SUMMER INTERNSHIP REPORT 2016-2017 ON KOTAK MAHINDRA BANK

PROJECT TITLE

Marketing Line of Kotak Mahindra Bank

To know their product

What is the KYC, and
Who all are the competitors of it?

SUBMITTED BY

RACHIT AGARWAL

pg. 1
 TABLE OF CONTENTS

ACKNOWLEDGEMNET .................................................................................................................................. 3
1.0 INTRODUCTION ...................................................................................................................................... 4
2.0 OBJECTIVE OF PROJECT .......................................................................................................................... 5
3.0SUMMARY ............................................................................................................................................... 5
4.0 CURRENT ACCOUNT ............................................................................................................................... 6
4.0.1 Edge Current Account ......................................................................................................................... 6
4.0.3 ACE ACCOUNT ................................................................................................................................... 11
5.0 Savings Accounts .................................................................................................................................. 14
5.0.1 Ace Saving Accounts.......................................................................................................................... 14
5.0.2 Pro Saving Accounts .......................................................................................................................... 16
5.0.3 Edge Saving Accounts Features & Benefits ...................................................................................... 17
5.0.4 Nova Saving Accounts Features & Benefits ..................................................................................... 18
6.0 KNOW YOUR CUSTOMER (KYC) ........................................................................................................... 19
7.0 CONVENIENCE BANKING ...................................................................................................................... 22
8.0 TERM DEPOSITS .................................................................................................................................... 23
9.0 COMPETITORS ...................................................................................................................................... 24
9.0.1 ICICI BANK ........................................................................................................................................ 24
9.0.2 HDFC BANK ...................................................................................................................................... 27
10.0.1 SWOT ANALYSYIS ............................................................................................................................ 29

pg. 2
 ACKNOWLEDGEMNET

I want to thank Mr. Tushar Tilak (Branch Manager Aminabad Branch Lucknow) for
engaging me within his bank for 3 months (8th June, 2016 31st August,2016) , which
ultimately let me to know many things regarding banking..

For this report I want to thank Mr. Anand Pandey (Assistant Manager Aminabad Branch
Lucknow) who helped me a lot.

It was a nice experience in working with you all.

pg. 3
 1.0 INTRODUCTION

Kotak Mahindra Bank is a private bank established in 1985 whose base camp are in
Mumbai.

It's the one of India's driving monetary foundations, offering complete

money related arrangements that include each circle of life. From business

keeping money, to stock broking, to shared assets, to extra security, to venture

keeping money, the gathering takes into account the monetary needs of people and
corporate.

The gathering has a total asset of over Rs. 5,600 crores, representatives around 17,100

individuals in its different organizations and has a dissemination system of branches,

franchisees, agent workplaces and satellite workplaces crosswise over more than 344

urban areas and towns in India and workplaces in New York, London, Dubai, Mauritius

what's more, Singapore. The gathering administrations around 3.6 million client accounts.

THE SYMBOL OF KOTAK MAHINDRA BANK means

It symbolizes that we have infinite no of way to meet the variety of needs.

These are the key individuals of the bank

Executive Vice Chairman and Managing Director - Mr. Uday Kotak

Joint Managing Director - Mr. D. Gupta

Joint Managing Director- Mr. C. Jayaram

pg. 4
 2.0 OBJECTIVE OF PROJECT

(a) To know Consumer Behavior towards Kotak Mahindra Bank

(b) To observe of CASA Products of Kotak Mahindra Bank, and a fulfillment level of
customers.

(c)To do the S.W.O.T Analysis

3.0SUMMARY

This project is based on Consumer Behaviour towards Kotak Mahindra Bank. Kotak
Mahindra Bank has various types of Current and Savings account whose feature are
described below. These accounts are prepared keeping in mind various classes of people
and their needs. Different accounts have different facilities. Therefore, Kotak Mahindra
Bank is one place for all the banking needs.

Apart from the description of the various kinds of accounts, the project end with the
competitors of Kotak Mahindra Bank, its feature and the facilities providing its strength,
the weakness and threats on the basis of three months internship.

Thus Kotak Mahindra Bank has great opportunity to provide its services to these business
houses. The major threat that Kotak Mahindra Bank is facing is that from the nationalized
and private banks like ICICI bank, HDFC bank, SBI, IDBI bank, etc., all over the project
covers the performance of Kotak Mahindra Bank in Lucknow (Uttar Pradesh) India, Branch
Aminabad.

pg. 5
 4.0 CURRENT ACCOUNT
Kotak Mahindra Bank offers unparalleled focal points with its Current Account offerings.
Whether a man has a little/medium size business or have a venture spread over numerous
areas in the nation, they would locate a Current Account that is simply intended for
representatives. features ranging from Free DDs, Free Cheque Collection, Free At-Par
Cheque facility to Free Trading Account & free Demat Account, and more.

4.0.1 Edge Current Account

Features-

1. Multi City Banking:

Current account/s with Kotak Mahindra Bank will be recognized in every other
branch. The customer can just walk into a Kotak Mahindra Bank branch in any of
branches across country to satisfy all banking needs.
2. ActivMoney:
Term Deposit linked Current Account Kotak ActivMoney ensures that the money
never stops working. Daily balances, above a threshold level, in Current Account
are automatically swept out into Term Deposits (TD). This 'swept out amount' is
brought back into account to meet fund requirements when withdrawals exceed
the balance available in the account (or when the account balance goes below the
specified threshold level.)
With Kotak ActivMoney customer can enjoy the twin advantages of attractive
returns & maximum liquidity.
3. Free Demand Drafts and Pay Orders:
Enjoy the benefit of free Demand Drafts, payable at Kotak Mahindra Bank Branch
location in India.
4. At-par Cheques:
Get free At-par Cheques that are treated as 'local clearing' cheques across all the
branch locations.

pg. 6
 5. Cheque Collection: All Outstation cheques, drawn on any of our branch locations,
are collected 'at
nominal charge'. strong network of correspondent banks enables to collect
cheques from 1600
locations across India at faster speed and minimal cost
6. Free Electronic Fund Transfer: Smoothen business transactions with SEFT
Facility that lets
electronically transfer funds across banks pan India.
7. Free Business Debit Card: A customer can use Kotak Mahindra Bank Global
Debit Card to withdraw cash from any Visa ATM. He can use the card to debit
current account for all business related expenses
8. Mobile Banking and Alerts: Mobile Banking & Alerts service enables to access
bank account on Mobile Phone. Customer can access all standing instructions (SI),
any large credits or debits, available balance, balance below AQB, any SI failure
and SIs successful executed will be intimated via SMS.
9. Free Cash Deposit: Free cash deposit, up to a pre-specified limit at any Kotak
Mahindra Branch
10. 24 x 7 Phone Banking: 24Hrs Customer Contact Center offers to personalized
service round the clock. Just pick up the phone and call at Toll Free number 1800
116022 (North India) OR 1800226022 (Rest of India).
11. Net Banking Customer: can transfer fund to party account and an immediate
update of all debits and credits into your bank account. With Net Banking
customer can also buy/sell Mutual funds online.

pg. 7
 4.0.2 PRO CURRENT ACCOUNT

1. Dedicated Relationship Manager: Kotak Mahindra Bank understand that the

needs of customers are unique and hence they provide with a dedicated
Relationship Manager who will be single point contact at the bank. He/She will
ensure that the requirements are prioritized and will also provide valuable
advice regarding smart money management.
2. Multi City Banking: current account/s with Kotak Mahindra Bank will be
recognized in
every other branch. A customer can just walk into a Kotak Mahindra Bank branch
in any
of branches across country to satisfy all banking needs.
3. ActivMoney- Term Deposit linked Current Account: Kotak ActivMoney ensures
that the
money never stops working. Daily balances, above a threshold level, in Current
Account
are automatically swept out into Term Deposits (TD). This 'swept out amount' is
brought
back into account to meet fund requirements when withdrawals exceed the
balance
available in the account (or when the account balance goes below the specified
threshold
level.) With Kotak ActivMoney a customer enjoy the twin advantages of attractive
returns & maximum liquidity.
4. Free Demand Drafts and Pay Orders: Enjoy the benefit of free Demand Drafts,
payable at any location in India, up to Rs.5 lakh per month. For branch location
the bank offer
unlimited demand draft/Pay Orders.

pg. 8
 5. Free Chequebook and Free At-par Cheques: Get free At-par Cheques that are
treated as 'local clearing' cheques across all branch locations. A customer will save
on DD charges
while enjoying the convenience of a cheque!
6. Free Cheque Collection All Outstation cheques:, drawn on any of our branch
locations,
are collected 'free of charge. Strong network of correspondent banks enables to
collect
cheques from 1600 locations across India at faster speed and minimal cost-free
Electronic
Fund Transfer Smoothen business transactions with SEFT Facility that lets
electronically
transfer funds across banks pan India. Unlike EFT this facility is not restricted to
only
RBI centers. A customer can also avail an RTGS facility whereby he can transfer
funds to
party account.
7. Free Business Debit Card: A customer can use Kotak Mahindra Bank Global
Debit Card
to withdraw cash from any Visa ATM across India. He can use the card to debit
current
account for all business related expenses
8. Mobile Banking and Alerts: Mobile Banking & Alerts service enables to access
bank
account on Mobile Phone. A customer can access all standing instructions (SI), any
large
credits or debits, available balance, balance below AQB, any SI failure and SIs
successfully executed will be intimated to via SMS.

pg. 9
 9. Free At-Home services: At-Home services are made to make Utility Bill
payments like
electricity, telephone, mobile phone bills etc. A customer can also get documents
picked
up from business place.
10. Free Cash Deposit Free cash deposit, up to a pre-specified limit at any Kotak
Mahindra
Branch.
11. Better Forex rates & Efficient Trade Services with Kotak Mahindra bank. A
customer
can avail best foreign Exchange rates on Inward/Outward remittances. Kotak
Mahindra
Bank expertise inprocessing of all Export/ Import Bills, with lightning-fast turn-
around
time and competitive rates.
12. 24 x 7 Phone Banking: 24Hrs Customer Contact Center offers personalized
service round the clock. Just call at Toll Free number 1800 116022 (North India)
OR 1800 226022
(Rest of India).
13. Net Banking: Customer can transfer fund to party account and an immediate
update of all debits and credits into bank account. With Net Banking customer can
also buy/sell
Mutual funds online.

pg. 10
 4.0.3 ACE ACCOUNT

1. Dedicated Relationship Manager: Kotak Mahindra bank understand that the

needs of the customers are unique and hence the bank provide with a dedicated
Relationship Manager who will be single point contact at the bank. He/She will
ensure that the requirements are prioritized and will also provide valuable advice
regarding smart money management
2. Multi City Banking: current account/s with Kotak Mahindra Bank will be
recognized in
every other branch. The customer can just walk into a Kotak Mahindra Bank
branch in
any of branches across country to satisfy all banking needs.
3. ActivMoney: Term Deposit linked Current Account Kotak ActivMoney ensures
that
money never stops working. Daily balances, above a threshold level, in Current
Account
are automatically swept out into Term Deposits (TD). This 'swept out amount' is
brought
back into account to meet fund requirements when withdrawals exceed the
balance
available in the account (or when the account balance goes below the specified
threshold
level.) With Kotak ActivMoney the customer enjoys the twin advantages of
attractive
returns & maximum liquidity.
4. Free Demand Drafts and Pay Orders: The benefit of free Demand Drafts,
payable at any location in India, up to Rs 30 lakh per month. For branch location
the bank offers

pg. 11
 unlimited demand draft/Pay Orders.
5. Free Cheque book and Free At-par Cheques: free At-par Cheques that are
treated as 'local clearing' cheques across all branch locations. The customer saves
on DD charges while enjoying the convenience of a cheque.
6. Free Cheque Collection: All Outstation cheques, drawn on any of branch
locations, are collected 'free of charge'. strong network of correspondent banks
enables to collect
cheques from 1600 locations across India at faster speed and minimal cost
7. Free Electronic Fund Transfer: Smoothen business transactions with SEFT
Facility that
lets electronically transfer funds across banks pan India. Unlike EFT this facility is
not
restricted to only RBI centers. Customer also avail an RTGS facility whereby can
transfer
funds to party account.
8. Free Business Debit Card: A customer can use Kotak Mahindra Bank Global
Debit Card
to withdraw cash from any Visa ATM across India. He can use the card to debits
current
account for all business related expenses
9. Mobile Banking and Alerts: Mobile Banking & Alerts service enables to access
bank
account on Mobile Phone. Customer can access all standing instructions (SI), any
large
credits or debits, available balance, balance below AQB, any SI failure and SIs
successfully executed will be intimated via SMS.
10. Free At-Home services: At-Home services are used to make Utility Bill
payments like

pg. 12
 electricity, telephone, mobile phone bills etc. Customer can also get documents
picked up from business place.
11. Free Cash Deposit: Free cash deposit, up to a pre-specified limit at any Kotak
Mahindra Branch.
12. 24 x 7 Phone Banking: 24Hrs Customer Contact Center offers personalized
service round the clock. Just call on Toll Free number 1800 116022 (North India)
OR 1800 226022
(Rest of India).
13. Net Banking: Customer can transfer fund to party account and an immediate
update of all debits and credits into bank account. With Net banking customer can
also buy/sell Mutual funds online.

pg. 13
 5.0 Savings Accounts
Kotak Mahindra bank Savings Accounts are designed to ensure that the customer
receive the benefits of quick & convenient banking transactions along with options
for money to earn high returns. The savings account goes beyond the traditional
role of savings, to provide a range of services from funds transfer options to online
payments of bills to attractive returns earned through a comprehensive suite of
investment options.
The bank has a number of variants of savings accounts customized to suit
individual needs. There are mainly four types of saving account

5.0.1 Ace Saving Accounts

Features & Benefits:
1. Free access at all international VISA ATMs: The customer has no longer to
worry about locating Bank or Partner Bank ATM - The first VISA ATM that offer
free cash withdrawal or balance enquiry transactions. A customer can walk into
any VISA ATM in India or abroad to withdraw cash or for balance enquiry.
2. Multiple access channels: The customer can access account anytime through
land line, mobile phone or internet to get information on account balance or track
transactions. Customer can even transfer funds through Phone Banking or Net
Banking.
3. Financial payments facilitated through the savings account: The free Kotak
Payment Gateway to make online payments for utility bills, credit cards, online
trading or even online shopping.
4. Quick and easy funds transfer: Transfer funds easily and with speed, to a
beneficiary account at another bank. Customer can avail this facility by walking
into any branches or by simple logging on to Net Banking. Customer also gets a
free multi-city cheque book so that money from account is transferred to the
beneficiary's account at any of branch locations, in the fastest possible time.

pg. 14
 5. Free banking transactions: Customer can issue demand drafts or send cheques
for collection at all branches for no extra charge.
6. Free At-Home services: At home service is provided to make Utility Bill
payments like
electricity, telephone, mobile phone bills etc. Customer can also get documents
picked up from business place.
7. ActivMoney Earn better returns in savings account, with ActivMoney facility
that automatically sweeps out idle funds, above a threshold, from account into
Term Deposits. These Term Deposits sweep back into account to meet fund
requirements when withdrawals exceed the balance available in account, thereby
providing maximum liquidity.
8. Free investment account: The Net Banking facility to purchase/redeem mutual
funds online while directly debiting / crediting bank account. Further, the
customer gets a free investment account for tracking investments with the Bank.
This account provides a consolidated view of all mutual fund investments across
schemes with updated returns status, latest NAV information and research
reports.
9. Dedicated relationship manager: get a one-point contact for all banking related
queries and transactions. Relationship manager is qualified to help with financial
planning and sound investment decisions in order to meet financial goals.
10. Family Savings Account: The Kotak ACE Savings package allows extending the
Kotak banking experience to three of the family members. The Family Savings
Account comes equipped with all the benefits of a regular savings account with a
special average quarterly balance of Rs.5000/-

pg. 15
 5.0.2 Pro Saving Accounts
Features & Benefits
1. Free ATM access all domestic VISA ATM network: Walk into any VISA ATM in
India to
check balance or withdraw cash absolutely free. The customer has to no longer
have to worry about locating Bank or Partner Bank ATM Use the first VISA ATM
that you spot, for cash withdrawal or balance enquiry transactions.
2. Multiple access channels: The customer can access account through phone,
mobile phone or internet to get information of account balance or track
transactions. The customer can even transfer funds through Phone Banking or Net
Banking.
3. Free investment account: Customer can open an investment account, and use
the Net
Banking facility to purchase/redeem mutual funds online while directly debiting /
crediting bank account. Besides this he can get a consolidated view of all mutual
fund investments across schemes with updated returns status, latest NAV
information and research reports.
4. Financial payments facilitated through the savings account: The free Payment
Gateway is provided to make online payments for utility bills, credit cards, online
trading of shares or even online shopping.
5. Quick and easy funds transfer: Quick funds transfer to a third party account
with another Bank is provided across 15 locations through Net Banking. Customer
also gets a multi-city cheque book so that money from account is received by the
beneficiary in the fastest possible time.
6. ActivMoney: Earn better returns in savings account, with ActivMoney facility
that
automatically sweeps out idle funds, above a threshold, from account into Term
Deposits.

pg. 16
 These Term Deposits sweep back into account to meet fund requirements when
your
withdrawals exceed the balance available in account, thereby providing you
maximum
liquidity.
7. Dedicated relationship manager: The bank provides a one-point contact for all
banking related queries and transactions. Relationship manager will also help with
financial planning and sound investment decisions only.
8. Free banking transactions: Customer can issue demand drafts or send cheques
for collection on branch locations without any charge to customers account.
9. Free At-Home services: At-Home services are provided to make Utility Bill
payments like electricity, telephone, mobile phone bills etc. The customer can also
get documents picked up.

5.0.3 Edge Saving Accounts

Features & Benefits
1. Multiple Access Channels: Customer can access account through phone, mobile
phone or internet to get information on account balance or track transactions.
Customer can even transfer funds through Phone Banking or Net Banking.
2. Financial payments facilitated through the savings account: The free Payment
Gateway to make online payments for utility bills, credit cards, online trading of
shares or even online shopping.
3. Quick and easy funds transfer: Quick funds transfer to a third party account
with another Bank is available across 15 locations through Net Banking. Customer
also gets a multicity cheque book so that money from account is received by the
beneficiary in the fastest possible time.

pg. 17
 4. Free investment account: Customer can open an investment account, and use
the Net
Banking facility to purchase/redeem mutual funds online while directly debiting /
crediting Bank Account. Besides this he gets a consolidated view of all mutual fund
investments across schemes with updated returns status, latest NAV information
and
research reports.
5. ActivMoney: Earn better returns in savings account, with ActivMoney facility
that
automatically sweeps out idle funds, above a threshold, from account into Term
Deposits.
These Term Deposits sweep back into account to meet fund requirements when
withdrawals exceed the balance available in account, thereby providing you
maximum
liquidity.

5.0.4 Nova Saving Accounts

Features & Benefits
1. Multiple access channels: Access account through phone, mobile phone or
internet to get information on account balance or track transactions. Customer
can even transfer funds through Phone Banking or Net Banking.
2. Financial payments facilitated through the savings account: The free Kotak
Payment

pg. 18
 Gateway to make online payments for utility bills, credit cards, online trading of
shares or
even online shopping.
3. Quick and easy funds transfer: Quick funds transfer to a third party account
with another bank is available across 15 locations through Net Banking. Customers
also get a multi-city cheque book so that money from account is received by the
beneficiary in the fastest possible time.
4. Free investment account: Customer can open an investment account, and use
the Net
Banking facility to purchase / redeem mutual funds online while directly
debiting/crediting bank account. Besides this customer get a consolidated view of
all mutual fund investments across schemes with updated returns status, latest
NAV information and research reports.
5. ActivMoney: Customer earns better returns on savings account, with
ActivMoney facility that automatically sweeps out idle funds, above a threshold,
from account into Term Deposits. These Term Deposits sweep back into account
to meet fund requirements when withdrawals exceed the balance available in
your account, thereby providing the maximum liquidity.

6.0 KNOW YOUR CUSTOMER (KYC)

KNOW YOUR CUSTOMER (KYC) is the platform on which the banking system
operates to help control financial frauds, identify money laundering and
suspicious activities, and for scrutiny and monitoring of large value transactions.
RBI has issued several guidelines for identification of customers and monitoring of

pg. 19
 cash transactions.

Documents needed
REQUIREMENTS FOR ACCOUNT OPENING

pg. 20
 PROPRIETORSHIPS

Account opening form

Letter from the Proprietor in his personal capacity

Photographs of those operating accounts

PAN Number

PARTNERSHIPS

Account opening form duly filled in signed by all the partners

Letters signed by all the partners in their personal capacity

No minor partner or his guardian need sign any document

A copy of the partnership deed signed by all the partners (preferably notarized)

Photographs of those operating the account.

PAN Number.

pg. 21
 7.0 CONVENIENCE BANKING

Net Banking

Provide details across Accounts, Term Deposits, Demat Accounts 24x7

Mobile Banking

Provide online banking without a PC or internet connection.

Make payments online.

Phone Banking

24 hr customer service center.

ATM Network

Constantly growing ATM network brings the bank within easy reach.

SMS Banking

Provide bank on mobile.

Alerts

Get Alerts on mobile or by email for events that the customer would like to keep track of

pg. 22
 8.0 TERM DEPOSITS

Features & Benefits

1. An existing customer can place a term deposit through Phone Banking or Net Banking

He can even renew this deposit by placing an instruction over phone. Needless to

mention, he can do all this and more by walking across into any of branches.

2. This facility is available for tenure of 181 days or more. One can also choose to link term

deposit to savings / current account, whereby if need be, term deposit will automatically

be in cashed to meet withdrawal requirement.

3. No penalty on pre-mature encashment in case term deposit is pre-maturely encashed;

customer will earn interest at the rate prevailing on the date of deposit for the withdrawn

amount.

4. Nomination facility available he can avail this facility for each & every account that

customer open i.e. nominate different persons for different term deposit accounts.

Customer can choose to change the nominee through a declaration in the appropriate

form to revise the nomination during the term of the deposit.

pg. 23
 9.0 COMPETITORS

9.0.1 ICICI BANK

ICICI Bank is India's second-largest bank. ICICI Bank has a network of about 1464 branches

and extension counters and over 4721 ATMs. ICICI Bank offers a wide range of banking

products and financial services to corporate and retail customers through a variety of
delivery

channels and through its specialized subsidiaries and affiliates in the areas of investment

banking, life and non-life insurance, venture capital and asset management.

ICICI Bank set up its international banking group in fiscal 2002 to cater to the cross border

needs of clients and leverage on its domestic banking strengths to offer products
internationally.

ICICI Bank currently has subsidiaries in the United Kingdom and Canada, branches in
Singapore

and Bahrain and representative offices in the United States, China, United Arab Emirates,

Bangladesh and South Africa.

ICICI Bank's equity shares are listed in India on the Stock Exchange, Mumbai and the
National

Stock Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on
the

New York Stock Exchange (NYSE).

ICICI Bank offer different kinds of services to their customers like

1. Savings Account

pg. 24
 2. Current Account

3. Demat Account

4. Fixed Deposits

5. Senior Citizen Account

6. Credit cards

7. Loans

8. Salary Account

SAVINGS ACCOUNT

ICICI Bank provides its customers with various types of savings accounts keeping in mind

different needs of different people. So now customers can bank at their convenience,
without the

stress of waiting in queues.

Benefits of Saving Account:

Nomination facility is available.

Multi-City Cheque Book:

Free anywhere banking.

Free Internet Banking

Free collection of outstation cheques.

Free monthly account statements.

Current Accounts

Every business requires efficient banking facilities to support its business activities. ICICI
Bank

pg. 25
 offers premium quality service, unfolding a wide array of class products.

Benefits of Current Account

6. Unlimited Withdrawal and Deposit.

7. Funds Transfer (Local or Anywhere).
8. Collection of Cheques/ Drafts.
9. Statements, Advices, Daily statement by e-mail.
10. Free Internet Banking.
11. Multicity Cheque payment facility.
12. Anywhere banking facility.
13. Doorstep Banking - Pickup and delivery of Currency / Cheque.
14. Mobile Banking.
15. Pay Orders and Demand Drafts.
16. Debit/ ATM Card.

pg. 26
 9.0.2 HDFC BANK
Promoted in 1995 by Housing Development Finance Corporation (HDFC), Indias leading

housing finance company, HDFC Band is one of Indias premier bank providing a wide
range of

financial products and services to its over 11 million customers across hundreds of Indian
cities

using multiple distribution channels including a pan-India network of Branches, ATMs,

Phone

Banking, Net Banking and Mobile Banking. Within a short span of time, the bank has
emerged

as a leading player in retail banking, wholesale banking and treasury operations, its three

principal business segments.

The Bank had a network of about 1412 branches and 1977 ATMs

The Reserve Bank of India has approved the scheme of amalgamation of Centurion Bank
of

Punjab Ltd. with HDFC Bank Ltd. with effect from May 23, 2008.

HDFC Bank offer different kinds of services to their customers

1. Savings Account

2. Current Account

3. Demat Account

4. Fixed Deposits

5. Senior Citizen Account

6. Credit cards

pg. 27
 7. Loans

8. Salary Account

Savings Account

HDFC Bank offer different kind of Savings Accounts for its customers. They have about 12

types of savings account to fulfill the needs of different section of the society.

They have No frills Account, Kissan Club Savings Account, Kids Advantage Account, etc.

These are some special Account which other Banks are not providing.

Benefits of Saving Account:

Wide network of branches and over thousand ATMs.

Facilities like Net Banking and Mobile Banking.

Free cash withdrawals on any other Bank's ATM.

Free InstaAlerts for all account holders for lifetime of the account.

Free Email Statement facility.

Free Payable-at-Par chequebook, without any usage charges.

Current Account

They have about 8 types of Current Accounts which fulfill the need of every business.

Benefits of Current Account

Free Account to account funds transfer between HDFC Bank accounts.

Free RTGS/NEFT Transactions.

Free anywhere collection & payment within HDFC Bank branch network.

Convenience to withdraw & deposit cash at all our branches.

Doorstep Banking - Pickup and delivery of Currency/Cheque.

pg. 28
 10 CONCLUSION

The following report was end with the comparison of KOTAK MAHINDRA BRANDS facilities
with the other bank.

So from three months internship I got know that KOTAK MAHINDRA BANK

10.0.1 SWOT ANALYSYIS

Strengths

1. Innovative financial products of diverse categories

2. Kotak Mahindra Finance Ltd. is the first company in the Indian banking history to
convert to a bank

3. Comprehensive Cash Management System

4. Has over 20,000 employees

5. Customer account base of over 2.7 million

Weaknesses

1. Lesser penetration as being late entrants

2. Low publicity and marketing as compared to other premium banks in the urban areas

Opportunities

1. Increase in Industry banking

2. Explore opportunities abroad by International banking

Threats

1. Economic slowdown

2. Highly competitive environment

pg. 29
 3. Stringent Banking Norms

On the other hand, as comparing to other banks like

KOTAK MAHINDRA BANK HDFC BANK ICICI BANK

Interest Rate 6% Interest Rate- 4% Interest Rate 4%
Free Banking Charges Chargeable Chargeable
Home Banking from any of No Home Banking from any No Home Banking from any
the branch of the branch of the branch
Gives interest in Current No interest in Current No interest in Current
Account Account Account

THANKYOU.

pg. 30