Perned renard

Pernod Ricard

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Pernod Ricard S.A.

Pernod Ricard logo.svg

Type

Socit Anonyme

Traded as Euronext: RI

CAC 40 Component

Industry Drinks

Founded 1975; 42 years ago

Headquarters Paris, France

Key people

Alexandre Ricard (Chairman & Chief Executive Officer)[1]

Products Distilled beverages

Revenue 7.643 billion (2010/2011)[2]

Operating income

1.852 billion (2010/2011)[2]

Profit 1.045 billion (2010/2011)[2]

Total assets 25.70 billion (June 2011)[2]

Total equity 9.474 billion (June 2011)[2]

Number of employees

18,230 (June 2011)[2]

Website pernod-ricard.com

Pernod in a glass with water and ice

Pernod Ricard is a French company that produces distilled beverages. The company's eponymous
products, Pernod Anise and Ricard Pastis, are both anise-flavoured liqueurs and are often referred to
simply as Pernod or Ricard. The company also produces several other types of pastis. It is the worlds
second-largest wine and spirits seller.[3]

After the banning of absinthe, Pernod Ricard was created from the Pernod Fils company, which had
produced absinthe. It is now a worldwide conglomerate.

Pernod Ricard owns the distilled beverage division of the former corporation Seagram (including brands
like Chivas Regal), along with many other holdings. In 2005, the company acquired a British-based
competitor, Allied Domecq plc.

In 2008, Pernod Ricard announced its acquisition of Swedish-based V&S Group, which produces Absolut
Vodka.

In 2013 Pernod Ricard joined leading alcohol producers as part of a producers' commitments to reducing
harmful drinking.[4]

As of 2015, India is the company's third largest market by value.[5]

Contents [hide]

1 History

1.1 Pernod

1.2 Ricard

1.3 Pernod Ricard

2 Subsidiaries

3 Brands

4 Controversies

4.1 Havana Club trademark conflict

4.2 Support of bullfighting in France

5 See also

6 References

7 External links

History[edit]

Pernod[edit]

Main article: Pernod Fils

1797 Henri-Louis Pernod, a Swiss distiller, opened his first absinthe distillery in Switzerland.

1805 Maison Pernod Fils (simply known as Pernod Fils) was founded in Pontarlier, Franche-Comt in
eastern France by Henri-Louis Pernod and started the production of the anise-flavored liquor known as
absinthe.
1850 Henri-Louis Pernod died.

1871 Distillerie Hmard was founded near Paris.

1872 Socit Pernod Pre & Fils opened in Avignon.

1915 Production and consumption of absinthe was prohibited in France.

1926 All 3 distilleries merged to form Les tablissements Pernod.

1951 Pastis 51 was launched.

1965 Takeover of Distillerie Rousseau, Laurens et Moureaux, producer of the Suze liquor since 1889.

Ricard[edit]

Main article: Ricard (drink)

1932 Ricard, which soon became France's favourite long drink, was founded in Marseille by Paul
Ricard.

1940 Production of pastis was prohibited by the Vichy regime.[clarification needed]

1944 Production of pastis became legal again.

1968 Paul Ricard retired; his son Patrick became CEO in 1978.

Pernod Ricard[edit]

1975 Old rivals Pernod and Ricard merged to form Pernod Ricard S.A..

1988 Pernod Ricard acquired Irish Distillers (which includes Jameson Irish whiskeys).

1989 Pernod Ricard acquired Orlando Wyndham (makers of Jacob's Creek).

1993 Pernod Ricard worked with Cuban companies to create Havana Club International.

2001 Pernod Ricard purchased 38% of Seagram's Wines and Spirits business.

2005 Pernod Ricard purchased Allied Domecq.

2008 Pernod Ricard purchased V&S Group including the Absolut Vodka brand, from the Swedish
government.[6]

Subsidiaries[edit]

Pernod Ricard Winemakers (Australia) owner of Orlando Wines (incl. Jacob's Creek) and Wyndham
Estate

Pernod Ricard NZ owner of Montana Wines

Corby Distilleries - Canadian subsidiary; owner of Wiser's whisky, Lamb's rum; Hiram Walker & Sons
Limited is majority shareholder of Corby and itself unit of Pernod Ricard

Pernod Ricard Rouss - subsidiary in the Russian Federation

Irish Distillers - Irish subsidiary

Pernod Ricard Armenia - Armenian subsidiary and owner of Yerevan Brandy Company

Pernaud Ricard Hellas subsidiary in Greece[7]

Pernod Ricard India - Indian subsidiary

Pernod Ricard Winemakers Spain - owner of Campo Viejo, Ysios, Tarsus, Aura, Azpilicueta, and Siglo
wines

Brands[edit]

Head office of Pernod Ricard, 12 place des tats-Unis, Paris, 16th arr.

Pernod Ricard owns a wide variety of beverage brands worldwide. These include:

100 Pipers (Blended Scotch Whisky)

Aberlour (single malt Scotch whisky)

Absolut (Swedish vodka)

ArArAt (brandy) (Armenian cognac)

Becherovka (Czech herbal bitters)

Blenders Pride (Indian whisky)

Chivas Regal (Blended Scotch Whisky)

DITA (lychee-based spirit)

Frs Vodka (Danish vodka)

FUEL Vodka (Indian vodka)

The Glenlivet (single malt Speyside Scotch whisky)

Havana Club (rum)

Imperial Blue (Indian whisky)

Jacob's Creek (wine)

Jameson Irish Whiskey

Longmorn (single malt Speyside Scotch whisky)

Luksusowa (Polish potato vodka)

Macieira Brandy

Martell (cognac)
Montilla (rum)

Olmeca Tequila

Passport Scotch (Scotch whisky)

Zoco

Pernod (anise-based spirit)

Pernod aux extraits d'absinthe

Powers (Irish whiskey)

Ricard and 51 (pastis)

Royal Salute whisky (Blended Scotch Whisky)

Royal Stag (Indian whisky)

Scapa (single malt Orkney Scotch whisky)

Seagram (Canadian whisky)

Wyborowa (vodka)

As of 26 July 2005, the brand portfolio expanded to include former Allied Domecq products:

Ballantine's blended Scotch whisky

Kahla coffee liqueur

Malibu coconut-flavored rum

Beefeater gin

Tia Maria liqueur

Stolichnaya vodka (which is now under William Grant & Sons)

Mumm champagne

Perrier-Jout champagne

Campo Viejo wine

Ysios wine

Aura wine

Azpilicueta wine

Tarsus wine

Siglo wine
Pernod Ricard previously owned the non-alcoholic chocolate beverage Yoo-hoo, which was acquired
from a group of private investors in 1989. Pernod Ricard also previously owned the carbonated citrus
drink Orangina. Both brands were sold in 2001 to Cadbury Schweppes.[8]

Controversies[edit]

Unbalanced scales.svg

This article's Criticism or Controversy section may compromise the article's neutral point of view of the
subject. Please integrate the section's contents into the article as a whole, or rewrite the material.
(January 2016)

Havana Club trademark conflict[edit]

The Havana Club brand was lost to its founders, the Arechabala family, due to the 1959 Cuban
Revolution, and an ongoing legal battle opposes the claimed trademark owners in the US to the joint-
venture between Pernod Ricard and the Cuban State-owned company Corporacin Cuba Ron. The
Havana Club trademark remains unchallenged elsewhere in the world, having been validated by court
decisions in a number of countries other than the US.[9][10][11]

Support of bullfighting in France[edit]

According to the NGO Alliance anticorrida, Pernod Ricard is the major funder of bullfighting in
France,[12][13] financing bullfighting clubs and sponsoring corridas despite the opposition of a majority
of French citizens to blood sports.

See also[edit]

Industry5.svg Companies portal

References[edit]

Jump up ^ "Registration Document (with AMF) 2011/2012" (PDF). Pernod Ricard. Retrieved 8 December
2012.

^ Jump up to: a b c d e f "Annual Report 2010/2011" (PDF). Pernod Ricard. Retrieved 17 November 2011.

Jump up ^ "The bosses of two famous French firms struggle to keep customers". The Economist. 5
October 2017.

Jump up ^ "Home | Producers' Commitments". Producers' Commitments. Retrieved 2015-12-23.

Jump up ^ "India third-largest market for spirit giant Pernod Ricard, sales cross Rs 10,000 crores".
Retrieved 27 February 2017.

Jump up ^ "Pernod wins auction for Vin & Sprit". The Local. 2008-03-31. Retrieved 2008-03-31.

Jump up ^ http://www.pernod-ricard-hellas.com/?lang=en

Jump up ^ Hays, Constance L. (2000-01-26). "Orangina's owner still wants to sell brand, if the price is
right". The New York Times. Retrieved 2016-09-02.
Jump up ^ "Bacardi Havana Club trademark - bad US politics makes for bad US business". Havana
Journal. Retrieved 2011-05-30.

Jump up ^ Decker, Susan (2011-03-29). "Pernod Ricard Loses Appeals Court Ruling in Bacardi Havana
Club Fight". Bloomberg. Retrieved 2011-05-30.

Jump up ^ "STATEMENT FROM BACARDI U.S.A., INC. ON THE U.S. COURT OF APPEALS RULING
REGARDING HAVANA CLUB RUM REGISTRATION". Bacard Limited. Retrieved 2011-05-30.

Jump up ^ "Alliance anti-corrida (Anti-Bullfighting Alliance)". Alliance anti-corrida. Retrieved 2015-06-26.

Jump up ^ "Pernod Ricard, le plus gros sponsor [Pernod Ricard, bullfighting's major sponsor]". Alliance
anti-corrida. Retrieved 2015-06-26.

External links[edit]

Official website

[show] v t e

Pernod Ricard

[show] v t e

CAC 40 companies of France (as of 4 October 2017)

Categories: Pernod Ricard brandsDistilleries in FranceHolding companies of FranceManufacturing

companies based in ParisMultinational companies headquartered in FranceAbsintheAnise liqueurs and
spiritsFood and drink companies established in 1975Holding companies established in 19751975
establishments in FranceCompanies formed by mergerCAC 40

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This page was last edited on 28 October 2017, at 03:25.

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