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1 Founder of scientific Management was

a) Robert Owen b) Henry Fayol c) F.W. Taylor d) Chris Argyris


2 Who has given the ten managerial roles?
a) Herbert Simon b) Rensis Likert c) Chester Barnard d) Henry Mintzberg
3 Need Hierarchy theory was given by
a) James B Quinn b) Abraham Maslow c) Edgar H Schein d) F.W.Taylor
4 Who propounded Theory X & Theory Y ?
a) David Mc Clelland b) Douglas Mc Gregor c) Elton Mayo d) F.W.Taylor
5 Author of Future Shock was
a) P.F.Drucker b) John B Miner c) Alvin Toffler d) Edmund R. Gray
6 Transactional Analysis was developed by
a) Eric Berne b) Amal Nag c) David Needle d) Russel Mitchell
7 Father of Brain storming was
a) Layman W Porter b) Alex F Osborn c) Edgar H Schein d) Edward E Lawler
8 Which is also known as military organization?
a) Line organization b)Matrix organization c)Committees d)None of these
9 Grape wine is a ___________ communication.
a) Formal b)Informal c) Both a and b d) None of these
10 ________is the basis of control.
a) Planning b) Organizing c) Directing d) Staffing
11 In _______ main focus is on time.
a) CPM b)SWOT c) ESOP d) PERT
12 ERG means
a) Exit, Reenter & Go b) Entry, Review & Growth c) Existence, Relatedness & Growth
d) Entry, Relatedness & Growth
13 House party technique is
a) Group interview b) Stress interview c) Panel interview d) Patterned interview
14 Training imparts
a) General skills b) Specific skills c) General knowledge d) None of these
15 Golden handshake is a name for
a) Retrenchment b) Voluntary retirement scheme c) Lay-offs d)transfers
16 Relative worth of the job is known by
a) Job design b) Job Analysis c) Job evaluation d) Job change
17 Graphology test is designed to
a) Measure an individuals activity preferences
b) Analyse an individuals handwriting
c) Assess an individuals personality
d) Ensure accuracy of information given in application
18 Induction means
a) Recruitment b) selection c) Orientation d) Placement
19 Performance is a function of
a) Ability X Morale b) Job satisfaction X Ability
b) Ability X Motivation d) None of these
20 _____________refers to the beliefs in ones ability to accomplish a task
a) Self-esteem b) Self- actualization c) Self- efficacy d) Self-image
21 Theory of Classical conditioning was given by
a) Ivan Pavlov c) R P Quinn c) G L Staines d) P M Muchinsky
22 Which of the following is not a component of an attitude?
a) Cognition b) Effect c) Affect d) Behaviour
23 ______is attributing ones own characteristics to other people.
a) Projection b) Halo effect c) Contrast effect d) Stereotyping
24 Force- field analysis technique was first proposed by
a) Kurt Lewin b) Reuban Harris c) Iswar Dayal d) John M Thomas
25 The only feasible purpose of financial management is
a) Wealth Maximization
b) Sales Maximization
c) Profit Maximization
d) Assets maximization
26 Financial management process deals with
a) Investments
b) Financing decisions
c) Both a and b
d) None of the above
27 Time value of money indicates that
a) A unit of money obtained today is worth more than a unit of money obtained in future
b) A unit of money obtained today is worth less than a unit of money obtained in future
c) There is no difference in the value of money obtained today and tomorrow
d) None of the above
28 Heterogeneous cash flows can be made comparable by
a) Discounting technique
b) Compounding technique
c) Either a or b
d) None of the above
29 While calculating Gross Profit ratio,
a) Closing stock is deducted from cost of goods sold
b) Closing stock is added to cost of goods sold
c) Closing stock is ignored
d) None of the above
30 A citizen of one country living & working in another country is called
a) Expatriate b) Bipartite c) Tripartite d) All of these
31 Other things being equal, an increase in supply can be caused by
a) Rise in the income of the consumer
b) An improvement in the techniques of production
c) A rise in the price of the commodity
d) An increase in the income of the seller
32 The Law of Diminishing Returns depends on the assumption that
a) Land is the factor kept constant
b) The state of technical knowledge is unchanged
c) Total output is constant
d) Average output declines faster than marginal output
33 A monopoly producer has
a) Control over production but not price
b) Control over production, price and consumers
c) Control neither on production nor on price
d) Control over production as well as price
34 In perfect competition, there is a process of
a) Restricted entry and exit of the firms
b)Free entry and free exit of the firms
c) Free entry but restricted exit of the firms
d)Semi-free exit but absolute free entry
35 The change in TR resulting from the sale of one unit more of output, means
a)AR from a given output
b)MR from a given output
c)MR from a given input
d)MR from MC
36 In short-run, a firm would remain in business as long as which one of the following of costs is
covered?
a) Fixed costs b)Total costs c) Variable costs d) Constant costs
37 The most basic level of a product is called the:
a) Core Product. b) Central Product. c) Fundamental Product. d) Augmented Product.
38 The ________ concept holds that consumers and businesses, if left alone, will ordinarily not buy
enough of the organizations products.
a) Production b) Selling c) Marketing d) Holistic marketing
39 The buying process starts when the buyer recognizes a _________.
a)Product
b) An advertisement for the product
c) Salesperson from a previous visit
d)Problem or need
40 If actual performance exceeds the expected performance of the product, Then customer is________
a) Satisfied
b) Dissatisfied
c) Delighted
d) Neutral
41 Bread and milk are which kind of products?
a) Specialty Products
b) Convenience products
c) Shopping products
d) Unsought products
42 Adding new features to a product is advocated by which of the approaches?
a) Product Approach
b) Production Approach
c) Marketing Approach
d) Selling Approach
43 What is the last stage of the consumer decision process?
a) problem recognition
b) post purchase behavior
c) alternative evaluation
d) purchase
44 Which of the following is considered a key player in the marketing industry?
a) Marketer
b) Suppliers Or Vendors
c) Distributors Or Retailers
d) all of the above
45 Which of the following is NOT considered a type of reseller?
a) Wholesaler
b) Retailer
c) Manufacturer
d) Distributor
46 In marketing theory, every contribution from the supply chain adds ________ to the product.
a) Value
b) Costs
c) Convenience
d) Ingredients

47 The four unique elements to services include:


a) Independence, intangibility, inventory, and inception
b) Independence, increase, inventory, and intangibility
c) Intangibility, Inconsistency, Inseparability, And Inventory
d) Intangibility, independence, inseparability, and inventory
48 A change in an individual's behavior prompted by information and experience refers to which one of
the following concept?
a) Learning b) Role selection c) Perception d) Motivation
49 ________ pricing is the approach of setting a low initial price in order to attract a large number of
buyers quickly and win a large market share.
a) Market-skimming
b) Value-based
c) Market-penetration
d) Leader
50 The extended Ps of service marketing mix are :
a) People, Product, Place
b) Price Physical Evidence, Promotion
c) Physical Environment, Process, People
d) Product, Process, Physical Environment

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