A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT TOWARDS

CEMENT DEALERS IN DHARMAPURI

QUESTIONNAIRE
1. Name: ________________________________
2. Age: a) 15-20 yrs b) 20-25 yrs c) 25-30 yrs d) above 30
3. Gender: a) Male b) Female
4. Educational Qualification : School ,Diploma/ITI ,College ,Other
5. Designation: ____________________________
6. Years of Experience in the Company: _______________
7. How long is your association with dealers?
Less than 1 yr 1 yr 3 yrs
3 yrs 5 yrs More than 5 yrs
8. Are you satisfied on the approach in getting your requirements?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
9. Are you satisfied on their understanding of what exactly you require?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
10. Are you satisfied on the turnaround time on your requirements?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
11. Are you satisfied on the immediate or initials delivery quality?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
12. Are you satisfied on the process of sourcing?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
13. Are you satisfied on the process of validation?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
14. Are you satisfied on the candidate profile presentation format?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
15. Are you satisfied on the process of scheduling and meeting interview dates?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
16. Are you satisfied on the commitment of requirement delivery?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
17. How well is dealers in getting feedback on the delivery done?
Very good Good Fair Bad Very bad
18. Do you expect dealers to advertise itself to turn customers attention?
Yes No
If yes, could you please specify the appropriate media? ________
19. Degree of satisfaction / dissatisfaction level in dealers based on Delivery Model?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
20. Degree of satisfaction / dissatisfaction level in dealers based on Coordination?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
21. Degree of satisfaction / dissatisfaction level in dealers based on Service?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
22. Degree of satisfaction / dissatisfaction level in dealers based on Responsiveness?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
23.Degree of satisfaction / dissatisfaction level in dealers based on Cost?
Highly satisfied Satisfied
Satisfied to extent Dissatisfied
Highly Dissatisfied
24. What is your perception on the people who interact/Communicate with you from
dealers?
Yes No
25. Any suggestion for the improvement on the service rendered by
dealers_____________________________