Performance Appraisal at Sukhbir Agro Pvt.

Ltd
At
Firozabad

Summer Training Project Report

Submitted to
Dr.A.B.J Abdul Kalam Technical University, Lucknow
In partial fulfillment of the requirements of the degree of
Master of Business Administration

Prepared by: Training Supervisor:

Animesh Tiwari Mr. Anant Shinde
MBA 3rd Semester Sales Executive
Roll Number: 1404070001
Enrollment No.

2016-17

Department of Business Administration

Technical Education & Research Institute
Post-Graduate College, Ghazipur 233001 (U.P.)
 Certificate

This is to certify that Animesh Tiwari, pursuing MBA 3rd

Semester from this institute, has prepared the summer training project
report entitled Performance Appraisal at Sukhbir Agro in partial
fulfillment of the requirements of the degree of Master of Business
Administration from Dr. A.P.J Abdul Kalam, Lucknow, for the session
2016-2017.
This report is based on summer training project undertaken by
Animesh Tiwari at Sukhbir Agro in Sharanpur under the supervision of
Mr. Anant Shinde during the period 6 week of Training and fulfills the
requirements of regulations relating to the nature and standard of MBA
course of Dr. A.P.J Abdul Kalam Technical University.

I recommend that this project report may be sent for evaluation.

Rahul Anand Singh

Head, Dept. of Business Administration

 Declaration

I, Animesh Tiwari, hereby declare that this summer training

project report entitled Performance Appraisal at Sukhbir Agro has
been prepared by me on the basis of summer training done at Safe
Express & Delhi under the during the period 6 week of training under
the supervision of Mr. Anant Shinde.

This project report is my bona fide work and has not been
submitted in any form to any University or Institute for the award of any
degree or diploma prior to the under mentioned date. I bear the entire
responsibility of submission of this project report.

30th August 2016

Animesh Tiwari
MBA 3rd Semester
Department of Business Administration
Technical Education & Research Institute
P. G. College, Ghazipur
 Acknowledgement
It is my pleasure to be indebted to various people, who directly or indirectly contributed in the

development of this work and who influenced my thinking, behavior, and acts during the course

of study.

I express my sincere gratitude to Mr. Rahul Anand Singh, worthy Principal for providing me

an opportunity to undergo summer training at Business Standard.

I am thankful to Mr. Anant Shinde for his support, cooperation, and motivation provided to me

during the training for constant inspiration, presence and blessings.

I also extend my sincere appreciation to Dr. Neetu Singh who provided his valuable suggestions

and precious time in accomplishing my project report.

Lastly, I would like to thank the almighty and my parents for their moral support and my friends

with whom I shared my day-to-day experience and received lots of suggestions that improved

my quality of work.

Animesh Tiwari
 INDEX OF CONTENTS

Preface 1-2
Acknowledgement 3

Chapter-1
Introduction of the company 4-73
Introduction of the topic

Chapter-2
Problem 74
Objective 75
Importance 76
Scope 77

Chapter-3
Research Methodology 78-82

Chapter-4
Data analysis & Interpretation 83-102

Chapter-5
Finding & Recommendation 103-104

Chapter-6
Conclusion & Limitation 105-106
Bibliography 107-108
Annexure 108-111
 Chapter I

Introduction
Introduction-

Sukhbir Agro Energy Limited (SAEL) Sukhbir Agro Energy Limited (SAEL) Even the most

prolific journey begins with a single step, and our's began on 1999. but continues into eternity if

powered with integrity and commitment, guided by sound values and driven by grit and

perseverance. Ever since its inception on Dec 21, 1999, has taken giant strides to reach its

current position of market leader in the agro energy space. Globally recognised and lauded for

technological innovation, sustainable energy creation, conversion and utilisation, powering

sustainable and scalable farming practises and for promoting and safeguarding the gamut of

producer-consumer interests, SAEL spells premier end to end agro energy products and services.

Sukhbir Agro Energy Limited (SAEL) Even the

most prolific journey begins with a single step,

and ours began in 1999. Any journey continues

into eternity if powered with integrity and

commitment, guided by sound values and driven

by grit and perseverance and ever since

inception, SAEL has taken giant strides to reach its current position of market leader in the agro

energy space. Globally recognized and lauded for technological innovation, sustainable energy

creation, conversion and utilization, powering sustainable and scalable farming practices and for

promoting and safeguarding the gamut of producer-consumer interests, SAEL spells premier end

to end agro energy products and services.

Powering a brighter tomorrow

From the strategic level to hands-on engineering and R& D, from service provision and

administration to product management and marketing, our offerings encompass an extensive

range.

We have one of the largest rice processing units in the world.

We are engaged in solvent extraction.

We generate and transmit renewable 'green' energy

We offer premier warehousing solutions

We are a preferred Capacity Administration Supplier

Our endeavors have enabled thousands of farmers across North India to get fair prices for their

produce, attain higher quality and standard of living and lead lives of dignity, security and

prosperity. Procuring farm waste and produce like rice directly from farmers, we generate

renewable and 'green' energy that powers factories and lights up homes across India. Eliminating

middlemen and buying directly from farmers has helped us minimize costs, promote organic

agriculture and our processing units ensure high quality final products that are being marketed
across the globe. We are continually breaking new ground in connecting agriculture to the

vibrant energy sector but even as we increase our procurement arenas and generating capacity,

we keep our carbon footprint minimal. We make sure that agricultural biomass and energy

creation remains a carbon neutral virtuous circle.

Explosion of innovationfuelling better tomorrows-

To produce clean and scalable energy by building enduring relationships with the agricultural

producers, suppliers, consumers and creating lasting value for the community, nation and

humanity as a whole. Our robust asset base is interconnected with strong supply chain services,

capacity administration. We aim to achieve milestones of growth of environmental credentials,

farm productivity, energy generation and efficiency and product quality through an inclusive

process that encompasses end to end stakeholders-from producers such as farm hands to farm

owners to the other extreme end of the spectrum- The consumers.

 History

A few themes run constant throughout the SAEL story- entrepreneurial instinct backed by grit,

persistence, sound understanding of the need of the hour and the ability to achieve, aspire and

inspire. Every chapter in the SAEL story is richly imbued with intrepid enterprise, unrelenting

hard work and deep commitment to the ecology and economic prosperity of entire communities.

At the cusp of a new century in 1999, Dr Harbhajan Singh Awla decided to invest the rich and

diverse experience he had amassed since 1971 as Chief of the Central Warehousing Corporation

Limited, Delhi (Govt. of India Enterprise under Ministry of Agriculture) and Rural Warehousing

business in a company formulated to a unique vision. Already well versed with the running of a

thriving business, courtesy the several warehouses he had been managing since 1971, Dr Awla

was eager to translate his cherished desire into a brick and mortar reality. Hailing from India's

bread-basket, the fertile and vigorous Punjab- he envisaged an enterprise that would leverage

agro products and bio waste to create energy that was sorely needed to fuel India's soaring

developmental and economic aspirations.

A capable and dynamic trio ably assisted Dr Awla in the achievement of this dream- his sons Mr.

Jasbir Singh, Mr. Sukhbir Singh and Mr. Raminder Singh. Hence, SAEL began life in 1971 but

became a Pvt Ltd company in 1999. Right from the start, SAEL was on the winning track as the

time was ripe for rapid growth, post the 1993 liberalization and globalisation of the Indian

economy. The need of the nation for energy, agro management and food security was ably met

by the diverse undertakings at SAEL. A Solvent Extraction Plant was established in 2004 and

godowns and warehouses constructed for Food Corporation of India proved highly profitable.

In a short span of 7 years, the Pvt Ltd company was incorporated into a Limited Company in

2006- Sukhbir Agro Energy Limited (SAEL), with enrolled office in Guruharsahai, Punjab

(India) and corporate headquarters in New Delhi.

In 2006, the first major expansion and diversification was undertaken by the setting up of an

integrated food processing and 15 MW biomass based power Plant at Fatehullahpur, Ghazipur

(Uttar Pradesh) The project with Capital outlay of 125 crores was set up in record time without

any time and cost overruns.

Three years later in 2009, a 14.5 MW Biomass Based Power Plant was established at Channu,

Muktsar (Punjab) in Group company Universal Biomass Energy Pvt. Ltd. The next milestone

came in 2012, with the setting up of 1 MW Solar PV Power Project at Sirsa Haryana under

JNNSM Scheme, in another group Group company Sukhbir Solar Energy Pvt. Ltd.

Another groundbreaking achievement in 2012 was the setting up of 130 TPH modern Rice Mill

for Paddy Processing in record time of six months involving capital outlay of Rs. 126 Crores at

Inayatpur, Shahjahanpur (UP).

The warehousing and logistical capability was bolstered by construction of rural Godowns for

Food grain Storage having total Capacity of 13.83 Lacs MT to meet the requirement of Food

Corporation of India at various locations in the state of U.P, Punjab and Haryana under PEG

Scheme 2008 with total capital outlay of Rs.727 Crores.

Future Ready-

Identifying and working on scalable and renewable energy sources such as solar and wind power

and by diversifying and expanding into new product and service categories SAEL will

consolidate and reinforce their current position as global market pioneer. On the basis of

innovative thinking and bleeding edge technology, we at SAEL will walk the talk and lead by

example as Clean Energy Leaders, Farm to Fork end to end suppliers, bankable logistical and

supply chain moderators and capacity administrators. We will do this while reducing the

environmental impact of our products and services and by safeguarding and shaping our planet

towards a brighter and happier tomorrow.

Retailing-

SAEL has already launched several brands in various product categories which have been

selectively marketed in North India and have garnered extremely enthusiastic acceptance by

consumers. The volumes and range of our export products of rice and other food products is

constantly increasinging, as is the reach and scope that covers 3 continents. SAEL plans to move

into the food retail space in a much more bigger way in the near future with a diversified range

of high-quality, affordable, organic and premium food products and ready to eat products.
Warehousing-

In recognition of the excellence of the warehousing and capacity solutions provided by SAEL,

there has been growing demand for more such facilities. Larger Warehouses have been

constructed to meet the requirement of Food grain Storage for Food Corporation of India in U.P

with 556000 MT capacity under PEG Scheme at Sitapur, Lakhimpur, Behraich, Maharajganj,

Siddharth Nagar, Kushinagar, Mirzapur, Badaun, Pilibhit and Shajahanpur. Construction at these

sites has been completed and they have been handed over to Food Corporation of India/State

Warehousing Corporation. Many such endeavors are in the offing for various Indian states that

require exceptional logistical and benchmarked warehousing facilities for safe and hygienic food

storage.
 SAEL has plans to launch a new range of high quality, organic and nutritious edible items

such as Rice blended with different pulses.

SAEL aims to introduce a range of new products such as Baby Rice, Fortified Rice with

minerals, ready to cook Biryani, Kheer and flavour-blended Rice in purchaser packs.

SAEL plants to advertise the assortment of broken Basmati and Non-basmati Rice,

utilized as a part of making highly popular and nutritious Rice puddings (kheers) which

are a staple dessert and celebration food across India. SAEL will soon market its organic

range via modern trade and general trade and in addition, is planning to value it

moderately, so as to make it accessible and pocket friendly for the great Indian middle

class.

SAEL will promote various local speciality rice, long grain and medium grain rice, long

grain and medium grain rice and basmati rice in different pack sizes running from 1kilo

to 25 kilos, The organization is in procedure of setting up its own rice strength outlets

among different urban communities and in addition an E-trade site to advance direct

offers of rice to the end buyers.

SAEL plans to venture into the packaging, retailing and export of other locally grown

items such as Sugar, Pulses and Vegetables.

Renewable Energy

As the pioneer in making clean energy available in the country, SAEL has the potential to

produce 1000 MW of clean energy. SAEL will partner dynamically with state governments to

create a network of energy efficient and environmentally suitable integrated plants and energy

producing units across India. The potential for green energy is unlimited and SAEL is poised to
take full advantage. As a tropical country, India enjoys more than 300 days annually of sunshine,

making solar energy one of the most cost effective, sustainable and affordable energy sources.

We are planning to enter the solar energy space in a big way as this resource is available in

plenty across India. Biomass is another sunrise arena. SAEL has established the biggest biomass

based captive power plant in India with 25 MW, where Energy is generated using 50 % in-house

fuel such as rice husk. Subsidiary 15 mw standalone power plant based at Lambi, Punjab is

already producing energy and we further aim to expand hugely into the biomass Energy space in

Punjab. Punjab produces 60 million tonnes of biomass waste annually which is set ablaze by

farmers, causing widespread environmental damage and giving rise to umpteen health issues.

Technology

SAEL is committed to providing easily accessible farming solutions that help to increase the

productivity of farms and boost yields. working with the farmers from the initial stages of

sowing to the final harvest, SAEL has undertaken the sacred task of making farming more

secure, sustainable, scalable, efficient and environmentally friendly by minimizing use of

chemicals and maximising 'cleaner and greener' solutions.

Bleeding edge mechanization, state of the art technological know-how and adherence to the

highest internationally benchmarked quality standards ensure premium quality and optimal

production. Equipped with machinery from world leaders such as Satake Universal Co. Ltd,

Japan, Buhler (I) Pvt. Ltd, Switzerland, Schmidt Seeger Germany and MFS, USA, SAEL's

position as leading producer and distributor of hygienically packed quality rice in convenient

packaging is strengthening daily.

Rice Processing-
The staple diet of the majority of the global population, the importance of Rice is incontestable

as a high energy carbohydrate source. Grown extensively across the fertile North Indian plain,

Rice processing and production forms a critical part of SAEL's business operations. Rice

processing factories that acquire produce directly from the farmers at a fair price in various areas

in UP and Punjab produce distinctive varieties of short grain Rice, medium grain and Basmati

Rice that cater to every market segment. Bleeding edge mechanization, state of the art

technological know-how and adherence to the highest internationally benchmarked quality

standards ensure premium quality and optimal production. Equipped with machinery from world

leaders such as Satake Universal Co. Ltd, Japan, Buhler (I) Pvt. Ltd, Switzerland, Schmidt

Seeger Germany and MFS, USA, SAEL's position as leading producer and distributor of

hygienically packed quality rice in convenient packaging is strengthening daily.

The new thrust on marketing under SAEL's own brand names is a critical step forward towards

our stated goal of eliminating middlemen and ensuring that both the farmers and consumers get

the best possible quality at the best possible price. It's a win-win situation for all stakeholders as
both the farmer and consumer interests are paramount to us. SPN DSC-6572 jpg)This shift in

the company's paradigm strategy is apparent in recent years as levy rice for Food Corporation of

India (FCI) in Uttar Pradesh (UP) that formed 75% of total rice production in 2008 has been

subsequently reduced to 25% in 2015. In pursuance of this policy, we upgraded and diversified

our machinery at the Ghazipur Rice Mill by adding specialized and sophisticated equipment such

as Grading machines, De-stoning machines, Silky Machines, Colour sortex machines and

Packing machines.

The strategic shift towards forming a credible, viable, secure and fair price conduit between the

farmer and the market through open market sale in domestic and overseas market got ample

encouragement in 2012 when the Government of India lifted the ban on export of non-Basmati

rice from India. This has facilitated the identification of markets in Middle East and Gulf, Africa

and Asia as the new thrust areas for rice export by SAEL.
Renewable Power
Energy is the paramount need for progress. It is the force that drives development and its all-

enveloping embrace has made human life so dependant that today, it's difficult to envisage life

without power. Traditional energy sources based on fossil fuels such as Coal, Petroleum, wood

etc are not only finite but require huge investments and cause ecological damage upon extraction

and usage.

Renewable, scalable, secure, affordable and eco-friendly fuel and power supply source is the

irrefutable need of the hour. At SAEL, we consider it our primary patriotic duty to contribute to

the generation and promotion of the usage of sustainable power. It is our proud priviledge to be

among the pioneers in the generation and creation of renewable, bio based and now even solar

power in the country.

A SAEL initiative that started as an agro based power generation capability, has grown by leaps

and bounds to now encompass solar and bio based energy. The acute need for 'green' power in

the country has brought SAEL to the forefront of the responsible conglomerates that are fulfilling

the critical needs of the nation, in a sustainable and cost effective manner.

SAEL's 15 MW biomass plant based at Ghazipur(UP), 14.5 MW biomass plant based at Channu

(Punjab) and 1 MW Solar Power based plant at Sirsa (Haryana) are fully operational. The

Ghazipur plant was a watershed endeavor as it formed a huge chunk of the first major expansion

and diversification drive forward by SAEL in 2006. It was a precursor of things to come this

state of the art integrated food processing and 15 MW biomass-based power Plant, With a capital

outlay of 125 Cr, it was set up in record time without any time and cost overruns.

The future is as bright as the summer sun in North India as SAEL now aims to harness the

unlimited power of the Sun for 'green and clean' energy. SAEL's future solar power projects and

upcoming energy ventures will generate an ambitious 100 MW across different locations in

India. The vital need for this resource has already invited interest and SAEL has signed the

Power Purchase Agreement to offer power solutions at a reasonable cost to the Uttar Pradesh

Power Corporation Limited (UPPCL). Our biomass based power plant is eligible for registration

as CDM Project which will earn CERs (1 CER= Emission reduction of 1 MT CO2). This is

tradable in European Market and will fetch much required foreign currency for India. Notably,

the 15 MW Biomass Based Grid interactive Power Plant at Ghazipur (U.P) has been registered as

CDM Project with UNFCCC (Project ID 2708) and the CDM benefit is available for crediting

period of 10 years.
The 14.5 MW Biomass Based Power Plant at Channu, Muktsar in Punjab, established in 2009 in

Group company Universal Biomass Energy Pvt. Ltd is functioning optimally. Another 1 MW

Solar PV Power Project at Sirsa in Haryana, established in 2012 under JNNSM Scheme, in

another group Group company Sukhbir Solar Energy Pvt. Ltd is also running successfully and

sustainably.

Biomass Energy-

A SAEL initiative that started as an agro based power generation capability, has grown by leaps

and bounds to now encompass solar and bio based energy. The acute need for 'green' power in

the country has brought SAEL to the forefront of the responsible conglomerates that are fulfilling

the critical needs of the nation, in a sustainable and cost effective manner. SAEL's 15 MW

biomass plant based at Ghazipur(UP), 14.5 MW biomass plant based at Channu (Punjab) and 1

MW Solar Power based plant at Sirsa (Haryana) are fully operational. The Ghazipur plant was a

watershed endeavor as it formed a huge chunk of the first major expansion and diversification

drive forward by SAEL in 2006. It was a precursor of things to come as this state of the art

integrated food processing and 15 MW biomass-based power Plant was set up in record time

without any time and cost overruns with a capital outlay of 125 Cr. Our biomass based power

plant is eligible for registration as CDM Project which will earn CERs (1 CER= Emission

reduction of 1 MT CO2). This is tradable in European Market and will fetch much required

foreign currency for India. Notably, the 15 MW Biomass Based Grid interactive Power Plant at

Ghazipur (U.P) has been registered as CDM Project with UNFCCC (Project ID 2708) and the

CDM benefit is available for crediting period of 10 years. The 14.5 MW Biomass Based Power
Plant at Channu, Muktsar in Punjab, established in 2009 in Group company Universal Biomass

Energy Pvt. Ltd is also functioning optimally.

Solar Energy

The future is as bright as the summer sun in North India as SAEL now aims to harness the

unlimited power of the Sun for 'green and clean' energy. SAEL's future solar power projects and

upcoming energy ventures will generate an ambitious 100 MW across different locations in

India. The vital need for this resource has already invited interest and SAEL has signed the

Power Purchase Agreement to offer power solutions at a reasonable cost to the Uttar Pradesh

Power Corporation Limited (UPPCL). Another 1 MW Solar PV Power Project at Sirsa in

Haryana, established in 2012 under JNNSM Scheme, in another group Group company Sukhbir

Solar Energy Pvt. Ltd is also running successfully and sustainably.

SAEL Solar Division provides Solar Products & Systems across India, Middle East, SAARC,

and African Countries. We provide an entire range of Solar products, EPC and O&M/AMC

services, which are developed through in-house design, latest technology, cutting-edge

engineering tools and performing capability suitable for Rural Application, Rooftop as well as

Large MW EPC projects.

The products and services offered to our customers are :-

1. Solar Independent Power Producer (IPP)

2. Turnkey EPC Services for Rooftop/ Ground Mount Solar Projects

3. Solar Products

1. Solar Independent Power Producer (IPP):

Solar Independent Power Producer (IPP) set-up and own solar power plants to generate electric
power for sale to utilities and end users. As an IPP, SAEL engages in greenfield development of

MW Solar Power Plants, by signing long term Power Purchase Agreement (PPA) with Central

and State Government utilities. SAEL commissioned its first Solar Power Plant of 1MW capacity

at Elinabad, Haryana in 2012. The Power generated by this 1MW Solar Plant is sold to state

government utility based on a 25 year PPA signed with the utility company. Currently, SAEL is

signatory to more than 100MW PPAs with government utilities in UP, Punjab and Karnataka,

and the projects will be commissioned very shortly. SAEL is focused on expansion of our Solar

IPP portfolio from 100MW to 250 MW in the near future.

2. Turnkey EPC Services for Solar Power Project:

i) Utility Scale Solar Power Plant

SAEL provides turnkey engineering, procurement and construction (EPC) services for in-house

and external projects in India and abroad. With in-house engineering capability and use of latest

design tools, we provide most cost-effective and energy efficient large-scale grid connected PV

Solar Power Plants. Our range of EPC services includes site development activities, engineering,

design, supply, installation, testing and commissioning of MW level solar power plant. For

customer satisfaction & optimum generation, we focus on providing a long term O&M service

for EPC projects. Currently, SAEL is undertaking turnkey EPC of more than 100MW in-house

IPP projects out of which 30MW Solar Project is at Mahoba, UP.

ii) Rooftop Solar Power Plant (Off-Grid/Grid Connect)

SAEL offers complete EPC solutions from concept to commissioning for various Off-Grid and

Grid Connect Rooftop Solar Power Systems. Our range of solar systems includes:-

Off-Grid Solar Power System for Residential /Rural Application

Grid Connect Solar Power System for Commercial/Industrial/Institutional Application (Captive

Consumption/Net Metering/ Gross Metering)

Currently, SAEL executes 3 large rooftop grid connect systems under Net Metering scheme in

Chandigarh (406KW) , Jalandhar (200KW) and Ludhiana (170KW) which are nearing

completion.

Solar Products

SAEL provides wide range of Solar Products, including water pumping solution for agricultural

and potable water. These Solar Pumping Systems are specially designed to fulfill the water

requirement of rural and urban areas. Our range of products are:-

Solar Water Pumping Systems (1-5 HP Surface Model)

Solar Water Pumping Systems (1-15 HP Submersible Model)

Future expansion plans include setting up a manufacturing facility for 50MW Crystalline Solar

Module and other solar products including LED Solar Street Lights, Solar Power Generators (0.5

to 5KW), Solar Traffic Signals, etc.

Warehousing and Capacity framework-

The nucleus of the SAEL story lies in warehousing and capacity framework. At a time (1971)

when supply chain and logistics were not a part of everyday business vocabulary as they are

now, SAEL was involved in providing logistical solutions, godowns and warehousing facilities

to noteworthy governmental entities such as the Food Corporation of India (FCI). SAEL's

warehousing units have capacity limits of around 14,00,000 tons and are leased to the

Food Corporation of India on assurance lease premise for a long time, creating a consistent

yearly income. The well-constructed and modern warehouses are situated in rural areas in the
states of Punjab, Uttar Pradesh and Haryana where food stockpiles are kept in well ventilated,

well lit, secure and hygienic conditions.

In recognition of the excellence of the warehousing and capacity solutions provided by SAEL,

there has been growing demand for more such facilities. Larger Warehouses have been

constructed to meet the requirement of Food grain Storage for Food Corporation of India in U.P

with 556000 MT capacity under PEG Scheme at Sitapur, Lakhimpur, Behraich, Maharajganj,

Siddharth Nagar, Kushinagar, Mirzapur, Badaun, Pilibhit and Shajahanpur. Construction at these

sites has been completed and they have been handed over to Food Corporation of India/State

Warehousing Corporation. More such endeavors are in the offing for various Indian states that

require exceptional logistical and benchmarked warehousing facilities for safe and hygienic food

storage.
Solvent Extractions-

After the paddy is harvested and before the rice gets eaten, there is a vital stage- The Milling and

shelling phase. This is when the harvested rice is dehusked and a critical substance-Solvent is

obtained. Solvent is edible oil which is highly nutritious, fights high cholesterol and provides

high grade fibre. India, as the highest producer of Rice in the world, after China, has the potential

to fulfill the nutritional deficit in the country by large scale production of Rice Bran Oil and

solvent. Currently, only a small proportion of the rice is processed through modern sheller units

using appropriate technology, while the rest of the produce goes through small local mills where

the rice bran is wasted and solvent is not extracted.

SAEL's highly sophisticated and modern sheller mills have the capability to process paddy to

obtain this precious by-product. The best in class technological machinery, acquired from a

range of leading companies across the globe enable us to optimally extract solvent at Saratech,

Cheema Kettle and Paharpur Cooling Towers. The Ghazipur plant has a 500 TPD capacity

whereas 200 TPD is produced at the Guruharsahai plant.

Retail, Brands and Products-

Tasty, nutritious, easy to make and robustthe reasons for the universal popularity of Rice as a

food staple are not far to seek. At SAEL, we not only understand and appreciate these natural

advantages, but spare no effort to augment and enhance them by following highest procedural

standards of production, grading, sorting, pricing and packaging to prepare the best possible

product for you. Our plants are located in the immensely fertile North Indian plains. Our close

connect with farmers provides us speedy, assured and continual access to the best quality paddy.

With the objective of catering to every pocket and taste, we acquire large stocks of paddy across

an extensive range that includes short, medium and long grain rice. Many varieties of coveted

Basmati that includes the delectable 1121 (longest grain Indian Basmati), excellent quality

regional varieties like Swarna, Samba Masoori, Govind Bhog, Sonam et al are available under

the SAEL brand names SUKHBIR, MAHAVAT and EKAM in variants like Platinum, Gold,

Silver to suit every palate and pocket.

Retail Brands

Sukhbir and Nyce

 Mahavat

Adina
Corporate Citizenship

The nature of our business provides enriching avenues whereby SAEL can play a critical role in

positively impacting farmers and other stakeholders such as consumers at the grassroots level. At

SAEL, we are always conscious that due to our proximity to the grassroots in the rural sector, we

are in a position to directly impact farmers' prosperity and bring about long term development

and progress in rural India both through manifest (direct) and latent (indirect) channels.

Business integrity

The importance of the social responsibility at SAEL as part of the overall vision and mission can

be gauged from the fact that CSR Committee comprises members of the top management.

Eminent members of the management such as Mr Sukhbir Singh (Chairman of the committee),

Mr Jasbir Singh ( Managing Director) and Dr Mrs Sanjeevan Bajaj ( Independent Director)

ensure that two percent of the net annual profits of SAEL are devoted to CSR activities.

CSR Initiatives and Activities

The manifest channels include giving fair and competitive prices to farmers for their produce,

elimination of middlemen, safeguarding of farmers' present and future by sustaining a steady,

credible and just procurement mechanism and pricing system. It includes preserving 'clean and

green' energy rich ecosystems for generations. Every day, SAEL is helping to eradicate farmer

distress, spreading education and awareness about better farming and eco-friendly agro

techniques and linking the farmers and consumers directly by enabling each to access better,
healthy, more price competitive and fulfilling employment, education and life choices.

In latent and indirect ways, SAEL is constantly engaging farmers and consumers in meaningful

ways. Through consumer connects, farmer melas, events, programmes and seminars organized

regularly, people living in rural areas are provided access to better farming and career avenues

etc. SAEL has established schools for children in rural areas and conduct drives connected with

health and hygiene awareness, education and empowerment which have helped in making the

community economically stronger, better educated and more aware about their rights and

responsibilities.

Regional Centres for Farmers

Established primarily for the purpose of creating awareness amongst the farming community

Centres act as local nodes whereby farmers are able to access to professional and expert

guidance and farming methods. Experts advice farmers on application of new farming techniques

and use of modern farming equipment and keep farmers updated with latest farming related

developments. The Regional Centres have played a crucial role in increasing productivity,

efficiency and brought prosperity and happiness to countless farmers.

Eradication of toxic weeds

The toxic lantana weed is a highly poisonous and fast spreading weed that has wrecked havoc in

many parts in North India. As part of the UN mission to eradicate the weed, SAEL has taken

cudgels to remove the weed on behalf of the Forest Department. The farming communities

directly reap the benefits of this SAEL initiative as lantana does not let anything else grow and is
very expensive to remove. Within a generic radius, SAEL has been successful in removing all

traces of lantana from the areas where it was most widespread and has stopped the future spread

of this menace.

Empowerment and employment initiatives

Acutely conscious of the need for social justice and economic empowerment of all communities,

SAEL has employed economically poor households and tribals, empowering them to sustain

themselves in these modern times.

Women empowerment and development

As a socially responsible corporate with huge reach into rural areas, SAEL advocates equal

employment opportunities for both men and women. Gender empowerment and women centric

schemes and programmes are regularly launched by the company. There are special hostel

facilities for women, with training centres to help them acquire and polish new skills. The

company also supports all differently abled people in the remotest part of U.P. They are provided

accommodation with free food supply, and are employed at various SAEL plants. SAEL has also

been supporting the oldest orphanage in India for over six decades.

Community impact

Innovation and sustainability are the two buzzwords that guide all endeavors at SAEL. Be it the

long term vision and mission of the company or issues pertaining to the daily functioning at

SAEL, sustainable development, ecological safeguards and community welfare are given
primacy over every other concern. The community impact of these 'ideas which have been put

into constant practice' have yielded quantifiable results which can are be easily gauged and

measured as they are visible in the community that has developed around each SAEL business

site. SAEL model of working gives back directly to the local economy. When compared with

other sources of energy, 70% of the energy produced is given straight back to the local grids.

Unlike coal operated plants, where ecologically fragile ecosystems are damaged beyond repair,

SAEL's green power and energy have helped communities develop and become much more

'enlightened' in the real sense of the word. The dedicated local grids also account for the fuel and

logistics contributing 10-15% to the local economies. This remarkable statistic is a novel

achievement which has never been attempted before. Its successful implementation by SAEL is a

testament to our dedication to social empowerment and economic progress of entire

communities.

The impact is continuously expanding in scope and reach as more and more families and

stakeholders join the SAEL community

There are more employment opportunities

Better educational facilities for rural children

Access to health care and self employment opportunities owing to blooming of auxiliary

businesses

Farmer education and awareness programmes help farmers produce more and earn more

Farmer assistance helpline and radio programmes provide instant access to advice and

guidance

Reliable food storage and procurement

 Fair pricing of produce, without any middleman, hence profits go directly to the farmers.

Consumers are able to get organically grown products at affordable prices

Promotion of organic and chemical free farming through sound advice and guidance to

farmers
Chapter-2

Objectives

Scope
Importance

Limitation
 Objectives

The Purpose behind this survey is as follows

To study about the Sukhbir Agro Energy Limited.

To understand about the Performance Appraisal with Sukhbir Agro Energy Limited

To identify the gap bridge between anticipated performance and actual performance.

To study about affects of performance appraisal on employees and what their satisfaction

about the Performance Appraisal method in the company.

To study the strategies & measures adopted by Sukhbir Agro Energy Limited. related to

Performance Appraisal
 Scope

There is also a group who argues that the evaluation of employees for reward purposes, and

frank communication with them about their performance, are part of the basic responsibilities of

management. The practice of not discussing reward issues while appraising performance is, say

critics, based on inconsistent and muddled ideas of motivation.

In many organizations, this inconsistency is aggravated by the practice of having separate wage

and salary reviews, in which merit rises and bonuses are decided arbitrarily, and often secretly,

by supervisors and managers.

 Importances

Performance appraisal is a continuous system of tracking and measuring performance against

agreed targets and identifying opportunities for improvement. In other words, performance

appraisal is a set of policies to achieve a shared vision of the organization to help each individual

employee to understand and recognize their contribution. But Performance Appraisal is also the

tool to determine and communicate to an employee about his/ her performance on the job,

ideally, establishing a plan of development for both parties.

 Chapter-3

Research Methodology
 Research Methodology

RESEARCH METHODOLOGY is the way of systematically solve the research problems.

According to Redman & Mory research is defined as a Systemized effort to gain new

knowledge. Research is a process in which the researcher wishes to find out the end result for a

given problem and thus the solution helps in future course of action.

RESEARCH DESIGN The research design of the study is Descriptive research. A descriptive

research is under taken in order to ascertain and be able to describe the characteristics of

variables of interest in a situation. The purpose of choosing descriptive design is to achieve new

insights into the recruitment and selection.

SAMPLING TYPE- Simple random Sampling has been adopted in this study. The 50 customer

are selected at random from different areas. Males and females both are chosen at random. The

purpose of choosing simple random sampling is to minimize the biasness in choosing the

elements to be included in sample.

DATA TYPE Data collection is concerned with gathering all the relevant data information that

helps the researchers to achieve the already formulated research objective. The data collection

may be either primary or secondary.

PRIMARY DATA-Primary data is information collected by the researcher directly through

instruments such as surveys, interviews, focus groups or observation tailored to his specific

needs. Primary research provides the researcher with the most accurate and up-to-date data. For

this research primary data has collected by questionnaire which is filled by the customer of

Lifelong India Ltd.

 SECONDARY DATA-secondary data on the other hand are the statistics not gathered by the

researchers for the immediate study at hand but for some other purpose. Such data is usually

compiled by some agency other than the actual user for example manuals, weekly magazines,

internet etc. For this research secondary data has collected from different websites on internet,

books, and journals and so on.

SAMPLE SIZE- The survey is carried over 50 customeron different areas after giving them the

complete knowledge of the research to take their specific views.

INSTRUMENT USED The instrument used in this study is Questionnaire.

ANALYTICAL TOOL-The data have been analyzed using Percentage method is used to

analyze the effectiveness of Market performance.

Collection of Data

Primary sources of information had been utilized for collection of data. Keeping in mind the

objectives of this study, a structured questionnaire was designed, containing relevant questions

from all aspect of the study. Interviews were conducted with the heads of the departments.
Chapter 4
Data Analysis

And

Interpretation
 Chapter-4

FINDINGS
&
RECOMMENDATIONS
Findings
Recommendations
Chapter-5

Conclusion
&
Limitations
Conclusion
Limitations
 Bibliography

C. R. Kothari Research Methodology Second Edition, Wishwa Prakashan.

The book Effective Human Resource Training and Development Strategy by Dr B

Rathan Reddy (author)

Raymond Noe's Employee Training and Development sets the standard in this course

area.

Author Bio; Subjects.... Name: Learning, Training, and Development in Organizations.

Training Instruments in HRD and OD- Udai Pareek

Management of Training Programmes- R.P. Singh

Training for Organizational Transformation- Rolf P Lynton & Udai Pareek

Training in Organization- J. Kevin Ford

Training for Development- Udai Pareek

Training in the Workshop- Helen Railbird

Effective Training, Systems, Strategies and Practices- P.Nick Blanchard. James W.

Thacker

On-The-Job Orientation and Training, Second Edition- Larry R. Smalley

Websites:-

www.Sukhbir Agro. Pvt. Ltd.com

www.google.com

www.wikipedia.com

www.answers.com

www.nribanks.com
 Questionnaire
1. Are you satisfied that HR Dept. plays an excellent role, treat people fairly?

(a) Strongly satisfied (b) Satisfied

(c) Dissatisfied (d) Strongly dissatisfied
2. Are you satisfied with the relations with co-workers?

(a) Strongly satisfied (b) Satisfied

(C) Dissatisfied (d) Strongly dissatisfied
3. Does Top-level management have sincere interest in the training concern?

(a) Always (b) Most of time

(C) Rarely (d) Never
4. Does communication process between high level & lower level management?

(a) Very Easy (b) Easy

(C) Complicated (d) Very Complicated
5. Are you satisfied with your training conditions?

(a) Strongly satisfied (b) Satisfied

(C) Dissatisfied (d) Strongly dissatisfied

6. Does you boss give your reward for your good performance?

(a) Always (b) Most of time

(C) Rarely (d) Never
7. Does your supervisor lay down instructions to you very clearly?

(a) Always (b) Most of time

(C) Rarely (d) Never
8. Does your complaints concerned by the training supervisor?
 (a) Always (b) Most of time
(C) Rarely (d) Never
9. Does the company is having a strong Wages & commission?

(a) Always (b) Most of time

(C) Rarely (d) Never
11. Does the appointment is fair in your company?

(a) Always (b) Most of time

(C) Rarely (d) Never

12. Does your supervisor interfere in your work unnecessarily?

(a) Always (b) Most of time

(C) Rarely (d) Never
13. Are there any trouble makers in your group?
(a) Yes (b) No

14. Is there any attendance reward?

(a) Yes (b) No

15. Does the tools & equipments provided to you are better quality?

(a) Yes (b) No

16. Does your supervisor encourage you to give new ideas & suggestions?

(a) Yes (b) No

 BIBLIOGRAPHY

1. Books on mutual fund- AMFI publications, Investment Analysis and Portfolio

Management by Prasanna Chandra.

2. Journals- ICFAI Publications-

3. Newspapers- The Economic Times, Business Standard.

4. Internet sites
a) www.google.com