elevate performance

elevate performance
FDS is a suite of new-age and state-of-the-art technology
powered, education focussed web and mobile apps developed
by Creanovation Labs. With the expertise of best technocrats
of the country and 7+ years of experience of building the
Largest Forms Platform - FDS Nroll (erstwhile FormsDotStar).

FDS is the first education focussed, end-to-end technology

platform to elevate performance of your team, processes &
systems during the admissions with a seamless interface. We
are a ISO 27001:2013 & ISO 9001:2015 certified company.
who uses fds

Shri. Gurbinder Singh

Registrar, Thapar University
FDS Nrol is an intelligent forms solution by true means. The live tracking
and 24*7 call centre support has proved wonders. The number of forms
filled online has increased by more than 30% for our University, thanks
to FormsDotStar.

Prof. Arun Paul

Chairperson - Admissions, Xavier University
FDS Nrol's is a professional team. They have been closely monitoring
our requirements and helping us with regular introductions of new
features. Their automated support has really helped our applicants.I
wish them all the best in times to come.

Dheeraj Kumar Sharma

Digital Marketing Manager, GGI
FDS Liase has been a pathbreaking tool for my counselling team. I
could map all our expenses and it gave deep & surprising insights for
our management. Now we can plan our next years campaigns more
effeciently and intelligently.

Dr. C H Venkatiah
Chairman Admissions, GSIB
FDS Nrol has been more than a dedicated partner since last 2 years.
The innovations they have been coming up with is surely noteworthy. It
has helped us to get more quality and diverse profiles for our institute.
 nroll

enhance
enrollments
FDS Nroll is a workflow based data
& payments collection platform
which helps you to simplify, manage
& enhance your enrolments. Our
proprietary technology enables live
tracking of applicants, thus allowing
real-time support. FDS Nrol is
powered by a failsafe algorithm,
integrated with multiple payment
gateways ensuring highest
transaction success rate. FDS Nrol
also has an inbuilt social marketing
platform called FBuzz - Empowering
your applications GO VIRAL.
features
Applicant/Student portal with desired
fields and workflow structure
+ Photograph & Signature upload
+ Other documents upload
+ Mobile compatible forms
+ Landing page design for the
Application portal
Real-time Applicant Guidance System:
Our live tracking feature helps us to monitor
errors faced by prospective applicants and
guide them to smoothly resolve issues and
complete the applications successfully. Our
dedicated support team can extent
pro-support via calls, emails & chats on a
real-time basis as well.
FBuzz - Information dissemination via
social media:
Organically grow activity on your FB Page,
giving you a 1000+ prospective market
visibility on every share , ensuring a high
brand visibility and a distinct information
dissemination platform
Multi-staged payment collection:
Our payment solution supports multi-payment
workflows, in which applicants can be allowed
to complete multiple transactions based on
their eligibility criteria. For eg. - on being
selected for a certain course , applicant shall
be eligible to pay fee.
Integrated Payment Solution
+ Offline - DD & India Post
(FDS accept payments through all the post
offices across the country)
+ Online payment -
Debit Cards(VISA, MASTER, MAESTRO)
Credits Cards(VISA, MAST ER)
NetBanking (110+ banks across the
country)
Integrated Communication
+ Automated - Transaction based
emailers/SMS
+ On Demand - SMS & Mailers
for information to Students/applicants
Quick TAT for Development Support
Automated admit card generation, bulk
mailers to applicants
Admin dashboard with the desired
reports and filters
Dedicated Payments & Account/s
reconciliation
The data and payment reconciliation is
designed with due consultation with the
accounts department to ease the efforts and
have automated periodic reconciliations with
proper checks and balances for the purpose of
audit.
Call Back/Chat:
Our integrated chat system along with voice
call back, helps the applicant to connect with
your institute while filling up the form. The
system consists of
the fds edge
- nroll
Auto Scale Dynamic Servers:

Our application system boasts of handling high volume applicant traffic

without any issues. With our unique auto scale algorithms, the application
can automatically replicate server instances thereby handling any volume
of applicant traffic seamlessly 6+ years of exclusive Form Management
experience with maximum peak load/s of 20000+ forms in a single day

Single Sign-on system:

Centralised application management across multiple systems

Indias first hybrid payment solution (Online & Offline processes):

+ Offline - DD & Cash Challans , Bank Deposits & POST Offices

+ Online - Debit/Credit/Net-Banking/Other online options

Integrated & Dedicated Support Centre:

Taking care of all applicant queries and one-on-one mapping for each
applicant to complete the form submission and payment via emails, chats
& calls.

Complete integration kit for ERP, CRM, etc. having 100% Zapier
compliance

Complete payment dispute resolutions and reconciliation to

ensure error free and smooth application processing
 how it works?
applicant

clicks
apply online

application
cname mapping
form
on college website

live tracking system

complete
incomplete filled up
form form
follow up and guide the user
to fill up the form correctly

integrated
multi payment
gateway
without fbuzz

lead management
with fbuzz

system

fbuzz
sharing

confirmation

no

yes

landing page
database

admin apllicant confirmation

panel client
confirmation
 telex

catalyze
voice
FDS Telex is an education focussed
interoperable telephony platform, that
powers voice and message applications
via cloud & on-premise installations.
FDS Telex provides easy to use cloud
based call-center set-ups that can
record, route, track, conference &
queue calls, also provides complex
customization that meets your unique
admission/enquiry needs. FDS Telex,
can process huge volume of calls
across multiple locations via a central
call system. FDS Telex is 100%
compliant to ZAPIERs integration
middleware and has ready APIs to
integrate with your CRM, ERP or any
other internal IT system/s seamlessly.
features
Telex Board:
It is a dashboard providing the complete view
of inbound & outbound calls reports for
real-time data analytics.
Applicant Brand Perception -
Insights for the brand perception of the
prospective applicants of your institute can be
viewed in quick to understand reports.
Welcome Message:
Create a professional touch with a customised
welcome message.
Programmable Extensions:
Extensions to route calls to the concerned
department or person without any manual
intervention.
Voicemail:
It is for recording voice to leave messages in
terms of ideas, suggestions and feedback from
customers.
Call Logs:
It consists of call details such as the phone
number of caller, time, date, duration, status,
etc for creating database, tracking &
monitoring agents.
Call Recordings:
Record conversations between agents and
customers for quality & training purposes.
Call Distribution:
All the calls get distributed smartly through IVR
to the mapped agents ensuring smooth calls
handling process.
Call Forwarding:
The calls whether inbound or outbound would
be forwarded to the given numbers
irrespective of any telecom operator.
Multi Language:
Supports multi language like english, hindi or
any regional language for good customer
experience.
CRM Integration:
It can be integrated with almost all popular
CRM applications to intelligently handle
inbound and outbound calls.
SMS Alert:
There are some situations to generate sms
such as thank you sms to the customer after
finish of each call or the agent gets sms if any
call is missed out.
Multi level IVR:
Creating a multi-level IVR in order to help
callers navigate to the correct person or
greeting more easily, without having to hear
too many options in one go.
Persistent Counsellor Allotment:
Auto routing of calls to particular agents based
on past conversation logs.
In-call Transfer:
Enables an agent to transfer the active or
current call to some other telephone number
or agent.
 After Hours Support:
the fds edge
Redirects calls after office hours to the
mapped phone number ensuring great
customer experience.
- telex
Ready integration with Lead Management
Business branding with Call Queue & CRM systems, ensuring seamless data
integration with existing IT Systems
Geo Routed Call Distribution:
Telex Board:
In case of multiple offices, the calls can be
routed to the agents at respective locations Hosted on Amazon Web Services, detects &
once the location of the caller is identified by escalate any unusual behavior, with an
the IVR system. automated failover mechanism.

Unified Management: Customisable call workflow:

Add/delete forwarding numbers, access logs & Simulating your existing offline admission
recordings, voicemails and modify call settings processes of your institution
from a single panel.
Quantify and measure the impact of
expenses in traditional media :

Measuring the impact of paper ads via telex,

we can track all calls/numbers received,
monitor quality of the calls and map to ROI.

toll free incoming calls

how it works?

admission related others

Qualified List 1
telecaller 1 telecaller 2 telecaller 3 unsuccessful leads

Qualified List 2

Successful/Qualified List1

Recorded
Conversation Call Logs Pre-fed logs
 liaise

relationships
quantified
FDS Liaise is the best-in-class
Students Relationship Enhancement
platform which helps you drive
quantifiable results, starting from
acquisition to admissions. FDS Liase
helps you plan & implement a
personalized approach, to counsel and
retain the best students. It also maps
prospective applicants to their ideal
educational options by enabling connect
with best-fit students, and analyzing
each stage of the admission lifecycle
from initial inquiry and application
through admissions to ensure long-term
student success. FDS Liaise offers
seamless interoperability of online and
offline applicants data-flow in the
admission process.
features
Liase Board

Lead management:

An easy to use lead management system to

the fds edge
handle huge volume of leads and their
qualifications -liaise
Source mapping & ROI indicator -
Indias first and only dynamic seat
distribution matrix/suggestive allocation
An inbuilt ROI indicator mapped to various
sources & expenses incurred:
Predictive profile segmentation of
students for suggestive counselling
+ Course Focussed
+ Event triggered communication
On-premise installation for offline
+ Lead de-duplication
accessibility
Tailor-made admission stages in sync
Mobile app based accessibility for - On
with the offline admission model
the Go - admissions sales team
Funnel Management
Unlimited user-management &
corresponding load balancers to enable
Opportunity - Appointment scheduling
optimised bandwidth management - One
of the major challenges in any data-rich
Single Point Documention &
systems is the bandwidth management. Our
Communication of the admission
exclusive experience in cloud servers gives
process
us the flexibility to offer you best bandwidth
management at economic pricing even for
Role specific responsibility and
unlimited users
accountability mapping
Determine Best Fit Students - Find the
Custom Dashboards -
students that will be the most successful at
your organization by analyzing data from the
Display information based on individual
point of inquiry through graduation.
roles/each staff member.
Import/Export Data - Import/export data
Campaign Analytics -
seamlessly to and from existing systems,
such as your SIS, for greater easy access to
Indepth insights into the campaign results
data generated outside of Radius.
across organization to learn whats working
and whats not.
 how it works?
Fully customisable/interoperable CRM with Online & Offline Marketing Channels:
Website, ERP, Inbound/Outbound Call Centre

Application Form Engagement

Purchase + Tele-Counselling
+ In Campus Visit

Lead Nuturing Enrollment

ts lifecycle from l
Multi Channel +
ec ea + Counselling
Enquiries sp d + Block your seat
pro

to
adm
ur
Map yo

ission
Online visit
Retention
or Walk-in

Branding &
Marketing
Automation Enrollment
Multi Channel + + Prospective
Engagement Student Journey
eDM Campaigns -
- Track various stages
Server based calls & SMS -
- Counselling Scheduling
Event/Action based -
- Leads to Admission
communication triggers

Counselling
- Auto dialer
- Admission Funnel Management
- Predictive Course/Seat Suggestions
 conversia

convert
better
FDS Conversia is built from grounds
up to enable institutions automate their
outward marketing campaigns. It helps
manage responsive reactions/feedback
for organically generated leads via
multiple channels such website enquiry,
bulk emailers, google ads, social
campaign, inbound calls, etc. FDS
Conversia uses email, sms & voice
calling gateway/s to churn the
prospects through recursive campaigns
and maximise conversions. Using FDS
Conversia, your institution can
automate event oriented action
responses such as mailer/s or sms
based on a preset template.
 Multi-format lead import
features Dynamic Lead Collection methods - Campaign Forms/Squeeze Pages etc.

Customized Engagement and Feedback Workflows

Event Triggered Automated Responsive Feedback using SMS/Email/Callbacks

Time Triggered Automated Responsive Feedback using SMS/Email/Callbacks

Personalized Feedback Entities

Multiple Event Tracking Mechanism

the fds edge - conversia

Countrys first product to allow workflow automation with event triggered action
oriented marketing communication
Customisable communication using email/SMS/Voice calling gateways
Easy to understand, deep insights powering your marketing teams
Unlimited contact and lead tracking
Gamified approach to lead qualification using points ecosystem.

why nuture leads?

g 91% of all marketing leads
never convert into admissions.
w Lack of lead nurturing is the
common cause of this poor
performance.

In the last 3 years, the average

sales cycle has extended by 33%

60% - 70% of new leads

generally dont qualify for
eDM counselling & engagement
SMS
call

Admissions
support

assistance
redefined
FDS Support is an AI driven support
platform blended with back-end
call-centre services. FDS Support gives
an intuitive interface to manage all
inbound & outbound
queries/resolutions/answers from a
central response system. FDS Support
also gives the flexibility of opting for
trained educational counsellors as
institutes dedicated off-campus
telecallers. With the xenormous data
points, FDS Support gives you
real-time access to analyse inbound
queries and outwards
sales/informational calls.
 Artificial Intelligence(AI) driven response mechanism
features Professionally trained Student Relationship Agents for multi-channel support
+ Phone + SMS+ Email + Social Media
Reusable replies & canned response mechanism
Ticketing system
+ Auto ticket assigning with Email/SMS alerts

Dedicated tele-callers management

+ Real-time activity reporting board
+ Functionally trained & dedicated resources
+ Quality check for data sanitisation
Escallation matrix
Flexible time-zone business hours

the fds edge - support

Get the best of AI research to the support platform for auto response mechanism
Get to choose off-campus dedicated flexi tele-callers with defined engagement period
Get thoroughbred telecallers/counsellors specialising in Educational Domains.

Responsive
how it works?

Realtime Communication Deep

Reports Insights

API Escalation Global Support

FDS Intergration Matrix Local Backend
Prospect
Support
Candidates
Agent

Auto insertion Database Analytics

(CRM) Privacy
our major clients