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English 102
Research Paper
20 April 2017
Every individual strives to one day achieve a happy, healthy life. Sadly, many lose that
opportunity at a very premature age when their lifestyle is controlled by the culture and
surroundings they are raised in. Many ignorant adults do not see the importance in teaching
young children healthy life-long habits. In this generation, technology is rising above the time
spent doing other activities. This is taking a toll on the suggested 60 minutes of physical activity
doctors believe is needed. The endorsement of unhealthy eating choices seen in advertisements
is at an alarming high. According to the Rudd Center for Food Policy and Obesity at Yale
University, fast food restaurants topped the list of which advertisements are seen most by
children, with a child age 12-17 averaging watching 1,416 fast food advertisements each year,
the next closest being advertisements for candy with only 476 a year. (Statista 1) Just because an
unhealthy lifestyle is easier to achieve, that does not mean humans should fall into negative
behaviors considering how badly these choices are catching up to this country. In this
generation, obesity is becoming a major issue with the individuals culture being a driving force
Obesity is not the moderately overweight man walking on the treadmill at the gym trying
to lose his extra weight. This epidemic is not just a matter of obese people deciding to eat less
and exercise more often. This is a disease that starts at a young age and continues to progress
through out the victims life span. The American Heart Association has an informative article
titled Understanding the American Obesity Epidemic, where the author explains different
topics relating to obesity, such as societys role, the past and present, and successful strategies.
The article states the number of adults suffering from obesity is at a high of 78 million, with 13
million children also dealing with the health and emotional effects of the disease every day.
(Understanding the American Obesity Epidemic 1) That is a very significant number of United
States citizens suffering from a disease that can be prevented. The article What is Obesity?
from obesity.org, states that this disease is defined as excess adipose tissue. This descriptive
article analyzes what obesity is and how to clarify if someone has obesity or not. The amount of
adipose tissue an individual has is most commonly determined by their BMI. This is a short
abbreviation for body mass index which is a mathematical calculation, dividing a persons body
weight in kilograms by their height in meters squared (What is Obesity? 1). The American
Heart Association states if the individual a BMI of 30 or greater, they are classified as obese.
What Causes Obesity?
Amy Miller, a senior fellow at the Institute of Health Economics, wrote an article through
LexisNexis Academics on every topic related to obesity you can think of, but her main argument
is the reasons why obesity starts at a young age. The changing nature of how children engage
with their physical environment is one factor in the dramatic increase in childhood obesity
(Miller 1). Older generations always pass down stories about the home made dinners their
mothers created, while they played outside and waited to be called in for their fresh meal. Who
would have imagined that, at the extreme, our children would be sitting in the backseat of
climate-controlled minivans watching movies on personal DVD players while eating takeout
fast-food meals? (Miller 2) The always evolving innovations of technology are causing major
changes, keeping kids inside and sedentary, generating more screen time and less outdoor and
physical activities. These innovations include the internet, strategic video games, and all of the
options for any television show or movie they could ever want to watch at the click of a button.
Amy states, Over the course of a week, their exposure to media is equivalent to a full-time job
(Miller 2). This alarming quote should put into perspective the substantial amount of time
PublicHealth.org posted an article titled, Obesity in America, which also covers the
reasons why obesity numbers in this country are multiplying, and likewise believes inactivity is a
major culprit. This source states a strong point, saying Its been decades since most Americans
worked in fields and on factory floors, a far greater majority of us are sitting throughout our
workday. This means less exercise each day. According to one study, only 20% of todays jobs
require at least moderate physical activity, as opposed to 50% of jobs in 1960 (PublicHealth.org
3). Inactivity is the new normal in this generation. The ways people travel are also showing
sedentary behavior, Americans walk less than people in any other industrialized country,
preferring to sit in cars to get around (PublicHealth.org 3). In the end, weight gain and loss is a
mixed equation of total calories consumed and total calories burned off. If children are sitting in
front of technology for the majority of their day and adults are situated in their work chair all day
long, those calories are building up and not being burned off, which is leading to weight gain
which ultimately results in the horrible disease of obesity. The increasing role of media
technology in the lives of children explains, in part, how the equation between physical activity
I Conducted a Survey
I conducted a survey to examine what ordinary people off of my Facebook friends list
thin about this topic. After about a week of keeping my survey up, I had 65 responses from a
random list of people. I first started off with the question, Do you believe culture causes
obesity?, the feedback for this question was the closest out of them all, with 38 respondents
picking yes, 21 choosing no, and 6 being indifferent. I understood that in return because of the
vagueness of the question. The next question I challenged them with having to choose which of
the three choices is the biggest cause of obesity, between parents, technology, and advertisement.
Prior to my research, I would have selected parents. Not surprisingly, 31 people picked parents,
18 picked technology, with the 16 remaining choosing advertisement. Apparently, a lot of people
had the same thought process. The third question asked if they think there is a solution for
obesity. I believe there is, and so did 50 other people who completed this survey. Out of those 50
people, I asked what they believe the solution is for this epidemic. Most of the written responses
said fixing eating habits and exercising more would work, but a majority of them also had to do
with parents teaching healthy lifestyles from a young age. Since many had strong opinions about
obesity, the next question asked if they individually take steps in their life to avoid obesity. It was
uplifting to see the responses for this one because 49 people out of 65 go out of their way to
avoid the disease, which is 75%. Following that question, the next one asked, if so, what steps?
A lot of the answers had to do with eating healthy and putting time aside to workout and focus on
making themselves better and stronger. Some examples of the responses are, Eating healthy,
working out, making my own food instead of going out to eat at a restaurant and Eat well, in
moderation. Do not be sedentary. That was the end of my survey questions. I wanted to keep it
shorter so the responders would not lose interest. Conducting this survey really helped me in
writing this research paper because it was interesting to see what other people think about this
Imagine having your 10-year-old son lose breath after trying to run up the court in his
first real basketball game while all of his friends and teammates wait for him to catch up. Think
of your daughter not being able to fit into the trendy outfits like all the other girls at school
because of her size with and feeling isolated all throughout her middle school years. She would
struggle with self-confidence every single day. What about having a son who dreams of excelling
in football but cannot play the sport normally because his back and joints are always in pain.
This is what obesity does to children. They start out their life with problems that can ultimately
turn into more serious health complications that will become fatal. Obesity can also cause
changes you may not notice, but can seriously harm your health, such as high blood pressure and
high cholesterol levels. Both conditions significantly increase your risk of developing a
cardiovascular disease, such as coronary heart disease and stroke (HealthDirect 2). This disease
will also affect family and friend relationships which can lead to depression because of the
tension and judgment from others. What kind of parent would set their children up for this kind
of life? These children are living a life full of health problems and criticism, all because their
guardians lacked the parental skills to save their young one from a life of obesity.
As mentioned earlier in this essay, fast food restaurants topped the list of which
advertisements are seen most by children, with a kid age 12-17 averaging watching 1,416 fast
food advertisements each year, the next closest being advertisements for candy with only 476 a
year (Statista 1). Children are exposed to the most advertising through broadcast and cable
television, with U.S. food manufacturers spending 95% of their advertising budget on
commercials for television. (Hiller 2) Technological innovations in media have contributed to the
high rise of childhood obesity by exposing them to highly coordinated advertising campaigns. It
does not help that many fast-food restaurants use toys from featured films to connect with young
children. McDonalds Happy Meals always featured fun toys from many different Sony
animations, one example being Surfs Up penguin figures. Doing this, kids get very excited over
ordering a Happy Meal because of the surprise tucked in the grease-filled box. This is fast-food
restaurants sneaky way of getting kids intrigued because they know they will fall for it. When
parents are driving through town, kids usually look out the window at the scenery around them.
These days, this scenery is filled with advertisements on all sorts of things, from billboards to
city busses. Outdoor advertising is a $6.8 billion industry (Hiller 3). Sadly, most of these blank
canvasses turn out to be promoting unhealthy, dollar menu burgers at McDonalds or the new
special going on for frostys at Wendys. The growing amount of time families spend away from
home is increasing the purchases of fast food dinners. (Hiller 4) The fast-food industry knows
exactly how to take over the minds of children and persuade them to choose the unhealthy
Some individuals do not believe obesity can be controlled. In their opinion, patients who
suffer from this disease did nothing to bring it upon themselves, and they think pulling away
from obesity is near impossible. People do not want to believe that their loved ones with obesity
brought it upon themselves, but their lifestyles made this disease their reality. Doctors and
psychiatrists from the University of Pennsylvania talked about the obstacles of obesity, the first
one is informing people that obesity is a preventable and treatable disease. Arthur Frank from is
the director of George Washington Universitys Obesity Management Program states people
dont have to lose all their excess weight in order to accomplish a great deal, which is
overcoming obesity (Frank 3). Weight loss is a difficult task to overcome. Some think only
dieting is needed, but healthy eating mixed with physical activity is the key. Diet is most
important in losing weight, exercise is most important in keeping it off (Heart.org 2). People do
not think there is a treatment for obesity, they believe they are stuck with the disease their whole
life. No, there is not a single drug created that will fix the epidemic, but there are 6 medications
that are approved for the long term treatment of obesity. (Obesity.org 3) Over the past years,
diet fads have come and gone, with people rushing to blame red meat, dairy, wheat, fat, sugar,
etc. for making them fat, but in reality, the problem is much simpler. Genetics and age do
influence metabolism, but as the CDC points out, weight gain and loss is primarily a formula of
Other than culture causing obesity, it can also affect the prevalence of obesity in different
places on the globe with different religions and groups. The Center for Disease Control and
Prevention has an article on obesity called Adult Obesity Facts, where they listed a number of
important statistics regarding the disease. For example, non-Hispanic blacks have the highest
rates of obesity with 48.1%, followed by Hispanics at 42.5%, after that is non-Hispanic white at
34.5% and non-Hispanic Asians at 11.7%. (Cdc.gov 2) This is interesting to think about because
of the different practices each group has specific to them, and what if something they do is one of
the main causes of obesity? Among non-Hispanic black and Mexican-American men, those
with higher incomes are more likely to have obesity than those with low income (Cdc.gov 3).
High-income women are exactly opposite; they are less likely to have obesity than low-income
women. (Cdc.gov 3) There has to be some sort of explanation for this fact, but we do not know
what that is. Another interesting fact about women is that those with college degrees are less
likely to have obesity compared to less educated women. (Cdc.gov 3) More than one-third of
U.S. adults have obesity (Cdc.gov 3), which should prove to people that this is an epidemic that
needs to be dealt with. No matter what religion you are, what language you speak, or what social
class you fit into, you are still at risk for this horrible disease and need to do everything you can
Robert K. Ross, president and chief executive officer of the California Endowment said,
The research shows us that one of the keys to solving the teen obesity crisis starts with parents.
Growing up, mothers always finished dinner by saying Clean your plate before you can leave
the dinner table. While speeding home from late night practices, they would realize there was
no time to make a home cooked meal, so fast food drive-thrus were the next option. When a
parent raises a child to eat out more than a few times a week, they should expect the child to
begin having weight problems. The parent has trained the child to eat fast food meals often
instead of raising him or her with healthy home cooked meals (thepolypost.com 3). Children
tend to eat what their parents eat. If their mom loves Coke and chicken nuggets from
McDonalds, the child is more likely to enjoy that meal also. Teens whose parents drink soda
every day are nearly 40 percent more likely to drink soda every day (LiveScience 2). Most
parents are not educated enough on healthy eating and a healthy way of living, or they do not the
discipline themselves so they do not push their children to the right choices either. One of the
main problems is parents making kids eat everything on their plate. By doing this, their stomach
is stretching in size, when really they should stop eating when they feel full. (Thepolypost.com
3) Another mistake parents make is bribing their child with dessert. They tell their kids they can
have dessert if they behave well, this is a bad idea because then they grow up believing sweets is
what will make them feel good, and this habit might stay with them for the rest of their life
which would make sweets turn into comfort food as adults. (Thepolypost.com 3) Children are
not going to go out of their way to eat healthy if their parents are not enforcing it. Kids would
choose to live off ice cream if they could. Letting a child become a couch potato because it is
more convenient for the parents schedule is selfish parenting (Thepolypost.com 4).
A Real Life Situation
Everyone knows obesity is prevalent around the world, but most do not think about the
effects this disease actually has. Except in the case of this 10-year-old, the effects could not last
long, because he died at John Hopkins Hospital in Newcastle, on September 29, 2010. May
Slater from Daily Mail wrote this news article posted on September 26, 2014. He was declared
brain dead after a heart attackat 10 years old. The worst part about this situation is that the
parents were informed multiple times that he could die if he did not lose his excess weight. Yet,
they continued to feed him junk food and even did not show up for a numerous amount of his
doctor appointments. The first time the boy went to the hospital he was seven years old. At that
age, he weighed 110 pounds and had a body mass index of 30, with the normal being a range of
14-20. Months later, his parents lied to the hospital claiming he was doing a lot better and did not
need follow up appointments. Soon enough, it was too late for this little boy. These parents did
not listen to the warning and ultimately suffered for it. 10-year-olds should not be suffering from
obesity and dying from heart attacks. The death of this boy is a very sad reminder of the tragic
right away, once the signs show medical treatment is needed immediately to get the child back
(Stateofobesity.org 3) This
generation and it is getting worse year by year according to the Rudd Center for Food Policy and
Obesity at Yale University. Parents need to come to the realization that they are the ones
harming their kids by setting them up for this unhealthy life from a young age. Growing up in
this generation throws a lot of new twists at you, like the uprising of technology that is present in
this day and age. It is difficult for kids to understand when enough is enough and when it is time
to pack it up and go spend some time outside doing physical activities and enjoy the fresh air.
Advertisers need to take responsibility to promote healthy options to save this generation. In this
generation, obesity is becoming a major issue with the individuals culture being a driving force
English 102
Works Cited
4 May, 2017
Works Cited
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