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KOPERASI KOPPES SARAWAK BERHAD

QUESTIONNAIRE TO IDENTIFY MOST


EFFECTIVE MARKETING MEDIUM FOR
RESIDENTIAL PROPERTY
Koperasi Koppes Sarawak Berhad

This questionnaire done to help our company to identify most effective medium to do
marketing for our housing project. All personal information that given are private and
confidential. We are appreciate your kindly cooperation. Thank you.

SECTION A (please tick ())

1 Gender Male Female

2 Umur 25 and Below 36 - 40 years old


26 - 30 years old 40 and above
31 - 35 years old

3 Marriage Status Single Marrried

4 Nation Malay Other Sarawak Bumiputera


Chinese Other
Indian

4 Occupation
4.1 Sector Government Self-Employed
Private

4.2 Post Management Support

SECTION B (please tick ())

6 Did you know the existing of Taman Koppes that locate at Jalan Bako, Kuching?
Yes No

7 If "YES", how you know Roadshows Facebook


about it? Pamplet / Flyers Direct Approach
Banners / Fishtail Buy & Sale Websites
Official Websites Others

8 Do you think that is too late for you know about that project since the price before are much difference
from now?
Yes No

9 In your opinion, why is it you did not know about this housing project before?

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Koperasi Koppes Sarawak Berhad

SECTION C (please tick ())

10 Your favourite eletronic medium to get information about housing project


Official Websites Facebook
Buy & Sale Websites Others

11 Did you get essential information about housing project through official wesites/ facebook/buy&sale website
and others?
Yes No

12 The most information that can catch your attention while you make decision to proceed with a deal when
you are using official wesites/ facebook/buy&sale website and others
Visual / Animation Picture
Attractive words Others

13 How long you are surfing in a day for getting any information?
Below one hour Three to five hours
One to three hours More than five hours

14 What time you are usually surfing to get information?


Between 8 am to 2 pm Between 8 pm to 12 am
Between 2 pm to 8 pm After 12 am

SECTION D (please tick ())

15 Did you ever seen our housing project detail through pamplet / broucher, banner / fishtail or other printed
media before?
Yes No

16 If "YES" choose from below?


Pamplet / Flyers Others
Banners / Fishtail

17 Usually, did you pay attention if you seen pamplet / broucher, banner / fishtail or other printed media?
Yes No

18 If "NO", why?

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Koperasi Koppes Sarawak Berhad

SECTION E (please tick ())

YES NO

19 Do you ever attend our housing roadshows or any housing roadshow


before?

20 Do you interested to attend housing roadshow to get detail about


residential property

21 Do you ever get direct approach to buy residential property?

22 Do you think you get better information from roadshow and direct
approach compare other promotion medium?

SECTION F (please tick ())

23 What channel attract you the most to get information about residential housing?
Roadshows Facebook
Pamplet / Flyers Direct Approach
Banners / Fishtail Buy & Sale Websites
Official Websites Others

24 What channel you did not aware the most to get information about residential housing?
Roadshows Facebook
Pamplet / Flyers Direct Approach
Banners / Fishtail Buy & Sale Websites
Official Websites Others

Thank you for your corporation to completed this questionnaire.


All your feedbacks and opinion are much appreciated.
Thank you.

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