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Ambareen Reza

Managing Director & Co-Founder at foodpanda | hellofood

Summary
Currently leading foodpanda in Bangladesh. My focus is to build self-sustainable online businesses with
high growth potential. My expertise is in launching, growing, and scaling of e-commerce businesses. I have
experiences in both developed and emerging markets and have attained in depth knowledge about the tech
and e-commerce industry in Bangladesh and SEA region. I have strong interests in online businesses and
innovative tech startups that can be brought to emerging markets. I also enjoy being a mentor to young and
budding entrepreneurs.

Experience
Managing Director & Co-Founder at foodpanda | hellofood
December 2013 - Present (2 years 10 months)
Rocket Internet is the largest, fastest and most successful international online venture builder. Our team
has been building online companies since 1999 and has created over 100 market leading companies in 40+
countries, dozens of which have been exited successfully. Since 2007 our team operates under the name of
Rocket Internet.

Foodpanda is the largest online food ordering marketplace in the world. We are currently operational in 40
countries across SE, Middle East, Africa, LATAM & Europe.

As the Co-Founder of foodpanda Bangladesh, I have worked tirelessly to successfully establish foodpanda
as not only the biggest food marketplace in Bangladesh but also a big lifestyle brand. Within two years of
its operations, foodpanda Bangladesh has become an exemplary e-commerce company and is referred as
the most successful online business in Bangladesh. foodpanda Bangladesh has revolutionised the take-away
market and brought new technologies in the food and restaurants industry of Bangladesh.

In doing so, I have developed and implemented business plan and sales/growth and operation strategies.

Country Director - Bangladesh at Rocket Internet GmbH


June 2013 - Present (3 years 4 months)
Rocket Internet is the world's largest Internet incubator. Our team has been building online companies since
1999 and has created over 100 market leading companies in 50+ countries, dozens of which have been exited
successfully. Since 2007 our team operates under the name of Rocket Internet.

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Responsible for launching Rocket's ventures in Bangladesh in 2013. Namely Founder Director of Lamudi
Bangladesh, Carmudi Bangladesh and Foodpanda Bangladesh.

Business Performance Analyst at Dollar Thrifty Automotive Group


January 2013 - April 2013 (4 months)

Senior Analyst at Assurance & Advisory Services at Ernst & Young


January 2010 - January 2013 (3 years 1 month)
I am currently working as an Analyst at the Assurance Business Services of EY, Sydney, Australia. I am have
completed my Chartered Accountancy Program under the Institute of Chartered Accountants.

This involves performing audit work and providing assurance to a number of clients.

My clients range from ASX listed companies to fast growing small businesses. I have been working on
clients in the consumer products such as beverage manufacturer, industrial products such as steel, recycling
to services such as healthcare and financial institutions. Hence, I believe this has enhanced my knowledge on
how a number of industries work.

Finance Officer, Office of Institutional Advancement at Macquarie University


June 2008 - December 2009 (1 year 7 months)
# Independently managed small projects ranging from data study to analyzing event information
# Team collaboration with other departments to allocate budgets for different cost-centers.
# Prepared quarterly budgets and forecasts for the Alumni Office activities ranging from events to data
conversion.
# Reviewed budget on a monthly basis, and presented the budget vs. actual profit and loss and cash flow
statement and summarized analytical trend report to the Finance Manager- Alumni Office at monthly
meetings.
# Developed macros in Ms- Excel to highlight all variances and convert data in text format to excel readable
spreadsheets.

Academic at Macquarie University


February 2009 - August 2009 (7 months)
# Lead discussions on the Accounting and Information topics
# Provide guidance to students in their learning process and provide them with constructive feedback.
# Perform all other tutoring duties such as reporting, marking and provide consultation hours.

Skills & Expertise


Audit
Assurance
Accounting

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Mentoring
Event Management
Management Consulting
Time Management
Team Leadership
Problem Solving
Auditing
Microsoft Excel
Analysis
Leadership
Budgets
Financial Modeling
Banking
Finance
Valuation
Business Analysis
Business Planning
Forecasting
Risk Management
Project Planning
Business Process Improvement
Business Strategy
Financial Audits
Business Valuation
Management Accounting
Negotiation
Cash Management
Internal Controls
Strategy
Management
Financial Analysis
Financial Reporting
Financial Accounting
Managerial Finance
Strategic Financial Planning
Mergers & Acquisitions
Market Research
Team Management
Business Development
Marketing Strategy
Strategic Planning
Teamwork
Microsoft Office
Project Management
Marketing

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New Business Development
Start-ups

Education
Institute of Chartered Accountants Australia
Chartered Accountancy, 2010 - 2012
Macquarie University
Honours, Accounting & Finance, 2006 - 2009
Scholastica Pvt Ltd
High School, A levels
Aga Khan School
O' levels

Languages
English (Native or bilingual proficiency)
Bengali (Professional working proficiency)

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Ambareen Reza
Managing Director & Co-Founder at foodpanda | hellofood

Contact Ambareen on LinkedIn

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