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Its is unbelievable how the world has changed. Racism was a big factor in our society for
many years, and is slowly fading away. Their where many people against it, but few that acted
upon it. Michael Jackson, is one of those people who stood up and decided to send a message to
this society. In 1987, Michael Jackson, released a song named Man in the Mirror. Later, came
the music video, which showed many harsh scenarios involving racism. However, everything has
to start somewhere, in a PBS article, The Historical Origins and Development of Racism
explains the history of racism and how it developed over the years. These genres, are caused by
one another if it wasnt that start of racism, Michael Jackson wouldnt have made this video.
The first genre, Michael Jacksons music video of his hit song Man in the Mirror,
discussed may issues involving racism. His words where very powerful; however, the visual of
this content was even more effective towards the viewer. Which impacted many people who
wasnt familiar with these types of events going on in the world. His message through not only
vocal but through visual spread awareness for this issue. The second genre, the article, The
Historical Origins and Development of Racism explains to the reader events of racism, in order.
How it devolved, through the years and how it merged with todays society.
The intended audience for Michael Jacksons visual on his song are people that did not
know so much about this issue, individuals that agree with him, fans of Michael Jackson, and
possibly suspects or victims of this behavior. Due to Michael Jacksons visuals, one can conclude
that he wants to get his message out to the people who are not aware of this situation. On the
other hand, for the PBS article, the intended audience is people who are interested in the history
of Racism, and for people that would want to know more about the history of racism. The article
talks about how this issue started and the journey it has come throughout the years. Targeting
people who may be doing research, or just curious about the subject, makes it a good article to
come across when wanting to expand knowledge in this particular issue. Unlike, the second
genre, the first genres audience didnt need to research and read as much, the point was given to
them right from the start. However, both audiences are talking about the same situation, but one
just gets into a specific era. Whereas, the second genre, talk about all aspects of this situation.
Both genres have their similarities; however, differ from the amount of time that is
required for the audience for the message to across to them. Since the first genre is a video,
people tend to take about six minutes on this, which is the length of the video. However, some
take longer due to re-watching it, because of the shocking content that takes place due to this
issue. The second genre, is presented in a lengthy article, therefore the audience will take about
twenty five to fifty minutes. This genre informs the audience so the reader tends to spend more
time on it, to comprehend the article. The viewer has to be very interested in this because it is not
a short reading.
Each genres purpose is to inform both audiences about subjects that have to do with
racism. Each genre; however, addressed racism in a different manner. In Michael Jacksons
music video, the purpose of it was to inform the audience of the actions that where taking place
around the world involving this issue, in a powerful manner. It also was to get the message
across for the audience to be informed in videos what was going on around the world involving
this issue. The purpose for of the PBS article, is to also inform the audience, about the history of
racism. People view this to inform themselves about how racism began and how it developed
over the years. In both of these genres use about the same vocabulary so the audience can
comprehend the information. Since the first genre is a music video, the language does not have to
be professional and has no limits to what he says but Michael Jackson uses clear English and
great vocabulary that has to do with his point getting across. In the article language is formal,
because its an information article. The writer has a limitation on what to put in his article;
Rhetorical Issues
Only the first genre provides rhetorical appeals, which is appointed through a video. In
the other hand, the other genre did not show any rhetorical issues, because its an article to
inform.
Ethos
In the first genre, Michael Jackson presents his segment with plenty of videos of the
issues. It shows victim and suspects of racism and uses videos to present his point. In the second
genre, the writer, presents his information with creditability. Putting historic events that
Pathos
In the first genre, Michael Jackson used a lot of visuals that show many kids and people
of another race struggling. Using emotional appeals to grab the views attention. In the second
genre, it didnt utilize an emotional appeal, but did provide examples of the issue. He used words
like, Ethnic Groups, and Renaissance and Reformation. Therefore, the writer tried to grab the
Logos
The first genre used logos by using videos of this issue. He maintained it by organizing
the events in order. He used types of evidence in videos to back up what he was talking about in
his vocals. In the second genre, the writer uses credible evidence to back up his writing
Given the main topic of both genres, the way in which the information was organized in
each genre varied. In the first genre, Michael Jackson began with visuals followed by vocals
backing up the video. Automatically grabbing the viewers attention by the order of the videos he
released in his visual. In the second genre, the article was pretty lengthy, which may discourage
the reader from reading the whole entire article. However, he organized it by putting the main
events of history that had to do with the issue. Therefore, both genres organized their information
Conclusion
Overall, both genres discussed the main topic, which was racism. The first genre, grabbed
the viewers attention being that it was a visual of what Michael Jackson was talking about, while
the second genre, kind of discouraged readers to not read it do to the length of the article. Racism
was the main issue which both genres explained very well to the viewers, and how it is time to
make a change.
References
M. (2009, October 2). Michel Jackson- Man in the Mirror (Official Video). Retrieved. February
Fredrickson, G. M. (2003, June). The Historical Origins and Development of Racism. Retrieved