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P U B L I S H I N G C O M PA N Y
Dear Oil and Gas Marketer,
Industry Reach
Welcome to 2017and to the 95 Years of Service to the
Global HPI
1
BPA Worldwide, June 2016 Statement. Total circulation of 30,158 consists of 19,383 print copies and 10,775 digital copies.
2 Source: Publishers own data. Data supplied by each subscriber on application for subscription, June 2016.
2
30,1581
Construction, Agencies, Education,
Consultants Legal, Misc.
and Other Paid
6,542: Petrochemicals,
Chemicals 230: Service, Supply
62.9%
3,960: Natural Gas
Processing
and Equipment
Manufacturers Total
Subscribers
Requested
Circulation: 98.8%1
Circulation Analysis1: Job Function
17,378: Engineers
and Consultants
756: Chemists
681: Service, Supply,
138,726 2
28.3% 8,522: Company
Officials, Managers
and Equipment
Manufacturers, Total
57.6%
1,655: Superinten-
dents, Foremen
Associations,
Libraries, Government,
Agencies, Education,
Readers
and Operators
Legal, Misc. and
1,166: Other Other Paid
Operations Personnel,
Company Copies and
Purchasing Agents
BPA Worldwide, June 2016
1
Circulation Analysis1: Geographical print copies and 10,775 digital copies. Hydrocarbon
Processing uses the BPA Worldwide audit service to
ensure the accuracy and quality of our circulation
numbers. This third-party information enables our
advertisers to verify that we are truly delivering the
13,412: North America 1,976: Caribbean, market they are targeting with their marketing dollars.
BPA Worldwide is an independent, not-for-profit
Central America,
5,935: Europe organization that audits the circulation of business
17.7% South America publications like Hydrocarbon Processing. Each year,
5,352: Asia and we open our records to BPA auditors, who examine
1,020: Africa the circulation files to make sure they are correct
Asia-Pacific and current. A copy of our latest BPA Worldwide
44.4% circulation statement is available at your request.
19.7% 2,463: Middle East If you want more information about our audit,
contact your Hydrocarbon Processing advertising
sales representative or BPA Worldwide at
+1 (203) 447-2800.
2
The Signet Readership study, March 2016
HydrocarbonProcessing.com 3
4 HydrocarbonProcessing.com
Process Control Process Process Control Process Process Control Process Control
& Instrumentation Optimization & Instrumentation Engineering & Instrumentation & Instrumentation
Fluid Flow
Process Maintenance Process
& Rotating Heat Transfer Heat Transfer
Engineering & Reliability Engineering
Regular Equipment
Features Fluid Flow
Water Maintenance Environment Maintenance
Heat Transfer & Rotating
Management & Reliability & Safety & Reliability
Equipment
Offshore
NACE Corrosion Technology American Fuel
(New Orleans) Conference & Petrochemical
Pumps & Valves (Houston) Manufacturers
(Zurich) AFPM International (AFPM) Reliability
Petrochemical API Spring Refining and Maintenance
American Fuel Conference Meeting (New Orleans) Global Petroleum
EGYPS (Cairo) & Petrochemical (San Antonio) (Las Vegas) Show (Calgary)
Manufacturers International
Bonus Gastech (Tokyo) (AFPM) Annual International GPA Annual Liquid Terminals Valve World
Distribution GPA Annual
Meeting Refining and
Petrochemical
(San Antonio) Association Expo Americas
(Houston)
(San Antonio) (Houston)
(San Antonio) Conference Global Refining
ARC Manufacturing (IRPC) (India) and Petrochemical IRPC Europe MIOGE (Moscow)
Forum (Orlando) Congress (Mumbai) (Vienna)
Gastech (Tokyo)
CIPPE (Beijing) National Institute Hydrocarbon
MCAA Industry for Storage Tank Processing Awards
Forum (Atlanta) Management (Vienna)
(NISTM) (Orlando)
Signet Ad
Effectiveness United States
Survey
HydrocarbonProcessing.com 5
2017 Refining
Global Refining Advances in Supply Chain
Sulfur Management Processes
Map Turbomachinery Management
Handbook
American Fuel
Pumps & Valves
& Petrochemical
(Rotterdam)
Manufacturers
Gulf Publishing
Turbomachinery/ (AFPM) Q&A and
Companys Womens
Pump Symposium Technology Forum
Global Leadership Sulphur International
(Houston) (Austin) Conference &
Conference in Energy
(Houston) Exhibition (London)
Maintenance Turbomachinery/
PetChem (Houston)
& Reliability Forum Pump Symposium
2017 AIChE Annual Petrochem Canada
Gas-to-Liquids (Galveston) (Houston) (Edmonton)
Meeting (Minneapolis)
Technology Forum
Engineering API Fall Refining
(Houston) ChemShow API Fall Refining
& Construction Meeting (Dallas) (Dallas)
(New York)
Contracting Assoc.
National Institute
Conference (ECC) ADIPEC (Abu Dhabi) ADIPEC (Abu Dhabi)
for Storage Tank
(Baton Rouge)
Management (NISTM)
World Heavy Oil (Galveston)
Congress (Edmonton)
GasPro (Houston)
*subject to change
Show Newspapers
Hydrocarbon Processing is the official publisher and media
partner for these conference newspapers and show dailies,
offering unrivaled access and exposure at these major
Gastech Newspaper Specs
refining, petrochemical and gas conferences.
Deadline for space reservations for all four days: March 1
Material deadline for all four days: March 16
29th Gastech Conference Daily
Special Positions
Egypts natural gas:
Ancient treasure 47 April 2017
for the modern world
Front cover banner $21,000
Makuhari Messe, Chiba, Tokyo, Japan
Processing
L. NICHOLS, Hydrocarbon
800
780 Production
production
720
of Cairo, sit the Great mark the tombs of the
Pha- 700
fourth dynasty, the pyramids construction 680
and Menkaure. Their
raohs Khufu, Khafre prosper- 660
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are
imports by the end of
the decade. growing energy sector. ity as the Hegh Gallant.
even halt) natural gas a new dynamic in Egypts begin additional gas flow
at the Adabiya port to
Run-of-Book
was
advised, and then meticulously again to our international community. On behalf of the organisers
and our
by a Governing Body that shaped, Fresh topics and hardworking, dedicated Singapore, the epicentre
Governing Body, of
welcomed an tinually-evolving themes reflect the con- enjoy the conference Southeast Asias growing
increasing number of key industry, with sessions and make the most of
regional stake- tailored the outstanding presentations, LNG market, showcases
its
to health, safety, security speakers and
and envi- networking unique culture and people.
opportunities.
ANNUAL MEETING
who want to meet the of the units, to the Thank you for spending time
without sac- and performance steel corrosion with ART and Grace at our
regulatory requirements point where carbon AFPM Hospitality Suite!
ricing operational ef
ciency. between 2 mpy3 mpy
Baker rates averaged of mag-
To address these challenges, per year), several orders Be sure to visit us online
LIFESHIELD (mils op-
Hughes developed the
at grace.com!
nitude outside the manufacturers
non-phosphorousDAY corrosion inhibi- < 1.0 mpy.
TWO
fuel pet- timum range of
and Tuesday partnered with
tion program to help | March
out Trump
the detailed engineering
Engineering Corp. for ACHIEVE 800
in Lake Charles, Louisiana. and utility facilities
methanol project located for offsite Maximum metals tolerance
and
BENwill
Toyo be providing basic engineering
DUBOSE, methanol facility. Once
complete,
Hydrocarbon
1/4-page $7,780
resid conversion
of the completeProcessing will produce
and detailed engineering fuels methanol plant, DuPont Clean Technologies
the G2XMondays known as Big Lake
facility, keynote
speaker,methanol.
Alex Epstein,license and/or other countries,discusses how
of W. R. Grace & Co.-Conn.
refineries must
MMtpy of commercial-grade and engineering in the United States
into painted
& Co.-Conn.
1.4Democratic presidential have also entered theyve done the last Grace and ACHIEVE are
trademarks, registered
of W. R. Grace & Co.-Conn.
2016 W. R. Grace
operate efficiently without
Groupfrontrunner two TECHNOLOGY
associated industries.
analysts that followed Ep- the two parties nominate,
steins address seemed
to believe that Clinton ary Clinton, if shes the Hill- Tuesday, 16 The new liquid gold
is the fa- Manufacturers [Democratic] nominee,
vorite to win the November the advantage. will have The critical issue of water
The electoral
election.
| American Fuel & Petrochemical
114th Annual Meeting college strength of the Democrats Halperin said he believes
Donald Trump is overwhelm-
management in the production
pronounced, said Mark is ingly likely to be the of oil, gas and petrochemicals
Halperin, who spoke nominee from the Republican is
side colleague John Heilemann along- whether or not
Technolo
after 16 and process
of
the New Orleans Marriott
Mr. Hazle joined AFPM
gy Forum
refining and In addition to his responsibilities has Monday, October 5
years in the petroleum conferences, Mr. Hazle
6:30PM to Midnight
beginning for AFPM
Tuesday, October 6
5:30PM to Midnight
en-
petrochemical industries, the UOP some near-term goals, including: SUNDAY, OCT. 4, 2015
in
his career with five years progress- suring that members of the Manufac- pickup
Process division, and
then to value Registration and badge
DAYwith ONE ARCO turing Committee continue
Sunday/Monday
36:30 p.m. event
ing through seven years | October 4/ 5, 2015 5:306:30 p.m. Q&A kickoff networking
Driving success in a
topics
speaking on various
It will feature vendors 7 a.m.6:30 p.m.
Registration
offer a Vendor Debate.
from the audience. Q&A sessions on hy- General session AFPM
and answering questions 88:55 a.m. Service Award: Jeff Hazle,
will include four traditional Presentation of the Lifetime
changing market
and
Additionally, the forum
gasoline processes and
crude/vacuum distillation
sessions Keynote address: Ramon
Loureiro, KBC Advanced INSIDE THIS ISSUE
droprocessing, FCC, and Practices (P&P)
complementary Principles funda- Technologies
coking, as well as the session addresses the
to each year. Every Cybersecurity Day 3 Schedule of sessions
that attendees look forward and the foundational principles for technologies 910 a.m. Dawkins, True Digital Security
Inc.
operations Featured speaker: Jerald and special events
mentals of soundCHET THOMPSON, President, American Developing Leaders Town
Hall
that are commonly used. forum each year to give everyone the opportunity
Fuelwork & Petrochemical Principles & Practices:
9 a.m.12 p.m. Manufacturers Processes
We come together at
this Meeting, Q&A: Gasoline 4 2015 Forum panelist
and, throughWelcome your active participation, Enterprises; Darryl Dunham, bios
innova- Charles Burton, Motiva
to listen and share information, one of the safestNew
to and most
Deadline for space reservations for the AFPM Annual Meeting: February 13
Mississippi River, Gen- edition on discussion about You Be The
October 6 and as an electronic practices and experiences successful Could
Cyberthreats and Subcontractors:
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October 7. If wish to advertise troopsin this out the conference, the Fostering
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Next industry. PaulRounding
defeated a large English release, Profitability of CybersecurityCameron
DefensesProcess Systems
at the Battle of New Orleans.newspaper, or to submit a press army will offer insights into Analysis of the Capabilities
session examines improving desalter
Some historianseditor how to be successful Waterfall Security Solutions
was thisAND
Q&A battle that propelled please contact the think emailit idly
viathat changing market. in this
Michael Firstenberg, rap-
latest innovations in the hydrocarbon Advertising Rates Three Days One Day
AFPM-achieve-banner-ad.indd
1
9/1/15 2:43 PM
6
Bleed: allow .125 outside the final trim
HydrocarbonProcessing.com
Online Advertising
HydrocarbonProcessing.com is the HPIs most powerful
50,443 42%/58% source of daily news, market data and technical
US/International3 content, visited daily by HPI management officials,
Unique Monthly Online
engineers, practitioners and professionals.
Visitors1
Hydrocarbon Processing offers a number of display
182,544 48,017 advertising options, providing ways to increase brand
awareness, drive leads and increase traffic to your
Monthly Page Views1 Average e-newsletter website. Advertisements are Run of Site (displayed
Recipients1 throughout the website).
Push Down
970x90 pixels(px) and 970x415 px $7,640/month
(when expanded); 300x50 px (mobile)
Leaderboard* $3,980/month
728x90 px
MPU* $3,700/month
336x280 px
Skyscraper* $2,750/month
160x600 px
Interstitial $6,450/limited
Homepage only; 800x600 px to 1 week/month
Creative types: GIF, JPG/JPEG, PNG, Java Script,
Third-party tags, HTML; File Size: Max 100KB; Maximum
animation length:15 secs; Max Video & Animation Frame
Rate: 24fps
*Five rotations are available.
Channels
HydrocarbonProcessing.com Channels allow you to
further target your marketing message by displaying
advertising on articles related only to a given subject
area. Channel buys are Roadblocks, which include all
leaderboard and MPU positions in a topic section. They
can be further customized to include white papers,
podcasts and videos for a nominal fee. Cost: $2,550/mo.
2
Source: Publishers own data. Data supplied by each subscriber on application for subscription, June 2016.
Respondents are involved in one or more purchasing areas.
3
Google Analytics six-month average, FebruaryJuly 2016. HydrocarbonProcessing.com 7
Lead Generation
Leverage Hydrocarbon Processings Qualified Online Audience
of Engineers, Management Officials and HPI Professionals
for your Lead Generation Programs.
White Papers Single-sponsored
Hydrocarbon Processing Webcasts
White Papers deliver targeted Single-sponsored
leads. The program includes a Webcasts allow
custom registration form on advertisers to establish
HydrocarbonProcessing.com leading brand leadership
to a white paper in PDF format. through their selection
Lead information provided to the of speakers and
sponsor includes email address, presentation materials.
mailing address and A Hydrocarbon Processing editor is available to moderate
phone number. and collaborate on the webcast. Single-sponsored webcasts
White paper: $5,195 each. include a company logo on promotional and presentation
materials, up to three questions on the registration
Keyword Advertising form, a short company description to be read during the
introduction of the webcast and receipt of all leads in
Sponsoring specific keywords, and having each keyword
Excel format.
link to a pop-up message or a custom-built micro-site, is a
uniquely effective way to reach your audience with relevant, Single-sponsored webcast: $19,800/each.
timely content. Contact your representative for pricing and
more information. 3-month minimum. TechTalk
Begins at $750 per word/month. TechTalk enables sponsors to create content and post it
on the HydrocarbonProcessing.com website, enewsletters
Videos and social media channels. TechTalk is an effective way
for marketers to connect directly with the Hydrocarbon
Videos are posted on Hydrocarbon Processings homepage
Processing audience. Up to six articles per month may be
for one month then archived for one year. A registration
placed on a custom website by the sponsor in addition to
page can be added to capture registrant information.
the three advertising spots.
Begins at $3,775.
Begins at $11,800/month.
Webcasts Podcasts
Hydrocarbon Processing Webcasts are an effective way to
Hydrocarbon Processing Podcasts are audio recordings of
establish thought leadership and to engage your prospects
webcasts in MP3 format, providing sponsors with another
and customers.
convenient way to take part in the discussion.
Multi-sponsored Podcast Sponsorship of:
Webcasts Editorial webcasts: $1,850/podcast.
Single-sponsored webcasts: $1,850/podcast.
Multi-sponsored Webcasts Multi-sponsored webcasts: $850/podcast.
include a company logo on
promotion and presentation Digital Edition
material, including a -page
advertisement in Hydrocarbon Hydrocarbon Processings digital edition reaches more than
Processing magazine, one 10,775 subscribers.
question to be included on the registration form, a short Begins at $2,500/month.
company description to be read during the introduction of
the webcast, and receipt of all leads in Excel format. Social Media
Multi-sponsor webcast: $5,400 each. Sponsorship of our social media package allows access to
our 28,000 followers on Facebook, Twitter and LinkedIn.
Begins at $2,500/month.
8 HydrocarbonProcessing.com
E-newsletters
Hydrocarbon Processing E-newsletters provide
a compelling way to advertise your product or
service, announce a new technology, recruit
employees or pique interest in an upcoming event
through a sponsorship or banner placement.
HP News Brief
Delivered daily from
Monday through Thursday
of each week, the
Hydrocarbon Processing
News Brief is relied upon by
48,0001
over 48,0001 subscribers Daily
for the latest news, trends
and developments in the Distribution
global HPI.
News Brief
Position 1 (500x100 px): $4,200/week
Position 2 (500x100 px): $3,100/week
Position 3 (500x100 px): $2,000/week
Position 4 (500x100 px): $1,000/week
Skyscraper (160x600 px): $2,750/week
HP Informer
This weekly e-newsletter, distributed on Fridays, includes a recap
of the most important news and trends in the HPI.
Informer: $2,700 per e-newsletter.
HP Special Focus
Custom, single-sponsored e-newsletters provide sponsors with
a unique opportunity to incorporate their brand with quality
Hydrocarbon Processing editorial content. We pair interested
sponsors with editorial content that coincides with the sponsors
topic. Recent e-newsletters of this type have included a special focus
on Piping, a special focus on Automation and a special focus on
Heat Transfer.
Special Focus: $6,450 per e-newsletter.
10 HydrocarbonProcessing.com 1
Dynamic Logic/Milward Brown CrossMedia Research Studies, 2007.
Hydrocarbon Processing vs. Other Publications
(From most recent audit statements)2
Classification by Industry
Partnering print advertising with all major media will optimize the effectiveness of an integrated program.
The importance of digital and online brand awareness and lead generation campaigns continues to grow. However, combining
the power of print with other channels creates by far the most impactful integrated program.
Two Media (Inc. Print) Two Media (Inc. Print) Two Media (Inc. Print)
218 352 252
Three Media (Inc. Print) Three Media (Inc. Print) Three Media (Inc. Print)
230 407 274
1
Dynamic Logic/Milward Brown CrossMedia Research Studies, 2007.
2
BPA Worldwide, June 2016 Statement/ABC Circulation Certificate, December 2015.
3
Key Circulation (or if not provided, same 97.7% assumed) multiplied by percent of circulation by request.
2016 published Media Planner rates.
11
4
5
Base rate divided by Total Requested and Key Circulation multiplied by 1,000 to derive cost per thousand. HydrocarbonProcessing.com
Market Data
and Directories
Hydrocarbon Processings Construction Boxscore Database
Hydrocarbon Processings Construction Boxscore Database is an indispensable
resource for tracking active construction projects in the global refining, petrochemical,
natural gas and LNG industries. For more than 60 years, HPI engineers, contractors
and marketers have depended on the Boxscore Databases comprehensive data for
lead generation, market research, trend analysis and planning. Contact information
for key personnel is available to existing subscribers for projects. Rate: $4,495
annually; corporate licenses are available. For more information,
visit ConstructionBoxscore.com
HydrocarbonProcessing.com
Gulf Publishing Company data products and corporate access programs
can be customized to meet your needs. For more information on Hydrocarbon
Processing Data Products and Corporate Access Programs, contact Norman Adams
at +1 (713) 525-4626 or Norman.Adams@GulfPub.com, or JNette Davis-Nichols
at +1 (713) 520-4426 or Jnette.Davis-Nichols@GulfPub.com
12 HydrocarbonProcessing.com
Upcoming Events 4 Ways to Participate:
AMERICAS
*New 1819 July 2017 / Houston, TX
1415 March 2017 / Hilton Park, Nicosia, Cyprus Building on the success of the inaugural event held in Houston in
The fourth Eastern Mediterranean Gas Conference (EMGC) provides 2016, Hydrocarbon Processings Petrochemical Technology Forum
attendees with the latest information on the regions developing will feature a two-day technical conference and an exhibit floor.
natural gas industry as well as access to new business partners. Topics to be discussed include: plant sustainability, energy policy,
This event provides unrivaled access into this burgeoning region. profitability, effluence management, gas treatment technologies,
EMGasConference.com rotating equipment, petrochemical integration, bio-based
petrochemicals, maintenance and reliability.
HPIRPC.com/Americas
INDIA
1719 April 2017 / Taj Palace, New Delhi, India
International Refining and Petrochemical Conference (IRPC) is now
in its eighth year. The 2017 conference and exhibition will provide
a high-level business and technical forum in which key players in
the global petrochemical and refinery sectors will meet to share 12 August 2017 / Houston, TX
knowledge and network. The event will feature a two-day technical The fifth annual GTL Technology Forum will cover the technological
conference and an exhibition. HPIRPC.com/India and operational advancements in GTL processes that are reducing
costs, driving market growth and increasing global activity.
GTLTechForum.com
EUROPE
*New 67 June 2017 / Vienna, Austria November 2017 / Hyatt Downtown, Houston, TX
The inaugural European Refining and Petrochemical conference and Now in its 15th iteration, the Womens Global Leadership
exhibition will provide a high-level business and technical forum Conference in Energy (WGLC) is one of the largest womens events
in which key players in the European petrochemical and refinery in the industry, and the only event that focuses on discussing key
sectors will meet to share knowledge and network relating to industry-related issues like exploration, health/safety/environment
this important region. The event will feature a two-day technical and economics, as well as professional development issues specific
conference and an exhibition. HPIRPC.com/Europe to womens leadership in oil and gas. WGLConference.com/2017
in the industry, the European event will focus on the key issues
affecting the region across upstream, midstream and downstream,
as well as professional development issues specific to womens
leadership in oil and gas. WGLConference.com/Europe
HydrocarbonProcessing.com 13
Magazine Rates
Issued September 1, 2016. Effective January 1, 2017. 4. Special Position
Positioning: For any guaranteed special position, such as facing editorial, there is a
1. General Rate Policy $735 Worldwide Edition premium; and a $605 International Edition and US/Canada
Payment terms: Net 30 days from publication date. If more or less space than Edition premium, when available.
specified is used within one year from date of first insertion, the rate will be adjusted
to the earned rate published here. All rates quoted are in US dollars. Number of 5. Cover Rates (Non-Cancelable)
insertions in a 12-month period in the magazine and associated products determines a. Include 4/C process. Contact Publisher for additional charges if any other color
frequency rate. Covers each ad, each page of a spread, each page of preprinted is used.
inserts and each insertion in an integrated frequency rate.
b. Frequency Rates: Based on total number of full pages on contract.
2. Commission
Agency Commission: 15% of gross billing to recognized agencies on space, color, 2017 Cover Rates
handling and backup charges. Publisher reserves right to hold advertiser and/
or its advertising agency jointly and severally liable for monies due and payable 6 Pgs 9 Pgs 12 Pgs 24+ Pgs
to Publisher. Second Cover 12,605 12,335 12,060 11,735
Fourth Cover 12,605 12,335 12,060 11,735
3. Issuance and Closing
Published 12 times each year in three editions. Worldwide Edition provides coverage * Other premium positions: + 8% of earned full-color page rate.
of the hydrocarbon processing industry throughout the world. OUS/Canada edition
goes only to subscribers concerned with operations outside the US and Canada.
The US/Canada Edition provides regional distribution. Issued the 1st of each
6. Inserts
a. Standard Inserts: When furnished ready for binding, inserts take earned 4/C rate
month. Closing date for scheduling and printing material is the 5th of each month
plus a handling charge of $1,135 Worldwide Edition, $1,015 International and USA/
preceding issue.
Canada Editions.
b. Non-Standard Inserts: Contact Publisher for quantity and specifications.
b. Schedule #67: Worldwide Edition Rates
14 HydrocarbonProcessing.com
Magazine Specifications
The procedure outlined below is designed to ensure the quick, accurate and simple
delivery and production of your advertisements. Screenshot from Adobe InDesign
1. Trim Size: Overall trim size is 8.125 in. x 10.875 in. (210 mm x 280 mm).
2. Ad Page Dimensions:
Unit Width Depth
2-Page Spread, Bleed 16.75 in. (425 mm) 11.125 in. (285 mm)
2-Page Spread, Gutter Bleed 16.5 in. (420 mm) 10 in. (255 mm)
1 Page Standard 7 in. (180 mm) 10 in. (255 mm)
1 Page Bleed 8.375 in. (215 mm) 11.125 in. (285 mm)
2
3 Page 4.625 in. (120 mm) 10 in. (255 mm)
2 Page Horizontal
1
7 in. (180 mm) 4.875 in. (125 mm)
2 Page Vertical
1
3.375 in. (85 mm) 10 in. (255 mm)
2 Page Island
1
4.625 in. (120 mm) 7.5 in. (190 mm)
1
3 Page Square 4.625 in. (120 mm) 4.875 in. (125 mm)
3 Page Vertical
1
2.25 in. (55 mm) 10 in. (255 mm)
4 Page
1
3.375 in. (85 mm) 4.875 in. (125 mm)
Fraction ads with bleeds are available; please contact our Advertising Production
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Ads scaled to other publications will be centered in the space nearest to size Full Page Setup
and proportion.
Magazine Trim: 8.125 in x 10.875 in
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Color Rotation: Yellow, magenta, cyan, black Live Area: 0.25 in (6.35 mm) on all sides
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not to exceed 70%.
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digital file guidelines. All print advertisements for Hydrocarbon Processing
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5. Proofs: Proof required on four-color ads. For one-color and two-color ads, for the relevant issue.
laser proofs are acceptable with clearly marked color breaks.
E-mail: Cheryl Willis, Advertising Production
6. Other Acceptable (but billable) Materials: Contact Publisher. Department, Gulf Publishing Company
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with these specifications. For color advertisements, a match proof printout is required to
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Pg
1/3 1/2
2/3
Pg Page
1/2 Pg Pg
Sq Vert
1/2 Pg 1/3 Pg Island
Horizontal Square
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