (left
column). Indicate for these phases their physical location.
Phase
Location
Customers
Fiji
Disposal
Environment
Function
What is the main function of the product as perceived by the user?
User Scenario
-After meals
-Homes -Drinking
On -Bars 1hrs 4 52
averag
e the -Working -Working
Mode during Weeks a year 52
product Place hours Hours a day2hrs
Days a week 7
will be -University -Studying
used in hours
-Parties -Drinking
-Functions -After meals 2hrs 5
2
`
Locatio Homes, workplaces, food courts,
n of
use
Identify the D4S criteria that should be included in the D4S Impact
Matrix:
1. Resource and Materials used for extraction
2. Energy used (Number of people employed on tobacco farms)
3. Product Specifications (Drying and Packaging) Waste consideration
4. Pollutants (Toxic gas emitted in the environment)
5. Responsibility (Disposing of buds and not encouraging adolescents into
smoking)
6. Human Resource Management
7. Smoke Emissions
8. Costs
Issue Raw Materials Suppliers In house Distributio Use
Production n
Resources The growing and N/A N/A N/A N/A
farming of tobacco is
done on allocated
land size. Normal
agricultural practices
and undertaken to
yield a feasible
amount taking in
consideration of the
land. Harvesting
takes place upon
growing the leaves
which is later cut for
drying and other
processes.
Energy Since farming is done It is used on Post The size of The
on large size of land, transportation production packaging cigarette
the effective use of as vehicles, and mixing including buds and
renewable energy is trucks and of chemicals loading packets
essential. Due to long other load operations products on should be
sun hours, solar moving takes place. boxes and easily
panels can be set up devices like Energy is pallets for disposed as
on farms which can AGVs require used in delivery it should be
be used to power the fuel to machinery locally is bio-
warehouse for drying operate. This and labor minimized. degradable
the leaves if weather should be form. The packet to reduce
is not favorable. minimized. Incorporation sizes for the impact
of renewable cigarettes of pollution
energy are small so on the
devices is it is ideal environmen
essential as for t.
factory will distribution.
rely less on
fossil fuels to
oversee its
operations.
Waste Once harvested and N/A Waste N/A The proper
dried, the veins taken produced use and
out of the leaves during post disposal of
should be used as production the
compost instead of processes product.
disposing it by should be Packets and
burning or throwing reused or buds should
into rivers. recycled be properly
instead of disposed in
releasing it rubbish
to the bins instead
environment. of throwing
This is it in the
essential environmen
because it t.
reduces
carbon
footprints
released to
the
environment.
Responsibility N/A N/A Proper N/A Responsibili
operation ty is
and important
production as the
management consuming
should be of this
planned out. product
This is a affects the
critical stage user and
as a product others
for use is around the
finalized. To user. It
avoid any relates
mishaps and mainly to
incidents health
management problems
responsibility and misuse
is essential. of the
product.
Costs The farming and The cost is The critical The The user
extraction of the minimum as stage in this marketing spends
tobacco farms is the delivery of the production strategy is significant
fundamental step in product for stage. Cost planned out amount of
the achieving the final post- is huge as and initial money in a
product. Initial cost is production is running the cost is long period
more as storage considered. factory small. This of time if
facility and labour Other factors operations helps to the user is
cost is taken into include include better addictive to
consideration. maintenance, many tasks. advertise smoking.
fuel costs as From the product Bigger
well as labour machines, for businesses
costs. equipment consumptio which retail
to labour n. the product
costs, the also spend
factory is a
able to handsome
achieve to amount to
finished buy and sell
product. the
Power product.
consumption
cost is also
taken into
consideratio
n.
Based upon results of the D4S Impact Matrix, what are the top two
D4S strategies for improvement options?
Upon analyzing the D4S Impact Matrix in R5 above, the two D4S strategies
for improvement are:
1.) Impact During Use
2.) Production Techniques
Based upon results of the D4S Drivers Selection, what are the top
two D4S strategies for improvement options?
Upon analyzing the D4S Drivers Selection in R6, the two D4S strategies for
improvement are:
1.) Material Use
2.) Impact During Use
What D4S strategies will the company and project team focus on in
the idea generation and concept development stages?
The strategies the company and project team will focus on is:
1.) Low Impact Materials
2.) Production Techniques
3.) Impact During Use
4.) End-of-Life System